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295 Chapter 4: A Vibrant Campus New Era UC Member APP Embracing a people-centric philosophy and striving to enhance the well-being of students and staff, NEUC introduced the “New Era Membership Card” in 2021. This innovative initiative aimed to establish a mutually beneficial platform by partnering with reputable businesses across various sectors. This platform extended membership benefits to NEUC students, alumni, faculty, partners, affiliated organisations, and the participating merchants. The primary goal was to assist the partner businesses in expanding their customer base and boosting sales, all while fostering closer ties between NEUC and the corporate world. On 14 September 2023, the official launch of the New Era UC Member APP marked a significant milestone in this endeavour! With the app, members have the convenience of perusing a diverse array of discounts from our affiliated merchants and accessing exclusive benefits without the necessity of a physical membership card. All that is required is to display the membership QR code when making purchases. The app allows current students, alumni, faculty, partners, affiliated organisations, and invited merchants to become New Era members and reap the benefits of this membership. Additionally, businesses interested in partnering with us can use the app to submit their applications, potentially becoming New Era Invited Merchants. This collaborative platform fosters mutual benefits and creates a win-win situation for all parties involved.
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Chapter 4: A Vibrant Campus 298 I-Cool Percussion Back in 2014, guided by the late Mr. Yong Kiang Yeow, NEUC, a significant university for higher Chinese language education, committed itself to advancing and sharing traditional high quality cultural activities. As part of this initiative, they established the 24 Seasons Drum Band, known as the I-Cool Percussion. Over time, the I-Cool Percussion has evolved into a thriving tertiary drum band, dedicating its energies to preserve Chinese cultural spirit, and fostering a new generation of determined young drummers. In May 2022, the unfortunate passing of Mr. Yong led to Associate Professor Dr. Tey Shi Bin, who is also the Dean of the Institute of International Education, to assume the responsibility of carrying on Mr. Yong’s legacy. Dr. Tey took the helm of the drum band, acting as its advisor and initiated a training programme while also providing a broader platform for I-Cool Percussion’s performances. This initiative aimed to preserve the cultural treasures that Mr. Yong had bequeathed to NEUC. On 6 December 2023, they will host their first concert to share the outcomes of their efforts. This event serves as an opportunity to resurrect the drums, which had fallen silent due to the COVID-19 pandemic, allowing NEUC’s distinctive sounds to once again resonate for all to enjoy.
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Chapter 4: A Vibrant Campus 300 “Running Campus” and “Go Active Campus” Inauguration Ceremony The “Go Active Campus” initiative is a collaborative effort involving the Marketing & Sales Department, the Institute of International Education, and the Student Affairs Department. Among the programme’s various activities, campus running has the objective of encouraging a healthy lifestyle, showcasing the vitality of the campus, and dispelling negative energy. The radiant smiles of the participants form the most captivating aspect of the campus landscape. May these smiles be shared with every member of the NEUC community who join in the run under the bright sunshine!
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Chapter 4: A Vibrant Campus 302 Orientation Camp At t he outset of each academic term, the Student Affairs Department, the Student Union, and the Hostel Student Association collaborate to host orientation camps. These camps are designed to facilitate new students’ immersion into the campus culture, the forging of new friendships, and their seamless integration into campus life. NEUC prides itself on providing a free and self-directed learning environment that is akin to a haven of warmth, mutual support, and camaraderie. In light of this, the university encourages incoming students to stand steadfast in their convictions, approach their educational journey with a positive mindset, and relish the academic ambiance of the university. Additionally, the Orientation Camp serves as an opportunity for new students to embark on guided tours of the campus and surrounding community. It encourages them to actively engage in campus and community activities while also imparting the narrative of Chinese education and acquainting them with NEUC’s historical journey and aspirations as a private university.
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Chapter 4: A Vibrant Campus 304 Mid-Autumn Festival NEUC, as a private educational university, has embraced the critical responsibility of preserving and propagating Chinese culture. It actively participates in the observance of traditional Chinese festivals such as the Mid-Autumn Festival, which symbolises unity and warmth, into the campus environment. Moreover, the Student Affairs Department also takes the initiative to arrange a Mid-Autumn Festival celebration, encouraging the participation of staff, faculty, and students. The goal is to infuse fresh perspectives and energy into the traditional Mid-Autumn Festival customs, offering a rich cultural encounter and contributing to the preservation and advancement of traditional Chinese heritage.
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Chapter 4: A Vibrant Campus 306 Flea Market To live a better life is to keep your possessions in good condition. To foster a culture of thriftiness and environmental consciousness on campus, as well as to motivate students and faculty to embrace recycling and reduce environmental harm, the Institute of International Education, the Marketing and Sales Department, and the Student Affairs Department have collaboratively organised the NEUC Flea Market. This event is open not only to current academic students, vocational students, faculty, and staff but also welcomes community members in participating. They can contribute their unused items from their homes or hostels to be sold at the market. Let us unite in our efforts to protect the Earth and strive for a more eco-friendly and sustainable way of living!
307 Chapter 4: A Vibrant Campus Seminar Series on Further Studies and Career Planning Commencing in 2021, the Marketing and Sales Department has orchestrated an online “Seminar Series on Further Studies and Career Planning.” As of September 2023, a grand total of 84 lectures have been conducted within this series. These lectures cater to a diverse audience, including high school students, university graduates, and professionals in the workforce. The lecture series encompasses a broad spectrum of subjects, including art and design, business and finance, Chinese language, education, counselling and consultancy, information technology, drama and film, and media studies. Apart from our faculty members and alumni representing diverse departments, we have extended invitations to professionals hailing from various industries. These experts have been brought in to present the most current and pertinent subjects within their fields, providing attendees with firsthand insights. At the conclusion of each seminar, we also elucidated the distinctive strengths of NEUC to the participants. This was done to enhance their comprehension of the courses that piqued their interest and assist them in shaping their future academic and career aspirations. 2021
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Chapter 4: A Vibrant Campus 312 2023 Please refer to page 130 for Section II Combining Knowledge and Action: Learning at NEUC
313 Chapter 4: A Vibrant Campus Section III 25th Anniversary Commemorative Activities 2023.01.03 25th Anniversary Celebration Opening Ceremony In 2023, NEUC will mark its 25th anniversary! To honour this quarter-century journey and pave the way for a promising future, NEUC has initiated a year-long series of events centred around the theme of “ Remembering Our Initial Goals, Leaping to New Heights”. The inaugural ceremony has launched the 25th Anniversary Celebration Series. Every guest, staff, and student formed the number “25” on the campus’s grassy field. They collectively sang NEUC’s anthem and released balloons in the four colours representing the N EUC logo. Their collective wish was for NEUC to continue her founding principles and reach new heights. Professor Dr. Mok Soon Chong, the Vice-Chancellor, delivered a presentation on the “Achievements of N EUC’s 25th Anniversary”. This encompassed an overview of the number of students enroled in the past 25 years, the establishment of new faculties and centres, campus facilities and beautification, campus expansion and infrastructure development, international cooperations and exchanges, student care and welfare, and the Go Active Campus Project. Additionally, Professor Dr. Mok Soon Chong, the Vice-Chancellor also expressed his aspirations for NEUC to attain even greater accomplishments in both local and global enrolment and to evolve into a more diverse and internationally recognised university. Simultaneously, Associate Professor Dr. Tey Shi Bin, the Dean of the Institute of International Education, provided an overview of the year-round programme and invited attendees to join and witness NEUC’s significant moments.
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315 Chapter 4: A Vibrant Campus 2023.02.19 Chinese New Year Gathering and Presentation on “The New Landscape of Chinese Education” In conjunction with the 25th Anniversary Celebration, NEUC hosted a Chinese New Year Gathering and as well as a presentation entitled “The New Landscape of Chinese Education,” which drew an audience of around 400 individuals. The Chinese New Year event commenced with a vibrant lion dance performance by the Kajang Yu Hua Dragon & Lion Dance Association. This lively tradition symbolised the jubilant arrival of the Chinese New Year and the changing landscape of Chinese education. YB Dato’ Sri Mohamad bin Sabu, the Minister of Agriculture and Food Security, Dr. Yap Sin Tian, Chairman of the Board of Directors of Dong Jiao Zong Higher Learning Centre Bhd, Fellow, Dr. Yap Kon Sang, Chairman of the Board of Governors of the NEUC, and over 60 VIPs celebrated the Chinese New Year together in a joyful atmosphere. Professor Lim Chong Keang, Executive Director of the Nantah Education And Research Foundation, Tan Tai Kim, President of the The United Chinese School Committees’ Association of Malaysia (Dong Zong), Yau Teck Kong, Chairman of the Centre for Malaysian Chinese Studies, and Mr. Ngew Yin Ngee, Assistant Honourary Secretary of the Board of Directors, Dong Jiao Zong Higher Learning Centre Bhd, explored how the future of Chinese education can be led by important organisations of the Chinese community in the country to share resources and open up new horizons.
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317 Chapter 4: A Vibrant Campus 2023.04.16 Kajang Community Walkathon The “Kajang Community Walkathon,” an event orchestrated by NEUC, garnered dedicated support from individuals from diverse backgrounds, including staff and students. The 5-kilometre route began and completed at campus’s grass field, symbolising a journey that commences and ends with N EUC. On that day, over 200 participants from various walks of life walked alongside NEUC, showcasing not only their determination and sporting spirit but also their commitment to advancing Chinese language education. The proceeds generated from the walkathon will be entirely channelled into NEUC’s construction and development fund.
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319 Chapter 4: A Vibrant Campus 2023.04.14-2024.01.12 2023 National SPM Chinese Language Class With the aim of addressing the issue of limited resources for Chinese language education, fostering a love for the Chinese language, and encouraging secondary school students to undertake Chinese language examinations while helping them discover the practicality and enjoyment in learning it, NEUC launched the “2023 National SPM Chinese Language Class”. This initiative is a collaborative effort involving Sin Chew Daily, Cahaya Sin Chew Love Mandarin Movement’s Committee, the Malaysia Secondary Schools Chinese Teachers Association, the Persatuan Kebajikan Guru-guru Bahasa Cina Sekolah Menengah Selangor, and the Penerbitan Seni Hijau Sdn Bhd, offering online SPM Chinese Language classes. In addition to having experienced Chinese language teachers conducting these classes, the organisers have also designed traditional and innovative Chinese culture-related lessons for enroled secondary school students. This approach provides students with a fresh and unique learning experience in the Chinese language. Since the commencement of courses on 14 April 2023, this event has welcomed over 4,000 secondary school students for participation.
Chapter 4: A Vibrant Campus 320 Students’ notes and artworks.
321 Chapter 4: A Vibrant Campus 2023.05.20 25th Anniversary Celebration Ceremony and Luncheon Time marches on swiftly, and it is difficult to believe that 25 years have elapsed since the inception of New Era University College back in 1998. The journey from Nanyang University, through Merdeka University, to New Era University College has been marked with challenges and tribulations. Many Chinese education pioneers have, through their own experiences, illuminated the arduous path of developing and advancing Chinese language education in Malaysia. Their stories underline the significance of NEUC’s growth over the past 25 years, regardless of the obstacles it has faced. To commemorate NEUC’s 25th anniversary, NEUC hosted the “Remembering My Initial Goals, Leaping to New Heights” 25th Anniversary Celebration Ceremony and Luncheon, which drew a gathering of 500 attendees.
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323 Chapter 4: A Vibrant Campus 2023.05.28-31 Southeast Asian Secondary School Students Chinese Culture Camp The 20th Yong Kiang Yeow Chinese Culture Camp for Southeast Asian Secondary School Students, hosted by NEUC and jointly organised by the Chinese Cultural Centre in Kuala Lumpur and the Persatuan Kebajikan Guru-guru Bahasa Cina Sekolah Menengah Selangor, adopted the theme “The Great Craftsman Leaps to New Heights”. The term “Great Craftsman” embodies the transmitting of Chinese culture from one generation to the next, bearing witness to the determination of our cultural predecessors in preserving Chinese heritage. It simultaneously serves as a reminder to the generations that follow to pass the torch of Chinese culture with patience and perseverance. The expression “Leaps to New Heights” reflects the committee’s aspiration for the cultural camp to reach new heights. This goes beyond surface-level promotion of Chinese culture and aims to reinforce cultural awareness and the sense of cultural legacy among the camp participants through hands-on experiences. Chinese culture was divided into five sensory aspects: visual (seeing), auditory (hearing), tactile (touch), gustatory (taste) and olfactory (smell) . Participants took part in activities corresponding to these senses to gain a deeper understanding of Chinese culture. This included engaging in traditional cultural activities like face painting, tea ceremonies, crafting stone-ground mochi, opera, martial arts dances, Chinese music, and more.
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325 Chapter 4: A Vibrant Campus 2023.07.07-08 MASSA Symposium 2023: Who Are You, Malaysia? Representations of Malaysia's Past, Present, and Future after 60 Years of Nationhood To commemorate our 25th anniversary and to strive for new academic achievements, NEUC, in collaboration with the Malaysia and Singapore Society of Australia, hosted the MASSA 2023 Symposium. The event was generously sponsored by the Australian High Commission, Malaysia. The primary objective of this symposium is to delve into the pivotal issues surrounding Malaysia’s 60th year of formation within the context of national, regional, and international issues and relations. The event included 3 keynote speeches and 20 panel discussions, with participation from nearly 100 scholars hailing from Australia, Malaysia, Singapore, and other countries. The symposium was conducted in English, Malay, and Mandarin to foster cross-cultural interaction and cooperation on a global scale.
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327 Chapter 4: A Vibrant Campus 2023.09.16-17 Persidangan Interaksi Antara Tamadun Islam, Melayu, dan Tionghoa Di Asia Tenggara The Persidangan Interaksi Antara Tamadun Islam, Melayu, Dan Tionghoa Di Asia Tenggara (Interaction between Islamic, Malay, and Chinese Civilisations in Southeast Asia Conference), hosted by NEUC, was announced as the first Centre of Multi-ethnic Interaction in Malaysia. A total of 253 participants attended the conference. It was the first academic event held in Malay by NEUC. 30 scholars from Malaysia, Japan, Saudi Arabia, China, and the United Kingdom were invited to discuss the inspirational interactions and common heritage among civilisations from an academic perspective, and at the same time, to present in-depth research findings on Islamic, Malay, and Chinese civilisations in order to share with the public the social interactions that come from the diversity of cultures in the Southeast Asian region. It also promoted the construction of philosophical and intellectual depths about culture and civilisation. The Prime Minister, YAB Dato’ Seri Anwar Ibrahim, expressed that this conference signifies a collaborative effort that embodies the principles of mutual understanding and respect. The conference represents a significant milestone in the history of a culturally diverse region, offering us the opportunity to explore the intricate interplay among Islamic, Malay, and Chinese civilisations in Southeast Asia. By scrutinising their interactions, we can gain valuable insights into the historical, social, economic, and artistic exchanges that have transpired over the centuries, enabling us to better comprehend the shared values of these communities, their mutual respect, and their endeavours to preserve and advance the rich cultural heritage of vibrant Southeast Asia.
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329 Chapter 4: A Vibrant Campus 2023.09.29 Mid-Autumn Festival Carnival 2023.10.28 Kajang Community Carnival With crisp autumn winds and a bright moon overhead, on the day of the Mid-Autumn Festival, NEUC hosted a “Heart-to-Heart Reunion” Mid-Autumn Festival Carnival. The term “Heart-to-Heart Reunion” embodies NEUC’s mission of sharing traditional Chinese culture and the spirit of Chinese education with the community, transcending the confines of NEUC. Through this festive celebration, we aspire to deepen the community’s knowledge of NEUC’s rich history and unique educational ambiance. In conjunction with the 25th anniversary celebration of NEUC, we hosted a charitable carnival to raise funds for the expansion of campus, furthering our commitment to delivering an exceptional education. Coinciding with this event was the autumn convocation, which attracted the families of graduates and community members, uniting in support of NEUC’s development and the advancement of Chinese education.
Chapter 4: A Vibrant Campus 330 2023.11.17-18 Kuala Lumpur World Chinese Language Education Forum 2023.11.19 New Era University College Campus Music Album Release Party and Charity Concert Upcoming Events
331 Chapter 4: A Vibrant Campus 2023.11.19 25th Anniversary Celebration Dinner 2023.12.18-22 Weekly Classes for Chinese Language & Literature Students
青春之花絢爛綻放，攜手新紀元在躍升高峰的路上，以昌明團結光芒照耀馬來西亞華文教 育的天空，共同追逐知識星辰，為明天的領航努力不懈，昂首闊步邁向未來，創造新的紀元！ 2022 年，我們的招生人數增加 1400 人，本地生增幅達 1.18 倍。疫情下，更有 500 名來自 中國、印尼、老撾、印度、美國、越南和泰國的留學生，大學得到了空前的發展，空間己經不 敷使用。不僅如此，新紀元大學學院也在打造產學研大學，與企業接軌，開拓校企合作。我們 也希望透過拓展校地、學生活動空間，打造一座活力校園。您的捐款，我們將會投入到建設裏， 感謝您的慷慨捐款！ As the flowers of youth blooms brilliantly, let us join hands with New Era University College (NEUC) on the way to the top, shining the sky of Malaysian Chinese education with the light of prosperity and unity, chasing the stars of knowledge together, working tirelessly to lead tomorrow, striding towards the future with heads held high, and creating a new era! In 2022, our enrolment increased by 1,400 students, which equaled to a growth of 1.18 times for local students. More than 500 international students from China, Indonesia, Laos, India, the United States, Vietnam, and Thailand were enrolled in NEUC during the pandemic. As a result, NEUC is undergoing unprecedented growth and has now outgrown its current space. NEUC is also developing an academiaindustry research campus that connects with industries and explores universityenterprise cooperation. We also aim to create a vibrant campus by expanding the pre-existing school grounds for student activities. Our heartfelt gratitude for your generous donations. Your kind contribution will be fully utilised to expand our campus! 了解新紀元 NEUC Info 跃升新峰 共创新纪元 Leaping to New Heights and Creating a New Era together 一人一分力 捐掃碼齊樂捐 Scan to donate
在這麻雀雖小的校園 但卻五臟俱全都具備 時光荏苒 二十五年 承載著多少人夢想的心願 你我同心一步步邁向 新世紀的產學研大學 驀然回首 瞻望遠方 一起開啟新紀元 新篇章 原有基礎下 念吾初衷 新的格局上 躍升新峰 邁向新紀元大學 再創新猷 新紀元 我家園 夢想可以在這里實現 心連心 夢相連 共同打造 活力的校園 We love you New Era Remembering My Initial Goals Leaping to New Heights We are proud to be NEUCian Walau kecil kampus ini Tetap lengkap prasarana Masa berdetik pantas hingga 25 tahun berlalu Dengan membawa impian ramai Bersama kita menuju Universiti penyelidikan industri akademik di era baru Melihat kembali perjalanan dan melihat ke hadapan Mari buka lembaran baru New Era Misi asal, Mengingati Matlamat Asal Dari struktur baru, Melompat ke Tangga Baru Harapan baru ke arah Universiti New Era New Era, rumahku Di sini impian jadi kenyataan Dari hati ke hati, demi impian yang sama Bersama membina kampus yang dinamik We love you New Era Remembering My Initial Goals Leaping to New Heights We are proud to be NEUCian 詞曲 Lyrics & Composed By / Joseph 鄔俊偉 翻譯 Translated by / Raha Jaafar 新紀元大學學院25周年慶主題曲 NEUC 25th Anniversary Theme Song 跃