HP Tribe -Process

Meaningful Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

Noticed Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

System Diagram

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Product Confidential Property
Concepts

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

Tribe Confidential Property
Halo

We aim to provide
bystanders the
confidence and safe
space to engage and
intervene in verbal
hate crimes.

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

Tribe Confidential Property
Beacon

We aim to provide solace
to victims of verbal hate
crimes by calling immediate
attention to the importance
of their situation.

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

- Device is always listening
- Camera starts recording when
hostility is detected
- Opaque glass obstructs the
camera view to protect privacy

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

- Tribe Halo is always on and
ready to go
- Vibrates to notify you

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

- Opaque glass disappears when
user approves of the recording
- Notification of the activation is
sent to nearby Tribe users

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu - Tribe Halo activates when user
brings hand up
- Viewer is automatically looking
at the live stream of Beacon
- Viewer has ability to scroll
through past occurrences that
lead all the way to the stream
- Viewer can see how many are
viewing the stream and if he or
she wants to react to it

Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu - When incident is resolved, Tribe
Beacon glows the color of your
choice if you have chosen to be
involved with the issue
- Glows for the next 24 hours
- Worn visible to inspire others to
get involved

Confidential Property

Week 8 Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

Social

S W O T

- People want to stay - New ideas are difficult to - Quicker way to socialize - Many tech companies
connected get accustomed to compared to what is out are studying this area
- Can control your privacy - Making the shift from there for social media - Augmented reality
better than a smart phone smart phones to a new - A way to seamlessly - Virtual reality
- Quicker than a phone to form of communication connect with those you - Smart phones
access information will take a while meet in person - Social media companies
- Quicker than a phone to - Doesn’t have a screen: - Document and update
complete tasks won’t offer the same your personal social
amount of information media seamlessly
compared to a device with
a stable screen
- Might be a hazardous
distraction. EX: driving

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Natural World

S W O T

- Keep in touch with your - People might be against - Get away from contant - Augmented reality
physical word through a using any digital device fuss over your phone - Virtual reality
digital device when immersed in nature - Smart phones
- Removes the need for a
digital screen, allowing
people to interact hands
on with their surroundings

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Identity

S W O T

- Escape the cumbersome - Might be a hazard to you - Quick hand gestures - Smart watches
devices that ground you and those around you in - Easy guidance for your - Augmented reality
- Get things done without terms of distraction daily activities - Virtual reality
even looking down or - Won’t have as much visual - Keep track of your all your - Mobile apps
away from your activity information and chart cards without the hassle - Smart glasses
junk as applications - Rid the insecurities of
checking your pockets
for all your belongings
- Rid pickpocketing

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Taglines

- In the palm of your hands - High five - Never say goodbye
- All hands in - Life as you see it - Time is no longer an issue
- Hands in - One way, your way - Relive your life the way
- Hands on - Thumbs up you want it
- In touch - Reach - The little things
- Tag, you’re it - Pinky promise - Minimalize
- Pass it - Take my hand - Take control
- Fist bump - Say hello
Confidential Property
KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Weather IOS mobile app, UI design by Schacki Font

Numbers & Keys This is font open sans Light This is font open sans Italic

0123456789!@$%^& This is font open sans Light

0123456789!@#%^& This is font open
sans Light
0123456789 !$%^&
This is font open sans Regular
0123456789
0 1 - |||| : : : This is font open sans Regular

Body This is font open sans Bold

Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, magnis pede lorem, magna This is font open sans Bold
magnis pede lorem, magna donec eu consequat nibh, aenean etiam eu aperiam
donec eu consequat nibh, fermentum ante lacus, maecenas sed diam amet senec- This is font open
aenean etiam eu aperiam tus quasi lectus. sans Bold
fermentum ante lacus, maece-
nas sed diam amet senectus Lorem ipsum dolor sit amet, magnis pede lorem, Confidential Property
quasi lectus. magna donec eu consequat nibh, aenean etiam eu
aperiam fermentum ante lacus, maecenas sed diam
amet senectus quasi lectus.

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

Color Pallette Graphic Applications °
Hex: #DDDDDD
Hex: #480D3E ° 20|33 20|33
Hex: #2DAAA1 20|33

Graphic Elements Numbers from font open sans

Line graph graphics with 1pt, 3pt, 6pt stroke Time like graphics with filled rounded rectangle
Graph baseline with 2pt, 5pt stroke Dropdown menu icon with 3pt and 1pt stroke
KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu
Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Firefox Focus Style Guide Weights

Typography: Open Sans Light
Light Italic
Body Regular
Regular Italic
Apparently we had reached a great height in Semi-Bold
the atmosphere, for the sky was a dead black, Semi-Bold Italic
and the stars had ceased to twinkle. By the Bold
same illusion which lifts the horizon of the sea Bold Italic
to the level of the spectator on a hillside, the sa- Extra-Bold
ble cloud beneath was dished out, and the car Extra-Bold Italic
seemed to float in the middle of an immense
dark sphere, whose upper half was strewn with Colors
silver. Looking down into the dark gulf below, I
could see a ruddy light streaming through a rift HEX# 21201E HEX# 01A7FF HEX# 90395C
in the clouds.
Confidential Property
Regular 24pt

The spectacle before
us was indeed sublime.

Regular 48pt

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

TRIBE LOGO IDEATION

HALO += TRIBE TRIBE TRIBE TRIBE

BEACON

TRIBE

TRIBE

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Instinctual Fused Accessible

Week 9 Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Weather IOS By Schaki

Typeface Iconography

Light ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890

Regular ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890

Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890

Color Palette

R: 100 R: 28 R: 72
G: 193 G: 156 G: 43
B: 170 B: 127 B: 69

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Grid System

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Accessible Fused Instinctual

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Color Palette Typeface Iconography
Grid System
R 81 Akkurat ABCDEFGHIJKLMNOPQRSTUVWXYZ
G 197 Light Confidential Property
B 208
#51C5D0 abcdefghijklmnopqrstuvwxyz

1234567890

#FFC44B R 254 Akkurat ABCDEFGHIJKLMNOPQRSTUVWXYZ
G 195 Regular
B 76
abcdefghijklmnopqrstuvwxyz
1234567890

#FF4F4F R 255 Akkurat ABCDEFGHIJKLMNOPQRSTUVWXYZ
G 80 Bold
B 80

abcdefghijklmnopqrstuvwxyz
1234567890

#D1D2D4 R 209
G 211
B 212

Image Treatment

#FFFFFF R0 R0 Type
G0 G0
B0 B0
A 70

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Week 10 Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

The Mind. By Holy Affair

typeface ABCDEFGHIJKLMNOPQRSTUVWXYZ type treatment Temperature numerals are bold
Source Sans abcdefghijklmnopqrstuvwxyz with Celsius and Fahrenheit light
Pro Light 1234567890 23°C
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Source Sans abcdefghijklmnopqrstuvwxyz 02:45 Time and names are light
Pro Regular 1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ manual Lables and text that are not titles
Source Sans abcdefghijklmnopqrstuvwxyz or names are bold and undercase
Pro Bold 1234567890

iconography image treatment color palette R: 163 R: 245
G: 152 G: 217
R: 0 B: 144 B: 82
G: 0
B: 0

Layered gradient from R: 221 R: 125
black (bottom) to G: 122 G: 194
opaque (top) B: 91 B: 201

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

grid system

3 column radial 1 column and row
grid system grid system

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

FOOD PROCESSOR By Dustin Lee

T Y P E FAC E TYPE TREATMENT

Circular STD ABCDEFGHIJKLMNOPQRSTUVWXYZ PULSE Type is set to medium with
Book 140 pt tracking

abcdefghijklmnopqrstuvwxyz

1234567890

Circular STD ABCDEFGHIJKLMNOPQRSTUVWXYZ COLOR PALETTE
Medium
R: 35
abcdefghijklmnopqrstuvwxyz G: 31 R: 85 R: 255
1234567890 B: 32 G: 81 G: 255
B: 82 B: 255

Circular STD ABCDEFGHIJKLMNOPQRSTUVWXYZ
Book abcdefghijklmnopqrstuvwxyz

1234567890 NAVIGATION

ICONOGRAPHY Nagivation is based off of a
7 page interface, each page
being represented by dots
and its color

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

GRID SYSTEM

1 column 3 row grid
grid system system

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

Accessible Fused Instinctual

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property

KTG Nico Ramirez / Nish Gupta / Matt Lee / Ophelia Chiu Confidential Property