Startup and Innovation Management

SUCCEEDING  Before engaging more people to use these tools and techniques for
WITH IDEA generating more ideas, there are a few more tips that can help you
GENERATION get more out of your ideation methods.

DEFINE THE  Although this seems obvious, the more accurately
PROBLEM OR you’re able to describe your current or perceived
OPPORTUNITY problem or opportunity, the better chances you have
of actually generating useful ideas.

INVOLVE THE  For your ideation to be as productive as possible, it is important to
RIGHT PEOPLE involve the right people to the process. Engage those people who
know about the topic and are genuinely interested in making a
change in your organization.

PHASES IN IDEA
GENERATION

INSPIRATION  This phase is where you get that initial spark of an idea
PHASE and it’s what most people think of as the creative
process (though as you’ll see, the creative process
extends beyond this phase).

INCUBATION  This is when you let the idea sit for a while. You might
PHASE feel weird leaving a project hanging–lazy even–but this
phase is an important stage in any creative
development. In writing, incubation can occur
between drafts, in the middle of a draft, or even before
you start the very first draft. The important thing is
being able to recognize when you need to step back
from a project and give yourself room to do so.

ILLUMINATION  This is the evaluation stage, where you look at the idea
PHASE or project, tease it apart and figure out its weak points.
This is also where you look at the overall organization
of your idea and shuffle things around as needed.

IMPLEMENTATION  This phase, which usually comes at the end, is where
PHASE you stop thinking and start writing. In the end, it all
comes down to the same thing: you can plan and think
and ponder all you like, but sooner or later you have
to sit down and write.

DESIGN
THINKING

BRAUN/ORAL B
ELECTRIC
TOOTHBRUSH

“Eyes of Idea” II

Prototype

BABA GNANAKUMAR

Gaurav Singh Kushwaha -
BlueStone







Rs.28,784





Need for
Prototype

For getting finance
Design thinking
Easy flow of Goods





https://www.youtube.com/watch?v=q2Tqw9LX3QE&feature=emb_logo



Meaning

A replica of a product as it will be manufactured, which may
include such details as color, graphics, packaging and
instructions. One of the essential early steps in the inventing
process is creating a prototype--which, simply defined, is a
three-dimensional version of your vision.

Service
prototype

The service prototype has the
objective of replicating, as much as
possible, the final experience of
interacting with the service, in
order to test and validate all the
design choices





MVP Vs
Prototype

Prototype
in Travel &
Tourism











Service
Prototype





Lab-
Prototype





Prototype
of a
Journalist









Rapid Prototyping







App development