kuala selangor cabin camp new

AINAA YASMIN BT AZMAN

19DRG 20 F10 21

COMPANY NAME :
KUALA SELANG O R CABIN CAMP

COMPANY BACKGROUND

Location : KUALA SELANGOR CABIN CAMP (KSCC) Lot
4021,Jalan Rizab Zazuli,Kampung Bukit Hijau,45800
Jeram,Selangor

Year established : 2016

SSM registration number : 201603313224 (SA0400790-P)
KUALA SELANGOR CABIN CAMP

Vission and Mission : The uniqueness of the facilities and
concepts as well as ensuring the best service and every move we
do will ensure that we follow the best standards and procedures.

SERVICES

-Kuala Selangor Cabin Camp (KSCC) offers PLACE RENTAL services
for all celebrations/reunions/family/corporate days.

-. Offering venue services for those who want to organize
COURSES/WORKSHOPS to schools/IPTs/government
agencies/private/organizations

List of service

 -Accommodation services
 -Course services to students
 -Services of extreme activities such as jungle trackking

and obstacle course
 -Mini zoo services

COMPETITORS

Kuala Selangor nature park The kabin Firefly resort

Target market

DEMOGRAPHIC PSYCHOGRAPHIC
Age : Personality
- Child 5-16 - Extrovert
- Young adults 17- 30 - Rugged
- Middle-age adults 31-45 -Love jungle vibes
- Old-aged adults above 45
Values
Gender - Calm environment
- Male - Safe environment for family and
- female
students
Location
- Malaysia Activities
- Berminat dengan aktiviti camping
Occupation - Berminat dengan sukan lasak
- Students
- Entrepreneurs Lifestyle
- Healthy
Martial Status - Peak experience
- Married with children - Addapt with environment
- Single

swot

STRENGHT WEAKNESS OPPURTUNITY THREAT

- attract customers - in the forest - able to absorb many - Lack of

with colorful - Lack of advertising people advertisement on

buildings on promoting - job opportunities promoting their

- providing extreme - Depanding on - Strong market services

activities and service only demand and proven - A lot of competitor

worthwhile - The logo did not competitive price around the

packages describe the point, well company

- Mini zoo provided company or what positioned amongst - proximity to the

- Provide consultant they have competitors. ocean so a threat

for motivation - Hideen place - creating a safe place from the weather

segment for student for all groups

Visual of the company

Visual of the company
(a d ve rtisin g )

Ad ve rtisin g : w e b b a n n e r

mood board