MiniGame_eBook

25 WALLY WASTE
CONTROL

By Vital Farms
vitalfarms.com
Vital Farms was founded in 2007 to bring ethically produced
food like eggs and butter to the table by coordinating a
collection of family farms to operate with a well-defined set
of organic agricultural practices that includes the humane
treatment of farm animals as a central tenet. The company has
its headquarters in Austin, Texas, and a separate processing
facility in Springfield, Missouri.

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WALLY WASTE CONTROL

Company Name: Vital Farms
1 Set the Objective: The targeted problem or opportunity.

Reduce “crew controllable” egg waste.

2 Set the Improvement Goal: X to Y by when.

3 Estimate the Benefit: The potential impact/return.

Through this game, our crew was able to determine what percentage of our waste was in there control,
how it was created, and how to prevent it. These new behaviors and process improvements have carried
over to 2nd shift production. Now both production shifts have a combined long term impact, long after
the game is over.

4 Identify the Players: Who can impact the game?

All of 1st shift production 22 crew members

5 Determine the Time Frame: Long enough to accomplish the goal/change behavior.

9 weeks from 10/15 - 12/14 Phase 2 Nov 5 to Nov 22
Phase 1 Oct 15 to Nov 1 Phase 3 Nov 26 to Dec 14

6 Create a Theme: Be creative!
Disney’s Wally Waste Control

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Scoreboard

7. Build a Scoreboard, and Establish a Huddle Rhythm
Simple and easy to understand, reviewed often.

8 Decide on the Rewards, and Determine an Award Schedule: Motivating and memorable.

3 weeks - ice cream sundae bar
6 weeks - gift card
9 weeks - VF logo fleece jacket
9 Play the Game: Plan promotions and appoint a score keeper.
Chris and Stacy

10 Celebrate the Win: How and when will the win be celebrated?
Wins were celebrated at the end of each phase with the reward and celebrated with the whole crew
during weekly announcements!

MiniGame Spotlight

One of our successful MiniGames, called “Wrappin’ and Rollin’” was built around improving
the accuracy of product loaded on trucks. Not only did the team win gifts cards for their
improvements in saving the company more than $24,000, they also won beanies with the Vital
Farms logo on them as well. More recently, the team used a MiniGame to uncover a solution to
a longstanding problem with an egg carton stamping machine that’s already saved the company
more than $300,000.

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“The Great Game of Business operating system
has made a substantial impact at our Vital Farms
processingfacilityinSpringfield.Ourcrewmembers
have become informed partners who are
invested in driving the success and growth of our
company. I love the light bulb moments when a
crewmember makes a link between an action or
activity they can control and The Critical Number!
And it’s been a personally rewarding vehicle for
me to connect with crewmembers one-on-one
utilizing my financial insight and experience.”

~ Stacy Verts, Operations Finance Manager

104 | MiniGames™

26 RACE TO THE AUDI
RAFFLE

By Big Brothers Big Sisters (Lone Star)
bbbstx.org
Big Brothers Big Sisters partners with parents/guardians, vol-
unteers, and donors to provide children with strong and en-
during, professionally supported one-to-one relationships that
changes lives for the better, forever. Their shared vision is that
all children can achieve success in life. BBBS Lonestar is com-
prised of 12 offices spread across four major markets—Dallas
County, Greater Houston, Tarrant County, and West Central
Texas.

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RACE TO THE AUDI RAFFLE

Company Name: Big Brothers Big Sisters (Lone Star)
1 Set the Objective: The targeted problem or opportunity.

To engage the entire Houston staff in selling raffle tickets for a chance to win a new Audi.

2 Set the Improvement Goal: X to Y by when.
To sell 200 Audi raffle tickets in two months.

3 Estimate the Benefit: The potential impact/return.
BBBS staff team in Houston exceeded the goal of selling 200 raffle tickets.

4 Identify the Players: Who can impact the game?
The entire BBBS team in Houston participated in the game and sold raffle tickets to friends, family, as
well as to Bigs and other volunteers engaged in our mission.

5 Determine the Time Frame: Long enough to accomplish the goal/change behavior.
February 5 - April 9

6 Create a Theme: Be creative!
Race to the Audi Raffle

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Scoreboard

7. Build a Scoreboard, and Establish a Huddle Rhythm
Simple and easy to understand, reviewed often.

8 Decide on the Rewards, and Determine an Award Schedule: Motivating and memorable.

As detailed in the photo, the prizes included a donut party, BBBS-branded air freshener, and a
drawing for a free car wash per the dates illustrated above. Unfortunately, a picture of the final
scoreboard is not available.
9 Play the Game: Plan promotions and appoint a score keeper.
The VP of Community Engagement in Houston led this mini game.

10 Celebrate the Win: How and when will the win be celebrated?
The team in Houston celebrated winning the MiniGame after the weekly huddle.
The Audi raffle exceeded its goal and raised $70,000 to support one-to-one mentoring in Houston.

MiniGame Spotlight

BBBS launched several MiniGames in 2018—and they’ve started 2019 strong as well. One
example of a MiniGame focused on recruiting “40 men in 40 days” to address the list of boys
and young men waiting to be matched with a mentor and positive adult role model. This
MiniGame illustrated where potential male mentors were in the queue and gave staff a visual
representation of where male volunteers bottleneck and how the team can move men through
the inquiry and application queue.

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“I love the Great Game because it has
really helped me understand our program
model, especially understanding cash
flow and what it looks like for us as a non-
profit. The transparency is incredible.
Also, since I have no real background
with finance and come from a more
service-oriented job, it has helped my
comprehension and made my transition to
a more development-oriented role easier.

~ Julia Kelley, Engagement Manager

108 | MiniGames™

27 CHIP IN TO WIN

By Community Partnership of the Ozarks
cpozarks.org
The organization has a mission to facilitate and promote the
building of resilient children, healthy families, and strong
neighborhoods and communities through collaboration,
programming, and resource development.

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CHIP IN TO WIN

Company Name: Community Partnerships of the Ozarks
1 Set the Objective: The targeted problem or opportunity.

Increase the total number of items donated for the Community Partnership Open (CP Open) silent
auction. The Community Partnership Open is our signature fundraiser each year and the silent auction is
an activity where we believe we can increase total funds raised to help us meet our fundraising goal.

2 Set the Improvement Goal: X to Y by when.
Increase the number of silent auction items from 133 to 173 (30% increase) in 90 days. We actually
exceeded this goal by getting more than 190 items donated!

3 Estimate the Benefit: The potential impact/return.
Raise more money overall at the event. Hopefully a minimum of $1000 additional will be raised of the
2017 total.

4 Identify the Players: Who can impact the game?
Community Partnership of the Ozarks staff and board of directors

5 Determine the Time Frame: Long enough to accomplish the goal/change behavior.

90 days
November 13, 2017 through February 12, 2018

6 Create a Theme: Be creative!
Chip in to Win
Since our CP Open fundraiser is golf themed, we decided to stick with a golf theme for this minigame.

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Scoreboard

7. Build a Scoreboard, and Establish a Huddle Rhythm
Simple and easy to understand, reviewed often.

8 Decide on the Rewards, and Determine an Award Schedule: Motivating and memorable.

30 days (December 11 th , 2017) = 49 Prize: Chips & Dip & Tea (tee) Party
60 days (January 12 th , 2018) = 93 Prize: Golf Movie and Snacks
90 days (February 12 th , 2018)= 173 Prize: Crazy Golf and Prizes we closed for half a day, built a mini
golf course throughout our offices, played golf and decorated golf balls. Gift Card Prizes were awarded
for the top golf scores.
9 Play the Game: Plan promotions and appoint a score keeper.
Scorekeeper = Dana Carroll and Patricia Deck (Items will be credited when a Silent Auction Donation Form
is completed and turned in or an item is delivered to the CPO main office. All commitment forms/items
turned in by Noon on Friday will be counted towards that week’s score.)
10 Celebrate the Win: How and when will the win be celebrated?

MiniGame Spotlight

Over the past two years, CPO has conducted seven MiniGames, something Dankert says has
had a big impact on the successful adoption of The Game inside the organization. Three of
those games focused on the entire organization: “Chip in to Win,” which focused on increasing
the number of items donated for their signature fundraiser’s silent auction; “Raffle to Ride,”
which focused on increasing ticket sales for their another fundraiser; and “Digging Deep,” which
focused on increasing the value of items donated for our signature fundraiser.

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“GGOB has made us a more intentional
organization. In years past, staff might not
have been as ‘bought in’ to the organization
as a whole—more focused on program
success than the organization. Now, the
success of our core budget translates to
success for us all. And personally, I feel like
I can contribute in a meaningful way, by
cutting costs or by making sure any grants
I write have dollars for the core included.”

~ Dana Carroll, VP of Early Childhood &
Family Development

112 | MiniGames™

28 CAUSE MOMENTUM

By Victory Mission
victorymission.com
Victory Mission + Ministry provides outreach and restoration to
those in need. Persons can receive a day’s worth of food at the
food pantry, a clothing voucher for necessary items, and short-
or long-term shelter. When they come for food, clothing, and
shelter; Victory wants to develop relationships to encourage life
change and restoration. Victory believes everyone has a name
and a story and great potential. The ministry wants those in
the restoration programming to live in a supportive community
with high quality employment. At Victory Mission, “Every life
has Purpose!”

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CAUSE MOMENTUM

Company Name: Victory Mission
1 Set the Objective: The targeted problem or opportunity.

Victory Mission started an opportunity to raise $5,000

2 Set the Improvement Goal: X to Y by when.
Victory had one month to raise $5,000 in 30 days.

3 Estimate the Benefit: The potential impact/return.
The impact was to raise awareness on Social Media and raise money for Victory Mission.

4 Identify the Players: Who can impact the game?
The staff were to “share” Facebook posts and videos.

5 Determine the Time Frame: Long enough to accomplish the goal/change behavior.
30 days

6 Create a Theme: Be creative!
Cause the Momentum.

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Scoreboard

7. Build a Scoreboard, and Establish a Huddle Rhythm
Simple and easy to understand, reviewed often.

8 Decide on the Rewards, and Determine an Award Schedule: Motivating and memorable.

9 Play the Game: Plan promotions and appoint a score keeper.
Rita Chambers

10 Celebrate the Win: How and when will the win be celebrated?

MiniGame Spotlight

Victory has admittedly struggled to implement successful MiniGames, especially from the bot-
tom up. Getting better at finding opportunities to kick off games to tackle challenges and im-
prove habits is a goal for the staff going into 2019.

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