GELN103 English for Specific Purposes

Exercise : Role Play

Work in pairs. One of you is a travel agent and the other is a tourist. The tourist wants to
buy a package tour tickets. Make a conversation by using information given below.

Package Tours :

1. Canoeing Adventure (one day)

Canoeing at Chao Mai National Park and Yong Ling Beach in Trang.

Price : 1,500 baht
Business English PSRU
Include : Picnic lunch

Exclude : National Park entrance fee

2. Kayaking Adventure (one day)

Kayaking at Ko Mook, Ko Kradan and Ko Chuek in Trang.

Price : 1,500 baht

Include : Lunch, Snacks and drinking Water

……………………………………………………………………….

Exercise

Complete the sentences. Use one of these participles in the box given.

shocking / exhausted / frightened / amazing / worried / interested / surprised / depressed /
excited· / disappointing

1. I thought Jill was overseas. When I saw. her in town yesterday, I was very

_____________________ .

2. I heard the accident news just now. It's really ________________.

3. Bob has just lost his job. He's really __________________.

4. Robbie is ______________ of the thunderstorms - especially at night.

5. After climbing the cliff, James was ________________.

6. I'm very ___________ in Thai classical dance. I often watch it on TV.

7. The newspaper said the movie was great, but I thought it was _____________.

8. Did you see the Formula One race? I was really __________________.

9. A: I haven't heard from my parents for two months.

50

B: You must be ____________________.
10. Henry saw Mr. Miracle's magic show last night. He says it was really _______________.

Buying Ticket

Train Schedule

Business English PSRU
Word Focus Word Focus

• schedule _________________ • seat _________________
• destination _________________ • type _________________
• routing _________________ • departure _________________
• class _________________ • arrival _________________
• time _________________ • first class _________________
• price _________________ • berth _________________
• express _________________ • special express _________________
• upper _________________ • lower _________________
• adult _________________ • child _________________
• a/c _________________ • original
51
_________________

Bus Schedule

Business English PSRU
• bus Word Focus
• service
• type _________________
• pick up _________________
• class _________________
• price _________________
_________________
_________________

52

Conversation : Buying the bus ticket

YOU : Hello. (Would I purchase / Could I give / Could I get ) two tickets to

Chiangmai please, for the 5:00 PM bus.

CLERK : Sure. That'll be 500 Baht.Business English PSRU

YOU : Oh, I thought these tickets were (low / on sale / so expensive ) ?
CLERK : They are, but only when you book two weeks in advance.

YOU : OK, no problem... I'll take them. How much (did you pay / did you sell /
CLERK did you say) ?
: 500 Baht. You did want one-way tickets, not round-trip, right?

YOU : That's right. Can I pay by (credit card / credit / a credit )?
CLERK : No, I'm sorry, we only accept cash.
YOU : OK, could you tell me where the nearest ( VIP / ATM / KLM )
( = cash machine) is?
CLERK : There's one in the bank across the street from here.

53

Write the LETTER of the response (from the list on the right) to each of the following
questions/comments. Choose the best, most logical response:

1. Can I bring my cat on the flight if she's in a carrier? a: No, you have to transfer in
d Birmingham.

2. Can I get one ticket for the 9:00 PM flight to New b: Yes, you can, but all refunds are
York City? subject to a 10% administrative fee.
c: No, I'm sorry, that flight is fully
3. How much is the ticket for my four year old son? booked.
Business English PSRU
d: Yes, but there's a $100 charge for

4. Is there a student discount? transporting pets.
e: No, you have to go to one of the

5. Can I return this ticket? counters around the corner.
f: You'll have to go to the "lost luggage"

6. Is the train to Glasgow on time? section upstairs.

7. My bag didn't arrive with my flight. g: Children under 5 years old travel free
of charge.

8. Can I bring this bag on the bus with me? h: No, I'm sorry, that bag is too big to
bring aboard.

i: Yes, there's a 10% discount if you have

9. Is this a direct train to Coventry? an International Student Card

j: No, it's 15 minutes late.

10. Is this the line for Singapore Airlines?

54

Business English PSRU

55

Exercise 1 Name :………………………………. ID : ………… Major :…………………………..

Match words and pictures 1 23

bicycle 45
bus

car 1 7

helicopter
Business English PSRU 6

hot-air balloon 8 10
jet ski

motorbike 12 15
motor boat 11
motor scooter
13
plane 14
scooter

ship

submarine train van

56

Name :………………………………. ID : ………… Major :…………………………..

Exercise 2

Tunisia offer many types of tourism. Label the pictures to find out.

Beach tourism / Saharian tourism / Spa and Medical tourism / cultural tourism/
adventure tourism /green tourism

Business English PSRU1…………………………………...2…………………………………… 3………………………………..

4…………………………………… 5…………………………………… 6……………..……………………

Can you tell me where is it? A. The Eiffel Tower, Paris,
B. Venice, Italy
12 C. The Alps
D. The Statue of Liberty, New

York
E. Big Ben and the Houses of

Parliament, London

34 5

57

Business English PSRU Name :………………………………. ID : ………… Major :…………………………..

Exercise 3

1 / Tourism mind map: Can you think of other words related to tourism?

2/ Thailand is a touristic country. Can you name some of the famous touristic towns,
places or activities that a tourist can visit?

58

Name :………………………………. ID : ………… Major :…………………………..

Exercise 4: SPEAKING

Work in pairs. One of you is a travel agent and the other is a tourist. The tourist
wants to buy a package tour tickets. Make a conversation by using information
given below. (Package Tours)

Kayaking Adventure (one day)

Kayaking at Ko Mook, Ko Kradan and Ko Chuek in Trang.

Price : 1,500 baht

Include : Lunch, Snacks and drinking Water

Business English PSRU Conversation
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..
……………………….…………………………………………………………………..

59

Name :………………………………. ID : ………… Major :…………………………..

Exercise 5:

Select each statement/ question in Column A with its response in column B.

Column a Column b
a. How much does the tour cost? a. Where would you like to go?
b. I’d like to take a trip in the b. That’s included in your 200 Baht.
c. It cost 340 Baht.
country this weekend. d. Yes, when would you like to go?
c. Does the price include meals? e. Yes, this tour is on the American
d. And about the insurance? Is that
plan so all meals are included
included? with your hotel accommodations.
e. I’d like to book a holiday to the Everything is included in the
package.
Nan River.
Business English PSRU
1. A: ______________________________________________________
B: ______________________________________________________

2. A: ______________________________________________________
B: ______________________________________________________

3. A: ______________________________________________________
B: ______________________________________________________

4. A: ______________________________________________________
B: ______________________________________________________

5. A: ______________________________________________________
B: ______________________________________________________

60

Business English PSRU Chapter 4
ESP in Airport

61

Business English PSRU Chapter 4
ESP in Airport

Objectives
1. Able to describe the process of travelling aboard.
2. Able to identify the information about the air ticket, package tour and able to read
the announcement.

Methods of teaching and activities
1. Lectures
2. Discussion
3. Role Play

Teaching media
1. Power Point
2. Video file
3. Worksheet

Evaluation
1. Observing
2. Participating
3. Doing exercises and homework.

Reference(s)
• http://www.youtube.com/watch?v=KbMBGd97EC4

62

Chapter 4
ESP in Airport

Warm Up Activity: Vocabulary

Arrival __________________________________________

Baggage __________________________________________

Boarding Pass __________________________________________
Business English PSRU
Car Park __________________________________________

Departure __________________________________________

Double Room __________________________________________

Embassy __________________________________________

Ferry __________________________________________

Guidebook __________________________________________

Journey __________________________________________

Lost Property __________________________________________

Passport __________________________________________

Platform __________________________________________

Railway __________________________________________

Sightseeing __________________________________________

Tourist __________________________________________

Underground __________________________________________

Visa __________________________________________

$$$$$$$$$$$$$

63

Business English PSRUIntroduction
• An airport is a location where aircraft such as fixed-wing aircraft, helicopters, and

blimps take off and land. Aircraft may be stored or maintained at an airport. An airport
consists of at least one surface such as a runway for a plane to take off and land, a
helipad, or water for takeoffs and landings, and often includes buildings such as
control towers, hangars and terminal buildings. Larger airports may have fixed base
operator services, seaplane docks and ramps, air traffic control, passenger facilities
such as restaurants and lounges, and emergency services.

Sample infrastructure of an airport

64

Traveling @ the Airport

heck-in counter Security and immigration Duty free shop
ggage claim area Departure lounge On the plane

What are these parts of an airport called?

_______________________________Business English PSRU_______________________________

_______________________________ _______________________________

_______________________________ _______________________________
65

Exercise 1

1)Write each word under the corresponding picture.
trolley - passenger - passport – luggage – pilot – customs officer – ticket - to land -
to take off – suitcase - stewardess

1 2 34

Business English PSRU 8
5 67
9
2) Match the definitions with the right word from activity1.
1. the person who flies the plane 10
=………………..……………. 0
2. when the plane leaves the ground 11
=………………………….. 0
3. the bags and suitcases that travellers put their belongings in
=…………………………. 66
4. document that proves a person's identification and
nationality
=………………………….
5. man or woman who provides service for passengers during a
flight =………………………….

Ticketing & Boarding Pass

6. the person who checks the luggage
=………………………….

1 23 4

Business English PSRU 56
8

7

1 – Passenger/traveller’s Name 5 – Local Departure Time
2 – Airline Code 6 – Seat Number
3 – Fight Number 7 – Route
4 – Date of Journey 8 – Ticket Booking Class

---------------------------------------------------------------------------------------------------

Look at the flight ticket paper and boarding pass above. And then answer
the questions below.

1. What is the passenger name? ___________________________
2. What is the passenger’s destination? ___________________________

3. When will he go on a journey? ___________________________

4. What time does the plane depart? ___________________________

5. How much is the allowed baggage this flight? ___________________________

67

Business English PSRU
Seat number

Remark : Classes of Service

1.ชัน้ หนง่ึ (First class) หรอื เรียกยอ่ ว่า P class เป็นชน้ั ที่มีบริการพิเศษสุด
2.ช้นั ธุรกิจ (Business class) หรอื เรียกย่อว่า J class เปน็ ช้นั ที่มีการบริการพิเศษรองลงมาจากชน้ั หน่งึ
3.ชัน้ ประหยัด (Economy class) หรอื เรียกยอ่ ว่า Y class เป็นช้นั ที่ผ้โู ดยสารสว่ นใหญน่ ิยม

68

Exercise 2

Business English PSRU•Passenger/traveller’s Name :____________________________
____________________________
•Departure Time : ____________________________
____________________________
•Airline Code : ____________________________
____________________________
•Seat Number : ____________________________
____________________________
•Fight Number : ____________________________

•Date of Journey :

•Ticket Booking Class :

•Boarding Time :

•Airline’s name :

69

Exercise 3

Look at the information screen and fill in the blanks:

Arriving Flight Time Gate Status
from Number 12:15 13 On-time

Manchester BA6231

Business English PSRUDublinDB65301:3020 On-time

Tunisia TA987 15:30 02 Cancelled

Dubai DXB887 19:20 27 On-time

Portugal PT7764 05:00 12 On-Time
Paris FA8798 11:00 11 Landed

Malaga MG321 21:00 08 Landed

1- Manchester is flight number ……………………………
2- Dublin is flight number ……………………………
3- Paris is gate number ……………………………
4- Malaga flight status is ……………………………
5- Tunisia flight time is ……………………………
6- Portugal flight time is ……………………………
7- Manchester is gate number ……………………………
8- Dubai is flight number ……………………………
9- Tunisia flight status is……………………………..

70

CONVERSATIONS

Airport: Check-in

1. Nick and Lisa are going to Paris to study French. They have just arrived at the
airport.

Lisa : Let’s find the check-in counter. We’re flying Pan World Airlines.
Nick : I think it’s at this end of the terminal. Yes, I see the sign over there. Are you sure

you don’t want to go by boat?
Business English PSRU
Lisa : Come on, Nick! Here’s the economic-class check-in counter.

(To the clerk) Hi, we want to check in.

Airline Clerk : May I have your tickets and passports, please?
Lisa : Yes, here you are. And we’d like a window and an aisle seat, if possible.
Airline Clerk : Let’s see … OK. How many bags will you be checking in today?

Lisa : Um, four. Two each.
Airline Clerk : Please put them on the scale. Good. Uh-oh, your bags are too heavy. I’m afraid there

will be an overweight luggage charge of $30.

Nick : Oh no! I told you not to pack so many things.
Lisa : I’ll pay the overweight charge.

Airline Clerk : Here are your boarding cards. You can board at gate nine at seven thirty.

Nick : We could drive to Paris. There are no weight limits for luggage when you drive.

Lisa : Drive to Paris? There are no roads from Liveville to Paris, Nick!

………………………………………………………………………

Word Focus Give It a Try: Find the hidden words.

• check-in counter _________________ L I HLZOE SR
P I WW Z E V D A
• terminal _________________ GRMS C AL EA
OZ N I MGUAO
• sign _________________ CDR B T RG I K
D F S B I WG S P
• economy-class _________________ TE RM I NA LM
DHO D E P G E L
• aisle _________________ J KH T AOE ER

• scale _________________

• overweight _________________

• limit _________________

71

Airport: Security and immigration

2. Having checked in, Nick and Lisa proceed to their gate. But first, they must go
through security and immigration.

Lisa : They’ve really beefed up security since September 11th. This may take a while.

Nick : I don’t mind. I hope they search everyone very thoroughly.

Security Officer : Please empty out your pockets and put all metal objects in this tray. OK. Step

through the metal detector.

(The metal detector beeps.)

Nick : But I put everything in the tray, even my watch.

Security Officer : Please take off your belt. The buckle may have set it off. Now, go through again.
Business English PSRU
(The metal detector beeps again.)
Step aside, please. We’ll have to do a special check of you and your clothes. Take

off your shoes.

Nick : Ooohhh! I hate airports!

(Later)

Wow! They frisked me and went through everything in my bags!
Lisa : It’s your own fault. The cartoon character on tour T-shirt has metal eyes! That set

off the metal detector.

Nick : It was a present from my aunt. And it’s my lucky shirt.

Lisa : Anyway, have your boarding card and passport out. We have to go through

immigration now.

Nick : I hope they send us home.

…………………………………………………………………….

Word Focus Word Focus

• proceed ____________________ • set off ____________________

• beefed up ____________________ • frisked ____________________

• thoroughly ____________________ • go through ____________________

• empty out ____________________ • immigration ____________________

• buckle ____________________

Airport: boarding & taking off

72

3. After passing through security and immigration, and shopping in the duty- free
store, Nick and Lisa arrive at their gate.

Public Address System: Flight PW854 is now boarding. All passengers on flight PW854 should

process to gate nine for boarding.

Flight attendant : All passengers seated in rows 36 to 44 may now board.
Lisa : That’s us. Let’s go.

(Nick is loaded down with things from the duty-free store.)

Nick : Help me carry something. Why did we buy so many things in the duty-free

store?
Business English PSRU
Flight attendant : May I see your boarding pass? Thank you.

(Nick and Lisa walk onto the plane.)
Lisa : Here we are – 43 A and B. I get the window seat.

Nick (Nick is loaded down with things from the duty-free store.)
Lisa : You can have it. I don’t want to look down.
: Put this bag in the overhead compartment for me. I’ll put my purse under the

Nick seat in front of you.
: These seats are so small! I feel like a sardine. I’m going to recline my seat

and put down my tray for reading.

Flight attendant : Sir, please keep your seat in the upright position and your tray up until after

Nick takeoff.
: Can’t we study French here in Liveville?

………………………………………………………………………

Word Focus Word Focus

• arrive ____________________ • like a sardine ____________________

• passenger ____________________ • recline ____________________

• duty-free store ____________________ • upright ____________________

• overhead compartment ______________ • takeoff ____________________

• purse ____________________

Airport: on the plane

73

4. The plane takes off and the pilot turns off the seat belt sign.

Captain : This is your captain speaking. We have reached cruising altitude, I’ve turned off
the seat belt sign. Still, for your safety, please keep your seat belt fastened when
Lisa you are in your seat.

Nick : Oh, look, Nick. Our seats have personal video screens. And here it shows where
we are over the ocean, and the speed, and the altitude …
Lisa
: I don’t want to know!
Flight attendant (To the flight attendant) Excuse me. May I have a pillow and a blanket?
Lisa
: Let’s see what the in-flight entertainment is. Oh, they have three movies. I’m
Nick going to put on my headset.
Flight attendant
Lisa : Would you like something to drink?
Nick : Yes, I would like a glass of orange juice, and he would like a glass of milk.
Lisa
Nick (Later) Oh, here is the dinner cart. I love airplane food.
: Oooohhhh!
: Would you like the spicy chicken or the fried beef?
: I’ll have the chicken, please. He’d like … I don’t think my friend is hungry.
: Oooohhhh! Why is the plane bouncing so much?
: It’s just a little turbulence, Nick. Oh, look! We’re way above the clouds now.
: Oooohhhh! (Nick faints)
Business English PSRU
………………………………………………………………………

Word Focus

• captain ____________________
• altitude ____________________
• fasten ____________________
• personal ____________________
• pillow ____________________
• blanket ____________________
• headset ____________________
• bounce ____________________
• turbulence ____________________

Airport: baggage claim area

74

5. Having gone through immigration, Nick and Lisa go to the baggage claim area to
get their bags.

Nick : The security is tight here!
Lisa : The luggage collection area is over there. And the screen says the bags from our
Nick
Lisa flight will come out on carousel number 12.
Nick : You go and look for the bags. I’ll get a cart.

Lisa (A minute later, by the luggage carousel)
: Oh, look, Nick, there’s my suitcase. Get it. Careful! It’s heavy!
Nick : Got it. Help!

Clerk (Nick falls onto the luggage carousel.)
Nick Help!
: Quit clowning around, Nick!
(Later)
It figures! My suitcase is the first one out and yours will be the last one out.
: Where is my suitcase?
(One hour later, at the lost luggage counter)
I went to report a lost bag. My name is Nick Gregory.
: Yes, sir … let me see … Your suitcase is now in Timbuktu. Please fill out this
form.
: Timbuktu? Oh no!

………………………………………………………………………
Business English PSRU
Word Focus

• baggage claim area ____________________

• tight ____________________

• carousel ____________________

• suitcase ____________________

• lost ____________________

• report ____________________

• fill out ____________________

• form ____________________

75

Business English PSRUReading Exercise: Airport

Directions: Read the passage below. Are the following statements true or false? Correct any
false statements.

BRITISH AIRWAYS CHECK-IN INFORMATION FOR PASSENGERS

For all domestic and European flights, check-in is one and a half hours before
departure. For international departures, check-in is two hours before departure. You
must check in within the recommended time before your departure.

1. Your baggage must be securely closed and locked.
2. Every piece of your checked baggage must be labeled with your name and

destination address. We suggest a label should always be put inside each piece
of baggage.
3. You must remove all old destination labels from previous trips. Old labels may
delay your baggage.
4. Do not carry unidentified objects for other people.
5. You must carry personal items as cabin baggage. British Airways recommend
passengers include important documents, cash, valuable items, medication and
laptops (portable computers) in their cabin baggage. Do not pack these in your
checked baggage.
6. British Airways recommend passengers do not carry items which are considered
a security risk in their cabin baggage (e.g. scissors, knives or similar items).
7. British Airways recommend that all software on lap-top computers is backed up
before travelling.
8. Each item of checked baggage will be given a destination tag showing your
flight number and a section will be attached to your ticket. Please check that the
tag shows the correct destination and flight number.

The departure gates for British Airways flights close ten minutes before the
aircraft departure time and late arrivals at the gate may not be allowed to board.

76

Business English PSRUQuestions
1. You have to be at the airport ninety minutes before you flight.
____________________________________________________
2. You mustn’t put your name and address on your luggage.
____________________________________________________
3. It’s not a good idea to have old labels on your luggage.
____________________________________________________
4. You can’t take any objects on the flight that aren’t yours.
____________________________________________________
5. You can take medicines and expensive objects on board with you.
____________________________________________________
6. You can take a child’s toy gun on the flight with you.
____________________________________________________
7. You must make copies of your software before you fly.
____________________________________________________
8. You should look at the destination tag details on your ticket.
____________________________________________________

77

Business English PSRU

78

Name :………………………………. ID : ………… Major :…………………………..

Exercise 1

Complete the sentences with the words. Airport check-in.

number electric shaver baggage aisle passport

Airline Clerk : Good morning, sir. Can I see your ticket and _______________?

Robert : Certainly! There you are.

Airline Clerk : Thank you. Ok. And how many suitcases will you be checking in?

Business English PSRURobert: Just one suitcase.

Airline Clerk : Did you pack _______________ your yourself?

Robert : Yes, I did.

Airline Clerk : And do you have any electrical goods?

Robert : I have an _______________ in my hand luggage. Is that ok?

Airline Clerk : That’s fine. So, nothing in my suitcase?

Robert : No.

Airline Clerk : Ok. Would you like a window or _______________ seat?

Robert : A window seat, please.

Airline Clerk : Ok. Just one moment. This is your seat _______________ and the departure
gate. You can go straight through to departure lounge. Enjoy your flight.

Robert : Ok. Thank you.

79

Name :………………………………. ID : ………… Major :…………………………..

Exercise 2

Decide who can say the following sentences

Business English PSRUA Welcome on board
everybody, I am your
captain John McGraygan.

B Sorry but can you tell me
where I can find the arrival
gate?

C Would you like to give me
your bag so I can place it
above you?

D Please put your seat belt on
as we are going to take off
in a few minutes.

E The current temperature
outside is minus 20 degrees
we are flying above
Danemark and we should
reach Island in about two
hours.

F Where can we find a cash
point in the departure
lounge?

80

Name :………………………………. ID : ………… Major :…………………………..

Exercise 3 3
Give the right order for this dialogue:

1 Yes, madam. What can I do for you?
2 When is that?
3 Don't worry. Please fill in this form and we'll send it to your hotel as soon as

possible.
4 Excuse me please. Can you help me?
5 Flight 606 from New York. Can you identify your case please?
6 Oh dear! What can I do until then?
7 Tomorrow at 8.00.
8 I've just flown in from New York on BA 606 but my case hasn't arrived.
9 Yes, it's a large yellow case with a bright green luggage label.
10 That should make it easier to identify. It'll probably arrive on the next flight.
Business English PSRU
CORRECT ORDER

Conversation

…………….. : ………………………………………………………………………..

…………….. : …………………………………………………………..……………

…………….. : …………………………………………………………..……………

…………….. : …………………………………………………………..……………

…………….. : …………………………………………………………..……………

…………….. : …………………………………………………………..……………

…………….. : …………………………………………………………..……………

…………….. : …………………………………………………………..……………

…………….. : …………………………………………………………..……………

…………….. : …………………………………………………………..……………

81

Business English PSRU Chapter 5
ESP in Writing an Email

82

Chapter 5 Business English PSRU
ESP in Writing an Email

Objectives
Upon completion of this lesson, you will be able to:

1. Identify the parts of an email address.
2. Identify the parts of an email message.
3. Describe how an email message is sent and received.

Methods of teaching and activities
1. Lectures
2. Discussion
3. Role Play

Teaching media
1. Power Point
2. Video file
3. Worksheet

Evaluation
1. Observing
2. Participating
3. Doing exercises and homework.

Reference(s)
• www.techterms.com
• http://www.wisegeek.com/what-is-email.htm#didyouknowout
• http://web2.uvcs.uvic.ca/elc/sample/ite/u01/u1_1_01.html
• http://www.walker.public.lib.ga.us/tutorial/e-mail_address_parts.htm
• http://academic.stedwards.edu.
• MICT/STOU
• Rebecca Chapman, English for Emails, Oxford Press

83

Chapter 5
ESP in Writing an Email

Warm Up Activity: Vocabulary

 Match the following words with their correct meanings.

Business English PSRUAttachmentFlaming
Download Service provider
Scroll Mailing group
Mail server HTML
Spam Log on

A. Hyper Text Markup Language.
B. A file attached to e-mail.
C. Sending and e-mail expressing your anger.
D. A provider of Internet services.
E. Junk mail
F. To transfer a file from another computer to your

computer over the Internet.
G. A list of people you regularly send mail to.
H. Moving up and down a page.
I. A postal station which passes on your messages.
J. Connect to the internet.

84

Business English PSRUEmail

Email, sometimes written as e-mail, is simply the shortened form of “electronic mail,” a system
for receiving, sending, and storing electronic messages. It has gained nearly universal popularity
around the world with the spread of the Internet. In many cases, email has become the preferred
method for both personal and business communication.

How It Is Used

Messages sent by electronic mail normally reach a recipient’s account within seconds. They
frequently include more than just text; images and numerous types of formatted documents are
now easily included as attached files. Moreover, it is no longer necessary to be sitting in front of
a PC to send or receive an email. A variety of mobile devices, such as tablet computers and smart
phones, make it possible manage correspondence on the go.

Parts of an E-mail Address

Every email user on the Internet has a unique e-mail address that identifies an electronic post
office box on a network where e-mail can be sent. Different types of networks have different
formats for e-mail addresses. On the Internet, all e-mail addresses have a similar form. It
consists of a user name followed by @ (=at) and a domain name, which is composed of the
computer location or server, code and country.

For Example,

[email protected]

User name at domain name code

1. Username : You set up the username with your Internet provider or e-mail service.
It might be a form of your name. It might be a nickname. <ESP114>

2. Symbol : The @ symbol <@>

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3. Domain Name :
• Server: is the name of the computer that handles your mail. The computer is
also called a server. Your Internet Service Provider (ISP) or e-mail service
has a particular name for their server - like yahoo.com for those who go
through the Yahoo service. Hotmail.com is an example of a free web-based
e-mail service. < hotmail >
• Code :
Business English PSRU
รหัสบอกประเภทขององค์กร ความหมาย
.com (commercial) บริการดา้ นการคา้
.edu (education) สถานศึกษา
.org (organization) องคก์ รท่ีไม่แสวงหาผลกาไร
.gov (government) หน่วยงานรฐั บาล

.net (network) หน่วยงานบริการเครือขา่ ย

รหัสบอกประเทศ ความหมาย
.ca (Canada) ประเทศแคนาดา
.au (Australia) ประเทศออสเตรเลีย
.jp (Japan) ประเทศญปี่ ่ นุ
.uk (United Kingdom) ประเทศองั กฤษ

.th (Thailand) ประเทศไทย

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Business English PSRUExercise 1 Match each symbol with how to say it.

The domain name is the part of the email address which comes after the “at”
sign (@). Find the part of the domain for someone who ……

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Business English PSRUParts of Email

Email messages, like other forms of correspondence, have the same general format regardless of
the email program you choose. Below is an image of an email message. There is a header, a
subject line, body of the message, and the signature line.

An email message consists of the following general components:
1. Headers

The message headers contain information concerning the sender and recipients. The exact
content of mail headers can vary depending on the email system that generated the message.
Generally, headers contain the following information:

1. To. is required in all email messages to alert the mail server to the message's
destination.

2. From. will give the recipient of the email an idea whom the message is from.
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3. Subject line. Subject is a description of the topic of the message. Almost all
email messages have a subject line. This should be short and give some specific
information about the contents of your message.

Some other fields that you might see are:

4. Cc. stands for carbon copy. Allows you to send the same message to multiple
recipients. When you send a Cc: message, all recipients are aware of who
received copies of the message.

5. Bcc. allows you to send an identical message to multiple recipients, however,
those recipients whose addresses appear in the BCC cannot be seen by the other
recipients.

2. Body of Message
Business English PSRU
The body of a message contains text that is the actual content. The message body also may
include salutation followed by the message, and complimentary close .

2.1 Salutation is a greeting used in a letter or other written or non-written
communication. Salutations can be formal or informal, depending on how well
you know the person you are writing to. The most common form of salutation in
a letter is Dear followed by the recipient's given name or title.

• Dear Mr, Mrs,Ms…. : A formal form of address, also used when first

contacting a person.

• Dear John : Less formal. Either you have had contact with

this person before, or they have already addressed

you by your first name.

• Hi/Hello Mary : Informal, usually used with colleagues you often

(or just the name) work with.

2.2 Message : The email should be no more than 5 paragraphs long and each
paragraph should be no more than 5 sentences long. Insert a line break between
each paragraph. Be sure to get your point with the important details.

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2.3 Complimentary close : Like the salutation, this can vary from formal to very
informal. These complimentary closes often appear at the end of professional
emails:

• Yours sincerely, : Very formal, rarely used in email correspondence.

• Regards, / Best wishes, : Most commonly used close, can be used in formal

and informal emails.

• Bye/All the Best/Best : Friendly, informal close.

Business English PSRU• James/Mary: Name only (or initials) is also common when

writing to close colleagues.

Note : If you open with “Dear Sir,” then you should close with “Your faithfully,” if you
open with the person’s name then you should close with “Yours sincerely,”

3. Signature Line

At the end of a message, you may see a block of information such as name, title, business
address, phone numbers, web addresses, and sometimes even quotes from famous (or
infamous) people.

How to write a formal email

Follow these five simple steps to make sure your English emails are perfectly professional.

1. Begin with a greeting
2. Thank the recipient
3. State your purpose
4. Add your closing remarks
5. End with a closing

1. Begin with a greeting

Always open your email with a greeting, such as “Dear Lillian”. If your relationship with
the reader is formal, use their family name (eg. “Dear Mrs. Price”). If the relationship is
more casual, you can simply say, “Hi Kelly”. If you don’t know the name of the person
you are writing to, use: “To whom it may concern” or “Dear Sir/Madam”.

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2. Thank the recipient

If you are replying to a client’s inquiry, you should begin with a line of thanks. For
example, if someone has a question about your company, you can say, “Thank you for
contacting ABC Company”. If someone has replied to one of your emails, be sure to
say, “Thank you for your prompt reply” or “Thanks for getting back to
me”. Thanking the reader puts him or her at ease, and it will make you appear more polite.

3. State your purpose

If you are starting the email communication, it may be impossible to include a line of
thanks. Instead, begin by stating your purpose. For example, “I am writing to enquire
about …” or “I am writing in reference to …”.

Make your purpose clear early on in the email, and then move into the main text of your
email. Remember, people want to read emails quickly, so keep your sentences short and
clear. You’ll also need to pay careful attention to grammar, spelling and punctuation so
that you present a professional image of yourself and your company.

4. Add your closing remarks

Before you end your email, it’s polite to thank your reader one more time and add some
polite closing remarks. You might start with “Thank you for your patience and
cooperation” or “Thank you for your consideration” and then follow up with, “If you
have any questions or concerns, don’t hesitate to let me know” and “I look forward
to hearing from you”.

5. End with a closing

The last step is to include an appropriate closing with your name. “Best
regards”, “Sincerely”, and “Thank you” are all professional. Avoid closings such
as “Best wishes” or “Cheers” unless you are good friends with the reader. Finally, before
you hit the send button, review and spell check your email one more time to make sure
it’s truly perfect!
Business English PSRU
Language Tips

To make it more useful to the recipient, it is advisable to put a little notice at
your subject line. For example;

Subject: FYI : (=For your information, not urgent)

Subject: URGENT : (=Urgent)

Subject: REQ : (=Requests)

Subject: RE : (=Regarding)

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Business English PSRUPurposes of writing e-mail

1. Appreciation
- Thank you for your delightful letter
- Thank you very much for sending me the application form, I do appreciate it.
- It was very nice of you to send me the book on Shakespeare.

2. Invitation
- We were wondering if you could join us.
- We ‘d like to invite you to...........
- Could you come ...................................... on .............................

3. Apology
- I must apologize for not calling you.
- I was terribly sorry about my behavior yesterday.
- I can’t tell you how sorry I am that I cannot dine with you on Monday because of an
engagement.

4. Congratulations
- I congratulate you on passing the exam.
- I’m pleased to hear that you was promoted to be a manager.
- I write to congratulate you on your success.

5. Request
- Could you please tell me how to improve my education?
- Can I pick you up at 7 am.?

6. Inquiry
- Would it be possible to go to Chiangmai by my own car?
- I’d like to know if you are available?

- How are things at work/school?

……………………………………………………….

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Exercise 2

Match the informal expressions in the first column with the formal expressions
in the second column.

1. Do not hesitate to…Business English PSRU
2. Regards
3. As requested
4. I look forward to seeing you
5. Could you please confirm your attendance
6. I will be unable to attend
7. We would be grateful if you could
a) Let us know if you’re coming

= ___________________________________________________
b) Feel free to…

= ___________________________________________________
c) Can you please…

= ___________________________________________________

d) Best wishes

= ___________________________________________________
e) I won’t be able to attend

= ___________________________________________________
f) As asked…

= ___________________________________________________
g) I’m looking forward to seeing you
= ___________________________________________________

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Business English PSRU

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Name :………………………………. ID : ………… Major :…………………………..

Exercise 1

☺ Parts of E-mail Address

Business English PSRU________________________________________________________

☺ Parts of E-mail

Fill in the blank.

TO : 1…………………………………..
SUBJECT : [email protected]
CC : My Birthday
[email protected]

Dear friend,

2………..………………………………..
I love to invite you to join my birthday party to be held on 25 November at Mine
restaurant at 7 p.m. Some of our friends, _________ and _________ will definitely
come to the party. Let me know your decision. Waiting for your answer.

Love,
Ms. Emily

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Name :………………………………. ID : ………… Major :…………………………..

Exercise 3

☺ Sent the E-mail

Business English PSRU
My Birthday
Dear Friends,
I love to invite you to join my birthday party to be held on 25 November at Mine
restaurant at 7 p.m. Some of our friends, _______________ and ___________ will
definitely come to the party. Let me know your decision.
Waiting for your answer.
Love,
Name : …………………………
ID : …………………….………
Major : …………………………

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Name :………………………………. ID : ………… Major :…………………………..

Exercise 4

You have to organize an urgent meeting at 10 a.m. tomorrow with all the
staff from your department.

Write the email:

➢ saying when the meeting will be held
➢ telling them where it will be
➢ explain what the meeting will be about (use your imagination)
➢ attach the meeting schedule file
Business English PSRU

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Business English PSRU Chapter 6
ESP in Advertisement

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Business English PSRU Chapter 6
ESP in Advertisements

Objectives
1. Able to identify the components of advertisement
2. Able to describe types and categories of advertising.

Methods of teaching and activities
1. Lectures
2. Discussion
3. Role Play

Teaching media
1. Power Point
2. Video file
3. Worksheet

Evaluation
1. Observing
2. Participating
3. Doing exercises and homework.

Reference(s)
• Nick Ceramella and Elzabeth Lee, Cambridge English for the Media
• Assoc.Prof.Yaowaluck Thantanapornchai, Journalistic English
• Jeffrey Schrank, The Language of Advertising Claims, (http://home.olemiss.edu)
• www.Bangkokpost.com

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