E HOLIDAYQROUNDUP luxe OldGoldRitual Zuza Isham
GIVE A GIFT WITH MEANING www.thoroughbredaftercare.org | (859) 224-2756 | Photo by Jen Halliwell Send your clients, friends, and loved ones a custom digital card when you make a donation to the TAA. The Holidays made easier! Email your Holiday Cards. Help usmakethe Holidaysalittlebrighter Support the TAA Holiday Giving Campaign where one gift from you affects all 81 accredited charities and the thousands of horses that call them home. Join us and together, we can make a difference. Text DONATE to 56651
GIVE A GIFT WITH MEANING www.thoroughbredaftercare.org | (859) 224-2756 | Photo by Jen Halliwell Send your clients, friends, and loved ones a custom digital card when you make a donation to the TAA. The Holidays made easier! Email your Holiday Cards. Help usmakethe Holidaysalittlebrighter Support the TAA Holiday Giving Campaign where one gift from you affects all 81 accredited charities and the thousands of horses that call them home. Join us and together, we can make a difference. Text DONATE to 56651
12 24 30 54 EQluxe FIRST The formidable GEORGINA BLOOMBERG LADIES Sarah Seigel Magness reaching goals Horsegirls of NYRA dominating the airways girl-herd holiday and Pegasus bound Women who started up EQluxe | Holiday 44 On the cover A Roundup holiday shoot on the ranch with the popular fashion maven Zuza Isham from the ranch life social media secret @OldGoldRitual. Zuza, shot by her husband cowboy Chad Isham, shares her thoughts on living in Texas and how she came to arrive there from Europe. Here wearing Velvet Concho blouse from Double D Ranch and her vintage mexican sombrero. photography by Chad Isham. E HOLIDAYQROUNDUP luxe OldGoldRitual Zuza Isham content
11 13 42 56 40 20 EQluxe | Holiday Sweater Weather tRENDS Fly to Pegasus and roll like a Diplomat jET SET Makin your pony product list WINTER Bites how to sooth your skin bEAUTY Repurposing your Vintage Favorites EQUESTRIAN gifting sTYLE
Editor’s note appy Holidays and welcome to our Annual Online Roundup Issue. Doing this issue for the H holidays over the last two years (this makes three) has been one of those “Love and Hate” relationships. It comes on the heels of our Autumn print issue and it’s a very quick turn around for brands and partners we love to participate. This year was no different. However, with the help from our usual supporters and people like you who are devoted fans we’ve once again delivered! Thank you. We present our 3rd annual Holiday Online Roundup Issue! Happy Holidays to you are yours and we look forward to seeing you in 2023 A big thanks to everyone! Shelli Wright & Christopher Bredesen Editors | Co-founders jacket by Double D Ranch
A big thanks to everyone! Shelli Wright & Christopher Bredesen Editors | Co-founders | W22 5 SHELLI WRIGHT Editor-in-Chief SHELLI WRIGHT Creative Director LILA JOY GINSBURG Art Department MADDY PASQUALINI Senior Lifestyle Editor ZINTA BRAUKIS REWALD Fashion Editor at Large EMILY MATTISON BATES Public Relations © 2022 EQluxe MAGAZINE CHRISTOPHER BREDESEN Executive Editor JAIN WILSON SILVA Head of Marketing JOHN PIERCE Art Department SEBASTIANO MARINO Web Master RENEE SPURGE Contributing Editor LOU ANDREA GOSS Editorial Assistant EQLUXE is a registered trademark and is the sister publication of BISOUS Magazine distributed by Captain Buddy LLC of Los Angeles. All Eqluxe sponsorship or submission inquiries please contact [email protected] www.eqluxe.com CAPTAIN BUDDY LLC Publisher
Your TACK full guide Winter EDITOR CWD Classic Close Contact Customize from $5700 North-america.cwdsellier.com EUPHORIC EQUESTRIAN Coul Competition Shirt $150 euphoricequestrian.com LEVADE Vintage Varsity Rugby Shirt available in Hunter, Jumper, Dressage and Eventing $124 shoplevade.com AMERICAN EQUUS ReinDots™ $30 americanequus.com LARA TWEEDIE AntiGravity Double Bridle $649 Laratweedie.com.au ARIAT Carden Waterproof Boot $290 ariat.com DAPPLEBAY Constellation Jump Saddle Pad $98 and Brush Boots $48 LIMITED EDITION dapplebay.com BOOT JACKET by Equiparent $50 equiparent.com THE INFUSED EQUESTRIAN A Fully Infused Bundle + Noggin. A Fresh Helmet Spray: $16.78 - $133.17 individually or bundled | theinfusedequestrian.com/eqluxe | W22 6
fashion Naughty or Nice? Doesn’t matter. Luxury Santa doesn’t judge. GUCCI Enamel Horse Head Chain Necklace $3500 gucci.com VINCENT PEACH.Midnight Horse Brooch $4999 vincentpeach.com DONNA B ARTIST Sun Stallion Pendant with Diamonds $2,695 donnabernstein.com HERMES Gambade Ring $1050 hermes.com DAVID YURMAN Belmont Curb Link ID Bracelet Silver $745 davidyurman.com KARINA BREZ Pave Diamond Huggable Hooves Bracelet Rose Gold $6800 karinabrez.com ALEX JONA Equestrian Horse Nail Diamond Gold Ring $2957 alex-jona.com | W22 8
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Gifts oliday H gifts GARCIA COUTURE Fedora Authentic Vintage LV playing card $400 DONNA B Equestrian Silk Scarf Checkmake Black $145 donnabernstein.com MILTON MENASCO x DREAMERS N SCHEMERS Slippers $50 dreamersnschemers.com TUCKER TWEED Cor De Star Clutch $189 tuckertweed.com URBAN EQUESTRIAN Good Luck Threader Earrings $49 urban-equestrian.com DRESSAGE QUEEN DREAM Contessa Duck Down Riding Coat $329 dressagequeendream.com VINTAGE LUXE UP Ralph Lauren Equestrian / Louis Vuitton pillow Covers $398-498 vintageluxeup.com | W22 10 KarinaBrez.com 561.400.4085 @KarinaBrezJewelry Two stacked Huggable Hooves rings 18 karat white gold, Bit of LUV 19 necklace 18 karat white gold, Bit of LUV bracelet 18 karat white gold. NewAd_Layout_2.indd 1 9/8/22 5:25 PM
KarinaBrez.com 561.400.4085 @KarinaBrezJewelry Two stacked Huggable Hooves rings 18 karat white gold, Bit of LUV 19 necklace 18 karat white gold, Bit of LUV bracelet 18 karat white gold. NewAd_Layout_2.indd 1 9/8/22 5:25 PM
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Vintage LUXE Reimagining one-of-a-kind gifts and home decor up | W22 13
Q + A David Altman Introduce yourself... David Altman, Founder and Chief Creative Officer of Vintage Luxe Up, the world’s finest collection of luxury vintage scarves reimagined into one-of-akind gifts & home decor. In just over 2 years we have built a sustainable luxury brand with a strong equestrian appeal from coast to coast. How did you get started down this path… At the beginning of the pandemic, I was gifted a pillow made from 2 vintage Hermès scarves. My chocolate Labrador, Annabelle liked the pillow a little more than I did and chewed the edges off. Instead of throwing the pillow away, I reimagined the silk into something that was quickly becoming a necessity – face masks. With a long history of working with luxury brands and retailers, I know a trend when I see one. We hit a chord with the consumer – and I started scouring the global market for these wonderful works of art. I launched Vintage Luxe Up in the Spring of 2020 with masks, then expanded into home décor and gifts. Initially, making the masks was a way to bring a little joy to an otherwise terrible time. If you had to wear a mask it might as well be a one-of-a-kind item. I also think that people liked them because they were wildly impractical. Our upcycled luxury masks were a huge hit. Word spread quickly and the first collection sold out with the proceeds benefitting Covid-19 Relief Funds. Our collection now includes decorative pillows, framed scarves and gift accessories, wristlet bags and home fragrance items. Bestsellers are silk pillows finished with beautiful details including fringe and leather. Prices range from $200 to $2,400 depending upon the rarity and value of the silk. Some scarves have been made into framed works of art, silk wristlet bags $228), Coffee Run© key chain pouches ($98) and lavender clothing sachets ($88). You’ve mentioned that Vintage Luxe Up is sustainably sourced, with a history and story to be told, what exactly does that mean to customers? Leveraging my deep expertise in luxury goods coming off a decades-long career at Neiman Marcus, and Bloomingdale’s, this has become a passion project for me. I personally scout the global market looking for unique, rare, and meaningful examples of the art of scarf-making. A global-citizen, I’ve spent my life traveling the near and far, discovering the world’s most unique treasures for the luxury client. By using vintage scarves, we give these works of art a new life – conserving earth’s scarce resources, | S20 14 showcase | W22 14
reducing waste and impact on the planet. Hermès has been making scarves since 1937 – recognized worldwide as both coveted and collectible. Unique in that each scarf has an individual designer behind it. We can trace the design back to a particular year and a designer. They can take up to 18 months to develop the scarf from start to finish and can include more than 27 distinct colors. The artistry and craftsmanship are unmatched. We reimagine vintage scarves from Hermès, Gucci, Louis Vuitton, Cartier, Chanel, and Ralph Lauren. We also give back to charity – 10% of all online sales are donated to charities including COVID19 Relief, Children’s, and Breast Cancer foundations. As a local Lexington brand, we also partner with the University of Kentucky on an internship program. You talk a lot about storytelling – what does that mean? As human’s we’re less motivated by facts and figures than we are about real stories about real people. There’s a deep emotional attachment to these scarves – both on the creative side – with how and why they’re made, but also around how a customer came to acquire it – bought it on my 1st trip to Paris – bought it with my 1st big paycheck – gift on the birth of a child – there’s always a story. Where are you located? We’re based in Lexington, Kentucky. Hermès is an equestrian brand, founded in 1837 as a harness and bridle workshop. As our products have an equestrian vibe, I thought it would be fantastic and relevant to have our products handmade in Lexington, the equestrian capital of the world. photo Mackenzie Clark | S20 15 | W22 | W21 15 15
What do you mean by at Vintage Luxe Up the answer is always yes? In addition to our collection, we have the unique capability to work hand-in-hand with clients and their interior designers to create bespoke pieces that complement one’s lifestyle and home decor, many with an equestrian flavor. From start to finish, we deliver in just a matter of weeks. Can a customer send you their own scarves? Through our Private Reserve Collection program customers can give new life to a cherished heirloom while supporting their favorite charity. The client receives a free item made from their donated scarf and 10% of the proceeds from the rest of the items benefit the charity of their choice. This project for me is really a labor of love. We acquire a great deal of silks from customers who say, “I love it but I’m not using it.” We will make something out of it, and you get to choose which charity you donate to while keeping a memento that has been upcycled into a usable item. Non-Affiliation Trademark Disclaimer Exclusively ours, all items are sourced and altered from independently authenticated secondary market sources to preserve their beauty while reducing waste and its impact on the planet. All product and company names are trademarks ™ or registered® trademarks of their respective owners. Their use does not imply affiliation or endorsement by these companies. All product names, logos, brands and other trademarks or images shown or mentioned are the property of the respective brand owners. These brand owners are not affiliated with Vintage Luxe Up, our products, or our websites. The names of the companies mentioned are registered trademarks of their respective owners. showcase What makes your products unique? Each piece is unique and one-ofa-kind, handmade in our familyowned ateliers. As Chief Creative Officer, I personally select each scarf – it’s a treasure hunt. Never know what I’ll find, can search for a design for months or may never find it – which is part of the fun of it. I work side-by-side with our ateliers to select the coordinating fabric or frame molding that brings out the design. Once created, the design will never be duplicated so the client is getting a true unique piece. Where can I find the collection? Available online at VintageLuxeUp.com and select specialty home décor shops nationwide.
Shop vintageluxeup.com Follow @vintageluxeup showcase | W22 17
FINE EQUESTRIAN JEWELRY nashville, tn www.vincentpeach.com
The harshness of Winter is here.. Nightimet hours at the barn, outdoor arenas and weather can affect your skin and leave you feeling dehydrated and irritated. Nourish your skin.and combat the darkness and cold of the season. W. inter bites photography Yvegen Tychko beauty | W22 20
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KERASTASE Paris Fresh Affair Dry Shampoo $36 kerastase-usa.com ORIBE Shampoo for brilliance and shine. $49 oribe.com KERASTASE Paris Genesis Hair Care Collection $42 kerastase-usa.com SKINCEUTICALS Hydrating B5 Gel $83 skinceuticals.com COLLOSOL Eau De Lait $38 www.lovelyskin.com BABOR Hydra Plus Hydration Ampoule $21 babor.com ERNO LASZLO Phormula 309 Eye repair $198 ernolaszlo.com PETER THOMAS ROTH 24K Gold Mask Pur Luxury Lift and Firm $80.00 www.peterthomasroth.com KATE SOMERVILLE Deep Tissue Repair Cream with Peptide K8 $150 www.katesomerville.com CHANEL Hydra Beauty Micro Liquid Essence Refining Energizing Hydration $100 Chanel.com LA PRAIRIE White Cavier Creme Extraordinaire $800 laprairie beauty | W22 23
HLOE OSSELIN photos courtesy Chloe Gosselin showcase | W22 24
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showcase Q&A With designer Chloe Gosselin As a fashion designer we were surprised to find out you lived in Las Vegas, would you like to expand on that? Nowadays you don't have to live in New York, Milan or Paris to be a designer. There is so much beauty in that idea, Fashion is infused with culture and expanded horizons.. As a french girl, Las Vegas was culturally brutal at first but when I looked outside the City towards the beauty of the mountains and landscapes I started to love it. I moved there from New York because of my partner's work. As much as I miss the creativity of the city,I am content while I ride my horse or hike Red Rock with my 2 dogs Orson and Rosie. It would be difficult to have this proximity to nature in New York. Now for the good stuff, tell us a little bit about your equestrian endeavors. We were thrilled to find out you are an avid rider and have a horse of your own. I started to ride when I was 6 years old in France. I never had the money to own my own horse so I would be in pony clubs and would clean stables for free lessons. In France you learn about every discipline but we are big on jumping so of course that is what I did. But I always had a passion for Dressage. I would go watch the Royal Andalusian and Vienna schools or the Cadre Noir perform, I was mesmerized by the dancing horses. I stopped riding in my teens and rode sporadically in my twenties. When my friend Shania Twain brought her show to Las Vegas with horses in 2012, she had this incredible understudy Andalusian that I renamed Milo. I would go ride him daily before the show and when her residency ended and for my 30th birthday my partner surprised me with Milo. I decided then that I will always have horses in my life and live this childhood dream fully. I now have an incredible KWPN Grand Prix school master named Arie that has been teaching me so much. You are a celebrity ambassador for the American Wild Horse Campaign. We too are advocates and supporters. Tell everyone how you became involved and how they can become involved as well. We’d love to get the word out. As a french girl I had this dreamy image of wild horses in the West. When I moved to Las Vegas, I researched how to witness their beauty in their natural habitat and came across the American Wild Horse Campaign and their message. I was sad to learn that these symbols of American wilderness are treated as disposables by a government institution and at taxpayer expense. I really invite you to check their website and get involved, there are so many ways you can help. The most important one is to get educated on the issue and share it with people, most have no idea that this is even happening, e ntire herds are rounded up by helicopters, separated from their family often ending up in adoption programs that often lead to slaughter. It is heartbreaking. Tell us a little bit about how you embarked on this design career? Why shoes? I've always had a passion for shoes for as long as I can remember. My mother would buy me these patent ballerinas as a kid and they were my obsession. I also sketched shoes at a very young age as I always expressed myself through drawing and painting. I ended up going to Art School for fine Arts in Belgium and simultaneously embarked on a modelling career which took me around the World. Shoes always felt like the perfect bridge between Art and Fashion to me, like wearable Sculptures that change the way you walk, stand and carry yourself. After 10 years in the modeling industry and the birth of my daughter Sky I went back to school in New York to learn about shoemaking and production. Soon after I designed my first collection, I packed my bags and went to Italy and knocked on all the doors from factories to suppliers. I launched the Chloe Gosselin brand during New York fashion week in February 2014. Riding boots. The question everyone wants us to ask. Which boot or boots do you prefer to ride in? More importantly, can we expect a super fashionable riding boot from you in the future? I am definitely a Deniro girl. Loyal to the italian craftsmanship their boots are incredibly well made and comfortable. My favorite style is the Raffaelo. I don't have a riding boot coming up yet but if Deniro wants to do a collab I would love love to do it. Just throwing this out there... ;) -- @freewildhorses | W22 26
showcase “ My shoes are investment pieces, perfectly crafted by our artisans by hand, that my customers can keep for a lifetime not just because of the quality but also the design... ” @chloegosselin chloegosselin.com | W22 27
Holiday That’s ORANGE in my stocking not The perfect stocking stuffer HERMES bangle $315 hermes.com COMMISSION NYC Fall/Winter 2022 RTW commisisionnyc.com GREY HORSE Candle Co. Hilltoppers & Hounds greyhorsecandles.com LOEWE 57mm Round Sunglasses $380 loewe.com MOTHER Belted Alpaca Blend Cardigan $395 nordstrom.com ARIAT Marlow pant in chestnut $144 ariat.com COACH Leather Suede Sholuder Canyon $450 coach.com ROMITELLI Custom Paddock Boot with 1/2 chaps $566 romitelliboots.com TRAVIS BRAZILE Relentless Strikeforce Bell Boot $44 nrsworld.com FINISH LINE Orange-A-Day Electrolyte 30lb $81.00 finishlinehorse.com | W22 28
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Photography by Chad Isham @chadisham Styling by Zuza Isham @oldgoldritual Z Vintage clothing chadisham.com I uza sham Born and raised in Europe ZUZA ISHAM’S adventurous and curious nature took her far from home where she now lives a peaceful life on a little historic cattle ranch in Texas with her cowboy husband Chad. Blue skies and never-ending prairies became her source for inspiration. There in her hideout, she wears many hats and lets her heart hold the reins. feature | W22 31
Zuza Isham Born and raised in Europe Zuza Isham’s adventurous and curious nature took her far from home where she now lives a peaceful life on a little historic cattle ranch in Texas with her cowboy husband Chad. Blue skies and neverending pairies became her source for inspiration. There in her hideout, she wears many hats and let’s her heart hold the reins. Tell us about you and your husband and how you ended up in Texas ? I wanted to discover a land that doesn’t feel like Europe. It was spontaneous. I applied for a temporary job in the U.S. and accepted the first offer from Texas. The ‘cowboy country’ is definitely a fascinating choice for someone who only knows it from the movies. During my journey through the Wild West I met Chad (on Instagram!) and once we started corresponding with each other, we quickly discovered we have a lot in common. I decided to date him every weekend, by literally jumping on the train to Fort Worth. Chad waited at the station in his tall cowboy hat and it was love at first sight. He drove me out to the middle of nowhere and that’s where I knew I belonged. I found my home in another person and naturally soon after Texas became my slice of heaven. Anyone who follows @oldgoldritual on instagram recognizes the work that goes into your content. What inspired you to start the platform? What is the origin of the name? I love my life and to make it more magical I decided to transform every chore into pleasure. For me ‘a ritual’ is an activity to which I devote my attention and time daily. I believe that the moment we begin our rituals, we tune the body to our soul. We start appreciating the presence. We calm down. We feel well taken care of. Connection with self created by rituals allows us to accept who we really are. The ‘old gold ritual’ for me personally means living at a slower pace and finding treasure in the little things. Where do you find such amazing leather pieces? Talking about gold, me and my husband created some golden rules for our lifestyle and business. We only sell vintage and handmade leather goods that are timeless and made to last, as an alternative to the ‘throw away’ mass fashion industry. We like to work with natural materials and a color palette inspired by the beauty of a Western landscape. Most of our finds are picked up during our road trips or come from the mass collection that Chad has acquired over the past 30 years. We have a personal connection with everything we sell. These are special things that you will love, need and probably pass down for generations to come. Q+ A feature Sweater VINTAGE Bolivian Alpaca Trousers PEART HORSEBOX Gaucho style Tall Riding Boots PENELOPE CHILVERS Felt Hat 1960s CHIEFFALO AMERICANA Turquoise Ring BROKEN ARROW JEWELRY | W22 32
feature Fringe Jacket VINTAGE Cowhide Jeans 1960s WRANGLER Hat AMERICAN HAT CO | W22 33
feature Sheepskin Highland Coat VINTAGE Cowboy hat VINTAGE Leather hat band CHAD ISHAM | W22 34
“ I love my life and to make it more magical I decided to transform every chore into pleasure... ” feature Sheepskin Aviator Jacket VINTAGE Jeans VINTAGE LEVIS worn to perfection Shirt LEVIS Snow Boots PENELOPE CHILVERS
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What is your fashion background? I have worked in the fashion industry since I turned 18. My first job was dressing models for the runway during fashion shows. Meanwhile I was studying costume design and cultural anthropology. Both of these fields expanded my imagination and led me to become an editor for ELLE Poland. Today I merge my passions together and express myself through writing, styling and photography. I escaped from the city splendor and found a luxury in the rawness of an everyday ranch life. I spent half of my childhood in the Polish countryside, so having a barn in my backyard and being outside from dusk till dawn brings me the greatest fulfillment. Would you consider yourself a horse girl? Yes, that crazy one that scares men away. Luckily I married a cowboy and he fully understands what I am about. feature TREGOS WESTWEAR VINTAGE jackets 70s Chaps Velvet Coral Concho Blouse DOUBLE D RANCH Hat AMERICAN HAT CO Bracelet BROKEN ARROW JEWELRY | W22 37
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Follow @oldgoldritual feature Follow the brands @penelopechilvers @chadisham @pert_horsebox @chieffaloamericanastore @brokenarrowjewerly @doubledranch @americanhatco
fashion Whether to wear... SWEATER to Stable / SWEATER to Street Sweater weather. Wear one. Enough said. EQluxe Fashion ARIAT Winter Quarter Sweater with bit $139.95 ariat.com VESTRUM Demonte Sweater $279.00 lasaddlery.com GONE WITH THE WEST Aztec Arrow Cardigan $248 gonewiththewest.com EQUILINE Rudolph Women’s Knit Turtleneck Sweater $245 Equilineamerica.com POTTERY BARN Cozy Sweater Knit Blanket with Pillow $199 potterybarn.com BURBERRY Crystal Embellished Wool Blend Cardigan $3550 burberry.com PENDLETON Westerly Dog Sweater $50 pendleton.com POLO RALPH LAUREN Wool & Cashmere Sweater Dress $598 nordstrom.com
3125 Bowl Place in Solvang CA is Offered At $2,375,000 listing Agent Carisa Brambles with Village Properties Invites you to view this Classic California Ranch Style Home located in the gated community of Rancho Alisal. 3 Beds | 2.5 Baths | 3,813 Sq Ft Real Estate Agent Carisa Brambles, also a well known fashion designer, focuses on Luxury Ranch Real Estate in the Santa Ynez Valley. Next to designing Luxury Apparal for her brands Nightcap Clothing and Gone With The West; horses have always been a passion and brought the family to Santa Ynez from Los Angeles. Carisa and her husband Chris Blasman opened a town favorite wine tasting venue called Four Brothers located in Los Olivos. The couple hosts a select amount of weddings (winetrailweddings.com) on their private equestrian estate in Los Olivos, CA. Carisa is embedded in the equestrian world and the local community. The charming valley of Santa Ynez is home to the well known equine medical center Alamo Pintado. Just an hour north of the valley is Paso Robles Horse Park, a world class venue for horse shows. From the saddle to sipping fine wines the coveted Santa Ynez Valley is a Luxury lifestyle for both horses and their riders. All information provided is deemed reliable, but has not been verified and we do not guarantee it. We recommend that buyers make their own inquiries 3615 Sagunto Street | Santa Ynez, CA 93460 Photo By Kimerleecuryl.com EQUESTRIAN LIVING IN THE SANTA YNEZ VALLEY REAL NCHESTATES.COM
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stable MAJYKE EQUIPE Cool Compression Gel Boots $199 majykequipe.com EQUSANI X-FIT Bio-available Free Fatty Acid Feed Concentrate $165 equsani.com PURINA Outlast Treats Gastric Support $11 narystack.com EAGLE Equine MAGNAGARD Gastric Support For Equine Ulcers $25 eagleequineproducts.com MAGNAGARD Pre-Performance Calming Paste $13 eagleequineproducts.com TWENTY FOUR CARROTS Inner Glow Booster $50 twentyfourc.com MARY’S BOTANICALS Hoof and Fungus Spray 16 0z $20 marysbotanicals.com 100XEQUINE Osteo Max Bone And soft Tissue Repair 1gal $195 100xequine.com EQUIDERMA Skin Lotion For Horses $23 equiderma.com Makin’a list... Whether naughty or nice keep ’em healthy
A Modern Equestrian Brand LARA TWEEDIE What inspired you to launch Laratweedie.com.au? We are based on the Mornington Peninsula in Melbourne, Australia and I was acutely aware of the lack of choice riders had when shopping for quality tack in our local area. My vision was to design and produce beautiful and functional bridles that riders could purchase off the rack so to speak. I’ve always wanted to sell a bridle that was sold complete with a gorgeous brow band, a bridle bag and reins a dressage rider actually wanted to use. It has been incredibly rewarding to develop and grow the range and I know the best is yet to come. Tell us about the brand I’m really proud that we are a female led, Australian based business. My great passion is working with top dressage riders and I always tell the riders, “You can’t offend me when it comes to product feedback”. I began my career as an equine veterinarian and it was during these early working years that I honed my capacity for self-assessment. There is never a day that I don’t want to make the product better and the working relationships I have built over the last 3 years have been one of the joys of my working life. Catherine Haddad-Staller has been a constant source of inspiration and an incredible sounding board. I will always credit Catherine coming into my life as a turning point for the business. I now also have the pleasure of working with Kathleen Raine, David Wightman and Alyssa Doverspike of Adventure Farms in Southern California. Outside of the USA the brand works with Abi Lyle in the UK, Bennett Conn in Germany as well as Holly Cutler and Lizzie Wilson Fellows here in Australia. What separates Lara Tweedie from other equestrian brands? I would say the biggest difference is that we are a direct to consumer brand and this means any production we do is very carefully considered. Our bridles are manufactured in smaller quantities and this allows us to maintain the quality of the product and provide incredible after sales service to our customers. From time to time we do produce textiles collections but the idea of producing collection after collection just to push into stores doesn’t sit that well with me. Instead my brand produces a range of high quality, core competition products and from time to time we drop a unique collection. Our latest collection is the gingham collection and next time we will do something completely different. That’s the challenge I’m setting for myself as an equestrian designer. Keep evolving, don’t repeat and don’t over produce. Keep it fresh and continue to show riders reimagined products that are worth being excited about. Where can we find the brand here in the US? Right now US based riders can shop with us direct on our laratweedie.com website. We ship to the US on a daily basis and it has been a lot of fun developing this market. Our US customers are great! Broader distribution in the US is part of our strategic plan so keep an eye out for the brand in US stores really soon. After building our business in Australia and New Zealand on a direct to consumer model, partnering with the best retailers is highly important to us. We want to ensure our customers in the US have the same experience shopping with our retail partners as they would if they shopped with us direct. Stay tuned! SHOP LARA TWEEDIE laratweedie.com Follow Lara@lara_tweedie feature Lara Tweedie, started her brand out of necessity and the desire for a RTW bridle that not only encompassed the entricate and beautiful dressage aesthetic but proved to be comfortable as well. It was out of this passion for a better product that this growing female led Australian company was born. Q &A with LARA
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Wellington BarnENVY WELCOME TO SHUTTERFLY WAY . Ideally located in Grand Prix Village South, ''Wellington's Oceanfront''. This 8.4-acre property features a Loddon Equestrian, Ltd. 20-stall Grand Prix Stable, designed in the UK and constructed on-site. Only a Short hack to WEF show grounds, this property stands alone at the end of a nicely appointed private circular brick paver cul-de-sac with a secure gated entry and no traffic. And yes, that massive grass derby field is yours too! barn envy | W22 46
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