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2016CarrierMarketingGuide_COMPLETEversion

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Published by , 2016-06-14 17:19:34

2016CarrierMarketingGuide_COMPLETEversion

2016CarrierMarketingGuide_COMPLETEversion

WELCOME

Dear Carrier Dealer,
The Future is Ours for the Taking!
Last year, we introduced “Thinking Ahead of the Game” to you – showing how Carrier is setting the pace for the future with
forward-thinking programs and innovative products. Looking into this year, we’re optimistic about the future and know
that we will stand ahead of the competition with all of the tools Carrier and Koch Air have to offer! This guide is designed
to help you leverage those tools, promote those products and lead the marketplace.
One of our greatest opportunities is imagining our marketing and sales efforts in new and different ways. From advertising
to social media, we have to think like retailers as we vie for the attention of today’s savvy consumer. And we have to close
the marketing loop by engaging you, our trusted dealers, in lead generation and follow-up efforts like never before.
From this guide, you will find ways to…

• Better understand the mind and habits of today’s consumer
• Use programs, promotions and training opportunities to propel the success of your salesforce
• Capitalize on new products to re-enforce yourself and the Carrier brand as pacesetters in your marketplace
• Implement tested best practices that have enabled your peers to grow their businesses
• Become more efficient in the field and more effective at the kitchen table with the support of Next-Gen apps
Please take the time to review this program guide and take advantage of the many things that Koch Air and Carrier have
to offer you in 2016. Feel confident that your partnership with Koch Air and Carrier places you in an excellent position to
succeed in a competitive environment.
Thank you for partnering with us in 2015. We are most fortunate to have you as a representative of our brand. We are
ready to set the pace to succeed with you in 2016!

Brad Muehlbauer
President
Koch Air, LLC

TABLE OF

CONTENTS

SECTION 1 OVERVIEW: Koch Air Residential / commercial support services

KDE onecgahilHneeAr eIKAMKTTEinrreeqooiVtioBrneccuccAbegrAhhihhaCipnlnndA&ecPmepiivticcrfriAaTeviio.aatccrpeesnpllteonTcptSoTOm.herAsus.oavnr..app.o.s.i.ein..l.ppc.l.s..rsci.a..ovnl....i.o..cl..irg...e..mt...Sa.......w......t...u.....i.........o..p................n..p..................o......S............r......e.......t............r............v.................i..........c....................e....................s...................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................2112..............3880.............-.---......2212222221267727196577

SECTION 2. koch air / Carrier Commercial Contractor Programs

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SECTION 3 Koch Air / Carrier Residential Dealer Programs

SPSCprpaoeergrcciHreiiaaarmllPCCCDCCDDCeeoaaeaaeBeorararorraseanrrrrllliilotenlsiieeeCheeenurerrryrrraLamUfSBPisAolCBtanseUehrcivuoiurrnvas&CigsEsnPeeetiorotxgfrRrnaoPisnorptsemsesmrisgetoN.qsyur.sOrg.a.suteBm....rv.m.Pit..ra.rCwee...ero..ms.orr..oo.mc...v.gR....r.mi...h..eker...e.....au...npw....b.....m...rta.......ase.......s.........ts.........es...................s.........................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................3.34.................8.70.................-.--......444443433334341270935649

TABLE OF

CONTENTS

SECTION 3 CONT.100 Koch Air / Carrier Residential Dealer Programs

CDReearatarlieielrrFICFFEOF1CFPMFninrAA0Tanaaavcieac0LyeDDrerecqnrrrz%rFtrnoiiugoRceeevAitfneiyirirrrS.enwevy..anIV..aqEegwna..ntA..tIuxlcr..iTSycPos..pduio..rreAffr.A.eetiam..opDh.F..rm.sRc..gso.tAee..k.st..e.re.ris..e.D.a.oiE..t...nzi..da..m.ngx...e..tP..i...stnl...GQd.s.er......Fao.......nu.u......Dit..g.....nsi..ae.....o..e..r...ai..rs....a.on..a..a...nt.......mnsi..l..n...coe.............t......inr....e.n...............s.....ePg............................r.........P...o........................r.g...........o..............r..........g..a........................rm..............a.........................m..................................................(.................W.............................................e..........................l.......l.........s......................................F..........................a..........................r.............g...............................o..........................)................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................55544..................37495..................-----.........6656655554555420321190869282

SECTION 4 Koch Air / Carrier Advertising & Marketing Programs

CMOAAddavavverrrkeerSSiveerrttirteiiissCCKBRLOOCDnCwiiongnieeuouleannto.oecgga.sicasrllnlF.siirldarp.tnnhlini/i.Scoeunenti.oeenoe.ChmrnkAerg.nRgrc..BTdroi.A.EesrvtL.Le.os-riA.i.rnidooeavA.i.v.con...Rwgnepani..e.ldeKk..b.eidd.a..sDn.NwC...iolK...rt.i.ae.e&n.....eesxl...i...at.tsg.......ntMi.......B..oiw.i......m..eg....&.....nao....o.....s.n......i..sro...n.r.s...M.k.....h...k.Wk...g......e.o.....i...e.i..p.......n.te.f....G.....ri.........g.ncby.M..........u.........gho.s.........C.ai.........audi..........t&..an........enre............la........sdBll..O........si..g.........ni......u......sp......e......e......s......i..t....mn......s..ii..........mn.......g.............e......e..............i.......n.......zs.....................t.....a..s.............................t................i.........o................................n............................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................676876......................945483......................------........8887767867778887654462735815475356

TABLE OF

CONTENTS

SECTION 5 Additional Koch Air Products & Parts

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SECTION 6 Koch Air Policies, Forms & Notes

IFPPFPMN naioraoanceclrteariestctksnSonesieetrcP.aity.svii.srnRRIF1FAIMCWFCFGNFn..enneAo..grA0ArTgeeenorA..acTcTseeonu..e0LlstDgDo..seTeeeAPelmPru.t.dl%iFili.h.sSadEncnpferFrr3..FiCFirn..ootostnttOets’Fuo..6uIiisSAooP..rogvgvca.OnaMrn..0inl.canDe..znelrnroLo.ntr-t...nea.akitea.s..gYal.ain.ciPT.T.i.si.m.mVsucdt..n.cEo.eSl.ere..tr.or.f.emy...F.giie.asa.os.xiDrp....pRn.t...h....ri.p.re.cg..ea....T.&eO.e..a.iP....D.R...t.reFc.rl....r.i.a..i.t.a....gro.o.a...rieeleS.O....B.d.n.l.e..mt....l.hen....dsa....i.e.e.ar...Srt.c.....tr...eD.oo..led....r.Gr.n..e.h..y....P.v.P...rc..-e....e..c...rA..v.eFI....iu.o....h...rcr.n...c..i...aL...eo.n.o..an.l....u...e....aPi.....to...tAc.r.og..rg.....i..r..s....lm.ooa....c....ey..tr...l.........F..h..la.Plnn.....a......o...i............&co..e...m.t.....rt.......w....Fe.....o...o..yr..r..................m.s.Foe.....ra......m....R.....................or.....n...............F.....em......o.........i.....c.............l..o.....b......t...............e......i...S......r......o.......a..............m.............t........nP.......t......i...............e..c.....................r..........................ko.............................................e.....g...........................................r........r...................s.......a......................................................m........O..................................................................r................................d.....................................................e..................................................r......................................................F...................................................o..................................................r..........................m...............................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................1.1.1...111111............................9.01..1..021211...........................9.25...73104429..........................-.--...-------6.........1111111111111.1..11111111-...2012111120122999012922212161341628099258768281736334

BRANCH

LOCATIONS

1E9V0A0NWS. VLlIoLyLdEE,xIpNressway, Evansville, IN 47712

Telephone: 812-962-5200, Toll Free: 877-456-2422
Fax: 812- 962-5306

5F3o3r1tKeWysatoynne eDr,ivINe, Ft. Wayne, IN 46825

Telephone: 260-483-1221, Toll Free: 866-883-1221
Fax: 260-483-1230

5In6d20iDainviadpenodlRiosa,dI,NIndianapolis, IN 46241

Telephone: 317-248-5100, Toll Free: 800-989-3722
Fax: 317-248-5140

1L3e2xTirandgetSotrnee,t,KLYexington, KY 40511

Telephone: 859-255-0188, Toll Free: 877-631-6868
Fax: 859-255-0245

L26o0u0iBslavniklelneba, kKeYr Parkway, Louisville, KY 40299

Telephone: 502-491-9970, Toll Free: 800-989-6176
Fax: 502-491-0226

P62a3dSu. 2c4athhS,trKeeYt Paducah, KY 42003

Telephone: 270-442-9116, Toll Free: 877-456-2422
Fax: 270-442-2827

S31t4.1LRoivueirpso,rtMTOech Center Drive, Maryland Heights, MO 63043

Telephone: 314-595-7600, Toll Free: 800-333-7256
Fax: 314-595-7649

KCOoCnHtAaIcRts

Executive management team

BRAD MUEHLBAUER Mike Freeman DDIER::EA8dC1hNT2oO-lHm9R6Oe,2sPL-@5AM2kR3oTE1cSSh&aiSr.UcoPmPLIES

Pre:: [email protected] Vic::[email protected] Sales

KCFYO::Mk8/[email protected] BDIuR::[email protected]

SALES MANAGEMENT TEAM

REDveaos::nsud5ivd0tilghlee2o,n-Lm4tTe9ixaha1insl-go@9toS9mkna7,oalL0coehsuesiasxviMtri.l.leca6,o4nPma0ad5gucearh LLCeioxi::smn8lgammt5oean9Mr,[email protected] FTRoeirts::mWt3ipad1Pyee7nren-er2t,[email protected]

NEED PIC.

Andy Dodds Brian Redman Bob Gunn

CFoort::mWa3ma1dey7nore-d,[email protected] SRte. Ls::[email protected] CSt.oL::[email protected]

KOCH AIR

Contacts

Residential territory management team

Did you know there are
more than 15 Sales apps
from Carrier to help you

at the kitchen table?

CETEvhaR::rn8Rcsi1cIvs2Till-eOl4eCm8Rl0eY-en6Mt4ms3A@e2Nkn/AoFtGc:shE8a1R2ir-.4c2o5m-1683 MTPEaidR::tu2Rmcc7Ia0vTh-heO3Vr6Rc|6eaYB-ur2oM0tCwr8eAla7inNnu@/gAFtGkG:or2Erce7Reh0ena-n|4iRr4.2Ec-oS2m,82P7&S

ETInERdRi::Ia3CRen1IabT7Bpo-O5oOnR5ldiNs7Y@-D2Mk0o0Ac7Nh/AaFGi:r.E3c1Ro7m-248-5140 FRToEyrRt::a2RWrn6bIa0Toy-OBn7ndR4oe0@Yn-8kMd4o7Ac2Nha/AFiGr:.cE2o6R0m-|4R8E3S-,1C23M0CL TMInEdiRika::R7nem6IaT5oOpO-io3siRl3tises6Ynt-9@Me6nkA6o3NcA/hFGa:Ei3rR.1c7o-2m48-5140 ITTnEodRima::R3nt1sIaST7ippO-io7eRpl7sis5eY@-s2kM0oA7c8NhA/aFiGr:.Ec3Ro17m-248-5140

TLWeEAxR::i8nYRw5gNIl9Tteo-EOw5n3RiLs7Y@E-4WMk6o4AIc8SNh/AaFGi:r.8Ec5Ro9m-|2R55E-S0,24P5&S LRToEouR::ib5sRr0vmIi2MTlol-eO6os4Rhs8eY-hr2@M7e7kAr6oNc/AhFG:a5Eir0R.c2o-4m91-0226 David Rames Paul Riener
LToEuR::is2Rdv7IriT0lal-eOm3R6e6Ys-2@M7k9Ao6Nc/AhFGa:iE5r.0Rc2o-m491-0226 LBousu::iis8pnv6eri4lislee-s2n0De5er-@v0e7kl5oo6cph/maFe:irn5.c0to2Mm-4a9n1a-0g2e2r6

SJTOEt.RLS::6RojHb3uI6TrisoB-O4wRR4n8YO@-2WMk5o3ANc6Nh/AaFGi:rE.3c1Ro4m-595-7649 Bryan Lawrence TJSetE.RfL::3Rofjm1uI4TiMas-O6ral5Ro5rwY-1l@M4ok6Aow5Nc/AhFGa:i3Er.1Rc4o-5m95-7649 CSTtEo.R::Lr3Roc1eumI4Tiys-aO6y2RMn0Ya-a5rM3dy7@An4Nka/oAFrcG:hd3Ea1Ri4r.-c59o5m-7649
BSUt.SL::I3oNb1uEl4aiSs-w4S9reD6nE-8cV0eE7@L8Ok/PoFMc: Eh31Na4iTr-.5Mc9oA5mN-7A6G4E9R

SKTEte.RL::v3Roki1uoIn4Tins-O6eO5Ril’5lNY@-1ekM4io6Alc0Nlh/AaFiGr:.3Ec1Ro4m-595-7649 TPStEa.RL::t3Rop1uSIs4Tiisi-mO2m2Rm6mYs-s5@M3k5Ao0NcAh/GaFi:Er3.Rc1o4m-595-7649 STTEto.RL::m3Rot1vuI4aVTis-lOc2a2hRl6aYc-r8@Mh1k6aAo5Nrc/AhFGa: i3Er1.Rc4o-5m95-7649

Parts & Supplies territory management team

EBTevrar::unr8bsic1vdt2ielao-le3mr0Dym5a-M5@m4ak7nmo7ac/ghFea:ir8r.1c2o-m425-1683 FTSoEhrRt::e2RWsr6lIoar0Twy-Oi2ndR2eLe9Yor-2@M0wk1Ao5dNc/eAhFGar:iE2r.6Rc0o-m483-1229 TMInedari::arr3mni1kat7opo-eO4orr9lteiyes8rl-M@4t7ake6no9lac/hgFae:irr3.1c7o-m248-5140 TBIneRdri::Earb3niT1amtT7poy-o2rMel8iyrsys1M@-e3ak7rno3s3achg/ aFei:rr3.c1o7m-248-5140

RITnedori::anr3rni1taitT7npo-gi2oren2liyns3g@-M5ek1ano6n8cah/gaFei:rr3.c1o7m-248-5140 LTBoeruri::irs5baiv0fnit2lilceo-4Fhr3tiye5cr-M@0h9akt8no8eacr/ghFae:ir5r.0c2o-m491-0226 TJSeot.rLn::r2ojic1uCta7isao-p3rpp4yep1l-Mel3inl1a@7ln1kiao/gnFce:hr3a1ir4.-c5o9m5-7625 TSBetR.rL::Er6obiN1urt8iiDslo-e5Ary8y@N0-Mk2Roa6cI5nLh9aEa/giYFre.:cr3o1m4-595-7625

NEED PIC.

TTSety.rLl::ro2teir1uotr7isbo-7bRr7iyno8s-Mb8@a9bk6nIo2anc/gshFea:r3ir1.c4o-5m95-7625

KOCH AIR

Contacts

INSIDE SALES & ORDER TEAM

CCEvoham::rn8cmsi1bve2siarl-l9euBc6mia2-aeu5yl2me7Ire8N@yS/kFIeoD:c8rEh1aS2i-Ar9.L6cE2o-Sm5302 ECGvoaau::nr8gns1ycvt2iol-elC9eur6ro2sSu-e5ayr2@l6se6keso/cyFh: 8a1ir2.c-9o6m2-5306 JCEavoasu::n8jnsog1vt2anil-enl9esrG6m2aS-a5ann2l6@se6kms/oaFc:nh8a1i2r.-c9o6m2-5306 DCEvooau::nu8dns1ghvt2iol-el9eHdr6go2eS-d5sa2@gl6eke6oss/cFh:a8i1r.2c-9o6m2-5306

Brieanna Larson ESCvoCau::On8sns1Tmvt2iTl-iell9eler6Mr2@SI-L5ak2Llo6Ece6Rhs/aFi:r.8c1o2m-962-5306 ACEvolam::an8amsn1wve2irWel-l9esce6ti2@s-a5ktl2o2cO9hra/dFir:e.c8ro1m2E-9n6t2r-5y302 PTRaoeds::duFi2tcd:d7da20ee7h-rnD4e0t4-ezi42zra4-a92le@1-2I1zkn86zos2cai7ehdxate.i2rS.4ca2ol6mes
ECvoam::n8bms1lve2airl-rl9esc6oi2n-a@5l2k6oI6ncs/hiFad:ir8e.1cS2o-am9l6e2-s5302

IDRnedasi::la3Fidne1:daa37evpA1-n2eo4tv4rl-iiy28se@a4-5r8lk1-yo51In1c0s3hi0eadxirte..c7So5am6l7es BCInoedmi::ta3Fmbnh1:eba37rpi1-Bb2co7bi4il-i28b@sa4-bl5k81o-I51nc10sh3iae0dixre.tc.S7oa5ml1e0s Admin IRDnedosi::an8idn0dca0Ceap-n9alovt8lleii9svra-t3l@e7r2kIn2otsc/ihFda:e3ir1.Sc7ao-2lm4e8s-5140 CICnodhui::ra8cnni0cat0slp-ae9oCrr8kli9ls@S-a3ka7rol2cke2hs/aFir:.c31o7m-248-5140

ICDnodami::na3Fmnd1:eaDd37pri1-ilo2lc7mll4-iis28laa4-nm5l8@1a-51Inkn10os3ci0ehxdate.ir7S.5ca2ol7mes CMInodami::at3mmnt1ea7dpr-Du5ocn3Uliin2sNa-@5Nl5k1oi4cnhs/ aFi:dir3e.c1So7ma-5l3e2s-5509 IDCnodomi::anF3dmn:1fea3F7iepr1-i2lo7cde4l-iis2s8l@4a-d58lk1s-o51ic1N03hSe0aIxDitr..Ec75os2mA6LES CIKnoedui::va8nkni0hatn0ope-9hrors8loil9seSr-y3a@s7l2kle2osec/ yFh:a3ir1.c7-o2m48-5140

ICMnodaui::ar8mnn0tat0hyp-eo9orr8hlsi9stSoh-3aer7ml2se2ktse/ h@F:ek3om1c7kh-2ae4ir8.-c5o1m40 Eric otto Cathy Sutphin David Thomas
CInodui::a8nen0toa0ept-t9roo8l@iS9ska-3ol7ce2hs2a|/irTF.ec: 3ao1mm7-l2e4a8d-5e1r40 CInodmi::a3Fcmn1:sea73upr-12tocp74l-iih8s2i-a4n58l@1-05ki01on4esc0xihtda. e7ir5.Sc7ao6lmes CInodui::a8dnn0wat0p-te9hor8oli9smS-3aa7sl2@e2sk/oFc: h3a17ir-.2c4o8m-5140

FCMooarut::r2Wmnc6tas0iyhe-a4ner8erS3mS-h1aa2enl2@er1skm/oFac: h2n6a0ir-.4c8o3m-1229 FCPooArut::T2Wpn6Lltay0yyoe-4nnor8es3n@S-s1ak2lo2ec1sh/aFir:.2c6o0m-483-1229 GLCooeum::irsmg5Fvae0c:ill25rree-0bc4d2ai9-ol14alo-9l9Cs19@-Ie79Nk05bSo6aIec2DlxhEtal. 6iSor4.Acs5Lo2EmS CLTohouu::ai8stnddv0ti0all-eeDv9ir6sa6@vS-6kai3osl2ce9hsa/ Fir:.c5o0m2-499-6468

RALoeuus::bi5Fisa0vr:[email protected]. o6Sm4a2l2es LCSoocuu::ois8sntv0ltei0ltldee-9irLn6g6eS-td6oa3nil2@en9skg/oFtc:oh5an0i2r-.4c9o9m-6468 CDLooauu::vi8sdn0viwti0dll-ieec9Wr6ki6eS-rc6@a3klk2eeo9rcs/hFa:i5r.0c2o-4m99-6468 CLMeoixu::icnF8mnhg:5t8p9tao5e-ren2i9dr5l-2e5S5m-P0a51ro-l08riee28s4d@5eekxomt.co6h6ra9ie1r.com

SCBtol. mL::a3obmk1uae4eidsr-5acA9mi5d-as7a@l6m8kI8nossc/ ihFd:a3eir1.cS4o-a5ml9e5-s7649 RSStey. sL::l8iosv0duc0ieias-anr3tt3yCi3@aa-0klr6ot7Icn9hysa/iFidr:.ec3o1S4ma-5l9e5s-7625 CRStOO. L::MN3orMc1u4ChiEs-a5HRl9fCAa5InL-A7tFL@6A9IkN9NoS/cTFIhD:aE3ir1.S4c-Ao5Lm9E5S-7649 SCJetO. fL::M3ojfcM1uro4iEsl-eeR5@9yC5kI-ACo7L6co0hOl0arei/rdF.c:eo3rm14e-n59t5r-7y649

KOCH AIR

Contacts

INSIDE SALES & ORDER TEAM

MCSto.auL::r8omn0ukt0cis-er4Citr4er4sSi-@0at8kle6oes8cs/hFa:ir3.1c4o-m595-7625 JSCetO.fL::U8ofjNd0u0TiiDlsl-Ee4iRn4l4dS-le0Are8@L6nE8kdSo/ecFrh: a31ir4.c-5o9m5-7625 Harvey Ellebrecht PCStlh.aL::r3noci1uf4s&ries-5eSF9mpr5e-ae7cn6e@5m0koa/ cFn:h3a1ir4.c-5o9m5-7649
CStO.ML::3Moh1ueE4iRls-le5C9bIA5rLe-7cIN6h3St4I@D/EkFoS:cA3hL1Ea4Si-r5.Mc9A5o-Nm7A6G4E9R

SCJoto. mrL:: oj3mdgu1euai4srn-n8cn0i@3Gak-7ulo6cn8ih9nnas/iirF.d:ce3o1ms4a-5l9e5s-7649 SMCto.AmL::G3omm1uGe4hisr-Iu5Ecg9ig5Ha-a7Ulr6dG5A@3GSk/SoAFIc:RSh3TD1aA4irN-.5cT9o5m-7649 CPStoa. uL::u8opnl0ujt0eisJ-en4ekr4in4nS-ks0a@i8l6nke8ossc/ Fh:a3ir1.c4-o5m95-7625 JCSato. nmL:: 3ojmej1ouet4ihsr-n5cJs9oio5an-h7@ln66kOs1oroc/dhFnea: 3irr1.c4Eo-n5m9t5r-7y649

CSPtoa. uL::u8opnl0ukt0insKe-4onr4b4olSo-0bac8kll6@e8osk/coFkc:h3a14ir-.5c9o5m-7625 KRStea. sL::t8iokh0dum0eyis-an3ctM3ci3aha-0ilc@6c7Ikn9hosi/ciFhd:ae3ir1S.4ca-o5lm9e5s-7625 DCStOa. L::Uv8odN0eum0Tis-EMu4Rl4cu4hSl-e0Ac8kL6@hE8keS/okFc:h3a1i4r.-c5o9m5-7625 PPStla.aL::u3nopl1us4&ihsS-5uSh9lpt5uze-e7lc@6t5kMz5oAE/cNFh:Aa3Gir1.E4cR-o5m95-7649

There are several

?KNOWdid you mobile apps

available to commercial contractors:

• Carrier Chillers • Carrier University Airflow Calculator
• Carrier Rooftops • Carrier Commercial Literature Search

*Available for download from the Apple Store or Google Play

OPERATIONS MANAGEMENT TEAM

EOTvOPaE::Mn8tRsf1MavA2iil-TrYl7ceI6OhF0iNl-Ad4S@I2R1Mk2CoA/cHNFhIA:La8GiDr1E.2cR-o9m62-5306 GSPaTRdO::Au2Rgc7NbEa0Teh-M4n2BeA2fEN-ie9AN1l@G1E6kEFoR/IcEFh:L2a7ir0.c-4o4m2-2827 IOFnrPdEi::ea3FfRndh1:aA4e3p-T1sH2o7Is4Oel-@i28sNs4-k5S8so1-c50Mh10A4a0Neirx.Act.Go7Em5R80 FJStoT. OWh::2Rjawn6Ey0en-Wi4Mem1eAe0iN-r9@mA3kGe8o0ErcR/hFa:i2r.6c0o-4m83-1229

ALOoLPuLE::isa5aRv0jANiol2lTne-4JIeO9Os1N@N-S6kE4oM4Sc6AhN/aFiAr:.Gc50Eo2mR-499-6468 SSLeTCxO::iO8nRs5gTlEe9tToe-3Mn@9LA6kEN-o3EAc4hG1a0Ei/rRF.c: o8m59-255-0245 JSOetP.fLE::3ofjRs1uAc4iSsh-T6ceI5Omh5N-pe1Sp4m6@Mp2Akp/oNFcA:h3Ga1Ei4rR.-c5o95m-7625 SOSttP. LE::e3FosRv1:ugA43eirs-1Te5n4Ig9O-55aGN9-@7S5r6k-7e0So60cPg2hE5eaaCxitrI.A.c8L6oI1Sm9T

ENGINEERING & CONTROLS TEAM

ECHvoaan::rn8hts1ogvr2ilrl-ole9edle62snG-w5Er2en8lelg@8ei/knnFoe:cw8eh1rea2il-r9.lc6o2m-5302 CGEvoran::ne8gts1ghvr2ialo-lH4ellle8as4r@l-7Elk5noe8gc6rih/naFei:r.e8c1ro2m-962-5302 CJEavoamn::n8jtsep1vrf2sialo-l4feflP5ms5fa-8aEn1n@f7gfk9iom/ncFaeh: nae81irr2.c-9o6m2-5302 ECDvoaam::rn8dms1rsve2iaerl-l9vecn6ai2gS-ae5al2@3vSk2aoa/clgFhe:eas8i1rE.2cn-o9gm6i2n-5e3e0r2

CTInrodmi::oa3tmn1cyea7hpr-iC6soc9hhlii7sai-am4sl5@h4Sk2aao/mlcFeh: as3i1rE7.cn-5og3mi2n-5e5e0r9 CICnodhmi::ra3cmni1mea7spr-o7oMco1liir6soe-a8@ol2kr8So2eca/hlFae:is3r.1cE7on-m5g3i2n-5e5e0r9 MLCeoAxm::iTn8Fmmg5T:ei9t5hor-I0ln2Hec25@-Li54Ea-k90o1l1-c89Sh85aa6lie2rex.cts.o6mE6n97gineer LJCoooume::is5jmrv0aRei2ldlra-e8ecd5mi1eaa-3mkl2ea1Sr0@ka/kelFoer:cs5h0Ea2ni-r4.gc9io1n-m9e5e6r2

KOCH AIR

Contacts

ENGINEERING & CONTROLS TEAM

SVEtRr. FLi:: 3/oecD1ubL4iBosS-6oo1tSoh9p@-te8kc8ho6ic7ahl/iaFsi:rt.3c1o4m-595-7649 MSStp.aeL::tc3omit1ufb4isi-Br5cidr9ag5ti-ie7dos6gn@2es9kaso/lcFeh: 3sa1ire4.nc-5go9mi5n-7e6e4r9 CRStoo. mL::n3orm1bue4Buisr-ou6cl5@oi5lka-1ol4c5Sh7aa/ilrF.ec:s3o1mE4n-5g9i5n-7e6e4r9 SCDtoa. nL::n3odt1ufrF4ois-oor5tlh6r5s@t-6kEh6on4cg3hia/nFire:.c3eo1rm4-595-7649

CCStoa. nL::r3octl1uhr4iasoH-5sla8ss3es-lb0sM8reai8nln3gba/@Frgk:eio3rnc14hg-a5i9r.5c-o7m649 CSPtOH. LM::IL3opM1ukK4iEns-NRi5g9CIhG5ItA-@H7L6kT3So8cA/hLFaE:iSr3.c1E4oN-m5G9I5N-7E6E4R9 LCStao. nL::u3oltrl1eur4aiaso-v5lLi9ttse5@-a7Ok6vof2cfi8hit/actFier:.c3M1oa4mn-5a9g5-e7r649 CSCtoa. nL::r3oct1lulr4eis-otL5hel6@5stk-h5oE5cn7hg7ai/irnF.ce: o3e1mr4-595-7649

SCCtor. nL::a3octi1usrg4iaso-n6Sld1sa9e-nr8Tlid8En6e@C7rHk/olNFciI:Ch3nIa1Ai4rN-.5c9o5m-7649 BCStOE. L::MN3obM1usS4iEhs-HRa5A9kC5mKI-A7aML6n3AS@8NAk/LoFEc:Sh3a1Ei4rN-.5cG9oI5mN-7E6E4R9

Sales SUPPORT

RSEvaeal::nnr5Fews:0esv5y2eim0l-Al4e2sa9W,[email protected] IBSnardli::iabF3end:f1saa3g7dp1-Ae2oa7s4tl-mis2s84is-A58@sd1-t5k1aa1o0n3mc0thesaxti.r.7c5o3m3 SDStaa.lL::n3eodi1uspe4isa-Al5rslt9ns5eei-7yPs6@ta4ka8ron/tctFhn:a3ei1ry.4c-o5m95-7649 PRaer::x8trar1so2nb-&9nic6Seh2ue-5pRa2puo2lx5bi@/eikFsco: 8cSh1hae2ala-i4eru.2sc5xo-A1ms6s8i3stant

Technical support team

Greg Ellis Bruce Davis Eric Scott
ETevca::[email protected] Manager ITnedci::ha3bnn1ida7cpa-ao2vll4iiss8D@-e5kv1oe1cl0ho|apeimrx.etc.no7t5m1M7anager TLeocu::his5env0sii2lccle-ao4lt9t@1D-ek9vo9e7cl0hoa|peirmx.cet.on6mt40M7anager

Dave Mazdra Craig sheets Scott Shipley
TSet.cL::[email protected] TSet.cL::[email protected] TSet.cL::[email protected]

Marketing Team

AMma::ry8ak1weW2ta-a9its6tno2gsn-5@Mo22kan0onc/ahFga: 8ier1.rc2o-9m62-5310 MSRETaSr::E8iskP1rdee2Het-inn9Ait6innNi2gga-I5EalC2@O8Rk7OEo/RcIFNDh:aII8NNi1rA2.GcT-9oAO6mR2-5310 MPMaaerr::l8tkma1esm2nt-&i9io6eonS2rgue-M5pC@2opOk8loOo9icRr/ehFDsea:I,N8irC1.Acm2To-cO9ml6R2-5310

WARRANTY TEAM

WSAA::NRs8FaRD1: t82AkY1-Ni9n26ATs-92Y@T6-5Kk2T2o-eI50Nca30hS1ma|0iLrO.ecpaotimodne2r CWoA::Ruc8FRs1r: c82Ath1-N92ne6T-ne92Yk6-y5@2C2-ko50So30occ1rh|0hdaOeiirpnn.ctaikootnmo2r

KOCH AIR

Contacts

CUSTOMER FINANCE TEAM

JCoush::8jtkn1io2p-Kmp9ei6e2rnp-bp5fr2eoi5ncn5kBa/@nrFck:o8oec1cd2hk-ia9ri6re.2c-c5ot3mo09r TCRusAtVoISmeCrOFCINHARNECNE MANAGER ACulsistsoameErdFwINaArNdCsE MANAGER CCuasrtloamLeureFbINbAeNhCuEsMeAnNAGER
St.::8ltc1o2ou-ci9hs6r2e-n52@3k9o/cFh:a8i1r.2c-o9m62-5309 EvV::8,a1Lb2Vr-o9Lw6, 2Ln-E@5X2k8,o2PcA/hFDa:ir8.1c2o-m962-5309 IND::Y8c,1lu2F-eT9b.6bW2e-5Ah2Yu8Ns0eE/nF@: 8k1o2c-h9a6i2r-.5c3o0m9

KOCH AIR OVERVIEW

Support

Services

The Future - Ours for the taking.

Overview: Koch Air Residential / Commercial Support Services

KOCH AIR

BENEFITSOVERVIEW

Koch Air Offers Our Partners: THE “X” FACTOR

The latest, most innovative HVAC solutions & technology Koch Air dealers receive an array of support and
Competitive pricing reward services unmatched by other HVAC suppliers.
Comprehensive business and technical training We value loyalty, and we extend it in return. On the
Extensive product inventory available for all HVAC needs following pages, you will find detailed information
Turn-key advertising & marketing programs on our dealer incentive programs, marketing support
Exciting dealer promotions, incentives and rewards programs, engineering support, purchasing programs,
On-site HVAC parts and supplies store at all locations continuing education, certification, administrative
Full service locations geographically positioned to and time-saving support tools.
support all of our customers

RESIDENTIAL PRODUCTS Give Your Family the Best and Save
with a Carrier® Energy-Efficient Solution.

The home HVAC market requires extensive knowledge, resources and experience in order
to succeed. Homeowners have starkly different needs from commercial customers and
respond positively to different product features, marketing and value. The team at Koch
Air has developed the skills and infrastructure to help our dealers thrive within this lucrative
market. Recognizing that the residential new construction and multi-family projects are
back on the rebound, Koch Air has product, pricing and programs available to help you
succeed in this market as well. This all-season superunit can keep you comfortable in Save up to $1,450
the sweltering heat of summer or the freezing weather with Cool Cash Rebates*!
of winter when installed as part of a complete Infinity®
system, including the Infinity Touch Control. It has Variable Dealer
the brains to use your energy wisely all year round by Logo
delivering only the heating and cooling you need, so
you’re not overpaying on your utility bills.

COMMERCIAL PRODUCTSAvailable as an all-electric system or as part of
a HYBRID HEAT® dual-fuel system.
No matter what the specs, no matterCall your local what the price point,Carrier® expert <DealerName> at Koch Air offers
commercial HVAC solutions for your customers. Our team is uniquely tuned<DLR Phone> today for a professional evaluation
of your current system.
<Hurry! Offer ends 00/00/2014.>

into the needs and demands of contractors, architects and engineers. Every100% Satisfaction Guaranteed.
See http://www.carrier.com/homecomfort/en/us/carrier-experts/#1 for details.
job for which you submit a bid will have competitive advantages in quality,* Purchase of qualifying products required. Rebates paid on qualifying products. System rebates range from $0 to $1,100 depending on purchase.
System rebate increases to advertised $1,450 rebate with addition of Infinity® Touch™ Wi-Fi control or bundle, Infinity® air purifier and humidifier.
For a limited time. See dealer for details.
** Subject to credit approval.

©CARRIER CORPORATION 1/2014. A unit of United Technologies Corporation. Stock symbol UTX.
REC

features and pricing.

When you are a Koch Air dealer, you’re the focus for a team of 191 professionals committed to helping you succeed.
“Endless Support. Superior Service.” This isn’t just a motto; it’s a promise. Since 1936, we’ve helped hundreds of
entrepreneurs start their own successful HVAC businesses – and helped dozens of small AC/Heating shops transform
themselves into some of the largest and most-respected HVAC contractors in the Midwest.

17

Overview: Koch Air Residential / Commercial Support Services

KOCHAIR.com

The most efficient way to get the real time information you need.
DEALER SERVICES: ON-LINE, 24 / 7

If you have a computer, tablet or smart phone – you have all you
need to quickly retrieve information that can be critical to your daily
operations and to your business success. With KochAir.com and our
related mobile apps, you can quickly review your account summary and
details; have instant access to inventory, dealer programs, benefits and
rewards programs. It’s just another way Koch Air works to help you
grow your business.

Marketing Toolbox ONline catalog Support
JIT SHEETS
Program updates Koch Warranty
CLEARANCE Counter

Marketing funds Product info

Ad Kit Order status Training Calendar

A FULL LINE-UP OF APPS & SUPPORT TOOLS!

• NEW! Carrier Service Tech • Carrier Variable Speed Technology Product Launch
• Carrier Ductless • Carrier eRebate Center
• Carrier University Airflow Calculator • Wrightsoft Mobile Consultant
• Carrier Commercial Literature • Wrightsoft J Mobile
• UPDATED! Carrier Chillers • Wrightsoft Right Roadshow
• Carrier Geothermal Startup and Troubleshooting • Koch Proposals
• Carrier eInfo • COOLFront Flat Rate Service by Profit Strategies
• Carrier Technical Literature • Greenspeed Heating Hours Calculator
• UPDATED! Carrier Rooftop Replacement • Carrier Gas Furnace Sound Lab
• Carrier Geothermal Product Launch

18

Overview: Koch Air Residential / Commercial Support Services

CHECK OUT

KOCHAIR.com

Online ordering MORE INFO &
AVAILABLE
RESOURCES
on the kochair.com
STILL COMING!
HOMEPAGE!

If you’re a busy HVAC contractor, this will save hours of time for you and your staff: an easy-to-use
online catalog with most of the equipment and parts that Koch Air sells! From your office – or even
from a mobile device on the road – you can search for and read about the items for which you need
to estimate or complete your customer projects. Tens of thousands of products are contained in this
searchable, indexed directory with current pricing and availability.

YOUR PRIVATE PORTAL TO:

Look uypoucror-eospidmenatrikaeMlteianqgruikfpuemndtesnitenpagurnrcefhduafsnroedms.s KVioewcchlosCelouetaitermasnacned sCcroautcnh-tanedr-dent products..

Find taggableparoddsutcheadt htoavmeabrkeeetnyporuorfebsAussdiionneKasilslty. VOienwlipnroeduccat dteatalilso, ginventory and order online, 24/7.

Find all the latest PfrormoKgorchaAmir UanpddCaatrreiesr. RSuebtmuitranresturn through our RMA process.

View upcoming classes and regTirstaerionnilinneg. JCanIrTedacSteoHnyEvoeuEnrTioeSwntnly“.hot list” to order items quickly
Warranty

LINKS TO SUPPORT SITES VIA KOCHAIR.COM:
• EPIC • Totaline.com
• AIG Renewable Warranties • HVACpartners.com
• Koch Air Marketing Toolbox • Product Registration

*To receive a login, contact your Territory Manager. 19

Overview: Koch Air Residential / Commercial Support Services WHOOHOO!

HVACPARTNERS.com NEW WEBSITE!

NEW LOOK!
WELCOME TO THE NEW

HVACpartners.com

FRESH LOOK. EASY NAVIGATION.
CUSTOMIZABLE.

The NEW HVACpartners.com is your single source for 24/7 access to information
about all things Carrier: products, programs, promotions, training, marketing –
whether residential or commercial. Any time, day or night, you can access the most
current information on this information-rich web portal. You can view, download or
print exactly what you need for the question or task at hand:

• Ad materials • Product and application data
• Personal Use Program • Product bulletins
• Carrier Savings Network • Wiring diagrams
• Marketing programs & reports • EPIC
• Merchandise vendors • AHRI Ratings
• Online sales tool catalog • Owner’s manuals

Dealers have the ability to view call tracking reports and leads received through the
www.Carrier.com dealer locator, submit warranty claims and contracts sold, and use
the EPIC tool to search for RCD parts. HVACpartners also features an exclusive
“Members Only” section for Carrier Factory Authorized Dealers.

• Available year-round and round-the-clock Efficiency (and Comfort) Expert.
• A great resource for staying current on new product and program offerings
• Archived information on earlier products helps you service, troubleshoot or IMPROVE
EFFICIENCY
otherwise assist customers with earlier Carrier equipment models
• When you need additional help, knowledgeable people are available by COMFORT SAVE
THAT FITS YOUR ENERGY
phone to provide personalized attention:
• Expert Central: 800-946-2930 or [email protected] BUDGET
• Online access to product, programs, and training tools and documents
Your Carrier® dealer. He’s an expert at getting the most from your heating
and cooling system.

Whether you’re looking for a new state-of-the-art system or just want your current heating and cooling
system to perform at its peak, there’s only one person you need to know: your Carrier dealer. He (or she)
knows how to deliver the comfort and efficiency you need, regardless of your current system or budget
for a new unit. So make the most comfortable decision from the start. Call your Carrier dealer first.

©CARRIER CORPORATION 2/2014. A unit of United Technologies Corporation. Stock symbol UTX.

There is no charge for using these resources. For help, information or enrollment, contact:
[email protected] [email protected]
Bridget Adams 314-595-7648 502-491-9970 | ext. 6456
[email protected]
317-248-5110 | ext. 7533

20

Overview: Koch Air Residential / Commercial Support Services

HVACPARTNERS.com

RESPONSIVE DESIGN!

ENHANCED SEARCH

FRESH LOOK. EASY NAVIGATION.

Enhancements to the new HVACpartners.com: 21

• PORTAL IMPROVEMENTS

• Navigate more intuitively to site content
• Improved search results
• Optimized visibility on mobile devices
• Customize dashboard for added convenience
• Enjoy a modern look and feel

• NAVIGATIONAL IMPROVEMENTS

• Optimized visibility on mobile devices through responsive web design
• Improved usability with simplified navigation and tab structure
• Easy access to personalized information on the dashboard
• Shortcut to site pages with Quick Links
• Visibility to your navigation path
• Secure shortcuts to external sites

• Enhanced SEARCH
• Search all site content
• Improved relevancy and ranking in search results
• Advanced filtering capabilities
• Full document text search
• Save frequent seaches

• SeaRch Widgets
• What’s New Products

cNleicwkapbrloediumcatgiensfoormf partoiodnucptasgaensdhlianvkes btoeaenfurlel dpelasccerdiptbioyn.this widget, providing

• Configurable Literature

bSuetlleutpinfsreoqruoepnetrsaetianrgchmeasnfuoarlslit)e. rature directly on your dashboard (e.g., product

• Commercial Reports

nTheiesdweiddgdeotcpurmoveindtess: sthtoecCkoinmvmenetrocriya,llbeuasdintiemses wreitpholrintsk.s to the following commonly

*Visit www.hvacpartners.com to learn more!

Overview: Koch Air Residential / Commercial Support Services

KOCHPROPOSALS $VA9L0UE0!

Koch Proposals is a real-time, web-based selling tool that makes it easy to bring
proven selling techniques to your business, reduce selling cycles, increase top line
sales, track to completion all work and follow-up with customers. Create unlimited,
customized proposals for each homeowner. Input your costs, desired profit, and
financing needs and let Koch Proposals do the calculations for you.
Sign up for Koch Proposals at www.KochProposals.com.

KEY FEATURES

management reporting

Track proposals and sales from that first communication until the last. No longer will
you lose track of a potential customer or wonder how often you needed to discount
your price to get the sale.

INSTANT PRICING

Create unlimited, customized proposals for each homeowner. Input your costs,
desired profit, and financing then let Koch Proposals do the calculations for you.

CUSTOMER TRACKING AND FOLLOW UP

Automates many of the tasks and allows you to communicate with your customer on
a consistent basis. From that first email expressing gratitude for the opportunity to
that final email thanking them for their business

STATS • WinhtheenBuesisntg/ BKeotctehrPcraotpeogsoariless, arensauvlteinraggine hoifg5h1e%r moaf rsgyisntesmalesss.old are

• IWmhpernovuesminegntKisoc2h5.1P8ro%posals, the average Gross Profit % of Sales

*Based on results of all dealers using the program.

program ENHANCEMENTS FAD EXCLUSIVE

1. FREE access to the Service Application in Koch Proposals: FADs CAN GET

This feature is an intuitive FLAT rate repair program for Service and Maintenance KOCH PROPOSALS
repairs. It assists the company in allowing the technician in preparing a discovery for
the customer to determine the necessary repairs for approval. When that approval FOR FREE!
is made, the technician can convert that discovery presentation into a service ticket
and invoice for the customer to view their financial obligation. gMuuisdtelmineebesetninemfiootrnadttehnrlyotoceonresgcta.egiveemtehnet

2. Lexicon: This program enables you to create and build proposals for the

customer via a wizard. Lexicon will store all critical engineering data for Carrier
and Bryant that will allow you to draw on AHRI matches based on, but not limited
to, SEER, HSPF, EER, AFUE and even the physical size of the indoor / outdoor
equipment.

3. LOAD ANALYZER: By entering a home address, the Load Analyzer will

reveal a Google map of the home. Zillow Tax will provide tax records for the home
based on the year built, as well as the size of the home. This creates a shell for you
2to2 create a load calculator. You then can easily create a proposal from the wizard.

Overview: Koch Air Residential / Commercial Support Services

Mobileapps

CARRIER eREBATES CENTER

Housed on Carrier’s website, the eRebates Center gives homeowners a complete
list of rebates, including all local, state, federal and manufacturer tax credits andd
rebates, available to them by product. Add a shortcut on your smart phone and
use it in your selling process to encourage homeowners to upgrade their system.
http:ecorebat.es/carrier

HelpfulTip
Bookmark eRebates to use in your own sales presentations. The
information is similar to the DSIRE website but with the added
bonus of being Carrier product specific. Create a shortcut on your
smartphone or tablet: http:ecorebat.es/carrier

MY LEARNING CENTER

Carrier’s new My Learning Center is your one-stop training resource. Access a
library of online training with more courses that earn FAD credit than ever before
allowing you to complete courses from the convenience of your home or office. From
this training portal, you’ll be able to register for classes, pay for classes, view a
complete history of your training, get email reminders of upcoming classes and print
certificates from training you have already completed. Log into HVACpartners.com
and click on Learning Center > Training Portals & Guides > My Learning Center.

MTlsAeohvtueaYyrioclCaueIabN.prlIretriFeeefrcoIvNireIsnndefIilonTmywitaYmynkaleocTnsoaaOndsgtcreaUohtlecCCdcoaamuHrnlifrnoiedgrtri,r.acehcobutmrmea,eindtzhieteey.n,AtvirpeepntalieldaAvtiaopnnpcaesndtodrheao,imropreuGcrioofiomcgafotleiortnPslfayrsyotmestmoornetoe.

COR APP

The Côr app makes it easy to control the Côr thermostat even when you’re not at
home. Change temperatures and maintain control of your home’s energy.
Visit the Apple App store or Google Play store to download the free mobile app.

GREENSPEED HEATING HOURS CALCULATOR 23

This sales tool will help graphically show the heating benefits and cost savings
potential of the Greenspeed Heat Pump system for different unit size selections.
One page shows the heating and cooling bin hours of the selected location, the
other screen shows the heating capacity, balance point, and operating hour
differences between a standard heat pump and a Greenspeed heat pump. Log into
HVACpartners.com, click on Marketing Tools > Mobile Apps > Greenspeed Heating
Hours Calculator. Follow directions to download.

Overview: Koch Air Residential / Commercial Support Services LAUNCHING

Mobileapps 2016!

CARRIER ROOFTOP REPLACEMENT APP

This tool is the first of its kind in the commercial HVAC industry to enable
customers to perform on-the-spot selection of rooftop units for replacement or new
costruction applications and estimate the potential energy savings that can be
realized with Carrier Weather Series rooftop units. Users can input an existing
Carrier unit model number or the desired unit specifications and obtain the optimal
Carrier model to meet those requirements. If replacing other manufacturers older
rooftops, simply select from the listed models and find out which Carrier model fits.
It can even tell you if any adapter curb is required! Once customers have selected
the best solution for their application they can enter their zip code and connect to
their local distributor by phone, email or text message to obtain real-time pricing
and delivery information.
Available for download at Carrier.com, the Apple App store, or Google Play store.

NEW! CARRIER SERVICE TECHNICIAN APP

This app provides BOM parts lists, warranty information, cross reference tool, store
locator, technical literature, history and more.
Available for download at the Apple App store, or Google Play store.

TAcCLoeollonAcgwvheRsninnieRicteoaanIslcEyHLemViRtoeAofrbCaTthitpleEeuaramCretcnocAHebeprislNspes..ctpIooCFhmaooAlnl,lloetLewcoclirhdcLniktraiIecbTacMleltEiatloi.trRnekAsreaAvttatiounTilragdeUbofloeTwRuoninnoElodlsAaiAnnd>d.HProVMPiAdoCobprilaeArtpnApeplresp.cisOoSm>vferCorsmairortniheser.

AIRFLOW CALCULATOR

This app will guide you through the airflow measurement process and automatically
calculate airflow in a round or square duct. You can use a pitot tube or anemometer.
By entering in the duct size, the program will automatically calculate the number of
probe holes and locations. After entering the probe measurements, the airflow is
calculated and saved. A step by step process and video are provided to help
anyone learn to take accurate airflow readings.
Available for download at the Apple App store, or Google Play store.
24

Overview: Koch Air Residential / Commercial Support Services

Mobileapps

GAS FURNACE SOUND LAB

The tool for you to compare Carrier furnaces against popular competitive gas
furnaces. Log into HVACpartners, click on Marketing Tools > Mobile Apps >
Carrier Furnace Sound Comparison. Follow directions to download.

BCYOPORLOFFRITOSNTRTAFTLEAGTIERSATE SERVICE

This tool uses a Google repair search look up process, collects payment right from
the customer, and allows the tech to play videos to further educate the customer if
needed. The program will print and e-mail the ticket immediately to the office and
customer if they choose to do both options. You pay per ticket generated with the
per ticket cost already built into the customer’s repair charge fee. The tech and office
will have complete just-in-time records of every ticket that is generated by each tech
sent directly to the office. For a free trial, go to www.coolfront.com/kochair. Find more
information on Coolfront in the Policies/Forms section.

WRIGHTSOFT CARRIER MOBILE-CONSULTANT APP

An easy to use web-based tool that automates a repeatable sales process
with proven selling techniques. Load calcs, op cost comparisons, proposals
and more. Developed by Wrightsoft Corp. Log into HVACpartners.com, click on
Marketing Tools > Marketing Software > Wrightsoft Comfort Builder Software
> click on the Wrightsoft link or call the number listed to purchase an annual
license. Or go directly to www.wrightsoft.com/carrier.

WRIGHTSOFT RIGHT-ROADSHOW APP

The perfect companion to the Carrier Mobile Consultant app developed by
Wrightsoft, Corp. It allows the dealer to create their own customized, branded
presentation tool to use at the kitchen table to close more sales – especially
when used with the Carrier Mobile-Consultant app. To obtain this free app, go to
the Apple App store or Google Play store and download.

CARRIER eINFO APP

Access model specific information by scanning in the barcode on the rating plate.
Available in Android or Apple iOS versions. Log into HVACpartners.com, click on
Marketing Tools > Mobile Apps > Carrier eInfo App. Follow directions to download.

25

Overview: Koch Air Residential / Commercial Support Services

Mobileapps

AIR ADVICE Only takes 30 minutes!

Air Advice is the premier indoor air quality program in the marketplace. The Air
Advice indoor air quality test detects indoor pollutants and diagnoses hidden
indoor air quality issues, allowing you to create safe, healthy and comfortable
homes for your customers.

AirAdvice is designed to be easy for residential HVAC contractors to use, and
simple enough for homeowners to understand. The process involves three
main steps:

1. Place a monitor in your customer’s home. Data is automatically transmitted
from home through cellular signal.
• Monitor sensor allows you to detect IAQ issues in 30 minutes!

2. Log into your AirAdvice account to veiw detailed graphs showing the IAQ
issues in the home, as well as the recommended solutions. Prepare your
proposal with product solutions and pricing information.

3. Reports are generated and emailed directly to you. Print the AirAdvice
report and your proposal, then review both with your customer to visually
demonstrate the problems in the home along with your recommended
product solutions.

The AirAdvice reports make the invisible visible – showing indoor air quality MAKE THE INVISIBLE
issues that are usually not apparent to homeowners.
VISIBLE!
• ySeimllopwleisRfeodr r/ecYoemllomwen/ dGerdeeanctisounms,maanrdy:gRreeednimndeiacnasteist isacotkioany required,
• Detailed graphs showing the measurement of IAQ indicators More than 90% of homes have at least
• Recommendations alongside the issues one IAQ problem. Homeowners just
don’t know it. Show your customers
WHAT DOES THE AIR ADVICE MONITOR DETECT? what’s going on in their home, propose
how you will solve those problems…
• Particulates and watch your sales grow!
• Volatile organic compounds
• Carbon monoxide
• Carbon dioxide
• Temperature
• Humidity

*Log into HVACpartners.com, click on Marketing Tools > Incentives & Financing > *Air Advice packages are
26 Carrier Savings Network > Air Advice > click on “Learn more”.
100% co-opable!

Overview: Koch Air Residential / Commercial Support Services

Engineering

& Tech support

EQUIPMENT APPLICATION SERVICES

Koch Air has 9 sales engineers on staff. They know the product and
the competition. Rely on them for real-time application solutions.
And our array of web-based tools allows you to search for product
specifications and engineering information 24 hours a day, seven
days a week.

TECHNICAL SUPPORT

At Koch Air, our mission is to deliver the absolute highest quality products
and services to our valued customers. Our technical service division is a
continuation of that mission: providing realistic solutions to contractors in
the field. Our experienced, award-winning staff members are important
partners to our dealers. Whether your issue is warranty-related or just a
technical headache, Koch Air Tech Service is here to help!

TECHNICAL TRAINING

Koch Air’s technical training brings your staff up-to-date on a variety of
sales, technical and engineering topics. We often hold classes including:
• Learning the product benefits and technical intricacies of Carrier’s

high-end Infinity line of products
• Understanding the unique sales and service challenges of IAQ

products and upgrades
• Discover proper geothermal loop design and installation techniques
• Troubleshoot and resolve common problems with HVAC equipment
• Proctoring of NATE certification exams

*View training schedules online through KochAir.com. 27

KOCH AIR

COMMERCIAL

Contractor programs

The Future - Ours for the taking.

Koch Air Commercial Contractor Programs

Carrier Light commercial

Stockinglineup

Model Voltage size matching econOmizer matching curb

48TC 22004886//022V30-330--13 3-6 TON ECD-TC0407-ENT 0537-014A
50TC 20486/02V3-30-3
48TC 20486/02V3-30-3 D7U.5A-L12C.5IRTCOUNIT ECD-TC0814-ENT 0597-014A
50TC 20486/02V3-30-3 DUA1L5 CTIORNCUIT ECD-HE25-ENT-CD CRB-HE2L-14
48TC DUA2L5 CTIORNCUIT CRB-HE4F-14
50TC ORCDAERRRFIERROM
48TC
50TC

• Puron Refrigerant • TXV Metering Device
• Meets New ASHRAE 90.1 Energy Levels • Acutrol Fixed Metering Device – 48/50 TC
• ENERGY STAR Certified • EASY-ACCESS Handled Panels
• AHRI Listed • Large, Centralized Control Box
• Precision-Sized Scroll Compressor • Center Terminal Board
• Low and High Pressure Protection • Flexible High Performance Belt Drive (All 30)
• No-Strip Screw Technology • 75VA Transformer with Circuit Breaker
• Non-Corrosive Condensate Pan (ASHRAE 62)

28

Koch Air Commercial Contractor Programs

Commercialproducts

Duct-free split systems

WHAT IS DUCTLESS?

You guessed it – no ductwork. With a Ductless system from Carrier, you don’t need
it. Ductless (also known as duct-free) systems are an easy solution to bring comfort
to rooms without ductwork or with hot or cold spots. Installation is minimally invasive
and can be completed in a day or two. This makes a Carrier ductless system a
much more cost-effective solution than adding ductwork.

NEW FOR 2016!

carrier Ductless incentive program

Bring a complete set of comfort solutions to your customers by taking advantage
of the full line-up of ductless equipment offered by Carrier. As an added benefit of
being a ductless de​aler, the NEW "Come Home to Carrier" Ductless Program gives
you get access to a variety of unique tools to help your business throughout the sales
process. These tools include:

• Enhanced Visibility in the Ductless Dealer Locator Search Results:
As a ductless dealer, you'll receive an icon next to your listing on the Carrier
Dealer Locator. Your information will also receive enhanced visibility by being
placed in a pre-sorted "Ductless" Dealer Locator on www.CarrierDuctless.com,
setting you apart from competing dealers who do not sell ductless products.

• Get More with Ductless Award Perks Points Program:
There's a huge amount of opportunity for you to bring Carrier Ductless solutions
to customers, whether there is a hot or cold spot, room additions, renovations
and more. Each of those opportunities could have you earning BIG in the
Get More with Ductless promotion. You will be able to earn Award Points for
every eligible Carrier Ductless System you sell. Award Points are redeemable
for the best name-brand merchandise, airfare, hotel stays, event tickets and

m*Goeret !MCoorentwaictht yDouucrtTleMssoirslaocsaelaSsaolneasl EpnrogginraemerffroormadAdpirtiilo1n-aJluinnefo3rm0,a2ti0o1n6..

• Carrier Ductless-Specific Ad Kit Materials: A Home Comfort Breakthrough
Being a Carrier ductless dealer, you'll have access to a special Ductless Ad Kit to With Minimal Break-Through.
download unique customizable print and digital ad templates. These tools include print
ads, radio, digital, product images and much more. There are many tools available to QUIET MINIMAL
help promote your business and set yourself apart from the competition.​ OPERATION INSTALLATION

*To access the Ductless Ad Kit, visit HVACpartners.com, click on Marketing Tools > COMPACT
Programs & Promotions > Ductless Programs > Come Home to Carrier. Click on "Ductless
dealers click here to access your incentives", then click on "Unique DLS Ad-Kit Material". Carrier® Ductless Systems Heat and Cool Your Home Without Invasive Ductwork.
Ideal for renovated spaces, hard-to-reach hot or cold spots and historic buildings not suited for ducts,
Carrier® Ductless systems feature efficient, versatile technology and are generally easier for dealers to
install than standard systems. Find out which Carrier Ductless system is right for your home.

© Carrier Corporation 6/2015.

29 *Contact your TM or or local Sales Engineer to learn more about the 2016 "Come Home to Carrier" Ductless program
opportunities and to enroll in the "Get More with Ductless" incentive program.

Koch Air Commercial Contractor Programs

Commercialproducts

offered from koch air

Carrier | www.commercial.carrier.com Rawal Devices, inc. | www.rawal.com

• Single Packaged Rooftop Units • After Market APR Dehumidification Control Valves
• 100% DOAS Rooftop Units
• Hybrid Heat Rooftop Units, Heat Pump Rooftop Units Magicaire | www.magicaire.com
• Self-Contained Indoor Units
• Water & Ground Source Heat Pumps • Vertical & Horizontal Fan Coils, DX
• Air Handlers, Condensing Units • Chilled & Hot Water
• Water Cooled & Air Cooled Chillers
• Building Automation Systems & Open BACnet Controls Multiaqua | www.multiaqua.com
• Chilled Beam Products
• Ductless Mini-Splits • Air Cooled Chillers
• Fan Coils
TOSHIBA - CARRIER | www.carriertoshiba.com
Ouellet | www.ouellet.com
• Ductless Mini-Splits
• VRF Heat Pump • Wall Heaters
• Heat Recovery & Multi-Split Systems • Convector & Radiant Heaters
• Electric Baseboard Heaters
Air Zone | www.airzoneinc.com
Slant fin boilers | www.slantfin.com
• Air Handlers
• Custom Air Handling Equipment • Residential & Commercial Boilers
• Computer / Data Room Equipment
Unico Systems | www.unicosystem.com
First Co. | www.firstco.com
• Energy Efficient Small Duct High Velocity HVAC
• Commercial Fan Coils • UniChiller Air-to-Water Heating and Cooling Solutions
• UniSpot Cost Effective Industrial Spot Cooling
Delta cooling towers | www.deltacooling.com
Gree e-tac units | www.gree-etac.com
• Cooling Towers
• Fluid Coolers • E-TAC Packaged Thru The Wall Units

Micrometl | www.micrometl.com Takagi Tankless Water Heaters | www.takagi.com

• Roof Curbs • Residential & Commercial Tankless Water Heaters
• Roof Curb Adaptors
• ERVs, Economizers Honeywell | www.buildingsolutions.honeywell.com
• Power Exhaust
*Evansville Branch ONLY
Modine | www.modine.com
• Building Automation Controls
• Make-Up Air Units • Residential & Light Commercial Controls
• Energy Recovery Units
• 100% Dedicated Outdoor Air Systems
• Gas, Steam / Hot Water & Electric Unit Heaters
• Gas Fired Indoor & Outdoor Duct Furnaces

*Stocked equipment line, models, voltages, and quantities vary at Koch Air branches. 30
Please contact your assigned account salesperson or Inside Sales for further assistance.

Koch Air Commercial Contractor Programs

COMMERCIAL

CONTRACTORPROGRAMS

KOCH AIR: A CARRIER “TOP GUN” DISTRIBUTOR

Each year, throughout the United States, a select group of distributors
is designated with Carrier’s highest honor: the “Top Gun” award. Koch
Air’s commercial division has been honored as a “Top Gun” within
the Carrier family, setting an example with exceptional dealer and
customer support and industry practices.
As a Carrier commercial products dealer, you have access to the
resources available to Koch Air as a “Top Gun” distributor. It is
our mission to serve our dealers with the best support available
anywhere.

PLAN & SPEC SERVICES

Count on the team at Koch Air for assistance in helping you
develop quotes for projects that have been placed out for bid.
It’s all part of our commitment to serve you in a competitive new
construction environment.

CONTROLS & SYSTEMS SERVICES

A dedicated department within Koch Air, the Controls and Systems
team helps our contractors work out the integration issues that
always arise with commercial or new construction projects. We’ll
help you identify the best controls solutions for quality, efficiency
and value. Don’t do it alone…turn to Koch Air for help.

31

Koch Air Commercial Contractor Programs

COMMERCIAL

CONTRACTORPROGRAMS

COMMERCIAL PROJECT FINANCING B••••••••••e neCALHPEMET1fae0axadoeapx0aiysdndtcems%atvigAtihneinseeodoedFngnfvnAsioitnPaeYaCgBAafnnrloooanetcSmuancicLnenorgoseieesuBneuestfrgauirsnsctIvsdntseoefgiaefssloaenyfFCttFodiCoiaxuinCrperenodipdtaasritotnlsjcecitng:
CommCeartcaNilaoOlgFWninuaAmnVbcAeerIP:Lr1Ao8gB-8raL1mE1-:0b8ro2chure
Koch's partnership with UniFi Equipment Finance, Inc. (formerly
Ervin Equipment Finance) provides our dealers with attractive Commercial Finance Program
financing options to help you sell more equipment, in a shorter Administered by UniFi Equipment Finance Inc.
period of time, and at higher sales margins. Financing can
help your customers conserve capital, expand budgets, hedge To explore a
against inflation, and often enjoy tax advantages. UniFi Equipment,
a registered leasing broker, offers a variety of lease plans on custom-Fit Financing Plan,
virtually all types of commercial equipment.
conattaUcnt iaFiCEaqrruieiprmFiennatnFcienaPnrcoefeIsnscio.:nal
UniFi's Financing/Support program offers:
P: 1-800-348-9196
• Terms of 24, 36, 48 or 60 months carriercomormleaerrncmiaolrfeinaat nce.com
• $1.00 purchase option at term's end
• Ability to finance equipment, ductwork, installation, warranty, etc. 32
• C24rehdoiturrseviews completed within 4 hours and approval within
Carrier’s Commercial Finance Program…

• Initial annual program fee of $295 – waived if contractor hasAConvenientTurnkeySolution
Just like our customized HVAC solutions, Carrier’s
financing program creates an individualized financing plan
based upon your specific needs and budget requirements.
3 or more transactions the previous 12 month program seasonItisaneasy,simpleprocesstogetapprovedandfunded.
• Conserve Capital, Stay Competitive
• Prepare for the Unplanned
• Take Comfort in Stability
(July 1 through June 30) • TaxAdvantagesforGreaterROI

• Contractor training webinars available upon request:Receivefinancingfromtheexpertswhounderstandyour
HVAC situation… CARRIER.
• Contact Doug Jones at 800-348-9196ContactaCarrierFinanceProfessionalToday About UniFi Equipment Finance Inc.
at UniFi Equipment Finance Inc. 1-800-348-9196Carrier’s financing program is administered through UniFi
Equipment Finance Inc. which provides superior service with
a variety of finance plans on virtually all types of commercial
to Explore A Custom-Fit Financing Plan. equipment. They are exclusive to the HVAC business and have
Or Learn More earned a reputation for service and integrity. Representatives are

at www.carriercommercialfinance.com experienced professionals in financing and the HVAC industry.
UniFi Equipment Finance Inc. is a member of the Equipment
(Available in the continental United States only) Leasing and Finance Association (ELFA) since their inception

in 1978 and is also a member of the National Association of
Equipment Leasing Brokers (NAELB).
The Future of the World Depends on Our Ability…
to Sustain it.

As the world’s leader in high technology

Four simple steps for financing with the UniFi Leasing program:heating,air-conditioningandrefrigeration
solutions, we believe that market leadership
requires environmental leadership. Carrier
sets industry standards for environmentally
sound business practices and a commitment
to sustainability across its products, services and operations.

1. Complete the registration form online at www.unifiedge.com/hvacWedemonstratethiscommitmentbycreatingenvironmentally
Turn to the Experts
From concept to finished product, your local Carrier
commercial sales and service representatives walk with
you every step of the way. Whether you have one building,
multiple sites nationwide or special equipment and facility
requirements, Carrier sales and service will recommend
a solution that fits your scope and budget. To find
a representative near you, call 1-800-CARRIER
or visit www.commercial.carrier.com.

for instant submission. responsible solutions that consume less energy and incorporate
innovations that improve the world – indoors and out.

1-800-CARRIER www.commercial.carrier.com

© Carrier Corporation 2014
A member of the United Technologies Corporation family.

2. UniFi Leasing processes your registration. Upon approval, you’llStocksymbolUTX.Cat.no.18-811-082
Manufacturer reserves the right to discontinue, or change at any time,
specifications or designs, without notice and without incurring obligations.

receive an e-mail from UniFi Leasing that will include the current
HVAC proposal calculator, support materials and your UniFi sales
contact information.

3. Within 1 to 2 working days, you will receive a personal phone call
from UniFi Leasing to review the materials.

4. After receipt of HVAC proposal calculator and support materials,
you’re ready to start using the HVAC program to close more
projects.

Koch Air Commercial Contractor Programs

COMMERCIAL

CONTRACTORPROGRAMS

COMMERCIAL REPLACEMENT EXPERT (CRE) SEMINAR

Carrier’s Commercial Replacement Expert seminar is a comprehesive course for
commercial dealers who wish to be more proficient in the 2-to-25-ton commercial

replacement business.

susintasiintuatbeilfiotyr

Course Overview

• Techniques for evaluating an existing rooftop installation
• Commercial load estimating (Block Load example)
• Commercial product overview (rooftops & controls)
• Rooftop replacement opportunities
• Equipment selection (hands-on)
• Operating and life-cycle costs (Commercial INVE$T)
• Evaluate utility rebate/tax incentive opportunities
• Leasing options (Unifi Equipment Finance, Inc.)
• Creating a polished, professional quote
• Selling strategies
• Packaged Rooftop Builder E-Cat selection software (latest version)
• Commercial INVE$T (payback calculator)

Benefits:

• Increase market penetration by leveraging your experience and resources to a new set of HVAC customers.
• Expand your business portfolio to offer more service and increased satisfaction to existing and new clients.
• Helps to streamline your cash flow by filling in the seasonal gaps in your residential business.

33 *To enroll in the next seminar, contact your local sales engineer.

Koch Air Commercial Contractor Programs

COMMERCIAL

CONTRACTORPROGRAMS

COMMERCIAL INVE$T PAYBACK CALCULATOR

This program helps your customers consider operational costs for the
future in addition to the initial cost for repairing or replacing their systems.

Benefits

• It’s fast and easy.
• Produces presentation-quality reports.
• Downloadable. Runs on your laptop so you can take to your

customer’s office.
• It strengthens your credibility.
• Reduces your chance of error. An accurate cash flow and payback

prediction enhances your reputation and leads to future sales.
• Allows you to compare factory options and local energy rebates.

How it Works

1. Enter inputs into the program
๐๐ Existing unit efficiency
๐๐ Proposed unit efficiency (varies)
๐๐ Electricity cost
๐๐ Gas cost
๐๐ Energy escalation rate
๐๐ Total unit installed cost

2. Unit cost (varies)
3. Installation cost
4. Compare results

How to Access 34

Commercial INVE$T is a free program to HVACpartners users. Simply go to:
Products & Solutions Software Electronic Catalog Electronic Catalog Software

click to download Commercial Invest

KOCH AIR | Carrier

RESIDENTIAL

DEALER PROGRAMS

The Future - Ours for the taking.

Koch Air | Carrier Residential Dealer Programs

CARRIER DEALER

Benefitsoverview

WHY CARRIER?

Product: Carrier is the pre-eminent brand in the HVAC field. In the

Midwest, it’s the #1 recognized HVAC brand among consumers. Yet Carrier is
not just a “premium line” – the width and breadth of the Carrier range of heating
and cooling equipment gives you a variety of price points to present to your
customers.

Support: Carrier dealers in the Midwest receive the finest support in

the industry. For 80 years, Koch Air has helped our dealers succeed, with
in-stock product, attractive terms, technical support, personalized training and
marketing assistance.

Your Independence: As a Carrier dealer, you receive the tools and

support that no other HVAC manufacturer can provide. But you also get to run
your shop the way you want to. There’s no minimum purchase requirement.
There’s no pre-determined group advertising program that you must buy into.
Koch Air is here to support you, not control you.

35

Koch Air | Carrier Residential Dealer Programs

ProgramBenefits

& Participation Requirements

O VERV IEW DEALER TYPE BRONZE DEALER LEVELS:
DEALER BENEFITS FAD platinum GOLD SILVER
x x LEVEL 1
FCionoalnCciansghPCroognrsaummer Rebate / x x x x x FFAaDcstreocreiyveAauddtithioonarl mizaerkdetiDnge/alelaedr
Carrier Savings Network Membership x x x x x generation opportunities and exclusive
Dealer Portal & Smart Phone Apps x x x x x training benefits. A detailed listing of FAD
Microf Financing x x x x x
Carrier VISA Retail Financing x x x x x benefits appears laYteErAinRthis section.
Personal Use Program x x x x x
Carrier-Branded Ad Kits x x x x x LEVEL 2
CAcRcMesPsrotogrDaemmand Force x x x x x MMeeddallaiolnlideoanlersDaerealeeligrible for incentive
Carrier Dealer Locator x x x x x trips and marketing support. Able to purchase
LCoacrraietorDr Iuccotnle*ss.com & DLS x x x x x Carrier’s Infinity products, gather leads from
Carrier Geothermal Locator Icon* x x x x Carrier’s dealer locator, offer Cool Cash and
Locator Call Tracking & Reporting x x x x x consumer financing, and participate in the
Koch Air Delivery (where available) x x x x x Carrier Savings Network.
Introductory Product Training x x x x x LEVEL 3
Electronic Literature Library x x x x x NThoesne-dPeraloergs arreapmrovDideeadlacecress to Koch
Incentive Trip Programs x x x x x Air and Carrier’s on-line support services
Trip Rollover x x x such as HVACpartners and WebXtra and
Preferred Pricing x 2.00% are eligible to receive training from Koch Air.
RYeeaimr-bRuorusnedmRenettsail Financing x
Income Extension x New enrollments to FAD and Medallion
Business Development Retreat xxx programs must be approved by President.
Cool Cash / Instant Rebate x
G10u0a%ranCtoenesumer Satisfaction xx eD*sLDhxoLcoecSwlaaulteiseonxirrvgcselIauDlcypsoL.ipnvSeeaLmlyro.uincDsgatetooaonrlfefICercraosrnhCroieamwrrDruiinesugrtcotCGleffaeserosrri.techCroeamrGrmreieoaorrl
ReviewBuzz x **Flexible Co-op Earned on BE & CE Family 1
Koch Proposals x purchases. Excludes Payne, CA/CH products
$900 Carrier University Credit x and J-quotes.
Access to Online FAD Training xxxxxx
Free Technical Training
Express Caller Pass

Waived After-Hour Opening Fees (up to 3)
Free Vehicle Decal Packages (up to 5)

Locator Link
FAD Dealer Locator Designation
Energy Expert Certification

(Fe5lx0c/e5e0pxtciioonb-oslp)e- sCeeopr-oogrpam**guide for 2.75% 1.00% 0.50%

Minimum Loyalty 95% 80% 80% 80% 80% ***Dealers current and compliant in the 2015
Minimum Residential Purchases $150,000 - $$8104,90,09099- $$5709,0,90909- FAD program are grandfathered into eligibility
$80,000*** $250,000+ $249,999 for the 2016 FAD program regardless of size.

36

Koch Air | Carrier Residential Dealer Programs

CONSUMERPROGRAMS

COOL CASH

To drive business during the pre-season, Carrier's Cool Cash promotion is the most popular consumer incentive program Koch Air offers.
The Cool Cash promotion is designed to help you enhance your product mix and increase sales volume during the spring and fall and
provides consumers with an extra incentive to purchase Carrier’s Infinity systems.
Since its inception in 2003, Cool Cash has been successfully driving up the margins and total sales tickets for Carrier dealers. In fact,
the average sales price for a Cool Cash sale is now more than 50% higher than the average industry system sales price!

Why should you use Cool Cash?

• Provides a competitive advantage
• Increases total purchase amount, yielding higher margins
• Easy to administer - homeowners submit their claims online and rebates are issued directly to them by the Carrier Rebate Center
• Homeowners can claim their rebates and / or check the status of their rebates online at www.CarrierIncentives.com

2016 Cool Cash Campaign:

Sales Period: INSTALLATIONS: Claiming:

SPRING: April 1 - June 30 April 1 - July 15 April 1 - July 31
FALL: Sept. 1 - Dec. 15*
Sept. 1 - Nov. 15* Sept. 1 - Nov. 30*

*Tentative dates, based on past promotion history.

CarrierIncentives.com Features:

• HHoommeeoowwnenrecrlaiRmesbaarteebAatreeoar checks rebate status
• TCiomuenletftDinotwhenpCrolmooctikon
• NRoetwatsesCtahrroouguhsefalctory announcements and promotion messages
• AElcitigviebplreomProtoiomnso,tpiroomnsotLioinstdescription and key promotion dates
• CQluaicikmacFcuenscs ttoiostnasrting a claim, checking claim status or uploading invoices
• RPreopvoidrestipnrgom/oSticonorpeercfoarmrdance information; download reports into Excel

NEW useful Tool!
• Rebate calculator

EitnoacasluiclydciofniungndtfitnfhoaernFrceAibnDag/t!neoT/rnhe-eiFmrAbeDburaastneedmaeomnthoteuvrnadtluiisfefeaordef jnaucssetyessd.teTamhuitsofotmoroaaltniicsyaocllfyuferfrroeerndet aipncrohamdddoeitatioiolennr,
to the rebate and financing grids.

You must be a Medallion or Factory Authorized dealer to participate. Requires an HVACpartners user ID and PIN number. 37
Current rebate matrices are available at CarrierIncentives.com. All rebates are paid by debit card.

RESOGURRECAE!TKoch Air | Carrier Residential Dealer Programs Koch Air | Carrier Residential Dealer Programs

CARRIERlocators

CThaernratiioenral.cCoarrmier dealer locator is an online tool designed to help generate

qualified leads for your business. From Carrier’s website, consumers can click on
the dealer locator to find a Carrier dealer in their neighborhood. The distributor works
with the dealer to specify the zip codes the dealer covers. When homeowners type
in their home zip code, dealers covering that area will be served up. All of Koch Air’s
Medallion and Factory Authorized dealers are automatically included in this program.
Dealers are sorted on the locator based on the criteria below. Within each of these
tiers, the dealers are evenly rotated:

1 Current President’s Award winners
2 Past President’s Award winners that are currently FAD
3 Factory Authorized Dealers
4 All other dealers
Carrier.com Dealer Locator Benefits:

• Allows you to actively track leads through your sales process
• Allows a marketing message to be displayed instead of an address
• Promotes your participation in programs such as FAD, Cool Cash,

Retail Financing, Geothermal and Ductless

CARRIER CALL TRACKING

*Log into HVACpartners > Marketing Tools > Programs & Promotions > Call Tracking

OVERVIEW:
The Carrier Call Tracking & Reporting website tracks calls that originate when a
consumer visits the Dealer Locator on www.Carrier.com, and then calls a dealer using
tracking phone numbers that are assigned to dealers on Locator. This number rings
seamlessly into your regular phone lines. Carrier Call Tracking is a tool that can help
you monitor and manage lead generation, straight from www.carrier.com/homecomfort.
Call Recording:
Dealer Principles are able to turn on a FREE Call Recording feature to better monitor their
CSR's skills on an ongoing basis. Here, you can access dashboards on information such
as time of day and day of the week in which the most calls are received. Additionally,
you are able to see any missed phone calls and the detail around all calls, missed or
captured.
DEALER BENEFITS:
• Lead generation monitoring
• mReacnoargdeamnednstteonrehalenacdemcaelnlst to enhance customer service training or relationship
• Dashboard access 24/7 on HVACpartners

38

Koch Air | Carrier Residential Dealer Programs Koch Air | Carrier Residential Dealer Programs

CARRIERlocators

Ratings & reviews

Your dealership now has the ability to gain further exposure with consumers
through dealer ratings and reviews, located on Carrier's dealer locator.
Ratings and reviews for service oriented companies are increasingly driving
consumer behavior. The inclusion of dealer ratings and reviews on Carrier.com
provides your dealership a platform to display your excellent customer service
through the words and ratings of your customer base. These ratings and reviews
are displayed on the Dealer Locator page of Carrier.com and free to all Koch Air
Marketing Program Dealers.
Dealer Benefits:

• No cost customer satisfaction feedback
• Additional exposure on the Dealer Locator
• Promotes dealership

FAD EXCLUSIVE ENERGY EXPERTS
FAD dealers who further distinguished their company from the
competition and became an Energy Expert will have a dealer
profile on MyHomeEnergyExperts.com. Here homeowners will
be able to locate their nearest Energy Experts dealer.

800-Carrier/Warm Transfer

Carrier also uses a toll-free phone number locator. By calling 1-800-Carrier,
a consumer can ask a live operator for the name and number of the nearest
dealer. The operator will then offer to connect that consumer directly to the local
dealer. Warm Transfer (immediate connection) is offered on 100% of inbound
dealer locator calls.

RESOGURRECAE!T ADDITIONAL LOCATOR RESOURCE!
NATE’s consumer-to-dealeNr AloTcEa'tsorHisVAavCaRilaabdlevitco ea.lcl odemalers who have at least
50% of their technicians NATE certified. Consumers enter their zip code to fetch 39
a list of dealers in their area that have NATE certified technicians. NATE currently
lists over 2,600 contractors nationwide on this site and publicizes the locator in their
advertising. This is FREE advertising and a great way to let customers know that you
employ NATE-certified technicians! To register your company on the NATE website
go to www.HVACRadvice.com Contractors Consumer Connection (C3).
At the bottom of the Consumer Connection page find “Interested in registering to
become a C3 Contractor?” “Click Here” Complete C3 Application.

Koch Air | Carrier Residential Dealer Programs

DEALERPROGRAMS

CARRIER SAVINGS NETWORK

As a Carrier dealer, you are among HVAC’s best. And Carrier returns the favor by negotiating
discounts with the vendors you use to help you run your business efficiently and effectively.

When it comes to maximizing the cost savings for your customers, no one does it better than
you, the Carrier Expert. And now, as a member of the Carrier Savings Network program, you
have outstanding opportunities to put that same expertise to work in running a more efficient
business. Count on the many offerings you‘ll find with the Savings Network to deliver a bottom
line that you’ll be more comfortable with.

SPRINT staples PROFIT
Strategies

FORD Wrightsoft TKO Graphix

Carrier Savings Network Discount Partners:

Marketing: Fleet:
• Commercials On Hold: telephone on hold messaging • BP/Exxon/Shell: discounts on fuel
• HomeFront: homeowner newsletters • Ford: discounts on fleet vehicles
• Skyline Graphics: home show exhibit materials Office:
• TKO Graphix: vehicle decals / wraps • WpreolclseFssairnggo: discounts on credit card
• Metropolitan Printing: custom brochures • Staples: discounts on office supplies
• Sligit: email marketing Field:
• To Your Success: customer appreciation gifts, surveys • Cintas: special pricing on uniforms
• Shilling Sales: branded apparel and promo items • Sprint: discounted mobile communications
• Demand Force: automated marketing and outreach • Smart Fleet: GPS tracking
Business: • ShuBee: shoe covers
• ADP: discounts on payroll processing • Air Advice: indoor air quality analyzer
• Profit Strategies: flat rate pricing
• Wrightsoft: Comfort Builder, In-home selling software
• Coscia: customer service techniques

Find contact information and additional details:
4H0VACpartners Marketing Tools Programs & Promotions Incentives & Financing Carrier Savings Network

Koch Air | Carrier Residential Dealer Programs

Special susintasiintuatbeilfiotyr
DEALERPROGRAMS
Carrier University

Carrier University is a curriculum of courses that provides business and sales training for
Carrier dealers. Classes held at Koch Air’s training facilities are designed by experts in the
HVAC industry to provide the skills you need to run a profitable dealership.

Whether you are a start-up dealer or an experienced Carrier contractor, Carrier University
offers the right classes to help you retain more profit from your business.

• Designed and taught by experts in the HVAC industry
• Tactical, “real-world” data to drive business results
• Extensive selection of courses in two critical business areas:

• Management and Sales & Marketing
• Information to help you set priorities, balance your operations, and make more money

Carrier University Training is offered in three different formats to maximize convenience:
• Classroom Courses:

Courses hosted locally on-site by your distributor. These courses are taught by factory
personnel, factory training partners, or distributor personnel. Course topics include Sales
& Service, Business Management, and Technical.
• Instructor-Led Online Courses (found on My Learning Center):
Instructor-Led Online Courses are live online courses presented by factory personnel or the
factory’s strategic training vendors.
• Self-Paced Online Courses (found on My Learning Center):
Online courses designed for quick, focused, and effective training. Created by factory personnel
or the factory’s strategic training vendors. These courses are 24/7 accessible for 30 days from
the date of purchase.

MY LEARNING CENTER:

Carrier's My Learning Center is your one-stop training resource, providing access to a
library of online training courses in Sales, Service and Business topics, with more courses
that earn FAD credit than ever before, allowing you to complete courses in an internet-based
environment from the convenience of your home or office. From the training portal, you'll be
able to register for classes, pay for classes, view a complete history of your training, get
email reminders of upcoming classes and print certificates from training you have already
completed.

My Learning Center offers Instructor-Led and Self-Paced online courses that are written by
Carrier's training partners, and are between 30 - 90 minutes in length. Upon completion, you
will be awarded FAD credit, between .5 and 1.5 hours. Fees may apply.

Library of FAD credited courses in multiple business areas:

Selling Skills • Customer Service • Financial Business Management • Marketing
Technical Skills • Products

*You can access My Learning Center on HVACpartners > Learning Center > Training Portals & Guides > My Learning Center. 41

Koch Air | Carrier Residential Dealer Programs

Special

DEALERPROGRAMS

PERSONAL USE PROGRAM

The Personal Use Program is accessible throughout the year. This program allows
any individual employed by a dealer and responsible for the selling of Carrier residential
equipment to homeowners the opportunity to purchase one complete system, at a discount,
every two years. Your first hand testimony of the comfort that Carrier Infinity products deliver
is a strong selling point to the prospective purchaser.
To learn more, log into HVACpartners, click on Marketing Tools > Programs & Promotions
> Incentives & Financing > Personal Use Program or contact your Territory Manager to
access the program.

Choose from:
• Traditional split systems
• Duct-free split systems
• Small packaged products
• IAQ products

QUICK Allow your technicians to purchase equipment for their
home on the Personal Use Program. After all, they also
TIP!
SELL to homeowners and their personal testimony is

POWERFUL!

PERSONAL USE PROGRAM

Special CÔR pricing available until May 31, 2016.
Carrier is excited to announce special pricing for the CÔR thermostat for eligible
dealer personnel. Try the CÔR thermostat in your home today for the low price of
$125 as part of the Personal Use Program! The more experience you have with
Carrier's products, the prouder you will be to bring Carrier solutions to your customers.
To learn more about the Personal Use Program contact your Territory Manager.

42

Special Koch Air | Carrier Residential Dealer Programs

DEALERPROGRAMS HEALTHY AIR EXPERT PROGRAM

This program provides Carrier dealers with the
ability to gain knowledge of Carrier Healthy
Home Solutions through an online training
and testing process. Successful completion of
the course and test allows you to market your
company as a “Healthy Air Expert", giving you
a competitive edge.

THoTVupAaCrrnpticaitrptoanteetrshinethiEs xMprpaorgekrreattmisn,ggoTotoo:ls Programs & Promotions Dealers who have successfully achieved Heathy
Air Expert designation receive lead generation
Willis Carrier invented air conditioning in 1902. Over through special recognition on dealer locator,
100 years later, we’re proud to say Carrier® systems are a certificate, a special consumer brochure and
trusted in more homes than any other brand. receive special offers throughout the year.
Re-certification is required annually.
IAQ Programs Healthy Air Expert

Carrier continues to be on the forefront of innovative
engineering and unsurpassed standards of excellence.
So when choosing a home comfort system, you’ll want to
turn to the experts. Your Carrier dealer will evaluate your

CARRIER BUSINESS COMPASShome, such as window placement and size, ductwork,

other structural specifics and lifestyle to provide a

Carrier’s Business Compass is a self-assessment tool for guiding your businesscustomized indoor comfort plan designed specifically for
toward a stronger, more profitable future. When you conduct a Business Compassyou. And when you have an expert helping you make an
educated daescissieosn,symoue’rne tg,oiynoguto’lfleleol omkorae tcotmheforctarbitleic. al functions and operations of your organization

including:

• Business planning
• Employee development
• Sales, service, and customer satisfaction

By assessing your business objectively, you can measure how far you’ve come
carrier.com and chart1-800-CARRIER what direction you should go. It can help you spot the strengths of
A member of the United Technologies Corporation family. build on them. It can also identify your opportunities for

your business so you canStock Symbol UTX.
© Carrier Corporation 3/2015
Manufacturer reserves the right to discontinue, or change at any time,

improvement so you can become even more profitable and competitive.specifications or designs without notice or without incurring obligations.

Business compass is available year-round to all Carrier dealers. After all, every Assess Your Business
business can benefit from improved insights, objective feedback and a disciplined, 43
focused plan. It’s downright profitable.

You can find the Carrier Business Compass on HVACpartners Marketing Tools Programs & Promotions

Koch Air | Carrier Residential Dealer Programs

Special

DEALERPROGRAMS

CARRIER CUSTOM BROCHURES
NEW DESIGN!

The Carrier Custom Brochure is a marketing tool tailored to promote your dealership in addition
to the Best/Better/Good Carrier equipment that you specifically advertise and sell. The brochure
is customized by you with the opportunity to select Carrier Residential Products or Carrier Small
Packaged Products. And, it’s very cost effective – making it a terrific tool to use at home shows or
to leave behind after sales calls with potential customers.

You can feature up to six product lines in the full color eight-page brochure. Leave your prospective
customer one comprehensive piece complete with your contact information rather than a half dozen
brochures that include products you may not even offer.

DEALER BENEFITS:
• Giving consumers options is a simple way to increase their perception of your professionalism,

and to improve your margins.
• According to Carrier dealers across the country, when they offered Best/Better/Good options, they

sold more high efficiency units and increased their total sales. It works!
For assistance regardinsgupyopuorrtc@umstoemtrobproolcithaunrpersin, tcinogn.tcacotmMetropolitan Printing at:

The Components of a Complete Heating and Cooling System

Everything You Need for Total Comfort Humidifier replenishes Ventilator combines fresh Turn to the Experts
moisture to dry air. outdoor air with conditioned
DLHeoeagrleoer Evaporator coil is matched indoor air for improved air Willis Carrier invented air conditioning in 1902. Over
with the proper outdoor unit quality – great for today’s 100 years later, we’re proud to say Carrier® systems are
to provide top cooling tightly constructed home. trusted in more homes than any other brand.
efficiency and years of Zoning sets different Carrier continues to be on the forefront of innovative
reliable service. temperatures for up to engineering and unsurpassed standards of excellence.
UV lamp inhibits the growth eight different areas of So when choosing a home comfort system, you’ll want to
of contaminants on the your home for truly turn to the experts. Your Carrier dealer will evaluate your
evaporator coil, leaving your customized comfort and home, such as window placement and size, ductwork,
home with cleaner, fresher enhanced utility savings. other structural specifics and lifestyle to provide a
indoor air. customized indoor comfort plan designed specifically for
Furnace provides reliable, Heat pump provides you. And when you have an expert helping you make an
high-efficiency heating for reliable, energy-efficient educated decision, you’re going to feel more comfortable.
long-lasting comfort and heating and cooling for
energy savings. long-lasting comfort and carrier.com 1-800-CARRIER
Air cleaner improves air energy savings. A member of the United Technologies Corporation family.
quality by removing harmful Stock Symbol UTX.
and irritating airborne © Carrier Corporation 3/2015
pollutants from your home. Manufacturer reserves the right to discontinue, or change at any time,
Air conditioner provides specifications or designs without notice or without incurring obligations.
reliable, high-efficiency
cooling for long-lasting
comfort and energy savings.

Infinity® Touch Control Fan coil is the indoor
allows precise temperature section of your heat pump
and humidity control along and should be properly
with programmable matched to the outdoor
features to further unit for improved efficiency
customize your comfort. and long-term reliability.

Matching Components Provide Optimum
Comfort, Efficiency and Performance

n The Infinity® system by Carrier is our most advanced n Air quality is greatly enhanced with the addition of
system, connecting the best components for the an air cleaner, humidifier and a ventilator.
ultimate home comfort control.
n Precise temperature control comes from a Carrier®
n Forced-air systems are usually built around an thermostat which is matched to your specific system.
indoor unit, such as a furnace or a fan coil.
n Zoning provides the ultimate control for true
n The outdoor unit, an air conditioner or heat custom comfort.
pump, is matched with a furnace or fan coil for
year-round comfort.

You can find the Custom Brochure ordering site on
44 HVACpartners Marketing Tools Sales Literature Carrier Custom Brochures

Koch Air | Carrier Residential Dealer Programs

DealerINCENTIVES

2016
INCENTIVE TRIPS

Rockbridge: May 4-6, 2016

Charleston, SC: September 8-11, 2016

Ca(n6 dcauysn| ,5MNigehxts)ico: February 25 - March 2, 2017
Ca(n8 dcauysn| ,7MNigehxts)ico: February 25 - March 4, 2017

Trade in yoWuer ’KveocghoAt airnceox-ocpitinpgoilnintsefuopr aofmtruipcsh-tdheisseyervaerd! getaway.

Ready to sign up?

A trip reservation form can be found in the Policies/Forms section.

For more information contact:

Amy Watson or Stephanie Reininga
[email protected] [email protected]
812-962-5220 812-962-5287

45

Koch Air | Carrier Residential Dealer Programs

ANNUAL FISHING TRIP

RockbRIdGe, Mo

ReSeRvATIoNS ARe ReQUIRed bY APRIL 1, 2016
kocH AIR FLex PoINTS | $495 PeR PeRSoN

The annual Rockbridge Fishing trip will be held May 4–6, 2016.
The Rockbridge getaway includes lodging, meals and a happy hour each evening. check-in is the afternoon
of Wednesday, May 4, with check-out at noon on Friday, May 6.
Rockbridge Trout and Game Ranch, Rockbridge, Missouri, is located in ozark country (South-central) Missouri.
Imagine waking in the morning and the view outside your window is 2 miles of sparkling Spring creek, an 1800’s
Grist Mill, and 3000+ acres of wooded ozark Mountain splendor!
Take a picturesque step back in time. eliminate the distractions and chaos of modern life and immerse
yourself in the tranquil and relaxing atmosphere of Rockbridge, Missouri. Fish in a clean, cold stream stocked
with mature, hard-fighting rainbow trout. enjoy afternoons of fishing or hiking along the scenic nature trails.
Fine dining in a first-class restaurant will treat you to delicious meals in the dining room filled with atmosphere
and charm which only the ozark Mountains offer.
You can visit the website at www.rockbridgemo.com to see the great location and all the things they have to offer.

INcLUded IN THIS TRIP PAckAGe:

• FISHING LIceNSe *dealers will be billed for fish caught.
• oveRNIGHT AccoMModATIoNS (rate is for double occupancy per room; add $100 per person

for single occupancy requests)

• ALL MeALS & beveRAGeS
46 • HAPPY HoUR IN THe MILL bAR oveRLookING THe "MeAT HoLe"


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