AnnualTest

●● Electronic Programme Guide (EPG) of developments issuing Press Releases and
the six national channels and regional maintaining positive media relations is
channels is also furnished by the team to also been taken care of.
NDTV, which is then shared with the Cable ●● The publicity plan of the show include
and DTH operators, across the length radio, print and outdoor creativity. The
and breadth of the country. Organizing various advertisements regarding Time
Press Conferences on timely subjects like Slot, DTH, Employment are also executed
MOU signings, major achievements and on regular basis by the Division.

Implementation of the Judgements/Orders of CAT from
1st December, 2015 to 15th November, 2016

S.No. Media Units/ No. of Judgments/ No. of Judgments/ Being
section DG: orders received from orders implemented Implemented/
Doordarshan CAT during 2015-16 during 2015-16
Challenged

1. S-1 25 25 -

2. S-1(A) 08 04 4 being implemented

3. S-II 11 11 -

4. S-III 08 06 2 being implemented

5. S-1V 02 00 2 challenged

6. SCOR 01 01 -

7. Vigilance 06 06 -

Total 61 53 08

Progressive use of Hindi in DG: Doordarshan Directorate, two meetings of the Official
To ensure the compliance of the Official Language Implementation Committee
Language policy and instructions relating were held. One meeting of the committee
to the progressive use of Hindi, there is a is scheduled to be organized in December,
separate Hindi Section in the Doordarshan 2016 and the other in March, 2017.
Directorate. This section reviews the position (iii) Hindi workshops were organized from
relating to the progressive use of Hindi in the time to time to create awareness among
Directorate and its subordinate offices and the officers/employees regarding Official
make all efforts to promote the progressive Language. In addition to this one
use of Hindi. workshop on official language inspection
The main activities of the section during the was also organized in which officers of
year 2016-17 (till date):- different offices were invited.
(i) All documents under Section 3(3) of the (iv) Hindi Month was organized from 01st
to 30th September, 2016 and various
Official Language Act 1963 were issued in competitions were held during this period.
bi-lingual form and all letters received in (v) Committee of Parliament on Official
Hindi were replied to in Hindi. Language inspected 6 Doordarshan
(ii) To review the position of the compliance Kendras/offices during the year. Drafting
of the Official Language policy in the

Activities under Broadcasting Sector 149

& Evidence Sub Committee also inspected Doordarshan Kendras all over the country,
the Directorate during the period under is involved in Research studies on various
report. aspects of broadcasting since 1976. During
(vi) A Regional Official Language Conference the year April, 2016 to March, 2017 Audience
of the head of offices of DDKs/DMCs/ Research Unit contribution is as follow:
HPTs situated in ‘B’ region is proposed to ●● Analysis and reporting of BARC TVR on
be held in December 2016 at Mumbai.
(vii) During the period 26 DDKs/DMCs/ weekly basis.
HPTs were inspected and review reports ●● Preparation of annual report of Prasar
prepared.
Bharati for 2015-16 and Ministry of I&B
Audience Research for the year 2016-17.
The Audience Research Unit of Doordarshan ●● Training programmes on BARC, BMW
with its 19 field units located with software organised for Audience Research
& programme personnel.
●● Monthly monitoring of Doordarshan.

150 Annual Report 2016-17

Annexure-I

Doordarshan Kendras (Studio Centres)

State/UT Location
Andhra Pradesh Vijayawada, Tirupati
Arunachal Pradesh Itanagar
Assam Dibrugarh, Guwahati, Guwahati (PPC), Silchar
Bihar Patna, Muzaffarpur
Chhattisgarh Jagdalpur, Raipur
Goa Panaji
Gujarat Ahmedabad, Rajkot
Haryana Hissar
Himachal Pradesh Shimla
Jammu & Kashmir Srinagar, Jammu, Leh, Rajouri
Jharkhand Ranchi, Daltonganj
Karnataka Bangalore, Gulbarga
Kerala Kozhikode, Thiruvananthapuram, Trichur
Madhya Pradesh Bhopal, Indore, Gwalior
Maharashtra Mumbai, Nagpur, Pune
Manipur Imphal
Meghalaya Shillong, Tura
Mizoram Aizawl
Nagaland Kohima 
Odisha Bhubaneswar, Bhawanipatna, Sambalpur
Punjab Jalandhar, Patiala
Rajasthan Jaipur
Sikkim Gangtok
Tamil Nadu Chennai, Coimbatore, Madurai
Telangana Hyderabad, Warangal
Tripura Agartala
Uttar Pradesh Allahabad, Bareilly, Lucknow, Gorakhpur, Mau,
Varanasi, Mathura
Uttarakhand Dehradun
West Bengal Kolkata, Shantiniketan, Jalpaiguri
A & N Islands Port Blair
Chandigarh Chandigarh
Delhi Delhi, Delhi (CPC)
Puducherry Puducherry

Activities under Broadcasting Sector 151

Annexure-II

Doordarshan Network (as on 01.11.2016)

Sl. State /UT Primary Channel (DD 1) No. of transmitters DD I transmitters relaying DTT
No.   News Channel (DD News). Regional programmes

  during entire duration of
transmission

   HPTs LPTs VLPTs Trp TOTAL HPTS LPTs VLPTs TOTAL HPTS LPTs VLPTs TOTAL HPTs
1 Andhra Pradesh
7 38 1 46 36 9 88

2 Arunachal 1 3 39 43 1 1 0
Pradesh

3 Assam 4 20 1 1 26 21 3 01

4 Bihar 4 29 2 35 2 2 4 01

5 Chhattisgarh 4 15 8 27 1 1 01

6 Goa 1 11 1 0

7 Gujarat 7 51 58 4 3 7 3 31

8 Haryana 2 13 15 1 7 8 0

9 Himachal Pradesh 3 7 39 2 51 21 3 0

10 Jammu & 10 7 67 1 85 53 8 4 8 17 29
Kashmir

11 Jharkhand 3 17 2 22 2 2 1 5 01

12 Karnataka 8 47 55 4 2 6 7 71

13 Kerala 4 20 24 3 2 5 44

14 Madhya Pradesh 8 60 6 74 4 4 02

16 Maharashtra 8 78 86 5 10 15 20 20 2

17 Manipur 21 4 71 1 0

15 Meghalaya 23 2 72 2 0

18 Mizoram 21 2 5 11 2 0

19 Nagaland 22 6 2 12 11 2 0

20 Odisha 5 62 1 68 27 2 11 16 16 1

21 Punjab 44 8 31 4 01

22 Rajasthan 7 65 17 2 91 44 8 0

23 Sikkim 1 6 71 1 0

24 Tamil Nadu 6 44 1 51 29 11 1 7 81

25 Telangana 3 36 39 1 1 11

26 Tripura 15 11 8 11 2 0

27 Uttar Pradesh 11 53 3 67 7 9 1 17 01

28 Uttarakhand 1 15 33 2 51 12 3 0

29 West Bengal 8 17 25 4 2 61 1 21

30 A.&N. Islands 1 1 19 21 1 1 6 8 0

31 Chandigarh 1 1 0 0

32 Dadar& Nagar 1 1 0 0
Haveli

33 Daman & Diu 2 2 0 0

34 Delhi 1 11 1 02

35 L’Dweep Islands 11 2 77 77

36 Puducherry 11 1 3 1 1 11

Total 132 720 259 14 1125 73 78 17 168 6 8 92 106 17

  Total No. of transmitters 1416  

152 Annual Report 2016-17

Annexure-III

List of digital HPTs

Sl. State/ UT (Approved as part of XI Plan) Approved as part of
No.
Phase I – 19 Nos. Phase II – 21 Nos. XII Plan – 23 Nos

1 Andhra Pradesh Vijayawada Tirupati

2 Arunachal Pradesh     Itanagar

3 Assam Guwahati*    

4 Bihar Patna*   Muzaffarpur

5 Chhattisgarh Raipur*   Jagdalpur

6 Gujarat Ahmedabad* Surat  

  Vadodara  

  Rajkot  

7 Haryana     Hissar
8 Himachal Pradesh
9 Jammu & Kashmir   Kasauli Shimla
10 Jharkhand
11 Karnataka Srinagar   Jammu

12 Kerala Ranchi*   Jamshedpur
13 Madhya Pradesh
Bengaluru* Mysore Shimoga
14 Maharashtra
    Dharwad
15 Manipur
16 Meghalaya Thiruvananthapuram Kochi Kozhikode
17 Mizoram
18 Nagaland Bhopal* Gwalior  
19 Odisha
20 Punjab Indore*    
21 Rajasthan
Mumbai* Nagpur Ambajogai
22 Sikkim
23 Tamil Nadu Aurangabad* Pune  
24 Telangana
25 Tripura     Churachandpur
26 Uttar Pradesh
    Shillong

    Lunglei

    Mokokchung

Cuttack*   Balasore

Jalandhar* Amritsar  

  Jaipur Barmer

    Bundi

    Gangtok

Chennai* Kodaikanal Rameshwaram

Hyderabad    

    Agartala

Lucknow* Kanpur  

  Varanasi  

  Allahabad  

  Agra  

  Bareilly  

27 Uttarakhand   Mussoorie  
28 West Bengal
Kolkata* Kurseong Asansol
29 Delhi
*Commissioned   Krishnanagar  

Delhi*    

Activities under Broadcasting Sector 153

Annexure-IV

Brief details of DD Free Dish channels as on 10.11.2016

Frequency 11090 Frequency 11170 Frequency 11470 Frequency 11510 Frequency 11550
MHZ, S.R. 29.5 MHZ, S.R. 29.5 MHZ, S.R. 29.5 MHZ, S.R. 29.5 MHZ, S.R. 29.5
MSPS, FEC 3/4 MSPS, FEC 3/4 MSPS, FEC 3/4 MSPS, FEC 3/4 MSPS, FEC 3/4
GSAT -15 GSAT -15 GSAT -15 GSAT -15 GSAT -15

TV Channels

1. DD -1 17. DD Rajasthan 33.Naaptol Blue 49. Big Magic 65. Manoranjan
Movies

2. DD News 18. DD Oriya 34. DD Urdu 50. Sanskar 66. Movie House

3. DD Sports 19. DD Podhigai 35. Cinema TV 51. 9XM 67. Vision TV

4. DD Kisan 20. DD Punjabi 36. DD Saptagiri 52. Teleshop 68. Star Utsav
Movies

5. DD Bharati 21. DD Sahyadri 37. India TV 53. India 24x7 69. Russia Today

6. DD Bangla 22. DD Yadagiri 38. Aastha TV 54. Star Utsav 70. Zee Anmol
Cinema

7. DD Chandana 23. DD Malayalam 39. Manoranjan 55. Zee Anmol 71. 9X Bajao
TV

8. DD Girnar 24. Lok Sabha 40. News Nation 56. Masti 72. RT Movies

9. DD Kashir 25. Rajya Sabha 41. Sony Pal 57. B-4U Music 73. Zee News

10. Maha Movie 26. Vaa Movies 42. Dabanng 58. Dillagi 74. India News HD

11. Astha Bhajan 27. Dangal 43. Rishtey 59. News State 75. 9X Jalwa
Uttarakhand/
Uttar Pradesh

12. B-4U Movies 28. Bhojpuri 44. Sony Mix 60. News 24 76. Rishtey
Channel Cineplex

13. WOW Cinema 29. DD Bihar 45. Home Shop 18 61. Sony Wah 77. Vision TV
Shiksha

14. India News 30. DD North East 46. DD MP 62. Aaj Tak 78. MTV Beats

15. IBN 7 31. DD UP 47. Enterr 10 63. ABP News 79. Fakt Marathi

16. Big Magic 32. Sadhna 48. APN News 64. Chardikla 80. Chitrapat
Ganga National Time TV Marathi

Radio Channels

1. AIR VBS 9. AIR Gujarati 17. AIR Kannada 25. AIR Ragam
2. AIR Telugu 26. FM Rainbow Bengaluru
3. AIR Marathi 10. FM Rainbow 18. AIR Bangla 27. AIR Urdu
4. AIR Tamil 28. AIR Oriya
5. AIR National 11. AIR Punjabi 19. AIR Hindi 29. AIR Malayalam

6. FM Rainbow Kolkata 12. FM Gold 20. AIR N.E. 30. AIR Assamese
7. AIR Vijayawada 31. AIR FM Gold Chennai
8. Test 108 13. Radio Kashmir 21. FM Rainbow 32. AIR FM Gold Kolkata
Chennai

14. AIR Lucknow 22. Gold Marathi

15. AIR Patna 23. AIR Jaipur

16. AIR Bhopal 24. AIR FM
Rainbow Mumbai

154 Annual Report 2016-17

Activities under Broadcasting Sector 155

ALL INDIA RADIO By 31st October, 2016, AIR network has
grown to 419 stations and 608 transmitters
Facts at a Glance 419 (145 MW, 48 SW & 415 FM) which provide
1. Broadcasting Centres: coverage to 99.20% of the population spread
over 92.00% area of the country. This
a) Full-fledged Stations with Studios: 219 includes 194 nos. of 100 W FM transmitters
installed for localized coverage of about 8-10
i) Local Radio Stations: 87 km radius.

ii) Stations with Studios other than LRS 127

iii) Community Radio Stations: 5

b) Relay Centres 200

(Including 194 Nos. of 100 W FM Relay Centres)

Total Stations: 419

d) AIR Stations having FM Transmitter (s):
386

e) Vividh Bharati Centres: 37

f) Transmitting Centres for

External services: 11
g) Recording Studio: 1 (Bhubaneswar)

2. Number of Transmitters: 608 Inauguration of Maitree Channel on 23rd Aug 2016
a) Medium Wave 145
B. Highlights of the Activities during the
b) Short Wave 48 year:
c) FM 415 1. Effective from 01.4.2016 to 31.10.2016,
Total Transmitters:
608 the number of stations has increased from
418 to 419 and number of transmitters
3. Broadcast Coverage has increased from 606 to 608.

By Area (%) By Population (%) (a) New Stations/ Transmitters

By Primary Grade Signal 92.00% 99.20% commissioned during the year:

(MW + FM) ●● Basanti : 100W FM Transmitter.

By FM Signal Only 34.00% 47.00%

By MW Signal only 90.65% 98.40% (b) Transmitter commissioned at existing
station during the year:
4. Captive Earth Stations 32

5. Studios 222 Kavaratti Repl. of existing 1 KW by 10
kW MW Tr.
6. RNU 46 Suratgarh Repl. of existing 300 kW MW
(Rajsthan) Tr. by 300 kW MW DRM Tr.
7. AIR’s DTH Channels 24 Jallandhar Repl. of existing 300 kW MW
(Punjab) Tr. by 300 kW MW DRM Tr.
8. Live steaming Channel 13 Sasaram Repl. of existing 6 kW FM Tr.
(Bihar) by 6 kW FM Tr.
Engineering Balurghat In place of existing 100 W FM
(West Bengal) Tr. by 10 kW FM Tr.
A. Growth of Network & Coverage Installed and commissioned.
All India Radio is one of the largest Murshidabad Repl. f existing 6 kW FM Tr.
broadcasting networks in the world. At the (West Bengal) by 6 kW FM Tr.
time of independence there were six Radio Bhawanipatna 5 kW FM Tr.DD Site (Relay
Stations and 18 Transmitters (6 MW & 12 (Odisha) Station).
SW) which covered 11% population and 2.5%
area of the country.

156 Annual Report 2016-17

(C) Other activities. 4. Amritsar 20 kW FM Transmitter
●● Etawah (Uttar Pradesh): Demand Draft (Punjab)

of R34,01,260/- deposited to O/o DC, 5. Chautan Hill 20 kW FM Transmitter
Etawah and process of acquisition of land (Rajasthan)
is being carried out for setting up of 10
KW FM Transmitter with limited studio 6. Darjeeling (West 10 kW FM Transmitter
facility.. Bengal) with Studio facility

●● Demand Draft of R17,18,000/- deposited 7. Silchar (Assam) 5 kW FM Transmitter
to O/o DC, Ratlam (Madhya Pradesh) and with Studios facility
process of acquisition of land is being
carried out for setting up of 10 KW FM 8. Silchar (Assam) Stereo Studio facility
transmitter with limited studio facility.
9. Kohima Stereo Studio facility
2. Stations/Transmitters technically ready: (Nagaland)
Following stations are technically ready
for commissioning: 3. Digitalization Scheme:
Projects completed & under implementation
1. Dehradun, 10 kW FM Transmitter during the year:
Uttarakhand with Studio facility (i) Replacement of 33 Nos. of old MW

2. Longtherai 5 kW FM Transmitter Transmitters by new DRM MW
(Tripura) with Studios facility Transmitters at existing Stations:
●● 20 kW (6 Nos.): All the transmitters have
3. Kota (Rajasthan) 1 kW FM Transmitter been installed & commissioned.

HMIB Shri M. Venkaiah Naidu lighting the lamp at Akashwani Annual Awards Ceremony,
in New Delhi. MoS Col. Rathore, CEO, Prasar Bharti & DG, AIR are also seen

Activities under Broadcasting Sector 157

●● 100 kW (11 Nos.): All the transmitters (viii)Augmentation of existing RNUs (44 Nos.)
have been installed & commissioned. and Creation of New RNUs (7 Nos.):

●● 200 kW (10 Nos.): All the transmitters ●● Augmentation work completed at all the
installed & commissioned. places.

●● 300 kW (6 Nos.): All the transmitters ●● Out of 7 new RNUs to be created,
installed & commissioned. work completed at 3 places (Jodhpur,
Sambalpur & Rajkot). At remaining
(ii) Replacement of 3 Nos. of SW Transmitters 4 places (Poonch, Vishakhapatnam,
by DRM SW Transmitters: Darbhanga & Passighat) - hardware
has been provided & software is being
●● One 500 kW DRM SW Tr. at Bangalore provided.
has been installed and taken into regular
service. (ix) Digital Studio Tx. links (127 Nos.):
●● Equipment received in zonal office
●● 02 Nos. of 100 kW DRM SW Transmitters
procured for Kingsway (Delhi) are now to godown.
be installed at Kingsway (Delhi). (x) New Captive Earth Stations (5 Nos.):
●● Supply, Installation, Testing &
(iii) 100 W FM Transmitters at 100
locations for extending FM coverage in Commissioning (SITC) order for 5 New
uncovered rural and semi urban areas (at Captive Earth Stations at Dehradun,
existing AIR/LPT sites of DD): Silchar, Tiruchirapalli, Madurai &
Dharwad has been placed.
●● Transmitters installed at all places. 4. Special Package for J&K (Phase-III):
(iv) Replacement of old FM Transmitters at ●● The scheme includes setting up of 4
Nos. of 10 kW FM Transmitters. Three
remote & border areas at 34 locations transmitters are being installed at three
(27 Nos. of 06 kW & 07 Nos. of 10 kW) new locations. Sites have been acquired
with same power and 6 Nos. of 1 kW MW for these locations at Green Ridge (Uri
Transmitter by 10 kW FM Transmitter: Sector), Himbotingla (Ladakh Region),
●● All 13 Nos. of 10 kW transmitters have Patni Top (in place of Natha Top) (Jammu
been installed. Region) and civil works are in progress.
●● 27 Nos. of 6 kW FM transmitters have The 4th transmitter is to be installed at
been installed & taken into service. existing TV site at Naushera.
(v) New 1 kW/5 kW FM Tr. at 24 places:
●● 1 kW FM transmitter (12 Nos.) & 5 kW Launch of additional Gojri news bulletin from
(12 Nos.) have been installed and many of Jammu on 10th November 2016
them have been taken into service.
(vi) Digitalization of 98 Studios:
●● Automation software, server, storage
with back-up have been provided at 48
stations.
●● For remaining 50 stations, action has
been initiated.
(vii) Digitalization of Archival facility:
●● Setting up of Archival facility at Delhi,
Chennai, Mumbai, Kolkata & Hyderabad
has been completed which includes
digitalization & restoration work stations
with database server & storage.

158 Annual Report 2016-17

●● For procurement of 10 kW FM Transmitter Karimganj. Work for remaining 02 places
& associated equipments- Transmitters is in progress.
have been received in zonal office godown. ●● One site at Tamenglong (Manipur) yet to
SETC of 50 M tower work has been be identified.
completed. ●● A suitable site at Anini (Arunachal
Pradesh) was not found and now the
●● In addition to above, 4 Nos. of 100 W FM scheme is being considered for relocating
Transmitters at Kargil, Dras, Tiesuru & to Roing (Arunanchal Pradesh).
Padam have already been commissioned ii. 100 W FM relay transmitters at 100
for providing FM coverage to these areas.  places: Transmitter installed at 96 places
and under installation at 2 places. Two
5. North-East Special Package (Phase-II): transmitters diverted.
Special Package for expansion & improvement iii. Chinsurah: 1000 kW MW Tr. (Replacement
of AIR services in North East and Island of existing 1000 kW MW Tr.) – Transmitter
Territories is under implementation. The installed and commissioned.
Package includes: iv. Digital Satellite New Gathering
Systems (3 Nos) – Equipment procured
i. 1 KW FM Stations – 19 Nos: and deployed.
v. Strengthening of Zonal Office at
1. Arunachal : Roing (under diversion Guwahati-
Pradesh from Anini), Bomdlia, ●● Construction of Permanent Office
Changlang, Daporjio, accommodation at Guwahati completed.
Khonsa ●● Construction of Staff Quarters for NE
Zone (38 nos.) has also been completed.
2. Assam : Karimganj, Lumding,
Goalpara 6. New Initiatives under 12th Plan:

3. Manipur : Ukhrul, Tamenglong (1) New FM Transmitters with Limited
4. Meghalaya : Cherrapunjee production facility: 11 Places

5. Mizoram : Tuipang, Chemphal, (i) 10 kW FM Transmitter (9 nos.) [Kakinada
6. Nagaland Kolasib (A.P.), Muzaffarpur (Bihar) at TV Site,
7. Tripura Ratlam (M.P.), Rewa (M.P.) at AIR Site,
: Wokha, Zunheboto, Krishnanagar (W.B.) at TV Site, Ludhiana
Phek (Punjab) Bundi (Raj.) at TV Site, Etawah
(U.P.), Meerut (U.P.)] :
: Udaipur, Nutan Bazar
Sites for new stations at Meerut (UP),
New sites were required for setting up the 19 Etawah (UP) & Ratlam (MP) has been
Nos. of new FM stations. The tedious process aquired from the State Governments.
of acquisition of sites at these places through Purchase order for procurement of 10 kW
respective state government delayed the FM transmitters (9 Nos.) has been placed.
scheme. [At Ludhiana, an interim setup of FM
●● 17 sites out of 19 acquired. Sites/ Transmitter at BSNL premises has already
been commissioned]
building etc. at Tamenglong & Roing
(under diversion from Anini) are yet to be (ii) 5 kW FM Transmitter (2 nos.)[Alappuzha
acquired. (Kerala), Amethi (U.P.)]:
●● Transmitters installed at 15 places i.e. Purchase order for procurement (2 Nos.)
at Goalpara, Udaipur, Nutan Bazar, of 5 kW FM transmitters has been placed.
Kolasib, Tuipang, Lumding, Champhai,
Changlong, Khonsa, Cherapunjee,
Daporijio, Wokha & Phek, Bomdila and

Activities under Broadcasting Sector 159

[At Amethi, an interim setup of 5 kW FM Order placed for procurement of 20 kW
Transmitter at DD Site has already been FM transmitters (3 Nos.), 10 kW FM Tr.
commissioned] (63 Nos.) & 5 kW FM Tr. (11 Nos.).

(2) Additional Channel with FM (5) Replacement of old MW transmitters by
Transmitter : 7 Places FM transmitters at 6 places.

(i) 20 kW FM Transmitter - 4 ●● Kinnaur (H.P) - Replacement of 1 kW MW
Tr. by 1 kW FM Tr.
[Delhi, Kolkata, Mumbai, Chennai]
●● Joranda (Odisha) - Replacement of 1 kW
(ii) 10 kW FM Transmitters - 3 MW Tr. by 1 kW FM Tr.

[Kanpur (U.P.), Vijaywada (A.P.) Panaji ●● Soro (Odisha) - Replacement of 1 kW MW
Goa)] Tr. by 1 kW FM Tr.

Order placed for procurement of 20 kW ●● Almora (Uttarakhand) - Replacement of
FM transmitters (4 Nos.) and purchase 1 kW MW Tr. by 1 kW FM Tr.
order for procurement of 10 kW FM
transmitters (3 Nos.) has been placed. ●● Oottacamund (Tamil Nadu) - Replacement
of 1 kW MW Tr. by 10 kW FM Tr.
(3) Setting up of 100 W FM transmitters
at existing LPT/HPT DD sites (100 ●● Mathura (Uttar Pradesh) - Replacement of
locations)- The scheme is under review. 1 kW MW Tr. by 10 kW FM Tr.

A proposal for installation of 100 Nos. Purchase proposal for procurement of 10
of 1 kW FM transmitters at existing LPTV kW FM transmitters (2 Nos.) has been
sites in place of 100 Nos. of 100 W FM sent to FAC for concurrence. Tender for
transmitters has been submitted to PB 1 kW FM transmitters (4 Nos.) have been
Secretariat. received.

(4) Replacement/upgradation of old FM (6) FM Broadcasting setup with DD along
transmitter by FM Transmitters at 77 Indo-Nepal Border: 8 Places:
places
●● The scheme has been revised and exact

Aakashvani Annual Award-2012-13 on 15th Nov-2016
160 Annual Report 2016-17

places will be intimated later. some of the Live streaming of AIR programme has
sites offered by MHA have been visited by been started with 8 channels which is
officer deputed FM design section. planned to be extended to 20 channels.
●● In addition to this, production facility is
also proposed at Lakhimpur Kheri and 7. Activities of IT Division: Major recent
uplink facility at Gorakhpur & Kurseong happenings and achievements during the
at existing locations subject to availability year are as follows:
of funds within the approved outlay. (1) Live streaming of the FM Rainbow, FM

(7) Studios. Gold, Urdu and Vividh Bharati have
(i) Digitalization of 29 Studios: been supplemented with following nine
The equipment like Digital hand held additional popular channels of AIR:
(i) Gujarati
recorder and Phone-in-console received at (ii) Malayalam
sites. Technical bid of OB Mixer is under (iii) Punjabi
evaluation. Specifications for AC plants (iv) Marathi
have been finalised. (v) Bangla
(ii) Refurbishing of 6 AIR studios: (vi) Tamil
Project note issued, DTE sanctioned for (vii) Telugu
Refurbishing of studio. (viii) Kannada
(iii) Creation of Archival facility at Guwahati: (ix) Raagam
Detailed project note for setting up of (2) As part of the Human Resource
Regional Archive centre at Guwahati is Information System (HRIS) software being
under finalisation. developed, a module for “Basic Data entry”
module has been deployed to capture the
(8) Connectivity: basic data of all the employees of Prasar
(i) Replacement of 2-pole to 4-pole Feeds & Bharati. The data entry for this module
has already been initialized.
Dishes at 24 places. (3) Mobile apps for the Apple iOS, Windows
(ii) Replacement of Single Channel Per and Android platforms have been
launched by the name and style of “All
Carrier (SCPC) by Multi Channel Per India Radio Live”.
Carrier (MCPC) - 32 (4) DDO, Software for use of Cash Section,
Satellite Connectivity Division of DG: AIR DG: AIR has been installed successfully.
is in process to implement this scheme. (5) A Telephone directory has been developed
and implemented. It is linked on AIRNET
(9) Strengthening of Training facilities homepage by the link “Contacts”. All
Training facility at Delhi & Bhubaneswar offices of PB, AIR offices/ Stations/ HPT’s
and Doordarshan offices/Kendra’s/
are being modernised as per approved HPT’s/DMC’s can update their contact
plan allocation. details.
(6) A training was arranged in collaboration
(10) Strengthening of Research & of NABM, Delhi, for the newly recruited
Development EA’s, in the field of software programming.
(7) Migration process for email (Domain: air.
R&D department of AIR has taken up
initiative to develop SDR, DRM receiver,
interactive radio services, remote control
of AIR transmitters etc. Scheme for
development of FM antenna has also been
entrusted to R&D department.

(11) Broadcasting on alternate platforms

Activities under Broadcasting Sector 161

org.in) to NIC servers has been initiated. Phase-III. Prasar Bharati has also signed
(8) Provision of radio on web through CDN, Infrastructure Agreement with 87 fresh
LOI holders under Batch – I of Phase III
has become inevitable for delivery of AIR’s scheme as the scheme is divided into III
audio content effectively through quality batches i.e. Batch-I, Batch-II and Batch –
live streaming. Specifications for the CDN III.
platform have been finalized. AIR Resources is also generating revenue
(9) Software for monitoring of Receipts and by providing training to engineering/
Payments has been demonstrated and Diploma students (AIR & Doordarshan
to be launched after imparting trainings Stations) on weekly/monthly fee basis.
scheduled for April 2016. AIR Resources was also earning revenue
(10) A basic structure of the PRASARNET by a joint venture agreement with IGNOU
has been developed. Applications and for operation & maintenance of Gyanvani
modules are being developed. FM transmitters at 37 places in India.
Efforts are being made to restart IGNOU
8. Activities of ‘AIR Resources’: at the earliest.
AIR Resources was established in AIR Resources has been generating
revenue right from the year of its inception
May’2001 with the aim to generate revenue (2001-02). The Progressive revenue
through the sharing of Prasar Bharati generated from 2001 – 2002 to till 2015-
resources/ infrastructure. Prasar Bharati 16 is R 5,54,98,77,664/- and as tabulated
has vast reserve of infrastructure in the below:
form of land, building, tower, transmitters,
studios, DTH platform, satellite up-link/ Sr. Period Amount in R
down-link facilities, training facilities etc. No.
Prasar Bharati also has vast reserve of 01 2001-2002 R13,38,25,000/-
expertise in the planning, system-design,
installation, testing/commissioning and AIR Resource R8,38,59,900/-
operation & maintenance of broadcasting started May R11,50,20,500/-
setup. 2001) R19,70,19,300/-
Prasar Bharati has shared Infrastructure 02 2002-03 R45,04,49,781/-
viz. land, building and tower on rental 03 2003-04 R35,50,67,009/-
basis with Private FM Broadcasters 04 2004-05 R46,14,36,834/-
under the Phase-I and Phase-II schemes 05 2005-06 R47,97,29,427/-
of the Ministry of I&B at 85 cities where 06 2006-07 R45,89,81,599/-
243 FM channels have been allocated to 07 2007-08 R53,22,84,545/-
Private FM Broadcasters and is in under 08 2008-09 R57,39,84,778/-
process to share Infrastructure facilities 09 2009-10 R56,72,03,504/-
with Private FM Operator under Phase-III 10 2010-11 R49,08,72,113/-
scheme. 11 2011-12 R65,01,43,374/-
Prasar Bharati has also shared tower, 12 2012-13 R68,67,74,419/-
building and land on rental basis with 13 2013-14 R6,23,66,52,083/-
76 Mobile service providers at 46 cities 14 2014-15
for mounting their GSM/CDMA/WLL 15 2015-16
antenna on FM/TV/STL Towers and TOTAL
BTS Equipment for their mobile service
operations.
Under Phase-III Scheme, migration of 152
channels has been done from Phase-II to

162 Annual Report 2016-17

Year Wise Revenue (Financial Year 2001-02 to 9. National Academy of Broadcasting &
Multimedia (Tech.)
₹ 700,000,000 2015-16) The National Academy of Broadcasting &
Multimedia (Tech.) is a premier training
₹ 600,000,000 academy in the field of Radio and Television
broadcasting. Academy primarily imparts
₹ 500,000,000 training to officers and staff of All India
Radio & Doordarshan in various areas of
₹ 400,000,000 broadcasting at Delhi and Bhubaneswar.
Regional Academy established at Shillong
₹ 300,000,000 and Mumbai to further help in strengthening
& supplementing the training activities at
₹ 200,000,000 regional level augment the training facilities.

₹ 100,000,000 The academy at Delhi was established in
1948 and has since grown into a centre of
₹0 2001-02 excellence for technical training in electronic
2002-03 media. For quality training academy is well
2003-04 equipped with state of art Television & Radio
2004-05 Transmission, Production & post production
2005-06 setup. A well-organized library, a fully
2006-07 equipped Computer Centre, Conference Hall
2007-08 & Computer Networking Lab with advanced
2008-09 multi-media equipment and broadcast related
2009-10 jigs are part of the Academy.
2010-11
2011-12 The Academy conducts training courses not
2012-13 only for departmental candidates but also
2013-14 imparts international training programs
2014-15 on emerging broadcast technologies. It is
2015-16 continuously expending its activities beyond
India by regularly organising international
The revenue generated during the current training programme for Asia - Pacific region
financial year till September’2016 is in collaboration with Asia - Pacific Institute of
R8,46,37,497/- and the expected revenue, AIR Broadcasting Development (AIBD) Malaysia
Resources is likely to earn by Infrastrcuture & Asia- Pacific Broadcasting union (ABU).
sharing of Prasar Bharati may range from Further realising its emerging role, recently
55 crores to 60 crores approximately. The ABU has also nominated ADG, NABM in its
graphical representation of the revenue training panel. Beyond this NABM has been
earned during the current financial year developing as training hub for broadcasters
from Apr’2016 onwards, month wise is given of neighbouring friendly countries.
below:
The academy is also conducting faculty
Sr. Period Amount in Rs. development training program for the
No. Lecturers/HODs of various polytechnics
01 April’2016 R 33,05,864/- under Institute of Research Development and
02 May’2016 R 88,08,440/- Training, Directorate of Technical Education.
03 June’2016 R 3,73,12,917/- Under summer training programs for
04 July’2016 R 1,62,21,194/- Engineering Students, the academy provides
05 August’2016 R 1,45,12,474/- an opportunity to students for developing
06 September’2016 R 44,76,608/- an understanding about Radio & television
R 8,46,37,497/-
TOTAL

₹ 40,000,000 Month Wise Revenue upto Sept' 2016
₹ 35,000,000
37,312,917

₹ 30,000,000

₹ 25,000,000

₹ 20,000,000 8,808,440 16,221,194 14,512,474
₹ 15,000,000 3,305,864 4,476,608
₹ 10,000,000
₹ 5,000,000

₹0

April, 2016 May, 2016 June, 2016 July, 2016 Aug, 2016 Sept, 2016

Activities under Broadcasting Sector 163

Design & Development of “SMS based
Remote control and Monitoring(Telemetry)
of VLPT’s & 100 watt FM Transmitter,
Development of DTH Radio & DVB-T2 Radio,
Propagation studies & surveys on VHF
and UHF band, regular acoustic material
testing and evaluation, regular activities of
IMRC Todapur are some of the highlights of
prestigious projects/activities undertaken
during the year.

HMIB Shri Venkaiah Naidu at Golden Jublee All India Radio Projects/Activities

Celebration of AIR Kalburgi on 11th Dec.2016 A) Telemetry System Group
1. Advance Telemetry System for Medium
broadcasting technology. Regular training
program & workshops are also planned at Wave Transmitters
different field offices. ●● To introduce IT Technology in Telemetry

Departmental competitive examinations for of Broadcasting transmitters, R&D is
promotions in the subordinate Engineering working on a project namely development
cadres are also conducted by the academy. of Advance Telemetry system.
●● Comprehensive study is in progress to
The regional academy also conducts training understand the technology.
courses as per their approved training ●● A Web based Telemetry System has been
calendar for the engineering and programme developed and tested in the lab and
personnel of All India Radio & Doordarshan. further experimentation is in progress to
develop the full-fledged advance telemetry
10. Research Department, AIR & system.
●● R&D is also keeping a vigil on latest
Doordarshan: development in field of IP based
technologies which pertains to sound
Research Department of All India Radio broadcasting.
& Doordarshan being a premier national ●● Canopy has been procured & installed at
R&D organization involved in research and AIR, Rohtak.
development activities in the field of Sound
and TV Broadcasting, since its inception, 2. Provision of Remote Monitoring and
to incorporate latest state-of-the-art Control (Telemetry) System for MW/
technologies in the network. The primary FM Transmitters under I.O.F. Scheme.
objective of the department is to assist the
broadcasting network in the country by way 2.1 AM Telemetry System for Medium Wave
of developing systems/sub-systems which Transmitters (I.O.F)
are not readily available and also by playing
key role in inducting new services and new ●● A detail drawing with some modification
technologies to maintain Indian Broadcasting which used in installation of Telemetry
at par with International standards. In System at stations for easiest way.
addition, a number of studies and research
programmes are also undertaken as part of ●● Two Nos. of power supply for Signal
international activities associated with ABU, conditioning Unit were fabricated with all
EBU, CBA, ITU etc. from time to time. its wiring, test point and LED etc., then
after fitted in the signal conditioning Unit.

164 Annual Report 2016-17

●● All card of one signal conditioning unit in progress. Most of the equipment has
were tested and it fitted in unit with been procured. Civil work is completed.
mother board and tested in circuit. Till today the equipments costing
R73.3 lakhs has already been procured.
●● Installation and commissioning of Following activities were carried out.
AM Telemetry System completed
at 5 AIR Stations viz. Chhaterpur, ●● The design work of 20 KW to 40 KW high
Tirunelveli, Ambikapur, Rohtak and powers FM antenna using RF Coaxial
Thiruvananthapuram. The system is splitter (Rigid line) for 4 bay & 6 bay cross
working properly at all places. The System V antenna is in progress.
operations (control and monitoring) have
been tested in R&D also. ●● Procurement of basic material, connectors
etc. are in progress.
●● One No. of junction box got fabricated
and wired for interconnection between ●● The project is delayed due to scarcity of
transmitter parameters, auxiliary units technical manpower.
and signal conditioning unit.
(C) Propagation Lab
●● One No. L.T.RMS unit fabricated and Propagation lab is one of the oldest
tested.
laboratories of Research Department,
●● Transducers like temperature, Humidity, established to carry out field strength
LTRMS and smoke detector calibrated for measurement & other propagation related
their proper value display. studies on broadcast signal. This lab has
carried out propagation studies on RF
●● Testing and wiring of all parts/equipments Signal radiated by Terrestrial Transmitters
has been completed for installation at of AIR & Doordarshan located in different
AIR, Brahmavar. part of the country & also have prepared
technical reports which are very useful
2.2 FM Telemetry System for FM Transmitters for SMS & Planning division. The lab has
(I.O.F) performed following activities:
1) Regular monitoring of DRM
●● Installation, testing and commissioning
of FM Telemetry System at AIR, Rohtak transmission in Full DRM/Simulcast
has been completed. / Multicast mode.
2) Reception survey of DELHI ‘A’ (819
●● One Nos. Modified Unit has been kHz), HPT AIR Transmitter in the
designed and fabricated for FM Telemetry month of April-15 in simulcast DRM
for R&S Make FM Transmitter has been Transmission mode.
installed. 3) Reception Survey of Bangaluru, HPT,
AIR Transmitter in the month of
3. SMS Based Remote monitoring for 100 June-15 in simulcast & Pure DRM
watt FM Transmitters Transmission mode.
4) Reception Survey of 20kW, HPT MW
●● R&D has already developed a system to AM-DRM Transmitter (Delhi-C) at
provide this facility for 100 Watts BEL Mall Road (Multi channel) in Pure
Make FM Transmitter. DRM Transmission Mode.
5) Reception survey of 10kW HPT AIR
●● The basic system developed in the Transmitter (FM Vividh Bharti) has
laboratory is tested for performance which been completed.
was found to be satisfactory.

(B) Antenna lab
In antenna lab, work on the Project

‘Development of High Power 20KW to
40 KW FM Transmitting Antenna’ is

Activities under Broadcasting Sector 165

(D) Acoustic Group (E) DRM Lab
Research Department of All India Radio The study, design and development of

and Doordarshan has vast R&D experience indigenous DRM Receiver is in progress.
in the field of acoustic engineering. The During the period of report, efforts
acoustic laboratory is continuously were made to find out integrated circuit
engaged in carrying out various acoustic compatible to DRM signal reception. So
measurements of AIR & DDK stations, far few manufacturers are available in
testing and evaluation (NRC, STC, FIIC the market but their chips are not readily
etc) of acoustic materials in accordance available in the market.
with existing national and international
standards. Further up-gradation of (F) DTH/DVB-T Lab
Acoustic measurement infrastructure is DTH Receiver, DVB-T2 Radio receiver and
in process under plan project.
RF Splitter have been developed in the lab.
1. Testing of Acoustic Materials DTH Radio proto type model with front
panel display of various channels has
Testing of various Acoustical Materials been shown in the BES Expo 2016. The
carried out in the acoustic lab are given performance of this receiver is found to
as under: be satisfactory. Further study on DVBT-2
Receiver/modification is in progress.
The Acoustic lab has been carrying
out various acoustic measurements (G) DTH Signal Monitoring Lab
of acoustic materials with existing R&D has established a complete set up
national and international standards.
Acoustic measurement in respect of to monitor DD Must Carry Channels on
following private firms, were made on various private DTH platforms. Presently,
payment basis. Twenty five channels are being monitored
on six private DTH platforms. The monthly
1. M/s Fibretex India Pvt . Ltd. report is being sent to Doordarshan
Directorate for onward submission to
2. M/s Armstrong World Industries Prasar Bharti and I&B Ministry.
(India) Pvt .Ltd.
(H) International Monitoring & Receiving
3. M/s. Earcons acoustic building Station, Todapur, New Delhi
system. International Monitoring & Receiving

4. M/s Bharat steel rolls. centre situated at Todapur, Inderpuri,
New Delhi, is engaged in carrying out
5. M/s Earcons Acoustic Building System. broadcast signal monitoring of MW, SW,
FM and DTH signal carrying internal and
6. M/s Aerostone Building Product Pvt. external services of AIR. The activities
Ltd. going on are as below:

7. M/s Earcones Acoustic Building 1. FREQUENCY CHECKING OF MF & HF
System. TRANSMITTERS OF ALL INDIA RADIO

8. Dexune Acoustic Soft Fibre Tiles (a) Carried out monitoring of all SW & MW
transmitters, viz. Kingsway, Khampur,
9. Saint Goblin India Pvt. Ltd. Aligarh, Bangalore, Chennai, Panaji,
Mumbai, Chinsurah(SPT), Rajkot(SPT),
10. Kool Pack & Allied Industries (H. P.) Jalandhar(HPT), Tuticorin(HPT), which
carry external, internal and Vividh
11. absound overseas Bharti services of All India Radio with the
following objectives:-
Demonstration was given to Engg.
Students during summer vacations &
also to trainees of Induction course for
newly recruited PEx./Trax/EA’s of AIR&
DD.

166 Annual Report 2016-17

(i) Performance of the transmitters i.e. monitoring of various channels was
breakdown, modulation, distortion, carried out for arriving at a decision before
cross talk, excessive frequency finalizing each seasonal aerial/frequency
deviation etc. schedule for programme finalization on
Republic Day, Sports, National events,
(ii) Checking the correct scheduling of VVIP broadcasts and other important
programme and their technical quality. events. During the year special watches
carried out monitoring of regional and VVIP transmission monitoring were
Short wave transmitters located at carried out as per details below:-
Lucknow, Bhopal, Hyderabad, Jaipur,
Shimla, Gangtak, Srinagar, Leh, S. Details of watches No. of
Jammu, Chennai and Mumbai. No. occasions

(b) Carried out monitoring of AIR DRM 1 VVIP broadcast 13 days
transmitter (MW & SW) both analog transmission
mode and digital mode transmission from
Kingsway-Delhi-C (2 channel), Khampur- 2 Special watches (196 67 days
DKH-17(2 channel), Bangalore-BL-1(2 different frequencies)
channel), Foreign DRM service from Radio
New Zealand Int., Radio R-Romania Int., 3. MONITORING OF RN CHANNELS / FM
KBS world Radio, Radio Australia, NHK CHANNELS
world Radio-Japan, BBC Radio, Vatican
Radio, Voice of Nigeria Radio which Monitoring of all “C” band RN channels of
carries Indian programmes. INSAT-4B originating from Broadcasting
House, New Delhi. These channels were
(c) Three days special watch observed on HF monitored round the clock on hourly
schedule of All India Radio for co-channel basis daily. The abnormalities observed
and adjacent channel interference (+) & regarding the quality and contents of
(-) 5Hz. This watch was observed in the programme were communicated to
beginning and middle of HF schedule. Broadcasting House, New Delhi in real
time for taking immediate necessary
(d) Kept watch on most Northern Indian action and the report emailed.
medium wave channels of All India Radio
from the point of undue interference Monitoring of all the regional RN channels
emanating from foreign broadcasting thrice daily for overall performance and
stations during the night time. report emailed.

(e) Frequency deviation measurement 4. D.T.H. RADIO MONITORING
carried out for about 50 Nos. various Regular monitoring of 21 Nos of D.T.H.
Frequencies including both medium wave
and shortwave transmitters. Radio channels were carried out an hourly
basis daily. The abnormalities observed
2. CLEAR CHANNEL WATCHES AND were communicated to concerned stations
IDENTIFICATION OF INTERFERENCE and DTH-DD immediately for taking
OF SHORTWAVE CHANNEL OF ALL necessary action and the report emailed.
INDIA RADIO
5. MONITORING OF THE TRANSMISSIONS
Clear channel watches and identification OF FOREIGN ORGANISATIONS
of interfering stations of All India
Radio channels carrying internal, Technical monitoring of the transmissions
external, Vividh Bharati,& regional SW of countries beamed towards India was
services were carried out regularly. The carried out regularly on a reciprocal
observations from these watches were basis. Periodic reports were prepared
used for taking remedial action. Special and sent to respective broadcasting
organizations by email.

Activities under Broadcasting Sector 167

6. RECEPTION REPORTS FOR FOREIGN BROADCASTING ORGANISATIONS

S.No. Name of Foreign Broadcasting Number of Monitoring Number of
Organization frequencies
monitored in a
1 Deutsche Welle (Germany) Per day Per Month month (approx)
2 Pakistan Broadcasting Corporation Daily - 26 30
3 Radio New zealand International Daily - 5 30 780
4 Radio Austria International Daily - 1 30 150
5 International Radio Portugal Daily - 1 30 30
6 Radio Vatican Daily - 1 30 30
7 China Radio International Daily - 8 30 30
8 Nigeria Broadcasting Corporation Daily - 26 30 240
9 Iran Radio Daily - 3 30 780
10 Italy Daily - 9 30 90
11 Radio Kuwait Daily - 1 30 270
Daily - 2 30 30
60

168 Annual Report 2016-17

7. PERIODICAL REPORTS

S.No. Title of Report Period Forwarded to
1 Abnormal operation monitoring Weekly Concerned station, respective
zonal CEs, SMS Division of All
of transmitters 43 Nos daily ( Weekly India Radio (by email)
184 frequencies) Weekly HQ and SMS Division of All India
2 Hourly Audio Quality monitoring Radio, DG: AIR:
of all RN channels of INSAT- 4B HQ and SMS Division of All India
3 RN Channel Audio quality Radio, DG: AIR: Directorate.
monitoring of the Regional
Networking Centers of All India Weekly Pitampura and SMS Division
Radio Weekly of All India Radio, DG: AIR:
4 FM monitoring of two Fortnightly Directorate.
transmitters (DELHI) on hourly Up linking station, concerned
basis daily. zonal office, & SMS Division of All
5 DTH Radio monitoring on hourly India Radio , DG: AIR
basis of 21 transmitters daily 12 countries and SMS Division of
All India Radio Directorate.
6 Technical monitoring reports
of transmission of other foreign Half yearly SMS Division of All India Radio,
Broadcasting Organization DG: AIR: Directorate.

7 Three day special watch of HF As and when SMS Division of All India Radio,
schedule for co-channel and required DG: AIR: Directorate.
adjacent channel interference
As and when Concerned station, respective
8 Clear channel watches required zonal CEs, SMS Division of
All India Radio, DG: AIR:
9 Statement on the field strength Directorate.
measurement and modulation
percentage of MW transmitters As and when Concerned station, respective
required zonal CEs, SMS Division of
10 Frequency deviation of about All India Radio, DG: AIR:
36 Nos of All India Radio Directorate.
transmitters
Half yearly SMS Division of All India Radio,
11 Monitoring of 13 Regional DG: AIR: Directorate.
Shortwave transmitters (when
shortwave schedule revised)



Activities under Broadcasting Sector 169

Plan Project at IMRC for newly recruited PEX/TREX/EA (AIR/
Research Department has already planned to DD)
equip IMRC with state of art & cost effective
automated system of broadcast monitoring. Programme Activities
In addition to the schedule monitoring
& Reporting works at IMRS Todapur the Live Broadcast
following works are in progress / completed ●● Live broadcast, of the inaugural session
are as mentioned below :-
(i) Installation of new D/G set at newly of 3rd Asia Ministerial Conference on
tiger conservation from Vigyan Bhawan,
constructed D/G room is completed and New Delhi on Tuesday, 12th April, 2016
DG set is working satisfactorily. from 3.55 p.m onwards.
(ii) Oscilloscope (two nos.), signal generator &
Field strength meter procured under 11th ●● Live broadcast of the function of the
plan project are required to be installed launching of National Agriculture Market
in control room only after completion of (NAM) by the Hon’ ble Prime Minister,
CCW work. Shri Narendra Modi from Vigyan Bhawan,
(iii) Communication receivers (Four nos.), New Delhi, on Thursday, 14th April, 2016
DRM Test Receivers, Computers with from 6.25 p.m onwards,
Appropriate software are required to be
procured and installed. ●● Live broadcast of the 63rd National Film
(iv) 2 nos of C-band RN-Terminal (with PDA) Awards presentation ceremony from
installed at IMRS Todapur. Vigyan Bhavan, New Delhi on Tuesday,
03rd May, 2016 from 5.50 p.m. onwards.
I) Other plan Projects
●● Multimedia Broadcast in satellite and ●● Live broadcast of the function on
Defence Investiture Ceremony - Two
Terrestrial from Rashtrapati Bhawan, New Delhi on
It has been decided in budget meeting on Saturday, 7th May, 2016 from 11.25 a.m
onwards.
10.9.2015, design section of Directorate
will review the scheme jointly with all ●● Live broadcast of a programme “Ek
concerned (ADG(NZ)/ADG(R&D). Nai Subah”, organised on the occasion
●● Performance Measurement of State-of- of completion of two years of Union
the-Art cost effective antenna for Medium Government, from the lawns of India
Wave Transmitter. (CFA) Gate, New Delhi on 28th May, 2016
Dropped in last year, budget from 4.55 p.m, onwards.
meeting.
●● Broadcast of a special live programme
OTHER ACTIVITIES incorporating speech of Hon’ ble Prime
(i) Training to the Engineering Students Minister Shri Narendra Modi to the joint
session of United States Congress on 8th
during the Year June, 2016.
●● Research Department has imparted
●● Live broadcast of the Mass Yoga
hardware and software training to the Demonstration function held in
students of engineering institutions as Chandigarh on the occasion of
a part of their curriculum and collected International Yoga day, 2016 on
revenue also. Tuesday, on 21st June 2016.
●● Presentation cum demonstration arranged
for trainees for induction training course ●● Live broadcast of the inaugural function of
Akashvani Maitree , the Bangla Channel
of the External Services Division of All
India Radio and the launching of Multi-
Media Bangla Website by the Hon’ble

170 Annual Report 2016-17

President of India Shri Pranab Mukherjee Sabhagar, New Delhi.
at Rabindra Sadan Auditorium, Kolkata
on Tuesday, 28th June, 2016. ●● Live Broadcast of the inaugural function
●● Live broadcast, of the presentation of of the Pravasi Bharatiya Kendra held
national awards for the year 2013 to the at Chanakyapuri, New Nelhi, on 2nd
awardees by the Honourable President October, 2016
of India, Shri Pranab Mukherjee on the
occasion of International Day against drug ●● Live Broadcast of the valedictory
abuse and illicit trafficking, from Vigyan function on national initiative towards
Bhawan, New Delhi, on 26th June, 2016. strengthening arbitration and
●● Live broadcast of the swearing-in enforcement in India organised by the
ceremony of new ministers to be inducted NITI Aayog at Vigyan Bhawan, New Delhi,
into the union council of ministers from on 23rd October, 2016.
Rashtrapati Bhawan on Tuesday, 05th
July, 2016. ●● Live broadcast of the National Tribal
●● Live commentary, alternately in Hindi Carnival held at Indira Gandhi Indoor
and English on Jagannath Puri Rath Stadium, New Delhi, on 25th October,
yatra, from Puri, Odisha on Wednesday, 2016.
6th July, 2016.
●● Live broadcast on Saturday, 06th august, RADIO REPORTS
2016 of the function on the release of ●● A radio report on the function being
app., presentation of certificates by the
Hon’ ble Prime Minister Shri Narendra held in New Delhi to mark 109th birth
Modi, an interactive programme on anniversary of former Deputy Prime
Digital India from Indira Gandhi Indoor Minister of India, Babu Jagjivan Ram, on
Stadium, New Delhi. Tuesday, 5th April, 2016 at 8.30 p.m
●● Live broadcast of the function of ●● A radio report on the various functions
the launching of 70th year of India’ s being organised on the occasion of
Independence Celebrations by the Hon’ birth anniversary of Babasaheb Dr.
ble Prime Minister Shri Narendra Modi on B.R.Ambedkar, on Thursday, 14th April,
Tuesday, 09th August, 2016, from Gram 2016 at 10.00 p.m.
Bhabhra, District Alirajpur, Madhya ●● A radio report on the inaugural session
Pradesh, the birth place of national of the Joint Conference of the Chief
freedom struggle hero Chandra Shekhar Ministers of States and the Chief Justices
Azad. of High Courts, held at Vigyan Bhawan,
●● Live broadcast, of the presentation New Delhi on 24th April, 2016, broadcast
ceremony of the Rajiv Gandhi Khel Ratna on Monday, 25th April, 2016 at 03.00 pm,
Awards, Arjuna Awards and other sports ●● Broadcast of a radio report on the 63rd
awards on Monday, the 29th August, National Film Awards presentation
2016 from Rashtrapati Bhawan, New ceremony on Tuesday, 03rd May, 2016 at
Delhi. 10.00 p.m.
●● Live broadcast on Wednesday, 14th ●● A radio report on the inauguration of
September, 2016 on the function the Independence Day film festival held
organised by the Department of Official at New Delhi broadcast on 12th August,
Language, Ministry of Home Affairs, 2016 at 10.30 p.m.
Government of India on the occasion ●● Consolided radio report on the closing
of Hindi Diwas at Rashtrapati Bhawan ceremony of the Film Festival of BRICS
countries held at Siri Fort Auditorium,
New Delhi, on 6th September, 2016

Activities under Broadcasting Sector 171

RECORDINGS ●● Broadcast of the recording of the speeches
●● The launching of Stand-up India Scheme delivered by the Hon’ ble Prime Minister
Shri Narendra Modi at various functions
by the Hon’ ble Prime Minister, Shri during his visit to United States and
Narendra Modi from Noida, Uttar Pradesh Mexico on 9th June, 2016.
broadcast on Tuesday, 05th April, 2016
●● The recording of the addresses delivered ●● Broadcast, of the recording of the speech
by the Hon’ ble Prime Minister, Shri delivered earlier by the Hon’ ble Prime
Narendra Modi at various functions in Minister Shri Narendra Modi at Shanghai
Riyadh on 3rd April, 2016 during his Cooperation Organisation Summit-2016
recent visit to Saudi Arab. Was broadcast at Tashkent, Uzbekistan on 24th June,
on Monday, 4th April, 2016 at 03.00 pm, 2016.
●● Coverage of the Simhasth Kumbh Mela
held at Ujjain from 22nd April, 2016 to ●● The recording of the speeches delivered by
21st May, 2016. the Hon’ ble Prime Minister Shri Narendra
●● Broadcast of an interview with Shri C. Modi at various functions during his visit
Senthil. Rajan, Director, Directorate of to Mozambique was broadcast on 08th
film festivals, Ministry of Information and July, 2016.
Broadcasting on Sunday, 01st May, 2016
at 08.00 pm. ●● The recording of the speeches delivered
●● Broadcast of the recording of the speeches by the Hon’ ble Prime Minister Shri
delivered by Hon’ ble Prime Minister, Shri Narendra Modi at various functions on
Narendra Modi during his ongoing visit to 11th July, 2016 during his visit to Kenya
Iran on Monday, 23rd May, 2016 at 8.30 was broadcast on 12th July, 2016.
pm.
●● Broadcast of the recording of the address ●● Broadcast of the recordings of the speech
delivered by the Hon’ ble Prime Minister Shri delivered by the Hon’ ble Vice President
Narendra Modi in the function organised of India Dr. Mohammad Hamid Ansari at
in connection with the completion of two None Aligned Movement (NAM) Summit
years of Union Government on 29th May, during his recent visit to Venezuela on
2016 at Davangere, Karnataka. 21st September, 2016.
●● Programme, based on the recording of the
address by the Hon’ ble Prime Minister ●● Broadcast of the excerpts of the speech of
Shri Narendra Modi to the Indian the Hon’ ble Prime Minister Shri Narendra
community at Doha on 5th June, 2016 Modi delivered at the function of unveiling
during his visit to Qatar. of Shourya Smarak at Bhopal on 14th
●● Programme, based on the recording October, 2016.
of the speeches delivered by the hon
Hon’ble Prime Minister Shri Narendra Programmes Planned for the period
Modi at various functions during his visit November, 2016 to March, 2017
to Switzerland and United States was ●● Live broadcast of the Inaugural Ceremony
broadcast on 7th June, 2016.
●● Broadcast of the recording of the speeches of the 2nd International Children’s Film
delivered by the Hon’ ble Prime Minister Festival at Jaipur from 14th November,
Shri Narendra Modi at various functions 2016 to 16th November, 2016.
on 7th June, 2016 during his on going ●● Broadcast of Curtain Raiser on the 47th
visit to United States. International Film Festival of India held
in Panaji (Goa) form 20th November, 2016
to 25th November, 2016.
●● Live Broadcast of the Closing Ceremony of
47th International Film Fesltival of India
from Panaji, Goa on 28th November,
2016.

172 Annual Report 2016-17

●● Live Broadcast of Floral Tributes to the like renowned litterateur Dr. Hazari Prasad
Martyrs at the Plaque between Building Dwivedi, Mahadevi Verma, Dr. Harivansh Rai
Gate No. 11 & 12, Parliament House, New Bachchan, famous social scientist Dr. P.C.
Delhi on 13.12.2016. Joshi have delivered this memorial lecture
over the years among others. The memorial
●● The following programmes are proposed lecture for 2016 is planned to be delivered
to be broadcast in connection with the by Shri Kesari Nath Tripathi, Governer of
celebration of Republic Day-2017: - West Bengal on the topic “Nirvachn Vdhi
(i) Address to the Nation by the Hon’ble Ki Sansodhan Prakriya Main Sudhar:
President on the eve of the Republic Jangadna Ke Sandarbh Mein”. The
Day on 25th January, 2017. Regional recording of the lecture will be broadcast on
language versions will also be the national network of All India Radio on
broadcast by concerned AIR Stations. the birthday of Dr. Rajendra Prasad on 3rd
(ii) Broadcast of the recording of National December, 2016 at 9.30 pm.
Symposium of Poets on 25th January,
2017. SARDAR PATEL MEMORIAL LECTURE
(iii) Live broadcast of Republic Day Parade This lecture series is being organized
and the Cultural Pageant from Raj from 1956 onwards in memory of the first
Path in New Delhi on 26th January, Information and Broadcasting Minister of
2017. independent India Sardar Vallabh Bhai Patel.
(iv) Radio report on Beating Retreat In this lecture series delivered in English by
Ceremony on 29th January, 2017. renowned scholars, administrators, jurists,
(v) Coverage to be provided to the other historians, social scientists, economists are
Republic Day-2017 Celebrations/ invited to speak on a subject chosen by them
events. before an invited audience. The first lecture
was delivered by Dr. C. Rajagopalachari, the
●● Tributes in the Memory of Former Lok first Indian Governor General. Ever since a
Sabha Speaker and Veteran Leader galaxy of speakers including former Chief
Shri Balram Jakhar on 3rd February, Justice of India Sh. P.N. Bhagwati, renowned
2017. historian like Prof. Bipin Chandra, Prof.
Romila Thapar, and National Security Advisor
●● Live broadcast of the Hon’ble President’s Sh. Shiv Shankar Menon among others have
address to both the Houses of Parliament delivered this lecture.
on Budget Session. The Sardar Patel Memorial Lecture for the
year 2016 was delivered on 28th October,
DR. RAJENDRA PRASAD MEMORIAL 2016 by Dr. Jitendra Singh, Hon'ble Minister
LECTURE of State(Independent Charge) for Ministry
All India Radio started an Annual Memorial of Development of North Estern Region,
Lecture Series in honour of the first President Minister of State in the Prime Minister’s office,
of India Dr. Rajendra Prasad from 1969. Minister in Personnel, Public Grievances
This is one of the most prestigious memorial and Pensions, Atomic Energy and Space on
lecture series in the country. The lecture is “Co-operative Federalism: Reconciling
organised every year by turn in different parts Regional Aspirations and National
of the country before an invited audience. Cohesion”. The recording of this lecture was
Eminent personalities and scholars from broadcast on 31st October, 2016 at 9.30 PM
the fields of literature, culture, economics, on the national network of All India Radio.
politics, science and other social sciences
are invited to deliver the lecture in Hindi SANSKAR GEET
on a subject of their choice. Many stalwarts All India Radio has embarked on a special

Activities under Broadcasting Sector 173

project with the lofty objective of conserving Hindi versions translated by eminent poets of
our folk legacy and heritage. India is different languages. A two hour recording of
unique for its ethno-linguistic diversity. It this programme is broadcast on the national
is a daunting task to capture her cultural network of AIR on 25th January, on the eve of
mosaic in all its variegated hues. It is best the Republic Day at 10 P.M. At the same time,
reflected in the abundant and rich folklore regional language versions of this programme
of its numerous regions, communities and are broadcast from concerned AIR stations.
cultures. The scintillating lyrics and tunes Thus, this programme reaches across the
have a distinct flavour but are under threat of length and breadth of the nation.
extinction. AIR, as the nation’s public service In 2005, four new languages, namely, Dogri,
broadcaster has decided to step in and record Mathili, Santhali and Bodo were added to the
the folklore and ceremonial songs, in their list of languages taking the total to twenty two
pristine purity. languages. This programme is a reflection of
AIR’s project envisages recording (i) songs the rich cultural and literary shared heritage
associated with different rituals (sanskars)- of Indian languages, incomparable with any
stages/milestones in the life span of a person other programme in its status and grandeur.
(ii) a variety of lok geet such as Ritu geet, Parv During this year “Sarva Bhasha Kavi
geet, sharm geet, Nadi geet, Vriksh geet, sthal Sammelan” will be organized at Varanasi on
geet, parvat geet and Andolan geet and (iii) 12th January, 2017, and will be broadcast on
lok gaathayein (legends). This will be one 25th January, 2017.
of the many major achievements of AIR in
preserving the cultural heritage of India for FARM & HOME BROADCAST
the posterity. All India Radio is dedicated to its rural
In this process approximately 20,000 sanskar audience for more than five decades. Farm
geet and traditional folk songs in 87 languges/ and Home programmes are broadcast by
dilects have been recorded and preserved in all stations of AIR. Programmes have been
Akashvani Archives. In view of the archival designed to cater to the day to day seasonal
value these songs, National Book Trust, needs of the farming community incorporating
under the Ministry of Culture have signed latest information and technology for best
MOU with AIR. In this context first set of five agricultural output. These programmes
books is being prepared for publication. create awareness about the ways & means to
improve the quality of the country’s farming
NATIONAL SYMPOSIUM OF POETS (SARVA community. The programmes are broadcast
BHASHA KAVI SAMMELAN) daily in the morning, afternoon and evening
Introduced in 1956, the Sarva Bhasha Kavi with average duration of 60 to 100 Minutes
Sammelan (National Symposium of Poets) is per day for Rural Women, Children and
an endeavor to provide a creative platform to Youth. The Farm & Home units of AIR
national integration and linguistic harmony broadcast composite programmes including
through mutual interaction and coordinated equal segments of rural development
presentation of the best in contemporary scheme and hard-core agriculture with
poetry of all Indian languages. Its uniqueness programmes on subjects like Horticulture,
is underlined by the fact that it is the only Animal Husbandry, Poultry & Dairy
programme of its kind, wherein eminent farming, Fisheries, Forestry, Environment
poets 22 Indian languages now come together Conservation and allied agriculture activities
on one stage to offer their creative best. like food and agro processing, dry and
Poems in all these languages are presented wasteland agriculture and also on segments
by the poets themselves before an invited dwelling on employment schemes, loan,
audience, followed by the rendering their

174 Annual Report 2016-17

insurance and training facilities, sanitation, hot, dry, cold and wet spells including extreme
health hygiene and nutrition etc. events like droughts, floods, thunder storms,
AIR has expanded its Agriculture Broadcasts cyclones, hail, frost etc so as to alert farmers
with the launch of an exclusive project and help prevent crop failures.
on Mass Media support to Agriculture
Extension entitled ‘Kisanvani’ from Feb. ENVIRONMENT
2004, in collaboration with the Department In view of its importance, wildlife and forest
of Agriculture & Cooperation, Ministry Of conservation is treated by AIR as a challenge
Agriculture, to keep local farmers informed and emphasis is given on development
about the daily market rates weather reports activities as well as social rituals. All India
and day to day information in their respective Radio projects the success of governmental
areas at micro level. Presently Kisanvani is initiatives, which take place in forestry, wildlife
being broadcast and relayed from identified 96 conservation and ecological balance. As such,
A.I.R stations across the country. Broadcast AIR is broadcasting programmes on themes
on a narrow casting mode, the programme is such as wildlife and animal care through its
mostly interactive in content involving field various special audience programmes.
based recordings of farmers and studio dial World Environment Day is observed by all
outs and dial-ins with experts and farming stations on 5th June every year by mounting
community which are quite popular with the special programmes to create awareness
target audience. about preservation of environment. Issues of
social forestry, preventing land degradation
CAMPAIGN ON SAFE AND JUDICIOUS USE and desertification, ozone hole depletion,
OF PESTICIDES climate change, water harvesting and noise
Programmes creating awareness amongst the pollution were also addressed suitably in the
general public and the farming community in programming schedules.
particular, have been broadcast about the safe All the AIR stations are giving wide publicity to
and judicious use of pesticides and the ways the legal factors concerning environment and
and means of minimizing pesticide residues forestry. These programmes are monitored
in fruits and vegetables before consumption. regularly by the Directorate, through monthly
Comprehensive guidelines have been issued statements sent by AIR stations.
to the stations in this regard detailing Station have been mounting sustained
the Do’s and Don’ts for the farmers while publicity to the cleanliness drive ‘Swachh
purchasing, storing, handling and spraying Bharat Abhiyan’ launched by the Hon’ble
pesticides. Do’s and Don’ts for the consumers Prime Minister, focusing on the significance of
and citizens for minimizing pesticide residues both rural and urban sanitation in ensuring
in food items, fruits and vegetables were also a cleaner environment for all.
highlighted by stations in their programmes. AIR Stations broadcasting Farm and Home
and kisanvani programmes are advised to
COMPREHENSIVE WEATHER FORECASTS mount suitable programmes in different
FOR FARMERS formats, for creating awareness amongst
Comprehensive weather forecasts of five the farming community, about the use of
minutes duration for farmers are being organic solid waste as manure in agriculture
broadcast in the daily Farm & Home operations, as part of media campaign under
programmes of all AIR stations and all 96 Swachh Bharat Missions. AIR Stations have
stations broadcasting Kisanvani programmes. been instructed to broadcast audio spots on
The daily weather forecasts coverage includes the different flagship programmes of Ministry
details of crucial parameters like rainfall, of Agriculture & Farmers’ Welfare.
temperature, soil and air moisture, radiation,

Activities under Broadcasting Sector 175

FLAGSHIP PROGRAMMES OVER THE AIR broadcasting Farm and Home and Kisanvani
NETWORK programmes.
All AIR Stations have been advised to
broadcast programmes in different formats 6) National Agriculture Market (NAM)
about the various schemes and for creating
awareness amongst the farming community. Stations have been mounting suitable
Some of the programmes broadcast are programmes on National Agriculture Market
detailed below: (NAM). It is a Pan-India Electronic trading
portal which networks the existing APMC
1) Radio Report mandis to create a unified national market
A radio report on the National Conference on for agricultural commodities, promotes
agriculture for Kharif Campaign organized uniformity, streamlining of procedures
at the National Agricultural Science Centre, across the integrated markets, removes
PUSA was broadcast in April, 2016. information asymmetry between buyers and
sellers, promotes real time price discovery,
2) City Compost based on actual demand and supply and
All AIR stations have been advised to mount promotes transparency in auction processes.
suitable publicity campaigns to educate AIR station broadcasting Kisanvani and Farm
the farming community in particular on & Home programme were adviced to mount
the benefits of city compost and vermin- suitable publicity in different formats for
composting in agriculture practices. Jingles disseminating information about the National
are also being broadcast on the subject. Agriculture Market.

3) Soil Health Card 7) National Conference on Agriculture for
Programmes for creating awareness amongst Kharif Compaign
the farming community about the advantages A consolidated report on the National
of the Soil Health Card and the use of conference on Agriculture for kharif campaign
Neem coated Urea in agricultural practices organized at the National Agriculture Science
were broadcast. Wide publicity was given Centre, ICAR, Pusa, New Delhi, was broadcast
to strengthen programme publicity about on 11th and 12th April 2016 by All India
the advantages of the Soil Health Card, Radio, Delhi on its Rajdhani channel.
Paramparagat Krishi Vikas yojana, mission
organic value chain development for North 8) Publicity to Govt. Procurement
Eastern and benefits of city compost.  Programme
Programme Heads of AIR stations
4) Pradhan Mantri Fasal Bima Yojna broadcasting Farm & Home and Kisanvani
Programmes creating awareness about programmes were advised to mount
Pradhan Mantri Fasal Bima Yojana amongst suitable programmes on the Government’s
the general public and the farming community procurement programmes and policies in
in particular are being broadcast. Messages, respect of pulses, oil seeds and cereals.
of the Hon’ble Union Minister of Agriculture
and Farmers Welfare was broadcast on 9) Publicity to Govt. Measures for Pulses
the Pradhan Mantri Fasal Bima Yojana, Ditribution
Food Security Mission, etc in the Kisanvani Wide publicity was given to the about measures
programmes. taken by the Government to check prices of
pulses like banning of export, allowing import
5) The Audio Spot on Reduction in at zero duty, incentivizing production and
Fertliser Prices managing distribution to states and central
Audio spot on reduction in fertiliser agencies from buffer stocks.
prices were broadcast by all AIR stations

176 Annual Report 2016-17

Health & Family Welfare Programmes such as Routine Immunization, Gender
Violence, Encourage Breast feeding (MAA
Women’s Programmes programmes), etc.
Women’s programmes of All India Radio
cover subjects related to socio–economic Health Programmes
development of women, health and family Health programmes are part of regular
welfare, food and nutrition, scientific home broadcasts of All India Radio. Almost every
management, women entrepreneurship, AIR station broadcasts health awareness
education including adult education, women programmes on weekly / fortnightly basis.
empowerment, gender issues etc. These programmes are planned and broadcast
All India Radio broadcasts a number of as per the health requirement of the concerned
programmes in different formats for the area, potential out-break of seasonal diseases
welfare of girl child. Programmes of the and as per the instructions / advice of
family welfare section of the stations ministry and the Directorate General of All
generally aims at creating social awareness India Radio. All the health related issues
on the issues relating to female foeticide, as awareness about disease, their causes
gender discrimination, awareness about and prevention, information about available
the rights and privileges of women through treatment, awareness about immunization
the propagation of legal literacy. Different information, goverment Facilities for the
traditional folk forms were also used to treatment of different diseases, heath related
communicate with the rural audience. goverment scheme are the subject matter of
“Beti Bachao Beti Padhao” programme was heath related programmes.
launched by the Prime Minister in 2015. After ●● Other subjects covered in regular
the launch of programme, all AIR stations
across the have been instructed to pay special broadcast of health programmes including
attention while planning their programmes topics like right age of marriage, delay the
on the popularization of the campaign ‘Beti first child, space between two children,
Bachao Beti Padhao”. terminal methods, maternal care, child
The theme for international women’s day survival, promotion of inter-spouse
-2016 is, “Planet 50-50 by 2030: step it up for communication / male responsibility,
gender equality”. Programmes were broadcast neutralizing male preference syndrome,
in different formats on the theme such as medical terminal of pregnancy, promotion
talks, discussions, interviews etc. with women of institutional legal provisions,
achievers from urban as well as rural areas management of reproductive tract
from different walks of life, highlighting their infections (RTIs) and sexually transmitted
achievements. International women’s week of infections (STIs), pre-natal diagnostic
this year was also observed with the view of techniques (regulations and prevention
empowering women in the society. of misuse) act- 1994, breast feeding,
Apart from this, on the basis of references disability, T.B., leprosy and reproductive
received from different ministries regarding child health etc.
problems confronting women, all AIR stations ●● Avian flu spread in many parts of the
were advised to focus on the diffrent subjects country and had become a serious public
in the women’s programmes, such as Sexual health problem. Directorate General of
crimes against women, Indecent portrayal of All India Radio issued interactions to all
women in media, Breast Cancer Awareness AIR stations, particularly located in avian
Month, Menstrual Hygiene etc. AIR has flu affected areas, to mount suitable
also collaborated with UNICEF in their programmes to create awareness about
programmes related to women and children the disease.
●● Similarly during the spread Dengue

Activities under Broadcasting Sector 177

and Chikunguniya, special awareness attention and support for awareness,
programmes on prevention of desease early detection and treatment as well as
were broadcast across the network of All palliative care of this disease.
India Radio. AIR, is also collaborating ●● In special audience programmes like
with the ‘Ministry of Health andFamily rural/women/youth and health, AIR has
Welfare’ regarding workshops and registered some audience groups. These
creating awareness. groups contribute towards spreading of
●● Wide publicity is being given to organ general awareness on the health related
donation campaign launched by NOTTO subjects.
(National Organ and Tissue Transplant
Organization). Suitable programmes Children’s Programmes
are being mounted against drug abuse, All stations broadcast programmes for
AIDS and create awareness about the children on regular basis. AIR broadcast
rehabilitation and facilities being provided programmes from almost all its stations for
to the leprosy affected persons/families. children of three categories, viz. programmes
●● Special efforts are being made to for children between the age of 5 to 7 years
create awareness on global Iodine and 8 to 14 years and special programmes
deficiency disorders. All AIR stations are are also broadcast for rural children. Some
publicising information, education and of the programmes are broadcast on weekly
communication to promote campaign basis, plays, short stories, features, choral
against malnutrition. singing, interviews, stories from epics etc.
●● Programmes in various formats are being
broadcast from AIR stations across the The following points are a regular feature of
country to create awareness about the the programmes broadcast by AIR stations
adverse child sex ratio and to alter the for children:
negative mindsets leading to abortion of
girl child fetus. 1. Protection of rights of children and
●● In order to improve the vaccine coverage, particularly protection of identity of
the Ministry of Health & Family Welfare children in need of care and
has launched Mission Indradhanush in protection juveniles in conflict law.
April 2015. Wide coverage is being given
to the mission through AIR network 2. Care and support to disabled children.
throughout the year.
●● Nutrition has also been focus of many 3. Care and support to children under
programmes of AIR broadcasts. National difficult circumstances.
Nutrition Day was given wide coverage
and information disseminated about 4. Equal status of girls.
the importance of nutrition during the
formative years of children and lactating 5. Universal access to basic education to
women. children and more attention to girl’s
●● Breast cancer awareness month was also education.
publicized to generate awareness about
the causes, symptoms, prevention and 6. Providing safe and supportive
cure in women of all age groups. The environment to children.
breast cancer awareness month October
is marked across the world, to increase 7. Improvement in the economic
condition of family and self- reliant
society.

8. National and international cooperation
for better future of the child.

9. Safe drinking water facility and
sanitary means of excreta disposal.

178 Annual Report 2016-17

Wide publicity was given to the approved unfeigned commitment as a public service
‘’Guidelines for media reporting on children’’ broadcaster.
issued by Hon’ble Delhi High Court as The financial year (April 2016 to March 2017)
requested by Delhi Commission for protection commenced with the broadcast of Trinity
of child rights. AIR contributed in UNICEF’s and Other Vaggeyakara Music Concerts
programmes by disseminating information in the National Programme of Music in the
and promoting UNICEF’s campaigns through months of May and June, 2016. Eminent
its vast network all over India. UNICEF’s artistes Sanjay Subramaniam of Chennai
workshops on Routine Immunization of rendered Tyagaraja Compositions, B.
Children, End violence against children were Indira. Kameswara. Rao of Visakhapatnam
attended by officials of AIR for improving rendered Shyama Shastri and Subbaraya
their understanding of the issues and spread Shashtry Compositions, R.N. Tyagarajan
of information. and R.N. Taranathan of Bengaluru rendered
Muthuswamy Dikshitar Compostitions and
Government’s Flagship Schemes Lalitha & Haripriya of Hyderabad rendered
Accessible India Campaign launched by the compositions of Ponnai Pillai.
the government for the disabled was widely Some of the renowned artists featured in the
publicized by AIR throughout its network. National Programme of Music, Ravivasariya
Various achievements of government were Akhil Bharatiya Sangeet Sabha and National
also made a part of AIR’s broadcast. Swachch Programme of Regional Light & Folk Music
Bharat Mission was launched for the for the year under review:
cleanliness of surroundings. Due publicity
was given by AIR. The mission encompasses a) Hindustani Classical:
aspects of health and personal hygiene, Vidushi Manjari Alegoankar (Vocal),
rural sanitation, urban sanitation, disease
prevention, water borne diseases, pollution Basappa Hanumappa Bhajantari
related diseases etc., which are integral parts (Clarionet), Pt. Ratnakar Gokhle (Violin),
of health and family welfare broadcast of All Pt. Indu Dhar Nirodhi (Vocal), Sarwar
India Radio. All AIR stations were advised Hussain (Sarangi), Vidushi Manju Mehta
to further strengthen their coverage of these (Sitar), Vidushi Kamla Shankar (Guitar),
aspects in their special audience programmes Ustad Ilmas Hussain Khan (Tabla), Pt.
for women, children and youth. Premkumar Mullick (Dhrupad/Dhamar),
The Government of India celebrating 70 Ashok Kumar Chaurasia (Shehnai),
years of independence to commemorate the Pt. Sura Ranjan (Sarod), Pt. Nityanand
contributions made by our freedom fighters, Haldipur (Flute), Rishi Upadhaya
‘Azadi 70 saal: Yaad Karo Qurbani’ : Role of (Pakhawaj).
women in struggle for independence and the
role of women in independence struggle. All b) Hindustani Light & Folk
AIR stations were advised to mount suitable Dr. Rajyashree Banerjee (Geet Bhajan),
programmes in different formats like talk
shows, discussions, interviews, phone-in Ram Darash Sharma (Bhojpuri Lok
programmes etc. To highlight the important Geet), Maqual Wali (Ghazal), Chiranji Lal
role played by women in India’s freedom (Rajasthani Maand), Dwarika Yadav &
struggle. Party (Chattisagarhi Lokgeet)

Music c) Karnatic Classical
All India Radio has been rendering a yeomen
service in the propagation and preservation NRavikiran (ChitraVeena),AKanyakumari
of Indian Music since its inception with its (Violin) MSK Sankaranarayanan
(Nagaswaram), B S Narayanan (Violin),
D.S.R Murthy (Mridangam Solo), A
Ananthapadmanabhan & C Rajendran

Activities under Broadcasting Sector 179

(Veena & Violin Duet),Malladi Suribabu through the length and breadth of
(Padam, Javali & Thillana), S Ganesan the country based on the percussion
(Vocal), Sheik Yakub Saheb & Sheik Bade instruments of various regions. Presented
Saheb (Nagaswaram Duet) by T.V Goplakrishnan.
“Marathi Geet Mein Abhang”- a musical
d) Karnatic Light & Folk feature highlighting the various aspects
Vishawanath Nakod (Devaranama- of Abhang, a popular devotional format of
Maharasthra.
Devotional), Kallara Gopan & S.S.
Gayatri (Light Vocal-Malayalam), Raman Akashvani Sangeet Sammelan 2016:
Chakiyar (Koothu), S.N. Suresh (Katha) An annual music event, started way back
It is pertinent to mention here that besides in the year 1954, much sought after by
the above programmes, the following both artistes and connoisseurs, Akashvani
special programmes were also broadcast Sangeet Sammelan has evolved as a strong
during the period under review:- brand name for All India Radio in the mind
Melakartha Raagas through Muthuswamy space of connoisseurs for over six decades.
Dikshitar and Koteeswara Iyer Organized all over the country, featuring both
Compositions- Conceived and Conducted eminent artistes and upcoming youngsters
by Vijayalakshmi Subramaniam from the stream of Hindustani and Carnatic
“Tagore –A Spiritual Journey with Classical Music, no artiste of national and
melody”- a feature on the life and music international eminence has ever missed out
of Gurudev Rabindranath Tagore. from being featured in the prestigious event.
“Rythms of India”- a rhythmic journey

Akashvani Sangeet Sammelan-2016
180 Annual Report 2016-17

The salient feature of this year’s Akashvani (Mridangam), Ustad Akram Khan (Tabla) and
Sangeet Sammelan concerts has been that KG Kalyanasundaram (Tavil).
besides the galaxy of classical artistes Deepali Wattal (Ghazal), V Deepika
traditionally featured, the event has been (Devotional), Pavani Kashinath (Devaranama),
enriched by folk, light and western music Sharada Bharat Vadavati (Vachana), Ustad
artistes to make it a complete music festival. Ahmed Hussain and Ustad Mohammad
This year’s Akashvani Sangeet Sammelan Hussain (Ghazal/Bhajan) and Basanti Bisht
Concerts were held at 24 venues on 24th (Garwali Folk)
September, 2016 (Saturday) featuring many Prosanto Chunder Dutt- Violin (Western
eminent and promising artists from across the Classical), Lou Majaw & Party (Rock & Roll)
country. The evening concerts for Hindustani and Rudolph Wallang & Party (Western Band)
and Carnatic music were held at 16 venues i.e.
Delhi, Mumbai, Kolkata, Chennai, Hyderabad, AIR Music Competitions-2016
Bengaluru, Agra, Bhopal, Chandigarh AIR Music Competition is a regular feature
(Jalandhar), Dharwad, Jaipur, Pune, Valasad of AIR to scout new talent among youth. As a
(Vadodara), Thiruvanathapuram, Kozhikode tribute to the Shehnai Maestro, Bharat Ratna
and Vizianagaram (Visakhapatnam). The Ustad Bismillah Khan whose birth centenary
morning concerts for Hindustani music were year is being observed beginning 21st
held at 2 venues i.e. Patna and Shimla. The March,2016. All India Radio has instituted
evening concerts for Light and Folk music a special Prize in the name of the legend with
were held at 5 places i.e. Almora, Rampur, the title “Akashvani Ustad Bismillah Khan
Sambalpur, Mysuru and Kalaburagi. Vishesh Puraskar” in this year’s AIR Music
Western Music concert was held at Shillong. Competitions. This special Prize is being
In all, around 200 artistes have participated awarded to the winner in the category of
in this prestigious event. Shehnai/Sundari.
The broadcast of these concerts on the In order to encourage the talent in the field of
National hook-up from all Capital and Regional Western Music, AIR has introduced first &
Stations of AIR, besides on Raagam Channel second prizes in the following categories:
on DTH, Web streaming and AIR LIVE mobile
app. has started from 22nd October, 2016 1. Western Music (Vocal),
and will go up to 30th November, 2016. 2. Western Instrumental Music (Solo),
Some of the artistes, both prominent and 3. Western Band
upcoming featured in this year’s Sangeet Marking the 170th Aradhana Celebrations
Sammelan concerts are: of Saint Composer Thyagaraja, there will
Pt.Vishwamohan Bhatt (Mohan Veena), be a live broadcast of Thyagaraja Aradhana
Ustad Moinuddin Khan (Sarangi), Vikku Music festival on the National Hook-up in
Vinayakram (Chatur Ghatam), S Shashank the National Programme of Music on 14th
(Flute), Pt. Surykant Khaladkar (Sundri), January, 2017 and also, a live coverage of
Ritesh-Rajnish Mishra (Vocal Duet), Dr.S Pancharatna Gosthi Ganam (group rendering
Sowmya (Vocal), Vishnubhatla Sisters (Vocal of Pancharatna compositions) in the morning
Duet), Patthabhiram Pandit (Vocal), Punya on 17th January, 2017 from Thiruvaiyaru.
Srinivas (Veena), Koyel Dasgupta (Light
Classical Vocal), Prashant-Nishant Mullick Sports
(Dhrupad/Dhamar), Pt. Kushal Das (Sitar), During the period from 1st April, 2016 to 30th
Madurai T N S Krishna (Vocal), Pushpraj October, 2016, All India Radio has provided
Koshti (Surbahar), V V Ramana Murthy appropriate coverage to various national and
international sporting events on its national
hook-up as well as over regional AIR Stations.

Activities under Broadcasting Sector 181

Details of national hook-up coverage of some to 3rd April, 2016.
major events are given below:- (ii) ‘Stumped’- Series III AIR-BBC-ABC co-

(1) Multi-disciplinary Events production from 1st April, 2016 to 31st
March, 2017 (every Saturday on FM
(i) 31st Summer Olympic Games-2016, Rainbow Network).
Rio De Janeiro, Brazil:
(3) Volleyball
All India Radio provided extensive and Live coverage of the Maitree Cup
exclusive coverage to 31st Summer
Olympic Games-2016 held in Rio de Volleyball Match between Border Security
Janeiro, Brazil from 5th to 21st August, Force and Border Guarding Bangladesh
2016 with a Curtain Raiser programme played in New Delhi on 3rd October,2016.
on 5th August,2016, daily highlights
capsules from 6th August,2016 to (4) Football
22nd August,2016, live commentaries (i) Live coverage of 128th Durand Cup
of all India specific Women’s Hockey Football Tournament final match
and Badminton matches, Tennis played in Delhi on 11th September,
matches and live commentary of all 2016.
India specific matches, Semi-Final (ii) Live coverage of BRICS Under
and Final Matches of Men’s Hockey. Seventeen Football Tournament
Live hourly updates were broadcast final match played in Panaji on 15th
on FM Rainbow along with Breaking October, 2016.
News on FM Rainbow Network and (iii) Live coverage of Under- Seventeen
FM Gold channels. Boys Final Match of Subroto Cup
Football tournament played at Delhi
Government of India’s Target Olympic on 22nd October, 2016.
Podium (TOP) scheme was highlighted
throughout AIR coverage of the event. (5) Tennis
The government’s efforts to promote (i) Daily Reports on the Wimbledon
Yoga were also given appropriate Tennis Championship, 2016 from
coverage. 29th June to 11th July, 2016.
(ii) Live coverage of Davis Cup Tennis
(ii) Special one-hour interactive World Group Play-off Tie match
programme on the Olympic Games- played at Chandigarh from 15th to
04th July, 2016 and 05th July, 2016. 17th July, 2016.
(iii) Live coverage of Davis Cup Tennis
(iii) ‘Chalo Rio’ – ten-part weekly World Group Play-off Tie match played
programme series on the Olympic at Delhi from 16th to 18th September,
Games produced and broadcast in 2016.
association with BBC as a run-up to
the 2016 Games- 27th May,2016 to Proposed events to be covered in 2016-
29th July,2016 (Fridays). 2017
All India Radio proposes, subject to acquisition
(iv) ‘Ekatisvey Olympics Mein Bharatiya of broadcast permission/rights wherever
Pradarshan’- programme on 24th required to provide live coverage to the various
August, 2016. National and International sporting events on
its National Hook-up during current financial
(v) Radio Report on NCC Cadets National year. The details of some such events are as
Games -2016 played in Delhi from follows:
16th to 26th October, 2016.

(2) Cricket
(i) ICC World Twenty-20 Cricket World

Cup held in India from 15th March,2016

182 Annual Report 2016-17

(i) Multi disciplinary events : of two years of the Central government, a
National Games-2017 to be held in Goa. comprehensive coverage was given to major
(ii) Cricket: initiatives by various wings of this division
BCCI events: including RNUs. All the major initiatives such
1. India-England Cricket Series. as Swachh Bharat Mission, Skill India, Beti
Bacho Beti Padao, and Atal Pension Yojna
2. India-Bangladesh Cricket Series. were covered prominently by NSD as the
3. India-Australia Cricket Series. part of being the Public Service Broadcaster.
(iii) ‘Stumped’- Series III AIR-BBC-ABC co- NSD has substantially increased its presence
on the social media and has crossed major
production from 1st April, 2016 to 31st milestones in reaching out to audience far
March, 2017 (every Saturday on FM and wide. Efforts were made to disseminate
Rainbow Network) news to the public by using Social Media
(iv) Hockey: platforms of NSD viz, twitter and facebook as
FIH Junior World Cup Hockey from 8th well as website.
to 18th December, 2016 (live coverage of Hon'ble President, Shri. Pranab Mukherjee
India specific matches, semi-finals and launched Akashvani Maitree channel and
final match) its website in Kolkata on 23rd August, 2016
(v) Badminton: for Bengali listeners, which includes news
1. Syed Modi International Badminton and news based programmes in Bengali.
Akashvani Maitree is an innovative initiative
Championship-2017 (January, 2017). to reach out to the Bengali listeners not only
2. BWF India Open Badminton-2017 in India and Bangladesh but also across the
world. This service is catering to the needs of
(March, 2017) listeners of AIR in Bangladesh. RNU Kolkata
(vi) Tennis: is giving valuable inputs for the service.
Chennai Open Tennis Championship To streamline and strengthen Foreign News
Pool, Monitoring Unit has been merged with
(January, 2017). General News Room and a separate Foreign
News Pool Desk (FND) has been created.
News Services Division Besides, a workshop on skill development for
The News Services Division of All India radio Pool/Compiling Editors of language bulletins,
broadcasts 651 news bulletins daily in 91 especially Baluchi news desk was held on
languages/ Dialects in Home, Regional, 16th September, 2016. Similarly a workshop
External and DTH Services. The total of editors and anchors of news magazine
duration of these bulletins is 56 hours. programmes of NSD, AIR was also organised
346 news headlines are put up per hour on to enhance the quality of these programmes.
FM mode from various AIR stations. News To enhance the editorial, translation and news
Service Division (NSD) broadcast 179 news reading skills, a special workshop for Hindi
bulletins from headquarter Delhi every day Editors and Newsreader-cum-translators
which comes to 21 hours 42 minutes. NSD including contractual and casual assignees
has been expanding its presence across was also organised on 20th October, 2016 on
various domains with the aim of reaching the subject "Bhethar Sampaadan, Anuvaad
diverse cross section of people. During 2016- aur Vaachan", in which veteran editors were
17 NSD widely covered various activities and invited to interact with the participants.
programmes of the government in different During the period under report News Services
parts of the country and abroad. NSD gave Division of All India Radio also carried various
wide publicity to various social, economic stories as a part of fortnight long celebrations
and developmental schemes launched by the
government from time to time. On completion

Activities under Broadcasting Sector 183

"Azadi ke 70 Saal - Jara Yada Karo Qurbani". correspondents and editors in the RNUs. With
Discussion programme were put out to mark a view to strengthen the professional skills of
the second anniversary of 'Swachh Bharat PTCs for better quantitative and qualitative
Mission', completion of two years of NDA output, NSD organizes orientation workshops
government and other topics which includes for them from time to time. PTC workshop
Surgical strikes against militant launch pads was organised on 13th October, 2016 at
across the Line of Control in PoK, Pradhan Bhubaneshwar, Odisha to sensitize PTCs
Mantri Ujjwala Yojana, Gramoday Se Bharat about emergence of new media viz Twitter/
Uday, Skill development in Youth, Bharat Facebook and how to give inputs to them.
Parv, Contributions of women in freedom Director General (News), Shri. Sitanshu Kar
struggle. Visits of Union Council of Ministers briefed the PTCs about the issue. On 9th Sep,
to more than 150 places all over the country 2016 RNU Raipur launched its Facebook
associated with heroes of Indian Freedom account.
movement were also covered prominently. During the period under report extensive
Besides, special arrangements were made to planning was made by NSD and RNUs at West
cover Rio Olympics and Paralympics held in Bengal, Tamilnadu, Puducherry and Kerala
Brazil. for comprehensive coverage of Assembly
elections in their respective states.
Regional News Units The SBG (2016-17) for RNUs is R 20.24 crores.
All India Radio’s 46 Regional News Units
(RNUs) play a vital role in catering the Special Coverage of Swachhta Pakhwada
information needs of the people. RNUs make News Services Division of All India Radio
bulletins and programmes in 77 regional put out many special programmes to mark
languages/ dialects to make news region the second anniversary of 'Swachh Bharat
specific and people friendly. Each state has Mission'. It was launched by the Hon’ble Prime
at least one RNU and bigger states have up to Minister Shri Narendra Modi on 2nd October,
four RNUs for effective coverage of events in 2014. NSD broadcast special programmes as
the state. The RNUs originate 443 bulletins well as covered the Swachhta events in major
every day for a total duration of about 33 bulletins of Hindi, English, Urdu and other
hours that includes regional, external, DTH Indian languages during the last week of
services and FM headlines. RNUs also mount September, 2016 to 2nd October, 2016. The
1706 news- based programmes in a month for scheduled programmes prepared by Union/
a total duration of nearly 142 hours besides States/UTs governments held in different
broadcasting special programmes when State parts of the country to mark the anniversary
Assemblies are in session. of 'Swachh Bharat Mission' also covered well.
FM Headlines serve immediate needs of 46 Regional News Units of AIR also gave wide
information savvy listeners during their daily coverage to spot news of 2nd anniversary of
busy schedule in cities and towns. At present Swachh Bharat Mission on 2nd Oct 2016 in
250 headline bulletins in 16 languages are their respective regional bulletins. Besides
being produced by RNUs. this, the Swachhta Campaign news items
RNUs have about 88 full- time were also carried in FM News headlines.
correspondents/ editors (including Seven RNUs mounted special programmes on the
non-RNU correspondents) working across theme under their current affairs slot during
the country. In addition, services of 518 the week commencing from 2nd Oct 2016.
Part Time correspondents (PTCs) at district Social Media platforms of NSD viz, Twitter and
level are being utilized to get news stories Facebook as well as website widely covered
from remote areas. They are provided various activities and programmes on the
guidance and professional support by regular theme organised throughout the country.

184 Annual Report 2016-17

The coverage had noticeable impact on Social as presentation of Rail Budget, Economic
Media platforms. Twitter/ Facebook were survey, General Budget and celebration of
also used for cross media publicity of special International Yoga Day, Rashtriya Ekta Diwas
programmes on radio planned on the theme. and Swachh Bharat Abhiyan.
More than 50 stories were posted on facebook. To cater to the needs of moving population
Stories were tweeted and re-tweets of related AIR mobile news app was launched in the
important events were also sent. In addition, month of April, 2013. Listeners can listen to
tweets containing video clips, audio clips and their news and news based programs on their
pictures to its 1.28 million Twitter followers mobile phone. App is available on internet
were sent. More than 100 Tweets were posted free of cost.
during the period of campaign.
NSD started a campaign to highlight the Mann Ki Baat Programme
contributions of general public inspired by Twenty fifth episodes of Hon’ble Prime
Swachh Bharat Mission. On pilot basis, a Minister’s radio address to the nation has
special news item is being broadcast in major been done successfully by NSD, AIR. For
news bulletins in Hindi and English from Mann Ki Baat programme, live webcasting
26th October, 2016. is done on website newsonair.nic.in. LIVE
tweeting is done through the NSD's twitter
Website & Social Media account @airnewsalerts; addresses are being
The IT unit maintains and updates the NSD's LIVE tweeted in English and Hindi. The audios
official website newsonair.nic.in. Various of programme are uploaded on Soundcloud
National, International, sports, business soon after the broadcast.
news besides news based programs, Features
and Special programs are uploaded on the Reporting Unit
website. Audio and text of news bulletins from Reporting unit covered diverse news events
NSD and Regional News Units carried on the and happenings during the period which
website. The Audio and text for Independence includes completion of 2 years of Government,
Day Address of Prime Minister, President’s new initiatives like Gramodaya se Bharat
Addresses on eve of Independence Day Uday and programmes like Azadi 70 Saal
and Republic Day, Union Budget, Railway Zara Yaad karo Kurbaani were also covered.
Budget etc were uploaded on website. Live All editions of Prime Minister’s Mann Ki Baat
webcasting of Mann ki Baat programme on All India Radio were covered extensively.
is done on NSD's website through special Special Correspondents went abroad
window.Awareness programs carried on for extensive coverage of President, Vice
website-Azadi 70 Saal-Yaad Karo Qurbani, President and Prime Minister. These includes
Swachh Bharat Abhiyan, International yoga President’s visit to China, Ghana, Ivory
day, online services for voters, Coverage of Coast and Namibia, Vice President’s visit to
campaigns such as Rashtriya Ekta Divas, Hungary, Algeria, Nigeria, Mali, Morocco,
Vigilance awareness week, Do's and Don'ts Tunisia and Venezuela for NAM conference.
during Earthquake, News policy for broadcast Prime Minister’s visit to Saudi Arabia, Iran,
media, Guidelines for coverage of Elections Afghanistan, Switzerland, Qatar, Mexico,
by AIR and Doordarshan and many more. Uzbekistan, Vietnam were covered. PM's visit
NSD has made its presence impressively on to African Countries of Mozambique, South
social media. Likes for NSD's facebook page Africa, Tanzania, Kenya, G-20 Summit at
have crossed 31.1 lakhs. NSD’s official Twitter Hangzhou, China, and ASEAN-India and East
handle @airnewsalerts has crossed 13.1 lakh Asia Summits at Laos were widely covered in
followers. LIVE tweeting was done on special AIR’s bulletins. BRICS Summit and India-
events and awareness campaigns such Russia annual summit which was held in
Goa was also covered prominently.

Activities under Broadcasting Sector 185

Besides, Monsoon Session of Parliament, Ministers, Council of Ministers, Heads of
Special Session of Delhi Assembly, birth many government institutions and other
centenary of Pt. Deen Dayal Upadhyay was dignitaries. Discussions were mounted
other important news events covered by the on Prime Minister’s monthly broadcast to
Reporting Unit. the nation “Mann Ki Baat”. Special live
bilingual programmes were mounted on
Talks and Current Affairs Unit presentation of Railway Budget, General
The Talks & Current Affairs unit has been Budget-2016. Special programmes on Issues
assigned to broadcast analytical news based Before Parliament in English and Sansad Ke
programmes on various topics. The idea is Samaksh Mudde in Hindi were also broadcast
to help the listeners understand major news during the sessions of Parliament.
developments, put things in perspective and For remaining period of current financial
deal with a subject in detail. Various topics year NSD proposes special coverage for the
were discussed extensively in Current Affairs, programmes on 70th year of Independence
Spotlight/News Analysis, Samayiki, Money 2017 mount discussions on Issues Before
Talk, Vaad Samvaad, Countrywide, Surkhiyon Parliament on the eve of winter session 2016
Se Pare, Public Speak and Charcha Ka Vishay and Budget session of Parliament in 2017.
Hai programmes. Extensive coverage of Budget 2017 is also
Important programmes broadcast includes planned.
discussion on completion of two years of
NDA government, International Day of Yoga, Reference Unit
Swachhata Abhiyan, Beti Bachao– Beti Reference Unit supplies prior information
Padhao, Kanya Brun Hatya, Women safety, about the various activities/ programmes of
Pandit Deen Dayal Upadhyay’s contribution, the government and political parties on daily
Sardar Vallabhbhai Patel contribution to basis to various units of NSD, AIR. The Unit
unite India, Inauguration of Stand-up India is headed by a Deputy Director (News) and an
Scheme, India-US Defence Cooperation Assistant Reference Officer (ARO) assists him
and Make in India Scheme, discussions in day to day function of the unit. Reference
on Assembly Elections to various states, unit also deals with Library activities and
Pradhan Mantri Ujjwala Yojana, Gramoday feeds GNR/HNR, Talks & Current Affairs and
Se Bharat Uday, Heart of Asia Conference Reporting with referral and computerized
– 2016, Skill development in Youth, Live back- up facility. It deals with backgrounders,
coverage of counting of votes to various biographies, analyses of news bulletins and
assembly elections. letters from the listeners etc. The Unit brings
NSD also broadcast programme on increase out a diary of forthcoming events every day
in Minimum Support Price of Paddy, and has a library with over 20712 titles. Out
Pradhan Mantri Fasal Bima Yojana, Impact of the total collection, it has about 856 books
of Britain exit from European Union on India, on mass media and broadcasting. The Library
seventh pay commission report, Fifteen year subscribes to about 26 newspapers and 67
vision document of NITI Aayog, “Swachh magazines.
Survekshan-2017, Nuclear Security Summit
and Global Terror Database, discussions on Administrative Wing
G-20 Finance Ministers’ Meet, Integration of CVC guidelines are strictly followed in the
Agriculture markets and farmers’ interest, posting of various staff on the sensitive posts
Paris Agreement on climate change, India- for transparency in the day to day work
China relations and many other bilateral of administration and accounts. The file
relations. tracking system has been made operational.
NSD broadcast interview of many Cabinet 104 RTI applications and 13 First Appeals
were received and replies to all the RTI

186 Annual Report 2016-17

applications and 1st appeal were given within Commercial Wing of All India Radio through
the prescribed time limit. its Central Sales Unit at Mumbai, 15 main
Commercial Broadcasting Service Centers
Staff Position located in different parts of the country, 10
News Services Division is having sanctioned Commercial Revenue Divisions(CRDs) at
strength of 516 posts. Out of which 287 posts Mumbai, Delhi, Bangalore, and Kolkata has
are lying vacant in various cadres of NSD. The been able to augment the overall commercial
multiple activities of NSD, AIR are however revenue of the organization year-after-year
being managed by engaging contractual staff/ along with maintaining its basic identity as a
Casual assignees as per policy/guidelines Public Service Broadcaster.
issued by Prasar Bharati Secretariat. A prescribed Code of Conduct governs the
programmes as well as commercials broadcast
Budget & Audit on All India Radio. While strictly adhering
The final budget grant for NSD, AIR 2016- to the Broadcast and Commercial Codes
2017 under the non-plan Head is R 21.645 and facing budgetary and staff constraints
crores and under IEBR Head (PP&SS) is at almost all the AIR Stations including CBS
R29.60 crores only. The accounts of NSD, AIR Centers, Vividh Bharati Stations and FM
were audited for the year 2010-2011 to 2014- Channels, Commercial Wing has been able
2015 by DG (Audit) Central Expenditure. to procure business from major corporate
The replies of all the audit objections have clients/advertisers as well as Government
been furnished. Except 03 audit objections, Departments and the PSUs.
all paras have been settled by DG (Audit), As part of the new initiatives for revenue
Central Expenditure, Govt. of India. generation we have started Highway Advisory
Services in collaboration with Ministry of
Women Welfare Activities Road Transport and Highways. The service is
The Internal Complaint Committee (ICC) to available on Delhi-Jaipur highway, wherein,
redress the grievances of Women employees an hourly 5 minutes programme is broadcast
exists in NSD. A separate rest room for the giving raod safety information apart from the
women employees has also been earmarked. latest traffic and wheather updates. Travelers
Guidelines issued by the government for can monitor the service in their car receivers
welfare of SC/ST/OBCs and minorities are on this highway. AIR is in constant touch
being followed strictly. with the ministry to extend this service on
other highways also.
Implementation of Official Language Our All India toll free No. 15102 is also serving
Various orders issued by the Department as a “ One stop shop” for all Commerical
of Official languages are given due activities, making advertising more simple by
weightage for the implementation of Official reaching at the door step of the clients. On an
language Hindi. Town Official language average 10000 calls per month are recieved.
implementation committee Delhi (Centre) To tap the market potential at local level a new
honoured NSD by two prizes i.e. first prize for strategy is being adopted for the local radio
commendable work in official language and stations. To boost the moral especially at local
IIIrd prize for in house journal 'Akashvani radio stations for the first time felicitated the
Samachar Bharati 2015'. achievers those have crossed their assigned
target, for the financial year 2015-16 on 20th
Commercial Wing June, 2016. A conference of CBS heads and
The onous for generate revenue for All India heads of CSU, Mumbai was also held on 21st
Radio lies on its commercial set-up. Inspite June 2016 to review the revenue generation
of fast changing scenario in the field of radio efforts of the different field units.
broadcasting during the last few years,

Activities under Broadcasting Sector 187

Commercial Wing has continued 1:1 Bonus present Marketing Divisions are functional at
Schemes for spot-buys bookings on all New Delhi, Bangalore, Kolkata and Mumbai.
Primary Channels, Local Radio Stations, FM All these divisions working towards generating
as well as Vividh Bharati Stations. While commercial revenue for All India Radio have
monitoring such market-friendly schemes, been renamed as Commercial and Revenue
Commericial Wing is in constant touch Divisions.
with clients/advertisers at all levels so as Commercial and Revenue Divisions of Prasar
to convince them to invest their major part Bharati function as key flashpoints between
of ad-spends on All India Radio , the only the entire media market and the programming
medium which covers the entire country. link to ensure that the best market practices
CRDs and CBS Centres provide cost- effective are also taken forward on Radio and
media plans for their clients giving maximum Doordarshan in a progressive manner. The
opportunity to their products/services within planned, strategic and aggressive marketing
their available budget. methodology of these Divisions is contributing
immensely to the overall revenue generation
The Commercial Wing of All India Radio has of Prasar Bharati. A single window facility
been equally involved with other executive for all the channels of All India Radio and
sections/wings of All India Radio in giving Doordarshan, CRDs cater to all the needs of
support/strategic feed back to the policy advertising.
makers in the Programme Wing in order to Some of our major clients include Ministry
make the radio broadcasts more effective in of Agriculture, Ministry of Consumer Affairs,
the current competitive media environment. Ministry of Drinking Water and Sanitation,
In fact, the bonus for generating revenue for Ministry of Minority Affairs, Ministry of Rural
the organization as a whole lays upon the Development, Ministry of Health & Family
Commerical Wing and undobutly it has given Welfare, Directorate of Income Tax ,Ministry
good results in boosting the overall revenue of Human Resource Development, National
of the organization in the last few years. Disaster Management Authority, Ministry
of Home Affairs, Registrar General of Births
The table below shows All India Radio gross and Deaths, DOPT, PCRA, BSNL & Private
revenue earnings from all sources including clients such as Spicejet, Finolex pipes, Exide
commercial during the last five years: Life Insurance, Suzuki Two wheelers, Glaxo
SmithKline Health Care, Maruti Suzuki etc.
2011-12 R 359.65 crore Association of the Prime Minister of India
with All India Radio through the programme
2012-13 R 376.68 crore “Mann Ki Baat” has not only given a boost
to AIR’s image but is also giving us good
2013-14 R 510.95 crore revenue. This year’s highlights also include
earning good revenue from Radio partnership
2014-15 R 479.46 crore of popular movie “M.S.Dhoni-The Untold
Story” and adding many new clients like
2015-16 R 524.13 crore Patanjali, NALSA, Gopaljee Anand, TVS
motorcycles, Election Commission of India,
2016-17 R 224.99.00 crore UGC and Ministry of New and Renewable
(up to September, 2016) Energy etc. it is for the first time, All India
Radio has earned revenue to the tune of Rs.
With the present trend of revenue earnings, 1.1 Crore by successfully marketing the Radio
the Commercial Wing will achive the target Partnership with popular movie “M.S.Dhoni-
laid down by the end of present financial year.

Marketing Division
The overall revenue generation of Prasar
Bharati has been growing remarkably ever
since Marketing Divisions came into being
way back in late 90’s.The first Marketing
Division was established in Mumbai and at

188 Annual Report 2016-17

The Untold Story”. All India Radio has been Music, both in Hindustani and Carnatic.
able to earn overall commercial revenue of R Since April 2003, AIR Archives has started
454 Crores in the year 2015-16, out of which releasing selection from its precious music
R250 Crores were contributed by CRD Delhi collections under the banner “Akashvani
alone. During the current financial year the Sangeet”. So far 105 music albums have
revenue earned by CRD Delhi for AIR is R 127 been released from the Central Archives.
Crores till the end of September 2016. Sales counters for those were opened at 100
The period from November to March every year AIR stations and many of the Doordarshan
is always the time when the activities gear up Kendras. In addition to this, released albums
as far as procuring business from various are also available with a retail music stall in
Ministries and department is concerned. At Dilli Haat, New Delhi. 
present we are awaiting approvals from the
Ministry of Women and Child Development, Ready for Release ACDs:
Ministry of Rural Development, Ministry After completion of screening, selection,
of Health & Family Welfare, Department of audio quality improvement & finalization, the
Income Tax and Ministry of Drinking water following Audio CDs are ready for release:
and Sanitation. With the kind of projects in
the pipeline we hope to get good revenue and a) Gurbani,
achieve our target. b) Church Choirs and
c) Hamd – Naat – Salaam – Manqabat
Transcription & Programme Exchange
Service New Marketing Strategies
The Transcription Service was started on AIR has been releasing authentic and
3rd April, 1954 and entrusted with the original archival music under the banner of
main function of preparing transcription “Akashvani Sangeet”. But till recently due
of speeches of all dignitaries with a special to lack of proper online and other modes of
reference to the Presidents & Prime Ministers publicity, its availability in the market was
of India. This unit was also performing the not noticeable. In order to circumvent this
duty of the processing of vinyl disc labelled lacuna, various proposals have been explored.
“AIR-TS records” for preservation of recordings Thereafter, an online portal named www.
for future broadcast. The nomenclature of prasarbharatiarchives.co.in was launched
the Service was changed to “Transcription in February 2016. The rare collection from
& Programme Exchange Service” from 1st the archives of Akashvani and Doordarshan
April, 1959 and the office was placed under are now available on this portal for public to
the independent charge of a “Director”. As purchase.
the processed records eventually proved to be
uneconomical, the processing work had to be Sound Archives
closed down in June 1967 and new modes The Sound Archives of All India Radio can
of preservation like analogue magnetic tapes be called the National Audio Archives of the
etc. came into use. Informal archiving had nation as it is the largest audio library of Indian
been there in the country, this unit took this music recordings.The library preserves voice
job later as an organized activity. recordings of eminent personalities, freedom
fighters and national leaders. Apart from
Release from Air Archives: this, award-winning radio dramas, features,
All India Radio got the opportunity to record, documentaries and memorial lectures are
broadcast and preserve the renditions of all the also available in the library. This library also
major musicians over a period of time. Today contains recordings of all the Presidents and
it has a rich repertoire of Indian Classical Prime Ministers of India.

Activities under Broadcasting Sector 189

Digital Sound Archives 1110 hrs. and 1215 hrs. on RN Channel for
Transcription & Programme Exchange transmitting programmes to all AIR stations.
Service (T&PES) has taken up a mega project These include programmes from Sound
of digitizing all the analogue content. A Archives, Programme Exchange Library, and
special project was launched to digitize all also those contributed by stations.
Archival recordings in 2001 and the project is Programme Exchange Library circulates radio
still continuing. Resultantly, Akashvani has serials which are produced under software
become one of the major digital libraries in development projects of PP&D unit of DG:
the broadcasting network with internationally AIR to identified radio stations. Moreover
accepted norms. Programmes transferred monthly chain play produced by the Central
so far into digital medium is 26418 hours Drama unit of DG: AIR are also circulated
approximately. to identified radio stations after being fed
through regular RN channel chunk.
Radio Autobiography
In the category of Radio Autobiography, 228 Transcription Unit
recordings of eminent personalities from One of the important functions of this unit
various walks of life have been preserved. The is to transcribe the recording of speeches
Central Archives of All India Radio is a rich delivered by the President and the Prime
repository of priceless recordings of Radio Minister and preserve them in the form of
Autobiographies of renowned musicians, volumes in chronological order.
public figures, litterateurs, etc. like Sh. J.R.D It is obligatory on the part of AIR stations
Tata, Ustad Ali Akbar Khan, Sh. Harivansh to record all the speeches delivered by
Rai Bachchan and Dr. Verghese Kurien, etc. the President and the Prime Minister in
Recently Autobiographies of following eminent public functions. The bound volumes of all
personalities have been recorded: transcriptions of above are prepared and kept
a) Padmshree Vidushi Prof. Rita Ganguli (A in the Archives. All the speeches of President
and Prime Minister are preserved in CD form
renowned Hindustani classical vocalist), with detailed data entry. Also, transcription
b) Padmshree Dr. Gyan Chaturvedi (a of Mann Ki Baat by Prime Minister Narendra
Modi along with the audio CD is being
national level senior Cartoonist) and preserved in Central Archives.
c) Dr. Kapil Tiwari, a senior writer,
Highlights During 1st APRIL 2016 TO 30th
philosopher, language expert and October 2016:
research scholar 1) For promotion and awareness of
To enrich the collection further, the Central
Archives is planning to record the various Akashvani Sangeet CDs and Archival
other luminaries from different walks of life. material of AIR and Doordarashan, stalls
were put up during the following events:-
Programme Exchange Library a. CII GES 2016 at Greater Noida on
The main purpose of this unit is to exchange
good quality audio programmes among 21st to 23 April, 2016
the stations as per their requirements. In b. Delhi Book Fair, 27th to 4th September
PEU Library approx. 8000 tapes containing
the recordings of music and spoken word 2016 at Pragati Maidan
programmes along with Radio Serials and c. CII Big Picture Summit at Le Méridien
Lessons on Languages and Community
Singing Songs are used for this purpose. New Delhi on 25-26 October, 2016
Transcription & Programme Exchange Service 2) Following ACDs were released:
has been allotted a fixed chunk between
a. Shreemad Bhagabat: A set of 8 Audio
CDs has been released and put for sale

190 Annual Report 2016-17

online at www.prasarbharatiarchives. g. Emani Sankara Sastry (Veena Recital):
co.in (Shreemad Bhagabat in Odia A top ranking musician and an
Language )
outstanding Veena Maestro Emani
b. Jagannath Bhajanvali ACDs (Vol. 4 was ahead of his times, gave concerts
and Vol. 5): throughout the length and breadth of
the country and abroad. His
(The voices of Odia singers in the participation in the East-West music
past rendered a unique magical effect festival, Tansen festival, AIR's
on the devotees of Lord Jagannath National Programmes of Music,
which were almost lost in oblivion. Vishnu Digambar Festival, Sur Singar
The Akashvani Archives has made Samsad’s Haridas Sangeet Sammelan
arduous effort to retrieve and enliven and other prestigious music
them in the minds of thousands of conferences won him distinction in
listeners.) the field of music.
3) Sanskaar Geet and Other traditional
c. Indru Oru Thagaval, Thenkatchi Ko songs:
Swaminathan (Vol-1): So far 2,512 songs of Sanskaar Geet along
with their notation, script, translation in
(Thenkatchi Ko, Swaminathan, Hindi and English and photographs sent
a down–to–earth person and an by DG: AIR under Akashvani Lok Sampada
impressive narrator was the host of Sanrakshan Maha Pariyojana has been
the daily programme “INDRU ORU preserved in the Central Archives.
THAGAVAL” of All India Radio, 4) Web based Library Management System:
Chennai.) A web based Library Management
System common for both All India Radio
d. Indru Oru Thagaval, Thenkatchi Ko & Doordarshan has been developed.
Swaminathan (Vol-2): It is primarily applied for archiving of
enormous quantity of and valuable
(Thenkatchi Ko, Swaminathan, a down– information regarding audio and video
to–earth person and an impressive contents, Photos and documents of All
narrator was the host of the daily India Radio and Doordarshan.
programme “INDRU ORU THAGAVAL” 5) Digitization of old publications:
of All India Radio, Chennai.) Digitization work of old magazines,
journals and books of All India Radio,
e. M.S. Viswanathan (Radio viz. Indian Listeners, Akashvani, etc. has
Autobiography of legendary Music been in progress.
Director):
External Services Division
The present CD is an autobiography
of late M.S.Viswanathan (MSV) based (i) Brief Introduction
on a long interview made with him The cardinal role played by International/
by Shri R.Sudarshan, a Programme External Broadcasting as an instrument of
Executive of All India Radio at Foreign Policy and Public Diplomacy needs no
Chennai. MSV talks about his life elaboration. Nations attach great importance
and work, recollecting and retrieving to international broadcasting as a means
momentous occasions of his long of projecting their image and point of view
career. abroad.

f. Tanjore S. Kalyanaraman (Carnatic
Vocal):

Tanjore S. Kalyanaraman, popularly
known as SKR in music circles was a
front ranking concert performer in the
second half of the 20th Century.

Activities under Broadcasting Sector 191

Due to its colonial link with England, Services Division follows a composite pattern
broadcasting came almost simultaneously that generally comprise of News Bulletins,
in England and India. Similarly, shortly Commentaries, Current Events and Review
after BBC started its first foreign language of the Indian Press.
broadcast in Arabic in 1938 on All India Radio Besides Newsreel, Magazine Programmes on
entered the domain of external broadcast sports and literature, talks and discussions
on 1st October, 1939 purely as a tool for on social economic, political historical,
propaganda for the Allies during the World scientific and cultural subjects, features on
War II with a service in Pushto language to developmental activities, important events
counter the German Radio Blitzkrieg in the and institutions, classical, folk and modern
region and supplement the efforts by the music of India’s diverse regions, form a major
BBC in this part of the world. At the dawn part of total programme output.
of Independence, ESD had to donne a new The dominant theme of all programmes in
avatar as the voice of an emerging nation, External Services Division is to present the
an old civilization, a tool for diplomacy and reality of India as a strong secular, democratic,
also effective propaganda machinery at the republic which is vibrant, forward looking
time of different crises. and engaged in the task of rapid economic,
Since then the External Services Division of industrial and technological progress. The
AIR has been a vital link between India and rest fact of India’s large technical manpower and
of the World, specially with those countries its achievements and ecological balance are
where the interest of India are intertwined put across in easy and simple parlance.
because of Indian population, staying in Similarly, India’s faith in non-violence, its
those countries. Indians, who left their home commitment to universal human rights and
decades ago in search of better life today international peace and its contribution to
live on every part of the globe and are still the creation of a new world economic order
interested to know what “The Country of their are frequently discussed. External Services
birth” holds for them. Naturally, External Division continues to supply recordings
Services Broadcast has been projecting the of music, spoken word and composite
Indian point of view on matters of national programmes to about 25 foreign broadcasting
and international importance through its organizations under the existing Cultural
various programmes. Exchange Programmes, in addition to this
External Services Division of All India External Services Division continues to
Radio ranks high among the External Radio beam all across the globe commentaries on
networks of the world both in reach and range contemporary and relevant issues and press
covering about 100 countries in 27 languages. reviews in all its transmissions.
AIR through its external broadcasts, aims
to keep the overseas listeners in touch with (ii) New Initiatives and Modernisation
the ethos of India. The languages in which Efforts
AIR reaches its foreign audience are English, (i) Revamping and strengthening of ESD
French, Russian, Swahili, Arabic, Persian,
Tibetan, Chinese, Thai, Burmese, and services particularly those targeted to
Bhasha Indonesia. The services in Hindi, Indian Sub-continent, our immediate
Bangla, Tamil, Telugu, Malayalam, Kannad neighbourhood, Af-Pak region and the
and Gujarati are directed at overseas Indians, regions which are considered important
those in Urdu, Punjabi, Sindhi, Saraiki, both from foreign relations and strategic
Sinhala, Bangla and Nepali are meant perspectives was initiated. As part of this,
for listeners in the Indian sub-continent ESD has recently undertaken revamping
and immediate neighbourhood. External and modernisation of its various services
targeted to these regions. Specific

192 Annual Report 2016-17

emphasis has been laid on content popular among the Baluchi population
reorientation of its Nepali, Tibetan, living in AfPak region. There has long been
Chinese, Dari, Baluchi, Urdu, Sindhi, a clamour for improving our reception and
Bangla, Pushto and Persian services also broaden our reach from even Baluchi
during the year. Diaspora living outside the region. The
launch of this multi media website and
As part of this effort, during the recent mobile app on 16th September, 2016 will
visit of the Prime Minister Shri Narendra further enhance reach of the service.
Modi’s visit to Iran, the External Services
Division launched a dedicated multi media (ii) Steps have been initiated to strengthen
website and mobile app for its Persian the Talks Unit of the ESD to enable it
service, the Hon’ble Prime Minister made to produce more area specific news and
special reference to this service during his current affairs based programmes.
state visit to Iran.
(iii) A multi-media website with Live Internet
In view of the important place Bangladesh Radio and Radio on Demand components
occupies in India’s foreign policy and
foreign relations, a dedicated service for at par with other international
broadcasters has been launched for ESD
Bangladesh and the Bengali speaking which would go a long way to make ESD
diaspora was launched on 23rd August
2016 by the Hon’ble President of India services available across the globe and
Shri Pranab Mukherjee. The concept particularly to the areas where the service
of this unique channel emanates from was not reaching hither before.
the decision taken during the visit of (iv) In this context, steps have also been
the Hon’ble Prime Minister of India to initiated to start Live Internet Radio for all
Dhaka, regarding exploring possibilities the 27 ESD services which will enhance its
of content sharing among the broadcast access globally, a multi media web portal
organisations of the two nations for with live streaming of 12 languages of
further strengthening the existing close ESD have been launched, the languages
cultural, economic, political and emotional are Arabic, Baluchi, Bangla, Dari,
bonding between the two neighbours. This English, Hindi, Nepali, Persian, Russian,
channel broadcasts programmes from the Urdu, Pashtu and Tamil while the
State of the art high power 1000 Kw DRM remaining web portals of ESD languages
transmitter installed at Chinsurah in West are in the pipeline. The mobile apps.of
Bengal with a capacity to cover the entire eight languages has also been launched,
length and breadth of Bangladesh. The the languages are English, Hindi, Urdu,
channel broadcasts programmes for 16 Bangla, Nepali, Tamil, Persian and
hours per day and is also available through Baluchi while the reaining mobile apps of
live streaming on a multi media website services are in the process of addition.

airworldservice.org and mobile app. (v) A massive digitization work for all
recordings of archival value has been
Similarly a multimedia webpage and the initiated wherein more than 25,000 tapes
mobile app of Baluchi service was also in different Indian and Foreign Languages
launched in the wake of the Hon’ble Prime have been digitized in a time bound
Minister Shri Narendra Modi’s address to manner and the remaining digitization
the nation from the ramparts of the Lal work is under progress.
Quila on the Independence Day sharing
concern about the condition about the (vi) ESD has also initiated steps towards
Baluchi nationals in Pakistan. Baluchi computerizing all the foreign language
service of ESD has been broadcasting units to slowly move towards a paperless
since May, 1974. The service has been very system.

Activities under Broadcasting Sector 193

(vii) ESD has started using the other social Sr. Science Journalist
media platforms like facebook, twitter, ●● Special Talk on the occasion of
watsapp, mobile app etc. for propagation
of its programmes and making them ‘World Earth Day’ By Dr. Meenakshi
more interactive in nature. Watsapp Dua, Assistant Professor, School of
based request programme has been Environmental Sciences. JNU
introduced in Urdu Service which is ●● English version of Prime Minister of
getting responses from all over the World, India Shri Narendra Modi’s Monthly
while with the launch of mobile apps, Radio Address to the people of India
ESD services have now become easily “MANN KI BAAT”
accessible around the globe. ●● Welcome to Studio 1: An Interview
with Mr. Kailash Satyarthi, Nobel
(iii) Reviving Co-Operation and Co- Peace Prize Winner
Ordination with MEA: ●● Interviewer: Ms. Archana Dutta,
To foster a greater understanding of India Former DG, News
abroad, particularly in view of India’s ever ●● Special Talk on ‘May Day’ Labour
growing stature through the medium of Radio, Movement “
recently initiatives have been taken to revive ●● Curtain Raiser on 63rd National Film
the coordination and cooperation with the Awards Interview with C. Senthil
MEA (XP Division in view of the commonality Rajan, Director, Directorate of Film
of purposes of XP Division of MEA and ESD, Festivals.
AIR) ●● Pot Pourri: Interview with Monali
Thakur, National Award Winning
(iv) Some of the Important Programmes Female playback Singer.
Broadcast from ESD during 01/04/2016 ●● An Interview with Mr. Ovidiu
TO 31/10/2016 ARE AS UNDER: Mikelescu, President & Director
General, Radio Romania.
●● Focus: Interview with Mr. Etienne ●● Indian Heritage: Wisdom of India –
Schneider, Deputy Prime Minister and Kautilya’s Arthasartra Talk by Prof.
Minister for Economy, Luzembourg. M.G.S. Narayanan, Former Chairman
ICHR (6 part talk series)
●● Of Persons, Places & Things: Interview ●● My Dateless India Diary: An Interview
with Mr. Jonathan Granoff, American with Ms. Susan Griffith Jones, Writer,
lawyer, Screenwriter, lecturer and Photographer, Painter and Film Maker
President of the Global Security ●● Indian Heritage: World No Tobacco
Institute. Day Talk by Dr. Pushpendra Kumar
Verma, Assistant Professor, Specialist
●● Indian Heritage: ‘Right against Might’ in TB & Chest Diseases, National
(On Salt March of Mahatma Gandhi) Institute of TB and Respiratory
diseases, Delhi
●● Special Talk on World Health Day: ●● An Interview with Dr. A Surya
Beat Diabetes (The Theme of World Prakash, Chairman, Prasar Bharati,
Health Day) By Dr. A.S. Lata, Sr. Broadcasting Corporation of India
Consultant Diabetes, Sitaram Bhartia ●● The Recording of the The Recording
Institute of Science & Research, New of the speech delivered by Hon’ble
Delhi Prime Minister Shri Narendra Modi at

●● Dateline Delhi: Discussion - Nuclear
Security Summit an Indian perspective

●● Participants: 1) Commodore (Retd)
Uday Bhaskar, 2) Prof. Raja Raman,
Prof. Emeritus, School of Physical
Sciences, JNU 3) Mr. Pallava Bagla,

194 Annual Report 2016-17

Shanghai Cooperation Organisation Divas 2017
Summit 2016 at Tashkent, Uzbekistan ●● A feature on Netaji Subhash Chandra
●● Focus: BREXIT AND INDIA- A dialogue
between Ambassadors (retired) Bose on his Birthday
C.Dasgupta and Dipankar De Sarkar ●● Special Programme on Republic day
Senior Journalist.
●● Focus: India European Union Relation and Martyrdom day of Gandhiji
after BREXIT, an Interview with Shri ●● Coverage National festival of Play’s
Peter Szijjarto, Foreign Minister of
Hungary ‘Bharat Rang Mahotsav’
●● Address to the Nation by Hon’ble ●● Feature of National Science day
President of India Shri Pranab ●● Musical programme on Spring Session
Mukherjee, on the eve of Independence ●● President Message on the Eve of
Day of India.
●● On the 70th Independence Day of Republic Day
India, a Radio Report on the Flag ●● Live Broadcast of Commentary (Hindi)
Hoisting Ceremony including the
Prime Minister of India Shri Narendra of Republic Day Parade from Rajpath
Modi’s Address from the ramparts of India Gate.
Red Fort, New Delhi.
●● Special Musical programme- The National Channel
Divine Maestro (On Carnatic music ●● At Rashtriya Prasaran Seva (NCH) many
legend
●● MS Subbulakshmi) (4 Part musical programmes highlighting the new welfare
feature) schemes of government were broadcast
●● BRICS 2016 GOA SUMMIT- Agenda by National Channel during the period
and Dimensions (Discussion) of Ist April 2016 to 31st October 2016
●● Participants: Alok Amitabh Divry like “Swachh Bharat Abhiyan”, “Pradhan
Joint Secretary, Ministry of External Mantri Jeevan Jyoti Beema Yojna”, “Smart
Affairs, Sameer Saran, Vice President City Mission”, ”Stand up India”, “Ustad
Observer Research Foundation schemes for minorities” and “Schemes for
(Moderator) Dr. Sachin Chaturvedi, the welfare of person with disabilities”.
DG: Research & Information System ●● Programmes were broadcast in various
for Developing Countries. formats, including phone-in programmes
Besides above, some forthcoming important to create awareness about the government
programmes from November 2016 to March initiatives in public health sector such
2017 are as under: as:- “Mission Indradhanush”, ”Rashtriya
●● Special programme on World AIDS Bima Yojna” , “AYUSH” etc.
Day ●● Government is focussing on financial
●● Discussion of Human Rights Day inclusion of backward and marginalized
●● Musical feature on Christmas sections of society. Taking note of it,
●● Special three part of Round up National Channel had broadcast several
Programme on the year 2016 programmes on various formats to
●● Wide coverage of Pravasi Bharatya make people aware about such schemes
e.g ‘Pradhan Mantri Jan Dhan Yojna’,
‘Pradhan Mantri Surakhsa Bima Yojna’,
‘Atal pension Yojna etc.
●● National channel made programmes
on almost every Government initiated
schemes related to the upliftment of
farmers and people from rural area of
country such as; ‘Din Dayal Upadhyay

Activities under Broadcasting Sector 195

Gramin Koushal Yojna’, ‘Fasal Bima programmes on “Pradhan Mantri Swarn
Yojna’, ‘Soil Health Card’,’Pradhan Mantri Nivesh Yojna”, “Imapact of GST”, “Pradhan
Gram Sinchai Yojna’. Mantri Mudra Yojna”, “ Emerging sector
●● Environmental Issues were also included of E-Commerce”.
in programmes in which concerned For the remaining period of the current
ministry’s officials were invited. Renowned financial year the main focus will be on
Environmentalist Sh. M.C. Mehta was mounting programmes on Government’s
also featured in one of ours personality Social Welfare Schemes. During the initial
based prog. “Mulaquat”. months of New Year National Channel
●● Suitable programmes were made with will organize some musical concerts.
the objective to create awareness and
sensitize the public through positive International Relations Unit
portrayal of women in media. International Relations Unit of the
●● Programmes were broadcast for creating Directorate General is the nodal section,
mass awareness of the legal provisions which coordinates all international matters
relating to sexual crimes against women relating to Programme Wing of AIR like foreign
and punishment for violation of such deputations, implementation of broadcast
provisions. related clauses of Cultural Exchange
●● National Channel organized workshops to Programmes (CEPs)/MoUs signed with foreign
promote the ‘International Day of Yoga’, broadcasting organisations, participation of
and made several programmes on it also. AIR in the international radio/song festivals,
On this occasion a Panel discussion on hosting of training workshops/conferences
“Yoga-for happiness and stress free life” in india, memberships of international media
was also done. bodies, etc.
●● In connection with the commemoration of
70th Independence Day this year National Activities/ Achievements During The
Channel have produced and b’cast 25 Period 2016-17
radio spots focusing on the life of great ●● The IR Unit successfully coordinated
Freedom-Fighters. The same spots along
with patriotic songs were broadcast along participation of AIR music troupe in the
with theme based songs on Government’s 4th ABU Radio Song Festival 2016 held
Public Welfare Schemes for the common at Beijing, China. A song entry titled
man during the entire month of August ‘Creation’ of AIR Imphal was shortlisted
2016. by the ABU jury among the finalists of the
●● National Channel has also broadcast said Radio Song Festival. The shortlisted
several programmes based on views and song was sung by Ms. Thokcom Lansana
feedbacks of beneficiaries of government Chanu- a twelve standard student. As per
schemes. These programmes were made rule of the festival, the singer was invited by
in various formats including Phone-In ABU to perform live before the audiences
programmes and O.B based programmes. at the gala finale held in Beijing, China on
●● Programmes were mounted on various 26th April, 2016. The event was hosted
other schemes launched for the cross by China National Radio. Finalists from
section of society from time to time e.g thirteen countries performed live at the
Rashtriya Saur Urja Mission, Start Up finale function. Indian singer opened the
India, Make In India, Digital India etc. festival with her lively performance, which
●● Programmes were also mounted was appreciated by one and all. The finale
event was organised on the sidelines of
Radio Asia 2016 Conference, which was
attended by DG, AIR, and Member (pers.),

196 Annual Report 2016-17

Prasar Bharati. National Academy Of Broadcasting &
●● Process is on for inviting entries from Multimedia (Programme)
National Academy of Broadcasting &
different AIR stations for the next 5th Multimedia (Programme),hitherto known
ABU Radio Song Festrival, to be held in on as Staff Training Institute (Programme) ,
27th April, 2017 in Bangkok, Thailand. is the apex training institute of Prasar
Bharati , it is located at Kingsway Camp,
●● AIR’s entry - 'Diary of a Tiger' (,d ck?k dh Delhi, which is responsible for training of
Mk;jh) won the 1st Prize in the ‘Community in-service Programme and Administrative
personnel working at various stations /
Service Announcement’ category of offices of All India Radio and Doordarshan.
the prestigious ABU Prizes 2016- an It was declared a subordinate office of DG,
international competition of radio AIR, New Delhi on 01.01.1990. Subsequently
programmes. The winning programme other six Regional Training Institutes namely,
was produced by Shri Abhinay Srivastava, NABM (P) Bhubaneswar & RABM (P)’s at
Programme Executive, AIR Allahabad. Ahmedabad, Hyderabad, Lucknow, Shillong
The award included a trophy, certificate and Thiruvananthapuram came into existence
and a cash prize of 2000 USD. in different zones covering the entire country
●● AIR also contributed to the preliminary with a mandate to impart training to the staff
judging of the ABU Prize 2016 in two of AIR & Doordarshan. The Regional Training
categories ‘News Reporting’ and ‘Radio academies are controlled by National Academy
Drama’. Shri R. N. Mishra, ADG (News), of Broadcasting & Multimedia (Programme),
NSD, AIR, New Delhi and Shri Rakesh Delhi for coordination of various training
Dhaundiyal, Programme Executive, AIR, programmes.
Bhopal, served as the external jury and
screened the ABU provided entries from Sphere Of Activities
different countries in their respective 1 Induction Training Programme
categories. ABU Prizes are awarded in six The launching of massive and combined
categories- Drama, Documentary, News Induction Training Programme (ITP), initiated
Reporting, Public Service Announcement, for the first time by Prasar Bharati in the year
Interactive programmes and innovative 2015-16 which aims at training approximately
programmes. 1256 newly inducted personnel recruited by
●● Under the Cultural Exchange Programme Prasar Bharati in programme and engineering
Agreements (CEP) signed between cadres of both AIR and Doordarshan in a
Government of India and different span of less than two years is a watershed in
countries, the Bulgarian music the history of Prasar Bharati. The ITP is being
programmes were broadcast from AIR conducted at NABM Delhi & Bhubaneswar
Delhi on the occasion of Bulgaria’s the simultaneously for which planning,
Slavonic Letters and Bulgarian Education Scheduling and other important initiatives
& Culture Day observed on 24th May are triggered by NABM,Delhi ,which includes
every year. development of study materials, assistance in
●● Delegations from the foreign broadcasting arrangement of resource persons and logistic
organizations of Russia, China and support including supply of training kits
Romania visited AIR with the objective to etc for both NABMs Delhi & Bhubaneswar.
strengthen the cooperative relationship The broad framework of Induction Training
between Prasar Bharati and their Programme which runs for nine weeks at both
respective Radio organizations. the academies where two ITP programmes
●● During the current financial year, IR Unit coincides after three weeks and runs in a
executed seven foreign deputations of AIR
officials.

Activities under Broadcasting Sector 197

parallel way with major role and involvement three weeks practical training is imparted
of NABM(P) Delhi in the execution of this nine both in Audio & Audio-Video programme
weeks Programme. It is worth mentioning productions. The first three days and the last
here that prior to this training programmes three weeks is common training platform for
for DD officials were outsourced to FTII,Pune both programmers and engineers. Diversified
where our own faculty was deployed,thus approach is employed throughout, on
losing a substantial amount of money from shaping Prasar Bharati workforce as media
Prasar Bharati exchequer,which has now professionals with an understanding of all
been marginalized. aspects of Radio and Television production,
at the same time transforming them into
Genesis responsible & independent Public Service
Today contemporary & constantly shifting Broadcasters.
media industry prefer individuals, who can
tap, understand, analyze and challenge the 2 In-House Training Courses for Air & DD
inherent creativity and come up with fresh Staff
and innovative interpretations. Induction NABMs and RABMs of Prasar Bharati aim
Training matrix is devised with a vision to towards creating an effective workforce by
effectively capture & unravel this inherent developing competence, expanding horizon
creativity and to acquaint them with the and sharpening the inherent prowess by
Basics of Radio & TV production. It is driven planning and executing courses which
by hosts of ubiquitous concepts & designs are appropriate, useful and relevant. The
which come together to identify and enhance courses are designed with a vision to foster
potential, capability, capacity & creativity and facilitate the attributes of the staff and
and equip them to meet the challenges of also to increase awareness and equip them
changing media landscape. to meet the challenges of changing times
In consonance with this vision, new vis-a-vis media. These workshops are meant
incumbents of AIR and Doordarshan in the for Programme & Administrative staff of
cadre of Programme Executive, Transmission AIR & Doordarshan. Combined courses for
Executives, Production Assistants and Programme, Engineering & Administrative
Engineering Assistants are subjected to Wings are also organised in order to
comprehensive and multi-modal training achieve the goal of close coordination and
methodology at “National Academy of cooperation amongst the technical and
Broadcasting & Multimedia” in Delhi & programme staff. Comprehensive training
Bhubaneswar.  programmes are based on varied subjects
which include Programme courses like,
Nine Weeks Module Archiving & Digitization,Role of Social Media
Six Weeks theory & Three Weeks practical ,Market Research & Market Dynamics,Team
training, both in Audio & Audio- visual Building & Leadership,Redesigning Youth
medium has been specifically designed & children Programme,Gender issues
to give exposure toward the appropriate & Gender related Programmes,Training
vocational, practical and theoretical learning for Vani Trainers, Production of Tele
in Broadcasting. A strong emphasis on Films,Airtime Marketing,Broadcast Strategy
Programme production (content & technique) during Natuaral Disasters,Radio Agrivision,
is present throughout the course, which Participatory Special Audience Programme,
addresses all facets of production and Duty Room Management,Social Media &
operations. The first three days are primarily Programming,Ethics & work Culture,Handling
an introduction to the organization & Media Audition,Broadcast journalism,New Trends
world in general. Two weeks thereafter are In sports Coverage ,Automation & Digitisation
Radio specific & subsequent three weeks of Libraries, Agriculture School on AIR,
caters to the TV related subjects. After which

198 Annual Report 2016-17