feu rouge design profil

FineLine 2|F Design & Advertising Consultants

www.feurougedesign.com COMPANY PROFILE

OUR SERVICES “WHEN PEOPLE TALKED ABOUT INNOVATION IN THE ‘90S,

Corporate Identity : Designing and Printing of Logos, they really meant technology. When people talk about innovation in this decade,
Business Cards, Letterheads, Envelopes, Folders, Files,
Labels, Invitation & Greeting Cards, and of all sizes they meant technology. When people talk about innovation in this decade,
and colour in English & Malay.
THEY REALLY MEAN DESIGN.”
ONE STOP PRINTING CENTRE

Brochure & Corporate Design / Web Design / Video
Editing / Logo Design & Branding /Advertising Design
Catalogue Design & Packaging / Printing Service

LARGE FORMAT PRINTING

Banner / Bunting / Backdrop / Signboard / Lightbox
Colorbond | Box Up E.g / Front Led / Back Led
Signage / Aching Signage /Arcylic Laser Cut
Box Up / Signage Slot In & Out / Directional Signage
Arcylic / 3D Signage & Logo / Policarbonate Printing

CREATIVE DESIGN :

We provide our clients with creative designs that has purpose and a clear visual message. Our design process
begins with content input meetings to help us identify your goals, your personal preferences and your company’s
brand promise. Throughout our design process we work very closely with our clients to make sure that we’re
meeting their goals. We provide them with the right image and message that communicates who they are;
differentiating them from their competitors.

MULTIMEDIA AND WEB DESIGN :

Our designers work in a variety of categories in multimedia and web design. Since each of our clients in unique,
we have developed different multimedia styles custom built with specific goals in mind. it is always our policy
to implement the client’s ideas first and offer our suggestions as we go. We believe that creativity is part of
individuality!

WE CREATE 2|F design & advertising consultants

TO HELP YOU STAY ABOUT US

AHEAD WELCOME TO A NEW STANDARD CREATIVE EXCELENCE 2|F

2|F has carved a niche for itself in the Advertising
since particulary in Northern Malaysia since its
inception in early 2002.
It comprises of a dynamic team of professional each
with decades of experience encompassing every
aspect of the industry. The combined strength of each
team-member dedicated expertise is what has move
2|F to the fore front as one of the fasters expanding
agencies in Northern Malaysia, Today.

IT’S WHAT WE DO WITH
POTENTIAL THAT IS THE
MEASURE OF WHO WE ARE

ACTUALLY, THIS IS NOT ABOUT US.
IT’S ABOUT OUR TURELESS DEVOTION TO BRANDING.
YOUR BRANDING.

«2|F design & advertising consultants WE ARE ALWAYS
READY TO COME
THE AGENCY ALONG WITH YOU

FINELINE | FEU ROUGE DESIGN OUR EXPERTISES:

In meeting the demanding challenges of today, • Corporate Design
we accomplished ourselved with dynamic team of • Exhibition Design & Construction
pratitioners in the field of Advertising, Marketing & • Float Design & Construction
Communication and various services. • Graphic Illustration & Signages
• Commercial Photography
We are offfering you several aspect of Advertising • Signages | Billboard | LED Sign
and promotional needs in order to publisize and • Interior Architecture
promote your organization. • Print Production

Applying a broad perspective and the varied
background skils of its employees are often the key
to solving difficult advertising problem.

« GETTING TO KNOW US MASTERING
WHAT WE KNOW BEST

CLIENT RELATIONSHIPS ACCOUNT EXPERIENCE

At Feu Rouge Design, we believe in • Kedah Tourism Malaysia
developing strong client relationships • Damansara Realty
by gaining respect through a thorough • Tesco Melaka, Kg Selangor
understanding of your business. As such, • Kaseh Dia Sdn Bhd
we begin each project by interviewing • Jabatan Hutan Kedah
and listening to our clients. We want to • Restorants / Hotel / Office / Property
hear and understand your vision and • Wisma Darulaman
experience. • BDB Sdn Bhd
• RISDA
We like to “work with” as opposed to • Felda
“work for” you. The more we know about • Maybank
your business and the more you participate • KLCC Food Court
throughout the design process, the better • Intermark Double Tree
our end results. We build relationships by • Petronas Dayabumi KL
providing insight and objective points-of- • Resrorants Hameeds, Q Bistro
view that add value beyond the scope of
design. Hameediyah etc
• Jetty Point Langkawi

2|F design & advertising consultants

RAPIDLY EXPANDING BASED ON
A SOUND CORPORATE PHILOSOPHY

Since its inception, 2|F has inspired only for excellence, this commitment stems from a sound corporate philosophy based
on pooling the individual strenghts of our varied team members into a cohensive effective and outstanding creative force.
Over the years, it is this philosophy that has propelled us to where we are today...
“We at 2|F are totally dedicated to provide an edge in professional advertising, marketing and communication services,
focused in Northern Region.

A DYNAMIC POOL OF
EXCEPTIONAL TALENTS

From the partners, to the artist who convert concept into visible masterpieces that draw sales,
each professional at 2|F is fully aware of the demands for excellence in every task we undertake.
That is why we operate as “Cohensive family of professional dedicated to creative excellence.”

THE FORCE BEHIND
OUR METEORIC RISE
OUR PARTNERS

The parners of 2|F comprised of 2 outstanding personallities who
are experience corporate players in the advertising scene.
Their profile in management and communication related fields is
vital factor that has steered 2|F to a prominent position.

2|F design & advertising consultants

OUR PARTNERS

ROHAIZAN SHAFIE | FINELINE

His works experience includes blue chip account and leading corporate,
product & service clientele rangers from Maybank, CIMB, Perlis State Economic
Corporation, Kedah State Economic Corporation, State Government of Kedah,
Pelangi Hotel Langkawi, Kedah Resort Sdn. Bhd, Arkitek Cipta Bina, Arkitek
Haluan Reka, Business Computer Sdn. Bhd, Solsis Computer Sdn. Bhd, Hewlet
Packard, Unifloor Sdn. Bhd, Tae-Hwa Jaya Sdn. Bhd (Taiwan), Takagi Sdn. Bhd
(Japan) Nichias Corporated LTD (Japan)
After graduating from Institute Technology KL, he went to UK to further his
advertising skills, upon his return, he was an account Manager at SB Consultant
(Advertising Agency) in KL, and later become as associate of ROS & REM
Associate Sdn. Bhd with International link Agency.
As a Co-founder of 2|F, he bring with him over 20 years of hands on experience
and unspread expoture, both local and foreign. An advantage that’s passed on
to its varied clienteles.

SOME STYLE IS LAGENDARY

FAIRUZ ROHAIZAN | FEU ROUGE DESIGN

He is an enthusiatic and versatile Creative/Partners. His
forte lies in his interest in Computer Graphics. His love assist
in the development of Creative Conceps and Campaign
Ideas.

He is also known for his attention to detail and dedication
to his work, with the recent expansion of our graphic unit
and DTP, Fairuz Head the team and provides his team
members with every opportunity to develope their very own
design personality in order to give our client a varied and
impressive presentation.

2|F design & advertising consultants

SUPPORT TEAM

2|F has a team of support visualizer, Graphic Designer, Illustrator,
Sculpturist and related artist to enable us to offset overload work
period in an efficient and professional manner closely supervised by
our Creative Director and Senior Creative team members to ensure the
highest standard of creative design works.

THIS IS TEAMWORK

Ours is a team that has the experience and genuine enthusiasm to deliver
a successful sign programme every time. From initial conception, through
design, production and final installation, it’s these skills that produce
the cost-eff ective, dependable signage solutions that we’ve built our
reputation on.

ASSOCIATE SUPPLIERS

Our association with some leading printers, hardwares, production

and other related suppliers to ensure that clients get full Advertising,

Communication and Marketing attention and standards at all time.

2|F design & advertising consultants

CSREERAVTIIVCEE

Design Is Not Just Shapes, Symbols And Typography.. FEU ROUGE DESIGN
It Is An Expression Of Who You Are, Of What The Product KL STUDIO
Is. Thinking Outside The Box Takes Time, That Is Something
U May Not Have. A Designer Of Everything 2010 - 2015

U See N Touch....

Advertising (Above The Line):
Brochure, Catalogues, Posters, Leaflets, Booklets, Direct Mailers, Newsletters, Magazines,
Company Profiles, Banners, Sigboards, Roll Ups And Pop Ups Of All Types And Sizes.

CERTIFICATE SSM / MOF /CIDB



Nur Nabilla
B.Mm (Hons) Film and Animation (MMU)
Dip. Interior Design (UiTM)

Nabila believes that talent does not discriminate age. Many can attest to his boldness
and persistent nature which more often than not, brings the best in people.

Prior to Feu Rouge Design, Nabila spent a combination of 6 years in Interior Design
as the Design Director for Medium Design Works and Addison Grace among others.

Always a visionary, she foresaw the future of 3D visualisation in Interior Design and head
on to complete a Bachelor’s Degree in Film and Animation where she met her future
business partner. It was then that she honed his 3D skills, equipping herself with the
necessary tools of trade to start a company of her own.

Nabila has a natural eye for design and is the driving force behind Feu Rouge Design.

She demands perfection from everyone and motivates her staff to always push the limits.
SHe boasts an impressive portfolio, combining Interior Design with 3D visualization with
her involvement in projects such as the Petronas HQ in Khartoum, Sudan and a Hotel
in Jabal Khandamah, Mecca. Her clientele includes Kuwait Financial House, Citibank,
HeiTech Padu Berhad, UDA Holdings Berhad, HBSC, Amalinsya, UPEN Selangor and
Majlis Agama Islam Selangor. Nabila is co-founder and Executive Director for FM Media.

Ditya Qrisha Farianda
Jakarta Design Centre (JDC)
Degree Advertising & Film Media Ads

Known for her entrepreneurial spirit, Qrisha enthusiasm for design is complemented
by her warm welcoming nature and industry bestpractices mentality. SHe is a
passionate advocate of practical design and strives to bring together creativity and
innovation, branding herself a businessoriented- designer.

In 2015, Qrisha founded Feu Rouge Design after her short stint as an executive
in Richmount Resource Oil & Gas. Determined to take on the challenges of
the entrepreneurial world, he led a team of creative designers who share his
determination, drive and passion.

Throughout the years, Qrisha has worked with some very interesting clients including
Grand Indonesia, Trans Studio, Petronas, BNI and Kota Kasablanca among others.
An honours graduate of Film and Animation, JDC , her early portfolio includes
Advertising for Putrajaya Corporation Office, Dewan Undangan Negeri and
Menteri Besar’s Office of the Nusajaya Administration Centre.

When not behind his desk or out expanding his network, Qrisha can be found
exploring the splendor of Asia for inspiration.

ORGANIZATION CHART

CREATIVE OUR TEAM CREATIVE
FAIRUZ ROHAIZAN
KHAIRUL ANWAR KHAIRUL ANWAR
PR / Marketing Creative | Graphic Partner PR / Marketing

KHAIRUL ANWAR ADMINISTRATION KHAIRUL ANWAR
PR / Marketing PR / Marketing
MAYANG YUDITHA
KHAIRUL ANWAR KHAIRUL ANWAR
PR / Marketing Admin Manager PR / Marketing

KHAIRUL ANWAR NUR NABILA KHAIRUL ANWAR
PR / Marketing PR / Marketing
Account Clark
PRODUCTION
ACCOUNT SERVICING
JULIANA
SHAZWAN Production Manager
Account Manager
NATASHA ALISHA
PUSAM Assistant Production
PR Manager
KHAIRUL ANWAR
PR / Marketing

MEDIA & PUBLIC RELATION

HUSSIN AMIL
Media Manager & PR

AMRY MAT DESA
Asistant Media Manager

3D
VISUALISATION

The 3D technology is a powerful tool for visual communications. UDA Holdings
At FM Media, we use 3D graphics and visualisation to help realise Berhad
your vision and ideas. We provide solutions for a wide-range of Gaya Bangsar
business applications including product visualization, packaging
design, architectural rendering and animation.

UDA Holdings Berhad Kumpulan Senireka Sdn. Bhd.
Sinaran TTDI Dewan Undangan Negeri, Nusajaya

Private Residence
Interior Design

Faber Group
Armada

Geoffrey Thomas
Associates

BOOTH EXHIBITIONS & 3D INTERIOR MODELING

Pop out of the two-dimensional world. No matter what the need is, we can create 3D models of products,
machines, people or just about anything and animate all of them to create true to life demonstrations, animations
or videos. We can even take 3D models or animations and format them for easy viewing through the web. The
possibilities are endless

KERETA BERHIAS
(KEDAH MPKP)

Kereta Berhias dari Majlis Perbadanan Perladangan
Kedah semperna Majlis Jubli Emas pada hari
Perarakan hari Keputeraan Sultan Kedah 2018
Berkosepkan Burung Helang yang membawa lambang
dan kemashuran di Negeri Kedah Darulaman

HAMEEDS RESTORANT

KLIA, KLCC, INTERMARK, TESCO MELAKA, JETTY POINT LANGKAWI, JB CENTRAL, NU KL CENTRAL

BERKAT MADINAH AMPANG









VIDEO & MOTION
GRAPHICS

FM MEDIA specializes in both 2D and 3D motion graphics video
productions for content presentation such as corporate video
and event launching as well as purely aesthetic, art video.

Combining the power of animation, visual effects and motion
graphics, video is one of the most effective ways of delivering your
message to your audience.

HeiTech Padu Berhad TM
Website Launch Montage Liga Malaysia TV Ad



INTERACTIVE
DESIGN

Information would be worthless without an effective delivery.
Communicating ideas and information is now made easy with
the use of interactive design. From website development to
multimedia presentation, we use the latest in rich media
content to help you communicate better.

WEBSITE Client : Mag Builders Sdn Bhd
DEVELOPMENT Project : Website (cms)Company :
Mag Builders Sdn Bhd
Client : Mag Builders Sdn Bhd Ulr : www.magbuilders.my
Project : Website (cms)Company :
Mag Builders Sdn Bhd
Ulr : www.magbuilders.my

WEBSITE Client : Mag Builders Sdn Bhd
DEVELOPMENT Project : Website (cms)Company :
Mag Builders Sdn Bhd
Client : Mag Builders Sdn Bhd Ulr : www.magbuilders.my
Project : Website (cms)Company :
Mag Builders Sdn Bhd
Ulr : www.magbuilders.my

WEBSITE
DEVELOPMENT

Client : Mag Builders Sdn Bhd
Project : Website (cms)Company :
Mag Builders Sdn Bhd
Ulr : www.magbuilders.my

Client : Plomo Group

Project : Website Portal

cmsCompany : Business

developmentUrl : www.plomogroup.

com

WEBSITE
DEVELOPMENT

Client : MAMPU
Project : Website Portal
cmsCompany : GovUrl : www.
mampu.gov.my

WEBSITE
DEVELOPMENT

Client : Dinar Link Gold Card
Project: Website Portal cms Company
: Online investment Url
: www.dinarlink.com

WEBSITE
DEVELOPMENT

Client : Dinar Link Gold Card
Project: Website Portal cms Company :
Online investment Url
: www.dinarlink.com

WEBSITE
DEVELOPMENT

It’s Simple - We Love Designig, Illustrating, Visualising And Strategising

As a dynamic creative, dedication, communication and imagination are central to everything we do.

TO MANAINLTRAODYUSCTIIOAN

Malaysia captivates the traveller. It is a fascinatingly modern
country with a vibrant mix of old and new. It is contemporary
Asian at heart– a country that’s moving swiftly towards
modernisation, yet holds close to its thriving cultural heritage.

GRAPHIC DESIGN

Feu Rouge Design offers excellence in both the creative and technical aspects of
design. Our experience in working with business and government organizations
gives us an in-depth knowledge and understanding of private and public sector
requirements. We provide creative advice and consultation,
and the strategies to achieve your objectives.

PRIMMEALMAIYNSIISATER

FOREWORD

I would like to congratulate the publisher for their effort and initiative in publishing The
Malaysian Book of Tourists Special Edition – “Visit Malaysia 2020”.

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INTRODUCTION

DR MAHATHIR BIN MOHAMAD
11 October 2019

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Best Regards.

DATO SinYCEhDieAfHMAD BIN SYED KASSIM
Editor

“ M A L AY S I A T R U LY A S I A ”

MAGAZINE & DIRECTORY
PUBLISHING DESIGN

CORPORATE DIARY
PU LEATHER CUSTOM MADE

BRAND STRATEGY COLLATERALS FOR EVENT Over all
Pizza Hut’s new wheel launching at Kota
Our brand strategy service helps clients to lay foundation Client : Pizza Hut Damansara, We provide all the creative ma-
in building up as well as developing brand Project : Hot On Wheel terial including backdrop ,poster ,snake and
(Brand architecture, Brand Portfolio, Brand Position launchingCompany : Food ladder. The concept is more to cheer and
and Value Proposition). and beverages new energy.
The challenge
• Brand strategy BRAND NAMING PROCESS The most challenging part is to meet client’s
• Brand Portfolio Strategy need, we did proposed 2 and 3 design for
• Brand Architecture the event concept, and Chinese new year
• Brand Positioning concept.
• Value Proposition Collaterals
1. Backdrop2. Game plan snake & ladder3.
CORE IDENTITY Poster4. Launching video5. Press kit

To lay firm foundation for your brand, core identity is essential BrEasnsdense MaEnsscaogdeer BrNanadming SloTaggalnin/e LoCgoreation BrGanudidelines
to be innovated. This is reason why we always emphasize core
identity in any project which makes your brand long-lasting in
consumers

• Brand messaging
• Brand naming & slogan writing
• Logo design
• Brand guidelines

PACKAGING Nhi t b o qu n: <10OC S n ph m c a TH true VEG Nhi t b o qu n: <10OC S n ph m c a TH true VEG Nhi t b o qu n: <10OC Nhi t b o qu n: <10OC S n ph m c a TH true VEG
TCCL: TH30A-TP a ch : Ngh a àn, Ngh An TCCL: TH30A-TP a ch : Ngh a àn, Ngh An TCCL: TH30A-TP TCCL: TH30A-TP a ch : Ngh a àn, Ngh An
It’s proven that an attractive packaging design will boost sales. H n dùng: < 3 tháng i n Tho i: 038.234.678 H n dùng: < 3 tháng i n Tho i: 038.234.678 H n dùng: < 3 tháng H n dùng: < 3 tháng i n Tho i: 038.234.678
Only a properly designed packaging will draw the attention of
customers - a must in today’s competitive marketing. Feu 300g 1g 0 0g 200g
Rouge Design knows the secret which makes your packaging
outstanding, that’s way to help you gain profit.
• Packaging Design
• Product design

BRAND DIGITAL

Brand digital is a new and fast-growing trend because of its
interactive and viral capability. With sound understandings on
technology and communication, we help you to set up brand digital
plan with creativity and effectiveness.
• Brand digital planning
• Web design & development
• Online advertising
• Social build & management

CORPORATE
IDENTITY

Corporate identity makes your brand
image far more professional in eyes of
target audiences as well as internal
communication. We bring unique and
consistency to corperate identity which
maximizes your brand awareness.

• Stationery
• Marketing matterials: brochure, catalogue, flyer,
company profile, annual report, print ads …
• Sales materials



STORE &
SIGNATURE
IDENTITY

Retail places are where consumers have touch with your
brand very often. Therefore, we always make your brand
image impressive to attract more customers and strenghen
your brand awareness.
• POSM
• Booth, Counter
• Showroom

INTERIOR &
EXTERIOR

With business space, it’s crucial to invest in creativity to acttract
customers. We help you to design your space impressively,
effectively & consistently for your brand image.
• Office
• Bar, cáfe, karaoke, Restaurant
• Hotel, resort, spa, Mini Market
• House, villa

BEVERAGE REAL ESTATE HOTEL & RESORT TOURISM FASHION
INVESTMENT & CONSTRUCTION AGRICULTURE INDUSTRY EDUCATION
BANKING TRADITIONAL & HERITAGE OIL & GAS LOGISTIC & SHIPPING

CORPORATE BRANDING
Client Diamond Forever
Project : Paper bag
Company : Multi level marketing

Proposed Design For Rp Paperbag C/w Matte Printing design c

CORPORATE BRANDING

Client : Kopitiam Lagenda
Project : Corporate branding-
Company : Café