feu rouge design profil

CSR RE-BRANDING Client : KFC
Over all Project : Re-brandingCompany :
Under One Tree is re-branding project from Projek Penyayang. We proposed- Food and beverages
new concept new identity and new logo. As we all know CSR project from
KFC is giving a charity to underprivileged and unfortunate people. In 2010
they have new budget to change some idea and new concept to make public
notice about it.
The challenge
Most of the part is to understand the concept of KFC and to re built the logo
and whole corporate identity.
Collaterals
1. Ads tray2. Bunting3. News paper Ads
4. T-shirt for staff5. Cap & buttons6. Promo poster





THIS IS
ASPIRATIONAL
SIGNAGE

See the light
Fabricated lettering and free-standing
monoliths are considered the sign-making
standard and are specifi ed by designers
and end-users alike. We’ve built on this and
harnessed advances in LED technology to
bring a sustainable, highly-eff ective method
of illuminations for our fabricated lettering and
ultra-thin backlit panels.

A SIGN IS THE ARCHITECTURAL INTERPRETATION
OF A BRAND IDENTITY AND AN UNDERSTANDING
OF GRAPHIC USAGE RULES IS PARAMOUNT FOR
ITSEFF ECTIVE EXECUTION.

Creatively speaking

A well-informed, inspirational and energyeffi
cient environment adds value to a business

and improves the health and productivity
of its workforce. This fact underpins our
creative approach. It calls for visual impact and
up-to-date, relevant information; it demands

innovation.

Today’s progressive technologies and sign
systems now off er real sustainability and, with

powerful digital media, these solutions are
versatile, scalable and easy to update.

Where fl exibility is key, our stunning range
of frameless glass displays off ers infi nite
possibilities. And, for a universal appeal, the
use of energy-effi cient LED to illuminate signs
can create a dramatic visual contrast to the

mood and atmosphere within a building.

STRIVE TO ACHIEVE A POSITIVE REACTION
TO AN ORGANISATION THROUGH ITS SIGNAGE

Digital Glass. Bringing life to glass

Creating a distinctive offi ce interior that
incorporates a brand and promotes an
identity is high on the list of priorities for most
businesses, particularly when relocating to
new premises.

Digital Glass is designed to transform and
personalise a blank canvas with dynamic
large format graphics. This is cutting-edge
innovation and it’s bringing life to glass
by converting ordinary fl at glass into
eyecatching, memorable and energy-effi cient
design solutions.

Digital Glass are patented
technologies that off er a raft of radical
solutions for offi ce environments. They meet
DDA regulations, enhance the workplace and
bring daylight illumination to the offi ce along
with the productivity and wellbeing benefi ts
associated with natural light.

Signifi cantly more fl exible and cost-eff ective
than surface printing to glass or laminated
PVB inter-layers, Digital Glass also produce
vast energy cost savings and
measurable carbon reductions.

It’s about showing the way

This is state-of-the-art, yet timeless signage
that pushes the boundaries of design and
expectation.

A successful sign system will convey the
right information, clearly and concisely,

to help people fi nd their way to a specifi c
location or destination. Visitors to unfamiliar

environments rely on our solutions to
direct them to areas easily, particularly for

the visually impaired, and safely, where
emergency escape routes must be indicated

eff ectively.

Our wayfi nding solutions are distinctive, yet
discrete and intuitive enough to allow the

subconscious to recognise and respond to
information at a glance.

PROJECT
MANAGEMENT
IS THE KEY TO
SUCCESS IN
CORPORATE SIGN
PROGRAMMES

Sign solutions for the hotel
and leisure industry

The international industry presents exciting
opportunities for signage. Our experience
within it has led to the development of a
comprehensive portfolio of sign solutions that
are designed to complement any restaurant
or hotel interior and have been specified to
Jakarta indonesia and Singapore. Intrinsic
to the process is the close relationships
we forge with designers and operators to
produce a complete sign strategy that meets
the demands of a consistent branding,
menu and promotional display or wayfinding
programme.

A proven philosophy

The design process behind this strategy is
based upon a simple, yet proven philosophy.
Our sign solutions must:

• Complement the architectural environment
and internal fi nishes of a building

• Enhance the visitor experience
• Implement and reinforce brand identity
• Provide a future-proof and cost-eff ective

solution
• Guide guests and visitors easily within

unfamiliar surroundings
• Comply with local planning and DDA

requirements.

THE BEAUTY OF
DESIGN IS IN
THE EYE OF
THE BEHOLDER



“Signbox demonstrated a good understanding
of the brief right from the start and completed
each stage of the project on schedule. We
were kept well informed at all stages of the
contract’s progress.

Signbox provided an excellent level of service
teamed with high quality products. The team
was extremely thorough and professional,
which ensured the project ran without a hitch!”





OUR SUCCESS IS DEFINED BY THE
COOPERATION, DESIGN DIALOGUE
AND SOCIAL RESPONSIBILITY WHICH
ARE FUNDAMENTAL TO OUR WORK
ETHIC AND MISSION TO CREATE
INNOVATIVE PRODUCTS OF QUALITY
AND EXCELLENCE



KLCC CONVENTION CENTER MIHAS EXHIBITIONS KEDAH STATE BOOTH 2015

KLCC CONVENTION CENTER MIHAS EXHIBITIONS KEDAH STATE BOOTH 2015



LRT TAIPAN SIGNAGE





























































www.feurougedesign.com CONTACT

HEAD OFFICE

FEU ROUGE DESIGN

ASSOCIATE PARTNER

FEU ROUGE METAL WORKS STRUCTURES DESIGN
Container Studio Designs
No 133 Jalan Dagang 1/11,
Villa Dagang Utama,
68000 Ampang, Selangor
Tel / Fax : +603 - 731 0851
Hp : +6011 - 5649 8057 / +6017 - 6619 520
Email : [email protected]

Date of Incorporated
4th November 2003
Paid-up Capital
RM 150,000.00
Bank
CIMB Bank Berhad,
14 Jalan Tengku Ampuan Zabedah D9/D
Seksyen 9, 40100 Shah Alam
Selangor, Malaysia

Feu Rouge Design (001806473-W)
Kedah • Kuala Lumpur • Jakarta

Associate Suppliers

We Are Also Associated With Some Leading Printers, Production Related Suppliers To Ensure
That Our Clients Get Full Advertisng Services
• Exhibitions Design & Construction • Graphic Illustration & Signages • Floatparade Design & Construction
• Interior Architecture • Gimmicks • Video & Motion Graphics