GD BIM

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |241

PLASTIC BAG

Design Specification

Dimension -

Material Plastic

Print 2/0

Finishing Screen Printing

Note

The size/dimension and materials can be different due to the
construction techniques used as long as it is still gives priority to
the efficiency.

Do not change the layout and/or include additional information that
may change the overall design structure without consulting the
corporate office.

VIII.b.Grandin-Collateral

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |242

FOOD PACK

Design Specification

Dimension -

Material Ivory 310 gr

Print 2/0

Finishing Doff Lamination, Pond, Glue

Note

The size/dimension and materials can be different due to the
construction techniques used as long as it is still gives priority to
the efficiency.

Do not change the layout and/or include additional information that
may change the overall design structure without consulting the
corporate office.

VIII.b.Grandin-Collateral

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |243

BOX PACKAGING

Design Specification

Dimension -

Material Ivory 310 gr

Print 4/0

Finishing Doff Lamination, Pond

Note

The size/dimension and materials can be different due to the
construction techniques used as long as it is still gives priority to
the efficiency.

Do not change the layout and/or include additional information that
may change the overall design structure without consulting the
corporate office.

VIII.b.Grandin-Collateral

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |244

A

FOOD TAG

Design Specification

Dimension 9 x 6 cm

Material HVS 100 gr

Print 2/0, 1/0

Finishing -

Note
A Area for the name of the food. Please use standard typography of
the brand to keep the consistency and legibility.

The size/dimension and materials can be different due to the
construction techniques used as long as it is still gives priority to
the efficiency.

Do not change the layout and/or include additional information that
may change the overall design structure without consulting the
corporate office.

VIII.b.Grandin-Collateral

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |245

PIN

Design Specification

Dimension 58 mm diamater

Material -

Print 2/0, 1/0

Finishing -

Note

The size/dimension and materials can be different due to the
construction techniques used as long as it is still gives priority to
the efficiency.

Do not change the layout and/or include additional information that
may change the overall design structure without consulting the
corporate office.

VIII.b.Grandin-Collateral

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |246

GREASE PROOF PAPER

Design Specification

Dimension -

Material Grease Paper

Print 1/0

Finishing -

Note

The size/dimension and materials can be different due to the
construction techniques used as long as it is still gives priority to
the efficiency.

Do not change the layout and/or include additional information that
may change the overall design structure without consulting the
corporate office.

VIII.b.Grandin-Collateral

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |247

CREAMER WHITE SUGAR
COFFEE BROWN SUGAR

TEA BAG

GOODIES PACK

Design Specification

Dimension 11 x 2 cm; 6,5 x 6,5 cm

Material Sachet Paper

Print 2/0

Finishing Press, Inner Plastic Coating (if necessary)

Note

The size/dimension and materials can be different due to the
construction techniques used as long as it is still gives priority to
the efficiency.

Do not change the layout and/or include additional information that
may change the overall design structure without consulting the
corporate office.

VIII.b.Grandin-Collateral

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |248

COASTER

Design Specification

Dimension 8,5 x 8,5 cm

Material Rubber/Paper

Print 2/0

Finishing Screen Printing, Pond

Note

The size/dimension and materials can be different due to the
construction techniques used as long as it is still gives priority to
the efficiency.

Do not change the layout and/or include additional information that
may change the overall design structure without consulting the
corporate office.

VIII.b.Grandin-Collateral

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |249

PLACEMAT

Design Specification

Dimension 45 x 30 cm

Material Rubber/Paper

Print 4/0

Finishing Pond,Transfer Printing

Note

The size/dimension and materials can be different due to the
construction techniques used as long as it is still gives priority to
the efficiency.

Do not change the layout and/or include additional information that
may change the overall design structure without consulting the
corporate office.

VIII.b.Grandin-Collateral

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |250

BILL HOLDER

Design Specification

Dimension -

Material Leather

Print -

Finishing Embossed, Gold Foil

Note

The size/dimension and materials can be different due to the
construction techniques used as long as it is still gives priority to
the efficiency.

Do not change the layout and/or include additional information that
may change the overall design structure without consulting the
corporate office.

VIII.b.Grandin-Collateral

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |251

B
A

2:1 FORMAT (10 x 5 m)

HORIZONTAL BILLBOARD

Design Specification

Dimension 10 x 5 m The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
Material MMT (Outdoor Material) priority to the efficiency.
Do not change the layout and/or include additional
Print 4/0 information that may change the overall design structure
without consulting the corporate office.
Finishing -
VIII.c.Grandin-Advertising
Note
A Rename the hotel name specific with the property’s
location, include address details, contacts, social media
and email.

B This is area for content/program/promotion as well
visual element if necessary. You may use different
sentences as marketing gimmick wording to deliver
brand image consistency.

Don’t use different typography on special
promotion/event/program title, keep the consistency of
the corporate font usage.

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |252

B

A

1:2 FORMAT (5 x 10 m)

VERTICAL BILLBOARD

Design Specification

Dimension 5 x 10 m The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
Material MMT (Outdoor Material) priority to the efficiency.
Do not change the layout and/or include additional
Print 4/0 information that may change the overall design structure
without consulting the corporate office.
Finishing -
VIII.c.Grandin-Advertising
Note
A Rename the hotel name specific with the property’s
location, include address details, contacts, social media
and email.

B This is area for content/program/promotion as well
visual element if necessary. You may use different
sentences as marketing gimmick wording to deliver
brand image consistency.

Don’t use different typography on special
promotion/event/program title, keep the consistency of
the corporate font usage.

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |253

B

A

FLYER

Design Specification

Dimension 15 x 21 cm The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
Material CTS 150 priority to the efficiency.
Do not change the layout and/or include additional
Print 4/0 information that may change the overall design structure
without consulting the corporate office.
Finishing -
VIII.c.Grandin-Advertising
Note
A Rename the hotel name specific with the property’s
location, include address details, contacts, social media
and email.

B This is area for content/program/promotion as well
visual element if necessary. You may use different
sentences as marketing gimmick wording to deliver
brand image consistency.

Don’t use different typography on special
promotion/event/program title, keep the consistency of
the corporate font usage.

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |254

B

A

POSTER

Design Specification

Dimension A2 (42 x 59,4 cm) The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
Material Art Carton 210 gr priority to the efficiency.
Do not change the layout and/or include additional
Print 4/0 information that may change the overall design structure
without consulting the corporate office.
Finishing -
VIII.c.Grandin-Advertising
Note
A Rename the hotel name specific with the property’s
location, include address details, contacts, social media
and email.

B This is area for content/program/promotion as well
visual element if necessary. You may use different
sentences as marketing gimmick wording to deliver
brand image consistency.

Don’t use different typography on special
promotion/event/program title, keep the consistency of
the corporate font usage.

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |255

A

ROLL BANNER/X-BANNER

Design Specification

Dimension 60 x 160 cm The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
Material Photo Paper/Albatros priority to the efficiency.
Do not change the layout and/or include additional
Print 1/0 information that may change the overall design structure
without consulting the corporate office.
Finishing Doff Lamination 1/0
VIII.c.Grandin-Advertising
Note
A This is area for content/program/promotion as well
visual element if necessary. You may use different
sentences as marketing gimmick wording to deliver
brand image consistency.

Don’t use different typography on special
promotion/event/program title, keep the consistency of
the corporate font usage.

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |256

A

grandin.com

BANNER

Design Specification

Dimension 5x1m The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
Material MMT (Outdoor material) priority to the efficiency.
Do not change the layout and/or include additional
Print 4/0 information that may change the overall design structure
without consulting the corporate office.
Finishing -
VIII.c.Grandin-Advertising
Note
A This is area for content/program/promotion as well
visual element if necessary. You may use different
sentences as marketing gimmick wording to deliver
brand image consistency.

Don’t use different typography on special
promotion/event/program title, keep the consistency of
the corporate font usage.

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |257

A

grandin.com

EMAIL BANNER

Design Specification

Dimension 600 x 110 px The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
Material - priority to the efficiency.
Do not change the layout and/or include additional
Print - information that may change the overall design structure
without consulting the corporate office.
Finishing -
VIII.c.Grandin-Advertising
Note
A This is area for content/program/promotion as well
visual element if necessary. You may use different
sentences as marketing gimmick wording to deliver
brand image consistency.

Don’t use different typography on special
promotion/event/program title, keep the consistency of
the corporate font usage.

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |258

EMAIL SIGNATURE

Design Specification

Dimension -

Material -

Print -

Finishing -

Note
A Replace personal information (name, position and
phone number)

The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
priority to the efficiency.

Do not change the layout and/or include additional
information that may change the overall design structure
without consulting the corporate office.

VIII.c.Grandin-Advertising

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |259

SOCIAL MEDIA POSTER

Design Specification

Dimension 650 x 650 px

Material -

Print -

Finishing -

Note

The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
priority to the efficiency.

Do not change the layout and/or include additional
information that may change the overall design structure
without consulting the corporate office.

VIII.c.Grandin-Advertising

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |260

LOGO ON HALLWAY LOGO ON SMALL WALL
VIII.d.Grandin-Signage
ENTRANCE LOGO

Design Specification

Dimension -

Material Logo: stainless steel & Acrylic with

neon lamp;

Pattern: copper coated brass

Print -

Finishing Construction, Installation

Note

The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
priority to the efficiency.

Do not change the layout and/or include additional
information that may change the overall design structure
without consulting the corporate office.

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |261

OUTER COVER

Design Specification

Dimension -

Material Hard cover with Syntethic Leather

Print -

Finishing -

Note

The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
priority to the efficiency.

Do not change the layout and/or include additional
information that may change the overall design structure
without consulting the corporate office.

VIII.e.Grandin-RestaurantMenu

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |262

FRONT BACK CONTENT DIVIDER
FRONT BACK
Design Specification

Dimension A4

Material Art Paper

Print 4/4

Finishing -

Note
The divider consists 2 pages in 1 sheet. The front page
contains a picture of a highlighted/special dish, while the
back page contains the description of that menu.

The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
priority to the efficiency.

Do not change the layout and/or include additional
information that may change the overall design structure
without consulting the corporate office.

FRONT BACK

VIII.e.Grandin-RestaurantMenu

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K BrandCommunication |263

MENU CONTENT

Design Specification

Dimension A4

Material Art Paper 150 gr

Print 4/4

Finishing -

Note
Each page of the menu content contains specific set of
dishes. The category of dishes may vary based on the
actual menu at the restaurant.

The size/dimension and materials can be different due to
the construction techniques used as long as it is still gives
priority to the efficiency.

Do not change the layout and/or include additional
information that may change the overall design structure
without consulting the corporate office.

VIII.e.Grandin-RestaurantMenu

G R A N D D A FA M | B R A N D D E S I G N G U I D E B O O K