newdigiship.eu • Digitalization and sustainability: the perfect combination Digitalization and sustainability must be aligned if the goal is to achieve optimum efficiency while producing the lowest possible environmental impact. Improvements such as reducing the use of paper and relying less on certain means of transport, using renewable energy sources or incorporating sustainable materials into production processes would not be possible without the use of digital technologies. Companies that have a corporate sustainability strategy must drive it through digitization. There are three aspects to a sustainable digital strategy. These all play an important role when looking to the future of you, your business, and even the collective globe. 1. A long-lasting, future-proof business model 2. Protecting the environment and livelihoods of individuals 3. Attracting younger, sustainability-driven customers 9.1 Why foster a culture of sustainability in digital businesses?
newdigiship.eu The digital revolution is currently changing the daily lives of billions of people around the world and is disrupting much of the global economy. Many sustainability researchers and representatives of civil society have been insisting for years on the need to change our economic model and our consumerist lifestyle in order to overcome the challenges facing the world of the 21st century. Can the much-discussed disruptive potential of digitalization be harnessed for this?“ Smart green world? Why? How? Watch the following video https://www.youtube.com/watch?v=lNkaGLMIm_Q 9.2 Smart green world
newdigiship.eu Take a look to the next video and reflect about… 1. What are the elements to take into account for the development of a sustainable digital business? 2. What is the relationship between resilience and sustainability in a digital business? Vídeo: https://www.youtube.com/watch?v=4DM4b82FtqM 11. CASE STUDY
newdigiship.eu Question 1. What is understood by digital sustainability? a) Digital sustainability refers to the use of data and technologies in everyday business activities to improve the environment and well-being. It represents a movement that changes the way companies do business and act responsibly b) Excessive use of digital technology c) Condition that favors economically sustainable businesses. Question 2. Where should we start working to enhance sustainability in digital business? a) In employee punctuality b) In employee time management c) Optimize data storage and cloud usage 12 . QUIZ
newdigiship.eu 13. Conclusions Takeaways of the module 1. You have learned why digital sustainability is important 2. You will know how to develop a digital sustainability strategy for digital business 3. You have understood the digital carbon footprint 4. You have learned the relevance of measuring the digital carbon footprint 5. You have discovered some tips to encourage the reduction of the digital carbon footprint
newdigiship.eu 14. Bibliography Dilmegani, Cem (2022). Digital Sustainability (2023): Importance & Top 5 Digital Solutions, available at: https://research.aimultiple.com/digital-transformation-and-sustainability/ Frey, John (2021). Here's how digital transformation and sustainability can flourish together, available at: https://www.weforum.org/agenda/2021/03/here-s-how-digital-transformation-and-sustainability-canflourish-together/ Heinze, Carolyn (2022). How to lower IT's digital carbon footprint, available at: https://www.techtarget.com/searchcio/feature/Understand-the-digital-carbon-footprint-of-enterprise-IT Paul, Jardine and Thorn, Becky (2023). digital sustainability tips for businesses, available at: https://rootwebdesign.studio/articles/digital-sustainability-tips-for-businesses/ Reilly , Sarah (2021). Sustainability and digitalisation: a common strategy, available at: https://docuten.com/en/blog/sustainability-in-business-and-digitalisation-a-common-strategy/
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