March Conference Design Proposal For
Table of Opening Night 3
Contents
Cowboys Stadium Tour & Dinner 12
Notes
Above all else, thank you for the Platinum Awards 21
opportunity to develop these
unique experiences for you while Daily Breakfast & Lunch 29
you are visiting our beloved
Dallas/Fort Worth. Lounge Area 33
Entertainment & décor options A Little About Us 38
are dependent upon venue
selection. Testimonials 40
All prices & concepts are subject References 41
to availability.
Who We Serve 42
A deposit will be taken on the
estimated total upon receipt of
the signed service
agreement. Once all of the
services have been rendered the
final balance will be charged to
the credit card on file.
Should there be something else
you would like details on, please
let us know. We are here to
make your life easier.
Prices listed in this proposal do
not include shipping, tax,
gratuity, etc. Unless noted.
Event entertainment and on-site
staff are subject to a rider of
additional accommodations not
listed in this proposal, including
but not limited to, food, drink,
greenroom space, etc.
Opening Night Welcome Reception
Sheraton Grand Hall
Table of Contents 3
Room Design Welcome Reception
Concept 1
• Two 16’ Oil Derricks will serve as a
focal point in the Grand Hall –
• Two 5’ tall cowhide banquettes will
be positioned on either side of
each derrick
• A western style coffee table will sit
in front of each banquette
Pricing
• Two groupings: $3,600
Table of Contents 4
Room Design Welcome Reception
Concept 2
• Two groupings of Texas-themed décor near the Armadillo Races and the
Mechanical Bull:
• 8’ tall Wagon Wheel
• 6’ tall Cactus
• 3’ tall Cactus
• 4’ wagon wheel
• An assortment of cow skulls, rope, cow hide and cowboy boots
Pricing
• Two groupings: $1,450
Table of Contents 5
Bar Design Welcome Reception
Concept 3
• 16’ long modern, dark wood bar front
with 8’ tall and 16’ long industrial
concrete wall with shelving units
• Small bud vases and votives
complimenting the event style will be
strategically placed on shelves along
with liquor bottles and glassware for
the bar
Pricing
• Modern Industrial Style Bar: $1,850
• Shelving Décor Package: $250
Table of Contents 6
Entertainment Welcome Reception
Pricing 7
• 3 Giant Tumbling Towers: $475
• 1 Texas-sized Cornhole Game: $325
Table of Contents
Cocktail Table Welcome Reception
Design
Cocktail Table Designs 8
• Six traditional in-house cocktail tables will
be covered with the Sheraton’s in-
house, floor-length white linens. The
linens will be gathered in the middle,
tied with natural twine or burlap and
topped with a colorful saddle blanket
• Six Whiskey Barrel Cocktail Tables
Pricing
• Six Saddle Blanket Cocktail Tables: $120
• Six Whiskey Barrel Cocktail Tables: $600
Table of Contents
Food Station Welcome Reception
Design
Taco Station:
• Option 1: Two “Frescas” carts as a display for the station’s signature drink
• Option 2: A combination of festive sombreros and the “Tacos and Tamales”
sign pictured here
Pricing
• Frescas carts: $400
• Taco sign and sombreros: $250
Table of Contents 9
Food Station Welcome Reception
Design
Italian Food & Wine Station:
• On both sides of the Italian Food Station, there will be a 8’x 4’ Barrel Wall
draped with grapevine garland
Pricing
• Barrel Walls: $650
Table of Contents 10
Food Station Welcome Reception
Design
Texas Barbeque & Beer Station:
• To the side of the Barbeque Station, a grouping of a 6’ neon boot attached
to a 10’ western pole glows above a 8’ long split rail fence with two faux hay
bales. The fence and hay bales will be decorated with rope, cowboy boots,
a cow skull and a few other classic Texas-themed items.
Pricing
• One Texas-Themed Grouping with Neon Sign: $1,200
Table of Contents 11
Monday Night Activity
Cowboys Stadium Tour & Dinner
AT&T Stadium
Table of Contents 12
Dinner & Tour Cowboys Stadium
Home of the Dallas Cowboys, AT&T
Stadium represents the best of
tradition and innovation. Inside the
iconic structure, you’ll find beautifully
appointed special spaces equipped
with state-of-the-art audio and visual
capabilities. From black tie banquets
to intimate gatherings, share in the
tradition of AT&T Stadium by hosting
your event amid this legendary
backdrop.
Tentative Schedule of Events
Transportation from hotel to Stadium
Dinner & Tour at AT&T Stadium
Entertainment
Return Transportation to hotel
Table of Contents Page #
Dinner Option 1
Provide the ultimate WOW factor for your event. Hold your event on the turf
and experience the draw of a Home Field Advantage. The field becomes yours
for the night and it is completely customizable. With a space this open you can
encourage your guests to start a game of flag football, dance along to a live
band, or schedule a visit from the Dallas Cowboy Cheerleaders.
AT&T Stadium Field
Capacity: Minimum 80 / Maximum 8,000
Field Rental $30,000
Food & Beverage Minimum $68,000
Total $98,000
Table of Contents 14
Dinner Option 2
An alternative space for dinner inside of AT&T Stadium is Main Level Club North.
Main Level Club North offers more than 30,000 square feet of elegant
entertaining space and is fully equipped with the latest audio and visual
technology.
For an additional fee, we also have the option of utilizing the north side of the
Diamond Vision Big Screen, facing the club.
Main Level Club North
Capacity: Minimum 80 / Maximum 2,500
Main Level Club North Rental $8,000
Food & Beverage Minimum $44,000
Total $52,000
Table of Contents 15
Tour Cowboys Stadium
Stadium Tour ( $35 per guest )
Take a private tour of the massive AT&T Stadium – home of America's team the
Dallas Cowboys! This guided excursion includes a group photo, information &
history behind this dynasty, and a behind-the-scenes look at the VIP areas,
locker room, and personal spaces of the man himself, Jerry Jones. *tour spaces
cannot be guaranteed and is based on availability* One tour requires a
minimum of 20 guests.
Diamond Vision ( Quoted Upon Request )
Present your company logo on the big screen or project a video image of your
group arriving in the tunnels and see it live on the big screen. TV screen can be
rented per side.
Table of Contents 16
Entertainment Cowboys Stadium
Current
Dallas Cowboy Player Meet & Greet
$4,600 - $7,600
Cole Beasley
Barry Church
Lance Dunbar
Anthony Hitchens
Orlando Scandrick
$6,100 - $11,500
Travis Frederick
Zack Martin
Tyrone Crawford
Dan Bailey
$12,500 - $18,750
Brandon Carr
Sean Lee
Tyron Smith
Terrance Williams
$31,250 - $37,500
Dez Bryant
Coach Jason Garrett
Jason Witten
$62,000 - $93,750
Tony Romo
Table of Contents 17
Entertainment Cowboys Stadium
Former
Dallas Cowboy Player Meet & Greet
$4,600 - $5,380
Larry Brown
Tony Hill
Everson Walls
Charlie Waters
$6,100 - $7,600
Dexter Coakley
Cliff Harris
Rocket Ismail
$11,530 - $12,500
Walt Garrison
Charles Haley
Chad Hennings
Ed “Too Tall” Jones
Bob Lilly
Jay Novacek
$15,625 - $18,750
Thomas Henderson
Daryl Johnston
Dan Reeves
Darren Woodson
$37,500 - $43,750
Deion Sanders
Michael Irvin (local car service)
Herschel Walker
Table of Contents 18
Entertainment Cowboys Stadium
Dallas Cowboy Drumline
Let us entertain you with the newest and most electrifying group to join the
Dallas Cowboys prestigious entertainment line-up! The Dallas Cowboys Rhythm
& Blue is a two-part entertainment entity consisting of a high energy co-ed hip
hop dance team and a dynamic drumline. Available to be booked together or
separately, the Dancers and Drumline are ready to provide your guests with a
unique and unforgettable experience!
Guest Arrival Drumline Performances
Drummers stand at the entrance to Includes 6-8 Drummers performing a
the event and play for guests as they 4-minute musical piece
enter the field
$5,350 for 8 drummers, 2 hour minimum
(each additional drummer is $675)
Table of Contents 19
Entertainment Cowboys Stadium
Dallas Cowboys Rhythm & Blues
The Dallas Cowboys introduced the Rhythm and Blue in 2009, a high-energy co-
ed hip hop dance team and drum corps. The Rhythm and Blue bring an
innovative, unique and exciting element to the Cowboys legendary game-day
entertainment line-up.
In the short period of time since the Rhythm and Blue’s inception, the high level
of performances and choreography has garnered this group national attention
and prestige. The performances are electrifying with highly skilled musicality,
movement, acrobatics and a unique blend of cutting edge music and drum
cadences. The Rhythm and Blue is the first and only entertainment concept of
its kind in the NFL!
Guest Arrival Show Group Dancer Performance
Dancers stand at the entrance to the Includes 6-8 dancers performing a
event and play for guests as they dance routine and short autograph
enter the field signing following the performance
$2,675 for 2 Dancers for 2 Hours $7,500 for 1 Performance
(each additional Dancer is $1,350) $10,850 for 2 Performances
$14,175 for 3 Performances
$350 for 500 Squad Photos
*Autograph Session Included
Table of Contents 20
Entertainment Cowboys Stadium
Dallas Cowboys Cheerleaders 21
Sit & Sign/Stand & Sign/Stand & Pose ( $8,335 )
• Two DCC for Two hours
• Includes Autograph Materials
• DCC Can Sit and Sign Autographs, Stand and Sign Autographs, Stand and Pose for
photos, or a little of each.
• Each additional DCC is $1,000
Guest Arrival Line ( $16,675 )
• 6-12 Dallas Cowboys Cheerleaders can create an intro line for the guests of any
corporate event.
Show Group Performance ( $17,500 )
• 1, 3 minute routine with, up to 12 DCC (dependent on stage size)
Show Group Performance Package ( $25,000 )
• Up to 3, 3 minute routines, with up to 12 DCC (dependent on stage size)
• Includes 45 minute VIP autograph/photo session
• Includes 30 minute –1 hour guest arrival
Table of Contents
Platinum Awards
Sheraton Grand Hall & Ballroom
Table of Contents 22
Design Cocktail Hour
Concept
• Cocktail tables in Grand Hall will be covered with Platinum Lamour linens
and banded with Mint Tori table cuffs
• Elegant bud vases will be set on each table with one or three white tulips
each
• Palm plants in white planter boxes will surround the perimeter, standing six to
ten feet tall
• Uplighting will be set in a light blue shade around the perimeter
• An ice sculpture with the conference or company logo would be an
exciting addition to the cocktail hour
Pricing
• Cocktail Hour: $4,865
Table of Contents 23
Design Cocktail Hour
Exhibit Additions
Pricing
• 25’ of red carpet - $158
• 50’ of red carpet - $292
• Rope & Stanchion for 25’ Carpet - $775
• Rope & Stanchion for 50’ Carpet - $1,550
• 24 LED Uplights with Mirror Finish for Cocktail Hour and After Party -$1,650
Table of Contents 24
Table Design Platinum Dinner
Table Design 1
• Eight to ten 12’x4’ tables will be
strategically placed in between
roughly thirty 66” round tables.
• Rectangular tables will be
covered with the Sheraton’s in-
house, floor length, white linens
• Teal Bengaline table runners will
stretch the length of each
rectangular table
• White tulips, placed in glass
containers, will run the length of
each table. Design will be clean
and modern. Votives will also
scattered down the length of the
table
Pricing
• Table Design 1: $1,575
Table of Contents 25
Table Design Platinum Dinner
Table Design 2
• Approximately thirty 66” rounds will be covered with Sheraton’s in-house,
floor length white linens and topped with the Lagoon Duet overlay.
• On top of the linen, roughly fifteen of the tables will have a tall, narrow glass
vase with long-stemmed white tulips cascading over the sides
• Glass votives will be placed at the base of each centerpiece to provide a
warm amber colored glow
• Potted palms in white planters will be placed around the perimeter of the
room along with a warm, amber uplighting
Pricing
• Table Design 2: $3,500
Table of Contents 26
Table Design Platinum Dinner
Table Design 3
• On top of the other estimated fifteen tables with the Lagoon Duet overlays,
will be a low, clear glass container with a beautiful, modern white tulip
arrangement
• Glass votives will be placed at the base of the centerpiece to provide a
warm amber colored glow
• Potted palms in white planters will be placed around the perimeter of the
room along with a warm, amber uplighting
Pricing
• Table Design 3: $3,875
Table of Contents 27
Stage & Runway Platinum Dinner
Stage and Runway
• The front of the stage and the entire runway will have a White Acrylic
Façade
• A matching white acrylic will cover the floor of the runway and stage
Pricing
• To Be Determined: stage and runway dimensions will impact cost
• Estimated Price for White Acrylic Flooring: $2.65 per square foot
• Estimated Price for White Acrylic Stage Façade: $26.25 per foot
• White acrylic steps for stage and runway: $50 per step
Table of Contents 28
Design Platinum After Party
Concept 1
• Three Oversized White Palms, 16’ tall, will be enclosed by a grouping of four
white, tufted banquettes to help establish the after party space
• Potted palms from the dinner will also be set around the perimeter of the
after party space to help create a more intimate ambiance
• The Platinum Lamour linens, banded with a Mint Tori table cuff and the white
tulips in bud vases from the cocktail hour will be repurposed in this space
• Uplighting in a light blue shade will also be used in the after party
• A 20’x20’ white, glossy dance floor will be positioned in such a way to align
with the oversized white palms
• The DJ will be centered on the far edge of the dance floor
Pricing
• Oversized Palm Lounge Area: $9,575
Table of Contents 29
Design Platinum After Party
Concept 2
• Three 9’ translucent columns, will be enclosed by a grouping of four white,
tufted banquettes to help establish the after party space
• Potted palms from the dinner will also be set around the perimeter of the
after party space to help create a more intimate ambiance
• The Platinum Lamour linens, banded with a Mint Tori table cuff and the white
tulips in bud vases from the cocktail hour will be repurposed in this space
• Uplighting in a light blue shade will also be used in the after party
• A 20’x20’ white, glossy dance floor will be positioned in such a way to align
with the oversized white palms
• The DJ will be centered on the far edge of the dance floor
Pricing
• Translucent Columns Lounge Area: $11,725
Table of Contents 30
Daily Breakfast & Lunch
Sheraton Grand Hall
Table of Contents 31
Monday Breakfast & Lunch
Design Concept
• Thirty-five 66” round tables will be
covered with floor-length white linens
• Each table will also have a Leaf
Twill table runner stretching the
length of the table
• All tables will also have a low
centerpiece in a lovely rustic
container filled with hearty floral
and greenery such as: sunflowers,
heather, lilies and cactus paddles
Pricing
• Centerpieces for Week: $2,330
• Leaf Green Runners: $480
Table of Contents 32
Tuesday Breakfast & Lunch
Design Concept
• Thirty-five 66” round tables will be
covered with floor-length white
linens
• Each table will also have a Gold
Twill table runner stretching the
length of the table
• The florist will return before
breakfast this day to add an
accent flower to the
centerpieces from the Monday
Pricing
• Gold Runners: $480
Table of Contents 33
Wednesday Breakfast & Lunch
Design Concept
• Thirty-five 66” round tables will be
covered with floor-length white
linens
• Each table will also have a
Caspian Twill table runner
stretching the length of the table
Pricing
• Caspian Runners: $480
Table of Contents 34
Lounge Area
Sheraton Grand Hall
Table of Contents 35
Recharge Grand Hall Lounge
Area Design
Concept 1
• Comfortable, brown leather sofas
and loveseats situated around a
distressed oriental rug with a
concrete coffee table in the
center
• A large potted plant in a white
ceramic container on top of the
coffee table
Pricing
• One Grouping: $1,405
Table of Contents 36
Recharge Grand Hall Lounge
Area Design
Concept 2
• A blend of mid-century modern seating, one sofa and two chairs with a
modular coffee table offers guests comfortable area to sit down and relax
during breaks
• A terrarium or rustic centerpiece on the coffee table will look nice and last
the entire conference.
Pricing
• One Grouping: $1,155
Table of Contents 37
Transportation
Standard Dallas Rates
Vehicle/ # of Pax DFW to Downtown Hourly Rate Hourly Minimum Hourly Minimum
Service Type Dallas Total
2 $ 85.80 2
sedan 5 $ 93.30 $ 121.55 2 (including $7.50
SUV 14 $ 129.05 $ 128.70 3 (Sun-Thurs) regulatory fee)
4 (Fri-Sat)
executive van 24 $ 229.15 3 (Sun-Thurs) $ 179.10
4 (Fri-Sat)
24 passenger 32 $ 329.25 $ 138.71 3 (Sun-Thurs) $ 250.60
mini-bus 40 4 (Fri-Sat) $ 393.60
$ 436.50 $ 143.00 5 $ 522.30
32 passenger $ 629.55 $ 160.65 $ 423.63
mini-bus $ 562.34
mini-coach $ 436.50
$ 579.50
$ 810.75
executive 50 $ 590.84 $ 153.73 4 $ 622.42
midsized coach
motor coach 56 $ 686.07 $164.29 5 $ 828.95
4 $ 160.00
coordinator N/A N/A $ 40.00
*Rates inclusive of gratuity, fuel & regulatory fees
**Rates do not include parking, tolls or incidentals incurred through passenger direction
Table of Contents 38
A DMCServing
Our Mission
We are a people-centric team
designing simplified hospitality solutions
with value and peace of mind
Capabilities
Event Design Event Spaces Transportation Dine Arounds
Atmosphere & Motif Venue Sourcing Airport Transfers Sourcing &Booking
Concept Development Hotel Sourcing Group Transportation Menu Selection
Event Production Floorplans Manifest Sorting Private Dining
Lighting &Sound Venue Buyouts Management Printed Menus
Staffing Onsite
Tours, Activities Entertainment Coordination VIP Amenities
& Team Building Arrangements
Bands & MusicalActs Branding & Swag
City Attractions Performers & Talent Themed Décor Mobile Apps
Corporate SocialResponsibility Pyrotechnics ‘Handwritten’ Notes
Museum & Shopping Tours Professional Speakers Centerpieces
Golf Tournaments Florals &Plants 39
Linens
Props &Rentals
Table of Contents
US Partner OfThe Year
Global DMC Partners is a global consortium
of selected DMC members that collectively
represent over 100 destinations around the
world. The annual conference,
Connection, was hosted in Lima, Peru. This
brings together accomplished destination
management companies, meeting
planners, event planners, partners, and
management from all over the world.
iDesignMeetings was honored with US
Partner of the Year.
Table of Contents 40
Testimonials
Never have I met someone who When you talk about a partnership,
worked so hard to ensure the success iDesignMeetings is a team of true pro-
of our event. The team claims many of fessionals. They treat my successes as
the things they did were all part of their successes and they go above and
their job but I feel they went above & beyond in all they do to make sure that
beyond on all aspects. They were truly everything is flawless. We consider
a pleasure to work with. them an extension of our team. They are
our vendor, our partner, and most
importantly our friends.
iDesignMeetings made the collabora- The entire team was
tion process extremely easy & effort- thorough and detailed
less. They removed all interpretation. throughout our entire
We weren't interested in speaking with planning process. The
any other DMC after speaking with venue we chose for our
iDesignMeetings. 800+ attendee event
was perfect.
iDesignMeetings made me feel at ease Our attendees thought the event was
& well taken care of. I felt very secure great. They loved the vibes & energy. It
with our entire package. Not only did all came together perfectly. Our senior
they meet my expectations, they level leaders provided compliments
exceeded them. about our collaboration – we were all
on the same page & it felt very
comfort- able. Thank you for alleviating
our stress!
Table of Contents 41
Client Hotel
R eferences R eferences
Bee Lee Yancey Alti Goodwyn
Associate Director Group Sales Manager
The Marketing Arm J W Marriott Houston Downtown
214-259-3067 713-360-3662
[email protected] [email protected]
Bruce Smith Joan E. Kremer,CMP
Owner Associate Director
NorthPointe Meetings & Incentives Global Meetings and Events
Starwood Hotels & Resorts
630-416-8801
[email protected] 617-433-0354
[email protected]
Briggs Webster
Sponsorship Associate Paul Ruby, CMP
NRG Associate Director
of Catering & Event Management
713-537-5018 Sheraton Dallas Downtown
[email protected]
214-922-0389
[email protected]
Table of Contents 42
Who We Serve
* Partial List
43
Table of Contents