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Published by T OHarrow, 2019-03-26 19:28:32

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e|n Partner Since 2002 The Indianapolis Zoo has been delighting guests of all ages for nearly 50 years.

Event Network has been the proud retail partner since 2002 and recently executed a
long term contract extensionwiththeZoo.Aspartextension,EventNetworkdesigned
and built a new 4,400 sq. ft. main store. Keeping with the Zoo’s conservation

initiatives, the design incorporated recycled and salvaged elements from the

local area. Recycled barn and fence wood was used for wall boards and fixtures.
Naturally fallen tree trunks foraged from local Indiana forest floors make up wall
supports and used as decorative features around the store. “Wow” elements, such
as the giant Orangutan statue and Elephant pillars accentuate the natural feel of the
store. The store is inviting to guests and there are surprises around every corner,
encouraging guests to explore and spend more time shopping in the store!

We look forward to continuing to
grow and deepen our partnership
in the years ahead. Your annual
meeting theme of service in your
work as a for purpose organization
resonate so very much with us
and we appreciate and value our
relationship with Event Network.

— Vik Dewan
Chief Executive Officer

e|n Partner Since 2004 As America’s oldest zoo, the Philadelphia Zoo remains an innovator and leader in its

animal exhibits, conservation and its creative marketing campaigns to drive annual
attendance. Event Network and the Zoo work in an extremely collaborative fashion

on all aspects of the operation in an effort to maximize per capita spending and
integration of the guest experience. In 2010-2011, Event Network completed a major
remodel of the Zoo’s main store. While the footprint of the building could not change
(it is designated historic), passageways in and out of the store were dramatically
improved and the interior of the store completely redone to make it more shopper-

friendly, flexible and dynamic. The exterior received a nice facelift to draw more

traffic into the store. Event Network also operates several ancillary locations and
generates per capita sales at the highest end of the zoo spectrum nationally. It is a

true partnership with both parties committed to mutual long-term success.

Thank you for being such a wonderful partner to us at the Zoo.
We truly appreciate all of you at Event Network and
your team here is simply amazing!

— Jennifer Flowers
Director Membership & Guest Services

We enjoy a tremendous partnership with the

Phoenix Zoo. The Zoo is heavily supported by
its local community and has an outstanding

holiday experience that drives huge traffic.

Event Network has worked closely with the
Zoo to upgrade every aspect of the retail
experience, from product supporting the

Zoo’s conservation efforts and sustainable

initiatives to the store environments that

complement the Zoo grounds and celebrate
the rich history and heritage of the Phoenix

area. With the support of many local and loyal

customers, we have produced remarkable

results. We look forward to growing the
business further in coming years.

e|n Partner Since 2006

What an incredible year this has been!

Michelle and the team are just fantastic.

We are thrilled to see such success together

on a number of projects, especially given

a few very nutty spring break attendance

days! All has been smooth and really

enjoyable for our guests — the numbers

sure show it! — Jessica Patterson
Associate Director of Guest Services,
Woodland Park Zoo

e|n Partner Since 2014 Located in Seattle, the Woodland Park Zoo is famed for pioneering naturalistic

exhibits and setting international standards for zoos in animal care, conservation
and education programs. Through engaging exhibits and programming, the Zoo
helps raise awareness and educate guests on the importance of conservation

and ways individuals and communities can take action to preserve our natural

habitat. Event Network was selected as the Zoo’s retail partner after a national RFP
process in 2014 for our ability to extend and support the Zoo’s mission through

creative and compelling merchandise assortments and store environments.

Results so far have been spectacular, and we look forward to being in service to
the Woodland Park Zoo and its guests for years to come!



traveling exhibits

Titanic is the unsinkable
exhibit. It really has been an
amazing run… a testament
to such a moving and tragic
historical event. We have
certainly enjoyed the ride!

— Larry Gilbert
President and Co-Founder
Event Network

Educational, emotional and appropriate for all ages, Titanic: The Artifact

Exhibition, takes visitors on a journey through the life of Titanic. Along

the way guests will learn countless stories of heroism and humanity that

pay homage to the indomitable force of the human spirit in the face

of tragedy. Event Network has been honored to serve as the Titanic’s
Exhibition’s retail partner for the better part of 14 years (1998-2012) and
we have operated at least a few dozen Titanic stores over that time period.

Through Titanic, we have helped to define what museum exhibition retail

is capable of achieving.



The Hunger Games: The Exhibition celebrates the blockbuster The Hunger Games franchise
and Katniss Everdeen’s epic journey like never before. Lionsgate, in association with
Imagine Exhibitions, has harnessed and brought to life the energy, pageantry and history
of the world of Panem utilizing interactive media elements and props, costumes and sets
from the films. These components provide a behind the scenes look into the technological
wizardry and artistic elements used to bring Panem to life. Event Network designed,
built, merchandised and operates the store that has been labeled a “can’t miss” part of
the exhibition. A wide range of custom products to limited edition high end Mockingjay
jewelry, was developed exclusively for The Hunger Games Exhibition Store.



A true evergreen brand, Star Wars continues to captivate audiences of all ages.

Rebel, Jedi, Princess, Queen: Star Wars™ and the Power of Costume

developed by the Smithsonian Institution Traveling Exhibition Service in

partnership with the Lucas Museum of Narrative Art and Lucasfilm Ltd,

examines the complex process of costume making for the iconic film series.

Event Network designed, built and merchandised the store to compliment the

exhibit embracing the same principles — Immerse, Imagine, Create —
that guide visitors through exhibit and embody the challenges and triumphs

of creating the iconic wardrobes for the Star Wars™ universe.

With the successful launch
of Potter, Event Network has
exceeded our expectations on
every level. We couldn’t be more
pleased with their performance
and we look forward to many
years of partnership.

— Dave Danon
Vice President - Exhibitions
Branded Entertainment
Exhibitgroup | Giltspur

Harry Potter is one of the most dynamic museum exhibitions ever developed.
Exhibitgroup/Giltspur, in partnership with Warner Bros, has brought to life a world
of wizardry with unprecedented literary appeal. The exhibit has toured very
successfully in North America from 2009-2011 before embarking on a world tour.
Event Network designed, built, merchandised and operated the Harry Potter store
at each host museum in North America. Because it is so good, the store is literally
integrated into the Exhibition. Working closely with Warner Bros and its Harry
Potter licensees, Event Network also created a singular collection of Harry Potter
merchandise that has yielded per capita sales of nearly $10.



Bloodthirsty plunderers. Pillaging warriors. Seafaring traders. What do we really
know about Vikings? VIKINGS: The Exhibition explores the myths and stereotypes

of this ancient culture and offers a fresh and contemporary look into the Viking

Age. VIKINGS is an extraordinary window into the lifestyle, religion, and daily lives

of these legendary explorers, artisans, and crafts-people. Exhibiting objects

rarely displayed outside of Scandinavia, this compelling exhibition challenges the

perceptions of the Viking Age through hundreds of objects, as well as interactive

and immersive experiences. Exclusive to the Royal Ontario Museum, a portion
of the exhibition was dedicated to the Viking footprint in Canada, and dove into
the archaeology and history of the Norse on our East Coast.



Star Wars: Where Science Meets Imagination is a thrilling exhibit that
explores the science and technology depicted in the Star Wars films. The

blockbuster exhibit, developed by the Museum of Science in conjunction with

Lucas Films, is the first exhibition to display costumes and props from all six

Star Wars films with real world technologies. Event Network designed, built,

merchandised and operates the Star Wars Exhibition shop, offering a diverse

assortment of unique product that compliments the exhibit and is sure to

please all Star Wars and Technology enthusiasts.



The art of marking skin with ink spans cultures, continents, and has evolved
over time. We find ourselves with a mysterious fascination with both ancient

and modern tattoo practices. Are they considered a sacred ritual or an act

of rebellion? A sign of belonging or expression of individuality? Tattoos an
Exhibition explores the history, technique, and motivation behind the practice,

as well as celebrating it as an art form. Premiering at the musée du quai Branly in

Paris, where the exhibition received rave reviews, it has since traveled to the

Royal Ontario Museum in 2016 and the Natural History Museum of Los Angeles

County in 2017-2018.

I have worked with Event Network for a number of years.
They are a company of great integrity and focus on their
craft of attraction and exhibition retail.

— Mark Greenberg
President
Evergreen Exhibitions

Dead Sea Scrolls: Life and Faith in Ancient Times is a masterful exhibition that

features the most comprehensive collection of ancient artifacts from Israel ever
organized, including what is widely considered one of the world’s greatest archeological

discoveries, the 2,000-year-old Dead Sea Scrolls. Dating from the Biblical to

Byzantine period, objects on display, in addition to the Scrolls, include remains of
religious artifacts, weapons of war, stone carvings, textiles, mosaics and everyday
household items that give guests a glimpse into the past. Event Network designed,

built, merchandised and operates the retail shop that offers a comprehensive
collection of books, replicas of artifacts, and items from the Dead Sea and Israel that
compliment this renowned exhibit.



store design & construction

The space looks amazing. The product lineup, props, merchandising, fixtures and

displays not to mention the infrastructure upgrades… Just Fantastic!

Thanks again to the entire construction,

design, product, merchandising and local — Christopher Benevento
EN team members for delivering this Vice President, Guest Services and Operations

enhanced retail experience to our guests. Longwood Gardens

Store Design
Longwood Gardens

LONGWOOD GARDENS

KENNETT SQUARE, PA

In the spring of 2017, Event
Network designed and
reconstructed the GardenShop
at Longwood Gardens. The new
design unites natural finishes
and the sophistication of the
Longwood brand to create a
distinct sense of place in an
inviting boutique atmosphere.
Guests can comfortably shop
in the expanded 4,000 square
foot store, with the option of
relaxing in the formal library area
or learning something new at the
interactive demonstration station
in the Garden patio section.
Local, regional and exclusive
product is highlighted throughout
the store with custom signage
unique to Longwood.

CREATING A SUSTAINABLE REDUCE, REUSE
FUTURE TOGETHER
Integrated the old ceiling design
LIGHTING into the new design so it could be
reused instead of being replaced.
Lights throughout the store have
been replaced with eco-friendly Old fixtures have been upcycled
LED’s. Cabinets in the back of to other retail locations.
the store were removed to let in
more natural daylight. WALL SOLUTIONS

SUSTAINABLE ART SUSTAINABLE PRODUCTS We used zero VOC paint by
Benjamin Moore, sustainable
Artist Kathleen Plate handmade The National Aquarium store hosts an entire collection of sustainable, local, recycled, and durable 2Stone Concrete
the store’s featured eco-art and eco-friendly products for the conscious consumer. Veneer for the cash-wrap, and
ceiling display using glass bottles Dimensional Impact MDF Retail
recovered from dumpsters From toys to t-shirts made out of Panels from FSC certified sources.
headed to the landfill. recycled milk containers, to bags
created from retired boat sails. NET EFFECT™ CARPET
STORE SIGNAGE
Green informational signage for Project Net-Works™ provides a
We removed all plexiglass products throughout the store. source of income for small fishing
from the store. All the signage
was created using eco-friendly villages in the Philippines while
printing options, recycled FSC cleaning up their beaches and
certified sub-straights and lit LED waters of discarded fishing nets
panels for large scale graphics. that threaten precious reef off

their shore. Nets
are collected and

repurposed to
provide recycled
content nylon for
interface carpet tile.

Store Design
National Aquarium

NATIONAL AQUARIUM

BALTIMORE, MARYLAND

The newly remodeled National Aquarium Store redefines green
retail. Promoting conservation and sustainability guided the design
and construction process. From opening up the space to utilize more
natural light (supplanted with LED lighting), sourcing materials such
as low VOC paint and carpet made from discarded fishing nets, and
eliminating the use of plastic in fixtures and smallwares, the new store
embraces the Aquarium’s conservation messaging.

SHEDD AQUARIUM OCEANARIUM STORE

CHICAGO, ILLINOIS In 2009 (the 8th year of our
partnership with Shedd), we had
In 2011 (the 10th year of our partnership), we an opportunity to completely
cracked the code on how to increase flow into remodel the “Oceanarium Store”
and throughout the primary store at Shedd. as part of their renovations of
We opened an additional entrance from the the entire marine mammal portion
Aquarium gallery and completely remapped of the Aquarium. We designed
the space (cash wrap location, fixturing and built a beautiful new store that
system, etc) to allow for far greater capacity. elegantly fits into the gorgeous
Per capita sales are almost double from when setting in which it sits. Its productivity
we inherited the business. Needless to say, it has also increased dramatically.
is an unqualified success. Even as Shedd’s “smaller store” it
generates a significant portion of
sales on a daily basis. The Shedd team
absolutely loves the new design.

store design & construction

WILLIS TOWER | SKYDECK

CHICAGO, ILLINOIS

The Skydeck retail operation at Willis Tower is,
like so many Event Network locations, truly unique.
The Skydeck itself is like no other place in the
world, so in 2011 we built a forced-exit Marketplace
& Café to match its “wow” effect. We designed
a 5,000+ square foot “theater” of merchandise
and food that has guests lingering to shop and eat.
With the trends we are seeing, annual sales volume
potential is seemingly unlimited.

PHOENIX ZOO

PHOENIX, ARIZONA

The Phoenix Zoo and Event Network teamed up to
build the first true “exit store” at a North American
Zoo—completed in the fall of 2011. The planning
process included careful consideration to insure a
natural flow for visitors and results have improved
every month since re-opening.

store design & construction

INDIANAPOLIS ZOO

INDIANAPOLIS, INDIANA

As part of a 10-year contract
extension, Event Network completed
a major retail expansion and
renovation that opened in late
March, 2012. The response to the
new store from the Zoo and guests
alike is tremendous.

PHILADELPHIA ZOO SEATTLE AQUARIUM

PHILADELPHIA, PENNSYLVANIA SEATTLE, WASHINGTON

We inherited a primary store that is inherently In 2008, the Seattle Aquarium opened a
limited by virtue of the building — being designated beautiful new “front end” that included our
as historic. However, in 2010-2011 we applied our new gift shop. We created a gorgeous space
creativity to the space to create a much more open that integrates seamlessly with the Aquarium’s
floor plan to optimize inventory capacity and the uniquely Northwest aesthetic. We now have the
quality of the shopping experience on high traffic ability to merchandise properly across all of the
days. We made a much more attractive store front key product categories. Sales have consistently
(including new entrance-exit points) and created an exceeded the Aquarium’s expectations.
outdoor shopping area to draw people toward and
into the space. Per capita sales have risen nicely!

store design & construction

AMERICAN MUSEUM
OF NATURAL HISTORY - DINO STORE

NEW YORK, NEW YORK

In the Fall of 2013, the Dino Store at the American Museum
of Natural History was completely overhauled to create a
dynamic, immersive environment that complements the
Museum’s world-class dinosaur exhibit and collection.
The new store is akin to an exhibit gallery and takes
guests on a journey through a collection of merchandise
unlike any other dinosaur-themed store in the world.

jerry gilbert helen sherman andrea froehle

chief marketing officer/principal evp business development/principal vp of marketing & communications
[email protected] [email protected] [email protected]
503.307.8076 858.222.6030 | m. 858.449.8895 858.888.0211

veronica nicholas toby mensforth

vp of strategic growth vp of partnership development
[email protected] [email protected]
619.417.5879 202.441.9913

event network, llc

9606 aero drive, suite 1000, san diego, california 92123 | 858.222.6100 | fax 858.222.6101 | www.eventnetwork.com

03.19


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