FDI Alliance International Magazine. Digital Interactive Issue Summer 2023

BRIDGING THE GAP BETWEEN ECONOMIC DEVELOPMENT AND SITE SELECTION
FDIALLIANCE










INTERNATIONAL
SUMMER INTERACTIVE ISSUE 2023

LOCATIONS






OF THE FUTURE






THIS ISSUE IS SPONSORED BY
TOMBALL ECONOMIC DEVELOPMENT CORPORATION










































EXCLUSIVE INTERVIEW WITH


SANDY DAVIS - MYRTLE BEACH REGIONAL ECONOMIC DEVELOPMENT CORPORATION


TEXAS ECONOMIC DEVELOPMENT CONNECTION – UNLOCKING YOUR PATH TO THE U.S

EDUCATING A SKILLED MASTER PLANNED WE MEAN BUSINESS
WORKFORCE INFRASTRUCTURE ATTITUDE

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3. FDI ALLIANCE INTERNATIONAL

10. TOMBALL TEXAS 40. WETASKIWIN, ALBERTA, CANADA 68. RICHARD C.D. FLEMING
Your Location For Today & Tomorrow Capitalizing On The Urban Exodus St. Louis Geospatial Hub Continues
To Emerge
12. WENDY DUPLEY 42. ALIA ABBAS
Locations Of The Future Qualities Investors Seek And The Rise 72. RONNIE L. BRYANT
Of Export Hubs Locations
16. ROBERT HARRINGTON
Rural America: A Promising Investment 46. BOB SAGER 74. CHRISTOPHER CHUNG
Frontier For The Future Sharing is Caring? North Carolina Shines As Top Business
Destination
18. MYRTLE BEACH 48. ERRAN F. PERSLEY
FDI Alliance International Speaks to Saint Petersburg Florida: The Silicon
Sandy Davis Shore 78. ERIE PENNSYLVANIA
One location. Infinite Possibilities
20. APRIL MASON 52. HUNTINGTON, INDIANA, USA
The Power Of Community Storytelling Small Market Strength With Proven 80. ROB O’BRIAN
Performance Water Troughs and Locations of the
22. TEXASEDCONNECTION Future
Streamlining Business Investment in 54. C. PAIGE WEBSTER, CECD
Texas Foreign Countries – FDI, Reverse FDI 84. WESTERN SWITZERLAND
And Partnerships Where Collaboration Is The Key To A
28. SIERRA VISTA ARIZONA Robust Life Science Sector
Land your business in a community 56. LOGAN THOMAS
on the rise Marketing Through A New Lens 88. DICKINSON TEXAS
Naturally Dickinson for your future
30. BRUCE TAKEFMAN 58. STATE OF KENTUCKY location
Fdi Locations Of The Future Leading the Charge
90. “SUPER” DAVE QUINN, CECD
60. COURTNEY FINGAR A Perspective From Texas
34. BETTY ENCINALES Locations Of The Future
Future Of Banking 94. CLYDE TEXAS
62. BRAD THOMAS Why the City of Clyde and West Central
36. ADVANCECT CONNECTICUT Strategy, Storytelling And Success Texas Makes Perfect Sense.
Future Ready Places: The New Way
of Thinking about Corporate Location 66. HINDS COUNTY MISSISSIPPI 98. TODD KUCKKAHN
Decision Making FDI Alliance International Speaks to Seven Leadership Lessons A Non-Golfer
Tamika Jenkins Learned From Golf

Erie, PA




One Perfect Location



Infinite Possibilities







































































E
INFINITEERIE TINA M. MENGINE
CHIEF EXECUTIVE OFFICER
Erie County Redevelopment Authority
[email protected]
WWW.INFINITEERIE.COM 814.480.0337 x 101 | www.ecrda.net




5. FDI ALLIANCE INTERNATIONAL

MESSAGE FROM OUR CEO


As the publisher of FDI Alliance By showcasing the most lucrative business locations worldwide,
International Magazine, I'm we are very excited to continue to grow. Our expansion includes
honoured to present our 2023 operations in North America, Europe, the Middle East, and China.
Summer issue to the world. We With our proven track record of establishing long-term international
feel truly blessed to share this business partnerships, these international connections will only
issue of the magazine with you. expand our platform.
I would like to recognize and FDI is happy to announce our newest North American relationships
thank our sponsor; Tomball with Hinds County Economic Development Authority, Robert
Economic Development Harrington and Violet PR.
Corporation led by Kelly Violette We feel very privileged to have clients that have continued to support
and Tiffani Wooten. They have and work with us over the years. I would also like to recognize
both been instrumental in our expert contributors and international partners that continue
putting this issue together. to add significant value to our platform. In addition, I would like
I look forward to a prosperous 2024 with your great community. to recognize and thank our creative and production team led by
I would like thank Sandy Davis, the Economic Development Director Matthew Emmanuel. Matthew has played a key part of our growth
of Myrtle Beach Regional Economic Development Corporation. and development.
It was such a pleasure to have the opportunity to interview her. Lastly, I would also like to thank Brad Thomas, who continues to
As we move into the 4th quarter of this year, add significant value to our international partnerships.
FDI Alliance International has now partnered with over 132 foreign I hope you enjoy this issue focusing on "Locations of the future"
direct investment experts and communities from across the world. We will continue to serve the foreign direct investment industry
We have successfully built a large world-wide audience including and promote the most lucrative investment locations in the world.
corporate professionals, site selectors, business owners and C-level
executives. Our magazine is now reaching over 1,000,000 corporate As we grow, you grow...
executives per issue.
We have continued to effectively utilize the world's most trusted
social media platforms. FDI Alliance International is now the leading
magazine in this industry sector. Our outreach on LinkedIn via our Courtney Margetson
international partners is over 800,000 with our annual digital reach
of 3.2 million corporate executives. CEO / Executive Publisher


SPECIAL THANKS TO


























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9. FDI ALLIANCE INTERNATIONAL

Shaped by culture, driven by commerce, and Two major highways, Tomball Parkway and from the heart of Tomball, Hooks Airport
connected by community, Tomball, Texas is Grand Parkway, intersect Tomball to provide provides chartered flights and fixed-based
thriving in the present and prepared for the efficient movement of people and product. operator (FBO) services.
future. A premier location, only 30 minutes Both thoroughfares have undergone recent
from Houston, Tomball attracts people expansions and there are plans for more. Product arriving by boat is easily transported
and businesses with its unique blend of Connectors between the two are actively to Tomball thanks to its proximity to Port
business-friendly atmosphere and small-town being completed to further reduce congestion Houston, one of the country’s largest and
charm. Smartly planned development and and transportation times. Within Tomball, busiest ports. From Port Houston, product
a collaborative approach to growth place road extensions and expansions are making arrives in Tomball via the region’s expansive
Tomball on a pathway to future success. day-to-day driving easier and more efficient. highway network or via Burlington Northern
Connectivity to the region is one piece Santa Fe (BNSF) Railway.
In order to accommodate future growth, to managing future growth. Another way
Tomball and its local partners have invested that Tomball is positioned as a location Tomball’s connectivity and strong economic
in infrastructure to ensure connectivity around of the future is its link to the rest of the atmosphere has helped it attract a host of
the region. This commitment to advanced world. George Bush International Airport forward thinking businesses. The Tomball
infrastructure continues to be a major reason (IAH), less than 30 minutes from Tomball, Business & Technology Park, a top 10 industrial
that businesses choose Tomball. includes more than 25 airlines and nearly park in the nation, enjoys quick highway
70 international destinations. Just minutes access and modern amenities. The master-



10. FDI ALLIANCE INTERNATIONAL

planned and deed-restricted light industrial
Park is fully served with all utilities and
provides off-site detention. Operated by the
Tomball Economic Development Corporation
(TEDC), the Park utilizes flexible lot sizes and
competitive pricing to stand out.
Minutes from Tomball Business & Technology
Park, Interchange 249 delivers three million
square feet of class A industrial and retail
space in Tomball. Lovett Industrial and Clarion
Partners broke ground on the property last
year and have recently welcomed their first
tenant, Macy’s Inc. The company’s 900,000
square-foot distribution center is ideally
situated at the intersection of Grand Parkway
and Tomball Parkway to conveniently meet
customer demands. that helps property owners and businesses Thousands of newly constructed homesites
prepare for the future with improvements to are coming online or will be very soon.
As Tomball’s appeal grows, the TEDC and buildings and property in Tomball. FIG is Tomball’s population is projected to grow
local leaders are bringing more retail options designed specifically for Tomball’s cultural from around 12,000 to more than 20,000
to Tomball. Grand Parkway Town Center, a hub by providing matching grants to assist by 2030, with the immediately surrounding
400,000 square-foot development just east significant renovations in the Old Town area population surpassing 100,000 within
of Interchange 249, will bring a plethora of Business District. five years, highlighting the desirability of
retail and dining options to Tomball. The Prospective companies will discover Tomball’s the area.
project recently broke ground and plans to excellent talent pool. With workforce being a
welcome tenants in 2024. key to any future growth, Tomball is positively It is no accident that so many people and
Closer to town, Old Town Tomball perfectly situated to meet the needs of local businesses. businesses are choosing Tomball for their
mixes small-town charm with desirable retail Developing a qualified business workforce next chapter. Effectively weaving together
options. Businesses recognizing the appeal is foundational for the TEDC and included commerce, culture, and community, Tomball
of character and walkability discover Main in its strategic plan. The TEDC works with strategically provides a welcoming economic
Street’s historic past and promising future. its education partners to build and maintain environment filled with modern amenities.
Significant investments are currently being a robust, well-trained workforce. Tomball is a location for today and a location
made in Old Town to deliver new amenities for the future. Learn more at
which will lead to new commercial options. This partnership is on display with the https://tomballtxedc.org/
The current and future appeal of Old Town creation of Tomball Independent School
has propelled the TEDC to consider additional District’s (TISD) Early College High School
developments in the area. South Live Oak for Pathways in Technology (P-TECH). The
Business Park, steps from the cultural center Tomball Economic Development Corporation
of the city, is being envisioned as a master- (TEDC) collaborated to create this modern
planned, mixed-use development. Home to a partnership between education and healthcare
pair of warehouses totaling more than 41,000 institutions that prepares a local healthcare
square feet, the TEDC sees opportunities for workforce. P-TECH is a unique collaboration
retail and hospitality. between HCA Houston Healthcare Tomball
(HCA Tomball), TISD, and Lone Star College-
Companies hoping to take advantage of Tomball (LSC-Tomball).
Tomball’s encouraging economic future KELLY VIOLETTE
will cheerfully discover a robust incentive This innovative program allows rising ninth
package for qualified projects. The TEDC graders to pursue a pathway in healthcare CECD, PCED, AICP
provides financial assistance to qualified that blends high school and the first two EXECUTIVE DIRECTOR
expanding, new or relocating companies years of college for a more rapid ascent
M
in the form of cash grants for projects that into healthcare jobs. Students enrolled in the 29201 Quinn Road, Suite B
create or retain jobs. Additionally, the TEDC P-TECH program work toward a community Tomball, TX 77375
assists with infrastructure expenditures, such college associate degree while gaining N
as streets and roads; sewer, gas, and electric hands-on work experience. The work-based (281) 401-4086
utilities; and site improvements. learning allows students to obtain industry- (281) 351-7223
e
The City of Tomball utilizes a tax abatement based certifications. By placing an emphasis [email protected]
program to stimulate economic growth. on developing healthcare workers, Tomball d
Reviewed on a case-by-case basis, the City’s is ripe for healthcare and medical device tomballtxedc.org
abatements can be for up to 100% for up investment, and ready to provide health
to 10 years. care to new residents.

The TEDC also operates multiple improvement To prepare for the influx of workers and
programs; Business Improvement Grants students attending award-winning Tomball
(BIG) and Façade Improvement Grants schools, local developers have been hard
(FIG). BIG is a matching grant program at work to deliver new housing options.




11. FDI ALLIANCE INTERNATIONAL

LOCATIONS OF THE FUTURE








Desirable locations of the future don’t just happen they evolve through The world is waking up, the war for talent is white hot, and nowhere
leadership and connectivity. They become smart, then they become is the battle fiercer than in the skill demand for science, technology,
intelligent truly interconnected communities. Those of you familiar with engineering and mathematics. With baby-boomers retiring, younger
the Intelligent Community Forum (ICF) methodology understand this generations showing falling levels of knowledge and skills, and
concept well, those of you not so familiar here’s a brief outline. technological innovation and adoption speeding up, we have a perfect
storm for the shortage of talent.
A Smart City, is one that installs technology to make traffic flow better,
improve city services, help find a parking place, detect leaking water Factors of the intelligent community are as followed:
pipes and measure pollution and carbon emissions. Most Intelligent
Communities have these systems – but it’s not what makes them
intelligent.

What does? It is an approach to economic development that ICF calls
the Community Accelerator Strategy. It is a socio-economic strategy for
surviving and thriving in an economy where digital dominates and has
come to transform everything we do.

In the pursuit of “intelligence”, cities and regions across the globe focus
on initiatives aligned with six key factors that improve the quality of life
for residents.
Today’s article focuses on one economic growth component; attracting,
building and retaining the knowledge workforce. It shares some insights
for consideration in your strategic approach.




12. FDI ALLIANCE INTERNATIONAL

Investing in human capital is key to driving sustainable economic initiatives or variants of these incentives can be seen in promotional ad
development. We are all aware we need to work closely with campaigns from Canada, Europe and the Caribbean.
educational institutions, vocational training centres, and workforce
development organizations to align training programs with the needs Whatever tactics a community uses to beef up its talent pipeline,
of existing and emerging industries. By nurturing a skilled workforce, it is clear that to have a competitive, comprehensive, multi-faceted
a community can attract new investment and provide residents with workforce strategy is essential to make up for shortages caused by both
rewarding career opportunities. reduced supply and increasing demand for skills. The traditional site
selectors criteria now has new dynamics.
In the US, the limited availability and restrictiveness of the visa
programme for experienced professionals is doing little to alleviate
short-term pain points. A recent study by management consultancy
Korn Ferry found that the US could lose out on $162bn worth of
revenues annually unless it finds more high-tech workers. Countries
such as Canada have been quick to capitalize on these opportunities
by introducing new immigration quotas and program streams focused
on enticing key talent over the border.
Not only is talent scarce, but it is also mobile and unevenly distributed
across countries and regions. A location’s size, population, quality of
life and existing industry clusters impact the availability and quality of
talent there. That unique combination of characteristics attractive to
technical talent is essential, particularly when it comes to research and
development (R&D). And the local talent, or at least the ability to recruit
it, is essential to attracting investment.

Across the globe countries, regions and communities are offering cash
and other incentives to attract the ‘independents’, the digital and tech
nomads. Known for its spectacular beauty and outdoor activities, West
Virginia’s Ascend programme offers up to $12,000 cash and a free
year of outdoor recreation (including outdoor gear rentals), access
to free co-working spaces, and professional and social development
opportunities to remote workers relocating to West Virginia. Similar




13. FDI ALLIANCE INTERNATIONAL

Every employer has now come to understand the value of talented and The business landscape is littered with the wreckage of companies that
experienced people. The recruitment industry is worth $200 billion overlooked the critical role of employee engagement and happiness.
annually and growing. We’re all spending that money to get the right Disengaged employees cost more than is realized. With an annual
people into the right job and are fussing over the miniscule details, such turnover cost of $680 billion in the U.S. alone and workplace stress
as the words we use to describe the position. The job is, what the job contributing to at least 120,000 deaths each year, the stakes are too
is and most talented, experienced people already understand the job. high to ignore this crucial component of workforce strategies.
We all need to understand that our competitive differentiators
are everything that surrounds the job. The culture of the place, the
community, the people who will be the co-workers and friends, the food
and drink, the evening and weekend arts and entertainment, the role of
nature and the consolations of the wilderness, the view from your front
window, the opportunities for your partner and your children. This is the
new value proposition when you’re looking to attract talent.

Culture Eats Strategy for Breakfast - we all know this but often we forget
it.
In the recruitment game we are spending very little money or time –
promoting the place. We rely on its image and reputation, most of
us can’t rest on Monocle Magazine saying our city is one of the most
liveable in the world. We tend to make generic videos to convince
people to choose our place. These videos tend to be more or less
the same: we’re youthful and innovative and diverse. Families like it
here. There are waffles. The different-ness of what we’re offering has
to be the heart of our strategy to compete, we need to tell a story so
compelling, and so honest, that we find and seduce the people who
are deeply connected to our community but just don’t know it yet.

The elephant in the room that we can now no longer ignore is employee
well-being.



14. FDI ALLIANCE INTERNATIONAL

But here’s the real kicker. A satisfied, engaged workforce isn’t just McKinsey & Company in a recent report observed that relatively
about reducing costs—it’s about unlocking unprecedented potential. few companies have aggressively addressed the full spectrum of
When employees are genuinely happy and engaged, they become capabilities that would create a best-in-class workplace experience,
evangelists for your brand, your organization, your community. They which is surprising given the ample potential benefits that have been
radiate their enthusiasm to everyone they interact with, every friend they outlined above.
speak to, and every post they share online.
So what does a future workplace hold in store for us…… well, too
Imagine the power of transforming entire workforces into brand many changes to mention here but the hybrid is here to stay, the four-
ambassadors. Now, consider what that could do for revenue, for brand day work week is gaining more traction, and expect to see technology
reputation and even the impacts for community economic growth. evolve, AI, augmented and virtual reality. Yes, technologies are
going to play a larger role in employee engagement, retention and
Employee well-being is not a luxury—it’s a business imperative. It’s time productivity too.
in this competitive world to move beyond token gestures and corporate
jargon. Genuine care and commitment to employee well-being needs Connect with me now, let’s get going on developing innovative strategies
to be woven into the very fabric of corporate strategies. that leverage the different-ness of a community or an organization’s
culture and get one move ahead in the talent attraction game.
It’s time we acknowledge the human cost of disengaged employees— Let’s dive in – there’s no time to lose!
the toll on mental health, relationships, and overall life/community
satisfaction. It’s time we wake up to the potential of a fully engaged,
satisfied workforce.
WENDY DUPLEY
Prioritize employee well-being, create a culture of openness and respect, PRINCIPAL, WEDU CONSULTING
and then watch the transformation unfold. Increased productivity,
improved customer relations, enhanced brand reputation—and a www.WeDu-consulting.ca
substantial boost to the bottom line. Along with less recruitment hassles,
as the best and brightest of talent gravitates towards your organization. [email protected]

In the words of Richard Branson, “Take care of your employees, and Tel: 902 774 3997
they’ll take care of your business.” It’s time we turn this wisdom into
action. Everyone wins when employees are happy.





15. FDI ALLIANCE INTERNATIONAL

RURAL AMERICA


A PROMISING INVESTMENT FRONTIER FOR THE FUTURE





The picturesque landscapes of Rural America, characterized by sprawling EXPLOITING INFRASTRUCTURE AND CONNECTIVITY: THE GROWING
farmlands and quaint townships, have been largely overshadowed by the POTENTIAL
more dynamic, metropolitan locales when it comes to considerations for
economic investments. However, recent developments have fostered a In the past decade, the infrastructure and connectivity parameters of Rural
transformative shift in this conventional narrative. Rural America, boasting America have seen remarkable enhancements. With government initiatives
a unique blend of human capital, infrastructure, natural resources, superior such as the Rural Digital Opportunity Fund, high-speed internet access,
quality of life, and progressive government policies, is increasingly gaining once a rare commodity in rural territories, is now becoming increasingly
recognition as a formidable destination for foreign and direct investment commonplace. This improved connectivity is dismantling long-standing
(FDI). This untapped region holds the promise of becoming a future nexus barriers, making it possible for sectors traditionally confined to urban
for sustainable and lucrative investment ventures. settings—like IT, digital services, and remote work solutions—to take
root in these areas.

LEVERAGING HUMAN CAPITAL: The logistics infrastructure in rural zones, encompassing roads, railways,
THE UNSEEN STRENGTH OF RURAL AMERICA
and airports, has also witnessed substantial upgrades. This has facilitated
easier, more cost-effective transportation of goods and services. Businesses
The allure of Rural America as an investment hotspot begins with its operating in these regions can now access markets more seamlessly,
remarkable human capital. The region’s communities are deeply rooted
in a culture that values industriousness, allegiance, and tenacity—traits thereby amplifying the appeal of Rural America as an investment location.
that are indispensable to businesses and form the very backbone of For instance, the recent merger of Kansas City Southern Railroad and
successful enterprises. In contrast to the high rate of employee attrition Canadian Pacific Railway has granted thousands of smaller rural
typically observed in urban locales, rural communities often exhibit a communities across the Midwest direct access to both Canadian and
tendency for long-term commitment to their employers. This results in Mexican markets, as well as global destinations.
a stable workforce, leading to significant reductions in recruitment and
training costs.
TAPPING INTO NATURAL RESOURCES: A WEALTH OF OPPORTUNITIES
Furthermore, the relatively lower cost of living in rural areas, when
juxtaposed against urban centers, empowers businesses to offer competitive Rural America is replete with a bounty of natural resources. Its fertile land,
remuneration packages that, while remaining below urban salary abundant water bodies, and significant mineral reserves provide a myriad
standards, can ensure a comfortable living standard for their employees. of investment opportunities in sectors such as agriculture, fishing, forestry,
and mining. Moreover, a recent trend toward larger scale projects requiring
This equilibrium paves the way for mutually beneficial outcomes, enhancing
the attractiveness of rural locales as investment destinations. extensive acreage further cements rural America’s attractiveness as an


16. FDI ALLIANCE INTERNATIONAL

investment haven. Notably, Panasonic recently selected Desoto, Kansas, global trend towards responsible investing. By choosing to invest in Rural
due to its ability to secure hundreds of acres for its project. America, businesses not only secure potential profits but also contribute
to a more sustainable future.
In addition, the escalating global emphasis on renewable energy puts
Rural America in an advantageous position. The vast landscapes offer
ample potential for wind and solar power generation, while the region’s CONCLUSION: EMBRACING A NEW INVESTMENT LANDSCAPE
plentiful biomass can be harnessed for bioenergy production. Therefore,
for investors and businesses interested in the renewable energy sector, In sum, Rural America, endowed with its rich human capital, improved
Rural America represents a compelling investment opportunity. infrastructure, wealth of natural resources, superior quality of life,
and beneficial government policies, is on the brink of an investment
renaissance. This region offers a plethora of opportunities for investors
MAINTAINING A HIGH QUALITY OF LIFE: THE UNIQUE ALLURE seeking sustainable, responsible, and profitable ventures.
The quality of life in Rural America is particularly enticing. The unhurried As we transition into a post-pandemic world, it’s crucial to venture beyond
pace of life, lower crime rates, tightly knit communities, and the serenity the allure of bustling cities and uncover the untapped potential nestled
offered by natural landscapes significantly contribute to the overall well- in the heart of America. Investors bold enough to explore this relatively
being of its residents. Companies that prioritize their employees’ work-life uncharted terrain may find themselves leading a movement towards a
balance and well-being often find rural regions appealing, as these factors more balanced, inclusive, and sustainable future.
considerably enhance employee satisfaction and productivity.
Given the significant nature of investment decisions, potential investors
Moreover, the COVID-19 pandemic has underscored the benefits of residing are encouraged to seek counsel from legal and financial professionals
in less densely populated regions. As the world continues to grapple with the and collaborate closely with local economic development agencies to
pandemic and adjusts to the post-COVID scenario, the allure of rural areas, comprehend the intricacies of investing in Rural American communities.
from a health and safety perspective, is poised to grow stronger. This due diligence can pave the way for a smooth and successful entry
into this promising and burgeoning landscape of opportunities.
LEVERAGING SUPPORTIVE GOVERNMENT POLICIES: BOOSTING
INVESTMENT ATTRACTIVENESS
Government policies are instrumental in establishing Rural America as an ROBERT HARRINGTON
attractive investment hub. Federal and state governments extend various Principal , Rural Growth Strategies LLC.
incentives to businesses investing in rural regions, including tax breaks, grants,
low-interest loans, and support for workforce training. These incentives can [email protected]
significantly alleviate the financial burden on investors and businesses, thereby 573-355-4366
making Rural America an appealing investment destination.
www.ruralgrowthstrategies.com
Furthermore, these government initiatives often emphasize sustainable
development and environmental conservation. This focus aligns with the



17. FDI ALLIANCE INTERNATIONAL

ा Sandy where is Myrtle Beach ा How important is it to retain, expand ा How does the Myrtle Beach Economic
Regional Economic Development and attract new business in your Development Corporation continue
Corporation located and what is community? to attract high-value investment
the number one objective of this A destination area has to offer more things projects that create new jobs?
organization?
to grow its population and not just tourists. It One of our lead recruitment tools is the
The MBREDC is located in Horry County, is important to retain our existing industries amount of growth our area has seen over
South Carolina. Horry County encompasses to showcase that it is a great place to work the past 5 years. Horry County is a beautiful
the popular Myrtle Beach. Our number one and live, assist companies in expanding to area with lost cost and workforce is at the
objective is to diversify the economy. Our create more jobs and that growth is important top of all projects. It is a lot easier to recruit
area will always be known as a destination to the companies and community, and to an area where you can work during the
area but we have so much more to offer. attract new businesses to create more job day and sit on the beach by the afternoon.
opportunities to keep our high school and The best part is it’s affordable too.
ा What are the Top 5 reasons college graduates in our area.
companies choose to do business ा How many International companies
in Myrtle Beach? ा Sandy what are the leading industry are capitalizing on the flourishing
Skilled workforce, low taxes, low cost of sectors in your community? business landscape in Myrtle Beach?
living, low utility rates and a place you can Light industrial and distribution. We have many international companies
live and a great climate. located in Horry County. In the past few

































18. FDI ALLIANCE INTERNATIONAL

years, we have announced an expansion of
MetGlas, Teknoware, Moose Logistics and
Surteco. How did you become the number
one fastest growing mid-sized metro area?
Taxes, low cost of living, and being a great
area for visitors to decide they want to stay!

ा What strategies are in place to
ensure that Myrtle Beach Economic
Development Corporation enjoys
a talent pipeline that is trained,
skilled and eager to contribute to
your local economy?
Our board and membership consist of our
K-12 educational superintendent, two local
technical colleges, and two universities. We
work together to prepare students for the
type of jobs we currently have and our target
industries. The goal is to recruit companies
that we can help succeed and help our
workforce find positions they are qualified for.

ा Sandy where would you like to
see more international investment
coming from in Myrtle Beach?
I am not picky on where it comes from, I
would just like to see more stuff being made people would not be rushing here to buy and the subsea cables, it is clear that there
in the USA for faster and easier transitions. homes. Many people up North retire, sell will be more distribution and technology
I am speaking of anything from suppliers to their homes and buy homes in Horry County related companies in future announcements.
completed products. that are ½ the price and 1/3 of the taxes.
Everyday feels like vacation.
ा What seven goals form the
foundation on how you conduct ा What can the world of foreign direct
business in your community? investment expect from Myrtle Beach
Honesty, southern hospitality, thorough Economic Development Corporation
research, target industries that fit our in the future years to come?
community and skills, include a strong South Carolina has a lot of foreign direct
team of partners, create well-paying .jobs investors and I predict it will continue to
and diversify the area. grow. With the growth in our area, the
announcement of the subsea cables that
ा How would you explain the quality connect us to many other countries, I think
of life and cost of doing business we will see many more investors navigating SANDY DAVIS
in Myrtle Beach?
towards Myrtle Beach, SC. President & CEO
Quality of life here is evident. Look at how
our population has grown over the past 5 Can you disclose any upcoming projects or Myrtle Beach Regional
years. If it were not a great place to live, announcements. With the growth of our area Economic Development
Corporation

M
P.O. Box 261966 Conway,
SC 29528-6066
N
(843) 347-4604
E
[email protected]
D
www.mbredc.org















19. FDI ALLIANCE INTERNATIONAL

THE POWER OF COMMUNITY STORYTELLING






Every community is different, but many economic Below are examples of exceptional economic
development organizations market their regions development organizations, including some
in a similar way. Phrases like “skilled workforce,” What is your community most known for of our clients, that successfully distinguish their
“excellent universities,” “low costs,” “available today? communities from others.
sites” and my favorite – “central location” – Examine what your community is most
recognized for in the present day. Identify
are commonly used. I’ve even seen economic the prominent traits or industries that define
development groups take this further by its identity. Buffalo, New York, has gained BUFFALO NIAGARA – CLIMATE CHANGE REFUGE
pronouncing that their region is within a two- notoriety for its cold, snowy weather, while
day drive of 80% of the U.S., which could apply Seattle, Washington, is renowned for its tech With climate change a frequent trending topic
to most U.S. states! companies. Understanding the prevailing due in part to the increase of natural disasters
perceptions can help shape your narrative. around the country, Invest Buffalo Niagara saw
So how do you set your region apart from an opportunity to get into the conversation by
the rest? This article offers suggestions on What do people often get wrong about positioning itself as a “climate change refuge.”
how to do a “deep dive” to uncover, and then your region? What stereotypes do you
communicate, what is truly memorable about have to overcome? With research from a Harvard University study
Challenge misconceptions and stereotypes
your community. As an economic development about your region. Highlight disparities and data compiled by Buffalo State College
marketing expert, I’ve seen some economic between popular beliefs and reality. For professor Stephen Vermette, Violet PR and
development organizations do an exceptional example, Florida is often seen as a state Invest Buffalo Niagara launched a campaign
job telling their stories. prone to hurricanes, when data reveals that to take the focus off the city’s snowy and cold
Texas experiences a higher frequency of climate. The messaging positioned Buffalo as
The first step is often asking questions. Here are natural disasters. Presenting a new narrative a city of the future due to its low risk of natural
some good ones to start with: can dispel preconceived notions and correct disasters, abundant fresh water, and clean
misperceptions. energy production. The PR campaign caught
the attention of national media, including Fast
What important historical events have What sets your community apart from Company, which published an article titled “Will
shaped perceptions of your community? others? What can you offer that other Buffalo become a climate haven?”
Reflect on pivotal moments that have left a communities can’t?
lasting impact on your community’s identity. This is often the most important question you’ll
For instance, Birmingham, Alabama, faced need to tackle! The answer lies at the heart
the challenges of civil rights violence during of crafting a compelling story. Whether it’s TOPEKA, KANSAS – CENTER OF EQUALITY
the 1960s, leaving an indelible mark on the unparalleled natural beauty, a rich cultural
city’s character. Similarly, the California Gold heritage or a unique blend of industries — The Greater Topeka Partnership aimed to attract
Rush in the 1800s dramatically transformed uncovering your community’s unique selling professionals to Topeka, Kansas — a state
the landscape, forging a legacy that still point is pivotal in capturing attention and capital with a population of less than 200,000.
resonates today. attracting investment. It launched a program called “Choose Topeka”
to counteract a negative reputation for a high

20. FDI ALLIANCE INTERNATIONAL

crime rate, association of Westboro Baptist
Church (an LGBTQ+ hate group based there)
and chain restaurants. As part of the initiative,
up to $15,000 was offered to incentivize people
to move to the city.

Working closely with its client, the Violet PR team
created a library of new photos and videos
showcasing Topeka’s lifestyle assets, such as
the Equality and Transgender Houses, Black
Lives Matter murals, trendy restaurants, and
the luxurious Cyrus Hotel. Mayor Michelle De
La Isla, Topeka’s first Latina mayor, was a crucial
spokesperson for the campaign. The team also
highlighted diverse individuals who relocated
to Topeka.

The campaign far surpassed expectations. In its
first year, it secured media placements in outlets
like Fast Company, Forbes, Travel + Leisure and
Yahoo! News. Over 4,500 applicants from 48 reputation as one of the world’s most dynamic
states and a dozen countries applied for the GEORGIA – ELECTRIC VEHICLE HUB robotics ecosystems and a destination for
program, resulting in 40 professionals relocating,
leading to a $3.2M regional economic impact. Like many Republican-led states, Georgia has technology, artificial intelligence and biotech
In August 2020, Realtor.com named Topeka one not been known for leading climate-related innovation.
of the hottest housing markets in the nation due policies, but with the expansion of green Violet PR amplified the “Pittsburgh Region. Next
to the increased migration to the region. industries, the state saw an opportunity. The Is Now.” media relations campaign to showcase
Georgia Department of Economic Development
is establishing a state-wide electric vehicle Pittsburgh as a premier destination for global
SINGAPORE ECONOMIC DEVELOPMENT BOARD ecosystem and positioning itself as a hub for the business and tech talent. By leveraging relationships
with national business media, we secured news
EV manufacturing industry. GDEcD partnered
After facing many economic challenges with Violet PR to amplify EV-related news stories that positioned Pittsburgh as a thriving tech
post-pandemic, the Singapore Economic and announcements and raise awareness of hub, highlighting its top-three ranking in the world
Development Board aimed to reposition the business opportunities in the Peach State among for robotics ecosystems and over 100 robotics
country as a preferred location to start and grow corporate executives. companies. We also emphasized significant
a business. They developed a marketing and advancements in space travel, robotics and the
PR campaign titled “Singapore’s Impossible The campaign secured coverage in top-tier region’s remarkable 300% employment growth
Stories,” which featured real success stories of media ranging from Reuters, The New York since 2011. Exclusive interviews were arranged at
companies based in Singapore, like Singapore Times, The Wall Street Journal and Bloomberg. The Wall Street Journal’s 2022 Future of Everything
Airlines, Razer, One Championship, Grab International press coverage was secured in Festival, featuring leaders from innovative Pittsburgh
and The Asian Scientist Magazine, to highlight Handelsblatt (Germany), Nikkei Asia (Japan) companies.
Singapore as a place where entrepreneurs and and Les Echos (France). The media coverage has
businesses defy the odds to achieve success in helped drive further EV corporate investments In the competitive landscape of economic
the country. to the state. development, community storytelling is a
powerful tool. It allows regions to make a
According to its 2022 annual report, the lasting impact by highlighting their historical
Singapore Economic Development Board PITTSBURGH – FROM STEEL TOWN TO ROBOTICS HUB significance, embracing their current identity,
attracted S$22.5 billion in Fixed Asset Investment dispelling stereotypes and showcasing what
(FAI) commitments, a record high for EDB. Pittsburgh Regional Alliance is the economic sets them apart. By thinking outside the box,
They also reported an increasing interest from development marketing group representing economic development organizations can
businesses from China and other Northeast the 10-county Pittsburgh region in southwestern shape perceptions, attract investment and foster
Asian economies seeking to participate in the Pennsylvania. The organization enlisted Violet sustainable growth for their communities in the
growing markets of South and Southeast Asia. PR’s help to build the former steel town’s years to come.

→ APRIL MASON founder and president of Violet PR


April Mason is the founder and president of Violet PR, a boutique public relations firm specializing in economic
development. (april@violetpr. com)

ABOUT VIOLET PR
Whether it’s rebranding a city, drawing attention to a revitalized neighborhood, or promoting a new sustainable
development, Violet PR helps clients make a difference. Through a combination of news stories, social media
and compelling content, our New Jersey-based boutique public relations firm helps clients attract more dollars,
corporate investors, talent and supporters. Violet PR has won more than 40 awards and was named 2022’s
“Best Boutique Agency” by PR NEWS and Bulldog Reporter. Follow Violet PR on LinkedIn and Instagram. For
more information, visit www.violetpr.com.



21. FDI ALLIANCE INTERNATIONAL

ࣿ Saddling Up for Success emerged as a game-changing platform, TexasEDConnection acts as a gateway for
offering a streamlined approach to investment foreign businesses looking to unlock the
In an ever-evolving global business landscape,
Texas continues to shine as an economic in the Lone Star State. economic prowess of Texas.
powerhouse, captivating the attention of
companies worldwide. Recognizing the Powered by Day One Experts and ࣿ Value From Day One
immense potential for foreign business owners spearheaded by "Super" Dave Quinn, CEcD, On a chilly winter day in 2018 at Rudy's
in Texas, the Texas Economic Development a seasoned professional with two decades of Country Store & Bar-B-Q in Frisco, Texas,
Connection (TexasEDConnection) has experience in Texas economic development, Day One Experts was born on a piece of
butcher paper stained by beef ribs and
jalapeno sausage. Jim Gandy, CCIM, CEcD,
"Super" Dave Quinn, CEcD, along with Jason
Adams, saw an opportunity to fill a need by
bringing together a unique set of skills to
assist communities searching for help with
economic development solutions as well as
private companies seeking to build a bridge
through public-private partnerships.

Day One Experts is an on-demand economic
development consulting firm that merges
subject matter experts in a wide range of
city, regional, and organizational services
to offer the very best in fractional, interim,
and project-specific initiatives.

The team leverages the founding partners'
knowledge, experience, and relationships to
help communities, developers, and business
owners find solution-focused partnerships
that drive more tangible and swifter results.

Coming out of the global Covid 19 pandemic,
Day One Experts saw an opportunity to



22. FDI ALLIANCE INTERNATIONAL

fill another need. Day One changed the
economic development game by creating the
Texas Economic Development Connection,
a digital platform designed to help business
owners seeking to invest in Texas more
efficiently connect with economic development
resources available at the local level.

ࣿ Unlocking Opportunities
Foreign business owners seeking to establish
or relocate their operations in Texas often face
numerous challenges, from identifying suitable
sites to navigating the intricacies of starting a
business in a new country. Two years after its
creation, the TexasEDConnection addresses
these concerns head-on by offering a
comprehensive concierge solution simplifying
the investment process. With a single phone
call, business owners gain access to a network
of partner communities and service providers
equipped to assist at every step. Gone are
the days of scouring multiple websites and
databases, as TexasEDConnection provides
a concierge-type service, streamlining the
search for potential sites and offers tailored to
each business's unique needs. This innovative
approach eliminates hours of stress and
frustration, allowing business owners to
focus on their core objectives and make
well-informed investment decisions.

ࣿ The Texas Advantage
At the heart of TexasEDConnection lies an
unwavering commitment to understanding
the Texas market and connecting foreign
businesses with the most suitable opportunities.
With a team of professionals dedicated to
working closely with partner communities,
TexasEDConnection possesses in-depth
knowledge of available sites and how to
align them with the requirements of business
owners. This insider perspective ensures
that investment opportunities are optimized,
enabling foreign businesses to leverage the
advantages of the business landscape in the
Lone Star State.
Texas boasts many advantages that make it
an enticing destination for global companies.
The state's robust workforce offers a diverse
talent pool across various industries. The
strategic geographic location of Texas provides
easy access to domestic and international
markets, facilitating efficient supply chain
management and logistics. The state's
business-friendly environment, including
favorable tax incentives, regulatory support,
and a low-cost operating environment,
contributes to its appeal as an investment
destination. Texas also nurtures a thriving
entrepreneurial ecosystem that fosters
innovation and collaboration, offering
countless opportunities for business growth
and networking.




23. FDI ALLIANCE INTERNATIONAL

ࣿ Making the Connection enables the TexasEDConnection to be the to trusted relocation real estate professionals
go-to source of Commercial Real Estate and resources. These partnerships enhance
Over the past two and a half years,
TexasEDConnection has helped facilitate information in Texas for site selectors, the value of utilizing the TexasEDConnection
business expansion and relocation developers, and Company owners looking platform, providing a comprehensive support
conversations with more than 30 companies. for their next property. With their state-of-the- system for foreign business owners and CEO’s.
Through TexasEDConnection's expertise and art technology and data-driven approach,
connections, foreign business owners can REsimplifi adds another layer of efficiency to ࣿ Hear it for Yourself
successfully navigate the Texas market and TexasEDConnection, empowering business As part of its commitment to showcasing the
achieve their growth objectives. From small owners with the information they need to make unique opportunities and vibrant business
startups to multinational corporations, the informed decisions. Likewise, 180 Relocation landscape of Texas, TexasEDConnection
TexasEDConnection has proven its value provides talent relocation assistance, ensuring proudly presents the Gone to Texas Podcast.
as a trusted ally, guiding businesses toward business owners and employees experience a Named one of the top 50 Best Texas podcasts
success in Texas. smooth transition to Texas by connecting them by Feedspot, the Gone to Texas podcast

ࣿ A Collaborative Approach
TexasEDConnection understands that a
seamless investment experience requires
collaboration with trusted partners. In addition
to working closely with community partners
who support the platform, TexasEDConnection
has forged alliances with reputable service
providers to ensure business owners access
qualified resources. Among these notable
partnerships are REsimplifi and 180
Relocation, which bring specialized expertise
and added value to the TexasEDConnection
network. By assembling a robust ecosystem
of professionals, TexasEDConnection can
provide a comprehensive suite of services
to foreign business owners, assisting them in
navigating the complexities of establishing
a presence in Texas.
REsimplifi, a leading provider of building
and site data for economic development,



24. FDI ALLIANCE INTERNATIONAL

series is an invaluable resource for foreign
business owners and entrepreneurs looking
to gain insights into the Texas market and
understand what operating a business in
Texas is like.

Hosted by "Super" Dave, the Gone to Texas
Podcast delves deep into the Texas business
ecosystem, covering various communities
across Texas, sharing business success
stories and expert interviews. Each episode
offers firsthand perspectives and invaluable
advice, providing listeners with the knowledge
and inspiration to successfully navigate the
Texas market.

The Gone to Texas Podcast showcases
inspiring stories of businesses that have
successfully relocated or expanded to
Texas through engaging conversations
and captivating storytelling. These real-
life accounts highlight the advantages,
challenges, and lessons learned from the
process. By listening to these experiences,
you can gain valuable insights and unique
insider knowledge about the Texas economic
landscape and its vast potential for foreign
businesses. The podcast is a dynamic resource
that enhances the understanding of Texas
as an attractive investment destination and
empowers foreign business owners with the
knowledge necessary to make informed
decisions.
Access the Gone to Texas Podcast by visiting
GonetoTexasPodcast.com or listening on
your favorite podcast platform. Embark
on a journey of discovery, inspiration, and
growth as you explore the possibilities for opportunities must consider the potential
your business in Texas. offered by Texas. TexasEDConnection is a
pioneering platform that opens doors and
simplifies the investment process, connecting
ࣿ Closing the Circle
business owners with the vast potential of Lone
As the global business landscape continues Star State. With its unparalleled knowledge
to evolve, foreign companies seeking growth of Texas and its strategic collaborations,
TexasEDConnection is poised to guide global
companies toward success, enabling them
to prosper in the thriving business ecosystem
of Texas. Through “Super Dave” Quinn's “SUPER” DAVE QUINN, CECD
expertise and Day One Experts' collective Managing Partner, Day One
efforts, TexasEDConnection represents a Experts
transformative force in the world of economic
development, helping foreign businesses M
unlock Texas’ economic power like never 6160 Warren Parkway, Suite 100, Frisco,
Texas
before. N
(214) 775-0617
E
To learn more about TexasEDConnection [email protected]
and explore the possibilities that await D
your business, visit TexasEDConnection. www.D1Experts.com
com or contact our team at +1 (214)
775-0617. With TexasEDConnection as
your trusted partner, the vibrant Texas
market is within your reach, ready to
fuel your business growth and success.





25. FDI ALLIANCE INTERNATIONAL

STATE OF

ARIZONA







These investments have made Arizona one of at Phoenix-Mesa Gateway Airport enables
the top destinations in the world for foreign direct e-commerce companies and manufacturers
investment (FDI). Arizona led the U.S. in FDI in to efficiently and cost-effectively transport goods
2020, with more than $13.7 billion invested. between Mexico and Latin America.

Since 2016, FDI in Arizona has increased by more The state’s reliable climate also serves producers
than 3,500%. When it comes to our quality of life, and distributors, with 300 days of sunshine a
Arizona can’t be beat. From diverse arts and culture year, little exposure to natural disasters, and one
to year-round outdoor recreation, along with some of the nation’s most reliable electrical grids.
of the top-ranked public K-12 schools in the U.S.,
Arizona offers limitless opportunities to achieve Along with impeccable infrastructure, Arizona’s
personal, family, and business goals. Speaking of skilled workforce, which now includes more than
business goals, Arizona’s modern infrastructure 3.4 million people, is second to none. Recently,
GOVERNOR KATIE HOBBS and strategic location has you covered. Situated in labor market analyst EMSI ranked Maricopa
the southwest and with 130,000 miles of highway, County no. 1 in its 2021 Talent Attraction
Arizona’s premier business environment is attracting Arizona provides access to more than 85 million Scorecard, the fourth time in the last six years.
companies from all over the world. Since 2015, consumers within a day’s drive.
Arizona has successfully landed more than 165 A key component of Arizona’s talent pipeline
expansions or attractions from international On top of that, the state offers access to six border is the state’s top-ranked universities and
companies, which are projected to create nearly ports of entry with Mexico, convenient access to air community colleges. At Arizona State University,
25,000 new jobs and over $21 billion in capital travel with 12 commercial and 71 reliever airports, for example, nearly 27,000 students are enrolled
investment. These include companies such as and the Port of Tucson–a full-service inland port and in engineering programs — a 190% increase
TSMC (Taiwan), HelloFresh (Germany), NXP rail yard offering more than 1.7 million square feet since 2010.
Semiconductors (Netherlands), Leonardo (Italy), of amenities.
Zurich Insurance Group (Switzerland), Meyer- With all these advantages, there simply is no
Burger (Switzerland), Nestle (Switzerland), Infosys Arizona also is the home of SkyBridge Arizona, the better place in the country to test, launch and
Technologies (India), ElectraMeccanica (Canada) nation’s first air cargo hub to house both U.S. and scale your business.
and many more. Mexican customs officials. This first-of-its-kind service

27. FDI ALLIANCE INTERNATIONAL

Boasting an educated workforce, extraordinary Along with an extraordinary workforce, Sierra revitalizing its historic West End, supporting
cyber opportunities, an easily accessed Vista’s high elevation (4,633’), surrounding nation-leading higher education programs
municipal airport, an emerging downtown, mountain ranges, and pristine airspace set focused on cybersecurity, completing state-
and awesome outdoor recreation, Sierra the stage for the Fort’s world-class and highly of-the-art facilities to attract sports tourism,
Vista is a military community primed for technical training and testing. and gaining recognition as one of the best
investment. The largest Arizona city east places in the country for families to live.
of Tucson, Sierra Vista has made strides in On the civilian side of the airport, work has
recent years on multiple fronts, gaining a just recently wrapped up to prepare 13 acres ࣿ Downtown revitalization attracts U
reputation as a forward-thinking city poised of shovel-ready land adjacent to a 7-acre of A tech campus & brewery
for growth. concrete apron. This site is complete with As decades of planning has translated into
water and electrical access. a major streetscape project in Sierra Vista’s
Recent improvements to Sierra Vista’s historic end of town, the city’s West End
Municipal Airport have prepared this facility “This site is primed for development and is starting to feel like the downtown local
for new aviation-related business, offering presents a unique opportunity for the right residents have long sought.
buildable acreage ready for development. business or two that can take advantage of
This one-of-a-kind location boasts air traffic it,” City of Sierra Vista Economic Development Earlier this year, Sierra Vista celebrated the
assistance, aviation ground services, ample Manager Tony Boone says. opening of Tombstone Brewing Company
parking, and a 12,000-foot runway, long West End, a restaurant and brewery building
enough to serve any aircraft. It’s made Whether it’s at the airport, in Sierra Vista’s
possible thanks to a joint use agreement rejuvenated West End, or on its expanding
with adjacent Fort Huachuca. east side, businesses locating in Sierra Vista
will benefit from a personalized approach
Founded in 1877, Fort Huachuca is the U.S. to economic development.
Army’s technology training and testing hub,
with operations supported by thousands of “As a mid-sized community of about 45,000
highly educated and technology-focused people, Sierra Vista offers benefits that simply
contractors. Soldiers trained there conduct cannot be matched by congested metro
missions critical to national defense, including areas,” Boone says. “Our commutes are
NETCOM, which operates and defends the measured in minutes and business owners
Army’s worldwide networks; the nation’s have direct access to our staff, as we take
largest unmanned aerial systems training a partnership approach to development
facility; and the U.S. Army Intelligence Center and growth.”
of Excellence, focusing on myriad high-tech This approach has earned the city some big
training to support Army intel. wins recently as Sierra Vista makes strides in



28. FDI ALLIANCE INTERNATIONAL

“With relatively affordable home prices, a
wealth of outdoor recreation, and a small-
town lifestyle mixed with big city amenities,
Sierra Vista’s secret is starting to get out
there,” Boone says.
The city has invested millions of dollars in
in sports facilities in recent years, providing
soccer, softball, and football fields, plus
a track, that are the envy of southeastern
Arizona. Combined with a climate ideal
for year-round play, the community’s
residents enjoy uncommon access to world-
class sporting opportunities, while sports
organizations begin to attract numerous
tournaments from out of town.

This has resulted in more than $5 million
of economic impact to the community since
2019, as tournaments draw in visitors who
off the brand of a well-established Tombstone Cochise College offers certificate programs
favorite. It’s one of several entertain-focused in virtual reality. V/R is one of the fastest spend their dollars in local stores, restaurants,
and hotels. This is also helped expose many
businesses taking notice of the city’s efforts growing, most transformative technologies new eyes to Sierra Vista as a spot to escape
to transform Sierra Vista’s West End into and can be applied to nearly every industry, the heat in and big-city bustle in Tucson
a walkable entertainment district where including entertainment, engineering, medical,
businesses can thrive. and military. Cochise College is also at the and Phoenix.
forefront in providing training for today’s
A major streetscape project completed along in-demand careers, such as medical and All of these recent developments together
have helped spark renewed population
Fry Boulevard is being extended north along skilled trades. growth in Sierra Vista, diversify its local
Garden Avenue, where Tombstone Brewing economy, and open the door to exciting
set up shop and numerous businesses have “Sierra Vista’s educational sweet spot is
made major investments in their sites just cyber defense and security, but there are business opportunities. Whether you’re in
in the last several years. Now the newest- a variety of programs available locally that tech, aviation, hospitality, or another industry,
comer to Garden Avenue will bring in even equip graduates with the knowledge, skills, it’s the right time to explore opportunities
more foot traffic and boost the community’s and tools in demand by today’s employers,” in Sierra Vista.
Find more information about Sierra Vista,
nation-leading reputation for cybersecurity Boone says. “Our home-grown educated Arizona at SierraVistaAZBusiness.com.
education. workforce is also bolstered by the personnel
attracted to Fort Huachuca, who transition
This summer the University of Arizona College into the civilian sector.”
of Applied Science and Technology (CAST)
announced it’s moving from the northeast Fort Huachuca hosts strategic technical
side of town to the three-story Piazza San missions in the fields of electronics,
Lorenzo Complex located next door to engineering, network operations, security,
Tombstone Brewing Company on Garden technical interoperability, unmanned aircraft
Avenue. This new site will offer the room systems, intelligence, and cyber operations.
needed to accommodate U of A CAST’s About 700 professionally trained and
rapid growth. educated soldiers transition through Fort TONY BOONE
Huachuca to re-enter the civilian workforce
In August 2021, U of A CAST was lauded in annually. ECONOMIC DEVELOPMENT
Forbes for offering the best undergraduate MANAGER
program for cyber security in the nation. CAST Businesses recruiting professional positions
trains students using a unique online AI will also benefit from Sierra Vista’s elevated M
environment that replicates the intricacies quality of life, as the community is becoming 1011 N. Coronado Drive
Sierra Vista, AZ 85635
of today’s burgeoning technology and cyber more widely known as one of the best places N
threats. CAST’s cyber operations program for families to call home. (520) 439-2157
is designated as a Center of Academic e
Excellence by the National Security Agency, ࣿ An extraordinary and affordable [email protected]
d
one of only 20 in the nation, and its intelligence lifestyle www.SierraVistaAZBusiness.com
education program is approved by the Defense Featuring world-renowned wildlife watching,
Intelligence Agency.
idyllic mountain trails, state-of-the-art sports
facilities, and a temperate year-round climate,
But CAST is not the only extraordinary cyber all at a relatively low cost of living, Sierra
program in town, as Cochise College has also Vista’s lifestyle is garnering national attention.
earned the Center of Academic Excellence Forbes Health recently ranked Sierra Vista
designation in Cyber Defense by the NSA as the 25th best place for families to live in
and the U.S. Department of Homeland the U.S. and the top community in Arizona,
Security. Ahead of the technology curve, after reviewing nearly 1,900 cities.




29. FDI ALLIANCE INTERNATIONAL

FDI LOCATIONS OF THE FUTURE









Foreign Direct Investment (FDI) plays a crucial role in driving economic
growth and development worldwide. As the global business landscape ATTRACTIVENESS INDICATORS: UNDERSTANDING THE
evolves, it becomes essential to identify the future FDI destinations. In this FACTORS
article, we will explore emerging locations that hold promise for attracting
future investments. Drawing inspiration from reputable sources like the Understanding the factors that influence the future of Foreign Direct
Kearney FDI Confidence Index and fDi Intelligence, we will delve into the Investment (FDI) locations is crucial for businesses and governments alike.
factors that make these destinations stand out and the trends shaping the Political stability, economic performance, infrastructure, and regulatory
FDI landscape. environment are among the key determinants that investors consider when
choosing FDI locations.

THE EVER-CHANGING DYNAMICS OF FDI

The world of FDI is dynamic and constantly evolving. As nations recalibrate
their economic strategies, we witness new patterns and dynamics that
impact investment decisions. While established players like the United
States and Western Europe remain attractive, developing regions in Asia,
Africa, and Latin America are also rising to prominence. This shift presents
vast potential for investors looking to capitalize on untapped markets and
favorable investment climates.
Additionally, the changing global political climate, trade policies, and
regional agreements have created both uncertainties and opportunities. The
recent shifts in the global trade ecosystem, exemplified by the emergence of
the Regional Comprehensive Economic Partnership (RCEP) and the African
Continental Free Trade Area (AfCFTA), redefine the dynamics of FDI.





30. FDI ALLIANCE INTERNATIONAL

But what do modern companies want from foreign investments? Rising initiatives, moreover investment decisions are increasingly being viewed
wages across emerging economies have made outsourcing cheap jobs through the lens of sustainability. Companies want to ensure that their
less cost-efficient than it was in the 1990s, instead, companies are looking investments not only generate economic returns, but also contribute to the
for specialist resources. The availability of skilled labour, technology, and broader goals of sustainable development. This shift in perspective is driven
innovation in the form of industry clusters, accounted for 33 per cent of the by a growing recognition of the interconnectedness of economic, social,
motivation for greenfield FDIs between 2018-2020, up from less than 20 and environmental factors, and the role of FDI in shaping these dynamics.
per cent in 2008-2012.
It is anticipated that the importance of sustainability in FDI location decisions
Additionally, the ease of doing business plays a critical role in determining will continue to grow. This trend will be driven by a combination of regulatory
FDI locations. This includes factors such as the ease of setting up a business, pressures, changing consumer preferences, and the increasing availability
obtaining permits, accessing credit, and protecting investors. of sustainability-related data. Investors are expected to place greater
emphasis on the sustainability credentials of FDI locations, and to integrate
these considerations into their investment decision-making processes.
ROLE OF TECHNOLOGY IN SHAPING FDI DESTINATIONS

Technology has undeniably become a significant determinant in shaping EMERGING DESTINATIONS: A GLIMPSE INTO THE FUTURE
the future of FDI destinations. The rapid progress in areas such as artificial
intelligence (AI), blockchain, and automation has revolutionized industries, Based on the latest research and rankings, several locations have emerged
creating new investment prospects and transforming traditional business as FDI destinations to watch. Let’s take a closer look at a few notable
models. The digital transformation of economies worldwide has created examples:
a new set of criteria for investors when choosing their FDI destinations. The
ability of a location to support advanced technological infrastructure, its
digital readiness, and the availability of a tech-savvy workforce are now
crucial considerations. Technology hubs such as Silicon Valley, Bangalore,
and Shenzhen have attracted significant FDI due to their robust technological
ecosystems. Furthermore, the rise of remote working and digital nomadism,
facilitated by technology, has also influenced FDI, as companies are no
longer bound by geographical constraints.


FDI LOCATIONS AND SUSTAINABLE DEVELOPMENT: A
FUTURE PERSPECTIVE
The increasing importance of sustainable development is prompting
investors to consider locations with strong environmental policies and green





31. FDI ALLIANCE INTERNATIONAL

But what do modern companies want from foreign investments? Rising initiatives, moreover investment decisions are increasingly being viewed
wages across emerging economies have made outsourcing cheap jobs through the lens of sustainability. Companies want to ensure that their
less cost-efficient than it was in the 1990s, instead, companies are looking investments not only generate economic returns, but also contribute to the
for specialist resources. The availability of skilled labour, technology, and broader goals of sustainable development. This shift in perspective is driven
innovation in the form of industry clusters, accounted for 33 per cent of the by a growing recognition of the interconnectedness of economic, social,
motivation for greenfield FDIs between 2018-2020, up from less than 20 and environmental factors, and the role of FDI in shaping these dynamics.
per cent in 2008-2012.
It is anticipated that the importance of sustainability in FDI location decisions
Additionally, the ease of doing business plays a critical role in determining will continue to grow. This trend will be driven by a combination of regulatory
FDI locations. This includes factors such as the ease of setting up a business, pressures, changing consumer preferences, and the increasing availability
obtaining permits, accessing credit, and protecting investors. of sustainability-related data. Investors are expected to place greater
emphasis on the sustainability credentials of FDI locations, and to integrate
these considerations into their investment decision-making processes.
ROLE OF TECHNOLOGY IN SHAPING FDI DESTINATIONS

Technology has undeniably become a significant determinant in shaping EMERGING DESTINATIONS: A GLIMPSE INTO THE FUTURE
the future of FDI destinations. The rapid progress in areas such as artificial
intelligence (AI), blockchain, and automation has revolutionized industries, Based on the latest research and rankings, several locations have emerged
creating new investment prospects and transforming traditional business as FDI destinations to watch. Let’s take a closer look at a few notable
models. The digital transformation of economies worldwide has created examples:
a new set of criteria for investors when choosing their FDI destinations. The
ability of a location to support advanced technological infrastructure, its
digital readiness, and the availability of a tech-savvy workforce are now
crucial considerations. Technology hubs such as Silicon Valley, Bangalore,
and Shenzhen have attracted significant FDI due to their robust technological
ecosystems. Furthermore, the rise of remote working and digital nomadism,
facilitated by technology, has also influenced FDI, as companies are no
longer bound by geographical constraints.


FDI LOCATIONS AND SUSTAINABLE DEVELOPMENT: A
FUTURE PERSPECTIVE
The increasing importance of sustainable development is prompting
investors to consider locations with strong environmental policies and green





32. FDI ALLIANCE INTERNATIONAL

Europe country’s robust research institutions, government support, and highly skilled
workforce contribute to its status as a prominent FDI destination.
Poland: The Gateway to Eastern Europe
Poland serves as a gateway to Eastern Europe, with its strategic location, Sustainable and Green FDI Locations
skilled labor force, and well-developed infrastructure. The country offers a
stable business environment, competitive tax rates, and government support Costa Rica: The Renewable Energy Champion
for foreign investors. Poland’s automotive, manufacturing, and technology Costa Rica has become a global leader in renewable energy, primarily
sectors have witnessed substantial FDI inflows, making it an enticing choice relying on hydroelectric, wind, and solar power. The country’s commitment
for businesses looking to expand into Europe. to sustainability, stable political environment, and investment-friendly policies
have attracted substantial FDI in the renewable energy sector. Costa Rica
Ireland: The Tech Hub serves as a prime example of how a small nation can achieve significant
Ireland has established itself as a leading destination for technology-driven advancements in green technologies and attract sustainable investments.
FDI. The country’s favorable corporate tax regime, highly skilled workforce,
and strong research and development capabilities have attracted major Denmark: The Wind Power Leader
tech giants. Dublin, in particular, has emerged as a prominent hub for Denmark has emerged as a frontrunner in wind power production and
software development, data analytics, and cybersecurity, making Ireland an innovation. The country’s wind energy industry has experienced rapid
ideal location for tech-focused investments. growth, driven by favorable government policies, research and development
initiatives, and strong public-private partnerships. Denmark’s expertise in
Technology-Driven FDI Destinations wind energy technology has attracted considerable FDI and positioned the
country as a global leader in sustainable energy solutions.
Silicon Valley: The Tech Mecca
Silicon Valley in California, USA, remains the epitome of technology and
innovation. It attracts FDI from around the world, with its vibrant startup BRUCE TAKEFMAN
ecosystem, access to venture capital, and proximity to leading tech President & Founder at ResearchFDI
companies. The region offers a conducive environment for entrepreneurs Bruce Takefman is an accomplished economic
and investors seeking to capitalize on cutting-edge technologies, such as development strategist who frequently speaks at major
artificial intelligence, biotechnology, and blockchain. economic development events such as IEDC, SelectUSA,
and EDCO Summits. As the Founder & CEO of
Israel: The Startup Nation ResearchFDI, Bruce has helped secure over $50 billion
Israel has gained recognition as the “Startup Nation” due to its thriving USD in new capital investment for clients worldwide.
entrepreneurial culture and groundbreaking technological advancements.
Despite its small size, Israel attracts significant FDI in sectors such as www.researchfdi.com [email protected]
cybersecurity, medical devices, agriculture, and software development. The




33. FDI ALLIANCE INTERNATIONAL

future of banking








The banking sector is going through a moment of digital transformation that Technology is transforming the User experience in the branch. It is already
affects, among other things, physical spaces. In addition to this, traditional feasible to carry out procedures and transactions autonomously in the
banks are beginning to compete with Fintech firms, which are dedicated service terminals. In the same way, managers work with tablets that allow
to offering digital services for financial management; and as part of this them to have a 360º view of the client or directly the relationship between
phenomenon, neobanks sometimes referred to as “challenger banks,” manager-client is done through video conferences.
have also appeared, 100% digital banks that provide services through
their platforms and mobile apps without the need for branches or banking
centers.
While it is true that banks have reduced their physical presence in recent
years, the headquarters are not going to disappear, at least not for now.
When branches are closed in small cities, more original, differentiated
ones are opened, located at strategic points and equipped with the best
technology and personnel to place customers in the center. The focus is
directed towards contact with customers through digital and physical
channels.

Thus, with the aim of continuing to attract customers to branches, physical
bank offices are transformed, becoming smart offices and social meeting
points where customers no longer only come to manage their banking
products, but also use these spaces to work, have work meetings, and
even enjoy a coffee. The physical space continues to be important for the
customer experience strategy and, in this sense, it is important to enrich the
space with services that align with current lifestyles and that adapt to each
profile.






34. FDI ALLIANCE INTERNATIONAL

From traditional banking to digital banking: large entities are also digitizing
their services, offering, for example, the possibility of conversing with a
chatbot 24/7 to solve sophisticated questions. Also, the option of opening
an account with just a selfie is now a reality, thanks to software that, using
facial recognition techniques, contrasts the information in the photo with that
of the official identity document.



A “cashless” bank is now also real. If before we went to the bank to operate
with money, today there are some entities in which cash does not exist; there
are no ATMs. This new concept has been boosted by the growing use of
payments through mobile phones or with apps.

ATMs, much more than cash machines. ATMs get smarter and become
interactive hotspots. Customers can operate without a card by identifying
themselves through facial recognition, offering a better service experience
that responds to the need to safeguard security and protect banks from
fraud.

Design at the service of experience. In a context of lack of time and concern
for health and well-being, the physical venues adapt to the changing needs
of each person. Thus, financial pop-ups dedicated specifically to women
have emerged, bank offices with spaces designed specifically for children
and even offices of Fintech firms that offer financial training along with
spa-type wellness sessions or experiences for clients. The design of the new
spaces, which create community while relying on technology, becomes BETTY ENCINALES
one of the keys of the new office to improve customer service and the user Betty Encinales, an award-winning entrepreneur,
experience.
Women in Fintech Power list Executive recruiter/
But, what about the branch jobs? “Everything that can be automated will Headhunter and TEDx presenter.
be automated and jobs will disappear, but they will also reinvent themselves [email protected] www.becruit.com
and new jobs will appear but they will a lot more technology focus.




35. FDI ALLIANCE INTERNATIONAL

Hot off the press - CNBC’s 2023 Top States attitudes and policies of their home countries. will be looking more closely at states like
for Business ranking was issued in mid-July. Connecticut is a prime example of this, Connecticut and its neighbors in the northeast
There were some startling revelations from continuing to embrace ESG and seeing its that embody the values of the workforce that
the ranking and the data CNBC presented. share of foreign direct investment jump 32% they look to recruit and retain.
Connecticut, New Jersey, Massachusetts, in 2022 from 2021.
and New York all jumped in the rankings, It is safe to say that technology will replace
while some of the “usual suspects” dropped. States that have set environmental and a percentage of the labor pool, especially
sustainability policies will gain the attention in high-output manufacturing, leaving those
Traditionally the Northeast takes a beating of corporate leadership and companies with companies not as reliant on large-scale
in these types of rankings and reports, well-defined and committed environmental unskilled labor with an outsized cultural
but the tide seems to be shifting as more policies. State positions on social issues will impact on the nation’s workforce.
credence is given to “Life, Health and no doubt be weighed by companies that have
Inclusion” and human rights factors. States adopted strong DEI and non-discriminatory ࣿ SOMETHING FOR EVERYONE
like Connecticut that embrace legislation policies as the core of their corporate values The wonderful thing about the United States
supporting women’s reproductive rights, DEI, and philosophies. Finally, companies want is that we differ culturally from north to south
healthcare infrastructure, and other policies predictable and steady leadership when and east to west, which creates a dialogue
considered too progressive for some states, selecting a location, devoid of any surprises or that is often perceived as being contentious
are beginning to be recognized for their drastic policy swings from one administration when views aren’t in alignment. The fact
forward-thinking approach to governance to the next. Unpredictability is a risk factor is that state policies mirror those of their
and how they have adapted to life and society and corporations are focused on eliminating leadership and constituents, which gives
in 2023. Perhaps nothing demonstrates this risk scenarios. Good and stable governance corporate investors options and opportunities
shift more than CNBC’s placement of Texas, will play in increasingly important role in to align their location decisions with their value
which ranked dead last in the U.S. for “Life, their site selection processes. systems and factors they view as important
Health and Inclusion”. to their corporate culture.
ࣿ COST IS STILL COST
ࣿ THE NEW NORMAL
It is important to note that not all companies States and jurisdictions working to differentiate
There is a clear shift in corporate circles to will consider ESG and DEI factors into themselves, need only look in the mirror
put more weight into ESG (Environmental, their decision-making calculus. Companies and determine what makes their community
Social, and Governance) issues and consider dependent on low-cost outputs to remain function well and what assets they have
these factors when evaluating locations for profitable will always be focused on the cost that make them unique. As it stands, place
their operations. European companies take of doing business. But those companies that marketing is mired in a sea of sameness.
these factors especially seriously, increasing are talent or innovation driven and with After examining thousands of campaigns,
their investment in states that align with the low-output/high-value production models key messages, and positioning in place



36. FDI ALLIANCE INTERNATIONAL

marketing, most often there is nothing in the that technology, invention, and discovery companies will need ten and twenty years
narrative that makes them distinctive. Most are the big disruptors. It is a balancing act down the road.
place marketing campaigns “play it safe” to focus on what you are good at now while
and only scratch the surface of what their looking at your assets to determine how your The one truth we can all rely on is that
community is REALLY about. They lean into economy will fit into the next generation of knowledge is power and investing in your
the whole “Live, Work, Play” approach, which industry. Ask the question, what will your people will never steer you wrong. Workforce
doesn’t differentiate their value propositions. community excel at in two decades? demand may ebb and flow, but talent will
It is ok to not be good at everything and always be a precious commodity and it will
future ready places will be the states and Future ready places will double down on the determine which communities are Future
communities that accept this and make the things that make them unique, articulate their Ready.
decision to play to their strengths and focus community philosophy and invest in areas
on the assets that truly make them unique that will define their value propositions in
and competitive. twenty years. In place marketing the specific
formula that helps communities compete is
ࣿ FUTURE READY PLACES ever-changing. In Connecticut, our secret
sauce is our people and the talent pipeline
Jurisdictions that play to their strengths while
cultivating new industries and infrastructure developed over generations of investment
are going to be the places that succeed. in K-12 education and the state’s college
and university system. We don’t take our
Communities should lean into the things current position for granted and we continue
that they excel at but never forget the fact to evaluate education and the workforce SHIRAR O’CONNOR
Vice President of Marketing,
AdvanceCT

M
470 James Street, Suite 9 New Haven,
CT 06513
N
860-571-6213
E
[email protected]
D
www.advancect.org














37. FDI ALLIANCE INTERNATIONAL

STATE OF

CANADA







love of the sport of hockey. With such an advanced does not have a permanent establishment
economy, it is the 10th largest in the world. It is also then your operational profits are not subject to
one of the worlds top 10 trading nations and has a Canadian income tax.
highly globalized economy. Canada has been noted
as one of the least corrupt countries in the world. There are many cultural similarities between
Canada and the United States. Many of the
Manufacturing, mining and service sectors have demographics are similar with close statistics in
transformed the economy into being more terms of ethnicities. The predominant language of
industrialized and urban. Utilizing the production English is the same language used in the United
of raw materials, such as farming, forestry, fishing States. There are some exceptions where French
and mining have proven successful. The two is used such as Quebec.
more prominent components are the forestry and
petroleum industries. There is also a highly skilled Workforce. Many
PRIME MINISTER JUSTIN TRUDEAU of the skilled workers rage in an age from 25
Their transportation system includes railways, to 55 years old. Canada has the fifth largest
highways, expressways, air travel as well as waterway Workforce in Artificial Intelligence. Some major
Canada is a country located in the northern part of travel. Canada has a very developed railway corporations in Canada include, Brookfield Asset
North America. The Prime Minister is Justin Trudeau. system which moves freight with ease. The trucking Management, Bank of Nova Scotia , Enbridge ,
This is the second largest country by total area in industry takes advantage of the many highways Toronto-Dominion Bank, Alimentation Couche-
the world. Just south of Canada is the border to and expressways.There are 20 major ports with Tard, Royal Bank of Canada, George Weston,
the United States. The capital of this vast country is the busiest port being located in Vancouver on the Magna International, Power Corp., and Manulife
is Ottawa. Montreal, Toronto and Vancouver are West coast. Some of the smaller ships just travel on Financial.
the three largest metropolitan areas in the country. the great lakes but there is also access for vessels
to sail from the Atlantic. Canada is a premier location due to its trade
Nicknamed the Great White North, Canada is freedom, investor protection, low corporate tax
known for its cool climate and cold winters. They The Income Tax Treaty has the possibility to remove rates, and low corruption. There’s a steady growth
are known for their maple syrup which is drawn some of the responsibility for companies based in the projected for Canada which would make an
from the sap of maple trees. In fact, their flag even United States. This is design for businesses that are ideal location for any business.
has a maple leaf on it. Many Canadians enjoy their headquartered outside of Canada. If your company

FORGE YOUR OWN


PATH FORWARD.









OUR VALUE PROPOSITION

Feeding and fueling the world, Wetaskiwin’s rich agricultural sector and robust

manufacturing industry drive the local economy and combine to create a wide
range of opportunities for continued investment and growth in both sectors.

Supported by strong connectivity via road, rail, and air to both domestic
and international markets, Wetaskiwin’s competitive land prices,
administrative ease, and real estate affordability all contribute to
create an ideal location for business development and investment.


• Competitive land pricing

• Low development costs and a tax incentive program
for commercial and industrial developments

• No Machinery or Equipment Tax


• No Provincial Sales Tax






































INVESTWETASKIWIN.CA




39. FDI ALLIANCE INTERNATIONAL

2023-05-24 4:02 PM
18505-WETASKIWIN-Ad [FDI Alliance - Investment][8.46x10.82] May2023-FNL.indd 1
18505-WETASKIWIN-Ad [FDI Alliance - Investment][8.46x10.82] May2023-FNL.indd 1 2023-05-24 4:02 PM

Over the past three years, companies have America have been realized by distribution Maskwacis – a shared community which is
experienced one of the greatest periods of centres for well-known Canadian retailers. home to Four Nations – the economic impact
disruption in history. The wide adoption Home Hardware’s distribution centre, on Wetaskiwin is reflected in $58.6 Million
of remote working protocols has not only supporting 118 stores in western Canada annual spending. But more importantly,
created new flexibility, but also encouraged is situated here. there are currently 4,000 Indigenous workers
people in their workplace to take stock of registered for jobs that have not yet been
their lives and how their location plays a At the centre of a trading area of more than placed. Additionally, there are more than
lesser role on the success of their careers. In 50,000 people, Wetaskiwin has proven to be 100,000 students attending post-secondary
large numbers, families are fleeing cities and advantageous to attract a regional workforce studies within a one-hour radius of the City,
the high cost of living in favor of affordable that has not yet been fully maximized. In the including a local satellite campus for Norquest
communities in surrounding rural areas like neighboring First Nations community of College which is located in Wetaskiwin.
Wetaskiwin, Alberta, Canada.
Situated 40 kilometres southeast of the
Edmonton International Airport, Wetaskiwin,
Alberta offers ease of convenience for
business and pleasure travel as well as
housing prices that are 39% lower than the
neighboring metropolitan area. Wetaskiwin
creates an attractive value proposition for
families seeking an affordable lifestyle while
still being able to seize commercial and
career opportunities.

Home to a bustling metal fabrication and
manufacturing sector which primarily supports
the agriculture and energy industries,
Wetaskiwin sits on 300 acres of greenfield
industrial lands available for immediate
development, in addition to developable land
at the community’s certified municipal airport.
The logistical advantages of Wetaskiwin for
market reach into the western half of North



40. FDI ALLIANCE INTERNATIONAL

Alberta’s bustling economy with diverse manufacturing facility for the oil and gas sites is affording them more direct attention
advantages in agriculture, energy, and industry and we are going to continue on from municipal and Provincial government
plentiful access to resources create an ideal that path. Also, agricultural now is becoming officials and staff.
environment for value-added agriculture and a larger part of our business."
food manufacturing as well as pharmaceuticals The timing is perfect for your company to
and emerging technology that advances “Wetaskiwin’s central location, access to rail explore the advantages of the urban exodus
the growth of the Province’s existing and and our regional airport, in addition to being and the benefits to your company by investing
emerging industries. only 30 minutes away from an international in Wetaskiwin, Alberta, Canada.
airport has been a great advantage for us.
“We have established our company in 1978 Wetaskiwin has been a great place for us.” Explore the rural Alberta advantage for your
and has progressed into a world leader of next project. Visit us at investwetaskiwin.ca
manufacturing products here in Wetaskiwin,” The strategic advantage presented by
says Frank Luebke, the CEO of Manluk Global Wetaskiwin, Alberta begins with no machinery Let’s start the conversation today.
Manufacturing Solutions. “We manufacture or equipment tax, low development costs, tax
products for the petrochemical industry incentive program for commercial, industrial
both for land-based and sub-sea and also development, competitive land pricing, and
for the mining industry. We are still looking no Provincial sales tax. International firms are
at expanding. We recently opened a new discovering that investment in rural Canadian




VERN MAY
Economic Development
Manager
M
Wetaskiwin City Hall (4705 50 Avenue)
N
780-361-4450
E
[email protected]
d
investwetaskiwin.ca















41. FDI ALLIANCE INTERNATIONAL

QUALITIES INVESTORS SEEK AND THE RISE OF EXPORT HUBS





skilled professionals. Collaborative efforts between educational institutions,
INTRODUCTION:
businesses, and governments will be essential to offer training programs
tailored to industry needs.
The global economy is evolving at an unprecedented pace, and the future
of investment locations is undergoing a transformation. As businesses seek 4. Supportive Regulatory Environment: Investors seek investment
opportunities for foreign direct investment (FDI), it is crucial for economic locations with stable political environments and transparent, business-
developers to understand the qualities investors are looking for. Additionally, friendly regulations. These environments facilitate ease of doing business,
creating export hubs has become a strategic focus for communities aiming reduce bureaucratic hurdles, and provide legal frameworks that protect
to attract and retain investment.
investments and intellectual property.

5. Sustainability and Green Initiatives: In response to growing
QUALITIES INVESTORS SEEK IN FUTURE INVESTMENT LOCATIONS:
environmental concerns, investors are increasingly focused on sustainability.
Future investment locations that prioritize green initiatives, renewable energy
1. Proximity to Consumer Markets and Supply Chains: Proximity to sources, waste management, addressing and adapting united nations
global supply chains will be crucial for businesses seeking to streamline their sustainable development goals and eco-friendly practices will be highly
operations and reduce logistics complexities. Future investment locations sought after.
will benefit from being strategically positioned near large consumer bases,
ensuring easy market access and reduced distribution costs.
CREATING EXPORT HUBS: CONSIDERATIONS FOR ECONOMIC
2. Technological Advancements and Innovation Ecosystems: DEVELOPERS
Investors are drawn to investment locations that embrace technological
advancements and offer robust innovation ecosystems. These locations Creating export hubs can be a strategic approach for economic developers
will foster research and development, attract talent, and provide access to to attract foreign investment and stimulate local economies. Here are
cutting-edge technologies. important considerations for economic developers when establishing export
hubs:

3. Skilled Workforce and Talent Pipeline: Future investment locations 1. Identify Competitive Advantages: Economic developers should identify
will prioritize education and talent development, ensuring a pipeline of the unique strengths and competitive advantages of their community. This


42. FDI ALLIANCE INTERNATIONAL

could include natural resources, specialized industries, skilled workforce, trade activities, tap into global supply chains, and benefit from the supportive
or geographic proximity to key markets. Understanding these advantages business environments offered by these export-focused communities.
enables economic developers to position their community as an attractive
destination for export-oriented businesses. 1. Rotterdam, Netherlands: Rotterdam is one of the largest and most
innovative ports in the world. Its strategic location and state-of-the-art port
2. Build Strategic Partnerships: Collaborative efforts can foster innovation, infrastructure make it a critical hub for international trade. Rotterdam offers
provide access to funding and resources, and support the development of excellent connectivity to European markets and serves as a major entry point
industry-specific clusters. for goods from Asia to Europe. The city has developed advanced logistics
and supply chain solutions, embracing digitalization and sustainability.
3. Infrastructure Development: Well-developed infrastructure ensures
efficient movement of goods and supports the growth of export-oriented
industries.

4. Talent Development and Retention: Collaborating with educational
institutions to align curriculum with industry needs, offering training
programs, and fostering a culture of lifelong learning can help develop a
skilled workforce that meets industry demands.

5. Promote Trade and Market Access: Engaging in international trade
missions, participating in trade exhibitions, and facilitating connections
between local businesses and global markets can stimulate export growth.


PRIME EXPORT HUBS

These three communities have established themselves as export hubs due
to their strategic locations, infrastructure, access to markets, and industry
specialization. They attract businesses seeking to expand their international




43. FDI ALLIANCE INTERNATIONAL

With its focus on clean energy projects, circular economy practices, and • Export Tax Rebates: China provides export tax rebates for eligible
smart port technologies, Rotterdam attracts businesses seeking efficient products, which can significantly reduce export costs for businesses.
and environmentally conscious export capabilities. Rotterdam offers several • Special Economic Zones (SEZs): Shanghai has several SEZs, such
incentives to businesses interested in exporting, including: as the Shanghai Free Trade Zone (FTZ), which offers tax benefits,
• Customs Facilities: Rotterdam has simplified customs procedures, streamlined customs procedures, simplified regulations, and foreign
such as Authorized Economic Operator (AEO) certifications, which ownership advantages.
provide businesses with faster customs clearance, reduced inspections, • Financing and Support: Chinese banks and financial institutions
and simplified import/export processes. provide export financing and trade support services, including export
• Green Incentives: Rotterdam promotes sustainable practices and credit insurance, export factoring, and trade financing programs.
offers incentives for businesses engaged in environmentally friendly
activities. These include reduced port dues for vessels with low
emissions and incentives for sustainable energy projects.
• Financial Support: The Dutch government and regional development
agencies provide financial support, grants, and loans for investments
in innovation, research and development, and sustainability projects.

2. Shenzhen, China: Shenzhen has transformed into a major export
hub by leveraging its proximity to global supply chains and skilled labor
force. The city has become synonymous with technology and innovation,
hosting numerous electronics, telecommunications, and manufacturing
companies. Shenzhen’s supportive ecosystem, which includes technology
parks, research institutions, and start-up incubators, fosters collaboration,
knowledge sharing, and access to capital. The government offers various
incentives to attract investment, making Shenzhen an ideal destination
for businesses seeking manufacturing and technology-driven export
opportunities. Shenzhen offers various incentives to businesses interested in
exporting, including:





44. FDI ALLIANCE INTERNATIONAL

3. Hamburg, Germany: Hamburg is one of Europe’s most significant businesses engaged in innovation, research and development, and
and historically rich ports. The Port of Hamburg is strategically located on sustainability projects.
the River Elbe, connecting it to the North Sea. This advantageous location • Market Access: Hamburg benefits from Germany’s extensive network
allows for efficient access to European and global markets. The port has of free trade agreements, providing businesses with preferential market
modern container terminals, handling facilities, and storage capacities to access and reduced trade barriers.
accommodate a diverse range of goods. It is well-connected through a
network of highways, railways, and inland waterways, enabling seamless
transportation of goods to various destinations. The Port of Hamburg places CONCLUSION:
a strong emphasis on sustainability and digitalization. It actively promotes
environmentally friendly practices, such as the use of alternative energy The future of investment locations is shaped by various factors that investors
sources, emissions reduction, and waste management. Hamburg also consider when seeking foreign direct investment opportunities. Proximity
invests in digital technologies to enhance operational efficiency, optimize to consumer markets, technological advancements, a skilled workforce,
logistics processes, and improve the overall competitiveness of the port. supportive regulations, and sustainability initiatives are crucial qualities
Hamburg offers various incentives to businesses interested in exporting, sought by investors. Furthermore, economic developers can strategically
including: create export hubs by identifying competitive advantages, building
• Customs Simplification: Hamburg provides simplified customs partnerships, developing infrastructure, nurturing talent, and promoting
procedures, such as the Authorized Economic Operator (AEO) status, trade opportunities. Lastly export hubs are attractive for investment attraction
which offers businesses expedited customs clearance and reduced due to several factors. They offer access to large consumer markets, efficient
inspections.
• Financial Support: The German government and regional transportation networks, established supply chains, and favorable regulatory
development agencies provide financial support, grants, and loans for environments.



ALIA ABBAS
CEO/ FOUNDER, ALIA CONSULTING - ECONOMIC DEVELOPMENT FIRM
TORONTO, CANADA



[email protected] www.consultingwithalia.com
http://linkedin.com/in/s214 647-855-8143






45. FDI ALLIANCE INTERNATIONAL

SHARING IS CARING?








Uber, AirBnB and Sparetoolz. What do these three things have in But, perhaps the most famous was made from the image of The Most
common? Interesting Man in the World. Originally an advertisement for Dos
Equis beer, the tag line, ‘I don’t always drink beer. But, when I do I
Unlike ‘what do pine tree, compass and phonograph have in prefer a Dos Equis’ was memorable. And, meme-able.
common’, this isn’t a tricky riddle. Each of the above are part of the
sharing economy. Shortly after that campaign appeared, jokesters worldwide began
creating memes from it. Nearly all of them beginning with, ‘I don’t
The sharing economy, for anyone unfamiliar with it, is the employment always…’ and concluding with ‘But, when I do…’
of a privately owned asset to serve others and create a stream of
revenue. Uber drivers provide rides in their own vehicles, AirBnB And, guess what? Every time one of those memes appeared online
hosts rent out rooms in their private residence and Sparetoolz is an Dos Equis beer was catapulted to the forefront of the consciousness
app that connects those who need a tool with those who own them. of those seeing it. The result? From 2007-09 sales of Dos Equis grew
Each of these enhances the value to both the user and the owner. by 34%! How much less traction would that campaign have gotten
And, non-private entities can glean something valuable from the if Dos Equis attempted to stifle all those takeoffs?
sharing economy.
Now, back to the music industry. It was forever changed on August
By the way, in case you are wondering, a pine tree, compass and 1st, 1981, when MTV went live for the first time. For anyone under 40
phonograph all have needles. years old, it is important to point out that, for the first several years,
all MTV did was play music videos for popular songs 24/7/365.
One industry that is notorious for being anti-sharing is the music
industry. In a way, I can understand. The human nature default is Music videos became an art form. Record labels often went to great
one of scarcity thinking. But, what if there were a better way? A way expense to make videos and, thereby, promote sales. But, as rocker
that involved sharing and increased the abundance of all involved? Sammy Hagar once observed, ‘a music video is just the director’s
interpretation of the song’. Could there be others?
Read on.
Steven Tyler is the lead singer for the rock band Aerosmith. He is also
In the era of social media, memes have become ubiquitous. Among one of the band’s main lyricists. In his autobiography he tells the story
others, nearly everyone has seen memes created from Disaster Girl, of being at a meet and greet where a curious fan asked him what
Woman Yells at Cat and The Success Kid. the lyrics to one of his songs meant.




46. FDI ALLIANCE INTERNATIONAL

He asked the fan, “What do you think they mean?” The fan answered, That might or might not ever happen. But, the creative thinking process
and Tyler responded, “That is exactly what they mean!” which I used to come up with this strategy you can most definitely
apply to see new and better solutions.
In the book, Tyler went on to say that he has been asked that question
by multiple fans who each have a unique response to what the lyrics Here’s the simple process:
mean. And, he always tells them that they are correct. Tyler explains 1. Write down the things you know to be true about your
that he does his best to write lyrics that could be interpreted multiple business.
ways. That way, fans can make their own personal connection to 2. Consider the exact opposite of that and ask how that might
the song. be possible.
In my opinion, the music industry could, in a way, combine the sharing While I wasn’t privy to the meetings at Frito-Lay about what to do
economy with the potential for multiple interpretations of songs. about a commercial for the Super Bowl, I can absolutely imagine
them writing down:
I’m going to explain what I mean. But, in order to do so we must get
into the semi-way-back machine. The year was 2006 and, in a few Professionals write, direct and produce Super Bowl commercials.
months, the most coveted spot for advertisers, the N.F.L. Super Bowl,
was approaching. With over 100,000,000 people expected to tune What is the opposite of that? Amateurs write, direct and produce
in and 30 seconds of airtime costing north of $2.5 million there is Super Bowl commercials.
great pressure to create something remarkable.
Try this process! You may astound yourself at what ideas come to you
The folks at Frito-Lay along with their ad agency were agonizing over seemingly out of nowhere.
what their spot should be. Then, they had a revolutionary idea. What
if professionals didn’t produce the spots at all? What if, instead, they
let amateurs have their shot?

To some, it probably sounded like a really dumb idea! Nevertheless,
they decided that they would put the word out that the concept and
production of a 30 second commercial was open to anyone. A web
site, CrashTheSuperBowl.com was set up. Consumers were invited to
create their own Doritos ads and at least one fan-made commercial
was guaranteed to air during the game.

In all, 1,065 consumer-made ads were submitted and displayed on
the contest site. From those entries, five ads were selected as finalists.
The director of each selected ad received a cash prize of $10,000
and a trip for two to Detroit during Super Bowl XLI in February 2007.
Two of the ads, Live the Flavor and Checkout Girl were aired during
the Super Bowl. The cost of producing these genuinely original and
memorable ads was infinitesimally small compared to the traditional
method. Amateur filmmakers got a shot at becoming famous and
viewers watching the game were treated to something special. And,
most importantly, Frito-Lay got enormous sales traction and connected
with consumers in a deep and unprecedented way.

I’d call that a complete win!
Now, to my idea. What if musical artists ran a similar competition
to have fans create music videos for their songs? Instead of having
ONE version of a music video, everyone and anyone would be invited
and encouraged to produce a video that was their vision of what the
video for the song should be? The music could, with no threat of a
copyright infringement claim, be used in the video.

The record labels or the artists themselves could host these videos
online and fans could vote on them. A head-to-head tournament
could be held with fan voting determining which video goes on to
the next round until an ultimate champion is crowned. BOB SAGER
FOUNDER, SPEARPOINT
I submit that taking this approach would dramatically increase SOLUTIONS, LLC
streams and sales.
Now, you are probably not a musician or a filmmaker. So, what can [email protected]
your business take from this idea and article?

Obviously, if you can come up with a campaign that is meme-able, www.spearpointonline.com
ala The Most Interesting Man, it can be a big win in the marketplace.




47. FDI ALLIANCE INTERNATIONAL

SAINT PETERSBURG FLORIDA




THE SILICON SHORE





In 2022, Silicon Valley received $74.9 billion in investments from 3,206 modernize to keep pace in this ever-changing environment. As a result,
deals, however at the same time Silicon Valley’s total share of venture corporations and startups in the innovation, technology, financial services
capital investments in 2022 was the lowest it has been since 2012. There and research and development sectors are strongly considering where to
is a shift in where venture capital is going and where new technology will expand and/or establish their organizations. Cities like Saint Petersburg,
be developed in the United States. Cities like Saint Petersburg, Florida will Florida (St. Petersburg) will benefit from these changing venture capital
benefit from this change in venture capital flows over the next 5 to 10 years. flows and the migration of remote workers in the technology and financial
services sector from states like California and New York seeking a better cost
Often when you think about technological hubs in the United States, you of living and a healthy work-life balance.
immediately envision Silicon Valley (California). Silicon Valley is a global
leader in innovation and technology. In 2022, Silicon Valley received $74.9 A survey conducted by the job-search database firm, “Hired” surveyed
billion in investments from 3,206 deals, however at the same time Silicon 2,300 tech workers based in New York, the UK, and the Bay Area.
Valley’s total share of venture capital investments in 2022 was the lowest it has 42% of the tech workers in the Bay Area said they would move to a less
been since 2012. While Silicon Valley’s share of venture capital investments expensive city while 40% of the tech workers in New York would move to
are decreasing, cities like Miami, Denver, Chicago and Philadelphia are a city with a less expensive cost of living. As the “remote worker revolution”
experiencing tremendous growth in venture capital investments. In fact, that was spurred by the 2020 COVID pandemic takes over, employees
venture capital data from data firm, PitchBook demonstrates that venture and employers are looking for cheaper costs of living and a healthy work-
capital deals in Miami, grew by 278% ($5.3 billion) between 2020-2023. life balance. Imagine a city like Saint Petersburg that allows employees to
escape the two hour commutes back and forth to work each day and live,
This venture capital shift is occurring while new technologies and work, play and invest in a city that holds the Guinness World record for
innovations are frequently hitting the market, changing and revolutionizing the most consecutive days of sunshine (768 days). A city with 244 miles of
the business world. These new technologies and innovations are creating shore. A place where your investments go 4x further than investments in the
new companies and compelling established companies to update and other leading tech cities. Saint Petersburg is changing the game by providing




48. FDI ALLIANCE INTERNATIONAL

companies and residents with thriving startup and innovation ecosystems in grants is part of the $10 billion CHIPS (Creating Helpful Incentives to
that are complimented by the opportunities for a good work-life balance Produce Semiconductors) and Science Act which was created to stimulate
accented by a robust arts culture. investments in new technologies such as biotech, quantum computing and
artificial intelligence. An identified purpose of these grants is to expand tech
St. Petersburg is becoming a center of opportunity, innovation, and culture. investment beyond those cities where it is already highly concentrated like,
Boasting a growing ecosystem of startups, tech companies, financial service Austin, New York, San Francisco, Boston and Seattle. Through this program
companies and leaders in research and development. The St. Petersburg the US government hopes that their public sector investments will ultimately
Innovation District is part of Florida’s High Tech Corridor which represents attract more private capital. The Saint Petersburg, Tampa, Clearwater area
one of the largest concentrations of world-class research organizations in is uniquely poised to be a successful partner with the federal government in
the country. The city’s access to colleges and universities both in terms of this program. In speaking about this program, Commerce Secretary Gina
workforce and research, their business incubators, robust healthcare sector Raimondo stated, “This is about taking these places on the edge of glory to
and marine science centers fuel the innovation environment of the Silicon being world leaders.” This government initiative would help to solidify this
Shore. The university and college network throughout Saint Petersburg region’s position as the next major innovation and technology hub in the
addresses one of the major questions of today’s businesses, “Does this city United States.
have enough people to support the jobs we are bringing and are they the
right people for the job? The Tampa-St. Petersburg-Clearwater Metropolitan St. Petersburg is located on the beautiful Gulf Coast, has good business
area is the 18th largest metropolitan area in the country and is growing climate, low tax rates, a strong and highly qualified workforce while offering
significantly on an annual basis. There are an estimated 2.8 million people its residents the opportunity to enjoy a healthy work-life balance. Companies
located in this area. Additionally, there are 91 colleges and universities within and employees that need a community that inspires creativity, innovation,
100 miles of St. Petersburg which means companies have access to a well- and the entrepreneurial spirit should have Saint Petersburg on the top of
trained and educated workforce. In St. Petersburg, you will find a qualified their list.
and expanding workforce, which includes highly skilled professionals in
the areas of data analytics, fintech, and programmers. Additionally, the
city’s emphasis on STEM in their public education system allows them to ERRAN F. PERSLEY
continually develop the innovators and employees that companies will need PRESIDENT/MANAGING PARTNER
in the future. EUPHRATES INTERNATIONAL INVESTMENT COMPANY

The St. Petersburg, Tampa, Clearwater region is well positioned to be 2333 Alexandria Drive
one of the major global Trade Hubs of the future. The United States Lexington, KY 40504
Department of Commerce launched a $500 million grant program for the (202) 677-0473
development of new technology hubs across the country. This $500 million



49. FDI ALLIANCE INTERNATIONAL

STATE OF

INDIANA







Indiana is located in the Corn Belt region of the to the amount of qualified investment made
Midwestern United States. This area has dominated by the taxpayer during the taxable year and
corn production and is dominated by farming multiplied by 25%. This credit is applied against
and agriculture. The state grows corn used as feed the taxpayer’s state or local tax liability and may
for cattle and hogs. Dairy, egg production and be carried forward to the following taxable years.
horticulture are popular as well. Other crops include
grapes, mint, melons, popping corn, tomatoes and The Data Center Gross Retail and Use Tax
tobacco. Exemption provides a sales and use tax
exemption on the purchases of qualifying data
Transportation is provided by air, land and water. center equipment and energy to operators of
Being ranked #1 as the leader in pass-through a qualified data center. This cannot exceed 25
interstates and highways. They are the #2 FedEx air years for data center investments of less than
hub in the world and #3 in total freight railroads. $750 million.
GOVERNOR ERIC HOLCOMB While ranking #4 in rail tons of food products, #5
in Class I railroads and lastly #6 in being the largest The Economic Development for Growing
Indiana is known as the Hoosier State and is cargo airport. Economy Tax Credit provides incentives to
located in the Midwestern area of the United States. businesses to support job creation. This also
It borders Lake Michigan, the states of Michigan, In order to promote growth, profits and innovation supports capital investment and then provement
Ohio, Kentucky and Illinois. The Governor is Eric the state offers many business tax incentives and of the standard of living for Indiana residents.
Holcomb and the capital city is Indianapolis. This is corporate tax credits. They also offer economic The refundable coorporate income tax credit
also the largest city in the state. development programs for companies creating is calculated as a percentage of the expected
new jobs. Indiana’s corporate income tax is increased tax withholdings generated from new
Known for its auto racing, Indianapolis host the decreasing from 6.5% to 4.9% by 2021. jobs that can be created.
Indianapolis 500 race over Memorial Day weekend
every year. The name of the race is usually shortened The Community Revitalization Enhancement District Indiana is the state ideal for such industries
to the “Indy 500” and is held at the Indianapolis Tax Credit, which provides an incentive for investment as manufacturing, aerospace and aviation,
Motor Speedway. Attendees visiting bring revenue in community revitalization enhancement districts. agriculture, cyber security, energy, life sciences,
to communities. With this program, the credit amount is equal logistics and transportation and technology.