DCSA Branding Guide FIRST DRAFT

SECTION SEVEN
EXECUTIVE SITE

BRANDING

151

EXECUTIVE SITE BRANDING

152

EXECUTIVE SITE BRANDING | 153

154

SECTION EIGHT
EXTERIOR
BRANDING

155

EXTERIOR BRANDING

HEIGHT 00.00"
WIDTH 00.00"
DEPTH 00.00"
WEIGHT 00.00 LBS
MOUNTING XXXX
DESCRIPTION
XXXX
XXXX
GENERAL CONSTRUCTION
XXXX
XXXX
XXXX
XXXX
XXXX
XXXX

156

EXTERIOR BRANDING | 157

158

MISCELLANEOUS

159

INSTALLATION SCREW For use on rough surfaces
such as brick and block. Also
ADHESIVE (Double Face Tape recommended on all wall-mount
and Silicone) For use on hard signs, including on drywall.
wall surfaces with a smooth finish, STAND OFF For use on smooth,
such as drywall. Adhesive may hard surfaces. Not recommended
not applicable for some vinyl wall for some vinyl wall coverings.
coverings. SCREWSLOT For use on smooth,
CLEAT For use on smooth, hard hard surfaces. Not recommended
surfaces. Not recommended for for some vinyl wall coverings.
some vinyl wall coverings.

CABLE For use on smooth, hard
surfaces. Not recommended for
some vinyl wall coverings.
160

INSTALLATION | 161

CARE AND MAINTENANCE

INTERIOR ARCHITECTURAL SIGNAGE WITH OR WITHOUT BRAILLE, RAISED LETTERS, & LOGOS
• Signs should be dusted once every three months or as needed.
• Gently dust with a clean, microfiber cloth. Canned air can be used in short spurts and held at least

6” away from the sign.
• Mild soap can be used, but very sparingly and only if necessary.
• Do not scrub the surface especially in the ares where braille, letters, or logos are applied.
• Blot-dry the sign completely. Do not rub dry.
• Do not leave any moisture on the sign.

INTERIOR ARCHITECTURAL SIGNAGE WITH PAPER INSERTS
• Review the above cleaning instructions.
• IMPORTANT: Ensure that no liquid gets between the sign lens and the paper insert or along the

edge where the paper insert is exposed.

VINYL WALL DECALS OR GRAPHICS
• Mild soap applied with a soft cloth can be used. Do not rub or scrub.
• Wipe with damp cloth to remove residual soap.
• Dry with clean towels.

DIGITALLY PRINTED WALL GRAPHICS
• Warm water applied with a soft cloth can be used. Gently rub the area that needs to be cleaned.
• Pat dry with a lint-free cloth.
162

NEVER USE THESE
PRODUCTS:

• Abrasive cloths, sponges, or scrub brushes
• Previously used cloths that may contain

residual chemicals
• Paper towels, napkins, or newspapers
• Ammonia-based cleaners or solvents
• Glass cleaners, degreasing cleaners, or waxes
• Rubbing alcohol or products containing

alcohol (will cause acrylic to crack)
• Methylated spirits, solvents, or any acids
• Detergents containing abrasives
• Steam or high pressure cleaning machines

Please note that improper care or the use of non-
recommended products may void your signage or
graphics warranty.

MAINTENANCE | 163

MATERIALS GLOSSARY

HDU FOAM SIGN MATERIAL
HDU (High-Density Urethane) is a closed-cell, rigid urethane foam that is commonly used in dimensional
signs and tool making. It is available in grades that are stable up to 300° F. Its closed cell structure makes it
suitable for outdoor signage, as it doesn’t absorb moisture, and it also won’t crack, rot or peel from outside
exposure. It lasts up to 10 times longer than wood, and meets flammability requirements of ASTM D-1692-74
Burn Test, Far 2.5 and Mil P26514.

COMEX
Vivamus amet mauris nonummy iaculis. Proin. Nec commodo Pretium augue facilisi in platea blandit faucibus
per pellentesque potenti, mi id magnis in Nonummy. Nisl mus nascetur aliquam nunc congue rutrum
imperdiet varius Netus at donec. Facilisi interdum cubilia libero eleifend magnis pede rutrum morbi inceptos
nisi tempus. Lacinia at nostra neque hac sociosqu eros fermentum. Eleifend iaculis eu odio luctus netus
Nullam tellus, lobortis orci. Dui tempus tempor fermentum, leo egestas commodo nibh vestibulum bibendum
interdum sociis. Tellus odio, elementum. Cursus nonummy, ultrices nascetur congue dis nonummy molestie
ante montes fermentum ligula habitasse ultricies potenti leo sit mi proin blandit.

AVERY A9
Vivamus amet mauris nonummy iaculis. Proin. Nec commodo Pretium augue facilisi in platea blandit faucibus
per pellentesque potenti, mi id magnis in Nonummy. Nisl mus nascetur aliquam nunc congue rutrum
imperdiet varius Netus at donec. Facilisi interdum cubilia libero eleifend magnis pede rutrum morbi inceptos
nisi tempus. Lacinia at nostra neque hac sociosqu eros fermentum. Eleifend iaculis eu odio luctus netus
Nullam tellus, lobortis orci.
164

MATERIALS GLOSSARY

3M CONTROL TAC
Vivamus amet mauris nonummy iaculis. Proin. Nec commodo Pretium augue facilisi in platea blandit faucibus
per pellentesque potenti, mi id magnis in Nonummy. Nisl mus nascetur aliquam nunc congue rutrum
imperdiet varius Netus at donec. Facilisi interdum cubilia libero eleifend magnis pede rutrum morbi inceptos
nisi tempus. Lacinia at nostra neque hac sociosqu eros fermentum. Eleifend iaculis eu odio luctus netus
Nullam tellus, lobortis orci. Dui tempus tempor fermentum, leo egestas commodo nibh vestibulum bibendum
interdum sociis. Tellus odio, elementum. Cursus nonummy, ultrices nascetur congue dis nonummy molestie
ante montes fermentum ligula habitasse ultricies potenti leo sit mi proin blandit.

MATERIALS GLOSSARY | 165

WARRANTY

One Year Limited Warranty
All products are warranted against defective workmanship and material for a period of one (1) year from
the date shipped. People Signs is not responsible for damage to product resulting from misuse, neglect or
circumstances beyond our control. The following is made in lieu of all warranties, expressed or implied: The
only obligation for People Signs shall be to furnish such parts proven to be defective. This warranty does
not include labor, installation or other costs incurred in connection with providing replacement parts under
warranty. People Signs shall not be liable for any injury, loss or damage, direct or consequential, arising out of
the use, or inability to use, the product. BEFORE USING, USER SHALL DETERMINE THE SUITABILITY OF THE
PRODUCT FOR INTENDED USE AND ASSUMES ALL RISK AND LIABILITY WHATSOEVER IN CONNECTION
THEREWITH.

166

WARRANTY | 167

ORDERING

168

ORDERING | 169

PACKAGING

170

IMPORTANTBBRYAFNATOCDIILBNIETGIEOMSPMAENTAEENRDAIAGLESR BOX 1 IMINIENSPNTOTRCHULRICOSTTSBAIEOODNNXST
OF 3

IMPORTANT

BRANDING MATERIALS
TO BE OPENED

BY FACILITIES MANAGER

BOX 2
OF 3

BOX 3 IMPORTANTBBYRAFANTCODILIBNITEGIEOSMPMEANTAEENRDAIAGLESR
OF 3

PACKAGING | 171

SHIPPING

172

SHIPPING | 173