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Published by peters.mollye, 2016-01-15 16:19:56

NAB Sports Sampling/Event Opportunities

NAB Sports Sampling/Event Opportunities

Sampling/Event Opportunities

North Avenue Beach

• 13 million+ visitors pass through every summer
• Over 28.7 million impressions are made b/w North

Avenue Beach and Lake Shore Drive
• Roughly 12,000 sq. feet of playground
• Most popular, most active area on Chicago’s

famous lakefront

Location, Location, Location

• Near Castaways Boat House, Bally’s, sand volleyball
courts and of course, Lake Michigan

• Direct exit off of Lake Shore Drive
• Off the main path used by joggers, walkers, bikers,

skaters and tourists

NAB Facility

• Active facility since 2002
• In-line skate rental, concessions, viewing area
• Sporting events, commercials, sampling

opportunities, company outings, field trips, private
parties and special events
• Open from Memorial Day through Chicago
Marathon (Early October)

NAB People

• Active, Professional Adults with Expendable
Incomes

• General Beach Visitors:

• Volleyball players, joggers, cyclists, sun-bathers,
families

• 42% Adult Female, 39% Adult Male, 19% Youth;
• Majority household income over $52K
• Average Age: 25-35

• Sports Leagues/Tournament Participants:

• Generally 75% Male, 25% Female
• Youth Leagues are 80% Boys, 20% Girls

NAB Sports

• Sports programming includes but is not limited to:

• Roller hockey • Volleyball

• Basketball • Bocce ball

• Dodgeball • Cornhole (Bags)

• Soccer • Flag Football

• 12 week leagues and one day tournaments

throughout the summer

NAB Branding Opportunities

• Brand exposure to active Chicagoans (and tourists)
25-35 in prime real estate

• Brand seen for 20+ weeks in the summer
• Versatile space; can be transformed and molded to

match essence of any brand

• Space can be rented for parties, events, corporate
functions

• Event opportunities include:

• Sampling, interactive events/booths, autograph
session, publicity stunts, clinics, runway shows, art
exhibits

*Inquire about features, logistics for events

Additional Opportunities

• Presence on Web site, on myspace, in newsletters
and more

• Possible access to distribution list of athletes on
NABS roster

• Sponsor special tournaments, leagues, teams,
jerseys

• Additional carry-over with possible more branding,
sampling at partner bar, Duffy’s

• Would consider special packages of branding PLUS
sampling or events

Branding Costs

Opportunity Fees

Center court logo $20,000

Dasher board $5,000

Score board $7,500

Stat & information board $2,000

Players benches (X total $1,500
benches) $1,500

Crossbars

Hockey nets $1,500

Refs jerseys $750

**Prices, opportunities subject to change and negotiation**

Sampling/Event Costs

Event – Times, Space Fees

4 Hour Sampling Event $2,500
- Including Table and $5,000
Limited Space $7,500
$5,000
All Day Sampling Event
$8,000
All Weekend Sampling
Event $15,000

4 Hour Event
- Use of All Space
- Plus Set Up, Tear Down
Time

All Day Event
- Use of All Space
- Plus Set Up, Tear Down
Time

All Weekend Event

**Prices subject to change and negotiation**

For More Information, Please Contact:
Ryan Ball - [email protected]

Thank you!!


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