Why Dee Bee

Today’s Retail
Symbol Group

What a difference Today’s make

Who are Today’s? Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP IMAG
E
UK’s largest independent buying group with a
buying power in excess of £5.5bn. IMAG
25 years experience within the industry. E
200 independent wholesale depots across the UK.
Over 400 independent retailers trading under a
Today’s Fascia.
Over 1,600 independent retailers enjoying the
benefits of the Today’s Retail Club promotional
programme.
National Identity with Today’s Own Label branded
products, fascia and an award winning
promotional programme.

2 What a difference Today’s make

Why DeeBee’s ? Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

Providing a flexible ordering facility for retailers Local press advertising
including, Fax, Telesales and an online ordering
facility available 24hrs a day 7 days a week
Regular Trade Days providing excellent bespoke
promotional deals through out the year for their
members.
Excellent support from a dedicated BDM who
will support you to ensure you are stocking the
right product range at the right price to deliver
a profitable working margin

What a difference Today’s make

Why Dee Bee ? Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

Today’s formats are designed to meet all your
trading needs and include:
- Today’s Drinks
- Today’s Express
- Today’s Local
- Today’s Extra
Our BDM will provide a new layout if appropriate
and your store will remerchandised to the latest
category plans with ongoing support provided
through the “Plan For Profit” range guide.
Stores are rebranded and include fascia, window
graphics and internal signage to a high standard.
Staff uniform in corporate colours, tabards,
polo shirts, sweatshirts and trousers are all available
to provide a professional image to your customer.

4 What a difference Today’s make

Why Dee Bee? Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

17 Excellent promotions WITH Full POS support
to help retailers compete in their market space.
Award winning national promotional programme
to cover full convenience, licensed and non-
licensed formats every 3 weeks.
500 free consumer leaflets, free retail point of
sale (POS) kits, including striking posters and
shelf talkers.
Enhanced POS kits available for larger stores and
generic POS kits including “Bus stops” to
highlight your great offers.
‘Best Retailer for Promotions’ at the Him!
Wholesale Awards 2013, voted for by 4,000
independent retailers.

5 What a difference Today’s make

But don’t just take our word… Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

Versus Premier, Lifestyle Express & Best One,
Today’s symbol retailer’s voted the group

“Best in class” for:

 Competitive wholesale prices
 Competitive promotions
 Availability of promotional stock
 Choice of pack / case size
 Range of regular NPD

Category advice and information on top sellers
provided by Today’s members the Today’s Group is
seen as best in class within the wholesale channel

Rated Today’s BDM’s as “Best in class” across the

whole competitive set and only equalled by Spar for
frequency of BDM visits

6 What a difference Today’s make

Why Today’s? Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

Standard POS kit
Retailers receive 500 consumer leaflets to
distribute as well as up to 5 window posters
and shelf edge POS for every promotion
featured, every 3 weeks

7 What a difference Today’s make

Why Today’s? Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

Enhanced POS kit
These are in addition
to the free Window
Posters, shelf talkers
and consumer leaflets

Hanging Signs

Large Shelf talkers Bottle Necks Stack Cards

7 What a difference Today’s make

Why Today’s? Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

Generic POS Kit

8 What a difference Today’s make

Why Dee Bee? Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

Today’s award winning brands, consisting of
over 130 products:

Today’s Select,
Today’s ESSENTIALS
Bluestone Spring waters
Ongoing support from local independent wholesaler
and your dedicated Business Development Manager
Legal and financial advice and training on
licence and lottery applications
Chill and freeze drop shipment provision provided
via Nisa Chill & Freeze
Drop Shipment & Support services agreements
available to improve your sales and reduce your
costs

9 What a difference Today’s make

Who are Dee Bees? Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP IMAG
E
Lincolnshire’s leading Independent wholesaler,
a family run business, operating for over 50 IMAG
years since 1961 E
Stocks a wide range of over 40k products
servicing the retail and foodservice industry IMAG
Supply customers within a 75 mile radius with E
the capability to deliverer 4-5 times per week
Offering the latest EPOS systems to support
you to run your business more effectively
backed up with an online ordering service to
all it’s customers.
family values from a family business ensuring
total customer satisfaction.
Your success is our success
.
10 What a difference Today’s make

Why DeeBee’s ? Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

Providing Re-scan a great EPOS solution, the
one-stop solution to helping busy retailers
manage their business more effectively

 One Lane Full £4,500.00 + VAT
 Two Lane Full £6,500.00 + VAT

 Core 1 £3,000.00 + VAT
 Core 2 £5,00000

Other information:
Licence/Support fee’s apply.

£80.00 to £130.00 per month ( subject to
EPOS application )

11 What a difference Today’s make

Why DeeBee’s ?

Family Values SPEND AND GAIN

AVERAGE STANDARD TODAYS YIGA Cigarettes YIGA Central
WEEKLY SPEND DELIVERY SYMBOL STORE
Dee Bee pay up to 4
£3000 - £4999 0.5% 1.0% %

2.0% Difference from
customer rebate %
to 4% to be paid to

YIGA

£5000 - £7999 1.0%

£8000 - £9999 1.5% 3.0%

£10000 + 2.0% 4.0% 0.25%

*** ALL RETAILERS MUST BE PART OF RETAIL CLUB FOR REBATES ***

Please note all purchases are including promotions / Cigarettes / Tobacco / Spirits
Drop shipment / retail club.

All calculations are based on your average purchase over each period.

11
b

Synbol Criteria Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

To join you will need:

• Over 600 sq ft
• Minimum turnover of £5,000 per week
• Subject to a financial evaluation of accounts
• Fixtures & fittings of an acceptable standard
• Agree to purchase min value of stock from your

Today’s Wholesaler (excluding tobacco, lottery,
newspapers)
• Comply with core range listing
• Run all promotions as designed every period
• 3 year agreement

12 What a difference Today’s make

Today’s Stores Today’s Symbol Group

PRESENTING TODAY’S SYMBOL GROUP

13 What a difference Today’s make