bd_franchise_prospectus_jan17_flip

Franchise
Prospectus

Join our collaborative network

Business Doctors - Franchise Prospectus

“The mutual respect
between franchisees
and generosity
to help each other
is a big plus,
and a significant
differentiating
factor compared to
similar businesses.”

Graham Robson - Tyne/Tees Valley Business Doctor

2

www.businessdoctors-franchise.co.uk

The Context Rod Davies Matthew Levington
Co-Founder Co-Founder
Introduction
Jeremy Carr Paul Neck
We are a network of experienced business people, Non-Exec Chairman Operations Director
passionate about sharing our skills and experiences.
Our aim is to offer ‘hands-on’ support to business Richard Tidwell Andy Mee Chris Simpson
owners enabling them to overcome their individual Regional Director Regional Director Regional Director
challenges and helping them to achieve their
aspirations for growth.
Whilst we operate within the consulting industry
we are not traditional consultants. Our approach is
different and involves getting into the nuts and bolts
of businesses providing practical advice every step of
the way.
Our clients may be striving to achieve the next level
of growth in turnover and profitability, working hard
without seeing the results, facing staffing issues
or planning to build the value of their business for
financial security.
Business Doctors has developed and helped
transform hundreds of companies across a spectrum
of industries, filling a gap in the market between the
big four consultancies and specialist individuals.

Our approach is Graham Robson Kevin Cook
different and involves Regional Director Regional Director

getting into the Ben Davies Jo Kerrigan Lynne Rawlinson
nuts and bolts Franchise Development Franchisee Support Brand Manager
of businesses
Manager Manager
providing practical advice
every step of the way.

Lauren Banner Joanne Muldowney
Marketing and Finance and

Support Assistant Office Manager

3

Business Doctors - Franchise Prospectus

The Concept

Nurture Business Growth

Small and medium size enterprises The success of Business Doctors is These benefits include brand awareness,
(SME’s) are anxious to adopt the same based on their holistic approach to marketing support, additional revenue-
business growth strategies used by business support. As a Business Doctor, generating opportunities and a wealth of
large corporations to great success. This you are not just a coach, you get on the tools and resources.
includes the use of outside expertise. pitch with your client, working alongside Business Doctors are seeking
Unfortunately, consultancy services them to respond to challenges and experienced, business savvy individuals
cannot simply be scaled down for SME’s. seize opportunities across every aspect who can use our systems while
The small business owner who has of the business, from sales to finance, maintaining our high standards of service.
befriended his employees needs more marketing to procurement. We know the rewards that await them for
than advice to cut staff. The passionate Embedded in communities nationwide, their efforts.
entrepreneur is ill-equipped to handle Business Doctors are vital members of Together, we will realise the extraordinary
a dispassionate assessment. The the business communities which they potential of the Business Doctors brand.
multitasking MD is too busy with day-to- support, making a difference locally and And in doing so, contribute to the UK’s
day issues to look five years into helping to develop thriving businesses business community and the vitality of
the future. across the region. the country’s economy.
The leaders of our nation’s 2.4 million VAT Trained and equipped to deliver
registered SMEs need more than counsel packaged Business Doctors
from consultants or warm words from programmes, Business Doctors rise to
coaches. They need care and direction the top by helping other businesses to do
from Business Doctors. the same. Sharing the benefit of their own
Business Doctors provide small and experience, they help other businesses
medium size businesses with a host of enjoy the success they themselves
proprietary programmes designed to help have achieved.
them develop effective strategic plans, Supported by a national Franchise
improve their organisational efficiency, support team, Business Doctors enjoy
involve their staff in organisational both the independence of business
change, master their supply chain, ownership and the benefits of a
and more. supportive, collaborative nationwide
professional network.

Business Doctors
rise to the top
by helping other
businesses to
do the same.

4

www.businessdoctors-franchise.co.uk

The Company

Business Doctors

Business Doctors was established in Aware of the many challenges faced Businesses in towns and cities across the
2004 by talented business veterans Rod by growing businesses, Matthew and country require the services of a Business
Davies and Matthew Levington who Rod set out to systematise many of the Doctor. Business Doctors Franchising
between them have led, developed and diagnostic, strategic, training, advisory Limited seeks to meet this latent need by
helped transform hundreds of companies and recruitment tools that they had establishing Business Doctors throughout
across a spectrum of industries. developed and used themselves to the country.
Throughout their careers, Rod and great success. The result of this fruitful The rewards that await our Franchise
Matthew had to execute painstaking collaboration is Business Doctors. Business Owners and their clients are
strategic, operational, marketing, sales, Seeking Qualified Professionals great. We invite you to learn more.
human resources and public relations Since launching the Business Doctors
reviews and tune-ups with little recourse franchise network in 2008, Business
to outside help. Corporate consultants Doctors has rapidly become one of
should have helped, but they were the fastest growing business support
prohibitively expensive, aloof and out of services in the UK - and demand
touch with the needs of SME’s. is increasing.

Memberships & Awards

“We don‘t
just coach
we get on
the pitch!”

Sandra Murphy

Sussex Coast Business Doctor

5

Business Doctors - Franchise Prospectus

The Opportunity

A Proven Business Franchise

Business Doctors is a prestigious career Business Doctors was demonstrated services within their territory, and enjoy
Franchise business. It would be your role again with the launch of the business the opportunity to use their skills and
to deliver packaged business advisory format franchising model in 2008. Since network access to provide clients with a
and support services to SME’s in then, the network of franchisees has host of add-on services.
your locality. Working in concert with grown rapidly nationwide. The minimum investment to launch a
your national Franchise support team, As the economy continues to improve, Business Doctors franchise is £37,500
additional business opportunities may the potential for continued growth is (plus VAT).
also be available to you. huge. Combining your effort, skills and Funding Your Franchise
Market Outlook experience with our proven systems, you Financing is available through third
Winners and losers in the consulting will have the opportunity to earn a six parties. We work closely with Clifton
industry are being determined by figure salary working comfortably with Asset Management who provide
a war for talent. Business Doctors just a handful of clients. pension-led funding which enables you
firmly believes that by giving talented We hope that you find this document to build your pension by investing in your
individuals like yourself the opportunity to informative, and will find yourself inspired own business. We also have excellent
own their own business - while enjoying to learn more about this distinctive relationships with the major banks.
the ongoing support of a growing national business opportunity.
brand - we will become the pre-eminent To further your investigation of our
provider of business advisory services to franchise, complete the included
SME’s across the UK. enquiry form and post it to us without
With a wide selection of popular services, delay. Should there be mutual interest,
an outstanding pool of over 2 million we will invite you to an exploratory
VAT registered small and medium meeting. At this meeting, you would be
enterprises, a sterling reputation and provided with income projections and
fast-growing demand, the market is ripe other financial details to enable you to
for Business Doctors. draw up a credible business plan for
Earnings Potential your chosen location and to discuss the
When the business was first established opportunity in detail with your advisors.
by the two founders in 2004, from a The Opportunity
standing start, they were able to get the Franchise Owners off Business Doctors’
business up to a £350k plus turnover core business support and advisory
within just 3 years. The demand for

The minimum
investment to launch
a Business Doctors
franchise is

£37,500

plus VAT

6

www.businessdoctors-franchise.co.uk

Training & Support

Business Doctors Franchising Limited Franchise Owners are provided with between the Franchisor and the
provides its Franchise Owners with a the training, tools and support required Franchise Owner.
comprehensive Training Programme to exceed the expectations of their Branding
coving all aspects of the Franchise customers. The Franchise Owner requires We have invested heavily in the
business. only the determination to apply the development of the Business Doctors
Franchise Owners will be introduced to proven model and the dedication to make brand, image and trading style, The
the Business Doctors’ market, methods, it work for them. Together, we will lay the Business Doctors name itself is
products and systems through a bespoke foundations for a thriving business. trademarked across Europe and South
induction course at the Franchisor’s Territory Africa, demonstrating the credibility
head office in St Helens, Merseyside. We are seeking to establish Business of our services and strength of our
Additional sales and business coaching Doctors Franchises throughout the offering, and ensuring your business is
and hands-on completion training is United Kingdom. Not all locations are fully protected.
provided at the Franchise Owner’s suitable, so it is essential that any chosen
location prior to launch. area be carefully assessed. We retain the
Our professional support team, made final decision on territory.
up of a number of regional directors and Legal Agreement
head office support, will assist the launch Business Doctors Franchise Owners
of every Business Doctors Franchise and secure the right to operate a Business
will provide Franchise Owners with a host Doctors Franchise Business using
of ongoing professional support services. the Franchisor’s proprietary methods,
The Business Doctors Operations tools and systems. Your rights and
Manual, on loan to our Franchise Owners responsibilities will be clearly detailed
for the duration of their trading licence, in the Franchise Agreement, the legal
outlines our every business practice. document governing the relationship

“Really friendly & helpful
network to draw upon.
The established
franchisees are a
goldmine of information
and practical advice.”

Paul Walker - Coventry Business Doctor

7

Business Doctors - Franchise Prospectus

The Next Step

How To Proceed

Naturally, neither party can make Successful Franchise Owners will have Business Doctors Franchise business
any decisions at this early stage. You strong business skills, solid leadership in greater detail, discuss the figures,
need further details and professional and experience, senior level management and explore possible territories.
advice whilst we need to learn more expertise, confidence-inspiring We will also be able to answer your
about you. The Franchise Owner plays professionalism, strong people skills, a questions at this time.
a fundamental role in the national good local reputation and basic • Following the meeting, you will need
expansion of the Business Doctors IT proficiency. time to consider the opportunity,
brand. We must therefore apply a careful Business Doctors promises exceptional review the figures with your
selection process. client care: our Franchise Owners must professional advisors, talk to your
Aptitudes be capable of delivering it. A customer family and to research the market in
While Business Doctors Franchising care mentality, strong organisational your preferred location. You may also
Limited will provide training in all aspects skills, and a prompt and levelheaded have further questions to ask us.
of the operation, you will still need to response to problems are essential. • If, after all your consultations, you
consider your aptitudes and suitability for The Enquiry Process wish to apply for a Business Doctors
this Franchise business. If you are interested in learning more Franchise, you will be required
We are entrusting our name and about this exceptional opportunity, here to complete an Intent to Proceed
reputation to each of our Franchise is how to proceed: agreement and pay a deposit.
Owners, and are investing both time and • Begin by completing the preliminary At no point will we apply pressure on
energy in their business. Naturally, we you to come to a decision. At this stage,
intend to get it right. enquiry form on the following page. all we need you to do is simply submit
We have a clear idea of the attributes (Completion of the form places you a completed enquiry form to obtain
that make a person well-suited to our under no obligation.) further information.
Franchise opportunity and we are • Applicants who meet our criteria will
prepared to take the time to find such be invited to an exploratory meeting.
an individual. During this meeting, we will explain the

“It feels more like
a ‘partnership’
than a franchise.”

Andy Mee

Oxfordshire & North Buckinghamshire Business Doctor

8

www.businessdoctors-franchise.co.uk

Preliminary Enquiry

I have read your prospectus and would Please return the form along with your Alternatively, you can scan and return to
like further information about the CV to: Business Doctors Franchising [email protected]
Business Doctors Franchise. Please Limited Mere One, Mere Grange,
contact me to arrange a meeting. St Helens, WA9 5GG.

Name: Daytime / Mobile
Email: Number:
Home Telephone
Number:

Address:

Postcode: County:

Date of Birth: Current Situation: Home Owner Tenant
No
Marital Status: Married Single Divorced Does your spouse / Yes
partner work? 25-50k
(if applicable): <25k 75k+
50-75k
Number of Current income No
dependants and band:
their ages:
How do you
propose to fund this
investment?

Have you ever Yes No Do you fit the profile Yes
owned a business? specified on page 8
(aptitudes)?

Please describe
the reason for your
interest in
our franchise:
Where in the UK
are you interested
in operating?

I confirm that the information I have provided is to the best of my knowledge true and complete.

Signed: Date:

Please note that this questionnaire is for general information and will be used in assessing your suitability to become a Business Doctors Franchise Owner. It will be treated in the strictest
confidence under the terms of the Data Protection Act and in no way places you under any obligation. Further information will be required should a mutual interest develop.

Business Doctors - Franchise Prospectus

Your References
business
in a box Bankers

• Apply your professional NatWest
experience and business PO Box 30
acumen to develop your own The Bull Ring
truly successful business. Northwich
Cheshire
• Proven business concept - CW9 5DU
a blueprint for your success Peter Stock
T: 01606 41143
• Fully supported - lead generation F: 01606 331 823
and client acquisition system E: [email protected]

• Innovative, customer focused Accountants
business tools and processes
Pareto Tax And Wealth LLP
• Strong brand identity 8 St John Street
and established reputation Manchester
M3 4DU
• Complete management Tony Woolley
franchise package T: 08700 349 339
E: [email protected]
• Website and franchise
marketing portal Franchise Consultants

• Territories throughout the UK The Writers Desk
• Full training and ongoing support Atlantic House
Atlantic Street
Altrincham
Cheshire
WA14 5NQ
Tony Unwin
T: 0161 926 9882
F: 0161 926 8257
E: [email protected]

Franchise Lawyers

David Bigmore & Co.
Thornton Grange
Chester Road
Gresford
LL12 8NU
David Bigmore
T: 01978 855 058
F: 01978 854 623
E: [email protected]

10

www.businessdoctors-franchise.co.uk

2016 Franchisee Satisfaction Survey

In October 2016, our franchisees completed a Franchise Satisfaction survey. This was conducted by independent research agency
Smith & Henderson, so we could guarantee franchisees’ feedback was anonymous. Here is a summary of their feedback:

100% 100% 100% 100%

rated the products, compared trust the leadership team said Business Doctors said they were committed to
to local competition as “Good”, understands if its franchisees expanding their business and

“Very Good” or “Excellent” are successful, it will increasing sales
be successful

95% 95% 95%

said they felt valued as a franchisee agreed the support of their fellow said they have a good work-life balance
franchisees was strong and they regularly

shared best practice

92% 95% 26/29

rated the initial training and support as agreed that Head Office cares and responds questions were rated higher than
“Good”, “Very Good” or “Excellent” to issues that are important to franchisees Smith & Henderson’s franchise satisfaction

industry benchmark

Proud to be British IN MADE IN
G REA T BRITA
• British built - home grown in the UK
• Collaborative vs competitive - working together
• Ethical - full member of the bfa
• Exclusive territories - only 130 in the UK
• Support and mentoring - included in the price
• Total transparency - no hidden fees!

11

Business As a Business Doctor franchisee, with our ongoing support, you will deliver a
first-class service to local businesses in your chosen territory.
An organisation or enterprising entity Offering guidance and advice to businesses when it matters to them most.
engaged in commercial, industrial or Allowing businesses to take advantage of our combined expertise and years of
professional activities business experience.

Doctor

Originally an agentive noun of the
Latin verb docere ‘to teach’

Business Doctor Offices South Africa Malta
Wild Fig Business Park, Cranberry Street, 121. G. Agius Muscat Street,
UK Honeydew, South Africa 2170 Zabbar, ZBR 3400, Malta
Business Doctors, Mere One, E. [email protected] E. [email protected]
Mere Grange, St Helens, T. +27 11 028 2854 T. +356 79903685
Merseyside, WA9 5GG W. www.business-doctors.co.za W. www.businessdoctors.com.mt
E. [email protected]
T. 01744 817738 India UAE
W. www.businessdoctors.co.uk F 411 Titanium City Centre, Business Doctors UAE, Office 206,
Opposite Seema Hall, Second Floor, Business Centre Building No. (2)
Ireland Anand Nagar Road, Ahmedabad, RAK Free Trade Zone - Al Nakheel,
BD Ireland Franchising Ltd, 380015, India Ras Al Khaimah
Gortdromerillagh, Firies, E. [email protected] E. [email protected]
Killarney, Co. Kerry T. +9601164459 T. +44 (017) 32424 514
E. [email protected] W. www.business-doctors.in W. www.businessdoctors.ae
T. +353 879729103
W. www.businessdoctors.ie

www.businessdoctors-franchise.com

Business Doctors and the Business Doctors Logo are registered trademarks (UK and EC)
of Business Doctors Limited. Registered in England and Wales No. 05235609.
©2017 Business Doctors

Version 0117SS