Semalt: How & Why To Block Language Spam In Google Analytics And WordPress

23.05.2018

Semalt: How & Why To Block
Language Spam In Google Analytics
And WordPress

It's very irritating for WordPress and Google users to get spam traf c and fake views on their web pages. It takes a
lot of time to create and activate lters, and most people don't even know how to block unwanted traf c sources on
the internet. Many of them are habitual of dealing with referral spam, as it is one of those things that have plagued
our sites for months.

However, in the last few weeks, a couple of new techniques and strategies have been introduced to get rid of spam
on the internet. Ivan Konovalov, a leading specialist from Semalt, has discussed them in this article. Before we get
started, let's talk a little about language spam.

Introduction to Language Spam

Referral spam means ruining your reputation and your site's ranking in the search engine results. Language spam,
on the other hand, is a technique used by spammers for promoting their own websites and social media pro les.

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23.05.2018

Some of the examples of language spam are Reddit, lifehack,
motherboard, and thenextweb. The spammers get their sites registered
on these platforms and send fake views to your sites in a large number.
They aim to destroy your site's ranking and get themselves good ranks on
the internet.

Block Language Spam

One of the main reasons for blocking language spam is that this can destroy your site's ranking in the search engine
results. Even when you have done white hat SEO and spend a lot of time on writing your articles, the language spam
can trick you and destroy everything in no time. It may not be possible for anyone to lter them in the Google
Analytics, and that's why you should get rid of them or block them manually.

Blocking language spam in the Google Analytics

There are a few options to remember if you want to block language spam in the Google Analytics and WordPress.
The easiest and most convenient way is to install a WordPress plugin. Alternatively, you can try the following:

#1. Create lters to block language spam

The rst option is to build lters for blocking language spam in the Google
Analytics. You can create plenty of lters based on your requirements and
can exclude and modify the data. You can block the suspicious IP
addresses to ensure your site's safety on the internet. Another way is to
create directories, subdirectories, and whitelist traf c sources, and block
all of the unknown sources.

#2. Use advanced segments

You can easily block the language spam with the help of advanced segments. It is another amazing way to get rid of
spam in the Google Analytics, but this option works only when you have some historical data to take care of. It is a
safer option than creating lters and helps alter the data in your Google Analytics. You just have to deactivate
everything and all the information sources you don't have trust on. However, if you have been using separate lters
for different IP addresses, you should create segments for all of them in the Admin section of your Google Analytics.

#3. Use third-party lists

Blocking the language spam with third-party lists is possible. That could be time-consuming, but the results are
always great. You need to update your lters and segments on a regular basis to ensure that you receive the most
accurate data on the internet.

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