QuenchTec

Marketing Reports February 2017

OVERVIEW

More sessions and more page views in February, despite it being a short month. The
percentage of new sessions (% New Sessions) has also increased, although people were

spending less time on the website.

LinkedIn and Twitter are working well as referral engines. Facebook is beginning to
build.

The Demo and the Blog are among the top pages visited. More reasons why we need
to encourage more links to the Demo page and keep the blog lively.

Google AdWords is working really well – on budget with more clicks in both UK &
Europe and US campaign than in January. Plus more keywords on Page 1 of Google.

“Survey Questions” is the most popular keyword.

TWEETS FOLLOWING FOLLOWERS

2055 2052 1662

We’ve moved up from 1616 to 1662 on-target
followers

TOP TWEETS

FACEBOOK

WE’VE MOVED UP TO 17 FOLLOWERS
ON FACEBOOK

WE’VE MOVED UP FROM 25 TO 27
TARGETED FOLLOWERS

LINKEDIN REACH &
ENGAGEMENT

TOP POSTINGS

MORE SESSIONS & PAGE
VIEWS

THIS MONTH – DESPITE THE
SHORT MONTH

TRAFFIC SOURCES

WEBSITE REFERRALS

LinkedIn, Twitter and Facebook continue to work
as effective site referral engines

MOST POPULAR PAGES

After the Home Page, the demo page, is the leading page,
followed by the blog – vital to keep the posting s going

SEO Backlinks

54 backlinks - on tab 2 of spreadsheet

E-MARKETING

Clients by Country

E-MARKETING

Allan - Accounts

Google AdWords
Campaigns

Impressions QuenchTec UK QuenchTec USA
Clicks
Cost 9761 7164
146 146
Cost Per Click £271.46 £269.76
Average position on the page £1.86 £1.85
2.0% 1.0
Click Through Rate 1.50%% 1.68%

56 KEYWORDS ON THE 1ST
PAGE OF GOOGLE

For details see 3rd tab of spreadsheet

TOP 10 KEYWORDS

[survey questions]
[Data Collection]
[online community]
[survey software]
[Data Collection]
"panel software"
[data processing]

[Questback]
"panel online"

[Kinesis]

HIGHEST PERFORMING ADS

THTAhNanKk YyoOuU!