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Craveller

MEDIA LAUNCH

PRESS-KIT

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www.craveller.com

ABOUT CRAVELLER INC.

Craveller was incubated by the founders of the India-based Incognito
Worldwide India Pvt Ltd. (a subsidiary of Intech Creative LLC.) as a scalable
technology that was aimed at conceiving, developing and managing
disruptive technologies to serve the consumer and local businesses
marketplace. In July 2016 Craveller was incorporated in Delaware, USA as
Craveller Inc. – as a stand-alone corporation. It is represented in India by
Incognito Worldwide India Pvt. Ltd

HISTORY OF CRAVELLER INC.

THE SERENDIPITOUS PATH TO CRAVELLER INC.

Bruce T. Dugan came to India in 2012 after continued to unfold as they quickly swelled
contracting a Bangalore studio to build a to a staff of 20. No longer working out of the
software product. While that company kept cafe, they were named 'Startup of The
telling Mr. Dugan 'tomorrow, tomorrow, next Month' by Silicon India Magazine; Top 5
week, etc.', he lled his days at a nearby Most Promising Social Media Companies,
cafe where he met and befriended the and Insight Success Magazine named them
Aasoori twins, Sanjeev and Rajeev, and Top 20 Consulting Companies in June
their friend Nihanth Kandimalla. It was 2016.
nearly a week later -- after motorcycle trips
and Bangalore nightlife -- that they came to During the expansion of Incognito
discover Mr. Dugan was looking to have a Worldwide, it's founders used prots and
project called EventzPipeline built, and he outside investments (from the U.S. and
discovered Sanjeev and Nihanth were India) to develop their own proprietary
programmers. With gusto and passion framework, Corengine.org, on top of which
Sanjeev urged Mr. Dugan to launch a they built the digital platforms Craveller,
startup. Upon his return to India in 2013 Eventigo, and Eventzpipeline. Craveller
Small Business Enterprise Magazine was incorporated as a stand-alone
proled Mr. Dugan on the cover of the issue company in July 2016 [by the Incognito
'Outsource Evangelists', and in that founders and A. Reddy] to further develop
interview he said he thought India's the product and company at a new level.
potential seemed explosive.

Within a month of that publication, and
shortly after the new friends incorporated
Incognito Worldwide India Pvt. Ltd., young
people were approaching them, (resumes
at the ready) at the café, where they worked
each day on their laptops at an outdoor
patio table, asking if they could join the
company. The Bangalore Cinderella story

PREVIOUS PRESS

Incognito Worldwide India Pvt. Ltd. was launched in 2013 as a subsidiary of Intech Creative
LLC (USA), ofcially incorporated in India in April 2014. While servicing clients, the core team
has invested in the development of applications to automate what people do manually
everyday.

Since then they’ve completed the framework Corengine.org, and the digital products
Craveller.com, Eventigo.today, and EventzPipeline.com. In 2016 they established Craveller
Inc. and launched it in Bangalore India, with subsequent India city launches -- and a U.S.
launch -- planned for the 1st quarter of 2017.

August 2014: ‘Start Up of the Month’ April 2015: ‘Top 5 Most Promising
- Silicon India Magazine Social Media Companies’
- Silicon India Magazine

In a two page article, Silicone When Susila Govindara contacted
India interviewed Chairman Bruce T. Dugan to conduct an
Bruce T. Dugan about the interview, they chatted about the
serendipitous events that have digital marketing landscape in
played out since his arrival to general, how Incognito Worldwide
India; where the Company was positioned, its unique selling
(and its parent, Intech Creative proposition, and its work culture --
LLC) is now, and plans to go in amongotherthings.
the near future.

April 2016: Bruce T. Dugan June 2016: ‘Top 20 Most Valuable
Becomes a Contributor Consulting Companies’
- Entrepreneur Magazine - Insight Success Magazine

In the article ‘How To Grow Your Business From thirty years of entrepreneurial
Effectively’ he writes ‘In my experience in logistics,
previous article entitled 'Get transportation, lm, music, and
Stuff Done', I noted that technology, they’ve acquired
Launching a business and knowledge from launching their
turning it into a revenue- own startups as well as seeing
generating enterprise is how their clients deal with their
daunting. Becoming self- own industry challenges in
sustaining and protable all the more so. distribution, marketing, sales, administration,
And, that is just the warm-up drill; the real and promotion. They’ve worked with leaders
chore is to stabilize, manage and grow that such as Dupont, Ford, Exhibit Group,
business in an ever-changing world.” he Structural Displays, LG, Couristan Carpets,
goes on to explain that ‘In the small business Billboard Magazine, Sumitomo America, Hitachi
world theory doesn't often pertain to Denshi, Billboard, Black Beat magazine, Teen
entrepreneurs.’ MachineMagazine.EMI,andmanymore.

EVENT PRESS RELEASE

BANGALORE, October 20, 2016 /PRNewswire/ –
Craveller Inc. Set to Disrupt the Way Consumers and Local Business Interact
The U.S. Company Will Launch its Mobile App in Bangalore, Where it was Conceived and Built
Craveller Inc. announced today that it shall unveil the Craveller platform on November 12,
2016 at the Hilton Hotel located in the Embassy Golf Links Business Park.
Craveller is a search revolution; a disruptive mobile app that will redene the way consumers
and local businesses interact - by empowering local business through technology, and
enhancing consumer experiences through automation.
"We're excited about the agenda of the evening, and expect it will be unlike the standard media
launch people are used to," said Bruce T. Dugan, CEO, Craveller Inc. "It will be fast-paced, fun
and exciting. There will be short presentations, demo tables, and Q&As with the Company
founders and executives, accompanied by food, an open bar, photo ops, music, and ... a few
celebrity guests and models."

BANGALORE, November 10, 2016/PRNewswire/ --
Bollywood Actress Radhika Apte to Attend Craveller Media Launch in Bangalore.
Craveller Inc. announced today that actress Radhika Apte is scheduled to be a special guest at
their Bangalore media launch event on November 12th.
Radhika Apte is a native of Pune, India who launched her acting career working with the
theatre troupe Aasakta. Since her rst lm appearance in 2005 she has amassed 40 lms
credits, and can currently be seen in the recently released 'Parched' (India release date
September 23, 2016). Parched was shown at the Indian Film Festival of Los Angeles earlier this
year where she won a 'Grand Jury Prize' for Best Actress; and the lm won the IFFLA Audience
Award. The lm also received a jury nomination for Best International Film at the Santa
Barbara International Film Festival, and won the 'Stockholm Impact Award' at the Stockholm
Film Festival.
Craveller Inc's CEO, Bruce T. Dugan, stated that "Our goal for the event is for it to be fun,
informative and memorable. We've worked to craft the evening format so that it moves along
quickly to keep people engaged and interested so that there are clear and concise takeaways,
photo ops and quotes. And because our product was conceived and built in Bangalore by
Bangaloreans, this event is as much a celebration of India innovation as it is our product." He
added, "We're very excited to have Ms. Apte attending our event. She is an intelligent and
beautiful woman, and also a terric role model for young people to reach for the stars."

Further press enquiries please contact [email protected] or [email protected]
O: +91-8067590371 | M: +91-9741161819 | Craveller.com | inwwc.com

Follow Craveller on Facebook, Twitter, Google+ and/or Linkedin

SOURCE Incognito Worldwide India Pvt. Ltd.

Q&A

What is Craveller?
A search revolution; with built in intelligence that learns and adjusts to consumer behaviour; it
serves as a bridge that matches what businesses have and what consumers want (Crave).

What does it do?
The platform will redene how local business and consumers interact and communicate.

How does it do that?
As a platform it empowers local business to leverage big digital data and consumer
behaviour to increase foot trafc. For consumers it automates the mundane search tasks to
deliver a smart, easy, and more powerful search experience. For consumers it eliminates the
clutter of unwanted offers; allows them to search by product or service up, rather than by
company or venue down. It sets reminders via the Daily To Do list; and can organize the Daily
To Do list between starting and destination points using Make My Route.

What do you hope to accomplish with Craveller?
To become a rst thought industry leader in local search. Instead of Google it, people will
Crave it. We intend to expand city by city, country by country to become the foundational
platform for local search matching, and then expand to accommodate 3rd party add-on’s.

What’s next for Craveller?
With over 3,000 business signed up in Bangalore already, and more being added daily, the
next step is making it available to the consumers this coming week, with consumer events still
to be announced throughout the month of November. Our goal is to realize a strong
acceptance of the product for the ease, convenience, and interactivity it can provide, then
expand to other cities in India. We've also planning for a New York City release in early 2017,
and concurrently expanding across the USA.

What do you see as the biggest challenge to success?
In addition to all the inherent risks of a new venture, we recognize that we have many hurdles
to clear. We have to penetrate both the supply and demand sides of the local search
marketplace, and educate people into changing their current promotion and search
behaviour.

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CRAVELLER is a Platform as a Service (PlaaS) patent-pending
product that will redene how local businesses and consumers

interact and communicate. The product was built and rst
launched in Bangalore (Bengaluru) India.

WHAT IS CRAVELLER FOR BUSINESS?

OVERVIEW

Craveller For Business provides you with a cloud-based web application; with access via the
web and a mobile app.

§ multiple outlets, multiple products/ services
§ offers / shout-outs to consumers interested in what you have, and who are in close proximity
§ Business tools, including analytics, in real time to see who is near; create on the spot offers

and shout-outs
§ see analytics by hour, day, week or month to better plan scheduled and recurring shout-outs
§ view stats of how you're doing in comparison to similar businesses in your area.

CHALLENGES

Running a local business relies on foot trafc, advertising and word of mouth. Sometimes
businesses even place a blackboard in front of their location to notify passers’ by of what offers
are available -- today, tomorrow and in the near future. How do you convert to the digital world ?

SOLUTION

By using advanced mobile technology businesses and consumers can:

§ share relevant information to what they have and want
§ Block out clutter and unwanted offers
§ use geolocation to shout out to those in close proximity
§ see where businesses and consumers are in real time
§ rely on user-generated rating and sharing

BUSINESS FEATURES & BENEFITS

Add the product Coffee is
or service 100M away !

SCREEN SHOT WHAT CUSTOMER SEE
Customers setup their
CREATE YOUR ACCOUNT preferences so that when
they are near you, your
Use your Craveller Business information will be visible.
dashboard to create your

account and add outlets, add
a menu of products and/or
services.

Add the Special 50%
shoutout offers OFFER!!!

WHO IS NEAR & WHAT’S HOT CONSUMER INTERACTION
You can now see real-time or Consumers get notications of
things they’re interested in
post-time analytics to when when they are near you, and
people are near, or the times and are auto-prompted to rate the
item and venue when they
days they were near, and what leave; they must rate it before
they searched for and reacted to. they next login.

Now, send shout-out offers in
real time, or schedule them in

advance.

Your Product is Top Rated
Top Rated !!! Seller!

TAG-RANKING PINPOINT SEARCH
While other directories have Consumers can nd the best
venue rating systems, Craveller of what they crave, based on
is built from the product up, not other user's experiences --
the venue down. Thus, you can whether it's a cappuccino, a
show, or professional service.
become known for the best
“product” or “service” item.

CONSUMER FEATURES & BENEFITS

Your
Favourite !!

Limited notications -- the system
learns what you like and what to notify
you with

OFFER
Near you

You may Instant feed to what is available
Like !! based on where you are

Auto-attendant constantly searching 75 % Off
for what you want based on where
you are.

Notications to special offers, when
you’re in close proximity

Grocery Shop
is 10M away

Daily To-Do list -- reminders of things
you want when in close proximity

Take left to
buy Medicines

Make My Route -- your To Do list
organized by location between travel
points

Book a Cab

One click access to Uber

FAQ

Why should a business use Craveller?
It’s free, and it will assist in generating increased foot trafc. It provides consumer
behaviour insights, consumer interactions and direct communication, and has built-in offer
shoutouts targeting consumer in close proximity who want what you’re selling. Further, it
also provides historical analytics geared specically for local businesses: including foot
trafc, offer redemptions, consumer sharing, and consumer product/ service rating, to
name but a few.

How is it different from other directories?
Craveller matches your business products / services with consumers interested in what
you’re selling. This eliminates the cost of advertising, as well as wasting time and energy of
sending offers to people not interested. See features and benets for more information.

Will Craveller always be free to use?
Yes, the basic package of Craveller for Business will always be free, and the consumer app
is and will always be free to the consumer.

Will there be any costs to use Craveller for Business in the future?
The basic package tools will always be free. Premium tools will be introduced as developed
in the near future as a subscription-based model. However, businesses that sign up in the
rst 90 days of launch in their city will get the premium version updates free for 2 years, and
the basic will always be free.

Is Craveller Business for products or services?
Craveller is for products or services, or both.

Can I manage multiple locations with one account?
Yes, you create a Merchant account whether you have one or many locations. Then you
create an Outlet for each location; the Merchant account can make changes across the
outlets, and also provide local managers with permissions to create, modify and/or delete
products/ services, offers and shoutouts -- or limit those permissions on an action by action

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Redening the way

local business and consumers interact.

CRAVELLER INC.

www.craveller.com

INDIA USA
Incognito Worldwide Craveller Inc.
Concorde Towers, UB City 616 Corporate Way
1 Vittal Mallya Road, Level 15 Suite 2-5382
Bangalore, KA 560001 Valley Cottage, NY 10989

FOR PRESS INQUIRIES
[email protected]

+91 80 6759 0371