Gable Profile - DSE 2019

IDENTIFY. INFORM. INSPIRE.

2018-2019 2019

COMCPAONMYPPARNOFYILPEROFILE

ABOUT US

Garage to Greatness

Gable is a design-build company that specializes in turnkey consumer
engagement and brand implementation. Since our humble beginnings
in the Gable family garage in Pasadena, Maryland nearly 40 years ago,
Gable has evolved into the internationally recognized company that it
is today.

Our team of nearly 180 people has diverse talent including
designers, project managers, digital specialists, installation and
service technicians, professional staff, and craftspeople. Together
we collaborate with clients to provide design-centric solutions that
enhance and evoke emotion in environments.

Our experience and project methodology has enabled the growth of
the services we self-perform. We create solutions, often complex, that
feature design, digital signage and media integration, custom signage
and graphic elements, brand implementation, and managed services
and support.

We are honored to have the opportunity to build relationships with
some of the greatest brands in the business, and look forward to
crafting innovative visual communication solutions with each partner.

WE }storytellers. WHO
ARE MAKE IT
innovators. HAPPEN.
makers.

We’re innovators. We’re storytellers. We’re makers. We are a dynamic team
with diverse talent and expertise.

AV Designers Creative Writers Graphic Artists Project Managers
Analysts Curators Interior Designers Storytellers
Animators Designers Illustrators Wayfinding Experts
Architects Educators Makers
Community Leaders Engineers Marketers
Concept Artists Fine Artists Photographers

OUR DNA

Energy. We pride ourselves on acting with urgency,
Purpose. curiosity, and being able to plan for
Integrity. effective and efficient results, yet skillfully
pivoting when needed. Our passion is to
Creativity and innovation run through the do the best for every client, every time, and
heart of everything we do at Gable. if, on occasion we fall short as humans, it’s
our promise to find a better way. We are
We approach solutions through design committed to being transparent with no
that has a purpose. Where spaces become surprises just results. Our essence is filled
memorable, personal, and can enrich with energy, purpose, and integrity.
the human experience. Technological
innovation is often at the heart of design This is our DNA.
allowing us to approach problems in new,
contemporary ways. Ideas are encouraged
from anyone on the team, creating a
dynamic, energized environment where
the whole becomes greater than the sum
of the parts.

GABLE COMPANY PROFILE  |  2018

OUR CLIENTS Boutique thinking.
Global solutions.
GABLE COMPANY PROFILE  |  2018

PROJECT LIFE CYCLE

The Process Matters

When your project is kicked off, you As part of our project management
will have direct access to your Project discipline, we use a proven system to
Team and a single point of content who align our team members on roles and
will provide a plan that includes design responsibilities to help us set and meet
review, site surveys, permit procurement, your expectations.
technology coordination, resource
management, and implementation 04. 05.
methodologies. CONTROL CLOSE

01. 02. 03. Specification Division Project Management
INITIATE PLAN EXECUTE BOM + BOL Final QC Visit
Punch List
Business Development Support Solutions Consultant Solutions Consultant Procurement Warranty Activation
Prospect + Qualify Preliminary Survey Prepare Handoff Package Purchasing + PO Generation Client Approval
Approval + Submittal Invoice
Solutions Consultant Construction Services Estimation
Build Relationship + Advise Conceptual Engineering + Code Review Handoff Package Project Management Solutions Design Group
Research Assigns to PM Level Multiple Visits to Site Punchlist Review
Marketing Deposit Invoice Submittal to Shop
Support Solutions Consultants Solutions Design Group Marketing
Schematic Design + Design Construction Services FABRICATION Photos + PR
Solutions Consultant Development Technical Survey
SalesForce Input Engineering Feasibility Construction Services
Solutions Design Group Quality Checks
Solutions Design Group Business Development Support Coordination with all Members
Image Strategy + Concept Design Project Qualification Design + Concept Development Logistics
Arrange Shipment
Estimation Technical + System Design
Project Recommendations Design Development Construction Services
Proposal Creation + Pricing Finalize Permit Coordination with Field
Technical, Engineering + Specifications Technicians + Subcontractors

Technical Design Project Management
Construction Package Coordination with Subcontractors

PLANNING + DESIGN DESIGN DEVELOPMENT + PROJECT MANAGEMENT + IMPLEMENTATION

GABLE COMPANY PROFILE  |  2018

SERVICES

What can DIGITAL SIGNAGE & CUSTOM SIGNAGE &
we help MEDIA INTEGRATION GRAPHIC ELEMENTS
with?
Redefining the Journey Crafting the Experience
We listen. We think. We perform. We create We create environments and experiences Crafting beautiful, well-fabricated custom
amazing results. that incorporate digital signage technologies, signage and graphic elements is part of our
audiovisual, and feature lighting. Our approach origins story. Whether interior or exterior,
to understanding and defining the customer architectural or environmental, they are built to
journey leads us to develop new digital display the highest standards of craftsmanship from
technologies and integrate hardware and initial concept to final installation and ongoing
software to create a total solution where digital service.
place-based networks can generate a revenue
stream through direct and programmatic
advertising.

DESIGN BRAND MANAGED SERVICES
IMPLEMENTATION & SUPPORT
Bringing the World to Your Door
We think of visual solutions as a part of the We Go Everywhere Your Brand Goes We’ll Be There for You
surroundings where humans experience emotion We help corporations, retailers, and large After the project punch list is completed, our
and where design can influence the natural institutions tell their story through the program thoroughly trained Managed Services & Customer
instinctive state of mind. We consider context, management of their branding efforts. We’ve Care team expands support of your project
space, emotion, and the customer’s point of view, coordinated those efforts for many large with general maintenance such as software
tailoring the experience to drive the aspirational domestic and international multi-location brand updates or content updates, ROI support on your
and business goals of a project. roll-outs. Gable’s forward thinking solutions investment, and proactive monitoring to quickly
create experiences that engage an audience resolve issues since technology by its very nature
through digital displays, environmental graphics, will occasionally require support.
architectural elements, and signage.

DESIGN

Bringing the World to Your Door

We think of visual solutions as a part of the surroundings where humans experience emotion and where
design can influence the natural instinctive state of mind. We consider context, space, emotion, and the
customer’s point of view, tailoring the experience to drive the aspirational and business goals of a project.

By crafting visual communications for brands, we integrate experience, technology, architecture, and
interiors to create memorable places to build commerce and for people to work and play through
innovative and thoughtful design.

• Strategic Development & Collaboration • Flagship Design & Prototyping

• Integrated Solutions • Content Development

• Concept Renderings & Animations • Wayfinding

• Construction Drawings

DIGITAL SIGNAGE & MEDIA INTEGRATION

Redefining the Journey

We create environments and experiences that incorporate digital signage technologies, audiovisual, and
feature lighting. Our approach to understanding and defining the customer journey leads us to develop
new digital display technologies and integrate hardware and software to create a total solution where
digital place-based networks can generate a revenue stream through direct and programmatic advertising.

Thorough collaborative relationships and internal expertise, we serve as your single point of contact to
orchestrate the combination of various media to enrich the user experience. We partner with industry
leaders to develop turnkey interactive kiosks programs that meet program goals, creative design
aesthetics, and integration needs. Our expertise in digital integration also extends to developing new
digital display technologies.

We support client needs through a diverse in-house team of specialists responsible for ideation, design,
media development, manufacturing, installation, and managed services.

• Digital Displays • Media Integration

• Media Spectaculars • Software & Controls
• Large-format Displays • Feature Lighting
• Interactive Kiosks • Audio
• Fine pitch LED displays
• Mesh displays • Direct and Programmatic Advertising
• Digital Out-of-Home (DOOH)
• Flexible/Curved Displays • Analytics Reporting

• Wayfinding • Information / Data Management

• Digital Place-based Networks/Media

CUSTOM SIGNAGE & GRAPHIC ELEMENTS

Crafting the Experience

Crafting beautiful, well-fabricated custom signage and graphic elements is part of our story. Whether
interior or exterior, architectural or environmental, they are built to the highest standards of craftsmanship
from initial concept to final installation and ongoing service.

We ensure clients get exactly the solution they are expecting by creating concepts that illustrate visual
scale, illumination, materials, finishes, and digital integration to developing complete construction
drawings. Prototypes can be developed, too. This process fosters a collaborative approach bringing the
client team (architect, designer, fabricator, and integrator) together to ensure all design elements are part
of a holistic project strategy.

• Custom Signs • Architectural Elements

• Pylons • Specialty Fabrication
• Monuments

• Wayfinding & Directional Signage

BRAND IMPLEMENTATION

We Go Everywhere Your Brand Goes

We help corporations, retailers, and large institutions tell their story through the program management of
their branding efforts. We’ve coordinated those efforts for many large domestic and international multi-
location brand roll-outs. Gable’s forward thinking solutions create experiences that engage an audience
through digital displays, environmental graphics, architectural elements, and signage.

Our Retail & Multi-Location Account Management Team translates objectives, challenges, and designs
to deliver some of the largest and most unique rebrands, retrofits, and new store rollouts in the industry.
Through properly managing outsource partners, site logistics, data, and project timelines, our experienced
Account Management team specializes in the customer day one delivery of effective programs across a
wide range of markets.

• Turn-key Program Implementation • Permit Sets / Permitting

• New/Existing Store Rebranding • Warehousing/Logistics Management

• Program / Refresh / Renovation Rollouts • Construction Management

• Technical Survey Services • Installation

• Prototyping • Information / Data Management

• Take-Off / Specifications • Program Reporting

MANAGED SERVICES & SUPPORT

We’ll Be There for You

After the project punch list is completed, our thoroughly trained Managed Services & Customer Care team
expands support of your project with general maintenance such as software updates or content updates,
ROI support on your investment, and proactive monitoring to quickly resolve issues since technology by its
very nature will occasionally require support.

Managed Services & Support covers every phase and aspect of digital and traditional signage we build to
help you maximize your network’s technology. Once a project has been deployed, Managed Services begins
support of your overall digital network strategy by helping you implement and create recurring revenue.
Additionally, we can manage multiple applications of your network the functionality of your digital signage
is continuously maximized while keeping your network operating at an optimal level.

• Content Management Support • Onsite Services
• Location-based Data Analytics • Warranties
• Wireless Data & Network Management • Analytics Reporting
• Enabling Programmatic Media
• Remote Monitoring

DIGITAL MANAGED SERVICES

Activate and Monetize Your Digital Network

Digital Managed Services provides clients the power to maximize their network’s technology and elevate
their digital signage experiences. We support clients’ digital networks by developing strategies, managing
applications, and maintaining network operations at an optimal level. From data and connectivity to
programmatic enhancements and recurring revenue, we bring everything together to deliver successful
digital infrastructures with peace of mind.

• Content Creation • Wireless Data & Mobile Network Virtual
• CMS Support & Management Operator (MNVO)
• Direct Advertising Services
• Programmatic Advertising Services • Location Data Analytics Management

• Network Standardization & Management

Digital Signage Hardware
Deployment & Activation

Revenue, Data & Communication Options:
Creative Control Cloud-Based, Fiber, Cat5

or Wireless 4G LTE

Coding integrations for Hardware and Software Merge.
Media PMP, RTB, Exchange CMS and API configurations
and Programmatic Direct for multiple applications

Visitor Analytics Reporting and

Wayfinding, Direct, Data Immersion for Programmatic Advertising, Data & Wireless
Programmatic, SSP, DSP and
mobile interface activations Hardware (camera, sensor) and Management, UI Support and

Software UI configuration enabling data bulk purchasing

OUR WORK

50+ Awards

For excellence in design,
innovation and fabrication for
projects across North America.

39 Years
In Business

We’re just getting started…

180+

Team members at Gable,
who bring a diverse
expertise, skillset and
culture to everything we do.

PROJECT PROFILE

INTERACTIVE KIOSK PROGRAM

VARIOUS LOCATIONS

CLIENT

Various clients

SCOPE

Complete interactive experience design solutions for unique client
requirements, including UI/UX, software and custom hardware
concepts.

PROJECT PROFILE

FASHION SHOW

LAS VEGAS, NV

CLIENT

Brookfield Properties

SCOPE

Interactive Digital Wayfinding Kiosks

PROJECT PROFILE

SIMON KIOSKS

MULTIPLE LOCATIONS

CLIENT

Simon Property Group

SCOPE

Interactive Kiosks, Analytics, Programmatic Advertising

PROJECT PROFILE

EASTON TOWN CENTER

COLUMBUS, OH

CLIENT

Steiner & Associates

SCOPE

Interactive Digital Wayfinding Kiosks

PROJECT PROFILE

STARBUCKS

MULTIPLE LOCATIONS

CLIENT

Starbucks

SCOPE

Program Management, Design Coordination, Fabrication,
Installation, Maintenance

PROJECT PROFILE

VERIZON DESTINATION STORE

BLOOMINGTON, MN

CLIENT

Verizon

COLLABORATORS

Chute Gerdeman

SCOPE

Brand Identification, Digital Architectural Signage, Custom
Fabrication

PROJECT PROFILE

VERIZON DESTINATION STORE

CHICAGO, IL

CLIENT

Verizon

COLLABORATORS

Gruskin Group

SCOPE

Exterior building mounted identification signage, digital clock,
interior digital monolith display, and digital posters.

PROJECT PROFILE

UNIQLO DISNEY SPRINGS

ORLANDO, FL

CLIENT

UNIQLO

COLLABORATORS

Gensler, Wonderwall

SCOPE

LED Ticker Displays, Custom LED Cylinder Branding and Video
Screens

PROJECT PROFILE

THE CORNERS OF BROOKFIELD

BROOKFIELD, WI

CLIENT

IM Properties

SCOPE

Large Format Digital Signage, Pylon Signs, Parking Signage,
Folding Entertainment Screen in Market Square

PROJECT PROFILE

TOWSON TOWN CENTER

TOWSON, MD

CLIENT

General Growth Properties

COLLABORATORS

Whiting Turner, Arrowstreet

SCOPE

Property Identification, Monument Signs, Pedestrian Directional
Signs, Parking Guidance Directionals, Garage Signage

PROJECT PROFILE

DTLR

HYATTSVILLE, MD

CLIENT

DTLR

SCOPE

Digital signage and media integration

PROJECT PROFILE

MACY’S HERALD SQUARE

NEW YORK, NY

CLIENT

Macy’s

SCOPE

Amazing use of LED displays at the World’s largest retail store,
spectacular entrances, display floors, fixtures, all activated using
Gable supplied LED solutions.

PROJECT PROFILE

SIMON LARGE FORMAT

MULTIPLE LOCATIONS

CLIENT

Simon Property Group

SCOPE

Large Format Displays, Custom Engineering

PROJECT PROFILE

SUNGLASS HUT

NEW YORK, NY

CLIENT

Luxottica

SCOPE

Digital LED Display

PROJECT PROFILE

AVENTURA MALL

MIAMI, FL

CLIENT

Simon Properties

SCOPE

Activating the entire mall with high resolution LED displays that
create an energy to influence and inspire a multicultural consumer
audience.

PROJECT PROFILE

DUTY FREE - JFK AIRPORT

NEW YORK, NY

CLIENT

International Shoppes

SCOPE

Curved Digital LED Displays

PROJECT PROFILE

JOHNS HOPKINS - BLOOMBERG
SCHOOL OF HEALTH

BALTIMORE, MD

CLIENT

Johns Hopkins University

CALLABORATORS

Whiting Turner

SCOPE

Replace DLP projection system with LED digital screen in lecture
auditorium

PROJECT PROFILE

GALLERIA DALLAS

DALLAS, TX

CLIENT

The Simon Property Group

SCOPE

Large format LED display suspended over a ice rink attraction
featuring a custom motorized track for relocating the display to
make room for a 95’ tree during the holiday season.

PROJECT PROFILE

TAMPA INTERNATIONAL
AIRPORT

TAMPA, FL

CLIENT

Tampa International Airport

SCOPE

Large-format digital displays, wayfinding

PROJECT PROFILE

IRVINE SPECTRUM CENTER

IRVINE, CA

CLIENT

The Irvine Company

CALLABORATORS

AD/S Companies

SCOPE

Large marquee digital pylon sign

PROJECT PROFILE

LAS VEGAS NORTH
PREMIUM OUTLETS

LAS VEGAS, NV

CLIENT

The Simon Property Group

SCOPE

Wall mounted exterior digital LED display

PROJECT PROFILE

STONEBRIDGE AT
POTOMAC TOWN CENTER

WOODBRIDGE, VA

CLIENT

Roadside Development

COLLABORATORS

RTKL

PROJECT PROFILE

M&T BANK STADIUM

BALTIMORE, MD

CLIENT

M&T Bank, Baltimore Ravens, Maryland Stadium Authority

COLLABORATORS

HOK Sport + Event + Venue

SCOPE

Exterior stadium branding signage, and interior digital LED display

PROJECT PROFILE

COBO CENTER

DETROIT, MI

CLIENT

Cobo Center

SCOPE

Large Format Digital, Architecturally Integrated LED Mesh

PROJECT PROFILE

WALTER E. WASHINGTON
CONVENTION CENTER

WASHINGTON, DC

CLIENT

Walter E. Washington Convention Center

SCOPE

Multiple interior digital displays including curved and overhead
screens

PROJECT PROFILE

MGM SPRINGFIELD

SPRINGFIELD, MA

CLIENT

MGM Entertainment

SCOPE

Exterior and Interior Signage, Tenant Sign Packages

PROJECT PROFILE

MGM NATIONAL HARBOR

OXON HILL, MD

CLIENT

MGM Entertainment

SCOPE

Exterior and Interior Signage, Large Format Digital, Tenant Sign
Packages

PROJECT PROFILE

LIVE! CASINO & HOTEL

HANOVER, MD

CLIENT

Cordish Company

COLLABORATORS

Klai Juba Wald Architects, Jennifer Steinkamp

SCOPE

Interactive Feature Lighting, Exterior Signage & Digital Art

PROJECT PROFILE

JACK CASINO - CLEVELAND

CLEVELAND, OH

CLIENT

JACK Entertainment

SCOPE

Illuminated exterior branded sign package, digital LED screen, and
architectural lighting

PROJECT PROFILE

GREEKTOWN CASINO-HOTEL

DETROIT, MI

CLIENT

JACK Entertainment

SCOPE

Full design-build, large-format digital displays, exterior LED mesh
displays, LED mesh 4-sided beacon, traditional signage, parking
garage signage, wayfinding

PROJECT PROFILE

JACK THISTLEDOWN RACINO

NORTH RANDALL, OH

CLIENT

JACK Entertainment

SCOPE

Freestanding pylon and building mounted architectural branding
package, digital LED displays

PROJECT PROFILE

JACK CASINO - CINCINNATI

CINCINNATI, OH

CLIENT

JACK Entertainment

SCOPE

Illuminated exterior branded sign package and architectural
graphics

PROJECT PROFILE

HORSESHOE CASINO -
BALTIMORE

BALTIMORE, MD

CLIENT

Horseshoe

SCOPE

Illuminated Lettering, Wayfinding, and Logos, Exterior Signage,
Parking Garage Lighting and Wayfinding

PROJECT PROFILE

HORSESHOE CASINO -
CINCINNATI

CINCINNATI, OH

CLIENT

Caesars Entertainment

SCOPE

Illuminated exterior branded sign package, and large freestanding
marquee pylon with dynamic LED lighting

PROJECT PROFILE

PPG PAINTS ARENA

PITTSBURGH, PA

CLIENT

PPG Paints Arena

SCOPE

Architectural building signage featuring dynamic lighting and
branding graphics.

PROJECT PROFILE

LOEWS SAPPHIRE FALLS
RESORT AT UNIVERSAL
STUDIOS

ORLANDO, FL

CLIENT

Loews Hotel & Co.

SCOPE

Custom signage and graphic elements, illuminated monument
with water feature, retail store signage, restaraunt signage