E-magazine (1)

Num. 11 vol.01

SEOUSLEOUL
TIMETIME
WASTE NO TIME

SEOUL TIPS JUMP IN SEOUL TIME

TRAVELING ROUTE
METRO MAP

KOREA MICHELIN

KOREA MICHELIN GUIDE
OK-DONG-SIK

KOREA CULTURE LAB

ONJIUM
INTERVIEW & RECIPE

NIGHT CULTURE

YEOEUIDO FIREWORK FESTIVAL
NIGHT MARKET
EUNJIRO STREET PUB

안녕하세요
HELLO

CONTENTS Seoul N Tower

OKDOMSIC- Myeongdong
(Korea Traditional Restaurant) -Street Food Recipe
-Recipe of Gom-tang(Korea Style Beef Soup)
-Korea Michelin Guide Night Culture of Korea
-Recipe of Anju
How to use Korea Subway system -Food Truck
-How to buy -Firework
-How to go
-How to transfer

Korea Traditional Market

Num. 11 vol.01

Okdongsiik WASTE NO TIME
JUMP IN SEOUL TIME
The Korea soul food
'Gukbap'

(Pork soup & rice)

In cold winter, in the mornings in Korea, we eat rice with warm soup
and start our day with stability.

So our tour decided to eat pork soup for the first time in Korea to
experience this culture.

As you can see in the picture, travelers who come here alone can enter
without any pressure and eat a bowl of warm soup.

Let me introduce you okdongsik.

Location : 44-10, Yanghwa-ro 7-gil, Mapo-gu, Seoul, Republic of Korea
Opening time : 10:00 ~ 20:00 (14:00 ~ 17:00 Breaktime ,Restaurant ends early when the food ingredients run out, Sunday is holiday)
Tel : +82 10-5571-9915

Okdomsic

Q. What does Okdongsik mean and Q. The food I want to do in the future.
who built it? A. It's a comfort food. It is neither well-versed in
food or Korean food, nor is it particularly
A. He tried to express the meaning of a attached to the genre. "I don't like the term
house that eats one kind of food or a "Korean food" (assuming Batility). I want to make
house that eats the same food together. our food that modern people are eating
He placed importance on eating, ie eating, properly. It is a food that uses ingredients
etc. Isn't it a family of people who eat honestly, and makes the taste of ingredients
together? I wanted to share family-like fully available. There is no reason to feel
ties with people who eat he uncomfortable about eating food.

Q. There's a rumor that they sell Q.Why do you think there are so many customers?
only 50 bowls a day. A. freelance reporters, writers, and bloggers
have made rumors even before the start of the
A. After the opening of the business, I business. People who had tried it posted it on
sold only 50 bowls for three days social media and introduced it on the radio, which
(August 8-10), and I increased the number naturally spread. I haven't even invited my real
to 100 because I felt like I couldn't do it. acquaintances, but I have a long line of guests. I'm
There are a lot of customers who went worried that the restaurant I set up because I want
back after waiting. I'm so sorry and sorry to rest is known so much that there will be many
to those people. I tried to run it on my customers. I feel uneasy and sorry because I think
own in a comfortable manner, but I need it will be inconvenient for those who come. I can't
to use one person to guide me and clean tell you not to come. I'm worried about the small
up the dishes and reinforce it to serve space.
more customers. I do the food alone.

Q.What kind of restaurant are you planning to lead

okdongsik?

A. I want to build a house that is convenient for the
people who are alone. Being a single cook, the lifestyle
is different from the average person.
There are many things to eat or drink alone, but there
is no place to go. I don't think there are many people
like me.
I thought of a house where such people came to eat and
drink comfortably. All food is served on a one-person
basis. The same is true of sorcery. The wine prepared
rice wine and spirits.

Ingredient: 1. Drain the meat blood
burkshire k(shank), from low-temperature
radish, leek, onion, water 24 hours a day.
green onion, garlic, 2. Boil the meat in a pot
ginger, peppercorn. for 2 hours and remove
the meat and cool it for
4. Cook the steam 2 hours.
rice.(When you cook the 3. Refrigerate the cooled
steam rice , you have to meat and broth 24
cook smooth)after cool it. hours a day.
5. Slice the meat and
reheat the broth
6. pouring hot broth over
rice a little at a time to
heat them up
7. ENJOY YOUR MEAL!



What is the only feature of Seoul?
The evaluation criteria applied global

principles in the same way as other cities. It
deployed evaluators of Koreans and various
nationalities to respect Korea's unique

gastronomic culture while maintaining
consistency in global evaluation standards.

To cite features, the company wanted to enhance
convenience for not only Korean readers but also
global readers by using pictograms and traditional
liquor pictograms that reflect Asian sit-down
culture. I think Seoul is introducing various types of
food, including Korean food, and opening a new
food culture in a creative way.

Seoul Metro

: Blood vessel of Seoul

15, November, 2019

Riding the subway in Seoul is an easy,
fast, and efficient way to move around
the city. The entire system is in both
Korean and English, making it very
simple for English speakers to use.
There are two types of subway card, T-
money, and disposable ticket. However,
single-use transportation ticket is highly
efficient for foreigners. There are some
steps to use this ticket.

Single use transportation Select your destination on the single-use transportation ticket
ticket dispensing machine and pay the transportation fee and a deposit
(500 KRW) to be issued a single-use transportation ticket.

Contact the single-use transportation ticket on the metro entry
reader located on the right side of a turnstile.

You will be refunded the deposit (500 KRW) after you insert the
single-use transportation ticket into a deposit refund machine upon
exit.

※TIP

Transfer System

If you need to transfer to another subway
line, please ascertain the correct transfer
station. You can easily get to the platform of
a transfer station by following the signs
marked “Transfer” and “Direction to
Transfer. ”You can transfer without having
to pass through any turnstiles so you do not
need to buy a separate ticket for transfer
purposes.

Additionally, You
can transfer from subway to bus, bus
to subway, or bus to bus up to 5 times for no
additional basic fare. Make sure
to transfer within 30 minutes after scanning
your transit card (an hour from 9pm to 7am)
at the exit of the last station or bus.

Tongin Market

: Warm heart of Korea

15, November, 2019

Address
18, Jahamun-ro 15-gil, Jongno-gu, Seoul

Type / Products
Traditional Markets / Traditional items

Open hour

10:00~21:00

Inquiries
• 1330 Travel Hotline: +82-2-1330
(Korean, English, Japanese, Chinese)
• For more info: +82-2-722-0911
* Call Center: Weekdays 09:00-18:00 / Saturdays 09:00-13:00 /
Lunch time 12:00-13:00 / Closed Sundays & public holidays

How to go?

Take a subway to Gyeongbokgung (line 3) and come out of exit 2. Walk for about 5 minutes.

Street markets can found all over Seoul, but one of One of the most charming things about this
my favorites is Tongin Market. The small arcade market, is that you can exchange 5,000 won for a
style market is packed to the rafters with all kinds collection of old coins and a lunch box. You can
of wonderful traditional Korean street foods. The then use these coins to buy foods to fill your
market is a short walk away from Gyeongbuk lunchbox. Most items cost 1-2 coins and there is a
Palace, so its the ideal place to stop for lunch if huge variety of different foods.
you have visitors.

One of the things you have to try at Tongin market
is their special crispy fried ddeokbokki, it comes in
two ways, spicy and non spicy. Spicy ddeokbokki
is based with gochu paste, and non spicy
ddeokbokki is soy sauce. Therefore, you can
choose what you like to eat.

There is also an incredible array of banchan style
dishes, they have almost everything you could imagine
and more. One of the famous thing is Jeon: the
vegetables, and patty coated with egg. There are
numerous varieties, like pepper jeon, pork meat jeon,
filleted fish jeon, sesame leaf jeon, and with the coin
system you can just pick out what you want.

There is also a lot of fried chicken on the stalls so if you
haven’t had chance to try Korean fried chicken yet then this
is a great place to try it.

You must not miss
Ddeok-Galbi also. It means ‘chewy patty like a rice
cake’. However, ddeok-galbi in Tongin market has a real
rice cake inside of the patty. The patty is marinade with
sweet soy sauce, thus you will surely like it. Don’t forget
to order this gorgeous Korean style patty.

<Grilling ddeok-galbi>

If you are planning to eat your lunch box at the
market, there is a seating area in the middle of
the market, just above where you buy the
lunchbox. If not just tell one of the stores you
want your food to go and they will wrap it up for
you, and will even give you chopsticks.

<Various kind of Korean side dishes.>

For more information you can visit the Tongin
Market website at https://tonginmarket.co.kr

<Create your own lunch box>

ONJIUM

RESEARCH INSTITUTE :

TRADITIONAL KOREAN CULTURE

ONJIUM

Onjium, which means ‘creating completely,’ finds the wisdom
behind the basics in life--clothing, food, and housing--through
tradition. Its philosophy is “to keep the present righteous and
complete based on old materials.” This is the best term that allows
you to ‘make’ clothing, rice, and housing.
Onjium first opened as the Traditional Culture Research Center that
is affiliated with Hwadong Cultural Foundation in June 2013, and
has succeeded in modernizing the value and spirit reflected in the
traditional Korean culture. It was originally under the same roof as
Areumjigi Foundation, but it moved to a larger venue in
Changseong-dong last summer. Onjium’s determination to study
tradition and deliver it to present generations is growing more
sturdily in the new space that is calling for bigger challenges.
Onjium’s space is divided into different sections for clothing, food,
and housing studies. The Clothing Studio, Food Studio, and
Housing Studio focus on the traditional Korean culture represented
by Hanbok, Hansik, and Hanok, respectively

The studios are led by the chiefs who are experts
in history and theories, and are run by chiefs and
members with 10 or more years of hands-on
experience. The lobby on the first floor is for
studies and implementations of everything
about life. Interesting projects of Onjium are
turned into exhibitions that blend with various
genres of art, cooking classes where tasty
recipes are shared, and discussions where
Onjium researchers actively share knowledge
and information.

s

If you go down a level, you will find the Housing Studio.
Onjium conducted studies and restored traditional
Korean houses, and worked on building Korean houses
that suit modern lifestyles. Its passion is reflected in the
enormous piles of resources and books that have filled
an entire wall.
The Clothing Studio is on the second floor. This place
showcases traditional Korean costumes based on
historical resources from the Age of the Three Empires,
and reproduces traditional outfits based on the said
resources.
They also make modern Hanbok that can be worn every
day. The Guui and Baeja exhibited in the Clothing Studio
are so modern that you cannot even believe that they are
traditional designs from the past. Elaborate sewing
techniques and structural designs evoke timeless beauty.
When you step onto the 4th floor, mouth-watering
flavors will be greeting you at the Food Studio. The Food
Studio features timetested recipes throughout Korea.
Also, native ingredients grown in Korean soil are used in
traditional recipes to create tastes that are familiar to us,
yet are completely different. Onjium’s Food Studio
Restaurant used to have only one table, but is now
serving more guests with more tables on hand. You can
relive a special moment countless times, as you look out
on the open view of Gyeongbokgung Palace while
indulging in the flavors of the season. I thought of how
you should ‘live’ life while I was at Onjium. It is hard to
produce anything perfectly, but beauty lies in how you
endure and overcome hardships.

ONJIUM Introduction

49, Hyoja-ro, Jongno-gu, Seoul, 03043, KOREA ‘The past and present come
T. 02-725-6613
together to create a bright
F. 02-725-6615
future.’
E. [email protected]
ONJIUM is an institute for research into traditional Korean
LUNCH SPECIAL [CHAN] culture. Founded in 2013 in affiliation with the Hwadong
17.000 won Culture Foundation, ONJIUM keeps tradition alive by
upholding the values and spirit of traditional Korean culture
Preparing food the and adapts it for modern society.
right way The three studios of ONJIUM research and create clothing,
foods, and housing inspired by tradition and educate the
The fellows at Culinary Studio study public on traditional culture and its potential in modern
old recipes passed down for society.
generations in different regions of the Clothing Studio, Culinary Studio, and Housing Studio!
country. The research fellows at each studio produce a wide array of
Using modern ingredients in historical new products so that the elegant traditional culture of
recipes brings out traditional tastes Korea can inform modern living and make life more
and elegance of the past for the enjoyable for all. Their creations are the result of
modern table. painstaking research and cooperation.
Making modern things more dignified by taking inspiration
The mission of Culinary Studio is to from the past, and leaving them as heritage for tomorrow.
combine seasonal ingredients and This is ONJIUM’s mission.
unique regional tastes and revive
traditional foods for modern dining.

찬CHAN

Name of dish Lunch Coarse:110.000 POP-UP MENU
Portion 4 Dinner Coarse:176.000

GLAZED CUCUMBER WITH BEEF

Ingredients

4 ea Cucumber 2 Tbsp Honey

100 gr Beef (Top Round)1 gr Salt

1 cup Soy Sauce 1 gr Pepper

1 tsp Sesame Oil

2 Tbsp Sugar

3 gr Leek

3 gr Garlic

1/2 cup Water

Method of preparation

1. Cut cucumber into 3cm

2. Make a knife cut about middle depth of cucumber

3. Put cucumber into slat water about 1hour and remove water with clean towel

4. Mince the beef and marinade with soy sauce, sesame oil, leek, garlic and sugar

5. Saute the beef and put into cucumber (among the knife cuts)

6. Glazed cucumber with honey and water

N Seoul Tower,

Panoramic City Views from Namsan Mountain

April 2, 2019

N Seoul Tower, also commonly known as Namsan Tower,
is an iconic Seoul landmark that provides bird’s-eye views of
the city. It is both an observation and communication tower
located at the top of Namsan Mountain in the geographical
center of the city. N Seoul Tower is a very popular tourist
spot and one of the top must-see attractions for any travel
itinerary. It is also a popular date spot among locals.

On top of being a landmark that you can visit, N Seoul
Tower is beautiful to look at from afar, especially at night.
Using the latest in LED technology, the tower is always lit up in various arrays of colors and
patterns. The protected area around N Seoul Tower is also intended to display the harmony
that can exist between nature and 21st-century, state-of-the-art construction. General car
traffic is restricted in order to keep Namsan Mountain clean and green.

Main attractions and 3. Love padlocks
things to do at NAMSAN
TOWER Aside from a visit to the
observation deck, one of the top activities
N Seoul Tower is both a tourism for couples at N Seoul Tower is to hang a
and a cultural landmark. It’s a fantastic padlock from the
spot not only to take in views of the city fence around the
but to learn a little bit about Seoul and plaza. Couples
South Korea while you are there. There inscribe their
are also a variety of dining options to names, initials, or
suit any travel budget and you’ll find even a short
plenty to do around the tower if you’d message onto the
like to continue sightseeing when you locks
are finished. Here are some of the
tower’s main attractions. 4. Dining options

1. N Seoul Tower Observatory There are plenty of dining options
available at N Seoul Tower if you work
The main draw of N Seoul
Tower is its observatory. Observe up an appetite while
the city below from the height of sightseeing. Sweet Bar is a great place
the clouds by making your way up to grab a drink and a sweet or salty
to the tower’s observation deck. snack such as popcorn. There is also
The main observation deck on 3F a fantastic assortment of sit-down
features large, floor-to-ceiling windows dining options.
the whole way around the tower,
allowing you to experience the full 360- 5. Namsan Park
degree views.
Namsan Park is a large public park spread
2. Hanbok Culture Experience across the slopes of Mount Namsan,
Center surrounding N Seoul Tower. Sweeping
views of Seoul are available from just
The Hanbok Culture Experience about every area of the park
Center is located in the lobby of the N Seoul
Tower plaza. It offers visitors a chance to 6. Namsangol Hanok Village
take part in two traditional cultural
experiences themed around the Joseon Namsangol
Dynasty. In the Hanbok Experience, guests Hanok
get to dress up and accessorize in traditional Village is
attire located on the
north side
of Namsan
Mountain, not
far from N
Seoul Tower.

M-dyoenongg-dong

Shopping in Seoul (April 20 2019)

Address: Myeong-dong, Nearby station:
Junggu district, Seoul Myeong-dong

“The center of tourism
in Seoul, No doubt.”

Introduction to Myeong-dong, Seoul

As one of Seoul’s major tourist The bustling neighborhood
districts, Myeongdong attracts visitors from of Myeong-dong is visited by roughly two
around the world to its luxury shops and million people each day. As Seoul’s
other commercial attractions. Because the shopping, banking, and premier cultural
neighborhood is so integral to tourists and hub, Myeongdong has no shortage of things
locals alike, its main street (and most to do by day and night.
alleyways) are closed to traffic during the day,
allowing pedestrians to roam easily from Ready, Set, Shop: Myeongdong Market
shop to shop, including the Myeong-dong
Market. Discover attractions in Myeongdong From upscale luxury goods to
so you can plan your Seoul travel itinerary to kitschy South Korean souvenirs, the wares
include the best things to do in this vibrant available at the Myeongdong Market are
part of the city. diverse and collectively attract visitors from
all over the globe to this shopping
extravaganza.

Myeongdong Street Food Popular Myeongdong Street
Foods
Of the myriad of attractions
in Myeongdong, the neighborhood’s • Grilled abalone
restaurant, café, and street food scene surely • Korean egg toast
top the list. There is a wealth of things to eat • Tornado potato (this is a
in this section of Seoul whether you’re must!)
hitting the shops early in the morning or • Fried crab
prowling the nightlife scene late at night. • Roasted sweet potatoes
• Spicy rice cakes
Seoul is world famous for its street food • Fishcake
and street vendors who sell an amazing array • Sweet Korean pancakes
of foods, particularly Korean street food. • Deep-fried squid
Korean street food in Myeong-dong is an • Korean fried chicken
attraction in its own right. Visitors will have • Stuffed dumplings (stuffed
many options during the day, the but street with ingredients like meats,
food scene really comes alive at night. seafood, and vegetables)
Whether you’re enjoying Myeongdong • Yaki noodles
shopping or hitting the clubs, you’ll want to
pause to sample some delectable eats
available from the district’s street vendors.



Fabulous paintings
On the sky

-------- Seoul International
Fireworks Festival will
Night
Cultures embroider the autumn night sky
with beautiful fireworks on
--------
November 5 within the area
Korea’s night is more of Yeouido Hangang Park. This
lively, and dynamic than festival, sponsored by Hanwha
daytime. There are some
night cultures that might Corporation, is an international
capture your attractions. festival that takes place annually
Let’s enjoy Korea’s night
in early November. This year’s
cultures! show focuses on the theme “Life
is colorful,” displaying a series

of colorful fireworks. The main
fireworks event will be

accommodated by a fabulous
lighting show from 63
Square consisting of videos,

music, and a laser light
performance. Once the show is

over, an exciting music party
will take place at the main stage
in Yeouido Hangang Park. The

party will be led by DJ Conan of
Itaewon Crew, who participated

in Busan International Rock

Festival.

Elijiro’s nogari alley

--Many shops and restaurants in central Seoul get ready to close at

around 6 o’ clock in the evening, but not here in Euljiro, south of
the Cheonggye Stream in central Seoul. Walk deeper into the
alleyways selling tools, hardware and electric gadgets, and you’ll
find yourself among an impressive array of people sitting outside
at bright red plastic chairs and tables adorning the streets. Those
sitting at the tables range from young couples and friends to
people dressed in suits who have obviously just left the office to
senior citizens who have a good laugh over whatever topic comes
to mind.

While it might appear that they are there for different reasons,
those who visit this part of Euljiro at this time of evening are all

Elijiro’s nogari alleythere for the same thing - to enjoy a pint of cold beer with nogari,

or butterflied and dried young pollock fillets, usually grilled over
charcoal. The so-called Euljiro Nogari Street is one of the hottest
neighborhoods in Korea these days not only among youngsters
looking for a retro treat, but also business people whose
workplaces are nearby and senior citizens who have been
regulars in the neighborhood for decades.

The street is easily accessible by public transport, with the Euljiro
3-ga station for both line 2 and 3 only a block away. Prices are
low, considering that the pubs are located in the center of the city.
Usually a nogari fillet is sold for 1,000 won ($0.90), and beers go
for 3,500 a pint.