Logos and color activity

4TH COFFEE Logos and color

activity

John Zamorano
1st period

4TH COFFEE United Way of
Atlanta

The logo use blue, orange, and yellow in
it’s logo and each color in it has it’s own
meaning. For instance it uses blue which
is often associated with trust, and loyalty.
They also use yellow which is often
associated with joy, and happiness. The
logo also uses orange as the color for the
person to symbolize success
encouragement and happiness.

Overall it’s a good color scheme because
it instills trust, happiness and a bright
future.

4TH COFFEE Sun Trust

Sun Trust’s color scheme only uses two
different colors being orange and blue.
And both of these colors are good
because blue instills a sense of trust and
confidence while orange is often
associated with success, and
determination.

This is a good color scheme because as a
bank it’s supposed to instill trust and
make the customer fell like they will have
a bright future.

4TH COFFEE AT&T

AT&T uses blue and white for their logo.
They use blue to make the customer have
trust in the company and white as simply
the background color but white is also
used to symbolize innocence and purity.

I think that it’s a good color scheme
because it tries to give the customer the
sense that they can trust the company
and use white to make the company look
“pure”

4TH COFFEE Kaiser Permanente

Kaiser uses blue and white in their color
scheme. Blue to symbolize trust and
confidence and white to symbolize purity.

I think it’s a good color scheme because it
gives the customer the thought that they
can trust the company and white to
symbolize that it has good intentions and
that they’re pure.

4TH COFFEE Douglas county
Sentinel

The Douglas county Sentinel uses black
and blue in their logo. Blue to symbolize
trust and black to symbolize formality and
elegance.

I think it’s a good color scheme since it
uses black and a type of font that makes
them look elegant and formal and blue to
make the reader trust them