Goods Handphone Shoes T-Shirt Shampoo Fast food Motorcycle Softdrink TV 1. .. 2. .. 3. .. 1. .. 2. .. 3. .. 1. .. 2. .. 3. .. 1. .. 2. .. 3. .. 1. .. 2. .. 3. .. 1. .. 2. .. 3. .. 1. .. 2. .. 3. .. 1. .. 2. .. 3. . ● Are you brand-conscious? ● Is everything you have branded? ● Have you ever bought some items because of Ads? ● Why should you buy the item? Ads= Advertisement: iklan
ADVERTISEMENT Class : XA, XB, XC Semester : II 2022/2023 SMA NEGERI 1 MUARA ANCALONG
TUJUAN PEMBELAJARAN 1. Menganalisis fungsi sosial yang terkandung dalam teks advertisement dengan benar 2. Dapat membandingkan struktur teks dan unsur kebahasaan beberapa teks advertisement dalam bentuk goods dan services 3. Dapat mengidentifikasi beragam informasi dari beberapa teks tertulis khusus berbentuk iklan produk dan jasa
ADVERTISEMENT Definition: An advertisement is a picture, short film, song, etc. Which tries to persuade people to buy or use the product, service, or joint in an event. Persuade: membujuk/mempengaruhi
FOUR IMPORTANT STRATEGIC QUESTIONS IN MAKING ADVERTISEMENT 1. What Products will be offered 2. Who will be the target customers? 3. How will the product reach the customers? 4. At what price should the product be offered?
SOCIAL FUNCTION OF ADVERTISEMENT Fungsi/Tujuan Iklan • To make promotion --- Products and services • To give an information--- events • To persuade the reader to buy a product or something that offered
KINDS OF ADVERTISEMENT Product Service event
2 OUR DISCUSSION 3 1
STRUCTURE OF ADVERTISEMENT Struktur Iklan 1. Name of product 2. Explanantion of product 3. The selling point of product 4. Contact/Address/Web
LANGUAGE FEATURES/Ciri Kebahasaan 1. PRESENT TENSE : Get it, Feel it, Catch it. 2. PERSUASIVE SENTENCE : It is very limited, Grabs it fast, Let`s join, just call.. 3. PROMOTING WORD : Buy 1 get 1 Free, Only.. 4. AN UNIQUE SLOGAN : No drop no bocor-bocor, I`m lovin` it..
TERIMA KASIH