Sefftons Brochure 2022

An Estate Agency to LOVE

We’re a bit DIFFERENT...

We don’t really believe in shouting about ourselves. We try to save that for when we’re promoting
our customers properties.
If you are planning a move, we’d just like you to know that we do have a very talented, dedicated
and supremely professional team who believe that a direct and honest approach to selling is, by
far, the best way to achieve success for you, the customer.

We’re actually pretty GOOD at
what we do.

We’d love to boast about our extensive local knowledge and experience, our amazing sales
team, our commitment to brilliant customer service and our dedication to getting you the best
price in the quickest time and making you the happiest person alive ever.
We’d tell you all about our expert valuations, our creative and magnetic marketing, how we’re
contactable from eight to very late, how we go the extra mile and how we manage every part
of your sale if you want us to. But we won’t. We’re different.
We believe these are all things that you should expect from any estate agent. Take them for granted.

We look good.
You look FANTASTIC!

In a super busy property market, we know that prospective buyers respond best to innovative,
attractive, and engaging marketing. That’s what we do differently.
By selling with us, you’re getting your lovely home in front of the right people in an interesting and
beautifully presented way that shows your home to it’s full potential. It’s as simple as that.
We’ll also make sure that everything looks just as good whether it’s in our window, through
Rightmove or being shared on Facebook and social media.
Our advertising has seen us featured in nation press, but more importantly achieve record breaking
advert page views, resulting in more viewing and stronger offers for our customers.
Our innovative and creative marketing acts like a magnet for buyers, attracted to our standout Aerial
& Professional Photography, HD video tours all supported by our detailed floor plans, property
and location narrative.



Showcasing your home
AT IT’S VERY BEST

Experts in creating INNOVATIVE
and ATTRACTIVE marketing

Driving more ACTIVITY,
VIEWINGS and SALES



A team that LOVE what they do.

We love, live and breathe property and we promise to do everything we can to make selling your
home as simple and fruitful as possible.
We don’t really believe in shouting about ourselves – we save that for when we’re promoting
your sale.
But you should know, we have an exceptionally talented, dedicated and supremely professional
team who believe that a direct and honest approach to selling houses is by far the best way to
achieve success for you.

Meet the team

Avril Seffton-Brown

I’ve lived in Norfolk now for over twenty years, bringing up both my daughters in this
wonderful area, which also allows me to indulge my personal passion for photography.
My estate agency career started in Pimlico, London, working with overseas buyers as
well as a huge range of properties. Moving to Norfolk, I developed a real talent for
working with country homes, understanding how to market them and the needs of these
unique homes buyers. I subsequently set up and trained the staff for a large regional
high end Estate Agency. Having now also worked with a major player in online Estate
Agency, I can advise you on all aspects of how modern Estate Agency can help you
realise your property’s full market potential.

E: [email protected] T: 07403 310 088

Conrad Bem

My passion is sales, with past customers including NATO and the Royal Family. I have
now worked in Estate Agency for the last 15 years, with both National firms and local
independent agencies here in Norfolk and in Suffolk. I was fortunate to be head hunted
by Purplebricks some six years ago and was instrumental in establishing Purplebricks
across Norfolk and Suffolk, providing me with a fantastic understanding of both online
and traditional Estate Agency. Combining my love for sales and property is a dream
come true and delivers fantastic results for the 1000s of moves I have helped achieve.

E: [email protected] T: 07480 849 408

Darren Williams

I started my Estate Agency Life as an office junior in 1988, working my way through
the ranks also qualifying as a mortgage Consultant in 1996. I then relocated to Spain
in 1999, where I was Sales Director for a large International Real Estate Firm, before
opening and eventually selling my own Real Estate Business. I have since worked to
build up my own property portfolio of residential and holiday lets. As well as working
in the Online and High Street Estate Agency sector across Norfolk & Suffolk. With over
30 years of related experience, I love sharing my knowledge with homeowners and
landlords to help them achieve their goals.

E: [email protected] T: 07798 696 761

Your VIEWINGS

An opportunity to be maximised. That’s why we offer and actively encourage you to allow a
member of our senior team to show your home.
We provide the viewer with detailed information about the property, listening carefully to their
feedback and watching their body language, tailor our presentation to ensure your home matches
their needs and requirements. We’ll invite detailed feedback to assist in guiding you and our
marketing to a fruitful and timely sale.

Lucina May

Hello I’m Lucina and like the others in the team, I think, I have an interesting back story
– firstly I’m a mother of 3 & a grandmother to 3. I live in Norwich and know Norfolk
very well too. I’m an accredited Youth Advocate and have worked in estate agency for
24 years now!
Outside family and work life, I’m a foodie – Norfolk is great for that – a keen traveller
and reader, who likes whodunnits and TV documentaries. I have a degree in Law with
Criminology and Psychology. This varied background means I base all relationships with
home buyers and sellers on mutual respect.
If you need impartial, professional property advice, get in touch!

E: [email protected] T: 07495 602 343

Stuart Walton

I began my professional career as a teacher of English at 22 in 1987. I left that job in
2015 and worked as a Sales Associate in an estate agency locally, as well as
establishing my own property introduction business, and web design company. I write
and run marketing campaigns for many estate agents, as a web designer and copywriter.
My time with Sefftons began in January 2022, when Conrad Bem was most amenable
in showing us a property we are now buying. We instructed Sefftons to sell our family
home in Bradwell and the experience has been outstanding. I know a great company
when I see one, from writing, marketing and working in property. I’m delighted to be a
part of this successful and growing Norwich estate agency team.

E: [email protected] T: 07462 923 476

Suzanne Waldron

What can I say, I love what I do. Initially focusing on the mortgage side of property and
based in a High Street Estate agency office, I quickly realised that the sale of a home
involved so much more than just paperwork and I could put my skills to far better use as
an estate agent. With an eye for detail and the ability to see the bigger picture allows
me to guide buyers through the process of selling and buying. This can be a hugely
emotional time for people, so I always ensure that I’m there when needed. Now with
over 10 years experience, both on the High Street and with online estate agency, I’m
able to answer most questions. I’ve also put my property knowledge to use in my personal
life, buying and renovating property throughout Norfolk and Suffolk. I’m always by my
phone, so call or drop in the office.. I always love to talk everything property.

E: [email protected] T: 07854 470 531

You’re MORE than just a number

(But we do still have a little red book).

Estate Agents are often guilty on just focusing on instructions and volume. This often results in them
turning everything into just a commodity. The team understand it’s your home and it will be your
buyers dream home. We focus all our skill, passion and energy and a small amount of homeowners
at any one time, ensuring a communicative and very personal service provided seven days a week
from 8am to very late!

Magnetic MARKETING

UNIQUELY and without additional extra charges, we hate those too!
We always use our EYE CATCHING professional DRONE PHOTOGRAPHY and
HD VIDEO TOURS to create innovative and creative marketing that attracts more views and
generates more viewings than standard estate agency advertising.



The WIDER Picture

Proving breathtakingly stunning aerial images of your beautiful home not only attracts more interest,
activity and viewings with resulting fruitful sales. Throughout our marketing we focus on not only
exception professional photography, but detailed home and area information supported by an
industry leading floorplans and HD video tour.



Fast Tracked MOVING

Now as much as we LOVE getting a sale agreed, getting you to completion and maybe your next
dream home is sometimes the most challenging part. Our POST SALES SUPPORT TEAM are experts
at what they do. Tracking the key milestones within any chain and ensuring everything moves
forward as speedily as possible. We know challenges pop up along the way, but with a huge
wealth of experience and problem solving ability, if anyone can get you moved, its SEFFTONS.
“Communication is KEY, so we invite you to join a WhatsApp group specific to your property, with
all of our expertise on tap 7 days a week”

What’s Next?

Working 7 days a week, we have the unique ability to launch your home to market with 24 hours
of your instruction. Placing you in front of our waiting applicants, on RIGHTMOVE, ZOOPLA and
Social Media. So call the team now on 01603 358222 to start your MOVE.

The REVIEWS are in!

We love our customers and are so greatful to those who’s take time out to share their experience
with Sefftons.

You Move Us

Professionalism, Quality, Fantastic service from start
Responsiveness, Value to completion!
“Let's face it, we've probably all had really unfavourable
“Darren has been an absolute pleasure to work with
encounters with Estate Agents along the way. But it's time to
shout about those Estate Agents who are changing that and throughout the whole process. Always on the ball and
updating us frequently as and when needed.
shaking up the scene.
Photography, videos and the complete setup of the property
Avril and her team at Seffton's are a shining example of how it advertisement was extremely professional. Along with
‘should’ be. You know, professional, friendly, easy to contact
Darren’s excellent knowledge, these have been key areas that
and always on your side. have given us a swift sale at a price that we wished for.
They are experienced salespeople who you can trust to sell
your house as if it were their own, down to the small details Darren’s hard work and persistence made sure that the chain
moved along as smoothly as possible. All this at a very
and quirks your home may have. competitive rate.

No doubt my house wexopueldriesntilclebaenodnIthdeomreacrokmetmweitnhdo!u“t them. We can’t recommend Sefftons highly enough gaonoddwwillodrke!f“initely
A very positive use them again in the future. Keep up the

Jenny McCann East Coast Capital Limited

5 Stars from us Professionalism Above and way
& Value beyond!
“Brilliant service from Darren.
“I chose Sefftons because of their “The team at Sefftons stepped in
Great communication and house sold
in days. Fantastic photography on the approach to selling using still photos, and saved my sale when my upfront
video and drone footage. They were fee agent had lost interest. I will
aadnyveornte. IwrehcoowmamnetsndnoSehfaftsosnles.“to also competitively priced, easy to work never be able to thank them
Sidney Lamptey
witdheafinnditeelyausysetothceomntaacgta. iInw..“ould enough. Always on hand from dawn
“Prompt service. Knowledgeable Geoff C to dusk. A group of true estate

agents. Routine procedure. “higGhrleyarteccoommmmuennidcaedtioens,tantieceapgeeonpt!“le, agency professionals. Sefftons are
Lukasz Drab certainly the estate agency to get
Cosmuppeptoitirvtethlyisplroicceadl b. Iu’msinheassp!“py to you sold and moved, innovative,
Anthony Seymour
creativesoalvnedrsg. rTehaatn, kgryeoaut.“problem
Margaret Patrick

Conrad really knew his stuff

“We had already had some valuations from a different agent for our property, when we looked around a house which was on the

market with Sefftons. Straight away we could tell that Conrad really knew his stuff, and after offering us a very competitive fee we listed
our property with Sefftons. We have zero regrets with choosing Conrad and his team; they have been amazing every step of the way.

Not only did we sell our property on the first day it went onto the market, we also received full asking price!
The listing on rightmove was fantastic and the photography and video skills were just absolutely stand out compared to other agents.

Conrasdm, Aoovrthillya.nWd eDawroreunldw1e0re/1a0lwraecyos msomheanpdpSyetofftohneslptousawnyitohnaencyothnisnigdearnindgrseealllilnygwtehnetirahboouvseea(onrdbbueyyinogndatSoekfeftoepnsoliusrtinsagl!e)“running
Jaycee FB

The Sefftons

SELLING FORMULA

1. 2.Covering Norfolk and Suffolk

FREE DETAILED VALUATION INNOVATIVE & CREATIVE
& MARKETING PROPOSAL MARKETING

Launching to market at the correct price is We utilise PROFESSIONAL PHOTOGRAPHY,
essential. Maximising on that initial AERIAL PHOTOGRAPHY and HD VIDEO
interest to generate activity, TOURS to ensure that WOW
viewings and offers. FACTOR marketing.

3. 2.

4. GO LIVE!

With RIGHTMOVE PREMIUM LISTINGS
as well as ZOOPLA and Social Media

marketing, our adverts attract
25% MORE VIEWS
THAN AVERAGE

THE GUIDED TOUR 5. SOLD SOLD SOLD!
All offers are FULLY QUALIFIED, with evidence
We offer a viewing service 7 DAYS A WEEK of FUNDING secured and any chain,
from 8AM TO 8PM, carried our by our fully worked through to ensure
senior team members, who can help its robustness.
maximise your offers.

Call 01603 358222

to book a free marketing review and appraisal.

Terms & conditions apply

146 Plumstead Road East, Norwich, NR7 9NG
T: 01603 358222 W: Sefftons.co.uk