GDUSA 201 Design School: Drexel University, Westphal College of Media Arts and Design, Philadelphia PA. Title: The Fishy Situation Project Designer: Isabel Kokko Instructor: Jody Graff Design School: Kennesaw State University/School of Art and Design/Graphic Communications, Kennesaw GA Client: Cobb County Water Systems Title: Ad Campaign for Stream Cleanup Volunteer Program Art Director/Designer: Liz Caton Professor: Kristine Hwang Kim Design School: Kennesaw State University/School of Art and Design/Graphic Communications, Kennesaw GA Client: Cobb County Water Systems Title: T-Shirt & Package Design for Stream Cleanup Volunteer Program Art Director/Designer: Susan Dang Professor: Kristine Hwang Kim Design School: Kennesaw State University/School of Art and Design/Graphic Communications, Kennesaw GA Title: Tropicana Juice Box Redesign, SNS Ad & Direct Mail Art Director/Designer: Shannon Gaskin Professor: Kristine Hwang Kim 03. infographics.qxp_Layout 1 12/15/22 5:46 PM Page 201
202 GDUSA Design School: Kennesaw State University/School of Art and Design/Graphic Communications, Kennesaw GA Title: Sahara Scrubs Soap Brand & Package Design Art Director/Designer: Ethan Pound Professor: Kristine Hwang Kim Design School: Kutztown University Communication Design, Philadelphia PA Title: Green Aisle Cannabis Company Designer: Kate Foley AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: Kennesaw State University/School of Art and Design/Graphic Communications, Kennesaw GA Title: Covid-19 Education Website Art Director/Designer: Edrienne Rocio Professor: Kristine Hwang Kim Design School: Kennesaw State University/School of Art and Design/Graphic Communications, Kennesaw GA Title: App Design for David Carson Art Director/Designer: Elizabeth Reed, EJ Weathers Professor: Kristine Hwang Kim 03. infographics.qxp_Layout 1 12/15/22 5:47 PM Page 202
GDUSA 203 Design School: Lake Erie College, Painesville OH Title: Voice of Silence Brochures Student Project Designer: Abar Ghazy Professor: Tony Ezzo Design School: Lake Erie College, Painesville OH Title: The Container Store Campaign Designer: Holly Wright-Fletcher Professor: Tony Ezzo Design School: Lake Erie College, Waite Hill OH Title: Experience The Science Museum Designer: Brittney Alfieri Professor: Tony Ezzo Design Student: Lilith Ruijie Tang, Chicago IL Title: Hive Project Creative Director: Lilith Ruijie Tang Art Director: Lilith Ruijie Tang Designer: Lilith Ruijie Tang 03. infographics.qxp_Layout 1 12/15/22 5:47 PM Page 203
204 GDUSA Design School: PrattMWP College of Art and Design, Utica NY Title: The City of the Fury! Designer: Christian A. Vera Professors: Cindy Koren, Andrew Mullally Design School: PrattMWP College of Art and Design, Utica NY Title: MARINA Designer: Hannah Schade Assistant Professor: Leah McDonald AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: Montgomery County Community College, Fine Arts/ Graphic Design Program, Blue Bell PA Client: MCCC Art & Literature Magazine Title: Resilience & Renewal 2020-2022 Editor-in-Chief: Francesca Santini Designer: Francesca Santini Art Director: Dianne Zotter-Mill, Art Associate Professor & Faculty Advisor Copy Editor: Dr. Tom Powers, English Assistant Professor & Faculty Advisor Printing: PDC Graphics, Southampton PA Design Firm: PrattMWP College of Art and Design, Utica NY Title: The Art of Utica Publication Chief Editor and Designer: Jonathan Lin Contributors: Lydia Allende, Renata Dominguez Professor: Cindy Buckley Koren 03. infographics.qxp_Layout 1 12/15/22 5:59 PM Page 204
GDUSA 205 Design School: PrattMWP College of Art and Design, Utica NY Title: Sacred Typography Designer: Gazal Dalmia Professor: Cindy Buckley Koren Design School: PrattMWP College of Art and Design, Utica NY Title: Poetry Zine Designer: Catherine Nina Professor: Cindy Buckley Koren Design School: PrattMWP College of Art and Design, Utica NY Title: Simple Roots Branding and Package Design Designer: Diana Le Professor: Cindy Buckley Koren Design School: Rhode Island School of Design (RISD), Houston TX Title: Czech It! Infographic Designer: Jie Jian Professor: Doug Scott 03. infographics.qxp_Layout 1 12/15/22 5:59 PM Page 205
206 GDUSA Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: Summer Olympics 2032 Bid for Shanghai & Hangzhou Designer: Aarushi Menon Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: Taliesin Project Designer: Boris Schneersohn AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: Rhode Island School of Design (RISD), Houston TX Title: Ascender Poster. Designer: Jie Jian Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: Virtues and Musings: An Essay Series Designer: Sarah Matthews Professor: Thomas Hull 03. infographics.qxp_Layout 1 12/15/22 5:59 PM Page 206
GDUSA 207 Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: Vosges Chocolate Packaging Designer: Cherry Chandra Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: The Infusionist Project Designer: Francesca Villa Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: Vivace Project Designer: Kaitlin Lawler Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: ECU The European Independent Film Festival Project Designer: Lynda Zhou 03. infographics.qxp_Layout 1 12/15/22 6:00 PM Page 207
208 GDUSA Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: The Virtues of Design Book Designer: Luke Kollar Professor: Thomas Hull Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: Band of Bards Project Designer: Charlie East Professor: Michael Whitney AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: Riwaayat - The Boutique Hotel Designer: Mavita Sayal Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: SCAD FASH - Iris van Herpen Hypnosis Invitation Designer: Negar Khalili 03. infographics.qxp_Layout 1 12/15/22 6:00 PM Page 208
GDUSA 209 Design School: Savannah College of Art and Design (SCAD), Savannah GA Title: The Case of Lady Jane Grey Project Designer: Kristen Pletcher Professor: Michael Whitney Design School/Student: School of the Art Institute of Chicago (SAIC)/Ian Chan, Chicago IL Title: Poetry Foundation Project Creative Director: Ian Chen Art Director: Ian Chen Designer: Ian Chen Design Student: Selina Kehuan Wu, Chicago IL Title: Dancing in Utopia Designer/Photographer/Researcher: Selina Kehuan Wu Instructor: Amy Auman School: Washington University in St. Louis Design School: Studio 165+ | Ball State University School of Art, Muncie IN Client: Ball State University School of Art Title: 87th Annual Student Art Show Designers: Anika Gaska, Lydia Rang, Kyra Morgan, Rhianna Lohmiller, Grace Engel, Fletcher Spence Faculty: Shantanu Suman 03. infographics.qxp_Layout 1 12/15/22 6:00 PM Page 209
210 GDUSA Design School: Syracuse University, Newhouse School, Syracuse NY Title: Cocktail Cards Student Project Designer: Alexa Kroin Design School: Syracuse University, Newhouse School, Syracuse NY Title: Daybreak Student Project Designer: Payton Alibrandi AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: Studio 165+ | Ball State University School of Art, Muncie IN Client: Muncie Action Plan Title: Storer Woods Identity Design Designers: Sydney Merryman, Rosalie Buckley, Anika Gaska, Victoria Bacon, Lydia Rang, Jake Gesick Faculty: Shantanu Suman Design School: Syracuse University, Newhouse School, Syracuse NY Title: Biota Student Project Designer: Katie Getman 03. infographics.qxp_Layout 1 12/15/22 6:01 PM Page 210
GDUSA 211 Design School: Syracuse University, Newhouse School, Syracuse NY Title: Entitled to Equity Student Project Designer: Lucinda Strol Design School: Syracuse University, Newhouse School, Syracuse NY Title: IZNA Student Project Designer: Zuzanna Mlynarczyk Design School: Syracuse University, Newhouse School, Syracuse NY Title: Inner Circle Student Project Designer: Yuxuan Wu Design School: Syracuse University, Newhouse School, Syracuse NY Title: Moods Student Project Designer: Bailey Kretschmer 03. infographics.qxp_Layout 1 12/15/22 6:01 PM Page 211
212 GDUSA Design School: The Modern College of Design, Kettering OH Title: Lush Retail Project. Designer: Olivia Durbin Design School: The Modern College of Design, Kettering OH Title: Midnight Winery Project Designer: Parker Hess AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: Syracuse University, Newhouse School, Syracuse NY Title: Senior Show Student Project Designers: Yuxuan Wu, Schuchen Zang Design School: Texas A&M University-Commerce, Royse City TX Title: National Brewers Fizz Student Project Creative Director: Sofia Sanchez Art Director: Sofia Sanchez Designer: Sofia Sanchez Professor & Director of VISOM: Lee Hackett 03. infographics.qxp_Layout 1 12/15/22 6:01 PM Page 212
GDUSA 213 Design School: The Modern College of Design, Kettering OH Title: Bite Toothpaste Website. Designer: Lauren Patchett Design School: UCO School of Design | University of Central Oklahoma, Edmond OK Title: The OKC Floral Fest Project Designer: Lizzy Hancock Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: 3 Tequilas Student Project Designer: Caitlin Lewis Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Paper Jam: All Eyes on You Student Project Designer: Fallon Rodgers 03. infographics.qxp_Layout 1 12/15/22 6:02 PM Page 213
214 GDUSA Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Next Generation Student Project Designer: Jazlyn Huynh Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Grandma's Hard Candies Student Project Designer: Andrew Grant AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Event Invitation, Peinture Et Livres Student Project Designer: Andrea Carolina Riano-Moreno Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Madness Pop Student Project Designer: Eric Gallegos 03. infographics.qxp_Layout 1 12/15/22 6:02 PM Page 214
GDUSA 215 Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Ingrid's Rebrand Designer: Hannah Weiss Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: AAIW Book Designer: David Hamric Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Broccolini Zine Designer: Charity Jack Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Sounds Like Looks Like Project Designer: Charity Jack 03. infographics.qxp_Layout 1 12/15/22 6:02 PM Page 215
216 GDUSA Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Coffee Table Type: The World of Loish Project Designer: Jesus Hernandez Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Aurora, 2022 UCO Design Senior Show Project Designer: Ashley Guerrero AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Tangled Project Designer: Chloe Miller Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: The Nomad Magazine Designer: Fallon Rodgers 03. infographics.qxp_Layout 1 12/15/22 6:02 PM Page 216
GDUSA 217 Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Endangered Animals Expo Project Designer: Kara Young Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: 100 Critters: Shooting Star Rodents Project Designer: Shaliyah Jones Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Groovy's Rebrand Designer: Peter Bradford Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Classic Modern, Personal Brand Designer: Claire Mantle 03. infographics.qxp_Layout 1 12/15/22 6:03 PM Page 217
218 GDUSA Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Pop Off! Project Designer: Montana Douthit Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: necessiTEA Project Designer: Tiffany Nge AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: New Patterns, WildAid Illustration Series Designer: Jerod Hill Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Complexity of Chemistry, SWRM 2023 Proposed Branding Designer: Peter Bradford 03. infographics.qxp_Layout 1 12/15/22 6:03 PM Page 218
GDUSA 219 Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: SALADY Student Project Designer: Kum Bit Soh Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Isometric Isotopes, SWRM 2023 Project Designer: Taylor Hill Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Simply Falafel Project Designer: Youser Kassim Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: Doer, Maker, Mover, Personal Brand Designer: Gage Gossett 03. infographics.qxp_Layout 1 12/15/22 6:03 PM Page 219
220 GDUSA Design School: University of Cincinnati - DAAP, Cincinnati OH Title: Ripples of Influence Student Project Designer: Varsha Vinod Professor: Reneé Seward Design School: Utah Valley University, Orem UT Title: Velour Battle of the Bands Posters. Designer: Andrya White Faculty Advisor: Gareth Fry AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: UCO School of Design/University of Central Oklahoma, Edmond OK Title: BADA Project Designer: YeIn Shin Design School: University of Cincinnati - DAAP, Cincinnati OH Title: Making Waves Designer: Juju Stojanovic Professor: Reneé Seward 03. infographics.qxp_Layout 1 12/15/22 6:03 PM Page 220
GDUSA 221 Design School: Utah Valley University, Orem UT Title: Choose to Care Student Project Designer: Makenna Martin Faculty Advisor: Gareth Fry Design School: Utah Valley University, Orem UT Title: Lab Rat Student Project Designer: Miranda Tarter Faculty Advisor: Gareth Fry Design School: Washington University in St. Louis, New York NY Title: Have You Eaten? Designer: Sangjin Park Design School: Woodbury University, Burbank CA Title: DACA Network Website Designer: Isis Gonzalez 03. infographics.qxp_Layout 1 12/15/22 6:04 PM Page 221
222 GDUSA AMERICAN GRAPHIC DESIGN AWARDS | STUDENT DESIGN Design School: Woodbury University, Burbank CA Title: Drop in the Bucket Website Designer: Erandy Wells 03. infographics.qxp_Layout 1 12/15/22 6:04 PM Page 222
© 2022 Robert Half International Inc. An Equal Opportunity Employer M/F/Disability/Veterans. RH-0822 GET THE NUMBERS WORTH KNOWING 2023 Salary Guide Get the insights that are helping marketing and creative employers and job seekers make smarter salary decisions. See the guide at roberthalf.com/Salary-Guide gdusaadsdec22.qxp_Layout 1 12/15/22 6:06 PM Page 223
224 GDUSA Will 2023 be a hot job market for creatives and marketers? It’s a question we talent solutions professionals ask ourselves all the time. Luckily for job seekers, analysis of salary and survey data from the new 2023 Salary Guide From Robert Half suggests the new year may be a great one for a career move. Even in the face of growing economic uncertainty, hiring for creative roles is still happening in today’s market and is in companies’ plans for 2023. Research from Robert Half shows 59% of creative and marketing managers are hiring for new roles in the first half of the year and an additional 33% are hiring for vacated roles, making it a good time to evaluate your career and explore new opportunities if you’re not happy in your current role. If you have the talent, there’s a hiring manager out there who wants to meet you. To help you succeed in your search, here are some of the top trends for 2023, as identified by research for the Salary Guide. 1. Salaries Are Trending Upward The combination of a cutthroat job market and rising inflation means that sought-after candidates are holding out for higher salaries — and in most cases, they’re getting them. Data from the Salary Guide shows that salary hikes are the most common way creative and marketing leaders entice skilled professionals to join or stay with them. To break this down further: ● 40% of managers are increasing starting salaries to attract new hires ● 52% are giving raises to keep current employees and reduce turnover ● 54% of marketing and creative professionals have received a raise in the last year Bottom line? If you’re unhappy with your first offer, there’s likely room to negotiate. And if your manager rebuffs your request for a salary boost in your current position, it could be time to move on. NEW YEAR, NEW JOB? WHAT CREATIVES NEED TO KNOW FOR 2023 BY PAUL FLAHARTY December 2022 Flaharty/Billerud.qxp_feb news play 12/15/22 6:07 PM Page 224
The Salary Guide lists projected average national starting salary ranges for more than 80 creative and marketing roles. And by using Robert Half's 2023 Salary Calculator, you can enter your city or the one nearest you to find locationspecific salary ranges. 2. Benefits and Perks Matter More Than Ever Employee priorities for perks and benefits have changed since the pandemic hit. With a renewed focus on their quality of life and work-life balance, employees are giving added weight to non-traditional perks like home office stipends, mental health resources and remote work opportunities — and employers are finding ways to deliver. In fact, 83% of HR managers report that their companies have added perks in response to the current hiring market. Don’t forget that you can negotiate many benefits and perks as part of a job offer. 3. Purposeful Work Ranks High on Professionals’ Priority List Our research found that 71% of employees would leave a company whose values don’t align with their own. This is often the case for creatives, as their work directly connects with consumers to tell a story about a brand, product, service, or idea. Additionally, 80% of professionals said a company’s DEI efforts are an important consideration when deciding to take a job. In turn, employers are responding to this shift by embodying principles like fairness and inclusion in how they operate and taking actionable steps to address DEI. If you seek an organization that aligns with your values and emphasizes belonging and community, don’t hesitate to ask questions about the company’s culture to help you evaluate if it’s the right work environment for you. 4. Contract Roles Will Be In High Demand If you haven’t considered a contract design role before, now could be a good time. These positions will be in high demand in 2023 — 63% of marketing managers plan to increase their hiring of contract employees in their departments. Many employers bring on interim staff to help with significant project peaks, support core teams, or when they need specialized skills. Contract design positions are a great way to build your portfolio and experience, and they may also come with more schedule flexibility depending on the role and company. Additionally, many employers bring in interim professionals with an eye on their potential for joining the team in a permanent role. You never know, it could lead to a great next step in your career. 5. Flexible Working Is Here To Stay The COVID-19 pandemic permanently changed the way we work. Flexible work options are no longer a perk — they’re an expectation. Across all fields, 41% of senior managers said they’ve seen employees quit rather than return to the office full-time. Employers are listening — and learning. Almost threequarters (74%) of senior managers said their departments offered remote working options, and 86% reported that this strategy had enabled them to hire top talent. If you’re a skilled creative with a track record of working productively from home, you’ll find plenty of opportunities that don’t require you to return to the office. Creative and marketing professionals have many reasons to feel good about their prospects in 2023. There are numerous opportunities to land a new and improved position or to advance in your current role. For more on trends in these fields, download the 2023 Salary Guide From Robert Half. PAUL FLAHARTY is executive director of the marketing and creative practice at global talent solutions firm Robert Half, which connects professionals with companies hiring in marketing, creative, digital, advertising and public relations. His primary responsibility is to develop and oversee the growth strategy for the company's marketing and creative contract talent solutions teams across the United States. GDUSA 225 December 2022 Flaharty/Billerud.qxp_feb news play 12/15/22 6:07 PM Page 225
Academy of Art University 15 academyart.edu Artisan 17 artisantalent.com Berthold 5 www.bertholdtypes.com [email protected] Billerud North America IFC, 12-13 billerud.com Domtar 19 paper.domtar.com/50yearsof cougar Georgetown 25 scs.georgetown.edu/design Graphic Design USA (GDUSA) 27 gdusa.com Kallima IBC kallimapaper.com, 1.800.411.7011 Mohawk 23 mohawkconnects.com/paperwithaplan Robert Half 7 roberthalf.com, 1.888.338.4075 Shutterstock 3 www.shutterstock.com/pricing Sylvamo BC Sylvamo.com Syracuse University 21 College of Visual & Performing Arts [email protected], vpa.syr.edu/cmd2022 226 GDUSA FREE INFORMATION To request free product information from advertisers featured in this issue contact the advertisers directly as provided below or in their advertisements. m m m m m m m COMPANY NAME PAGE COMPANY NAME PAGE m m m m m m STATEMENT OF OWNERSHIP GDUSA - Graphic Design USA is published 6 times a year, February, April, June, August, October and December. Address: 89 Fifth Avenue, Suite 901, New York NY 10003-3046. Stockholders owning 1 percent or more: Gordon D. Kaye, 135 East 83 Street, New York NY 10028-2418. Known Bondholders, Mortgages and Other Security Holders: None. Average number of copies for each issue during the preceding 12 months ending October 2022: 10,316. Paid and/or requested circulation a) through dealers and carriers, street vendors and/or counter sales: 0; b) mail subscriptions 9,342; total paid and/or requested circulation: 10,017; non-requested distribution by mail, carrier or other means, samples, complimentary and other free copies: 102. Copies not distributed: 197. Total: 10,316. Actual number of copies of single issue published nearest the filing date: 11,500. Paid and/or requested circulation: 11,086 Non-requested distribution by mail carrier or other means, samples, complimentary and other free copies: 233. Copies not distributed: 181. Total: 11,500.