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TOPIC 6 _ INTERNATIONAL MARKETING AND INTERNATIONAL OPERATIONS MANAGEMENT

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Published by Noorsyalina Nordin, 2023-02-04 06:21:58

TOPIC 6 _ INTERNATIONAL MARKETING AND INTERNATIONAL OPERATIONS MANAGEMENT

TOPIC 6 _ INTERNATIONAL MARKETING AND INTERNATIONAL OPERATIONS MANAGEMENT

Total Quality Management 51 Strategic Commitment to Quality Employee Involvement HighQuality Materials Up-to-Date Technology Effective Methods Total Quality Management Strategic Commitment to Quality Employee Involvement HighQuality Materials Up-to-Date Technology Effective Methods


TQM Techniques 52 Statistical Process Control Benchmarking TQM Techniques


How Do Managers Use Information? 53 •Understanding •Responding •Controlling Managing Information in International Business


Information Management 54 Strategy and Organization Design Importance of Information Related Diversification Unrelated Diversification Centralized Structure Decentralized Structure Higher Lower Higher Lower


Information System 55 •Gather Data •Assemble Data •Provide Data


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