A Visionary Project Proposal for a Sustainable Tourist Hotel on “Podi Duwa” Island An Exploration of Tradition, Wellness, and Exhilarating Adventures Culturally Enriching and Sustainable Hospitality
01 00 Cover Page 01 Table of Content 02 Executive Summary 03 Project Description 04 Market Analysis 04 Financial Projections 05 Operational Plan 06 Design and Architecture 07 Marketing and Sales Strategy 07 Sustainability and Green Initiatives 07 Risk Assessment 08 - 09 Timeline 10 - 11 Thank You! Table of Contents: 01
02 Executive Summary We present a comprehensive project proposal for the establishment and operation of a tourist hotel on Podi Duwa Island, nestled within the Bolgoda River under the Kahpola Village Officer Domain of the Kasbewa Municipal Council. The hotel's core focus is to introduce foreign and local visitors to the authentic Sri Lankan cultural experience through the promotion of "Hela Vedakama" (Thel Oru) therapies and a wide range of exhilarating water sports activities. Our endeavor aims to capture 10% of the annual foreign tourist influx, fostering economic growth, creating numerous direct and indirect job opportunities, and fostering sustainable practices. The proposed investment of 25 million rupees is projected to yield a return within 5–6 years.
Project Description Our visionary project envisions a captivating tourist hotel on the captivating Podi Duwa Island. A key attraction will be the Ayurveda center, which will offer traditional Hela Veda treatments and deliver holistic wellness and rejuvenation. Furthermore, we propose the establishment of a water sports hub, providing thrilling jet ski rides and boat excursions along the mesmerizing Bolgoda River. The project will also feature dining facilities serving local cuisine and a diverse range of international cuisine. So tourists can spend their vacation time fully calm and experience a wide range of activities at one place in beautiful Bolgoda Lake. 03
04 Market Analysis The proposed venture is strategically positioned to align with the burgeoning trends in eco-tourism and wellness travel. By capturing a modest 10% of the annual foreign tourist footfall, we anticipate a considerable economic boost, channeling foreign exchange into the local economy. Alongside this, we aim to create over 25 direct job opportunities while also triggering a substantial wave of indirect employment for the surrounding community. Financial Projections The proposed venture is strategically positioned to align with the burgeoning trends in eco-tourism and wellness travel. By capturing a modest 10% of the annual foreign tourist footfall, we anticipate a considerable economic boost, channeling foreign exchange into the local economy. Alongside this, we aim to create over 25 direct job opportunities while also triggering a substantial wave of indirect employment for the surrounding community. Projections for the proposed hotel, based on the latest tourist stats in Sri Lanka: Number of tourists The hotel is expected to attract about 10% of the foreigners who visit Sri Lanka annually. In 2022, Sri Lanka received over 5 million tourists, so the hotel could expect to attract about 500,000 guests per year. We are expecting Guests for Ayurveda treatments: 30% of 500,000 = 150,000 guests per year Guests interested in local cuisine: 20% of 500,000 = 100,000 guests per year Guests who want to enjoy water sports: 15% of 500,000 = 75,000 guests per year Guests looking for a calm and peaceful experience: 25% of 500,000 = 125,000 guests per year Guests interested in local culture, arts, and heritage: 10% of 500,000 = 50,000 guests per year Revenue The hotel is expected to generate revenue of 30 million rupees per year. This revenue will come from room rates, food and beverage sales, spa treatments, water sports activities, and other amenities. Profitability The hotel is expected to be profitable within 5–6 years. This is based on the projected revenue and expenses as well as the anticipated growth of the tourism industry in Sri Lanka.
05 Operational Plan The foundational plan for the hotel is carefully designed to create a guest experience that is both effortlessly smooth and incredibly enriching. Our primary focus is on flawlessly blending Hela Veda therapies & exhilarating water sports activities into the array of services we provide. This is achieved through dedicated and intensive training of our staff members, the implementation of meticulous booking systems, and the execution of highly efficient logistical arrangements. These elements collectively form the core of our commitment to achieving operational brilliance.
06 Design and Architecture Our design philosophy echoes the island's innate beauty, harmonizing modern amenities with nature-inspired aesthetics. With sustainability at the forefront, we envision employing eco-friendly construction materials and energy-efficient infrastructure, blending tradition with modernity in an environmentally friendly manner.
07 Marketing and Sales Strategy Our dynamic marketing strategy hinges on the unique blend of cultural immersion and adrenaline-pumping water sports. Leveraging digital platforms, collaborations with travel agencies, and captivating storytelling, we seek to entice our target demographic and create a compelling brand identity. Sustainability and Green Initiatives Central to our ethos is an unwavering commitment to sustainability. We pledge to institute waste reduction practices, optimize energy consumption, and champion responsible sourcing. Our green initiatives extend across landscaping and waste management. Risk Assessment The proposed hotel faces a number of risks, such as fluctuating tourist demand, changes in government policy, an economic downturn, and natural disasters. The hotel will mitigate these risks by developing contingency plans and working closely with government officials and the local community. Not only that, our risk mitigation approach involves diversifying our offerings and maintaining agile pricing strategies. Specific steps that proposed hotel can take to mitigate the impact of the current crisis: Offer competitive prices: The hotel can offer competitive prices to tourists in order to attract them to Sri Lanka. The hotel can also offer discounts and promotions to attract guests. Provide excellent customer service: The hotel can provide excellent customer service to tourists in order to make their stay in Sri Lanka as enjoyable as possible. The hotel can also offer a variety of amenities and activities to keep guests entertained. Be flexible and adaptable: The hotel can be flexible and adaptable in order to respond to the changing conditions in Sri Lanka. The hotel can also be prepared to change its marketing and sales strategies in order to attract tourists.
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09 Timeline and Projection Our timeline encompasses key project milestones, from land acquisition and construction to staff recruitment and strategic marketing endeavors. We envisage completing the project within a stipulated timeframe with the grand unveiling of our sustainable haven for travelers. In the current situation in Sri Lanka, we aim to successfully finish this project within a maximum duration of one year. In conclusion, our project encapsulates a visionary endeavor to establish a culturally immersive and environmentally sustainable tourist hotel on Podi Duwa Island. By showcasing "Hela Vedakama" traditions and curating exhilarating water sports, we aspire to contribute significantly to the tourism landscape while fostering economic growth and nurturing the local community. We seek your support and collaboration to transform this ambitious vision into a captivating reality.
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Gratitude for Considering Our Vision Our sincere appreciation for taking the time to delve into our project proposal for the establishment of the visionary tourist hotel on Podi Duwa Island. Your consideration of our endeavor holds immense significance, and we are deeply grateful for the opportunity to share our passion, dedication, and aspirations with you. Your willingness to explore the pages of this proposal reflects a shared vision – a vision of creating a space where tradition thrives, guests find solace and adventure, and the environment is nurtured with care. We are inspired by the prospect of collaborating with us to bring this vision to life. As we eagerly await your feedback, we want to convey our gratitude for the opportunity to present our project to you. Your insights, guidance, and partnership are invaluable as we strive to transform this vision into a reality that not only enhances the tourism landscape but also contributes to the greater good of the community and environment. Once again, thank you for your time, consideration, and support. We eagerly anticipate the prospect of embarking on this transformative journey together. Mr. H. D. R. Pathiraja 141, Rathnapura Rd, Baduraliya.