Frosch NEW Brochure 155 x 185 mm

2013

ABOUT NMS TRADING

Under the NMS Group umbrella, NMS Trading has pioneered and envisions being at the top of
the pyramid in the trading industry.
Having more than fifteen years of experience in the UAE market as NMS Group, NMS Trading works on adapting and
tailoring the products and services we have imported to fit the needs and wants of the diverse citizens of the UAE.
We also give top priority to increasing professional opportunities, improving customer care, maintaining client reputation,
building a team oriented work environment that is based on integrity, and most importantly, innovating constantly.
Because we have a reputable brand image in the UAE, when we import, we always and only go for quality and certified
products. Thus we seek to regularly import environmentally friendly products that meet both environmental regulations
as well as increases customer's awareness concerning health issues.
Highly qualified professionals working hand in hand as a cooperative team are the most integrated part of our company
that enables us to keep pace with the latest market trends.

WE ARE PROUD TO BE RECOGNIZED BY THESE ORGANIZATIONS:

Frosch was launched in 1986 by Werner & Mertz to offer environmentally-friendly cleaning products that were able to
compete with traditional cleaning brands without compromise.
Voted Germany's Most Trusted Brand by Reader's Digest for 15 years, Frosch has firmly established itself as a mainstream
brand. It is available throughout Germany in major drugstores, big box retailers, supermarkets and natural stores.
Environmental considerations permeate every aspect of Frosch - Production, ingredients and packaging. Frosch's state-
of-the-art research facility is constantly working to improve upon its formulations and maintains very strict criteria for
the formulations of new products. Frosch production takes place under th strict EMAS scheme of the European Union, a
voluntary scheme with strict, company-wide environmental requirements.
Frosch has a loyal following in many export countries around the world, but has not been available in the UAE.
NMS Trading is very proud to be the official UAE distributer for Frosch Products.

OUR VISION

To create a clean, healthy living and working environment. Striving to make a greener environment for future generations.

OUR MISSION

To eliminate the use of toxic chemicals in commercial and domestic cleaning. To achieve a sustainable future for all.

2013

PRESENTATION ABOUT THE BRAND
AND THE FROSCH PRODUCTS

The added value of your products compared to the others available

1. Use of Natural Active Ingredients:

Frosch products take advantage of the power of natural ingredients to support the surfactant and boost product
performance. Other "green" competitors may offer environmentally friendly products, but not with a compatible cleaning
performance.

2. Exclusive Use of Plant-Based Surfactants:

Frosch only uses surfactants of plant-based origin and seeks to minimize their quantity by focusing on efficiency. Frosch
surfactants are 100% biodegradable and are 100% sustainability-certified by Book & Claim RSPO.

3. Advanced Skin Friendliness:

All Frosch products are dermatologically tested and strict skin criteria are followed for development of all new formulas.
Frosch only uses minimum amounts of well-selected preservatives, colorants or preservatives.

4. Harmful Chemical Avoidance:

Frosch products are free of Phosphate, Borate, Formaldehyde, EDTA and halogenorganic compounds.

5. Sustainable Packaging Strategy:

All Frosch bottles and case cartons are 100% recyclable. Frosch packaging design is specifically optimized to minimize
weight and ensure space-efficient transportation. Frosch primary packaging is produced onsite which minimizes the
transport required - it is estimated that this saves 47,000 gallons of diesel fuel per year. Frosch specifically favors the use
of PET with minimum 80% recycled content and believes that this approach is ultimately more sustainable than the use
of so-called "bioplastics".

6. Animal friendliness:

All Frosch products are vegan and free from animal-derived ingredients.

7. Sustainable and Energy-Saving Manufacturing:

Frosch takes an all-encompassing, company-wide approach to sustainability and minimized energy use. Frosch
headquarters are a LEED platinum-certified facility and production is subject to the rigorous EMAS, ISO 50001 and A.I.S.E.
certified eco-management guidelines, among the strictest in the world. Frosch owns our own waste-recycling system and
publishes an annual energy audit.

8. Water Focus:

Frosch owns our own reverse osmosis water treatment plant which provides the deionized water that is ideal for their
formulations. This water plant also assures that only clean water is returned into the wast water cycle after production.
Water from company-owned wells is used for production as well as heating and cooling in the company's headquarters.

Also added the below

• Skin friendliness

Frosch only uses minimum amounts of well selected preservations, colorants or perfumes or entirely abandons them in
certain concepts. Its formulas are dermatologically tested.
Preservations, colorants or perfumes can cause allergic reactions, therefore Frosch tries to avoid critical substances (Free
of Harmful Chemicals).

• Packaging

Frosch uses recycled material with 60 % lighter packages considering the space efficient transportation.

• Frosch and Environment

Frosch is supporting environmental organizations like NABU, NAJU and WWF, cleaning with Frosch is absolutely safe for
pets and the products are note tested on animals.

• What are the certificates that Frosch got?

* EMAS (Eco Management and Audit Scheme)
* DIN ISO 14001
* TUV Cert (DIN EN ISO 9001)
* AISE
* ECOLABLE

2013

• Awards

Frosch was voted for the 13th time in series as the Most trusted brand for household-cleaning in Germany and Austria.

FROSCH BABY:
Gentle on the skin and have no impact on the environment.

FROSCH DISH WASHING:
Powerful natural ingredients, ensure sparkling clean dishes and a particularly skin-
friendly.

FROSCH CLOTHES WASHING & DETERGENTS:
Natural active ingredients - removers for whites and hot washes, color-protecting apple
extracts for multicolored and dark laundry gentle to sensitive skin.

FROSCH CLEANING:
Highly effective, raw materials of vegetable origin and are rapidly biodegradable, covers
all areas of the household.

FROSCH HAND SOAP:
Gently clean and care for your hands, leaving your skin noticeably soft to the touch.
Naturally based ingredients are especially mild and ensure velvety soft.

FROSCH BABY



Frosch Baby Hygiene-Cleaner

Frosch Baby Hygiene-Cleaner ensures a simple and hygienic cleaning
of baby utensils, like toys, baby changing tables or high chairs, without
any residues. The pH-skin-neutral formula with provitamin B5 uses
neither perfume nor colourants and is hypoallergenic and therefore very
suitable for sensitive skin. The formula is dermatologically tested.

500 ML

Frosch Baby Clean Rinser

Frosch Baby Clean Rinser cleans your baby's’ belongings residue-free.
Without hesitation you can use it to clean everything that is in contact
to your baby's’ mouth. Because of its abandonment of perfume Frosch
Baby Spül-Reiniger is also adequate for allergic persons.

500 ML

Frosch Baby Softener

A hypoallergenic laundry additive for baby soft colored and white
laundry. The exceptionally mild formula with nourishing chamomile
extracts cleans baby clothes, blankets and normal fabrics in a natural way
and makes it very soft and extra gentle. Due to the mild, hypoallergenic
formula it is ideal for baby's sensitive skin and allergic persons.

750 ML

Frosch Baby Pre-Wash Spray

Frosch Baby Prewash Spray is a powerful special cleaner, which can
specifically pretreat stubborn and dried baby stains. The powerful
formula with special renewable plant origin surfactants acts thanks
to its high enzyme share particularly powerful without fading colors.
The pre-wash spray is sprayed directly on the dirty spot just before the
wash cycle and supports the cleaning performance of any conventional
detergent as an effective cleaning power amplifier.

300 ML

HOUSEHOLD CLEANERS

(ALL PURPOSE CLEANER)

Frosch pH-Neutral Cleaner

• Cleans all surfaces, skin-friendly and pH-neutral.
• Gentle cleaning of floors and wooden, kitchen, and bathroom furniture,

as well as tiles and sanitary facilities• The formula with vegetable-based
surfactants is very economical and is gentle to hands and materials due to
its neutral pH-level, even with frequent use.
• Also ideal for hand washing small loads of laundry and washing hands.

Contents: 1000 ml / 5000 ml.

Frosch Universal Frosch Cleaner powerfully removes
Cleaner Lavender grease and dirt for thorough and
hygienic cleaning.

Contents: 750 ml.

Frosch Universal Cleaner Orange

Frosch Universal Cleaner Orange is a powerful all-purpose cleaner, which
reliably removes grease and dirt from all types of surfaces without residue
due to highly effective organic grease solvents made from orange peel and
powerful dirt-dissolving soaps. The fresh orange scent provides a pleasant
scent experience around the house.

Contents: 750 ml.

Frosch Raspberry Universal Cleaner

Frosch Raspberry All-purpose cleaner removes effectively all kinds of
dirt throughout your home. It has a special formula with olive-oil based
surfactants and natural Raspberry extracts. Ideal for cleaning floors and all
kind of surfaces. Leaves a fresh and fruity raspberry scent.

Contents: 750 ml.

Frosch All Purpose Frosch All-Purpose Cleaner Baking
Cleaner Baking Soda Soda is a high-performance household
cleaner, which efficiently dissolves all
stubborn dirt and grease. All Purpose
Cleaner Baking Soda is safe to use
in food preparation areas as well as
kitchen counters due to the natural
active ingredient.

Contents: 500 ml.

Frosch Lavender Hygiene Sanitary Cleaner

Frosch Lavender Hygiene Sanitary Cleaner ensures the fast and effective
removal of dirt deposits, soap scum, water and lime deposits in bathrooms
and toilets. Additionally the powerful formula with natural lavender extracts
removes the breeding ground of bacteria and ensures hygienic cleanness.

Contents: 500 ml.

Frosch Glass Cleaner Spiritus

Frosch Glass Cleaner Spirit ensures streak-free, brilliant cleanliness with the
grease-dissolving power of spirit in a natural manner and utilizes an active
ingredient that has proven itself for decades. For all smooth indoor and
outdoor surfaces, such as windows, mirrors, tiles, faucets, TVs and computer
screens.

Contents: 500 ml / 750 ml / 1000 ml / 5000 ml.

Frosch Cream Cleaner Frosch Cream Cleaner Lemon easily
Lemon removes all kinds of kitchen- and
bathroom dirt with natural lemon
extracts and marble flour and is gentle
to skin and materials.

Contents: 500 ml.

Frosch Scouring Cream Lavender

Frosch Scouring Cream Lavender makes use of the highly effective cleaning
power of natural marble powder and the hygienic effect of lavender and
simultaneously leaves a pleasant, fresh lavender scent.

Contents: 500 ml.



Frosch Glass-Ceramic Cleaner

For a clean & shiny glass-ceramic hop and perfect for sensitive induction
fields.

Contents: 300 ml.

Frosch Kitchen For hygienic cleaning of all kitchen
Hygiene Cleaner countertops and – areas.

Contents: 300 ml.

Frosch Shower & Bath Cleaner Lemon

Frosch Shower and Bath Cleaner Lemon is a powerful cleaner especially for
the bathroom, which effectively removes lime deposits with the natural citric
acid.

Contents: 500 ml.

Shower & Bath Cleaner Raspberry Vinegar

Powerful cleaning of faucets, lavatories, bath-tubes, showers and tiles, also
for cleaning of shower heads.

Contents: 500 ml.

TOILET BOWL CLEANER

Frosch Toilet Bowl Cleaner powerfully removes dirt, lime-scale and urine scale with citric acid
and leaves a fresh scent.

WC Lemon WC Raspberry Vinegar WC Lavender

Contents: 750 ml. Contents: 750 ml. Contents: 750 ml.

LAUNDRY DETERGENT

Frosch Color Detergent Apple

Frosch Detergent offers highly effective washing power for clean fabrics.
The special formula with apple-extracts and plant-based surfactants
contains long-term color protection, which prevents the fading of colors
for an extended period and also the bleeding of dark colors onto lighter
colors. That is why it is also ideal for dark and black clothes.

Contents: 1500 ml.

Frosch Sensitive Detergent Aloe Vera

Frosch Sensitive Detergent Aloe Vera works on basis of special surfactant
system and enzymes which ensures deep cleanliness and removal of
stubborn stains. Aloe Vera extracts are well-known for skin-caring effect.
Therefore the Aloe Vera detergent is gentle to skin and ideal for people
with allergies or sensitive skin. Due to the special choice of skin-friendly
perfumes it has a reduced allergic potential – confirmed by independent
dermatologists.

Contents: 1500 ml.

Frosch Liquid Detergent Pomegranate

FROSCH pomegranate detergent provides high efficiency and fiber-deep
cleaning.

Contents: 1500 ml.

Frosch Active-Soda Power Detergent

Frosch Active-Soda Power Detergent with its fresh scent and ECOLABEL-
certified concentrated formula providing excellent washing results has
enlarged our detergent category and is now available for delivery. The
environmental friendly PET-bottle with a convenient handle and a dosing
cap enables a comfortable usage for impeccable brilliant laundry. More
information on this article you may find in our portal.

Contents: 1500 ml.

• All Liquid Detergent Available in 1800ml Pouch Bag
• Available Powder Detergent 1350g Box

FROSCH TEXTILE SOFTENERS

Frosch textile softeners contain plant-based active ingredients, whose selected fragrances reduce
the risk of skin irritations. They protect and care for textile fibers and the selected ingredients
from the cosmetics industry are particularly gentle for both laundry and skin.
Frosch textile softeners ensure soft laundry, great wearing comfort and a pleasant feeling against
the skin. At the same time, they ensure a unique, long-lasting, and natural scent experience,
which is optimally matched to Frosch laundry detergent.

FROSCH SOFTENERS

Frosch Softener in contains purely plant-based active ingredients, making it vegan compliant.
The almond extracts contained in the formula naturally care for and protect the textile fibers,
thereby maintaining the breath-ability of the laundry. The hypoallergenic formula contains no
colourants and only uses selected fragrances, making the softener - with its unique and naturally
mild scent experience - highly suitable for allergy sufferers too. Frosch Softener thus offers
fragrant and soft laundry for great wearing comfort and a pleasant feeling against the skin.

Softener Softener Softener Softener
Almond Milk Cotton Lavender Aloe Vera
Blossom
Contents: Contents: Contents:
750 ml. Contents: 750 ml. 750 ml.
750 ml.

• All Softener Available in 1000 ml. Pouch Bag



Frosch Dishwashing Liquid Green Lemon

Frosch hand dishwashing liquid removes grease and dirt for sparkling-clean
dishes. The powerful formula with natural extracts of lemon peel leaves
a fresh and fruity lemon scent while cleaning your dishes. The pH-neutral
Frosch Dishwashing Liquid has been dermatologically tested to confirm its
skin-friendly characteristics.

Contents: 750 ml / 1000 ml / 5000 ml.

Frosch Dishwashing Frosch Dishwashing removes even
Baking Soda Gel persistent grease and incrustations
in a natural manner due to its highly
concentrated formula with the
powerful, grease-dissolving natural
ingredient soda. At the same time, it
leaves a pleasant, fresh scent.

Contents: 500 ml / 750 ml.

Raspberry Vinegar Dishwashing Liquid

Frosch dishwashing liquid with its powerful formula dissolves even stubborn
dirt and grease deposits for clean, shiny and residue-free dishes. The highly
concentrated formula leaves a fresh and fruity raspberry scent whilst cleaning
your dishes.

Contents: 500 ml / 750 ml.

Frosch Dishwashing Liquid Pomegranate

Frosch Dishwashing Liquid removes efficiently grease and dirt. Pomegranate
extracts protects your hands form drying out and leaves skin feeling soft and
velvet while cleaning your dishes.

Contents: 500 ml / 750 ml.

Frosch Dishwasing Frosch Dishwashing Liquid Aloe Vera
Liquid Aloe Vera removes efficiently grease and dirt.
Ideal for people with skin irritations
due to calming Aloe Vera extracts.

Contents: 500 ml / 750 ml.

Frosch Dishwasher Tablets Green Lemon Baking Soda

Frosch Dishwasher Tablets - Powerful and intense Contents: 520 g. Contents: 600 g.
dishwashing power with natural soda for effective
grease-dissolving power.

HAND SOAP

Frosch Liquid Hand Soap

Frosch Liquid Soap is free of colorants and extra mild for sensitive skin. The
nourishing formula with its gentle and moisturizing ingredients cleans the
skin and protects it from drying every time you wash your hands.

Contents: 300 ml.

Frosch Pomegranate Frosch Pure Care Pomegranate
Pure Care Soap protects skin against free radicals with
its valuable ingredients and activates
the skin’s own regeneration. This
retains its elasticity and resiliency.
Frosch Pomegranate liquid soap is
based on this knowledge and keeps
your hands beautiful and well cared
for. The fruity fragrance makes washing
your hands a pleasant, sensuous
experience.

Contents: 300 ml.

Frosch Kids Sensitive Soap

Gentle cleaning for sensitive children’s hands. The nourishing formula with
its gentle and moisturizing ingredients cleans the and protects it from drying
every time you wash your hands. The valuable, moisturizing ingredients
optimally support the natural acid protection layer of the skin and ensure
pleasant, clean, and supple skin.

Contents: 300 ml.

• All Hand Soap Available in 500 ml. Pouch Bag

OUR PRODUCTS

FROSCHThe mission of

in 9 points

Green Force Formula with natural active ingredients to underline
cleaning and care properties.
With surfactants from renewable plant based origin – with high and
fast biodegradability.
Advanced skin friendliness of dermatologically tested formulas.
Minimized use of mild preservatives and carefully selected perfumes or
entire abandonment.
Free of harmful chemicals such as Phosphate, Borate, Formaldehyde,
NTA, EDTA, halogen organic compounds, PVC.
Reducedenvironmentalburdenbyminimum use of packaging materials
and standard setting use of recycled and recyclable materials.
Respects animal life through responsible behaviour. Supports animal
protection campaigns, such as “Frog protects frogs„ in Germany.
Sustainable and energy-conscious manufacturing at production sites
with EMAS, ISO 14.001 and A.I.S.E. certified eco-management.
Own water treatment plant in order to return only cleaned water from
production into wastewater cycle.
More than 25 years of experience in developing and manufacturing
environment-friendly cleaning products.

ecological

Together for better environment ‫ﻣــــ ﹰﻌـﺎ ﻟـﺒـﻴــــﺌـــﺔ أﻓــــﻀـــــــﻞ‬
froschbiouae

International NMS General Trading L.L.C

P.O.Box: 30974, Al Falahi Bldg. Mz-2, Mz-3 & Mz-4
Muroor Road, Abu Dhabi, United Arab Emirates

+971 2 633 8827 [email protected]
Wirehouse (Musaffah M11) +971 2 666 6298
For Order [email protected] www.nmsgroup.ae

800-46677TFROELEL