AND IN
OUT
Blurring the Line for Summertime
Outside In
Let’s face it. Wisconsin winters are brutal in a lot of ways and, this year was no different than most. However, the
days are getting longer which means we’re now off to what makes Wisconsin one of the most beautiful places in the
world; spring and summer. And, we think, that’s worth celebrating in the best way we know how, with new looks that
make the most of the season.
Be Inspired. Be Creative.
Pages 8-9: Warm Up By The Fire
Outdoor seating with built-in fire pits. It
just doesn’t get better.
Pages 6-7: Bring The Comfort of
Inside, Out
Plush upholstery and casual dining,
made for the outdoors.
Pages 12-13: Summertime Style Pages 16-17: Starmore &
Getting fashion forward for summer Sommerford Dinning Collection
has never been more affordable.
Two different signature collections, both
perfect for any dinning room.
Pages 10-11: Bring Some Pages 14-15: Bremond &
Color Outside Sommerford Collection Feature
Umbrellas, seat cushions and
rugs are a great place to start. One of our signature collections, perfect for a
summer refresh.
Pages 4-5: Bring The Outside, In
Outdoor inspired accents for your home office
and living room.
Outside In | 2
Inside out
We’re proud to offer an all new introduction this year, outdoor furniture. And, not just any outdoor furniture, this is
the stuff that can bring the outdoors inside and bring the indoors out, without killing your bank account. Ashley Furniture
introduced their first ever line of outdoor furniture products this year and they NAILED it. In this article, we’ll explore our
favorites from this new lifestyle from Ashley and some of our favorite applications for ‘four season’ states like Wisconsin.
People travel from all over the world to visit Wisconsin in the summer time, we get to live it for a full 6 months.
Make Beautiful Spaces.
People travel from all over the world to visit
Wisconsin in the summer time, and we get to live
it for a full six months.
Inside out | 3
Here’s how we think you can take the best advantage of the time.
Outdoor furniture isn’t just for outside. We know, it sounds crazy that our first suggestion of what to do
with outdoor furniture is bring it inside, but here us out. There are a number of advantages to bringing in your
outdoor furniture, but the clear winner for us is STYLE. The new line by Ashley is not only fashion forward, but
it can completely transform the look, feel and functionality of your favorite space! We love the idea of throwing
open the windows to your living room, letting in as much natural light as possible, bringing something weathered
in as an accent on the wall (even a complete wall covering in a weathered barn wood or brick) and incorporating
a sectional traditionally used outside, in to complete the feeling of living outside within your own four walls.
Entwine Upholstery
A | Sofa B | Loveseat
(4010138) -Price? (4010135) -Price?
Divine design. Entwine sofa intertwines high-end style Divine design. Entwine loveseat intertwines high-end
with a higher level of comfort for irresistible results. style with a higher level of comfort for irresistible results.
Its clean, contemporary profile is punctuated by track Its clean, contemporary profile is punctuated by track
arms, wide blocky feet and box seat cushions made all arms, wide blocky feet and box seat cushions made all
the more alluring with reversible UltraPlush cushioning the more alluring with reversible UltraPlush cushioning
that’s exceptionally supportive. Richly neutral, the chenille that’s exceptionally supportive. Richly neutral, the chenille
upholstery is teeming with feel-good texture. upholstery is teeming with feel-good texture.
C | Accent Chair
(4010121) Price?
Bring a touch of drama and newfound flair to your space
with Entwine’s modern take on the classic wing chair.
Velvety soft upholstery’s geometric design is enhanced
with raised texturing for added dimension. Chic, smoky
shade is sultry and sophisticated.
Outside In | 4
Starmore Home Office
A | Home Office Desk C | Home Office Desk Chair
(H633-27) Price? (H633-02A) Price?
For fans of urban industrial design, the Starmore desk steals the show. For fans of urban industrial design, the Starmore chair steals the show.
Tabletop is crafted with a mix of acacia veneer and wood beautified with Chair’s metal C-frame in a blackened gunmetal finish is sleek, sculptural
an oiled walnut-tone finish. Incorporation of sleek tubular metal frame and ultra modern. Crafted for looks and comfort, the tufted box seat,
and linear, large-scale pulls pull it all together. Cutout shelf on desk’s wrapped in a “weathered” faux leather upholstery, is loaded with retro
front side incorporates added dimension. chic flair. Whether paired with Starmore’s home office desk or dining
room table, it’s a feast for the eyes.
B | Bookcase
(H633-70) Price? D | Metal Desk Lamp
(L734162) Price?
If you’re a fan of urban industrial design, it’s easy to see why the Starmore
bookcase is a bestseller. The blackened gunmetal frame is sleek, Modern industrial in a new light. Kryon desk lamp takes a delightfully
sculptural and ultra modern. Beautified with an oiled walnut-tone finish, five different turn with a clear glass shade that wows with minimalist
gallery shelves stack up to great form and function. exposure. Bronze-tone metal base reminds us of fitted piping so
common in city lofts.
Inside out | 5
Bring the comfort of sitting inside, out.
Loughran outdoor sectional
(P300-070) - Price?
Ashley’s new upholstered outdoor furniture has all the comfort of the most luxuriously upholstered sofa and
loveseat, but with the durability and weather resistant construction you need for the outdoors. Sink in to an outdoor
sectional and soak in the sun in style, and no, this isn’t just for people who live in Beverly Hills anymore. With a number
of attractive options under $999, Ashley’s bringing the luxury of a furnished backyard to everyday Wisconsinites.
The Loughran 4-piece outdoor sectional set’s clean architectural lines and supportive cushioning make being
outside even more inviting. All-weather reversible Nuvella™ cushions are finessed with brown piping, and complement
the richly hued wicker frames perfectly. Square cocktail table and ottoman cozy up to the sectional with ease.
Outside In | 6
C | Rectangular Dining Table Fire up the grill, pile on the fresh
(P556-625)- Price? corn and burgers and get ready to
There’s room for six at the graceful Partanna outdoor experience outdoor dining like you’ve
rectangular dining table. Its unique textured fiberglass never experienced it before. With rust-free
resin surface has the look of weathered wood minus aluminum frames, you can rest assured that
the maintenance. Rust-resistant base offers sturdy the look will last for years to come. Include
support. Seats up to six. a table top fire bowl to really heat things up
and add style and comfort when you need it,
D | Chair with Cushion but remove it when you don’t. Upholstered
(P556-601A)- Price?
chairs make sure you’re comfortable
Partanna outdoor dining chair mixes form and lounging long after the meal is done.
function in such a stylish way. Chevron-woven wicker A | The Partanna Fire Pit Pub Table
chair back and all-weather Nuvella™ cushion with the (P556-665) Price?
feel of velvet help wile away the hours. Rust-resistant
aluminum frame offers years of support. Ready to be entertained? The Partanna fire pit pub
table does it beautifully and in so many ways. On the
E | Swivel Chair w/Cushion smooth aluminum tabletop, a recessed fire bowl sets
(P556-602A) -Price the stage for a flickering show. Within the unique
slatted base, there’s room for storing essentials behind
Partanna outdoor swivel rocker dining chair mixes the door.
form and function in such a stylish way. Chevron-
woven wicker chair back and all-weather Nuvella™ B | Barstool with Cushion
cushion with the feel of velvet help while away the (P556-130) - Price?
hours. Rust-resistant aluminum frame offers years of
support. Partanna outdoor bar stool mixes form and function in
such a stylish way. Chevron-woven wicker chair back
F | Medium Auto Tilt Umbrella and all-weather Nuvella™ cushion has the feel of velvet
(P000-983) - Price? to help wile away the hours. Rust-resistant aluminum
frame offer years of support.
With the 9’ octagonal patio umbrella, a blue canopy
and gray tilting frame shade you from the sun all day. Inside out | 7
High-performing Nuvella™ canopy blocks out harmful
UV rays, while the easy auto-tilt frame follows the arc
of the sun. A smooth hand crank opens and closes
the umbrella. Umbrella base sold separately.
Warm Up
The Fire
The outdoors in Wisconsin just doesn’t feel right without the fire
burning after dinner. And, we’re bringing in some new ways to incorporate
the comfort of a burning fire throughout your outdoor set up. Choose from
a number of dining and cocktail tables with built-in fire boxes. The propane
tank sits conveniently out of sight in the storage under the table, making
replacement easy and the ugly tank out of sight, out of mind. Rather keep
your drinks on the table? Use the included fire box cover to hide the unit
when the sun’s out. Rather not have fire in the table? Pick up an end table
with an included fire box and place wherever your heart desires! These very
portable, smaller tables are great for use next to a chair or in the corner of
your space. Here’s something you’ve never seen before, this table top fire
bowl is very convenient to take on or off the table.
A | Motion Lounge Chair B | Motion Loveseat
(P556-826) - Price? (P556-830)- Price?
Treat friends and family to rest and relaxation with Treat friends and family to rest and relaxation with
the Partanna outdoor motion lounge chair. Durable the Partanna outdoor motion loveseat. Durable
aluminum frame is hand-finished with a “fine wood” aluminum frame is hand-finished with a “fine wood”
grain. Chevron-woven wicker chair back and a gentle grain. Chevron-woven wicker chair back and a gentle
spring rocking base help wile away the hours. High- spring rocking base help wile away the hours. High-
performing Nuvella™ cushions feel like velvet and performing Nuvella™ cushions feel like velvet and
outlast the weather. outlast the weather.
C | Square Fire Pit Table
(P556-772) - Price?
Treat friends and family to the relaxing warmth of the
Partanna outdoor fire pit table. Durable aluminum
frame is hand-finished with a “fine wood” grain.
Oversized fire pit is inset with porcelain tiles and
durable PVC mesh sides. The flame ignites quickly
and adjusts with a turn of a knob.
Outside In | 8
Inside out | 9
color
Partanna outdoor swing
(P556-908) - Price?
From slate to wicker, canvas to coral, don’t compromise your fashion when you step out of the house.
Our huge selection of colors including pantone color of the year inspired options like cherry mahogany and
scarlet ibis let you express yourself and make the space yours. Then, apply some texture like a thatch back
chair, weathered wood end table or iron leg chair to complete the look.
There’s plenty of room for three on the Partanna outdoor swing. Durable powdercoated steel frame
holds up to years of use. Chevron-woven wicker chair back and an adjustable canopy help wile away the
hours. High-performing Nuvella™ cushions feel like velvet and outlast the weather.
Outside In | 10
Don’t forget the rugs!
Decks get hot in the summer time and our indoor/outdoor rugs keep your feet comfortable
while adding irreplaceable style to your outdoor oasis. Choose from large (roughly 8’ x 10’) or medium
(roughly 5’ x 8’) and let the games begin! Some out our indoor / outdoor rugs are also great for adding
a nice splash of color to any deck or indoor room.
A | Medium Accent Rug
(R402172) Price?
Suitable for indoor and outdoor use,
Solfest area rug brings high style to high-
traffic areas. Cheerful colors and a playful
pattern add vibrant personality to your
living space.
B | Medium Accent Rug
(R402282) Price?
Conveniently crafted for indoor-outdoor
use, this vertically striped area rug is
sure to align a living space with comfort,
warmth and style. Its lineup of earthy
hues makes for a natural blend.
C | Medium Accent Rug
(R402242) Price?
Crisp, colorful indoor-outdoor rug in a
delightfully modern damask pattern is
high style with unlimited possibilities.
Woven in a feel-good flat-weave for
casually cool living.
D | Medium Accent Rug
(R400721) Price?
Handwoven area rug is sure to align your
space with the highly modern aesthetic
you long for. Subtle palette is a rich
counterpoint to the multidimensional
herringbone pattern.
E | Medium Accent Rug
(R402202) Price?
From the retro-chic chevron pattern
to the goes-with-anything earth tones,
Dedura area rug brings a punch of
personality to your living area. Designed
for indoor and outdoor spaces, Dedura is
as durable as it is stylish.
F | Medium Accent Rug
(R401151) Price?
Make a simply striking statement, inside
or out, with the Kyley area rug. A rich
and interesting textural pattern gives so
much dimension to the rug’s soft and
subtle palette.
Inside out | 11
Summer Time style
Whatever your style, we’ve got you covered outside (pun intended). Choose from a number
of different dramatic umbrellas that add a pop of color and a cool oasis from the summer heat. The
Oakengrove is our personal favorite, with multiple vertical positions and a foot pedal release for 360
degree motion to cover a HUGE area outside. The solar powered LED light system with power adapter is
included at no extra charge to keep you going after the sun goes down.
With the 9’ octagonal patio umbrella, a blue canopy and gray tilting frame shade you from the sun all
day. High-performing Nuvella™ canopy blocks out harmful UV rays, while the easy auto-tilt frame follows
the arc of the sun. A smooth hand crank opens and closes the umbrella. Umbrella base sold separately.
Outside In | 12
Sommerford Master Bedroom Series
Made with reclaimed Pine solids that have taken on the patina of time and will include nail holes, patches, dings and
gouges. Finished in a light grayish brown color that accentuates the color variations brought on by time and use. Drawers
have fully finished English dovetail drawer construction with ball bearing side glides. Arched bar pull hardware with nail head
detailing in an industrial silver/bronze color finish. B775-74S and -76S footboard has sliding barn door hardware that accesses
under bed storage. Cases feature natural contemporary design with metal leg brackets finished in a textural metallic finish.
Night stand has open look with drawer storage.
A | King Panel Headboard F | Dresser
(B775-78) -Price? (B775-31) Price?
B | King Storage Footboard
(B775-76S)- Price? Load up on character. Scale back on fuss. As the Sommerford dresser
C | King Storage Rails proves to perfection—less is more. Crafted of reclaimed pine, its ultra clean-
(B775-99S) -Price? lined, chunky profile showcases long butcher-block planking rich with tonal
D | Two Drawer Night Stand variation, nicks, notches, nail holes and a whole lot of raw beauty. Numerous
(B775-92) Price? drawers offer ample room for a wardrobe.
Load up on character and scale back on fuss. As the Sommerford G | Accent Mirror
2-drawer nightstand proves to perfection—less is more. Crafted of (A8010094) Price?
reclaimed pine, its ultra clean-lined, chunky profile showcases long
butcher-block planking rich with tonal variation, nicks, notches, nail holes Simply a mixed-media masterpiece. Dusan accent mirror’s genuine
and a whole lot of raw beauty. The drawers and middle shelf offer ample leather strap hangs from a metal post, making for one stunningly unique
room for keeping essentials within reach from bed. Metal leg brackets add look.
a modern touch with an open look.
H | Pouf
E | Glass Table Lamp (A1000383) Price?
(L430284) Price?
The Abraham pouf beautifully weaves together a bold geometric pattern
The art of distressing really comes to light in the Taber table lamp. and soothing, neutral hues. Use as a plush footrest, spare seat, or end
Opaque teardrop glass base is simply stunning, with perfectly imperfect table.
“weatherworn” charm and a sense of earthy elegance.
I | Bedroom Mirror
(B775-36) - Price?
Inside out | 13
Made with reclaimed Pine solids in a long H | Sofa Table
butcher block pattern with washed brown gray (T975-4) Price?
textural finish that highlights the natural wood
tones and nail holes. Drawers are fully finished Load up on earthy, organic
with dovetail construction and ball bearing guides. character. Scale back on fuss. As
Arched bar pull hardware with nail head detailing in the Sommerford sofa/console
an industrial silver/bronze color finish. Sofa table is table proves to perfection—less is
compatible with W100-31 audio system. more. Crafted of reclaimed pine,
its ultra clean-lined, chunky profile
A | Sofa showcases long butcher-block
(4700238) Price? planking rich with tonal variation,
nicks, notches, nail holes and a
Making a bold, brilliant statement that includes 2-over-2 cushion styling, whole lot of raw beauty.
wide track arms and a warm and textural tweed fabric, the Bremond
sofa is a mastery in the art of simplicity. Its urban-hip good looks are
enhanced with wonderfully supportive UltraPlush seating, crafted to stay
loftier longer. Feather-fill accent pillows only add to the indulgence.
B | Loveseat
(4700235) Price?
Making a bold, brilliant statement that includes 2-over-2 cushion styling,
wide track arms and a warm and textural tweed fabric, the Bremond
loveseat is a mastery in the art of simplicity. Its urban-hip good looks are
enhanced with wonderfully supportive UltraPlush seating, crafted to stay
loftier longer. Feather-fill accent pillows only add to the indulgence.
C | Rectangular Cocktail Table
(T975-1) Price?
Load up on earthy, organic character. Scale back on fuss. As the
Sommerford coffee table proves to perfection—less is more. Crafted
of reclaimed pine, its ultra clean-lined, chunky profile showcases long
butcher-block planking rich with tonal variation, nicks, notches, nail holes
and a whole lot of raw beauty.
D | Chair Side End Table
(T975-7) Price?
Load up on earthy, organic character. Scale back on fuss. As the
Sommerford chairside end table proves to perfection—less is more.
Crafted of reclaimed pine, its ultra clean-lined, chunky profile showcases
long butcher-block planking rich with tonal variation, nicks, notches, nail
holes and a whole lot of raw beauty. Pair of drawers and pull-out tray keep
the clutter at bay.
E | Pouf
(A1000300) Price?
Moooove over boring. And make room for something wild: this cowhide
pouf. A textural medley of dark brown, white and black, its patchwork of
hair on cowhide leather is anything but ordinary.
F | Wall Decor
(A8010074) Price?
Framed art of the Brooklyn Bridge makes a beautiful connection between
urban industrial and vintage style. Sepia-toned print and natural textured
frame add a warm tone to an office, study or den.
G | Accent Mirror
(A8010095) Price?
Simply a mixed-media masterpiece. Dusan accent mirror’s genuine leather
strap hangs from a metal post, making for one stunningly unique look.
Outside In | 14
I | Rectangular End Table J | Metal Pendant Light
(T975-3) Price? (L000568) Price?
Load up on earthy, organic Illuminate space in unique style with the draped beauty of the Jessika
character. Scale back on fuss. As pendant light. Impressive in scale with black-tone metal finish, this modern
the Sommerford end table proves light creates a muted ambience that helps reduce downward glare.
to perfection—less is more. Crafted
of reclaimed pine, its ultra clean- K | Metal Desk Lamp
lined, chunky profile showcases (L734232) Price?
long butcher-block planking rich
with tonal variation, nicks, notches, Jae metal desk lamp combines two of today’s hottest trends: a retro-
nail holes and a whole lot of raw inspired design and industrial-chic styling. It’s the very best of form and
beauty. function, making for a job so well done.
L | Metal Floor Lamp
(L20717) Price?
Add an urban mood to your decor with this metal floor lamp. Bronze-tone
metal finish adds sleek detail throughout and three curved metal arms at
graduated heights hold Edison-style light bulbs. The clear glass jar shades
point upward, much like a decorative lamp post.
Inside out | 15
Rectangular table and server are made with reclaimed Pine solids in
a long butcher block pattern with washed grayish brown textural finish that
highlights the natural wood tones and nail holes. Arched bar pull hardware
with nail head detailing in an industrial silver/bronze color finish. Pedestal table
seats 8 comfortably while maintaining ample leg room. Large all-wood bench
can seat 3. Server features contemporary rectilinear design with floating
drawer boxes and has fully finished English dovetail drawer construction with
ball bearing side glides.
A | Sommerford Dining Table C | Dining Room Server
(D775-60) - Price?
(D775-25 ) Price?
Serve it up with character and scale back the fuss. As the Sommerford
Dine in style while scaling back on the fuss. As the Sommerford dining server proves to perfection—less is more. Crafted of reclaimed pine, its
table proves to perfection—less is more. Crafted of reclaimed pine, its ultra ultra clean-lined, chunky profile showcases long butcher-block planking
clean-lined, chunky profile showcases long butcher-block planking rich rich with tonal variation, nicks, notches, nail holes and a whole lot of raw
with tonal variation, nicks, notches, nail holes and a whole lot of raw beauty. beauty. The centered floating drawers are roomy—great for keeping
Table base has horizontal planking flanked with corner moulding that dining essentials on hand. Open shelving and wide tabletop abound with
supports the wide tabletop. Seats eight comfortably with ample leg room. lots of handy space for setting up a smorgasbord and displaying dining
room accents.
B | Large Dining Room Bench
(D775-09) - Price? D | Dining Upholstered Side Chair
(D775-01) - Price?
Saddle up on character and scale back on fuss. As the Sommerford
bench proves to perfection—less is more. Crafted of reclaimed pine, its E | Dining Upholstered Arm Chair
ultra clean-lined, chunky profile showcases long butcher-block planking (D775-01A) - Price?
rich with tonal variation, nicks, notches, nail holes and a whole lot of raw
beauty. Use for more seating in the dining room, entryway or anywhere.
Outside In | 16
Starmore Dinning Room Series
Made with Acacia veneers, solids and other select hardwoods rendered in an oiled walnut
coloration for a deep woody finish. Extension and counter table have thick solid wood top frames
surrounding composite cement panels. Counter height table has drawers, shelf and wine storage
and can double as a storage island. Server has glass front doors for curio display, drawers and
reversible wine rack shelves for added function. Barstools have upholstered seat frames with a
“pipe-fitter” metal frame. Side chair has ladder back with solid contoured wood seat. Server has
large scaled industrial looking bar pulls.
A | Counter Table with Storage D | Tall Upholstered Barstool
(D633-32) -Price? (D633-330) - Price?
Whether you’re looking for casually cool dining space When it comes to setting the stage for casually cool
or a kitchen island to take center stage…for fans of dining…for fans of urban industrial design, the Starmore
urban industrial design, the Starmore counter table with
storage clearly steals the show. Talk about multifaceted. tall upholstered bar stool clearly steals the show.
Along with removable slots (ideal for wine bottle Welcoming wingback shape beautifully goes with the
storage), it includes a pair of smooth-gliding drawers to flow, as do the “pipe fitter” style metal legs that are as
keep serving essentials close at hand along with open
display cubbies. Starmore’s blend of acacia veneer and chic as they are unique.
wood—beautified with an oiled walnut-tone finish—is
enhanced with inset composite cement tiles on the
tabletop for a fresh twist on mixed media.
B | Upholstered Barstool
(D633-324) Price?
When it comes to setting the stage for casually
cool dining…for fans of urban industrial design, the
Starmore upholstered bar stool clearly steals the show.
Welcoming wingback shape beautifully goes with the
flow, as do the “pipe fitter” style metal legs that are as
chic as they are unique.
C | Dining Room Server
(D633-76) -Price?
Whether you’re looking for stowaway space or a place
to put it all on display…for fans of urban industrial design,
the Starmore dining room server clearly steals the
show. Talk about multifaceted. Along with an 8-bottle
removable wine rack and glass-front curio space, it
includes a pair of smooth-gliding drawers and shelved
cupboard space for silverware, linens and serving
essentials. Starmore’s blend of acacia veneer and wood
is beautified with an oiled walnut-tone finish, while linear,
large-scale pulls pull it all together.
E | Dining Room Side Chair
(D633-01) - Price?
Clean-lined, versatile and ever classic, the ladder back
dining room chair is beautifully at home in Starmore’s
urban industrial scene. Oiled walnut-tone finish makes
the most of the richly grained wood. Contoured back and
seat merge looks and comfort.
F | Dining Room Extended Table
(D633-35) -Price?
For fans of urban industrial design, the clean-lined, simply
striking Starmore dining room extension table clearly
steals the show. Incorporation of sleek, tubular metal
adds a modern element, while the tabletop—crafted with
cast cement tile inlays—tops off the look in an ultra-cool
way. Drop-in leaf is ideal for drop-in guests.
Inside out | 17
Check Out The Full Selection In-Store! We’re Much Prettier In Person.
Madison West Marshfield Rhinelander Stevens Point Wausau
2404 W Beltline Hwy 503 E. Ives Street 2068 North Stevens Street 1015 Commons Cir 1820 Stewart Avenue
Plover, WI 54467 Wausau, WI 54401
1-855-887-8142 Marshfield, WI Rhinelander, WI 54501
Madison, WI 53713 1-844-711-8274 1-844-692-0371 1-844-344-3640 1-844-616-3650
www.FurnitureApplianceMart.com