DVG20053-DIGITAL ILLUSTRATION

DVG20053-DIGITAL ILLUSTRATION

SURVEY AND RESEARCH

NAME: Afiqah Amirah Binti Othman
REGISTRATION NUMBER: 09DRG21F1017

CLASS: DRG 2b
LECTURER NAME:
-Puan Noraslinda Binti Yusof
-Puan Nurul Emira Binti Jimin

1.1

DESCRIBE IN GENERAL ABOUT
ILLUSTRAT ION

1.1.1 Comparison between the illustration
and other visual media

ILLUST RAT ION GRAPHIC DESIGN

• Mostly hand-drawn work. • Digital work
• Are all about sketches, character, • More realistic
• can clarify a problem
drawing, painting, art. • only viewed as an aid
• Work largely includes book illustration, • only in the form of a picture

graphic novels, poster design and
infographics.
• An illustration coursework mostly
includes art history drawing and
painting.
• Requires no software knowledge.

1.1.2 Identify function and importance of
illustration in the world of graphic design

Visualize Data with Illustrations Use Illustrations in Branding Create a Sense of Balance

Rather than making a standard pie Designers incorporate illustrations When designers work on text-heavy
chart or bar graph. Utilize sketches, in designing other branding items projects, illustrations become
such as custom icons and custom especially important.
characters icons, etc. to create
meaningful infographics. service flow charts/graphs.

Use Illustrations for Promotional Illustrations Add Personality to
Materials Words

This can be anything from interior They can convey moods or emotions
signage, to flyers, and billboards. present in the text, or brand as a
whole.

1.2

DESCRIBE HOW DIGITAL ILLUSTRATION MAKE
PEOPLE COMMUNICATE IN THE CURRENT
MARKET

1.2.1 Discuss how digital illustration plays an
important part in evolution

Visual content domination Social media exposure Interactive advertising

Visual stimulation is on Social media boosts digital Publishers are pretty limited
the rise. In 2020, 81% of publishing platforms. when it comes to
businesses predicted that Publishers can increase
advertisements with print
46% of their business their visibility by sharing media. But, with a digital
would rely on visual links from their website or
content marketing. uploading their media to publishing platform,
advertisements become
social media platforms.
interactive.

Huge cost savings Revenue potential

By reducing print media, Perhaps the greatest
publishers can reduce advantage of digital
publication costs publishing is its accessibility
drasticcally. to online revenue

opportunities.

1.2.2 digital illustration trends in the current market.

Geometric Abstract

• Featuring classic geometric
shapes with an abstract twist.

• this illustration trend encourages
designers and artists to
experiment with different shapes,
colors, patterns and textures.

3D Illustration

• 3D illustration allows designers to lift
their ideas off the 2D page and bring
their drawings to life.

• This trend has absolutely exploded
online throughout the past year

Minimalist Illustration

• The minimalist illustration
trend is perfect for artists who
prefer a clean and uncluttered
aesthetic.

Line Art

• line art is one of the biggest trends to take
over the design world this year.

• Intertwining the simplicity of minimalism with
the hand-crafted charm of illustration, the line
art trend is perfect for capturing any subject
or mood in a simple yet abstract way.

Crafty Illustration

• The crafty illustration trend is
all about analogue textures
and getting back to basics.

Intricate Lettering

• Combining the crafts of illustration
and typography

1.3

TYPE OF ILLUSTRATIONS IN THE GRAPHIC
DESIGN

1.3.1 Illustration in advertising

can creates Awareness Draws Attention to
to the Audience Products

its ability to create and promote to attract customers to a brand
brand awareness to audiences. and product, grabbing attention
remains a critical consideration.
For example, ad creators can
use illustrations to create an
awareness of what they want
users to know and interact

with.

Urges a Better Response Offers Customization

A great way of helping brand For example, advertisers can use
promoters to gain better user unique illustration styles and color
schemes to customize an ad to suit a
responses.
client’s brand and promotional
Because it is the best way of proving campaigns.
the effectiveness or failure of any
marketing and advertising it is easier to customize illustrations
campaign. than it is to modify photographs. For
example, it is more convenient to move,

delete, or add elements in a more
seamless manner to ensure that the ad

conveys the message you want it to.

• A poster is a temporary promotion of an idea, product, or event put
up in a public space for mass consumption.

PACKAGING

• Packaging is the science, art and technology of enclosing or protecting
products for distribution, storage, sale, and use.

• The booklet layout feature prints two pages on each side of the paper.
• The pages can then be stapled to create a booklet.

BROCHURE

• A brochure is an informative paper document that can be folded into a
template, pamphlet, or leaflet.

• A brochure can also be a set of related unfolded papers put into a pocket
folder or packet.

• A calendar is a particular system for dividing time into periods such as
years, months, and weeks, often starting from a particular point in
history.

GREETING CARD

• A greeting card is a piece of card stock, usually with an illustration or photo, made
of high quality paper.

• greeting cards are usually given on special occasions such as birthdays, Christmas
or other holidays. they are also sent to convey thanks or express other feelings.

CD

• You can print the CD label template by inserting the CD labels into the
printer's manual feed.

1.3.2 Illustration in editorial

Editorial illustration The types of editorial It is important to pick
is an illustration illustrations depend something suitable
created to better on the text they are for the audience and
the meaning of the
express an idea from drawn for.
the text, usually used story you are drawing
in a book, magazine, for

newspaper, or web
resources.

editorial illustration Step 1. Define What
can be used wherever to Illustrate

text is important as Step 2. Understand
its essential the Structure
companion.
Step 3. Prepare Your
Sketches

Step 4. Draw the
Final Illustration

• A magazine is a periodical publication, generally published on a
regular schedule (often weekly or monthly), containing a variety of
content.

COVER

• A book cover is any protective covering used to bind together the
pages of a book. Beyond the familiar distinction between
hardcovers and paperbacks.

• Comics is a narrative medium used to express ideas with images,
often combined with text or other visual information.

• A short story is a piece of prose fiction that typically can be read in one sitting and
focuses on a self-contained incident or series of linked incidents, with the intent
of evoking a single effect or mood.

• Short stories make use of plot, resonance, and other dynamic components as in a
novel, but typically to a lesser degree.

• A novel is a relatively long work of narrative fiction, typically written
in prose and published as a book.

TEXTBOOKS

• A textbook is a book containing a comprehensive compilation of content
in a branch of study with the intention of explaining it. Textbooks are
produced to meet the needs of educators, usually at educational
institutions.

1.3.3 scientific and technical illustrations in cross
section drawing and handling machine drawing.

Presenting Produces
information experimental
technically images that

and effectively
scientifically convey specific

information
through visual

channels to
human

observation

Saintific illustration

• A scientific illustrator must use technical art and aesthetic skills in
combination with scientifically informed observations and research to
make accurate representations of the subject.

Technical illustration

• Technical illustrations are useful tools for teaching and explaining
technical concepts to the general public.

1.3.4 Illustration in blue print, maps,
diagrams, botany and history

BLUEPRINT MAPS DIAGRAMS

A blueprint is a An illustrated map can Diagrams are illustrations
reproduction of a be loose, filled with which present information
technical drawing or fun drawings and on relevant subject matter
engineering drawing
using a contact print doodles that together in a structural format.
process on light- make a sometimes There are many creative
sensitive sheets. ways to present diagrams.
inaccurate, but always Sometimes in the form of
spot on record of a shapes such as Triangle,
memory or a place
from one's own Circle, etc
perspective.

BOTANY HISTORY

Botanical illustration Throughout history,
is the accurate humankind has used
narrative images to tell
pictorial depiction of
plants and plant traits stories.
for a scientific purpose
Illustrations of heroes
and festivals,

mythological tales and
literature, funeral scenes
and sporting events were

drawn onto ceremonial
vessels.

BLUEPRINT MAPS
HISTORY
DIAGRAMS BOTANY

1.3.5 Illustrations in the electronic media

Electronic media Examples of you can use it to
is the media that Electronic media are market yourself and
things such as the anything else from
one can share television the radio, or
on any electronic businesses to
the wide internet products and so on.
device for the Electronic media is
audiences an efficient way to
viewing
communicate to
other

BILLBOARD ANIMATION
TC ADS

1.1 1.2 1.3

R 1.1.1 1.2.1 1.3.1
• https://creatormedia.my.id/blog-
• https://www.stateofdigitalpublis • https://wow-

E post/kelebihan-dan-kekurangan-media- hing.com/digital- how.com/blog/articles/why-is-
visual/ publishing/what-is-digital- illustration-so-important-in-
• https://www.graphicszoo.com/article/6- publishing/#:~:text=Digital%20p advertising

key-differences-between-graphic- ublishing%20(often%20referred 1.3.2
%20to,that%20is%20typically%2
design-and-illustration 0long%2Dform. • https://design.tutsplus.com/tutorials

F 1.1.2 1.2.2 /what-is-editorial-illustration-how-

• https://www.ocreations.com/importanc to-get-into-it--cms-35776

e-of-illustrations-in- 1.3.3

E design/#:~:text=Illustrations%20Add%2 • https://www.indeed.com/career-

R 0Personality%20to%20Words,or%20bra • https://www.envato.com/blog/ill advice/career-development/what-is-
nd%20as%20a%20whole. ustration-styles-and-trends/
technical-illustration

• https://www.fi.edu/blog/scientific-

E illustration-what-is-it
1.3.4

N • https://en.wikipedia.org/wiki/Blueprin
t
• https://www.botanicalartandartists.co

m/what-is-botanical-illustration.html

C • https://mychartguide.com/diagrams-the-
foundation-of-visual-illustration/

E 1.3.5
• https://indiabreakingnews.net/electr
onic-media/

THANK YOU