Zyme Leading Channel Data Management Solution Provider

Data Sheet

zymeCDM

With more than $5 trillion in annual sales moving through the global indirect channel for just the
high value industrial and technology sectors, there is tremendous business value in a manufacturer's
channel. Industry leaders have realized that the only way to accurately understand the channel is
through decision-grade data. Many companies do not have access to clean, trustworthy channel data
that is needed to create actionable insights. Manufacturers are adopting Channel Data Management
(CDM) as a means to transform how they manage key channel business processes.

Zyme is the #1 CDM company that offers the most advanced cloud platform with unparalleled
capabilities to collect, curate, and enrich transactional data into decision grade data.

zymeCDMSM is Zyme's flagship product that acquires channel data from partners, transforms it into
decision-grade data using Zyme's proprietary underlying enabling technologies and rich content
databases, and provides analytics and seamless integration with customers' business systems
enabling them to use this clean, decision-grade data into their downstream processes.

zymeIncentives zymeEcommerce Salesforce The Zyme Differentiators
Cloud applications
zyzymmeCCDDMM zymeConnect On-premise applications Global directory of 1.5 million unique
channel partners
Channel Global Location Global Product
Data Directory Directory Collects data from 150+ countries

Zyme Feed TrueID TruePay Global Channel Global Retailer Processes over 1 billion transactions
Gateway Engine Engine Directory Directory every year

cloud platform 3.0 Industry's highest data processing
accuracy
Managed Services
On-demand analytics – Mobile optimized
zymeCDM is offered as 5 specific series of self-contained yet integrated modules that specialize
in catering to specific use cases and solving unique business problems. Scale and Performance – 99.9% Solution
Uptime

Omnichannel data management – physical
and digital

90%+ Tier 1 partners on platform

Security and compliance – SSAE16,
ISO27001

24X7 customer and partner-facing
services

Data Acquisition Series enable comprehensive multi-modal channel
data collection, validation, enrichments, and reporting to both
customers and channel partners.

TrueData Collect Core module of zymeCDM with a broad array of channel data collection and transformation
capabilities, and tools to monitor, measure, and manage reliable data collection, processing,
TrueData and delivery
Foundation
TrueData Provides staging capabilities for customers who do not require extensive transformation,
Network Collect standardization, monitoring, and management capabilities to consume their channel data

Self-serve, cost-effective, and error-free mechanism intended for low transaction-volume
partners, and accessed via web-UI. Instant validation at point of submission

www.zyme.com

Data Sheet zymeCDM

Data Quality Series improve the usability of data for customers with
Zyme's state-of-the-art proprietary algorithms of TrueID engine and
robust content databases.

TrueID SKU Improves ROI from the channel by SKU identification and optimizing inventory,
manufacturing, and incentives spend

TrueID Asset Enables efficient tracking of each asset through the distribution chain, understanding the
TrueID Partner route to customer, improved management of services, warranties and claims, and prevents
grey market activities

Through correct identification of partners, customers can avoid overpaying incentives,
adopt partner segmentation strategies, and optimize partner management resources

TrueID Customer Through correct identification of end-customers, companies can improve customer
segmentation, targeting, and ROI on marketing spend

TrueID Deal Provides the required validations to assert that partner reported deal registrations, special
pricing, or ship and debit information are accurate and trustworthy

Data Enrichment Series supplement the data flow from Zyme, with
customer-specific enrichments that allow channel data to be consumed
within the customer business context.

TrueData Enrich Enables customers to increase the usability of the data reported by the partners. It is a self zymeCDM benefits:
serve module facilitating augmentation of the partner reported data with additional
TrueData Enrich attributes using standard lookup and simple calculation rules Improved channel revenue
Developer Optimized channel marketing spend
Enables enrichment and custom data validations based on complex, conditional rules and Reduced inventory and logistics cost
calculations. The module is deployed and used with professional services assistance Reduced channel audit effort and cost
Optimized salesforce utilization
Analytics Series provide pre-built dashboards and customized reports Reduced financial exposure to risks
that enable incisive analysis and assist in mission-critical decision
making.

zapGlobal Visibility of channel sales and stock performance at a global and regional level, by product,
partner and geography

zapRetail Visibility of global channel performance at a store level, by product, partner, and geography

zapMobile Visibility and analysis of channel data on mobile and tablet devices

Salesforce Integration Series enable seamless integration of partner
data into Salesforce environment, thereby providing end-to-end channel
visibility, and closing the loop on attainment against channel opportunities.

zymePOS for Integrates the latest and most accurate POS and inventory data from channel partners with
Salesforce Accounts and Products in Salesforce, enabling customers to create dashboards and reports

zymePipeline Links sales transactions reported by channel partners to respective opportunities in
for Salesforce Salesforce, enabling the sales organization to close the loop on actual attainment at the
opportunity line-item level

www.zyme.com

Data Sheet zymeCDM Thanks to Zyme, we can
now trust our channel data.
zymeCDM product modules are powered by Zyme's proprietary technologies, including:
Unify
TrueID engine
The insights we gain from
Zyme's robust, proprietary engine powers all modules in data quality series, enhancing data CDM reports allow us to
accuracy by implementing sophisticated matching algorithms to ensure utmost precision. change course as needed.
Leverages logistic regression for scoring and selecting matches, and complex token based Automated channel data
algorithms to improve match rates. reveals the places we need to
make changes and take
Global Channel Directory (GCD) corrective actions to drive
more sales and better
Zyme's gold-standard, industry-leading directory of distribution partners that holds position ourselves for the
incorporation and business-location level information of over 1.5M unique partners world-wide,
ensuring accurate and decision-grade data. future.
Motorola
Global Retailer Directory

Zyme's proprietary database of more than 400 global retailers and 80K stores with detailed and
granular store-level attributes for accurate, store-level intelligence on partners ensures utmost
data accuracy and superior data visualization.

Global Location Directory

Zyme's proprietary and comprehensive database with country, state, city, postal code, latitude
and longitude details for over 300K cities across 144 countries assists in accurately locating store,
partner and customer locations on a map and enhancing data visualization so mission critical
decisions could be made at the blink of an eye.

ZymeNet

Zyme's proprietary channel partners' self-serve communication framework that streamlines
data submission interactions for reporting partners, helping improve reporting compliance
and authentication.

Zyme Feed gateway

Zyme's integration gateway for partner data with robust algorithms that support automated,
real-time, error-free data load and ensures quick partner on-boarding.

Zyme is the world's #1 Channel Data Management (CDM) company, offering the most advanced cloud platform to the world's
leading manufacturers. Zyme empowers the New Smart Channel™, a breakthrough approach to disrupt the status-quo of
sub-optimal channel performance with actionable business insights. Zyme's highly scalable and flexible solutions enable
established industry leaders as well as innovators to implement a robust omnichannel strategy powered by on-demand channel
sales and inventory data.

Zyme's solutions leverage key enabling technologies that include proprietary and powerful algorithms, and rich content directories
to connect data to business value for industry leaders like Amazon, Dell, Microso , VMware, Fujitsu, Plantronics, Honeywell,
Xerox, Symantec, Lenovo, GoPro, and Seagate. Headquartered in Redwood Shores, CA, Zyme has offices in Texas (US), India,
China and the UK. For more information, visit www.zyme.com

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