Group 1 E-book Campus Root

CAMPUS ROOTS
SBSF2133(02) PRICING DECISION
LECTURER: DR. MAZILAH BINTI ABDULLAH

Prepared for UTM students.

Editorial Director: YAP SENG KLAT
Chief Director: LIM XIN YUN
Creative Director: VILASHINI A/P RAMIS
Graphic Design: KALISTA ZALIKA ANZARA

Survey Form

Courses Provided

Healing with Arts

Course Code: G1001 Credit Hours: 2

Course Description: The lesson urges students to carve out time and
space in their life for creativity.

Developing Your Musicianship

Course Code: G1002 Credit Hours: 2

Course Description: Learn the fundamental concepts and methods for
comprehending, creating, and performing modern music.

Tamil Language and Linguistics

Course Code: G1003 Credit Hours: 2

Course Description: Encourage potential students to achieve a high degree

of Tamil language competence.

Beautcy of Nature Upcycling Fashion Design

Course Code: G1005 Course Code: G1004 Credit Hours: 2

Course Description: Learn to raise awareness about the benefits of
upcycling and using sustainable materials in fashion.



Credit Hours: 2

Course Description: Nature's beauty can have an impact on our senses,

which serve as portals between the outside and interior worlds.




Social Etiquette

Course Code: G1006 Credit Hours: 2

Course Description: This will give the students for the skills and

confidences to exhibit the best version of themselves at all times.

Animation Production

Course Code: G1007 Credit Hours: 3

Course Description: Animation and design fundamentals in the creative sector,

particularly in the animation field.

Creative Photography

Course Code: G1008 Credit Hours: 2

Course Description: Acquire camera handling, composition, effective use
of light, file management, digital picture modification skills.

Photo and Video Editing Skills

Course Code: G1009 Credit Hours: 3

Course Description: Learn positive learning experiences while teaching basic
cinematography production and editing procedures.

Horse Riding

Course Code: G1010 Credit Hours: 3

Course Description: Learn experience training, conditioning,

grooming, displaying, and/or selling horses during this course.

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Courses Provided

Analytics of Investment and Stock Market

Course Code: G1011 Credit Hours: 3

Course Description: Learn the concepts and approaches to observe and analyze
the international investment and stock market.

Programming
Course C
ode: G1012 Credit Hours: 3

Course Description: Learn the concepts and approaches of creating a set
of instructions to perform a task by using programming languages.

First Aid and Wilderness Survival

Course Code: G1013 Credit Hours: 2

Course Description: Learn the basic concepts and approaches to
help and rescue those in emergency by doing the correct action.

Technical and Basic Skills in Life

Course Code: G1014 Credit Hours: 2

Course Description: Learn the technical and basic skills in life such as
sewing, repairing the things, technique to use wooden saw and other skills .

Cookery and Pastry Class

Course Code: G1015 Credit Hours: 2

Course Description: Learn the detail process from ingredients,
design, adjust temperature until successfully make for the pastry.

Beauty Make-up Class

Course Code: G1016 Credit Hours: 2

Course Description: Learn to develop the potential and know the correct
ways to have a good make-up skills that make a person more beauty.

Nutrition and Healthy Diet

Course Code: G1017 Credit Hours: 3

Course Description: Learn how important of nutrition affect one's
health and also know the proper way to have good nutrition.

English Oral Communication Skills

Course Code: G1018 Credit Hours: 2

Course Description: Learn the proper ways to talk, the basic
pronunciation of English language and the art of communication.

Game Art, Design and Development

Course Code: G1019 Credit Hours: 3

Course Description: This course make the students have more
insights to know how to create a game and know how it operates.

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Conjoint Analysis Fishbone Diagram

Table Mapping

Most 5 Important Attributes

Conjoint Analysis
Responses

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Concept Cards of Courses Provided

G1001. Healing with Arts G1002. Developing Your Musicianship

Price: RM 110 Price: RM 320
Time: 4 weeks Time: 8 weeks
Location: ArtTheraphy, Ativo, Bandar Sri Damansara Location: Musickaki, Johor Bahru.
Course Content: Practical Course Content: Practical
Method: Offline Method: Offline

G1003. Tamil language and Linguistics G1004. Upcycling Fashion Design

Price: RM89.90 Price: RM 109.00
Time: 4 weeks Time: 2 weeks
Location: Udemy Location: Udemy
Course Content: Practical Course Content: Practical
Method: Online Method: Online

G1005. Beauty of Nature G1006. Social Etiquette

Price: RM 167.90 Price: RM109.80
Time: 2 weeks Time: 2 weeks
Location: Udemy Location: Udemy
Course Content: Practical Course Content: Practical
Method: Online Method: Online

G1007. Animation Production G1008. Creative Photography

Price: RM48740.46 Price: RM375
Time: 12 weeks Time: 6 weeks
Location: Pearson College, London Location: Multimedia University
Course Content: Practical Course Content: Practical
Method: Online Method: Offline

G1009. Photo and Video Editing Skills G1010. Horse Riding

Price: RM880 Price: RM500
Time: 1 week Time: 5 weeks
Location: Tertiary Courses, Kuala Lumpur Location: Selangor Turf Club
Course Content: Practical Course Content: Practical
Method: Offline Method: Offline

G1011. Analytics of Investment and Stock Market G1012. Programming

Price: RM 2187.99 Price: RM 32798.50
Time: 2 weeks Time: 16 weeks
Location: Value In Mind Academy Location: Massachusetts Institute of Technology
Course Content: Practical Course Content: Practical
Learning Method: Online Method: Online

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G1013. First Aid and Wilderness Survival G1014. Technical and Basic Skills in Life

Price: RM 400 Price: RM 249.70
Time: 2 weeks Time: 2 weeks
Location: CERT Academy Location: Udemy
Course Content: Practical Course Content: Practical
Method: Offline Method: Online

G1015. Cookery and Pastry Class G1016. Beauty Make-up Class

Price: RM 4000 Price: RM 1145
Time: 10 weeks Time: 7 weeks
Location: Ecole De Patisserie Location: Institute of Beauty & Makeup, UK.
Course Content: Practical Course Content: Practical
Method: Offline Method: Online

G1017. Nutrition and Healthy Diet G1018. English Oral Communication Skills

Price: RM 4904.58 Price: RM 174.90
Time: 24 weeks Time: 17 weeks
Location: International Career Institute (ICI), Australia Location: Udemy
Course Content: Academic Related Course Content: Practical
Method: Online Method: Online

G1019. Game Art, Design and Development Questionnaire
for Preference
Price: RM 924 of 5 Attributes
Time: 2 weeks
Location: Institutum Grammatica, UK Please scan the QR code
Course Content: Practical to choose the preferable
Method: Online attributes of 19 elective
courses provided.

Value: The fees of the courses charge Place: The location of the faculty in
for the students. The elective courses different countries. Two choices for
provide two choices for the students, place are provided, which are faculty
which are course fee between locate at Malaysia or at foreign country.
RM89.90 to RM10,000 or course fee Different places provide different
between RM10,001 to RM48,740.46. experiences in life to the students.
Different fees provide different values
to the students.

Learning Method: The teaching

Time: The days taken of the course for 5 Attributes of the method of the course. There are two
the students. Duration of course, Elective Courses choices of learning methods for the
which are 1 to 12 weeks for a course or students, which are online classes or

13 to 24 weeks for a course have been offline classes (face to face classes).

provided. Students will become more Different learning methods provide

professional during the lesson. different conveniences for the students.
Course Content: The course content

of the course conduct in different

contents. Two choices of the course

contents are provided for the students,

which are academic related or practical.

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1. Statistical Output

1.Value

2.Time

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3.Place
4.Course Content

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5. Learning Method

2. P-values for coefficients

1.Value is significant different. This is because the p-value is less than 0.001 and the t-
statistic is more than 3.090, which is 40.069.

2.Time is not significantly different. This is because the p-value is more than 0.05, which is
0.547 while the t-statistic is less than 1.645, which is 0.61.

3.Place is not significantly different. This is because the p-value is more than 0.05, which is
0.645 while the t-statistic is less than 1.645, which is -0.465.

4.Course content is not significantly different. This is because the the p-value is more than
0.05, which is 0.900 while the t-statistic is less than 1.645, which is 0.127.

5.Learning method is not significantly different. This is because the p-value is more than
0.05, which is 0.636 while the t-statistic is less than 1.645, which is 0.479.

Results for Please scan the QR code
Preference of to view the results for
5 Attributes preference of 5 attributes
from 30 respondents.

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3. Biggest and Smallest impact on the

overall judgment of course offering

The course value has the biggest impact on the overall judgment of course offering. This
is because p-value is the lowest, which is <0.001, compare with other attributes. The lower
for p-value, the greater statistical significance of the observed difference. Furthermore, the t-
statistic is the highest, which is 40.069 compare with other attributes. The greater the
magnitude of T, the greater evidence against the null hypothesis.

The course content has the smallest impact on the overall judgment of the course
offering. This is because the p-value is 0.9, and the t-statistic is 0.127. 14 out of 30
respondents choose the courses which are academic related, and the rest of respondents
choose the courses that have related to practical. Both choices do not have obviously
differences for the number of respondents.

4. Most Preferred level (value for each
attribute)

1.Value. All respondents preferred course value which is RM89.90 to RM10,000
(mean=3.2833). This is because this price range is the most suitable for the short course.

2.Time. 29 out of 30 respondents preferred course duration between 1 to 12 weeks
(mean=3.2931). This is because 29 respondents consider short course should be 1 to 12
weeks only.

3.Place. 23 out of 30 respondents preferred the course is available in Malaysia
(mean=3.5870) as majority of them are Malaysian while other respondents preferred the
course that available in foreign country because most of them are international students.

4.Course Content. 16 out of 30 respondents preferred course that are practical
(mean=3.6875).

5.Learning Method. 19 out of 30 respondents preferred course conducted online
(mean=3.5526).

Pecha
Kucha Video
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