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Published by emerald, 2020-09-14 20:25:38

Katie Woods, Sales Manager Emerald

Katie Woods, Sales Manager Emerald

KAYE CHARLES REAL ESTATE

Katie Woods

Sales Manager | Emerald

12a Kilvington Drive, Emerald Vic 3782 Ph: (03) 5954 0900 Mob: 0428 744 498
Email: [email protected]

Kaye Charles Real Estate 02

Meet Our Team

PRINCIPAL SALES MANAGER | EMERALD SALES MANAGER | BEACONSFIELD

AMANDA CHARLES KATIE WOODS JEANINE PRESLEY

SENIOR PROPERTY MANAGER SALES EXECUTIVE SALES EXECUTIVE

CHRISTINE ADAMSON SUE COLIC JASMINE AMBER

OFFICE MANAGER CLIENT SUPPORT CLIENT SUPPORT

MICHELLE RUNDLE DEANNA BALDACCHINO LARA MIDDLETON-PORTER

Kaye Charles Real Estate 03

Client strong relationships built on mutual
Focused respect & trust, and transforming ideas
Integrative around what is possible.
Approach
I believe professional and personal
Why is Katie passionate about integrity are interrelated, and there is an
working in Real Estate? absolute connection between who I am
at the family dinner table and the person
"I have worked in London and here in the you do business with. I am a highly
Hills and the fundamental compulsion ethical professional and I execute with
that gets me up in the morning and warmth and humour," explains Katie.
excited about my work is being the
catalyst for change. I love working with "Katie is one of the more experienced
people who want to change, forming  Emerald agents with an abundance of
local knowledge and a skill set unique to
the industry," says Amanda Charles,
Principal. "Katie's refreshingly honest
approach to selling real estate falls
perfectly in line with our culture and
ethos."

Kaye Charles Real Estate 04

Our client. When you employ our company
Mission to manage your investment or to sell
your property, you are appointed one
Our undertaking as a Company is to main contact, while being supported by
go against the grain in offering a the whole team.  We pride ourselves on
truly unique real estate experience being a vendor’s agent and conducting
that our clients deserve. ethical behaviour at all times, while
achieving the highest possible price in a
Our standard of service is high, as is our timely manner.
recruitment process, ensuring we employ
like-minded, dedicated, hard-working Family Vs Franchise
staff to complete our professional team.
Our business is unique in its structure. 
Most of our team are long standing Our culture is based around family.  We
employees who all share the same mission started out as mother and daughter, then
of delivering good old fashioned service in grew to husband and wife, with the
pursuit of the best possible result for every remaining team making up one big
family unit.  Being such a close team
enables us to communicate well and all
work for one another, resulting in
outstanding outcomes.

Kaye Charles Real Estate 05

Our successful as she was, I'd do well", says
History Amanda.

The Company was founded by Kaye retired in 2008. Amanda and
Kaye Persoons (previously Charles) husband Matt now own the company
in 2003. and have been running it ever-since.

After owning and managing multiple Kaye Charles Real Estate began as the
offices in Berwick for over 20 years, Kaye original and only Real Estate agency in
decided to go out on her own, to run a Beaconsfield. Based on the success of this
business "her way". Her daughter, Amanda office, Amanda broadened her horizons
Charles, left a career in Marketing and opened a second office in Emerald
Management to join her mum in the new with local area specialist, Katie Woods, at
adventure. "Mum was somewhat of an the helm.
icon in the local area, her reputation as
being a savvy business woman was The Emerald office has now achieved its
inspiring to me and I knew if I was half as own successes with Katie Woods being
announced No.1 Agent for both Emerald
& Cockatoo in the Rate My Agent Awards
2019 and 2020.

Kaye Charles Real Estate 06

The Listing
Process
We sign an agreement giving us
Appraising Your Property permission to market your property and
negotiate on your behalf.  The agreement
The first step is to work out a realistic stipulates your desired outcome in
estimate of where your property sits in the relation to price and settlement 
market.  After listening to your needs and terms.  You decide on a conveyancer and
preferences on how you wish to move employ them to prepare the Section 32’s. 
forward, we customise a marketing It is valuable to have the Section 32’s
campaign that best suits you and your already prepared at the start of the sales
property.  campaign.

We provide you with an overview of the Presentation
process, giving you an understanding of
what to expect from the experience. The goal is to promote your property in
the best light, to maximise your end
outcome.  Our sales technique and
effective negotiating skills combined with

Kaye Charles Real Estate 07

your efforts in presenting the property to By this stage our sales team have
the highest level should result in the ideal contacted the VIP buyers on our
outcome.  Our team offer advice  database.  From there, we are conducting
on how to present your property to inspection appointments and giving you
market, factoring in what buyers expect constant feedback throughout the
and look for when purchasing.  For those campaign.
who need an extra helping hand, we have
a home stylist to assist in professionally Sold
styling your property.
From the moment we meet a buyer we
Activating Campaign are ascertaining their “buying integrity”. 
Often the best time to capitalise on a
Once you’re ready, we’re ready!  formal offer, in regards to both price and
Photography is the next step.  Our terms, is at the time it is made.  Genuine
photography team are local and flexible so offers from qualified buyers will be
we can fit in with you (and work around presented to you as they are received. 
the weather).  Once photographs are taken, Once we have an agreement, contracts
we are up and running online.  are signed and the post sale process
begins.

Kaye Charles Real Estate 08

Skills &
Expertise

Katie has been in the Real Estate
industry since 2002, specialising in

Rural, semi-rural & prestige properties
Unique & architectural homes
New developments
Downsizing
Home sorting solutions & styling

Awards

Recently Awarded Agent of the
Year for Emerald & Cockatoo

Gold Sales Award 2016
Rate My Agent Awards 2019
Agent of the Year - Emerald
Rate My Agent Awards 2019
Agent of the Year - Cockatoo
Rate My Agent Awards 2020
Agent of the Year - Emerald
Rate My Agent Awards 2020
Agent of the Year - Cockatoo

Kaye Charles Real Estate 09

Community
Involvement

Katie proudly supports many local
sporting clubs & recreational groups
by way of sponsorship, providing
advertising boards and fulfilling
committee roles.

Cockatoo Little Athletics
Reach Gymnastics Emerald
Macclesfield Primary School Council
Gemco Players Theatre Group
Emerald Secondary College
Emerald Primary School
Dandenong Ranges Horse & Pony Club
Emerald Library

Speaking

Downsizing Seminars

Katie runs seminars on various
subjects including downsizing for
those entering their third age.

Kaye Charles Real Estate 10

Reviews "I knew this woman was the right one for
us the moment she walked through the
Rate My Agent Verified Reviews front gate. Her kindly, confident,
professional manner was evident as she
"I can't recommend Katie highly enough! quietly soaked up her surrounds, as was a
Besides being the most kind-hearted  and hint of her wicked sense of humour.  She
genuine agent I've ever come across (lets walked into the emotional minefield that
be honest, there's not many of those was the sale of our home and tred with
around!), she sold my block of land in both care and efficiency. She was all over
record time and a great price.  it every step of the way, and then some!
The block was previously on the market
for over 2 months with another agent, but We felt extremely comfortable and
once I switched over to Katie she had 3 always confident she would get the best
offers within 5 days! outcome and she did not disappoint!
Thanks Katie, absolute legend!" From music playing to offerings of cake
BRILLIANT!  baking and boot-camp-esque
Jessica - 16 Lisheen Road, Cockatoo negotiations, Katie gives, and gives, and
(Seller Review) gives. What a woman.

After a thoroughly enjoyable campaign
and a successful sale, we're kind of
missing having her around - maybe it's
the accent ..."  
Product review 10/10
HIGHLY recommended
WHERE THERE'S A WOODS, THERE'S
A WAY! 
Nicole - 15 Church Road, Menzies Creek
(Seller Review)

Kaye Charles Real Estate 11

Preparing
Your Home
For Sale

It is important to prepare your home
so that your property can be showcased
in the best possible way. Here are some
useful tips to help get you started.

Kitchen

• Clear bench tops of food, dish racks and
cutting boards
• Remove fridge magnets and other items
personal items off the fridge
• Remove dishwashing liquids, tea towels,
soaps and plugs
• Put away garbage bins, brooms, mops
and cleaning products
• A bowl of fresh fruit or a vase of flowers
is always a nice touch on the bench top

Kaye Charles Real Estate 12

Bathrooms

• Clear bench tops of toothbrushes, soaps,
razors and plugs
• Remove shampoos, soaps and cleaning
products from showers
• Remove rubbish bins, scales, bathmats
and laundry baskets
• Close toilet lids, remove toilet brush and
spare toilet rolls
• Clean all mirrors
• Display fresh towels, folded and hung
neatly on rails

Bedrooms

• Clear away clothes, shoes and laundry
baskets
• Remove books, tissue boxes and
jewellery from bedside tables
• Remove portable fans, heaters and
rubbish bins
• Tidy up study desks, remove excess toys
and posters
• Make your beds with your best bed
linen and fluff pillows

Kaye Charles Real Estate 13

General Interior

• Remove pet bowls
• Clean windows, dust surfaces, vacuum
and/or mop floors
• Open curtains and blinds 
• Make sure all light bulbs are working
and turn on all lights and lamps
• Straighten tables and chairs, fluff and
arrange cushions attractively

Exterior

• Remove vehicles from driveway and
front of house
• Position wheelie-bin in a discrete area
• Put away garden hoses, tools, toys and
bikes
• Remove pool toys, skimmers and
creepy crawly pool cleaners
• Ensure pets are safely contained or away
from the property
• Sweep/rake leaves and pathways

Kaye Charles Real Estate 14

My Decor8
Recommended Interior Design & Property Styling
Services Ally Clements 0438 913 223 
[email protected]
Please use Katie Woods as a reference
if you make an appointment with any Sage Home Spaces
of these service providers. Sally Pritchard 0438 010 955
[email protected]
Financial Planner  
Louise Parker, CFP  Mountain Conveyancing 
Financial Lifestyle Managers Pty Ltd  Contact: Michelle Bedet
Unit 3, 363 Belgrave-Gembrook Road, Shop 3, 1567 Burwood Highway,
Emerald, VIC 3782  Tecoma, VIC 3160 03 9754 7615
03 5968 2233  [email protected]
louise@flm.com.au 
Sea Change Conveyancing
Bendigo Bank - Cockatoo Branch  Contact: Seanne Rouda
Bruce McConnell - Branch Manager  1/78 High Street,
Shop 3, 50 McBride Street, Cockatoo, VIC Cranbourne Vic 3977 
3781 0408 390 277  [email protected]
[email protected]
Independent Aged Care Advice
My Property & Finance Millenium Aged Care Consultants
Nick Blencowe - Mortgage Broker & 1B Hamilton St, Mont Albert, VIC 3127
Property Investment Advisor  1300 954 427
2B Beaconsfield-Emerald Road, Emerald [email protected]
VIC 3782 www.millenniumagedcare.com.au
0413 013 198
[email protected] Joseph P. Borg
Building & Pest Inspector
Dip B.S. AIBS IAMA
0410 545 454 [email protected]
www.buildinginspectionconsultant.com.au

Our Guide On How to Declutter

KEEP FAVOURITE ART JEWELRY SENTIMENTAL
ITEMS
Must haves KITCHEN
UTENSILS REQUIRED
FUNCTIONAL FURNITURE

Supports lifestyle

LET IT GO FAREWELL GIFT SELL DONATE RECYCLE RUBBISH

Everything else!

Garage Sale
Online Sales

Dealers
Auction House

Cut Out & Don’t Keep!

NEED A CHAT? WEBSITE SOCIAL

Contact Katie Woods at our Visit our Kaye Charles Real Keep in touch with our
Emerald office to arrange an Estate website to view Kaye Charles Real Estate &
appraisal or simply have a properties or check-out our KCRE in the Hills Facebook &
chat about your future latest news and views. Insta pages for local news,
Real Estate plans. 5954 0900 www.kayecharles.com.au  events and property listings.
[email protected] kcre in the hills
kaye charles real estate

EMERALD 12a Kilvington Drive 3782   / BEACONSFIELD Shop 2, 6-10 Old Princess Hwy 3807


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