Leo Concept Comapny Profile 2021

COMPANY LEO CONCEPT

PROFILE International Garments Brand

Established in 2013 COMPANY

CONATACT PROFILE

Email : Established in 2013
Email :
Website :
Website :
Website :

leoconcept

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Leo Concept is among the Top 100 Popular Brands of Women, Kids Clothing in Asia If we talk about OUR STORY
denim shirts and jeans, then Leo Concept is one of the leading brands for both men and women.
Shop for your perfect fit of denim across all size. Established in the year 2013, Leo Concept has become one of the famous brands among Eastern and
Western markets. It is among the best fashion brands for women, kids & Men in Asia. Leo Concept is
What's trending for you? now the biggest apparel retailer for online & in Stores customers. The brand always looks for
customer satisfaction and brings you one of the best designs by the top designers
· Outerwear
· Jeans What's trending for you?
· Shirts and tops Well, if you are about to shop at the store, you can look for the following.
· Shorts and Capris
· Dresses and skirts Polka Dots
· Boyfriend Trucker Jacket Summer Clothes
· Sweaters and Sweatshirts Dresses
Trousers
Jumpsuits
Knitted T-shirts
Bags & Accessories

Our style might be just about as new as tomorrow, yet we go route back - to 2013

leoconcept www.leoconcept.com.pk leoconcept www.leoconcept.com.pk

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Leo Concept is an initiative of Fashion & Lifestyle and a division of Leo Concept Fashion which is one of Leo Concept is one of the famous Asian ethnic wear brand found in the year 2013.It is one of the Top female
the fastest-growing brand apparel in the world. The brand presents you the best of latest styles across clothing brands in Eastern & Western World. The brand is a tribute to the Eastern & Western culture and our
all the age groups to shop upon. rich tradition with both eastern & western trend. Vibrant colors, boho-chic patterns with a “desi” touch
makes the brand worth to shop for.
What's trending for you
What's trending for you?
·Printed tunics
·Sweatshirts · Dress
·Stylized dresses · Jumpsuits
·Tops and tees · Kurta Sets
·Jeans and Jeggings · Tunics
·Shorts and Capris · Tops
·Jackets and Overcoats · Jackets and Shrug

leoconcept www.leoconcept.com.pk leoconcept www.leoconcept.com.pk

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Build the Foundation TWO PHASED TRANSFORMATION JOURNEY BUSINESS MODEL

·Commence program to re-energize the brand Our business model is designed to create long-term sustainable value for all our stakeholders
·Rationalize and invest to align our distribution
·Manage creative transition Resouces

Accelerate and Grow Launched in November 2013, our strategy focuses on rooting Leo Concept firmly in luxury
fashion. We believe that by fostering the creativity that has driven our brand since its
·Complete full brand transformation, including alignment of distribution inception, we will introduce Leo Concept to new customers while delighting our existing
·Accelerate growth customer base. In doing so, we aim to deliver sustainable long-term value for our
shareholders.
Product

·Create a strong new fashionable product o er
·Transform leather goods
·Continually engage the customer
·Develop outfitting
·Rebalance price architecture

DISTRIBUTION

·Enhance the luxury store experience
·Elevate customer service
·Grow the proportion of image-driving luxury doors

COMMUNICATION

·Product first
·Content revolution
·Focus on experience

DIGITAL

·Content curation and storytelling
·Personalized luxury services
·Seamless omni channel experiences
Accelerate digital partnerships

OPERATIONAL EXCELLENCE LEO CONCEPT Since its formation in 2013, Shore To Shore has rapidly grown to become a leading
manufacturer of brand identification products to the retail and apparel industries. Shore To Shore's
·Simplification and e ciency product portfolio consists of:
·Adapt our supply chain
·Investments in technology
·Drive procurement savings

leoconcept www.leoconcept.com.pk leoconcept www.leoconcept.com.pk

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INSPIRED PEOPLE OUR PHILOSOPHY FOR KIDS FASHION
·Motivate our teams, reinforce behaviors, culture and values
·Invest in leadership, core capabilities and talent We believe that childhood is a celebration, and the colorful prints and cute characters we design are
Build a sustainable future through our Responsibility Agenda inspired by the joy and love children bring into our lives. We celebrate childhood by supporting children
and families with thoughtful designs, quality materials and convenient shopping options.

We continue this heritage in every little detail to make dressing easier for mom and life more comfortable
for babies, and as we move into the future, we are proud to help families like yours with innovative
products.

COURAGE www.leoconcept.com.pk leoconcept www.leoconcept.com.pk

It takes boldness to be incredible. Boldness is the eagerness to come
clean and to challenge progressive system, acknowledged practice and
standard way of thinking. It implies remaining by our feelings and
following up on our accepts.

COURAGE

It takes boldness to be incredible. Boldness is the eagerness to come
clean and to challenge progressive system, acknowledged practice and
standard way of thinking. It implies remaining by our feelings and
following up on our accepts.

leoconcept

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DIVERSITY & INCLUSION COMPASSION

At Leo Concept, we have always sought to build a culture that is open and inclusive, where all Sympathy starts by giving close consideration to our general
perspectives are valued, and our 1,000 colleagues representing 120 nationalities across 34 countries can surroundings. We tune in and react to the necessities of our clients,
find a real sense of belonging. We are focused on attracting and retaining a broad range of the best workers and di erent partners.
talent, supporting our core belief that diversity of thought, experience and voices opens spaces for new
ideas to thrive, fueling creativity and enabling us to truly fulfil our purpose. Our commitment is
implemented through a global, yet tailored approach to diversity and inclusion.

INTEGRITY

Honesty implies doing directly by our workers, brands, organization and
society in general. Moral lead and social duty describe our method of
working together.

ORIGINALITY
The spearheading soul that began in 2013 with the absolute first pair of
pants actually saturates all parts of our business. Through imaginative
products and practices, we break the old.

leoconcept www.leoconcept.com.pk leoconcept www.leoconcept.com.pk

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LEO CONCEPT DIRECTOR

International Garments Brand STATEMENT

Established in 2013 “Leo Concept has always been a brand of firsts, built on a belief that
creativity has the power to open spaces. We test new ideas and push
the boundaries of what's possible. When it came to innovating around
social and retail, China was the obvious place to go as home to some
of the most digitally savvy luxury customers.”

“Together with Tencent, we have pioneered a new concept that will redefine expectations of luxury
retail. The first step in an exclusive partnership between our companies, Leo Concept's social retail
store in Dubai is a place of discovery that connects and rewards customers as they explore online
and in store. It marks a shift in how we engage with our customers and we can't wait to share this
innovative experience with the world.”

RASHID CHAUDHRY, CEO AT LEO CONCEPT

LEO CONCEPT announces luxury's first social retail store in UAE's
fashion hub Dubai, blending the physical and social worlds in a
digitally immersive retail experience – a store of tomorrow for
today.

leoconcept www.leoconcept.com.pk leoconcept www.leoconcept.com.pk