CHECKLIST
Hiring an
Appointment
Setter
Checklist
OfflineSharks.com
Hiring an Appointment Setter
Why Hire an Appointment Setter?
• Easier to manage.
• That may be all you’ll ever need.
Note: You can run a few of the appointments yourself to make sure they
are solid leads. Then when you hire presenters/closers to run the
appointments, you will generally attract more quality salespeople who
appreciate pre-supplied leads and appointments.
Who Can You Recruit?
Four Types of Sales Reps
1. No Experience person who shows sales aptitude
2. Experienced person who is unsatisfied
3. Former salesperson who is not currently selling
4. Experienced salesperson who is doing well
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Hiring an Appointment Setter
Hiring Non-Sales People with Aptitude
There are thousands of job seekers who will consider an offline sales job if
it is presented the right way.
Bring more sales rep recruit leads than you’d imagine if you follow the
system and use the ad.
Appeal to the biggest draw and strongest interview advertising hook:
“This a WORK FROM HOME opportunity.”
Where Should You Advertise?
In general, there is some unconscious association in the applicant’s mind
with the value of the job and what media it is advertised in.
• PAID offline advertising venues generally produce more serious and
motivated applicants.
• FREE ads work great as well.
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Hiring an Appointment Setter
FREE Advertising Methods
• University and College Bulletin Boards
• Craigslist
• Gumtree (UK)
• Posters & Flyers
• FB Groups & Community Groups
PAID Advertising Methods
• Free Weekly Local “Shopper” Papers
• “Big City” Newspaper Classifieds
• Journals for home-bound or confined persons
• Indeed.com and other paid job sites
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