Listing Guide

Listing Guide

R E A LT O R ® 786-222-8194
[email protected]

Mission & Vision My Core Values

My philosophy is simple; clients come first. • Commitment to excellence
I pledge to be in constant communication
with my clients, keeping them fully informed • Cutting edge technology / think outside
throughout the entire buying or selling of the box
process. If you’re not left with an amazing
experience, I haven’t done my job. I don’t • Client-Centric / People over profit
measure success through achievements or
awards, but through the satisfaction of my • Care - (be passionate, empathetic,
clients. listen, and love your people)

I will put a specialized effective plan in • Consistent communication and follow
place, just for YOU. After all, each client through
is as unique as the home they are buying
or selling. My success in real estate has
been based almost exclusively on positive
referrals and I am focused on continuing to
be a valuable resource for you, long after
the transaction is over.

Meet Kassandra Dieujuste

Kassandra Dieujuste is a passionate Realtor committed to building long-lasting
business relationships with her clients. She strives to give her clients the best,

working tirelessly to help them achieve their goals and bring their visions to life.
For her, it’s all about the client - going above and beyond what’s expected, and
always keeping her clients’ best interests in mind. Whether you are a home buyer
or seller, you can rest assured that she will make the real estate process rewarding

and stress-free.

With over 16 years of experience in customer service and 7 years in restaurant
managing, Kassandra is committed to listening to her clients’ needs and utilizing

her keen negotiating and marketing skills to ensure a successful transaction.
She prides herself on providing professional, friendly service to every client, and

conducting all activities with the utmost integrity. Her goal is to exceed client
expectations by ensuring a smooth process from first contact to the closing

table. As an active real estate investor (fix and flip), Kassandra has the drive and
resources to market

homes successfully and locate properties that best suit the lifestyle and budgets of
each of her clients. Her hard work, charisma, and true passion for her clients make

her stand out as she ensures every detail is completed as seamlessly as possible.
She loves meeting new people and looks forward to helping you find the perfect

place to call home.

Direct 786-222-8194 // [email protected]

8 Step Selling Process

08 01

Closing Day - Move, Review market data
Clean, and prepare and recent sales to
for transfer of determine pricing
possession strategy.

07 02

Appraise and/or inspect Sign listing agreement
if needed. and review marketing
plan with agent.

Review, negotiate, and Pre-listing room by
accept offers.
room review/staging
06
meeting 03

List it and generate Schedule photography
and receive offers and Media Team

05 04

The 4 most important
keys you have to unlock
your sale

Price Shows Well

Price overcomes all The more clean,
objections. Price is the #1 presentable, & tidy your
tool to get buyers to view home is, the more interest
your home you will get and money in
your pocket
Commission
Easy To Show
6% total »
3% Listing Brokerage » Restrictions on showing times
3% Selling Brokerage could result in missing the
right buyer!

YOUR SALE

Market value is
Determined in several ways

The Market Value of Your
Home IS NOT

• What you have in it
• What you need out of it
• What it is appraised for
• What you heard your neighbor’s house sold for
• What the tax office says it’s worth
• What it is insured for
• Based on memories or treasures
• Based on prices of homes when you are moving

The True Market Value of
Your Home IS

• What a buyer is willing to pay for the property today
• Based on today’s market
• Based on today’s competition
• Based on today’s financing
• Based on today’s economic conditions
• Based on the buyer’s perception of property condi-

tion
• Based on location
• Based on normal marketing time

As a Seller, You Control

• The price you ask
• The condition of the property
• Access to the property

As a Seller, You DO NOT Control

• Market conditions
• The motivation of your competition
• Value

Warning Signs

BUYER Elimination: If your home is being shown with no
results, buyers are finding better properties in your price
range. This is an indication that your home is not priced
at current market value



The selling process

Effect of price & sales time

Price Price

Activity Market Value
Price

12 3 4 56 78
Weeks

Calculate Your Bottom Line

If your price too high at first, you will lose potential buyers who might have bought the home
at or above the price you eventually settle on. You need to establish the market value of
your home and realize that interest will largely depend on the asking price. And as interest
declines, so does the price.

We don’t get a second chance to make a
good first impression. Most buyers look
for homes that are well-cared for and

bright. In general, clean & spiffy!

Checklist for FASTER Sales These items are SUPER Critical

Lawns and yard - remove clutter, cut Kitchen - stove, refrigerator, sink should
grass, edge walks, trim hedges, weed be spotless, all work space clear.
gardens.
Bathrooms - neat, spotless and fresh.
Front of house - paint, fix or wash railings, Repair broken putty around tub.
steps, storms, screens and/or front door.
Closets - untidy or overcrowded closets
Snow removal - walks, driveway and suggest inadequate storage space.
porches.

Other exterior - side or back door, How to HELP Our sales agents
gutters, wash windows.
Children, pets and adults can keep
Garage - straighten up, paint, fix or buyers from feeling at ease while they
wash doors and windows. look through a home. For showings,
please be out of the house if possible.
Plumbing - repair dripping faucets, leaky
toilets. Tell us which rooms benefit from
sunshine or cooling breezes.
Heating/Cooling - clean exterior of unit.
Tell us what you like about the house,
Lights - replace all burned out bulbs. the yard and the location.

Hall and stairs - remove any clutter to Turn on all lights, or let us turn them on
give wide appearance. for the entire showing.

Hardware - oil hinges, tighten door Open drapes in the daytime, close
knobs, faucets. them at night.

General condition - dust, wash, paint, fix Strong cooking or smoking odours can
defects as required. ruin a sale. Make sure your home is fresh
for showings.
Consider feeling of spaciousness - store
unneeded items to “enlarge” room size.

Maximum Exposure

Listing syndication does more than just draw eyes to your listings. It provides you
with more exposure, more leads and ultimately more sales. Giving your listings
ultimate exposure just makes sense, which is why Kassandra Dieujuste has spent
years creating one of the most secure listing syndication networks in the real
estate industry.

NEW LISTING SYNDICATION NETWORK

LET ME GUIDE YOU HOME

YOUR
LISTING

Pre-Listing

• Price point Analysis & CMA • Photograph the homes interior and
exterior hotspots
• Pre-Listing meeting to stage & discuss
marketing strategies • Walkthrough movie, 360, or Matterport

• Prepare home for photography • “Just Listed” Hype Video for Social Media

• Pro- photography High definition HDR • Home book
Photography & Drone Photography

• Light Painting & Design Photography for
Luxury Homes

Listing Input

• Input on NWMLS • Property Boost through Core Marketing

• Real Estate signage • Landing Page, Squeeze Page, and
Property website
• Activate, input, and syndicate Web
Marketing Campaign • Print Advertising

• Trulia, Craigslist, Realtor.com, Redfin, and • Open Houses
all IDX Feeds and more
• Agent online Feedback through Showing
• Zillow Featured Listing Time

• Zillow custom video • Network & Follow up with showing Brokers

• Facebook AI Targeting and Retargeting • Marketing Review Meeting
with Smart CRM

• Instagram Page Post or Reel

Social Media In Home Marketing

Social media is all the buzz in real estate Together we will create a booklet and
marketing. I effectively use multiple social post card with additional information for
media platforms including Facebook, potential buyers to stay in your home for
YouTube, and Instagram. I ask that you get showings. By providing answers to questions
involved by sharing my posts with your circle before they are asked, we will capture
as well! The wider the spread, the better. their attention and have a leg up on the
competition.



Communication

The number one complaint I hear regarding listing agents is lack of
communication. Together we will make a communication plan which may look
something like this:

Ongoing >
Feedback collected

24-48 hours after
each showing

21-30 Days 7-10 Days on
on Market > CMA Market > Online
evaluation, Discuss viewing summary
feedback, Market
15 Days
Update, Make on Market >
changes if Showings summarized,
needed Comparable homes
listed & sold

Concierge Services

I have in-house contractors, vendors, and services as well as outside.

Cleaning Drone Services

Painters Staging Lawyers

Mortgage Contractors
Brokers

Ready, Set..

01. GO!
02. 48 Hours

03. Photography

04. Listing Paperwork

05. E-Mail Agents

06. Your Homework
Upgrades/Renos, House Features, Why you love:
Area & House, Utility Amounts

07. Create Booklet

Client Testimonials

I have worked with Kassandra over the Kassandra Dieujuste has helped my
past year. She sold two of my properties partner and I find a beautiful place to
for the exact price I wanted and I could lease. She is always patient even though
not have been happier with the service. we saw many places and most of all
down to earth and repeatable. Highly
Kassandra also helped me purchase two recommend to anyone who needs a great
additional properties after the sale of my agent who will work for your needs and
homes. As an investor I will continue to work most importantly is truthful, honest and hard
working.
with Kassandra and encourage others to
work with her as well.

- Tom Kazim - Gerrit Steinbach

I haven’t come across a more caring The best! Kassandra will always put the
and committed real estate agent than clients interests ahead of hers, and will
work night and day until the job is done.
Kassandra. She truly cares about her Professional, reliable, knowledgeable,
clients and will ensure she works for what 10/10, I highly recommend Kassandra
is best for them not herself. She is honest Dieujuste
and authentic in her work ethic. And she
maintains a relationship with her clients - Michael
long after the sale of the house. You won’t

regret partnering with Kassandra to sell or
buy a house.

- Drummer

The Bottom Line

Real Estate Is Complicated When you choose me as your partner, you
are not just getting a trusted, respected
That’s where I come in. At the closing agent – you are getting a local expert who
table, my goal is for you to feel that the is passionate about serving the community
experience of selling your home exceeded and those who call it home.
all your expectations, so throughout all of
our interactions – from listing to closing - I Let’s get started!
will work hard to achieve that goal.

Thank you for taking the time to review my Listing Presentation. I appreciate
your time and effort. At the end of the day, good advice doesn’t cost you,

it pays you! I look forward to being your trusted advisor.

Contact details

R E A LT O R ®
Direct 786-222-8194
[email protected]