triple two coffee
Contents
who is triple two 1
our coffee 2
our food 4
our band 6
interior design 8
why triple two 9
brand formats 10
Store
Kiosk
Drive Thru
Food Cube
Shipping Container
Triple Two Go | Vans
Triple Two Coffee Stop | Vending Machines
Proudly Serving
next steps 19
Who are we?
We are a nationwide coffee shop brand, passionate
about serving high quality speciality coffee. After all,
many of us start our day with a cup of coffee and we
believe our customers deserve the best. Naturally, we
pair our great-tasting coffee with great-tasting food
and ours is made fresh in our kitchens.
Our customers are at the heart of everything we
do. We prioritise the customer experience above
everything else, without compromise. That is why we
marry real food that has been freshly prepared with
lightly roasted awesome coffee, served to you in our
beautifully designed spaces.
Delivery of excellence in
everything we do.
1
Our Coffee
As a nation we drink 95 million cups of coffee a
day and are therefore acquiring a greater taste for
coffee. At Triple Two we only serve the highest quality
speciality coffee from our family run roastery. Our
experience and dedication to producing the highest
quality hand-roasted coffee ensures that each Triple
Two cup is consistently smooth and full of flavour.
Triple Two Coffee beans are lightly roasted to
bring out the complex blend of flavours, with every
shot ground fresh and fed through a temperature
controlled espresso machine. Each member of our
staff is a certified Triple Two Coffee Master, who
has been expertly trained and regularly pass our
assessments with flying colours. All in the name of
awesome coffee.
77% of customers said we had the
best tasting coffee on the high street
766 customers surveyed. High street survey competitors included Costa, Starbucks & Caffe Nero.
2
Tasty Coffee for every moment
Whether you’re meeting up with friends or in a
rush on your morning commute, at Triple Two
we will make sure you get that perfect cup of
coffee every, single time.
Tasty coffee for any moment...
Our Food
We provide a coffee shop experience like no other.
Our awesome coffee naturally demands great
food and ours is handmade with the freshest
and most locally sourced ingredients possible.
We deliver nothing but the absolute best to our
customers, whether this be in one of our stores or us
bringing the taste of Triple Two to you, through our
corporate catering or coffee delivery services. Our
fantastic team innovate delicious dishes and are
constantly discovering new products and ingredient
combinations to guarantee that our menu never
becomes predictable.
bespoke offerings Evening Dining Takeaway Hot Dishes
We tailor our menu packages
to each individual store and
location. We look at who your
customers are and what the
most in-demand offering would
be. Whether this is a speed
orientated takeaway or a more
relaxing dining experience,
Triple Two makes sure we are
bringing exactly what your
customers want and need.
We consider what will be the
most effective and efficient
for your customers but also for
your team to be creating and
serving.
breakfasts Healthy choices Grab & Go
5
Our Brand
We have established Triple Two as a unique brand,
designed to emulate excellence in every way.
Everything revolves around providing our partners and
customers an outstanding experience without any
compromise. We keep quality and sustainability at the
heart of every one of our decisions.
At Triple Two you’ll only be served the highest quality
coffee and food, in an attractive interior that creates a
home away from home atmosphere. Our social media,
retail range and loyalty app all reflect our passion for
bringing only the best to our customers.
6
Digital engagement
Loyalty App
The Triple Two Coffee app is the quickest route to your
morning coffee. Customers can earn points from every
purchase to spend on our range of food, drink and retail
options through our point shop. We reward our customers
loyalty and send them the latest offers to try in-store. Our app
also features our popular Click & Collect system, which allows
customers in a hurry to pre-order and pay so everything is
ready to collect when they arrive.
Social Media
Our social media content features our menu and coffee craft.
all captured by our in-house professional photographer. We
keep it fun, fresh and easy for customers to connect with us, as
we engage and interact with them every day.
Our original and well-organised social media management is a
sure-fire way for us to drive sales, increase profit margins, raise
brand awareness and engagement with loyal and potential
customers simultaneously.
TripleTwoCoffee
7
Interior DESIGN
We work alongside our in-house design team to create a state of the art setting that cannot be matched anywhere
else on the high street. We use original bespoke water cut Triple Two tiles and stunning seating arrangements that
are complemented by a light, clean and calming baby blue colour palette. Our brand design exhibits style and
comfort that reflects a contemporary feel and welcoming ambience in every store.
Creative • Bold • Confident • Collaborative • Positive • Fun
8
Why triple two
Triple Two is an exciting brand and breath of fresh air in the
coffee shop market. With a food, coffee and interior design
offering superior to our competitors, we are growing not just
nationally but internationally. We are confident that the service
and product we provide will guarantee customers never leave
disappointed and that we will be the first choice for coffee
lovers around the world.
Every Triple Two location is unique, created around you and
your customers. Every detail is thoughtfully designed to
maximise your Triple Two’s success. The flexibility we provide in
the design process, as well as the menu offering, is something
our competitors don’t often offer. We are hands on and open
to ideas, making sure everything is executed to our high Triple
Two standard.
With years of experience and knowledge in the hospitality
and coffee industry, our team have a passion and pride about
Triple Two and what we provide our partners and customers.
We work closely with you every step of the way, including the
design process, training, marketing and launching. We work
hard to guarantee your Triple Two’s success. Your support will
also continue after you launch, with visits from our head office
team and someone always on hand to help with any questions
or queries. We make sure we always go above and beyond
expectations.
Brand Format Options Our different brand formats have been created so the taste of Triple Two can be enjoyed any time,
anywhere. Every detail is designed in-house, with each location created to be unique and the best
setting for serving customers. We are with you for the whole journey, from creating landlord packs to
managing the design on site. We are there to ensure the design is delivered exactly as promised.
store Kiosk Drive Thru food cube
shipping container van coffee stop proudly serving
9
MENU Offerings Hot Drinks
Coffee, Tea, Super Food Lattes, Hot Chocolate
Each brand format can offer a different selection Hot and Cold Drinks
of food and drink. We work closely with you to Coffee, Tea, Super Food Lattes, Hot Chocolate, Iced Coffee, Frappes, Iced Crushes
tailor a menu that will be efficient to create with Cakes and Bakery
your space whilst getting the most customers Fresh Pastries, Tray Bakes, Cookies, Muffins, Homemade Sausage Rolls
through the door. Impulse Range
Crisps, Biscuits, Sweet Treats, Healthy Packaged Snacks and Bars
Your choice of menu can be enjoyed in-store, Grab and Go
taken away or delivered straight to your door. Sandwiches, Baguettes, Salads, Wraps, Snack Pots
Our whole team have tasted and approved Breakfast Brioches
every product that we offer, as we never settle for Bacon, Egg, Sausage (available to grab and go from hot cabinet)
anything that doesn’t taste amazing. Hot Pots
Takeaway Hot Dishes, Wraps (available to grab and go from hot cabinet)
Toasties
Cooked by Baristas in 90 seconds
Sushi
Pre-packaged (available to grab and go)
Pizza
Made to order by Baristas or Kitchen Staff
Jacket Potatoes
Made to order by Baristas or Kitchen Staff
Evening Dining Menu
Nibbles and Sharing Platters, made to order by Baristas or Kitchen Staff
Alcohol
Draft Alcohol, Bottled Beers and Cider, Wine, Cocktails
10
store menu Options:
A Triple Two store is far from the normal high street ✔ Takeaway ✔ Dine-In ✔ Delivery
coffee shop. We combine our In-House Design
Team’s passion for design with our Operations ✔ Just Coffee ✔ Toasties
Team’s knowledge of service and outstanding ✔ Hot and Cold Drinks ✔ Sushi
customer experience, to create a state-of-the ✔ Cakes and Bakery ✔ Pizza
art coffee shop setting in each of our stores. Our ✔ Impulse Range ✔ Jacket Potatoes
designs are creative and innovative, whilst taking ✔ Grab and Go ✔ Evening Dining
a practical and workable view of your space. ✔ Breakfast Brioches ✔ Alcohol
✔ Hot Pots
Every store is created to be accessible for
everyone, with both comfort and style. From
beautiful furniture to hand painted typography,
every detail works harmoniously to create the
perfect atmosphere and setting for any occasion.
From seeing friends, to coffee meetings, our light,
spacious stores keep customers coming back.
11
KIOSK menu Options:
A Triple Two kiosk is both functional and visually ✔ Takeaway ✔ Dine-In ✔ Delivery
compelling, created to fit into any space. Every
component is thoughtfully designed so staff can
provide an efficient and high quality service. Our
kiosks are custom built and available in a variety
of sizes and designs. We design your kiosk to fit in
with its location, your choice of products and the
services you want to provide. We work closely with
you throughout the whole process, from design to
installation, as we want to ensure you get exactly
what you need from your kiosk.
✔ Just Coffee ✔ Toasties
✔ Hot and Cold Drinks ✔ Sushi
✔ Cakes and Bakery ✔ Pizza
✔ Impulse Range ✔ Jacket Potatoes
✔ Grab and Go ✔ Evening Dining
✔ Breakfast Brioches ✔ Alcohol
✔ Hot Pots
12
Drive Thru menu Options:
You no longer need to compromise on taste when ✔ Takeaway ✖ Dine-In ✖ Delivery
out on the road, with our Triple Two Drive Thrus.
Our Drive Thru design considers efficiency as well
how we can provide customers a great brand
experience. Our interior layout has been trialled
and tested to ensure staff can comfortably
navigate around, provide a smooth service
and manage the traffic flow easily. We want to
ensure customers get an outstanding Triple Two
experience without even leaving their car.
✔ Just Coffee ✔ Toasties
✔ Hot and Cold Drinks ✔ Sushi
✔ Cakes and Bakery ✖ Pizza
✔ Impulse Range ✖ Jacket Potatoes
✔ Grab and Go ✖ Evening Dining
✔ Breakfast Brioches ✖ Alcohol
✔ Hot Pots
small food cube: double food cube:
Dimensions: 4000 x 3899 Dimensions: 9000 x 3899
food cube menu Options:
Our innovative food cubes are designed to be ✔ Takeaway ✔ Dine-In ✔ Delivery
easily installed so you can bring tasty food and
coffee to any location. Our food cubes can be ✔ Just Coffee ✔ Toasties
used as temporary or permanent structures, with ✔ Hot and Cold Drinks ✔ Sushi
little outside fixtures required. This reduces any ✔ Cakes and Bakery ✔ Pizza
limitations to where they can be placed. Food ✔ Impulse Range ✔ Jacket Potatoes
cubes are popular for retail parks, outdoor public ✔ Grab and Go ✔ Evening Dining
spaces or campuses. Designed with the Triple Two ✔ Breakfast Brioches ✔ Alcohol
aesthetic, a food cube is a great addition to any ✔ Hot Pots
space, providing your staff or visitor refreshments.
We also offer an eco cube, powered from solar
panels which makes the cube almost totally self
sufficient.
shipping container menu Options:
Converted shipping containers are a fast growing ✔ Takeaway ✔ Dine-In ✔ Delivery
trend in the hospitality and catering industry. They
provide the perfect structure to transform into a
Triple Two. As a quick and easy start up option,
our containers are constructed off-site and then
dropped into their location once completed. Our
shipping container design will definitley get you
noticed. Fitted with all your required equipement,
a container is similar to what features in a store.
They also have an additional option of a roof
terrace seating area.
✔ Just Coffee ✔ Toasties
✔ Hot and Cold Drinks ✔ Sushi
✔ Cakes and Bakery ✔ Pizza
✔ Impulse Range ✔ Jacket Potatoes
✔ Grab and Go ✔ Evening Dining
✔ Breakfast Brioches ✔ Alcohol
✔ Hot Pots
Triple Two Go menu Options:
There are many benefits to taking your Triple Two mobile. ✔ Takeaway ✖ Dine-In ✖ Delivery
You can meet the continual demand for coffee, with
the flexibility to move to different locations throughout ✔ Just Coffee ✔ Toasties
the day. Triple Two Go vans have lower start up costs ✔ Hot and Cold Drinks ✔ Sushi
than our other brand format options, whilst still being an ✔ Cakes and Bakery ✖ Pizza
efficient way of serving customers. Triple Two Go vans ✔ Impulse Range ✖ Jacket Potatoes
are also great for high footfall areas or events, such as ✔ Grab and Go ✖ Evening Dining
festivals or sports games. We have two van variations, ✔ Breakfast Brioches ✖ Alcohol
our Custom Vintage Van or new Mercedes Citan Van. ✔ Hot Pots
Mercedes Citan Van
As our more compact van, the Mercedes Citan is easy
to drive around business parks and offices, as well as
any long distance journeys. The back of the van acts as
a service area with a fixed coffee machine, grinder and
multiple clever storage solutions. Serving options include
hot drinks, cakes, pastries and our impulse range. There
is also the ability to develop a pre-ordering service with
weekly site schedules, where lunches can be made off
site and prepaid for collection. This can also branch out
into our corporate catering range.
Vintage Van
With service from inside van, this option has more space
and flexibility on the products you can serve. In addition
to what the Mercedes Citan Van can provide, you can
also produce cold drinks and hot foods, such as toasties.
Triple Two Coffee Stop menu Options:
Our vending machines are the perfect solution ✔ Takeaway ✖ Dine-In ✖ Delivery
for service stations, offices, gyms and hospitals,
with quick, self service barista quality coffee ✔ Just Coffee ✖ Toasties
at the click of a button. Designed not just to be ✖ Hot and Cold Drinks ✖ Sushi
convenient for customers, but also easy and ✔ Cakes and Bakery ✖ Pizza
convenient to manage. We provide training, ✔ Impulse Range ✖ Jacket Potatoes
cleaning and machine maintenance, all from ✖ Grab and Go ✖ Evening Dining
the Triple Two team based in your local area. ✖ Breakfast Brioches ✖ Alcohol
This team will also build reports from the data ✖ Hot Pots
we receive from your machine. This will help us to
know when to restock items as well as analyse
coffee sales.
A Triple Two Coffee Stop is designed with brushed
wood panels and artistic bulbs, all in keeping
with our rustic brand style and baby blue colour
palette. The vending machine also features
branded napkins, takeaway cups, sugars and
Brew Tea tea bags. This is a great option when
you have a smaller space and require a low
maintenance offering.
Proudly Serving menu Options:
Triple Two’s Proudly Serving service means you ✔ Takeaway ✔ Dine-In ✔ Delivery
don’t need a Triple Two store to bring our amazing
tasting coffee and food to your customers. We
provide competitive wholesale prices for our
coffee, tea and other drink products. We can also
offer a food delivery service to your location. This
means even if you don’t have a kitchen, you can
still provide delicious food to your customers.
What we deliver to you is entirely flexible on what
you want to serve. We can look at your target
customers and can advise what would be the
best offering to help you maximise sales.
✔ Just Coffee ✔ Toasties
✔ Hot and Cold Drinks ✔ Sushi
✔ Cakes and Bakery ✔ Pizza
✔ Impulse Range ✔ Jacket Potatoes
✔ Grab and Go ✔ Evening Dining
✔ Breakfast Brioches ✔ Alcohol
✔ Hot Pots
next steps
Get in touch to discuss with our team how Triple Two could
be a fantastic opportunity for you and your business.
Please contact:
[email protected]
www.TripleTwoCoffee.com