Brisbane videographer,
Danny Camara, highlights
storytelling in content
creation
Viewers want to watch unique video ads that not only
present information but also entertain them.
According to Danny, an awesome
product isn't the reason people buy,
it's the way the product's story
captures their attention and relates
to their experiences.
People will relate more to an entertaining story than just
information about how great a product or service is.
"People want to connect with
brands on an emotional level, and
that's what we aim to do with our
video production service."
"We want to create content that leave a lasting
impression on viewers --
videos that are remembered
long after they're seen."
The first step is to know your target demographic.
Knowing your audience, their
characters, needs and wants will
help you create the best story for
them.
That's because advertising is about more than just
selling a product or two.
More importantly, it’s about
people. And a unique video story
can connect people to your
product much better than plain
facts ever can.
The next steps are to brainstorm messages and stories,
and draw storyboards.
Once storyboards are complete
and approved, then the fun part
begins: video production!
For more unique content creation, visit DannyCamara.Com