Understanding Procurement: Public
Sector & Government
Lucy Moody – Home Office
Tim Sheppard – Smart Support
Aims of this Presentation
• Explore the tendering market
• Aligning to that market
• Getting ready to tender
• Finding the opportunities
• Understand the tendering process
Deliver some simple strategies
What this means to you
• More opportunities
• Improved processes
• Increased sales
• Higher income
• A sustainable business
• Less stress
A more successful business
What are the Challenges
Question
What are the Challenges
• Understanding the Public Sector
• Aligning with potential clients
• Making your offer different USP’s
• Finding the right opportunities
• Implementing a tender process
• Finding the resources
Do this in a coherent way
The cost of getting it wrong
• Missed opportunities
• Lost sales
• Wasted resources
• Demotivation
• Failure to meet business targets
• Competitors succeed and become stronger
Your business underperforms
Explore the tendering market
• Government is open for business
• Government SME spend £12.1 billion in 2014
• Target to spend 1/3 with SME’s
• Advisory panel set up
• Opportunities available
Know what is out there
Lucy Moody
Align to the market
• Set SMART tendering goals?
• What do you offer?
• How does it compare?
• What’s the right opportunity?
• What’s important to the buyer?
• What makes you different?
• How do you communicate this?
Know what you are all about
So, three crucial questions
Question 1
What do you offer and how do you compare?
Some ideas to help
• Your product/service • Brand
• Specification • Uniqueness
• Quality • Exclusivity
• Price • Difficulty
• Service • Consistency
• Lead times • Source
• Delivery • Origin
• Accreditation • Awards
Question 2
What is the DNA of the right opportunity?
More ideas to help
• Industry • Age
• Market sector • Location
• Location • Employment status
• Revenue • Gender
• Business type • Occupation
• Number of employees • Income
• Typical profit margins • Education
• Challenges • Interests
Question 3
What’s important to these clients?
Even more thoughts to help
• Meeting their need • Uniqueness
• Service • Exclusivity
• Time pressure • Reliability
• Specification • Source
• Quality • Brand
• Price • Origin
• Easiness • Environmental
• Compliance • Health & safety
This all leads to…..
• How you meet your clients needs in a way that
differentiates you from your competitors
Get ready to tender
• Implement best practice
• Case studies
• Document management
• Compliance
So you concentrate on answering the questions
Finding the opportunities
• Register on the tendering Portals
• Set up the right profile
• Monitor using proactive alerts
• Find LA contract registers
• Networking
• Alliance
• Meeting (bold calling)
Get out there and be active
The Tender Process
• Understand the requirement
• EOI evaluate (bid/no bid)
• Plan your bid strategy
• PQ response
• Tender submission
• Contract negotiation and implementation
Manage the tender process
Tendering tips
• Have standard information in place
• Get familiar with the portals
• Assess early
• Be compliant
• Ask for feedback
Know what you are about
Answering the questions!
• Give time to specific responses
• Don’t refer to other areas
• Work to the word/character count
• Answer the whole question
• Have an independent checking process
• Prequalification & tenders are different
And above all answer the questions!
What the buyers say
• PQ is a selection process, tender is the award
• Be compliant, we are looking for any excuse to
exclude
• Why is the question being asked, is there
a particular problem that needs addressing
• Read the scoring criteria to inform your
responses
Simple but good advice
So there you have it
• We have explored the market
• Aligned with the buyers
• Got ready to tender
• Found the opportunities
• Developed the tender process
So you can do the same for your business!
But
• Do you have the expertise?
• Do you have the processes?
• Do you have the resources?
• Do you have the team?
• Can you do this alone?
Get some external help
Any Questions?
Lucy Moody – Home Office
Tim Sheppard – Smart Support