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Published by Do it Best Corp., 2018-10-02 14:21:43

Issue 10

Issue 10


Upgrade With the US floor covering market estimated


at $40 billion and rising, flooring continues to be
one of the fastest growing categories for Do it Best members - with sale transactions
running from a couple hundred all the way to several thousand dollars.
Our Home Impressions flooring program provides the winning combination of
tremendous co-op buying power with the quality reputation of our major flooring
vendors. With marketing solutions, web-based training and optional on-site support
services, we have the program designed to optimize your sales and drive your


The most popular rooms to renovate in homes are kitchens and bathrooms,
driving nearly $18 billion in this growing category - with kitchen and bath sale
transactions reaching as much as several thousand dollars.
We offer the most robust home décor
program in the industry, partnering Our vendor partners are the leaders in this industry, with Bertch, Continental
with leading brands in cabinets, Cabinets, Design House, JSI, Masterbrand,
flooring, vanities, mattresses, major and more providing a wide selection of
appliances, and more - all presented cabinets and bathroom vanities from
with a customizable approach to keep traditional to modern styles.
you competitive in this ever-changing We offer mirrors, medicine cabinets,
industry. And the best part? You don’t backsplashes, and flooring to complete the
need to have a big store to make a big whole room, all backed by our warehouse and
impact in this category . drop ship programs to help you compete and

Home décor products play a vital role win in your marketplace.
in both new home construction
and remodeling - and demand
continues to grow. Remodeling is MAJOR APPLIANCES
already a $285 billion industry and is If you’ve considered introducing or expanding within the highly profitable
expanding by 4% annually. Home décor category of major appliances, now is the time! Our top vendors
products also generate higher than include AGA, Elmira Stove Works, GE, Marvel,
average sales and margin.
Unique Off-Grid, and Whirlpool.
Let us show you how your store can This $40 billion industry moves 122,000 units of major
benefit from home décor through our appliances each day in the US. One in five consumers
comprehensive feasibility study. These are in the market for major appliances every day.
studies, performed online or on-site,
are a cost-effective way to develop an We offer a selection of traditional appliances, as well
excellent foundation for growing your as specialty items including retro styles, solar and
categories. propane options.


With just 100 square feet of floor space, you can be in the mattress
business! This high margin category with great sales potential
continues to grow from its $88 million in sales last year. You can
capitalize on gross margins of 45% or more.
Help your customers get their best sleep with top brands like
Boyd Specialty Sleep, Corsicana, and Tempur Sealy.

Pullman Building Supply

Three years ago, Pat Garrett and his son Tyler opened a brand new
store to replace their existing Pullman Building Supply building.
This 120,000-square-foot home center in rural Washington has a
5,000-square-foot Home Décor department that includes flooring,
Success Home Décor School and regularly call on Do it Best for advice and
cabinets, and countertops. Many of their designers have attended our

guidance on how to enhance their department and drive sales.
in Home Décor “After a market analysis, we found that flooring was a niche
area that we could fill in our community. We have established a
strong reputation and pros and DIYers alike come to us for their
home décor needs. Sales in this category are up 56% since last
year making it a profitable aspect of our business.”
Tyler Garrett - Pullman Building Supply

Differentiate your business and expand your profit potential with home décor!
Get started today by contacting our Home Décor department at 260.748.5703.

Prepare Now to Win Small Business Saturday

Small Business Saturday kicks off your holiday selling season by putting the spotlight on locally owned
independent businesses just like yours. Show customers why they should be choosing your store over the big boxes
year-round. Dazzle them with service, share your knowledge, and highlight your connection to your community.
To get ready for November 24, you can take advantage of a variety of tools available on
You’ll find free signage and marketing materials to download, along with email templates and tools to help
enhance your social media promotions. If you accept the American Express card, you can also become a
Neighborhood Champion and rally other local businesses to plan events.
Stay connected with the nationwide movement by following @ShopSmall on Facebook, Twitter, and
Instagram, where you’ll also find valuable social media content to share.

2018 Do it Best Fall Market 2019 Do it Best Spring Market
SAVE THE DATE Indianapolis • October 12-15 Indianapolis • May 17-20

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