O.Vine In the Press

September 30, 2019
Circulation: 2,200,000

If You Drink THIS Often You’re Probably Very Happy

Sam Berman

If you’re looking for a magical drink that can make you happy - you might not have to look far, according to
a new O.Vine study. Buzz60's Sam Berman has the full story.

“A new study found that drinking water is the secret to being happy.”

“The study conducted by OnePoll in conjunction with O.Vine also revealed that the average American drinks
5 glasses of water a day.”

“The O.Vine study found that people who aren’t properly hydrated might be too busy to drink the proper
amount of water.”

September 30, 2019
Circulation: 1,400,000

If You Drink THIS Often You’re Probably Very Happy

Sam Berman

If you’re looking for a magical drink that can make you happy - you might not have to look far, according to
a new O.Vine study. Buzz60's Sam Berman has the full story.

“A new study found that drinking water is the secret to being happy.”

“The study conducted by OnePoll in conjunction with O.Vine also revealed that the average American drinks
5 glasses of water a day.”

“The O.Vine study found that people who aren’t properly hydrated might be too busy to drink the proper
amount of water.”

September 30, 2019
Circulation: 179,000

If You Drink THIS Often You’re Probably Very Happy

Sam Berman

If you’re looking for a magical drink that can make you happy - you might not have to look far, according to
a new O.Vine study. Buzz60's Sam Berman has the full story.

“A new study found that drinking water is the secret to being happy.”

“The study conducted by OnePoll in conjunction with O.Vine also revealed that the average American drinks
5 glasses of water a day.”

“The O.Vine study found that people who aren’t properly hydrated might be too busy to drink the proper
amount of water.”

September 30, 2019
Circulation: 95,600,000

Drinking enough water could be the key to feeling ‘very happy’

Is drinking water the secret to feeling happy? According to new research, yes.

A new study of 2,000 Americans – split between how much water they said they consume on an average
basis – found that you’re three times more likely to feel “very happy” if you feel you drink enough water.

The results showed that 67 percent of respondents who drank “more than enough” water evaluated
themselves as “very happy,” whereas only 21 percent of those who said they “didn’t drink enough water”
said they’re “very happy.”

The statistic emerged in a new study, which was conducted by OnePoll on behalf of O. Vine. It also revealed
that the average American drinks almost five glasses of water per day, with the average respondent saying
the “recommended amount” of water per day is only five eight-ounce glasses (most experts believe you
should drink eight).

Once again, those who drank more glasses of water per day were more likely to evaluate themselves as
“very happy.”

The “10+ glasses a day drinkers” were statistically the most likely to be “very happy,” with 80 percent saying
so and 18 percent opting for “somewhat happy.”

But interestingly, the results showed a steady increase in “very happy” respondents as the number of
glasses of water consumed went up.

For example, of those who drank two glasses a day, only 34 percent were able to call themselves “very
happy” and of those who drank four glasses, 45 percent were “very happy.”

And the most likely group to rate themselves as “not very happy”? Those who drank zero glasses of water
per day, with 24 percent responding this way.

Not only that but those who drank 10+ glasses per day were also most likely to rate themselves as “very
energetic” (82 percent) and also most likely to rate themselves as “very successful” (67 percent).

“With the demands of everyday life, living a healthy lifestyle can sometimes be a challenge, said CEO Anat
Levi of O.Vine. “Staying hydrated is a big part of that.”

But staying properly hydrated can be a challenge for some, it turns out. According to the stats, three in four
Americans say they are too busy to drink the proper amount of water.

But even though they may lack the time, they are not in denial about its benefits.

For example, 73 percent of those surveyed say they are noticeably happier when they feel they’ve drunk
“enough” water and over half (54 percent) feel less productive at work if not properly hydrated.

It also could be helping how others perceive you, too, as 75 percent believe drinking the proper amount of
water is a sign of maturity. Non-alcoholic beverages are also top of mind with the sober curious movement
– and when out at a bar, 36 percent say they often choose water over alcohol.

“Drinking water is critical for our health, but it doesn’t have to be a mundane routine,” said Levi. “It’s one of
the reasons I’m excited to introduce alcohol-free O.Vine Wine Essence Water, a uniquely refreshing wine
grape-infused water born of a commitment to sustainability and wellbeing in an entirely new way.”

September 30, 2019
Circulation: 87,600

The Amount of Water ‘Very Happy’ People Drink Daily

September 30, 2019
Circulation: 87,600

If You Drink THIS Often You’re Probably Very Happy

Sam Berman

If you’re looking for a magical drink that can make you happy - you might not have to look far, according to
a new O.Vine study. Buzz60's Sam Berman has the full story.

“A new study found that drinking water is the secret to being happy.”

“The study conducted by OnePoll in conjunction with O.Vine also revealed that the average American drinks
5 glasses of water a day.”

“The O.Vine study found that people who aren’t properly hydrated might be too busy to drink the proper
amount of water.”

October 4, 2019
Circulation: 5,800,000

Psychology Around the Net: October 5, 2019

Alicia Sparks

This week’s Psychology Around the Net looks at new research involving music and personality traits,
learning how to talk to yourself with self-compassion, the possible link between air pollution and
violence, and more.

Apparently the Secret Depends On How Much Water You Drink: A recent OnePoll study surveyed 2,000
Americans on their water intake and happiness levels: 67% of participants who responded they drink “more
than enough” water described themselves as “very happy”; as the amount of water decreased, so did the
percentage of happy respondents.

September 30, 2019
Circulation: 52,300

If You Drink THIS Often You’re Probably Very Happy

Sam Berman

If you’re looking for a magical drink that can make you happy - you might not have to look far, according to
a new O.Vine study. Buzz60's Sam Berman has the full story.

“A new study found that drinking water is the secret to being happy.”

“The study conducted by OnePoll in conjunction with O.Vine also revealed that the average American drinks
5 glasses of water a day.”

“The O.Vine study found that people who aren’t properly hydrated might be too busy to drink the proper
amount of water.”

September 30, 2019
Circulation: 3,500,000,000

The Amount of Water ‘Very Happy’ People Drink Daily

October 1, 2019
Circulation: 5,000

DRINKING ENOUGH WATER COULD BE THE KEY TO FEELING “VERY
HAPPY”

Is drinking water the secret to feeling happy? According to new research, yes. A new study of 2,000
Americans – split between how much water they said they consume on an average basis – found that
you’re three times more likely to feel “very happy” if you feel you drink enough water. The results showed
that 67 percent of respondents who drank “more than enough” water evaluated themselves as “very happy,”
whereas only 21 percent of those who said they “didn’t drink enough water” said they’re “very happy.” The
statistic emerged in a new study, which was conducted by OnePoll on behalf of O. Vine. It also revealed
that the average American drinks almost five glasses of water per day, with the average respondent saying
the “recommended amount” of water per day is only five eight-ounce glasses. (Most experts believe you
should drink eight.) Once again, those who drank more glasses of water per day were more likely to
evaluate themselves as “very happy.”

The “10+ glasses a day drinkers” were statistically the most likely to be “very happy,” with 80 percent saying
so and 18 percent opting for “somewhat happy.”

Top seven reasons Americans don’t drink enough water
• I don’t feel thirsty that often: 44 percent
• I prefer to drink other beverages: 42 percent
• No time to get water: 34 percent
• I forget to: 33 percent
• I don’t like paying for bottled water: 25 percent
• I don’t trust water from the tap: 22 percent
• I don’t like the taste of water: 19 percent

October 1, 2019
Circulation: 8,610

Drinking More Water Leads To Increased Sense Of Happiness

Dave Creelman

Want to feel and be happier? Drink more water this study finds.

A new study of 2,000 Americans – split between how much water they said they consume on an average
basis – found that you’re three times more likely to feel “very happy” if you feel you drink enough water.

The results showed that 67 percent of respondents who drank “more than enough” water evaluated
themselves as “very happy,” whereas only 21 percent of those who said they “didn’t drink enough water”
said they’re “very happy.”

The statistic emerged in a new study, which was conducted by OnePoll on behalf of O. Vine. It also revealed
that the average American drinks almost five glasses of water per day, with the average respondent saying
the “recommended amount” of water per day is only five eight-ounce glasses (most experts believe you
should drink eight).

Once again, those who drank more glasses of water per day were more likely to evaluate themselves as
“very happy.”

The “10+ glasses a day drinkers” were statistically the most likely to be “very happy,” with 80 percent saying
so and 18 percent opting for “somewhat happy.”

But interestingly, the results showed a steady increase in “very happy” respondents as the number of
glasses of water consumed went up.

For example, of those who drank two glasses a day, only 34 percent were able to call themselves “very
happy” and of those who drank four glasses, 45 percent were “very happy.”

The study did not mention increased trips to the loo.

October 3, 2019
Circulation: 22,700,000

Of All The Happiness Studies In The World, This One May Affect You
The Most

Chris Matyszczyk

Could this possibly be a true indicator of happiness? Extreme happiness, that is.

Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek.
We strive every day.

We strive to be successful, attractive to others and, most of all, to be happy.

Meanwhile, scientists -- and charlatans -- all over the world try and help us in these quests.

I have a friend who's been to more self-help seminars than dates -- and he's been on a lot of dates. He's
still not happy.

I worry, therefore, every time I see a study that suggests the truly reliable indicators of happiness.

The most famous Harvard study -- a 75-year affair -- suggested that the true secret of happiness is good
relationships.

Yes, but that's not very helpful, is it? Finding and maintaining good relationships is really hard work.

Is there anything, then, that might offer a simpler path to a brighter day?

Well, my eyes have just fallen upon a study of 2,000 Americans.

It sought to determine if there was a link between happiness and water.

No, not living by the water. Drinking it.

And so a breathless New York Post offered: "Drinking enough water could be the key to feeling 'very
happy'."

You see, this survey didn't just limit itself to happiness. No, it wanted pointers to being very happy.
We Americans adore extremes, as the rest of the world knows.

And so it appears that 67 percent of those who said they drank "more than enough" water declared
themselves to be very happy.

This compared to a mere 21 percent of souls who said they didn't drink enough water but were still somehow
very happy.

I fear both statisticians and philosophers will race to drive a large-wheeled Ford F-150 through these
supposed results.

Just because someone drinks more than 10 glasses of water a day and claims to be very happy -- a fulsome
80 percent of these respondents -- doesn't mean that the 10 glasses of water are what made them very
happy.

Oh, but in the survey the more glasses of water people said they drank per day, the happier they claimed
to be.

Surely 8 out of 10 psychologists would love that correlation.

I feel the need to interject here, before you start throwing solid items at your screen.

It's worth considering who performed this research and why. Well, it was the work of OnePoll on behalf
of O.Vine Wine Essence Water.

Which sounds like a product that may enjoy some emotional contradictions.

Naturally, I cannot take such a facile route to extreme happiness without mounds from several salt mines.
I will, though, offer a marginally mischievous extrapolation from this research.

75 percent of these fine Americans believe that drinking the right amount of water is a sign of maturity.
Everyone knows maturity makes you very happy.

October 3, 2019
Circulation: 1,200,000

Study: Secret To Happiness – Is Drinking 8 Glasses Of Water Daily?

Ben Renner

NEW YORK — Who would have thought the secret to happiness would be something as simple as drinking
enough water? A new study finds that you’re three times more likely to feel “very happy” if you believe you
drink enough water regularly.

The study asked participants about their water consumption on a daily basis and overall feelings of
happiness. Data was pulled from a survey of 2,000 Americans commissioned by beverage company O.
Vine

While most doctors recommend drinking at least 64 ounces, or eight eight-ounce glasses, of water per day,
the average study participant reported drinking only about five glasses per day. In fact, the average
participant incorrectly said that five glasses was the daily doctor recommended amount.

Regardless of how much water each study participant was actually drinking each day, 67% of respondents
who reported drinking “more than enough” water said they are “very happy.” Conversely, only 21% of those
who said they “didn’t drink enough water” said they’re “very happy.”

So, it seems the real key to happiness is believing you are drinking enough water, even if it is technically a
bit below doctors’ recommendations.

Still, the more water consumed on a day-to-day basis, the more likely participants were to be pleased with
their lives. Participants who reported drinking 10 or more glasses of water per day were the most likely to
call themselves happy. Among that group, 80% reported feeling “very happy” while 18% opted for
“somewhat happy.”

Besides just feeling happier, a majority of those who drank 10+ glasses of water per day also reported
feeling “very energetic” (82%). Two-thirds of this group also called themselves “successful.”

Perhaps unsurprisingly considering the study’s other results, participants who reported drinking zero
glasses of water per day were the most likely group to call themselves “not very happy.” In all, 24% of these
participants reported feeling this way.

“With the demands of everyday life, living a healthy lifestyle can sometimes be a challenge,” says O. Vine
CEO Anat Levi in a statement. “Staying hydrated is a big part of that.”

Additionally, many of the study participants (75%) said they are simply too busy to drink enough water.
Other reasons listed by participants as to why they don’t drink enough water included not feeling thirsty all
that often (44%), preferring other beverages (42%), simply forgetting (33%), not wanting to pay for bottled
water (25%), being afraid of tap water (22%), and not enjoying the taste of water (19%).

Despite this clear lack of motivation to stay hydrated, 73% said they feel noticeably happier once they feel
they have had “enough” water. Over half (54%) also said they feel less productive at work if dehydrated.

A vast majority (75%) of study participants indicated that drinking enough water on a daily basis is a sign
of maturity, and 36% said they usually opt for water over alcohol while out on the town with friends.
The survey was conducted by OnePoll.

October 6, 2019
Circulation: 1,600,000

Americans Who Drink This Much Water a Day Are More Likely to Report
Feeling ‘Very Happy’

Is drinking water the secret to feeling happy? Probably not, but this new survey says that it may be indicative
of a person’s happiness.

A new survey of 2,000 Americans that asked how much water they consumed on average, found that they
were three times more likely to feel “very happy” if they reported drinking enough water.

The results showed that 67% of respondents who drank “more than enough” water evaluated themselves
as “very happy,” whereas only 21% of those who said they “didn’t drink enough water” said they’re “very
happy.”

The statistics emerged in a poll conducted by OnePoll on behalf of O. Vine. It also revealed that the average
American drinks almost five glasses of water per day, with the average respondent believing the
“recommended amount” of water per day is only five eight-ounce glasses (most experts believe you should
drink eight).

Once again, those who drank more glasses of water per day were more likely to evaluate themselves as
“very happy.”

The “10+ glasses a day drinkers” were statistically the most likely to be “very happy,” with 80% saying so,
and 18% opting for “somewhat happy.”

But interestingly, the results showed a steady increase in “very happy” respondents as the number of
glasses of water consumed went up.

For example, of those who drank two glasses a day, only 34% were able to call themselves “very happy,”
and of those who drank four glasses, 45% were “very happy.”

And the most likely group to rate themselves as “not very happy”? Those who drank zero glasses of water
per day, with 24% responding this way.

Not only that, but those who drank 10+ glasses per day were also most likely to rate themselves as “very
energetic” (82%), and also most likely to rate themselves as “very successful” (67%).

“With the demands of everyday life, living a healthy lifestyle can sometimes be a challenge, said CEO Anat
Levi of O.Vine. “Staying hydrated is a big part of that.”

But staying properly hydrated can be a challenge for some, it turns out. According to the stats, three in four
Americans say they are too busy to drink the proper amount of water.

But even though they may lack the time, they are not in denial about its benefits.

For example, 73% of those surveyed say they are noticeably happier when they feel they’ve drunk “enough”
water, and over half (54%) feel less productive at work if not properly hydrated.
TOP 7 REASONS AMERICANS DON’T DRINK ENOUGH WATER
1. I don’t feel thirsty that often 44%
2. I prefer to drink other beverages 42%
3. No time to get water 34%
4. I forget 33%
5. I don’t like paying for bottled water 25%
6. I don’t trust water from the tap 22%
7. I don’t like the taste of water 19%

October 8, 2019
Circulation: 157,900,000

You have a greater chance of being ‘very happy’ if you drink this much
water a day

Is drinking water the secret to feeling happy? According to new research, yes.
A new study of 2,000 Americans — split between how much water they said they consume on an average
basis — found that you’re three times more likely to feel “very happy” if you feel you drink enough water.
The results showed that 67 percent of respondents who drank “more than enough” water evaluated
themselves as “very happy,” whereas only 21 percent of those who said they “didn’t drink enough water”
said they’re “very happy.”
The statistic emerged in a new study, which was conducted by OnePoll on behalf of O. Vine. It also revealed
that the average American drinks almost five glasses of water per day, with the average respondent saying
the “recommended amount” of water per day is only five eight-ounce glasses (most experts believe you
should drink eight).

Once again, those who drank more glasses of water per day were more likely to evaluate themselves as
“very happy.”
The “10+ glasses a day drinkers” were statistically the most likely to be “very happy,” with 80 percent saying
so, and 18 percent opting for “somewhat happy.”

But interestingly, the results showed a steady increase in “very happy” respondents as the number of
glasses of water consumed went up.

For example, of those who drank two glasses a day, only 34 percent were able to call themselves “very
happy,” and of those who drank four glasses, 45 percent were “very happy.”

And the most likely group to rate themselves as “not very happy”? Those who drank zero glasses of water
per day, with 24 percent responding this way.

Not only that, but those who drank 10+ glasses per day were also most likely to rate themselves as “very
energetic” (82 percent), and also most likely to rate themselves as “very successful” (67 percent).

“With the demands of everyday life, living a healthy lifestyle can sometimes be a challenge, said CEO Anat
Levi of O.Vine. “Staying hydrated is a big part of that.”

But staying properly hydrated can be a challenge for some, it turns out. According to the stats, three in four
Americans say they are too busy to drink the proper amount of water.

But even though they may lack the time, they are not in denial about its benefits.

For example, 73 percent of those surveyed say they are noticeably happier when they feel they’ve drunk
‘enough’ water, and over half (54 percent) feel less productive at work if not properly hydrated.

It also could be helping how others perceive you, too, as 75 percent believe drinking the proper amount of
water is a sign of maturity. Non-alcoholic beverages are also top of mind with the sober curious movement
— and when out at a bar, 36 percent say they often choose water over alcohol.

“Drinking water is critical for our health, but it doesn’t have to be a mundane routine,” said Levi. “It’s one of
the reasons I’m excited to introduce alcohol-free O.Vine Wine Essence Water, a uniquely refreshing wine
grape-infused water born of a commitment to sustainability and wellbeing in an entirely new way.”

TOP 7 REASONS AMERICANS DON’T DRINK ENOUGH WATER
1. I don’t feel thirsty that often 44%
2. I prefer to drink other beverages 42%
3. No time to get water 34%
4. I forget to 33%
5. I don’t like paying for bottled water 25%
6. I don’t trust water from the tap 22%
7. I don’t like the taste of water 19%

October 31, 2019
Circulation: 75,500

4 Fancy Food Trends to Watch

Casey Gale

Every June, the Summer Fancy Food Show takes place at Javits Center in New York City for a peek at the
specialty foods expected to be trending in supermarkets — and showing up on menus — across the country.
The show is the largest specialty food industry event in North America, along with its West Coast sister
event, the Winter Fancy Food Show, held in San Francisco. The show features educational seminars on
the latest industry innovations, a live pitch competition in front of expert foodservice buyers, and, of course,
more than 1,000 exhibitors eager to show off their hottest products.

Here are a few of the most-talked about F&B products showcased in New York that are expected to gain
popularity in 2020, as identified by The Washington Post.

Collagen
Individuals interested in health and beauty know that products with collagen, a structural protein found in
skin and other connective tissue, can help create glowing skin — though research is limited on the topic.
While beauty bloggers have been promoting collagen powders and the like in recent years, collagen will
soon be incorporated into all sorts of snacks and drinks like Coco Luxe, a coconut milk that contains
collagen and acai.

No longer just a hot beverage to sip on a rainy morning, tea is getting reimagined by specialty food
companies as a beverage laced with alcohol. Owl’s Brew is combining tea — including white tea, English
breakfast, and Darjeeling — with a malt base for what they’re calling “Boozy Tea.”

Sober-Curious Drinks
On the flip side, those interested in living a sober lifestyle have plenty of new drinks to try as well, with
companies creating concoctions that go beyond typical seltzer and soda offerings. Töst, for example, is a
fizzy drink made with white tea, cranberry, and ginger that comes packaged in a wine bottle. Additionally,
sober-curious drinkers can take a sip of O. Vine — a sparkling water made with grape skins.

Cheese, Rebranded
There are new ways for cheese lovers to indulge, beyond charcuterie boards and pasta pairings, with bite-
sized cheese snacks on the go. RifRaf single-serve ricotta cups have unusual flavor profiles like strawberry
balsamic, and Spēka is a chocolate- or caramel-covered bar whose primary ingredient is cottage cheese.

November 15, 2019
Circulation: 1,800,000

9 non-alcoholic drinks made for celebrating

Simone Olivero

We giggle at #WineMom memes as much as the next parent, but there’s something to be said about staying
sober while still celebrating (Hello, 6 a.m. toddler wake-up calls!). Raise a glass without worry by pouring
one of these tasty non-alcoholic drinks.

1. O Vine White Wine Essence Water
This may just be the closest thing to real vino—minus the buzz. During the traditional winemaking process,
roughly 25 percent of the grapes used (mostly skins and seeds) are tossed as waste. Israel’s Galil Mountain
Winery developed a process that captures the taste, aroma, colour and antioxidants hidden inside used
wine-grape skins and seeds to create “wine” that is free of alcohol. Choose from red, white, sparkling,
chardonnay or cabernet sauvignon water essences. $50, waterwine.com

November 18, 2019
Circulation: 5,300,000

The Unconfirmed Miracle of “Wine Essence Water”

Amy Glynn

I’m fine with admitting that the idea of “enhanced water” tries my patience. The recycling footprint alone can give
me the heebie-jeebies, and that’s before you get into the gimmicks and snake oil and shenanigans around the
stuff folks enhance it with. Although I will happily drink all the LaCroix in your fridge (unless it’s the coconut flavor,
that one gives me the creepies), I tend to feel that in mine, plain old H2O, with or without the addition of some
CO2, is sufficient. I have no need to make water weird, expensive, catastrophically overpackaged, or laden with
expectations about what extra health-enhancement mission it purports to be on.

But what can I say? If you write about beverages, folks will send you crazy things to sample. And sometimes you
get kind of surprised.

Galil Mountain Winery, in Israel’s Upper Galilee Mountains, has developed a patent-pending process for
upcycling the valuable, nutrient-rich grape skins and seeds discarded in the winemaking process, infusing them
into water both with and without added carbonation. They call it “wine essence water,” and there are still and
sparkling versions of both red (from Cabernet Sauvignon, Merlot, Petite Verdot and Syrah grapes) and white
(from Sauvignon Blanc, Chardonnay and Gewurtztraminer). It’s non-alcoholic, low-calorie (it’s about 15 calories
per serving and has something around 4g of sugars, for you Keto-people), Kosher, and free of chemical additives.
It captures important, health-preserving antioxidant compounds present in the skins and seeds of wine grapes,
notably but not solely resveratrol and caffeic acid. It comes in sturdy, heavy-in-the-hand glass bottles so it feels
substantial and more importantly, doesn’t add to your probably-catastrophic plastic footprint. All good, but as with
everything else in the beverage aisle, meaningless if what’s inside the bottle tastes bad.

I’m not a good liar, so I’ll come out and say it: my expectations were low when I tried this stuff. Kitch-water. For
“lifestyle” people. One more addition to an already deafening multitude of basically identical products. All of that.
Annnnnd … I was wrong. This stuff is refreshing, tasty and doesn’t feel fake or silly. It’s not non-alcoholic wine
and it isn’t trying to be (which is fine with me). It’s a grown-up infused water with above-average sustainability
creds. (For me in California it certainly has a long-distance shipping issue, but so does every bottled water brand
other than arguably Calistoga.) I love the look and the heft of the bottles; they feel expensive-and they are. A
pack of 12 of them sells for $70 on Beverageuniverse.com, so I’d mentally put it on the “adult-grade mocktail”
shelf and not the “water” one. If you’re thinking “yes but is it worth it?” I’d say it probably depends on what you’re
looking for. For people who struggle with their relationship to alcohol, or people who are prone to feeling deprived
and resentful when everyone else is drinking and they’re not, I’d say absolutely.

Because here’s the thing: O. Vine did something I would have told you was impossible. It duped my reptile-brain
completely. As in, it felt like I was drinking a glass of wine and short-circuited the freaky little dopamine loop that
makes people feel left out and anxious when they’re watching everyone else enjoy a drink. It completely satisfied
my need for an adult beverage. It’s closer to a wine spritzer than it is to a LaCroix, but it’s completely without
alcohol. I’d happily keep a stash of this stuff in my fridge full-time, and for people who need to chill out and
renegotiate their relationship with wine, it might just be the equivalent of a nicotine patch.

Jesus of Nazareth’s first public miracle, according to the Gospel of John, was turning water into wine at a wedding
feast in Cana. Not far away from there, Galil Mountain Winery is now pretty much turning wine into water. It’s
probably overly cheeky to call it a miracle, but it’s certainly a smart thing to do with winemaking waste. Even if
you’re not specifically looking for a sober alternative to wine, it’s a tasty drink to be enjoyed any time. If you are
specifically looking to de-escalate your consumption, I honestly think O. Vine is a great option.

November 20, 2019
Circulation: 10,800

Instagram

@kathleenwillcox

November 21, 2019
Circulation: 2,190

O. Vine Makes Wine Essence Flavored Water

Andrew Chalk

Flavored water seems to be everywhere. Now O.Vine has come out with wine flavored water. It is non-
alcoholic and available in red or white, still or sparkling. I just tried a media sample and they do indeed taste
of wine, in a very generic sense. There is nothing so precise as vintage dating or wine 'story' on the label.
They are made from the skins and seeds of wine grapes so the red has a nuance (a hint of) red fruit
(strawberry seems to be most dominant) and the white tastes most prominently of the gewürztraminer and
sauvignon blanc used in its blend.

Chardonnay, says O.Vine, is the other grape used in the white, while the red is cabernet sauvignon, merlot,
petit verdot, and syrah, although I could not recognize the specific grapes used in that blend.

If you want the still variant of either one but can only find the sparkling one, just leave it in the glass for an
hour, after which time the effervescence has dissipated and you can’t detect the difference.

Also, screw the cap of unfinished bottles back on tightly. I put one bottle on its side in a backpack. Two
hours later three quarters of it had leaked out. I am not limp-wristed about screwing caps back on bottles
and suspect that these simply had a poor fit.

O.Vine Wine Essence Water is available for an SRP of $4.99 in a 12.2 oz bottle (although cans would be a
more practical container -- one of my samples smashed in shipping). Buy it at the O.Vine website, Amazon,
Macys.com, and in stores at Neiman Marcus’s flagship store in NYC and at 120 CostPlus stores nationwide.
More outlets are coming, says O.Vine.

November 22, 2019
Circulation: 1,103

Instagram

@rshreeves

December 2, 2019
Circulation: 5,000

O.Vine: The Wine Alternative

Brianne Coehn

Disclaimer: these beverages were received as samples

Wine plays an important part of my life. Personally, I love wine and professionally I find myself around wine
regularly. Believe it or not, I don’t drink a lot of wine. I do taste a lot of wine. But in a regular week, I might
only drink a glass or two, and it’s not uncommon for me to go wine-free for an entire week. As I get older I
certainly find that those around me are drinking less and for good reasons: they’re pregnant, doing a
cleanse, or on the Whole30 train. I also have sober people in my life, those in recovery, and people who,
in general, just don’t like to drink.

There have been some recent studies that seem to reinforce what I’m seeing in my own life. I recently read
THIS article on The Guardian about how alcohol consumption by millenials is on the decline. Similarly, I
can’t seem to pick up a wine trade mag without seeing an article about the low/no alcohol trend. And more
frequently in restaurants, I’m seeing non-alcoholic mixology drinks on the cocktail list.

As a host in my personal life and as an event producer by trade, I frequently am tasked to come up with
non-alcoholic alternatives to serve guests. There’s the requisite still and sparkling water (which isn’t too
exciting). You can layer in soda or juice, but being that I am in LA, people tend to shun sugar. Let’s face it,
the non-alcoholic drink segment is quite boring.

When I got an email from a wine PR firm to sample a non-alcoholic beverage, I was intrigued! The product
is O. Vine Wine Essence Water. Their patent pending sustainable production method upcycles grape skins
and seeds (from Galil Mountain Winery in Israel) used in winemaking and captures their taste, aroma, color,
and antioxidants. The result is alcohol-free O.Vine, a wine grape infused water that is light, dry, crisp, and
low calorie. I count three LA-friendly descriptors in that sentence: sustainable, upcycle, and antioxidant! I
enthusiastically requested samples.

Fast forward. The samples have arrived, and I have to say, this might be the most exciting non-alcoholic
beverage since millennials discovered La Croix!

I was sent both their white and red wine essence water. And both the white and red have a “still” and “gently
sparkling” option. I have to say that they are simply delicious! So much so, that I am producing an event
next month and will prominently feature O.Vine as a non-alcoholic alternative for our guests.

O. Vine Red Wine Essence Water (Still & Gently Sparkling)
Featuring Cabernet Sauvignon, Merlot, Syrah, and Petit Verdot wine grapes.

O. Vine White Wine Essence Water (Still & Gently Sparkling)
Featuring Sauvignon Blanc, Gewürztraminer, and Chardonnay wine grapes.

O.Vine is a great non-alcoholic holiday drink option. For your friends who don’t want to over-imbibe, this is
a great alternative. They can enjoy this drink, have something more exciting than water, and people might
not even know they aren’t drinking! A perfect replacement for Martinelli’s on NYE!

O.Vine comes in 12.2 oz bottles (350mL) and with a suggested retail price is $4.99 per bottle. It can be
found online at Amazon and Macy’s. Also, in-store at Neiman Marcus (NYC location only) and at
WorldMarket locations across the country.

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