9191 Alexanders Life Master

BEHIND THE WHEELsaformerentrepreneuroftheyear,itshould
surprise no-one that Alexander Brimelow is
continuing to thrive in the business world’s

Afast lane. Never one to take a back seat,
Reflecting on how it all began, Alexander said:
“Because I was selling high-end cars through my
prestige car garage (Alexanders Prestige), I adhered
to extremely high standards. Sarah went out to buy
the 36-year-old Yorkshireman is driving standards of a lorry – she went to four or five different dealers that
excellence in the world of equine transport. were around at that time – but not one of them took
her seriously. “She wasn’t happy with what she was
Alexanders Horseboxes have become as familiar a seeing in terms of the little 3.5 tonne vehicles, so I
sight at horse shows the length and breadth of Britain, got involved. I started to look myself, and we ended
mainland Europe and beyond as world number one up buying a lorry privately. Then one day, she was
showjumper Scott Brash receiving a winner’s rosette, heading across the M62 in the lorry, and the horse
which is wholly appropriate given the company’s link was kicking the bulkhead behind the driver. It got to Alexanders Horseboxes are among
with Brash as one of their sponsored riders. the point where it was nearly coming through, and British Showjumping’s most valued
she was so scared that she came sponsors and Alex Brimelow is
And Brash is not alone, with straight back home. unequivocal about why they back
other top riders like Shane “It was then I thought that I the sport to such a degree.
Breen, Tina Fletcher, Michael would build her one. A friend of “We have a passion for the sport and
Whitaker and Tim Stockdale mine built trailers, so we set up Alexanders are the only Horsebox
also part of the Alexanders Company that really put profits back
and built a box for Sarah. When into the industry. No one else does
Horseboxes stable - enjoying it arrived at the car garage, one what we do. We commit £200,000
a soaraway success story of her friends went crazy and a year to supporting shows,” he
that only began 10 years ago wanted to buy it. So, being a car said. “We are title sponsors of the
when Alex’s showjumper wife dealer I sold it to her and built Scope Festival and we sponsor
Sarah found her progress Sarah another one! It basically at Hickstead. Our show calendar
stalled in terms of finding a went from there. consists of 16 shows throughout
the UK, and we are just looking at
suitable vehicle for horse travel Europe now and are pulling together
requirements. His response was “Over three or four years, we sold a strategy to market Alexanders and
to found a horsebox company. a lot of lorries. Because we had such high standards Lehel with force.
in the car industry with the way that we marketed, The passion doesn’t stop there
Getting started the way we dealt with people, the common courtesy though as Alexander is keen to point
– if something went wrong, we sorted it – they out. ‘’Our yard in County Durham,
The business has now grown into a 22,000 square which is owned by my fellow
foot dealership in Boroughbridge, North Yorkshire, all became factors in building our reputation for business partner, is home to rider
with nine different horsebox models housed in a horseboxes. I adopted all of the methods of painting Emma Stoker and nine full time staff,
bespoke heated showroom and accompanied by an a car to painting a horsebox in the body shop, so we all dedicated to Team Alexanders.
extensive workshop facility and after-sales service had the best paint finish on the market. We started They are currently preparing a full
that provide unshakeable foundations for Alexanders to develop the brand, and it got busier and busier.” team of horses to hit the road for the
Horseboxes to flourish. Sunshine Tour – all in their new 26t
Lehel Predator 7 stall of course!”

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Making
an Event
of it...

Alexanders announces sponsorship of the
prestigious Mitsubishi Motors Badminton
Horse Trials.
Badminton has long been one of the most
exciting events on the equestrian calendar.
As one of the first major events of the season
it attracts hundreds of thousands of visitors
every year. The trials are well known for being
extremely challenging, including a demanding
cross country track to test the horse and rider
to their limits. The three-day event is one of

only six CCI**** events, and as such it attracts

top names from all over the world. Past
winners include Mark Todd, Pippa Funnell,
William Fox-Pitt and Mary King. Alexanders are
proud to be part of this world class event and
are situated at the Silver Birch fences in the
complex just north of the Lake.

Sponsoring
the Supreme
Hack
Championship
at Hickstead

Alexanders sponsor the supreme Hack class
at the Royal International Horse Show,
Hickstead. Jordan Cook’s Fleetwater Xecutive
claimed the Alexanders Horseboxes Supreme
Hack Championship in ultimate style in front
of packed crowds on the hallowed turf of
the Hickstead International Arena. In a hack
class, the judges are looking for a horse with
expressive and consistent movement, self-
carriage and above all beautiful manners. The
Supreme Hack class at Hickstead draws top
quality horses from all over the country, to win
this title is a fantastic achievement. Alex and
Julian of Alexanders Horseboxes were on hand
at the show to present the prize to the worthy
winner.

52

SSTTRROONNvGG MAN
VAN

The World's Strongest Man
has gone head to head
with the world's strongest
horsebox ahead of a
challenge on his title.

Brian Shaw, the world’s strongest Alex, who was at the wheel of the
man, may hold world records for his horsebox for the challenge, said:
825lb squat and 880lb deadlift - but "We believe our horseboxes are the
he proved no match for a 3.5-tonne strongest and safest on the market and
horsebox built by Yorkshire company while they have gone through vigorous
Alexanders Horseboxes. testing and are trusted by the best
Alex Brimelow, who owns the riders in the world, we thought the real
Boroughbridge-based firm, challenged challenge would be to get Brian on the
6ft 8inch Shaw to a game of tug of case as he's an absolute powerhouse.
war with his VCA-approved 125BHP He was a real gentleman and while he
Windsor horsebox, which he believes is isn't a great loser, he did see the funny
the strongest on the market thanks to a side in this case."
specially-reinforced steel bulkhead and The Windsor is one of a range of four
self-collapsing breast bar system. horseboxes made by Alexanders, who
After meeting in Boroughbridge to are also behind the luxurious Lehel
capture the battle on film, the £40,000 range in Britain. Owners include world
horsebox overpowered the 32 year-old number one showjumper, Scott Brash
muscle-man. MBE, Shane Breen and Tim Stockdale.

Proud to The Royal International at Hickstead with a chance of qualifying for the
sponsor hosts competitions across various series final. This is the only opportunity
the Royal disciplines, all showcased at one of for British fans to see their team
International the biggest outdoor shows in the compete on home soil. Alongside this
Horse Show, country. The show is home to the world class showjumping, competitors
Hickstead Queen Elizabeth II Cup, one of the most come from all over the country to
coveted titles on the national circuit, contest national showing classes
as well as the Longines King George V including the British Horse Society
Gold Cup, one of the oldest and most Supreme Horse and the Underwood
prestigious classes in the world. The Supreme Pony Championships. There’s
RIHS also hosts the home leg of the also scurry driving, carriage driving,
Furusiyya FEI Nations Cup™, presented side-saddle classes, as well as fabulous
by Longines. Teams of four are selected hospitality facilities.
to compete for their country to be in

53

Alexanders Show Timeline

BSPS Badminton
Winter
Champs

Hickstead Scope Hickstead
All Royal

England International

Blenheim National
Palace Dressage

AlexandersTM Our franchised
Horseboxes

Alexanders Horseboxes was created after company founder Alexander Brimelow tried to buy
a horsebox with his wife, and thought it could be better. Having established high expectations
for customer service through Alexanders Prestige, he felt there was a gap in the equine market
for high quality vehicles, made by a firm with a fastidious attention to detail and an interest in
people. Now, the company has its own range, designed in-house, and is known across the world.​

AlexandersTM
Horseboxes
(Scotland)

Our latest facility has opened in Dumfries and is run by experienced equestrian vehicle retailers
Steven and Kirsty Hogg. They have on offer the entire Alexanders range of horseboxes.

54

Royal Bolesworth
Windsor

Great Royal
Yorkshire Highland

HOYS Your
Horse
Live

dealers worldwide AlexandersTM
Horseboxes
(Switzerland)

Our Eurpean mainland operations centre is in the beautiful district of Frenkendorf, just
outside Basel. Here at the Nef Truckcenter AG, our experienced equestrian sales staff are

on hand to service Switzerland, France, Germany , Autria, Blgium and the Netherlands.

AlexandersTM
Horsetrucks
(Australia)

Alexanders Horse Trucks is an officially appointed distributor in Australia for Alexanders
Horseboxes from the UK. Stocking the entire Alexanders range and bring safety, quality and

affordablity in horse transport to Australia.
5555

by Alexanders

KING

OF THE

ROAD

Since 1912 the family run company Lehel has operated
from the heart of Hungary, evolving from commercial
and ceremonial horse drawn carriages to Formula 1
luxury hospitality lorries. Born from the marriage of
century-long craftsmanship and equestrian tradition,
Lehel Horseboxes is one of the most established names
in luxury transportation.
Our current range extends from competition carriages to
the most sophisticated and opulent equine and motor-
sport transporters. The Lehel adage of ‘Beauty, Function
and Freedom’ befits their ability to create infinite variety,
versatility and stunning creative solutions. With an
outstanding lineage of handmade manufacturing each
horsebox is made using traditional methods combining
the finest materials, offering the utmost quality and
increased longevity.
Lehel UK is owned by the North Yorkshire based,
Alexanders Group. With their multi-award winning back
ground and reputation for the highest level of customer
service, owning a Lehel Horsebox will be the best choice
you will ever make.

56

Lehel by Alexanders must be used and maintained in
57 accordance with the vehicle handbook provided by us.

by Alexanders

7.5t

The Lehel 7.5t displays all the characteristics of the Lehel range with a practical 2 or 3 stall horse
area and compact but spacious feeling living area that comfortably sleeps up to 4 adults. This is a
lorry that can be enjoyed by any family for long weekend shows or simply for day events. With the
unique Lehel triple opening continuous glass window systems as standard and the latest floating
back end ramp design this will be the talk of any show ground.

58

From 1 to 3 stall, from professional to sheer luxury...

...the only limitations are your imagination

Our bespoke design service gives
you complete control of all colours,
sizes, specifications and finishes,
right down to the smallest details
such as our cut crystal champagne
flutes, which makes owning a
Lehel by Alexanders the ultimate
statement.

59

12tby Alexanders
16tand

At 12t to 16t this Lehel retains all the features of the 7.5t but with the option of up to 4 stalls and
really starts to tick all the boxes for many professional users as well as busy family teams who are
on the showground for the week. The 16t is the only horsebox on the market that’s available with
3 slide outs and 1 pop up, allowing generous overnight accommodation for 6-8 people. The 12-16t
range comes as standard with our super ‘concussion free’ shock absorbing horse floor and triple
opening windows system as well as full size under floor storage.

60

From 2 to 4 stall, from professional to sheer luxury...

...the only limitations are your imagination

Our bespoke design service gives
you complete control of all colours,
sizes, specifications and finishes,
right down to the smallest details
such as our cut crystal champagne
flutes, which makes owning a
Lehel by Alexanders the ultimate
statement.

61

by Alexanders

18t

The Lehel 18t will not only thrill but also inspire, from its super shock absorbing flooring for your
horses to the elegant but very practical living accommodation, the 18t is an all-round winner. With
up to 7 stalls it caters for the needs and requirements of any professional user for those months
away on the continent or simply to add maximum comfort and convenience to weekend shows.
With ample storage and a vast choice of extras to complete your horsebox to your own personal
tastes and requirements, the world is your oyster with this one with the full options of a Drag
trailer to carry another 6 horses or more living or both.

62

From 3 to 14 stall, from professional to sheer luxury...

...the only limitations are your imagination

63

by Alexanders

26t

The 26t is our flagship, an instant head turner when pulling into any show ground. With its grand
looks and latest technology, this horsebox is ready for any show or event you can throw at it.
We pride ourselves on the experience and ability to create a real home from home. including
practicalities such as a washing machine, or finishing touches such as the latest Miele coffee
machine. Not forgetting what happens in the back we can honestly say the Lehel horse area is one
of the finest in the world today. With all the standard features we feel necessary and an almost
infinite list extras, the 26t is a force to be reckoned with. There is also the option of a drag trailer to
give you space for 6 extra horses or more living.

64

From 3 to 14 stall, from professional to sheer luxury...

...the only limitations are your imagination

65

by Alexanders

PROFESSIONAL

Alexanders fully recognise and understand the need and use for all professionals. Alongside our
own show jumping team we have developed a bespoke built lorry to serve your needs, so if you
don’t want the flash and luxury of our predator range you can simply request whatever your
require, from smaller living to sleeping upto 10 people. All you need to do is tell us and we will
deliver the product that you desire. With over 100 years of manufacturing experience, we can turn
your dream into reality.

66

From 3 to 14 stall, from professional to sheer luxury...

...the only limitations are your imagination

67

by Alexanders

SPORTLINE

26t Lehel

We also recognise that requirements can vary, so we have brought to the market the Alexanders
Sportline. This horsebox can be manufactured on a new or pre-owned chassis in a more
streamlined fashion. With a more concise list of extras available the Sportline is of Lehel quality
but with a smaller price ticket and less fuss. Still sleeping upto 6 people and carrying 6 horses the
Sportline is a force of its own.

68

From 3 to 14 stall, from professional to sheer luxury...

...the only limitations are your imagination

69

Alexanders Horseboxes

Alexanders Horseboxes and Lehel by Alexanders are members of the Alexanders group,
created in 2005 after the establishment of parent company Alexanders Prestige. All of the
companies in the Alexanders group are built on the belief that the experience of buying a
car or horsebox should be the best it can be. Each customer should have a unique personal
experience, and the product should be faultless. Alexanders has called Boroughbridge, North
Yorkshire, its home since the company was created by Alexander Brimelow and Andrew North,
who had each been working in the automotive industry for a number of years.

70

Born out of Prestige

Together, they set about making Alexanders what is to today, with an emphasis on people,
quality and being the best. We take pride in being able to guide each of every one of our
customers, whether new or returning, through every part of vehicle ownership – the buying,
financing, servicing and selling – all from under one roof. We have one of the largest heated
showrooms in the UK, which is one doorway from our servicing department and valeting bays.
Along with Alexanders Prestige, Alexanders Horseboxes, and Lehel by Alexanders, we also
include Harvey Cooper Cars of Ripon in the Alexanders Group.

71

Alexanders Prestige is a specialist not only in selling sports, prestige and 4x4 cars, but
buying and sourcing them too. Whatever brings you to us, our aim is to make the process
as easy and enjoyable for you as possible. We’re always available to talk on the phone, or

to sit down over a cup of tea or coffee in our showroom. You’re always welcome.

​Lehel by Alexanders is our flagship luxury horsebox range. Working together with the
Hungarian coachbuilder, which traces its roots to the early 1900s, we are proud to offer a

range of the most beautiful and luxurious horseboxes in the world.

73

​
Alexanders Horseboxes was created after company founder Alexander Brimelow tried
to buy a horsebox with his wife, and thought it could be better. Having established high
expectations for customer service through Alexanders Prestige, he felt there was a gap
in the equine market for high quality vehicles, made by a firm with a fastidious attention
to detail and an interest in people. Now, the company has its own range, designed in-

house, and is known across the world.

​
Ripon-based Harvey Cooper Cars shares the same values as the rest of the Alexanders
Group and specialises in premium vehicles for a wide range of budgets – starting from

sporty superminis, up to executive saloons and refined SUVs.

74

“I am very proud to be associated with Alexanders Horseboxes.
They have pushed themselves to be market leaders in horseboxes,
and are now a recognised worldwide brand. Having researched

thoroughly, I decided on Alexanders. My horses are the most
important thing to me, and for all the miles that I do, it is important

that I have the strongest and safest horsebox on the market, and
because of their safety features, I chose Alexanders. My Alexanders
Windsor gives me the flexibility to move my top horses, like Hello

Sanctos, around Europe in a low cost, safe and easy way.”

Scott Brash

“I am so appreciative of all the support and advice that Alexanders
have given me. It is very rare to find qualities such as honesty and in
person. You have done a wonderful job and put me at ease, helping

at each step of the way.”

Lynn Henry

“I’ve been travelling horses for more than 40 years, and our horses
are pretty valuable horses, and they’re big horses who are pretty
strong and so it’s really important to us that the vehicle that we

transport them in allows them to arrive for their competitions
feeling fit and well, in a good state of mind as, as well as being
technically strong enough to travel our horses. It’s going to get a lot

of use.”

Richard Davison

“This is to certify that Jules Ekin of Alexanders Horseboxes truly is
the god of horseboxes. He is deserving of this title for his unfailing

patience and good humour in the face of adversity (and very
awkward customer) and his amazing ability to “sort it”. Thanks
a million cocker, from your ever grateful customers, Lucy, Steve,

Eclipse, Steph”

Lucy Findley

Alexander House Boroughbridge North Yorkshire YO51 9LS
T +44 (0)1423 325800

www.alexandersprestige.co.uk
www.alexandershorseboxes.co.uk

www.lehelhorseboxes.co.uk
www.harveycoopercars.co.uk