Lora K Listing Presentation

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PERSONAL PROFILE EXPERIENCE

Professional and polished with a record Realtor, Associate Broker | Max Broock Realtors • 2001 - Present
of success, Lora brings a personalized
approach to every client. As a Top 1% Specializing in;
Realtor in the U.S., she always puts clients
first. Real estate isn’t just selling and • Luxury Properties • Market Trends and Pricing Specialist
buying, she wants her clients to be fully • New Construction • Condominiums
comfortable while making this major life • Relocation Certified • Estates and Trusts
decision.

With her intuitiveness, resourcefulness ACKNOWLEDGMENTS
and compassion, Lora is a skilled
communicator poised to deliver an Top 1% of Realtors® Nationally • 2014 - Present
elevated real estate experience to clients. Top Producer • 2004 - Present
HourRMEGISaTEgR OaNLzINEiAnT e All Star • 2014 - Present
She has expert knowledge of the area – 2017gmaRronelinea.colmt/Borearkfa®st of the Year • Max Broock Realtors Birmingham

especially the luxury and upscale markets. 90% of our business is repeat or referral
Backed by a highly trained team, they

Greaterhandle selling and buying seamlessly,
Metropolitanwith ease and skill. Her attention to detail
is supported by technology-forward
LORA K COLLABORATION
Association ofthinking. Her team uses the latest systems
Realtors®and technologies to optimize their client’s Associates
experience. Elected Officials
Lora Kazanjian | Associate Broker
Breakfast Kathy Umbarger | Office Manager
Mary Pilibosian | Marketing and Brand Coordinator
CONTACT DETAILS
MACOMB
248.613.9583 COUNTY
lorakcollaboration.com AFFI LIATI O N SConCorde Inn
[email protected]
44315 Gratiot Ave, Clinton Township
Come discuss
the importance February 6, 2017
of elected officials 9:30am to 11:00am
and REALTORS® working
SOCIAL PROFILES together to build a stronger Please RSVP by 1/26/17
Facebook | LoraKRealtorMichigan economy! For further information or to RSVP,
please call Travis Greer 248-306-0787
Instagram | @LoraKRealtor
Twitter | @LoraKazanjian

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In real estate, it all comes down to relationships . . . and that’s what Lora Kazanjian
brings to the table.

Savvy and professional, Lora has a keen understanding of the southeastern Michigan
real estate market. She considers herself lucky to be able to work with so many amazing
clients as they buy and sell in this area. Working from the Birmingham office of Max
Broock Realtors, she loves its boutique feel and stellar record of excellence.

Fair-minded and a true client advocate, her long list of referrals speaks to her integrity.
She’s focused on making sure her clients know she puts them first and works to ensure
they leave the closing table happy.

In her 19 years in this business she understands and builds on the importance of
partnerships. Her network of relationships with other agents speaks to the respect
she has earned and is dedicated to maintaining. That network extends to the trade
community. Title companies, lenders, inspectors, carpenters, plumbers and electricians
all know that she is a person they can trust. This results in a full-service efficient
experience for you.

This is her passion . . . it’s not just a career. She embraces the importance of how to
negotiate, lead and communicate with clients and fellow agents. This job is about
listening to clients and working in their best interests. Many of her clients become
friends, referring their loved ones and returning to Lora repeatedly.

She brings a unique approach to you with her extensive knowledge of Bloomfield,
Birmingham and the surrounding areas. Lora won’t simply tell you want you want to
hear. She’ll come to understand what you need and work tirelessly until you find it
together. She has an expert’s eye and knowledge of real estate trends in the market and
yet is approachable and grounded.

Lora lives in Birmingham with her husband of 35 years and has two daughters who live
and work in New York. She grew up in Troy and raised her family in Bloomfield Hills so
this community is a part of her.

An avid tennis player whose teams have reached the national championships three
times, Lora also loves to spend time with family and friends. She’s an Associate Broker
and member of the National Association of Realtors. All these relationships, resources,
experiences and talents are funneled into her dedication to her clients. This is how she
has built her reputation and success.

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meet the
collaboration

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Kathy Umbarger

Kathy is born and raised in Michigan but has lived around the world including Australia and
Germany. Over the years, Kathy has worked as a customer service representative, bookkeeper,
organized trade shows and traveled extensively calling on multi-million-dollar national accounts.
Over time she moved into management when she decided to step back to raise her children.
She resides in Birmingham where she has headed and served on many committees in the
Birmingham schools over the last 20 years.

Kathy is a licensed realtor and has been in the real estate business for the last six years helping
to build the Lora K Collaboration. Kathy works as the office manager and administrative
assistant to Lora Kazanjian. Her duties include managing all information flow between title
companies, lenders, cooperative agents and clients on deals, listings and closings. She oversees
the marketing and general office day to day operations.

Mary Pilibosian

Mary is an Oakland University graduate with a Bachelor of Science in Finance. She competed
as part of their Division 1 Varsity Swim program, helping lead the women’s team to their 25th
consecutive conference championship while taking part in Oakland University Student Athlete
Advisory Committee as their Community Service Chair. Mary is a licensed realtor and is currently
working toward a Master of Business Administration degree with a concentration in marketing.

Mary is the Marketing and Brand Coordinator for Lora K. Collaboration. She handles all online
presence, marketing and branding. Her strong communication skills, determination and hard
work ethic make an incredible asset to the team.

You can always count on the Lora K. Collaboration to be hardworking, resourceful,
knowledgeable and ready throughout the home buying process.

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Marketing your Home

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Our Marketing Strategy

Property Assessment Professional Photography Listing Syndication

We will discuss the key selling features We only use professional We will create an online buzz for
of your home and how we will highlight photography to depict your home your home by pushing the listing
those to potential buyers. We will walk across all print, web and social out to dozens of real estate web
your home together to discuss staging media sites. These can include sites. We enhance your listing to
ideas to help show your home in the still photos, aerial photography give your home more exposure at
best light. Understanding your home and virtual tours. The buyers first the top of search results. We give
from your perspective is an essential impression of your home is from potential buyers extensive details
start to a successful marketing plan. these photos. and visual advertising of your home,
giving them the opportunity to find
Print Media Social Network Marketing out more by contacting us directly.

A targeted print ad We utilize social media to further reach Open House
campaign will be created potential buyers. My Facebook and
for you. We also produce a Instagram network will showcase your These will be hosted at your discretion.
full-color brochure for property to potential buyers. This allows Open houses are a great way to have
each listing which will be us to present your property in various potential buyers walk through your
available for each showing. postings, photo albums and targeted ads. home with someone from my team
present who is knowledgeable about
your home and wants to sell it.

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What Happens when we List

Signage Broker’s Tour Showing your Home

A sign will be placed on your Your home will be featured on tour Together, we will determine scheduling
property to indicate your home for the Birmingham Max Broock office parameters. We manage all showings
is for sale. The “For Sale” sign on the next meeting date following through the software program called
remains the single, best producing the official listing of your home. We Showing Desk. You can download the
form of advertisement for will also put your home on tour for all app to your computer or phone to
residential sales. area agents across all brokerage firms manage showings.
the first Tuesday after it is listed.

Feedback & Monthly Reports Managing the Deal and Closing Communication & Teamwork

Analyzing and following up on feedback The days between “selling your home” and Communication between the client
from the agent and their buyer after a closing are very important. We watch over the and agent is very important. I will keep
showing on your home is an important details and contingencies of the deal including you informed of all matters relating to
piece in understanding if our pricing inspection, the buyer’s mortgage process, the the sale of your home as they arise.
and marketing strategies are successful. appraisal, title work, closing documents, the
In addition, this is how I maintain a list 24-hour walk-through, possession periods The Lora K Collaboration consists of
of potentially interested buyers. All and more. We proactively communicate with 4 members. We are committed to
feedback we receive is shared with you. you to make sure you are aware of the status working together to deliver the best
and timeline to closing. This is our area of service to you.
We send monthly reports recapping all expertise and we want to make the process as
showing and marketing activity to keep smooth as possible for you.
you in the know.

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Marketing and Social Media Exposure

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Print Materials

Our in-house marketing team
creates eye-catching designs to
present your home.

EFFECTIVE MARKETING
We use different marketing formats
tailored to the specific campaign for
your home.

Formats include:
Single Page Brochure
Multi-Page Brochure
Advertisements
Just Listed Announcement
Notecards

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New to the market E-Mail Marketing

270 Woodwind Drive, Bloomfield Hills We utilize E-Mail marketing to reach as many potential buyers
4 Bed | 4.2 Bath | 6,126 Sq.Ft. and Realtors as possible. Through these campaigns we are
able to communicate with our target audience every step of
English Manor Renovation on Spectacular the home selling process. We will send out an E-Mail blast to
Private Property in Bloomfield Hills surrounding area Realtors® during the pre-marketing process,
when your listing officially goes on the market, when we hold an
open house or broker tour and if there is a price reduction.

INNOVATIVE DESIGN
Our minimalist design captures the
attention of the consumer while
beautifully framing and highlighting
the listing details.

SMART TARGETING
With our collection of target
audiences, we work hard to ensure
your listing is being viewed by the
correct consumer.

Lora Kazanjian – Max Broock Realtors
248.613.9583 | [email protected] | lorakcollaboration.com

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Social Media Utilizing Social Media we are able to
engage with brokers and buyers every
day. Through the different platforms we Facebook | LoraKRealtor
are able to broadcast your home in a Instagram | @LoraKRealtor
unique way that captures the essence of Twitter | @LoraKazanjian
your home with tremendous reach. Youtube | Lora K. Collaboration

1,000+
FOLLOWERS

200+
AVERAGE ENGAGEMENTS

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Top Visited Broker Website in the State

Website
www.lorakcollaboration.com
Most Websites Showcasing your home

All sales associates have access to the Multiple
Listing Service and can search the same
database and show the same homes. But, we
have an extensive network that provides the
most marketing exposure across the web for
your home. This can make the difference in the
time it takes to sell and the amount you net
from the transaction.

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275 S. Old Woodward Avenue, Birmingham, MI 48009

$910,850,000 #1 Brokerage

2019 Total Office Volume In the State of Michigan

We are proud to be $254 1.1 MILLION
a part of... GLOBAL
BILLION IN TRANSACTIONS
Leading Real Estate Companies of the U.S. HOME ANNUALLY
World® (LeadingRE) is the home of the SALES IN 2018 120
world’s market-leading independent CLIENT
residential brokerages in over 70 40% INTRODUCTIONS
countries, with 565 firms and 130,000 MADE DAILY
sales associates producing 1.1 million OF TOP 125 U.S. MARKETS WORLDWIDE
global transactions. Our network is WHERE A LEADINGRE 15
based on the unparalleled performance AFFILIATE RANKS
and trusted relationships that result in NUMBER 1
exceptional client experiences.

Today, we lead the industry in reputation
and a long list of metrics related to
sales, market coverage, and more.

248.613.9583 | lorakcollaboration.com | [email protected] | facebook.com/lorakrealtor
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