MARCH 2025 51 TRENDY and NEW FRISCO’S DINING SCENE ALWAYS OFFERS SOMETHING NEW AND ONTREND FOR YOU TO RAVE ABOUT! SALUTE Unapologetically Italian At Salute, guests open the door and are immersed in a setting with comfortable yet romantic and upscale vibes. The atmosphere will transport you into a world of relaxation and indulgence - and offer elegance at its finest. The extensive list of cocktails on the menu at Salute features classic and contemporary creations that have been expertly crafted by mixologists who know how to make an outstanding drink. After your cocktail toast, order something off the authentic menu that’s received rave reviews, with multiple dishes being highly touted as being the best patrons have ever had. This spot has quickly become a Frisco favorite. This sweet little spot even had one review that said their grandmother from Italy was visiting, and they were hesitant to visit Salute given that it was Italian food, and she said it was the best she had ever had. Your experience is sure to be nothing short of absolutely memorable! EGG POSH Defining Delicious At Egg Posh, taste is everything. As suggested by the name, Egg Posh serves food worthy of a fashionable entrance. This popular brunch destination serves dishes like lobster omelets and beignets in a relaxed, classic, open setting. Egg Posh takes tremendous pride in all of the dishes served. From benedicts and omelets to bowls and sweets, Egg Posh has a lengthy menu that will make your mouth water even to look at. Worth trying are any of their breakfast cocktails, Lobster Omelet, Cinnamon Pancakes, Banana Split French Toast, Spicy Chicken and Waffles, or Migas. Regardless of your choice in entrees, you simply cannot go wrong, so unwind, relax, and enjoy yourself. DEE’S TABLE BURGERS & MORE Casual Redefined Dee Lincoln, known by many as the “Queen of Steaks,” has now opened Dee’s Table Burgers & More. Located within The Star in Frisco, Dee’s Table prides itself on its Southern hospitality and gourmet cuisine inspired by her Louisiana roots. This casual and cool ambience, with seating both indoors and outdoors, offers locally sourced wagyu gourmet burgers, colorful salads, tasty tacos, and more. The vast bar area stands out and invites patrons to enjoy craft cocktails and cold drinks. With such bold flavors and promising reviews, the whole family will find something perfect on the extensive Dee’s Table menu! PHOTO COURTESY OF DEE'S TABLE No portion of this article may be reproduced without express written permission of Style Creative Media, LLC. © 2025 • All rights reserved.
52 FRISCOSTYLE.COM dining By ASHLI URANO a TASTE COAST AW SHUCKS SERVES UP COASTAL FLAVORS WITH SOUTHERN CHARM of the No portion of this article may be reproduced without express written permission of Style Creative Media, LLC. © 2025 • All rights reserved.
MARCH 2025 53 here has always been something magical about seafood. Growing up in Myrtle Beach, S.C., my grandmother's Lowcountry boils were a cherished tradition. When the old newspapers were spread across the picnic table and steam from the seafood began to rise, everyone knew it was time to pull up a chair. On weekends, we often had oyster roasts at my friend's beach house in Pawleys Island, shucking oysters around the fire for hours. These memories make me appreciate finding great seafood in Texas. Over four decades ago, co-founders Robert Peterson and Scott Holyfield built Aw Shucks' reputation by serving premium seafood. The restaurant’s oysters are sourced from Prestige Oysters, a family-owned business committed to Gulf water quality and reef preservation. Their award-winning crawfish is harvested from Frugé Seafood's 3,500-acre Louisiana farm, while their wildcaught crab legs come from Trident Seafood, whose boats have been featured on the TV show Deadliest Catch. With crawfish on our minds, my friend Natalie and I headed to Aw Shucks in Frisco, located at 4710 Preston Rd. The timing couldn’t have been better. With Mardi Gras season in full swing, the aroma of garlic butter and Cajun spices set the tone for what was to come – honest, unpretentious seafood that lets fresh ingredients stand out. Walking into Aw Shucks, the interior design had classic seafood shack charm with sports bar energy. The restaurant's color scheme features a combination of nautical blues, vibrant reds, and warm wood tones that run throughout the space. The white ceiling has red pendant lights and ceiling fans throughout the dining room. The walls tell their own story through a collection of customer photos, fishing nets, and nautical decor that give the space character. Neon beer signs cast a warm glow that plays off the restaurant's bright colors. Red and blue accent stripes top the white walls, creating a seaside atmosphere. The restaurant’s seating has wooden tables paired with navy blue ladder-back chairs and red vinyl cushions. Booths with red vinyl benches offer a cozy alternative, while counter seating faces the open kitchen. The patio also has additional seating with picnic-style tables. Multiple televisions placed throughout ensure that guests can watch sporting events from any angle. A long line had formed for counter service, giving us time to study the menu board, which is a seafood lover’s dream. The menu opens with a range of chilled seafood starters. Aw Shucks’ signature Shrimp Cocktail combines bay shrimp with diced avocado, red onion, tomato, and serrano peppers. Another standout is the Ceviche, featuring Mississippi catfish marinated in lime juice and herbs, served on a crispy tostada with avocado slices. Traditional cold-boiled shrimp and Gulf oysters are also available. When it comes to fried options, you'll find classic shrimp and oysters served alongside fries, hush puppies, and coleslaw. The T No portion of this article may be reproduced without express written permission of Style Creative Media, LLC. © 2025 • All rights reserved.
54 FRISCOSTYLE.COM kitchen puts its own spin on some dishes, like coconut shrimp with marmalade sauce and a butterflied whole catfish served with bones and an intact tail. For those seeking lighter choices, the grilled menu features Atlantic Salmon and Shrimp K-Bobs, which thread Gulf shrimp with bell peppers and onions. The taco selection includes both blackened tilapia and spicy chipotle shrimp versions, each served with a side of rice. The boiled seafood section lets guests customize their meal with a choice of seasonings: original, spicy garlic, lemon pepper, crawfish-style, or all seasoning. You can mix and match crawfish, snow crab legs, and head-on shrimp, then add extras like sausage, corn, and potatoes to complete your boil. When it was our turn to order, we asked about Aw Shucks’ legendary margaritas. The server enthusiastically recommended the Rojo Rita and Sandia Swirl. After ordering, we picked a table in the corner near the open kitchen. At Aw Shucks, the server usually calls each customer’s name to pick up food or drinks, but at times, they will deliver each course to your table. During our visit, we felt lucky to have everything delivered with a smile. The Rojo Rita featured a frozen margarita base beautifully swirled with chamoy sauce, creating waves of sweet and spicy flavors. A tamarind candy straw slowly dissolved, adding more layers of flavor throughout the drink. The Sandia Swirl's frozen margarita base delivered a refreshing burst of watermelon, with ribbons of bright pink syrup creating a spiral throughout the drink. The watermelon syrup brought sweetness to the tequila, while floating watermelon candy added a playful touch. The candy soaked up just enough of the margarita to transform into boozy bites by the last sip, making it both a drink and a treat. Both margaritas were dusted with Tajin, adding a zesty kick to each sip. We started with Aw Shucks' Shrimp Cocktail, which arrived in a tall, frosted beer mug. The cocktail sauce was deep red with diced tomatoes, onions, and cilantro filling the glass to the rim. Tender bay shrimp floated in all parts of the sauce, with even more overflowing on top. Each spoonful had two or three shrimp and diced avocado, with occasional bites getting a kick from the serrano peppers. When we couldn't decide between mild or spicy, the server suggested medium heat, which turned out to be perfect for sharing. The Shrimp Cocktail was garnished with a lime wedge and fresh cilantro, along with a light dusting of cayenne pepper. For our next appetizer, we ordered Natalie's all-time favorite - Crispy Calamari. The golden-brown rings and tentacles achieved an ideal balance of crunch and No portion of this article may be reproduced without express written permission of Style Creative Media, LLC. © 2025 • All rights reserved.
MARCH 2025 55 tenderness, avoiding the rubbery texture that occurs with undercooking. The light, well-seasoned breading didn't feel heavy or greasy, highlighting the natural sweetness of the squid. Each piece was perfectly sized for dipping into the remoulade sauce, making each one taste better than the last. The irresistible smell pulled me back to the counter to order Maria's Clam Chowder and Shrimp & Sausage Gumbo. Each spoonful of the New England chowder was everything it should be. Rich and creamy without being overly heavy, it was loaded with tender clams and perfectly diced potatoes, allowing me to get a bit of everything in one bite. The bacon added subtle smoke that made the seafood taste even better. I crushed a handful of saltines over the top and let them soften until they melted slightly into the soup. No portion of this article may be reproduced without express written permission of Style Creative Media, LLC. © 2025 • All rights reserved.
56 FRISCOSTYLE.COM No portion of this article may be reproduced without express written permission of Style Creative Media, LLC. © 2025 • All rights reserved.
MARCH 2025 57 When Natalie and I first saw the Shrimp & Sausage Gumbo, we could barely contain our excitement. The dark brown roux was packed with flavor. Andouille sausage and rice absorbed the rich, smoky broth, while a surprising amount of shrimp overflowed on top. This is the kind of gumbo that makes you slow down - not because you're full, but because you don't want it to end. The moment we’d been waiting for had finally arrived – Aw Shucks’ Crawfish. Voted "Best in Dallas" by the Dallas Observer, these Louisiana mudbugs lived up to their reputation. Our first pound came steaming hot and perfectly cooked, an achievement harder to pull off than one might think. The seasoning allowed the sweet meat to shine before the cayenne heat kicked in. Each tail slid cleanly from the shell with minimal effort while garlic and herbs worked their way deep into the meat. We got into a rhythm pretty quickly – peel, eat, repeat. The corn and potatoes soaked up the spicy goodness, which is always an exciting bonus. While we could have happily kept peeling crawfish all afternoon, we decided to share Aw Shucks’ Fried Shrimp Po'Boy. Six golden-brown Gulf shrimp were tucked into perfectly toasted bread that slightly crumbled as we ate it. Crisp lettuce, juicy tomato slices, onions, and pickles were placed on top. The tartar sauce tied everything together, creamy and tangy in all the right ways. Dipping our side of thick-cut fries into ketchup and tartar sauce made the experience even better. Saving room for dessert proved worthwhile when our slice of Key Lime Pie arrived. The buttery graham cracker crust had a firm texture that held together with each bite, delivering a toasty sweet flavor. Made with real key lime juice, its smooth, creamy filling was sweet enough to wake up our taste buds without being overly tart. The pie was topped with an incredibly thick layer of vanilla whipped cream that complemented the filling beneath. Aw Shucks keeps the excitement going with weekly specials. Lunch deals are available from 11 a.m. to 3 p.m., featuring some of their most popular dishes for $7.99. Happy Hour runs from 3 p.m. to 6 p.m., Monday through Friday. During this time, guests can enjoy discounted fresh seafood, including $5 off a dozen raw oysters and $5 fried seafood options. The Happy Hour menu also includes reduced prices on signature margaritas and draft beer. As Mardi Gras season brings Louisiana tastes, spices, and soul into focus, Aw Shucks continues to deliver some of Frisco's finest seafood dining. Whether you're diving into crawfish, savoring a po'boy, or slurping fresh oysters, this is the place to roll up your sleeves and enjoy. Aw Shucks creates its own kind of magic where fantastic food and good company come together naturally. Ashli Urano is a freelance writer obsessed with competitive tennis and true crime. No portion of this article may be reproduced without express written permission of Style Creative Media, LLC. © 2025 • All rights reserved.
around town DALLAS OPEN COMPLETES SUCCESSFUL FIRST YEAR IN FRISCO Canada’s Denis Shapovalov won the singles final at the 2025 Dallas Open in its first year as an ATP Tour 500-level event at The Ford Center at the Star this past February. The Open showcased its strongest field since the tournament's move to North Texas in 2022 and is the only ATP Tour indoor championship in the US. The tournament featured more than 60 world-class ATP Tour professionals and was televised worldwide to more than 180 countries. LUNAR NEW YEAR CELEBRATES 5TH YEAR During the celebration of the 5th year of the Lunar New Year Festival, the beauty of Frisco’s community and culture culminated in Frisco’s Simpson Plaza as Japanese Drums played, models showed off traditional Asian garments and styles, lion dancers wowed the crowds, Filipino dancers performed, and young Chinese dancers performed. The entire afternoon was culturally rich as hundreds, if not thousands, gathered to celebrate with community leaders, residents, and families. The event was sponsored by Texas Health and raised funds for the Frisco Education Foundation. FISD ATHLETICS HALL OF HONOR INDUCTS 2025 CLASS Frisco ISD has officially inducted its Class of 2025 into the Frisco ISD Athletics Hall of Honor. The newest class is comprised of two teams and eight individuals, athletes, coaches, and a community member who have all contributed to the great success of athletics in Frisco ISD. Frisco ISD has now grown to 12 high schools and has approximately 12,000 students participating in athletics at the high school and middle school levels. 58 FRISCOSTYLE.COM PHOTO COURTESY OF SUAD BEJTOVIC PHOTOGRAPHY PHOTO COURTESY OF FRISCO ISD No portion of this article may be reproduced without express written permission of Style Creative Media, LLC. © 2025 • All rights reserved.
To have your business’ or organization’s news featured in Around Town, email info@stylecreativemedia.com T-MOBILE AND BOYS & GIRLS CLUBS OF COLLIN COUNTY PARTNER The Boys & Girls Clubs of Collin County launched a new T-Mobile Communications Lab that gives local youth hands-on experience with professional broadcasting and digital media equipment. Funded by a T-Mobile grant, the state-of-the-art lab features studio cameras, teleprompters, lighting, podcasting stations, and video editing software. Students will gain real-world media experience through workshops, internships, and mentorship from industry professionals, including T-Mobile volunteers. CHOBANI HQ HEADS TO THE TOWER AT HALL PARK New York City-based Chobani is headed to Frisco’s newest office building, The Tower at HALL Park. The yogurt company has signed a lease for a 28,000+ square foot office space with plans to move in this summer. “Chobani is a trailblazing brand known for innovation and excellence, and we are proud to welcome them as one of the first tenants in The Tower,” said HALL Group Executive Vice President Kim Butler. PHOTO COURTESY OF KIM LEESON VERITEX COMMUNITY BANK TO OPEN FRISCO BRANCH Veritex Bank Frisco is slated to open as part of a new development currently under construction at the intersection of Championship Drive and PGA Parkway. According to a release from real estate company Cawley Partners, the bank is part of a multitenant office facility that will feature boardroom space and a patio overlooking the PGA golf course, amongst other features. KALEIDOSCOPE PARK’S SATURYAY SERIES BEGINS IN MARCH Beginning March 8th, Kaleidoscope Park begins its SaturYAY series designed to help kickstart the weekends from 10 a.m. to 12 p.m. Visitors of the Park can hang out, enjoy a free afternoon filled with family-friendly activities that include storytime, arts and crafts, a petting zoo, airbrush art, and more. PLAY FRISCO RELEASES NORTHWEST COMMUNITY PARK UPDATE Existing bike trails have been closed to riders and contractors have installed a perimeter fence around the overall park property as the area undergoes mass grading. Construction is expected to last 18 months, with the trails anticipated to reopen between Spring 2026 and Summer 2026. Park amenities are expected to include new and improved bike facilities, playgrounds, splash pads, shade structures, restrooms, and more. MARCH 2025 59 REDERING COURTESY OF CITY OF FRISCO No portion of this article may be reproduced without express written permission of Style Creative Media, LLC. © 2025 • All rights reserved.