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Published by LIM LEE JING / UPM, 2023-05-02 14:16:59

Multimedia Club 2022 E-Magazine

Meet Sherlyn ! TheInfluencer Who Started Content Creator Career on Social Media While Studying atUniversity Heon Hi Teng (Sherlyn) is a university student studying Computer Science (multimedia). She started her Instagram account as a creative outlet to showcase her passion for dancing, fashion, and beauty. However, she quickly gained traction and grew her following to 100k on Instagram and 260k on Tiktok. In this article, we will take a closer look at Sherlyn's journey and some tips on succeeding on social media. Sherlyn's success can be attributed to her ability to balance her studies and her passion for content creation. Here are some tips from Sherlyn on how to grow your Instagram following: Find your niche: Finding your niche is crucial to standing out on social media. Sherlyn found her niche in dancing, fashion, and beauty and has established herself as an authority in that space. Plan your content: Planning your content ahead of time can help you stay organized and consistent. Sherlyn uses a content calendar to plan her posts and ensure she posts consistently. Consistency is key: Posting consistently is essential to keep your followers engaged and interested in your content. Sarah usually posts once or twice daily, but the frequency may vary depending on her schedule. Use quality equipment: Investing in quality equipment can make a significant difference in the quality of your content. Sherlyn uses a high-quality camera, lighting equipment, and editing software to create visually appealing content. Collaborate with other influencers: Collaborating with influencers in your niche can help you reach a wider audience. Sherlyn has worked with other influencers in the fashion and beauty space and has been able to grow her following as a result. Engage with your followers: Engaging with your followers is essential to building a strong community. Responding to comments, direct messages, and creating engaging captions can help establish a connection with your audience. Growing your social media following while studying can be challenging but with the right strategy and dedication, it's possible to succeed.


STUDENTS' ACHIEVEMENTS


AxiataDigital Leadership Program 2022 (First Runner-Up) Heon Hi Teng (Sherlyn), a computer science student from UPM, recently joined the Axiata Digital Leadership Program for Girls, a program designed to empower young women to become leaders in the digital space. Sherlyn was selected to be part of a team called Putra Puff Girl, which competed in a competition with the theme of computer security using the AWS framework. Throughout the program, Sherlyn and her team worked hard to develop an effective digital marketing strategy that would address the competition's theme. They spent countless hours researching and learning about computer security. They also leveraged their knowledge of AWS to create a comprehensive and effective strategy. Their hard work paid off when the team was named the first runner-up in the competition. Sherlyn's team, Putra Puff Girl, had demonstrated exceptional teamwork and knowledge in developing a successful digital marketing campaign that incorporated computer security measures. But Sherlyn's accomplishments did not stop there. She was also selected as one of the top 20 performers among university students in Malaysia. This recognition was a significant accomplishment and demonstrated Sherlyn's exceptional skills and dedication to her studies and passion for technology. As a result of her hard work and success in the Axiata Digital Leadership Program for Girls, Sherlyn was awarded an internship with Axiata. This internship will provide her with valuable experience and skills that will help her succeed in her future endeavors. Sherlyn's achievements serve as an inspiration to young women who aspire to pursue careers in the digital space. Her dedication, hard work, and passion for technology have allowed her to achieve great success and recognition. With more programs like the Axiata Digital Leadership Program for Girls, we can empower more young women like Sherlyn to become leaders in the digital space and create a more diverse and inclusive industry.


CREDITS Advisor Dr Ng Seng Beng Editors Unawarah binti Samian Lim Lee Jing Content creators Unawarah binti Samian Lim Lee Jing Dr. Nuur Alifah binti Roslan algorithms Machine Learning Game Designs Natural Language Processing Graphi Renderin Python Computer Animation Augmented Realit Virtual Reality Artificial Intelligence Speech rocessing obile Application JAVA


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