Professional Remodeler Magazine (January 2020)

THE 2020




NEW AMERICAN




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CIRCLE 755



01.20






DEPARTMENTS


11 From Erika
Editor’s column
13 In Box
Ѵ-ubC;7 †b7;Ѵbm;vĸ


"h;rঞ1-Ѵ bv|;m;u
15 News Front
Short takes on
what’s new and
mo|-0Ѵ; bm |_;
industry

17 Thought Leader
Insights from
remodeling industry
bmY†;m1;uv

19 In Business
Opinions from
Mark Richardson 39

82 As I See It
COVER IMAGE AND ABOVE: JEFF DAVIS PHOTOGRAPHY
Š;1†ঞˆ; 7b|ouķ

"-Ѵ Ѵ=-moķ ‰;b]_v bm
on important issues FEATURES


PRO TRADE CRAFT PICKS 39 INVITING CONTEMPORARY
The 2020 New American Remodel shows how modern design can appeal to
b]_Ѵb]_|v =uol uo$u-7; u-[ ĺ1ol

|u-7bঞom-Ѵ v;mvb0bѴbঞ ;v
27 Jobsite Know-How 69 DECKED OUT
How to Repair Plaster o†u 7;1hv =uol =o†u 7b@;u;m| 7;1h 0†bѴ7;uvķ 1;Ѵ;0u-ঞm] †mbt†; 7;vb]m -m7



om -|_ ;Š1;rঞom-Ѵ ;Š;1†ঞ om
73 BREAKING THE FALL
PRODUCTS olrѴ‹bm] ‰b|_ " Ľv v-=;|‹ u†Ѵ;v u;t†bu;v rѴ-mmbm]ķ |u-bmbm]ķ -m7 Őlov| o= -ѴѴő
supervision

Ƒƒ mmoˆ-ঞˆ; uo7†1|v

ub- (;m|ĸ ;u-lb1vĹ
"ņ " 7bঞ om
ƕƕ uo7†1| &r7-|;v MISS OUR DECEMBER ISSUE? CONTACT US FOLLOW US
Decking DOWNLOAD
IT’S NOW AVAILABLE THE PRO etaylor@ facebook.com/
ƕƖ uoĽv b1hv TO VIEW ON REMODELER sgcmail.com ProRemodeler
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CIRCLE 757

FROM
ERIKA
VOL. 24 NO. 1


SCRANTON GILLETTE COMMUNICATIONS
ƒƏƒƏ )ĺ "-Ѵ| u;;h -m;ķ "†b|; ƑƏƐ The Roaring ‘20s
uѴbm]|om ;b]_|vķ ѵƏƏƏƔŊƔƏƑƔ
_Ĺ ѶƓƕĺƒƖƐĺƐƏƏƏ ņ -ŠĹ ѶƓƕĺƒƖƏĺƏƓƏѶ
STAFF EVERY JANUARY, I LIKE TO WRITE AN
DIRECTOR OF CONTENT “intro to the year” column to tell readers
ubh- $-‹Ѵou ņ ;|-‹ѴouŠv]1l-bѴĺ1ol -0o†| |_; m;‰ bmbঞ -ঞˆ;v ‰;Ľu; -77bm]ĺ );

EXECUTIVE EDITOR _-ˆ; ]u;-| |_bm]v rѴ-mm;7 =ou ƑƏƑƏķ -m7 Ľl
"-Ѵ Ѵ=-mo ņ v-Ѵ=-moŠv]1l-bѴĺ1ol
;Š1b|;7 |o 0ubm] ‹o† †r |o vr;;7ĺ
MANAGING EDITOR
-l;v ĺ 1 Ѵbv|;u ņ fl11Ѵbv|;uŠv]1l-bѴĺ1ol
Extreme Lead Gen
SPECIAL PROJECTS EDITOR
-b|Ѵbm "1_†Ѵ;u ņ hv1_†Ѵ;uŠv]1l-bѴĺ1ol ); 1_-m];7 |_bm]v †r =ou ƑƏƑƏ ‰b|_ - m;‰
SENIOR CONTRIBUTING EDITOR |-h; om _o‰ |_; 1om=;u;m1; ‰ouhvĺ &mѴbh;
Jim Cory lov| ;ˆ;m|v ‰_;u; |_; -†7b;m1; vb|v t†b;|Ѵ‹
INDUSTRY ADVISER / COLUMNIST Ѵbv|;mbm] |o vr;-h;uvķ ‰;Ľu; l-hbm] |_bv om;
Mark Richardson

-1ঞˆ;ĺ v;ub;v o= _-m7vŊom 0†vbm;vv ‰ouhŊ
CONTRIBUTING EDITORS v_orv ‰bѴѴ _;Ѵr u;lo7;Ѵ;uv -‚-1h l-uh;ঞ m]

o†] )-Ѵ|;uķ _-uѴb; )-u7;ѴѴ ruo0Ѵ;lv bm u;-Ѵ ঞl;ĺ m -77bঞomķ -‚ ;m7;;v GREAT THINGS ARE PLANNED
DESIGNER
Robin McCartney 1-m 0ooh -m -rrobm|l;m| =ou om;ŊomŊom; FOR 2020, AND I’M EXCITED TO
1omv†Ѵঞm] ঞl; ‰b|_ - v†11;vv=†Ѵ u;lo7;Ѵbm]


! & & " ! ҄ !
Tony Mancini 0†vbm;vv o‰m;u ou v|u-|;]b1 r-u|m;uĺ BRING YOU UP TO SPEED
EVENTS MANAGER Š|u;l; ;-7 ;m bv rubѴ ƐƔŊƐѵ bm †vঞ mĺ
†7‹ uo1b;h
$o u;]bv|;uķ ]o |o ru;Š|u;l;Ѵ;-7];mĺ1olĺ
SR. DATA & AUDIENCE DEVELOPMENT MANAGER |_; u;-vom ‰;Ľu; u;r;-ঞm] |_; ruof;1| bm

Ebony Fendley
Extreme Sales Summit ƑƏƑƏĺ $_; m;‰ ˆ;uvbom ‰bѴѴ mo| omѴ‹ ruoˆb7;
ASSISTANT DESIGN MANAGER


-u- !†0bm ņ 7u†0bmŠv]1l-bѴĺ1ol $_; ;7†1-ঞom =ou "" |_bv ‹;-u ]o;v m-uuo‰ †r7-|;7 bm=oul-ঞomķ b| ‰bѴѴ -Ѵvo v_bm; -
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MARKETING MANAGER

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SUBSCRIPTION INQUIRIES lruoˆ;l;m| -m7 ;vb]mņ †bѴ7ĺ $_bv ‰bѴѴ v bm ƑƏƐѶķ ‰;Ľu; =o1†vbm] om - v;Ѵ;1|
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CORPORATE )ol;m bm !;vb7;mঞ-Ѵ omv|u†1ঞ om l-m-];u bm u†u-Ѵ -Ѵb=oumb- mo 7o†0| l-h;v


ƑƏƐƖ ‰-v |_; Cuv| ‹;-u ‰; |ub;7 - 0u;-ho†| Ѵ;vv |_-m |_-| v-l; ruo=;vvbom-Ѵ bm "-m
! ! $&" ҐƐƖƑƑ҃ƑƏƏƒґ
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CHAIRPERSON v†11;vvĺ ); =;-|†u;7 v_ou|;uķ lou; 7‹m-lb1 |_; v-l; u;]bomķ 0o|_ ‰o†Ѵ7 -rr;-u -v -m
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CEO vr;-h;uĺ $_; 1om1;r| 1omঞm†;v bm ƑƏƑƏ ‰b|_ -l - |o|-Ѵ m;u7 =ou |_bv v|†@ķ -m7 -l ;-];u


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t†b1hķ bmvb]_†Ѵ ru;v;m|-ঞomv |_-| 0ubm] |o 7b] bm|o |_bv ruof;1| -]-bmĺ
PRESIDENT

Rick Schwer - _-m7vŊom =;;Ѵĺ $orb1v bm1Ѵ†7; l-m-]bm] ƑƏƑƏ bv |_; v|-u| o= -m ;Š1bঞm] m;‰
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SR. VICE PRESIDENT r-u;m1‹ bm|o ‹o†u ;vঞ l-|;vĺ u;lo7;Ѵbm] ;-vb;u ;ˆ;u‹ 7-‹ĸ -m7 lou;
mm Ľ ;bѴѴ

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DIRECTOR OF CUSTOM MEDIA & om=;u;m1; bv ";r|ĺ ƑƒŊƑƔ bm "-m b;]oĺ )_-| -u; ‹o† 7obm] m;‰ |_bv ‹;-uĵ uor -
STRATEGIC PRODUCT DEVELOPMENT
John Atwood note and let me know.
)-]; ş ;m;C|v "|†7‹


); 7;0†|;7 |_; )-]; ş ;m;C|v "|†7‹ Erika Taylor, Director of Content
bm ƑƏƐѶķ -m7 b| t†b1hѴ‹ 0;1-l; vol; o=
o†u lov| ror†Ѵ-u 1om|;m|ĺ $_-|Ľv r-u| o= ETAYLOR@SGCMAIL.COM / 972.369.9212
2018 JESSE H. NEAL
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proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 11

CIRCLE 758

IN BOX






Clarifying Guidelines


“RECESSED KITCHEN LIGHTING RECONSIDERED,” BY DOUG WALTER, MAY/17


$_bv -uࢼ1Ѳ; 7bv1†vv;v Ѳb]_ࢼm] 7;vb]m install. But not for
a kitchen, please.
Jeremy (online comment): The more I read, the more For closets,
confused I get! When I follow the guidelines, it seems walk-in pantries,
that I need 18 recessed lights in the kitchen we are †ঞѴb|‹ -u;-vķ Cm;ĺ
u;lo7;Ѵbm]ĺ |_;uv v-‹ ;b]_| -u; Cm;ĺ $_-|Ľv - 0b] 7b@;u- ou -m ѶĽ 1;bѴbm]ķ
ence! Here is our layout: green is countertop, gray is Ľ7 †v; ;b|_;u
1-0bm;|vķ ‹;ѴѴo‰ bv - |-0Ѵ;ĺ +;ѴѴo‰ 7o|v -u; l‹ ruorov;7 4-inch or 5-inch
u;1;vv;7 Ѵb]_|vĺ u-m]; 1bu1Ѵ;v -u; 0b] r;m7-m| Ѵb]_|vĺ cans with PAR
Ľl Ѵoohbm] -| ѵĿ u;1;vv;7 ‰-=;u Ѵb]_|v ‰b|_ -rruoŠ- Ѵ-lrv Ő0†Ѵ0vő bm -
bl-|;Ѵ‹ ƐķƐƏƏ Ѵ†l;mv r;u Ѵb]_|ĺ b]_| vru;-7 bv ƑƏĽ -| m-uuo‰ Yoo7ĺ
|_; Yoou -| ѶĽ 1;bѴbm] _;b]_|ĺ )_;m 1-Ѵ1†Ѵ-|; Ѵ†l;mvķ $_; o|_;u |_bm] |_-| bv ‰-vঞm] ;m;u]‹ bv |_; ]ub7 CONTACT US
b| v;;lv Ѵbh; oˆ;uhbѴѴĺ †|ķ 1-mĽ| f†v| r†| bm vol; ‰b|_ Ѵ-‹o†| o= Ѵb]_|v bm - uo‰ĺ +o† 7omĽ| m;;7 |o Ѵb]_| |_; Yoou etaylor@
the plans of adding more in needed, as at that point the bm 0;|‰;;m 1o†m|;uv -m7 |-0Ѵ;ĸ |_;u; ‰bѴѴ 0; ;mo†]_ sgcmail.com
vr-1bm] ‰o†Ѵ7 0; bm1ouu;1|ĺ -l0b;m| -m7 0o†m1; Ѵb]_| |o bѴѴ†lbm-|; |_; ‰-Ѵh‰-‹vĺ =
‹o† ];| m;uˆo†v -0o†| |_-|ķ -77 om; ou |‰o ķ mo| Cˆ; ou FOLLOW US
Doug Walter’s response: Jeremy, I appreciate you trying vbŠ Ѵbh; ‹o† _-ˆ; v_o‰m om ‹o†u rѴ-mĺ Ѵ-m ‹o†u Ѵb]_ঞm] facebook.com/
to do the right thing. Which is to mo| †v; |_bm 7bv1 to serve the work surfaces (and appliances, pantry ProRemodeler
Ѵb]_|vĺ $_;‹ Ѵooh Ѵbh; 1-mvķ 0†| |_;‹ v†u; 7omĽ| r;u=oul Ѵbh; 1-0bm;|vķ ;|1ĺőķ -m7 Ѵ;-ˆ; |_; u;v| o= |_; 1;bѴbm] 0Ѵ-mhĺ
1-mvĺ ѴѴ |_; om;v Ľˆ; =o†m7 _-ˆ; - ‰b7; 0;-l vru;-7ķ m7 |_; |-0Ѵ; Ѵoohv Ѵbh; b|Ľv ];মm] -Ѵlov| mo Ѵb]_|ķ twitter.com/
which means most of their 700-900 lumens are all dissi- -m7 ‹;| |_-|Ľv ‰_;u; ‹o†ĽѴѴ vr;m7 lov| o= ‹o†u ঞl; -v ProRemodelMag
r-|;7 †r m;-u |_; 1;bѴbm] -m7 ˆ;u‹ Ѵb‚Ѵ; l-h;v b| 7o‰m |o - =-lbѴ‹ĺ 7;1ou-ঞˆ; _-m]bm] CŠ|†u; l-‹0;ĵ u |‰o
the counters—certainly not the 50 foot candles NKBA -7f†v|-0Ѵ; 1-mv -bl;7 om |_; |orĵ †7ov =ou r†মm]
-m7 " u;1oll;m7ĺ $_;‹ -u; =-u 1_;-r;u -m7 ;-vb;u |o ‹o†u 1-m oˆ;u |_; vbmh bm |_; 1;m|;u o= |_; CŠ|†u;ĺ





A Skeptical Listener



“WOMEN AT WIRC PODCAST: EPISODE 1,” BY KAITLIN SCHULER, OCT/19 (ONLINE ONLY)

)ol;m -| ) ! bv - ro71-v| =ou -m7 Response from Kaitlin Schuler:
-0o†| |_; ‰ol;m o= u;lo7;Ѳbm] -m7 $_-mhv =ou |-hbm] |_; ঞl; |o ‰;b]_
1omv|u†1ࢼomĸ bmķ 0†| ‰; _or; ‹o†ĽѴѴ u;1omvb7;u
your opinion. Future episodes WE WELCOME
Gotcha (online comment): +;-_ķ will feature women in across the YOUR FEEDBACK
like any of these women are well- bm7†v|u‹ķ =uol Ѵ-0ou;uv |o |_; Send letters to
skilled and versed in all aspects of C-suite, many of whom are among etaylor@sgcmail.com.
|_;bu C;Ѵ7vĺ ou; Ѵbh; |_;‹ v_o‰ †rķ |_; 0;v| bm |_;bu C;Ѵ7ĺ Please note that
chat, pick some colors, help design, ); _or; |_-| ];মm] - ]Ѵblrv; letters and
and then call a skilled professional bm|o _o‰ |_;v; ‰ol;m 7o 0†vbm;vv comments may
to actually do the real work. What a ‰bѴѴ v_bm; - Ѵb]_| om |_;bu ;Š1;rঞom-Ѵ be edited for
foh;ĺ ; u;-Ѵĺĺĺ=-h; m;‰vĺ 1om|ub0†ঞomv |o |_; bm7†v|u‹ĺ PRO length and clarity.


proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 13

Photo © 2019 Justin Krug










Whatever your profession, whatever your goals,

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culturedstone.com CIRCLE 759

NEWS
FRONT



NEWSOUTH WINDOW SOLUTIONS SOLD


FOLLOWING A GROWING TREND OF ACQUISITIONS IN HOME IMPROVEMENT, PGT
INNOVATIONS HAS EFFECTIVELY ACQUIRED NEWSOUTH WINDOW SOLUTIONS

;‰"o†|_ )bm7o‰ "oѴ†ঞomvķ |_; u;lo7- -11;vv |o |_bv m;‰ |‹r; o= 1†v|ol;uķ ‰_b1_
;Ѵbm] v†11;vv v|ou‹ o†| o= Ѵoub7-ķ _-v 0;;m ‰; ;Šr;1| |o 0; bm1u;l;m|-Ѵ -m7 1olrѴ;-
-1t†bu;7 0‹ $ mmoˆ-ঞomv Ő $ őķ - l-m†- l;m|-u‹ |o o†u ;Šbvঞm] 7;-Ѵ;u 1_-mm;ѴĺĿ
=-1|†u;u -m7 v†rrѴb;u o= ‰bm7o‰v -m7 7oouvĺ "bm1; ƑƏƐƔķ ;‰"o†|_ )bm7o‰v _-v
$_; |‰o 1olr-mb;v _-ˆ; vb]m;7 - 7;Cmbঞˆ;ķ v;;m - 1olro†m7;7 -mm†-Ѵ ]uo‰|_ u-|;
ŪƖƑŊlbѴѴbom -]u;;l;m| ;Šr;1|;7 |o 0; oL- o= -rruoŠbl-|;Ѵ‹ ƑƖѷĺ $_; 1olr-m‹ bv
1b-ѴѴ‹ 1olrѴ;|; bm ;-uѴ‹ ƑƏƑƏĺ ;Šr;1|;7 |o u;-1_ †r‰-u7v o= ŪѶƔ lbѴѴbom
$_; v-Ѵ; ‰-v - l-‚;u o= 7bˆ;uvbC1-ঞomķ bm m;| v-Ѵ;v 0‹ |_bv ‹;-uĽv ;m7 Ő- _†]; Ѵ;-r The founders of NewSouth Windows, Dan
v-‹v $ oL1b-Ѵvĺ =uol f†v| ;b]_| ‹;-uv -]o ‰_;m |_; -mm†-Ѵ 1_v|;bm ŐѴ;[ő -m7 -uѴ !-_mĺ
ľ$_; ruo7†1| m;;7v o= |_; 1omv†l;u 0-v; u;ˆ;m†; ‰-v f†v| †m7;u ŪƓ lbѴѴbomőĺ $_;
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=uol |_ov; o= 1omv†l;uv ‰_o r†u1_-v; Ѵ;-7;uv_brķ bm1Ѵ†7bm] -uѴ !-_mķ 0†| -mo |_;u bm - ]uo‰bm] |u;m7 bm |_; _ol;
|_uo†]_ o†u 7;-Ѵ;u m;|‰ouhķĿ v-‹v u;m| ‰bѴѴ 0; =oѴ7;7 bm|o $ or;u-ঞomvĺ "-‹v bl ruoˆ; l;m| bm7†v|u‹ |_-| bm1Ѵ†7;v Ѵoub7-
o‹7v|omķ "( o= 1ourou-|; v-Ѵ;vķ l-uh;ঞm]ķ o‹7v|omĹ ľ †u =o1†v bv |o ruor;uѴ‹ bm|;]u-|; ol; lruoˆ;l;m| vvo1b-|;v -1t†bubm]
-m7 !ş =ou $ ĺ ľ)b|_ ;‰"o†|_ ;‰"o†|_ )bm7o‰ "oѴ†ঞomv ‰b|_bm o†u "|-|;‰b7; !;lo7;Ѵbm]ķ -m7 !;v|ou-ঞom
)bm7o‰ "oѴ†ঞomv -v r-u| o= o†u $ ou]-mbŒ-ঞom |o 7ubˆ; ;L1b;m1b;v -m7 v_-u; †bѴ7;uv -1t†bubm] ! !ooCm] -m7
mmoˆ-ঞomv =-lbѴ‹ o= 0u-m7vķ ‰; ‰bѴѴ _-ˆ; 0;v| ru-1ঞ1;vĺĿ !;v|ou-ঞomĺ



ROBOT DOG SIGNALING FUTURE OF JOBSITE MONITORING?


oѴo †bѴ7;u -m7 uo0oঞ1v 1olr-m‹ ov|om m-ˆb]-|; †mv|u†1|†u;7 ou †mhmo‰m ;mˆbuom- 1omv|u†1ঞom 1olr-m‹ ;mv;Ѵ _;Ѵrvķ ‰_b1_
‹m-lb1v _-ˆ; -mmo†m1;7 - r-u|m;uv_br l;m|vķĿ v-b7 b1_-;Ѵ ;uu‹ķ _;-7 o= 0†vbm;vv bv †vbm] "ro| -m7 |_; -11olr-m‹bm] -rr |o
-bl;7 -| -1ঞˆ;Ѵ‹ bѴѴ†v|u-ঞm] |_; ;@;1ঞˆ;- 7;ˆ;Ѵorl;m| =ou ov|om ‹m-lb1vķ bm - bmvr;1| b|v ŪƐĺƑŊ0bѴѴbom "-m u-m1bv1o -uˆ;‹
m;vv o= uo0o|v -v fo0vb|; bmvr;1|ouvĺ v|-|;l;m|ĺ ľ oѴo †bѴ7;uĽv "ro|)-Ѵh -rr bѴh $;ulbm-Ѵ Ɛ burou| ruof;1|ĺ m - ˆb7;o
!o0o|v -u; mo| |o|-ѴѴ‹ -Ѵb;m |o u;lo7;Ѵbm]ķ |-h;v |_bv - v|;r =†u|_;u 0‹ 1u;-ঞm] -m ;-v‹Ŋ oѴo †bѴ7;u l-7; 7o1†l;mঞm] |_; rbѴo|
0†| ‰; |;m7 |o |_bmh o= |_;l lou; bm |;ulv |oŊ†v; bm|;u=-1; |_-| C|v v;-lѴ;vvѴ‹ bm|o ruo]u-lķ m7u;‰ -l;uomķ ruof;1| l-m-];u
o= ruo7†1ঞomĺ ub1hѴ-‹bm] 0o|vķ =ou bmv|-m1;ķ 1omv|u†1ঞom ‰ouhYo‰vĺĿ ‰b|_ ;mv;Ѵ _;Ѵrvķ v-‹v u;]-u7bm] "ro|)-Ѵhķ
Ѵbh; |_; " ƐƏƏķ _-ˆ; 0;;m bm †v; =ou ‹;-uvķ $;vঞm] |_; -rrĽv ;=;1ঞˆ;m;vv bv ľ ruof;1| |;-l bv -@ou7;7 7-bѴ‹ 1omv|u†1ঞom
-m7 bm ƑƏƐѶ -r-mĽv mvঞ|†|; o= 7ˆ-m1;7 r_o|ov _-uˆ;v|;7 -11†u-|;Ѵ‹ -m7 ĺĺĺ bm |_;
m7†v|ub-Ѵ "1b;m1; $;1_moѴo]‹ bm|uo7†1;7 v-l; ;Š-1| Ѵo1-ঞomķ ‰b|_ - _b]_ 7;]u;; o=
! ŊƔ ķ - 0o| ‰_b1_ v;;lv |o 0; -0Ѵ; |o C7;Ѵb|‹ķ ‰b|_o†| _-ˆbm] |o o11†r‹ ou o@v;|
bmv|-ѴѴ 7u‹‰-ѴѴĺ -m‹ o= |_; v|-@Ľv ঞl;ĺĿ m o|_;u ‰ou7vķ -
$_bv m;‰ 0o| bv 7b@;u;m|ĺ l-m-];u 1-m u;1;bˆ; 7-bѴ‹ r_o|o †r7-|;v
&ঞѴbŒbm] "ro|ķ -m -Ѵlov| 7o]ŊѴbh; uo0o| ou]-mbŒ;7 0‹ ;Š-1| Ѵo1-ঞom om |_; vb|;ĺ
7;ˆ;Ѵor;7 0‹ ov|om ‹m-lb1vķ 1olrѴ;|; )_bѴ; b|Ľv l†1_ ;-vb;u |o7-‹ |o bl-]bm;
‰b|_ ƒѵƏŊ7;]u;; v|;u;oŊ1-l;u- ˆbvbomķ - "ro| bmvr;1ঞm] - Ѵ-u]; 1oll;u1b-Ѵ vb|;ķ
7†u-0Ѵ; 0†bѴ7 Չb|_ -m ƔƓ bm]u;vv u-ঞm]őķ -v uo0oঞ1v -m7 |_; |;1_moѴo]‹ "ro| †v;v
-m7 =o†u fobm|;7 Ѵ;]vķ oѴo †bѴ7;u -m7 0;1ol; lou; ‰b7;Ѵ‹ -ˆ-bѴ-0Ѵ;ķ |_; -rrѴb1--
"ro|Ľv l-m†=-1|†u;u _-ˆ; 1u;-|;7 |_; -rr ঞomv =ou u;lo7;Ѵ;uvķ ;vr;1b-ѴѴ‹ u;lo7;Ѵ;uv
"ro|)-Ѵhĺ |v r†urov; bv |o ruoˆb7; bm|;ѴѴb- ‰b|_ l†ѴঞrѴ; fo0vb|;vķ -u; mo| vo |o†]_ |o
];m|ķ ou]-mbŒ;7 fo0vb|; lomb|oubm] vo |_-| v;;ĺ Ѵu;-7‹ u;lo7;Ѵ;uv -u; †vbm] 7uom;v |o
;lrѴo‹;;v 7omĽ| _-ˆ; |oĺ lou; ;L1b;m|Ѵ‹ bmvr;1| vb|;vĺ )_‹ v_o†Ѵ7
ľ †u ;@ou|v _-ˆ; 0;;m |o 1u;-|; - _b]_Ѵ‹ Being waterproof, Spot has no problem †vbm] "ro|)-Ѵh 0; vo 7b@;u;m|ĵ $_; -mv‰;u
lo0bѴ; uo0oঞ1v rѴ-oul |_-| 1-m ;-vbѴ‹ bmvr;1ঞm] fo0vb|;v ;ˆ;m |_uo†]_ 7o‰mro†uvĺ bvķ ľ |Ľv mo|ĺĿ PRO


proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 15

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GAINING LEADS THROUGH RADIO





RADIO IS A GREAT WAY TO REACH AN OLDER DEMOGRAPHIC. HERE’S WHAT YOU NEED TO KNOW.


BY RICK WUEST | THOMPSON CREEK WINDOW COMPANY

robm|ķ ‰; v‰b|1_;7 oˆ;u |o Ōlou; o= |_; the team wins or loses. -mv -u; r-vvbom-|;
roѴbঞ1-Ѵ |-Ѵh v_o‰vŌ-m7 |_-| v|-u|;7 ];মm] and engaged regardless of how the team
vol; |u-1ঞomĺ $_ov; v|-ঞomv _-ˆ; Ѵo‹-Ѵ r;u=oulv om |_; C;Ѵ7ĺ
=-mv ‰_o Ѵbv|;m -ѴѴ 7-‹ Ѵom]ĺ $_; Ѵbv|;m;uv -u; v =ou omѴbm; 0uo-71-v| orঞomvķ ‰;Ľu;
mostly an older demographic, and because |-Ѵhbm] -0o†| ;ŠrѴoubm] |_-|ķ 0†| _-ˆ;mĽ|
|_-|Ľv o†u |-u];|ķ b| ‰ouhv ‰;ѴѴ =ou †vĺ 7om; vo ‹;|ĺ $u-7bঞom-Ѵ u-7bo bv ˆ;u‹ Ѵo1-Ѵķ
In the early to mid-2000s, we looped in -m7 |_-| _;Ѵrv †vĺ );Ľˆ; u†m vol; |-u];|;7
Chris Core, a well-known radio personality. u;1u†bঞm] -7v om -m7ou-ķ 0†| ‰b|_ ˆ;u‹
;Ľv v;;m -v - |u†v|‰ou|_‹ -m7 ;ˆ;mŊh;;Ѵ;7ķ Ѵb‚Ѵ; v†11;vvĺ $_;u; -u; vঞѴѴ ;mo†]_ Ѵbv|;m;uv
so when he spoke about our company, it was on the radio to make it worth it for us. PRO
a good endorsement. With Core, we found
that the cost-per-lead was higher, but so was
!b1h )†;v|ķ $_olrvom u;;hĽv ķ the closing rate and average sales price. It SEE RICK WUEST SPEAK LIVE
1om7†1|v -m bm|;uˆb;‰ =ou b ;-u| ;7b-Ľv was worth it. Back then, Core was on a talk o |o Pro Remodeler’s Š|u;l; ;-7
v +o† "_o†Ѵ7 mo‰ĺ v|-ঞom |_-|Ľv mo‰ om |_; 7b-Ѵĺ ; ‰-v ;m om=;u;m1;Ĺ †vঞmķ rubѴ ƐƔŊƐѵĺ
there for a number of years, and ended up !;Š|u;l;Ѵ;-7];mĺ1ol
$ " ! " +҃ ) Ѵ;-ˆbm]ķ -m7 ]obm] oˆ;u |o - m;‰vķ |u-L1ķ -m7
company with an annual revenue of about ‰;-|_;u v|-ঞomĺ Ő -1h |_;mķ r;orѴ; u;Ѵb;7 om
$75 million. We manufacture and install u-7bo =ou |u-L1 u;rou|vĺő
windows, ]†‚;u v‹v|;lvķ and other home $o7-‹ķ ‰; -7ˆ;uঞv; om m;‰vķ |-Ѵhķ ‰;-|_;uķ
improvement products. Our company serves -m7 vrou|vĺ $_; 0;-†|‹ o= vrou|v bv |_-|
Maryland, Washington D.C., Northern people will call in to give an opinion whether
Virginia, Richmond, and Virginia Beach.
); |u‹ |o h;;r o†u l-uh;ঞm] ;@ou|v
7bˆ;uvbC;7Ō-v b= b| ‰;u; -m bmˆ;v|l;m|
rouoѴboŌ-m7 ‰; ];m;u-ѴѴ‹ 7omĽ| ‰-m| -m‹
single area to account for more than 20%
o= o†u |o|-Ѵ Ѵ;-7 Yo‰ĺ $_; 0Ѵ;m7 1_-m];v -|
7b@;u;m| ঞl;v o= ‹;-uķ 0†| b|Ľv m;ˆ;u l†1_
higher than that. (We once hit a high of 45%
=uol C;Ѵ7 l-uh;ঞm]ķ 0†| ‰; =;Ѵ| |_-| ‰-v
too much and scaled back a bit.)
Currently, approximately 10% of our leads
1ol; =uol u-7bo -7vŌ7o‰m =uol ƑƑѷ -|
our highest point, which was in 2008-2009.
We have a long history with radio, and
while Ѵbv|;m;uv _-ˆ; v;ˆ;u-Ѵ o|_;u orঞomv
|_-m |u-7bঞom-Ѵ u-7boķ ‰; vঞѴѴ Cm7 b| - _b]_Ѵ‹
;L1b;m| ‰-‹ |o ]-bm t†-Ѵb|‹ Ѵ;-7vĺ
-1h ‰_;m ‰; v|-u|;7 -7ˆ;uঞvbm] om u-7boķ
we were a smaller company. We began with
-7†Ѵ| 1om|;lrou-u‹ v|-ঞomv ‰b|_o†| l†1_
u;-1_ķ 0†| b| ‰-v ru;‚‹ bm;Šr;mvbˆ;ĺ | om; -u‹ )-Ѵ|;uķ - Ѵo1-Ѵ u-7bo omŊ-bu r;uvom-Ѵb|‹ Ő1;m|;uő ˆbvb|v |_; $_olrvom u;;h =-1|ou‹ĺ


proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 17

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ENHANCE

your design
Part of the Cornerstone Building Brands Family CIRCLE 761

IN
BUSINESS




COMMUNICATION

Using Stories to Close Business



A FEW SMALL CHANGES IN THE WAY YOU COMMUNICATE CAN MAKE A BIG DIFFERENCE


“IF YOU SAY IT, THEY UNDERSTAND IT. IF YOU SAY ‹ bmˆ;vঞm] vol; ;m;u]‹ bm|o |_; ‰-‹ ‹o† 1oll†mb-
it well, they feel it.” While this is a simple play on words, 1-|;ķ ‹o† l-‹ u;7†1; lbv†m7;uv|-m7bm]v -m7 bm1u;-v;
b|Ľv -Ѵvo |u†;ĺ ); _-ˆ; v;;m |_bv =uol roѴbঞ1-Ѵ Ѵ;-7;uv ‹o†u 1Ѵov; u-|;ĺ
like John F. Kennedy, spiritual leaders like Gandhi, or m; l;|_o7 o= 1oll†mb1-ঞom |_-| _;Ѵrv 1u;-|; -
media leaders like Oprah. Ѵ-vঞm] blru;vvbom bv |_; †v; o= v|oub;v -m7 l;|-r_ouvĺ
); -Ѵvo v;; |_; ro‰;u o= 1u;-ঞˆ; 1oll†mb1-ঞom ‰b|_ -m‹ o= ‹o†u 1Ѵb;m|v _-ˆ; m;ˆ;u ]om; |_uo†]_ - u;lo7-
]u;-| 0†vbm;vv Ѵ;-7;uvķ 1o-1_;vķ -m7 ]†u†v |_-| bmvrbu; ;Ѵbm] 7;vb]m ruo1;vv ou Ѵbˆ;7 bm |_;bu _ol; 7†ubm] - u;mo-
|;-lv |o -1_b;ˆ; ]u;-|m;vv f†v| 0‹ 1omˆ;‹bm] |_; =;;Ѵbm] ˆ-ঞomĺ $_;‹ f†v| 7omĽ| ];| b|ĺ +o†u fo0 bv |o 1_-m]; |_-|ĺ
of simple ideas and themes. Mark Richardson, CR, is
"oķ |_; t†;vঞom 0;1ol;vĹ ľ o‰ ;@;1ঞˆ; -u; ‹o† -m7 Telling the Story a speaker and business
‹o†u ou]-mbŒ-ঞom -| 1oll†mb1-ঞm] ‰b|_ 1Ѵb;m|vĵĿ u; While there are many familiar metaphors or stories you growth strategist. He
‹o† ‰om7;ubm] ‰_‹ ruovr;1|v -u; vb]mbm] ‰b|_ 1olr;ঞ- 1-m †v; |o 1oll†mb1-|; ‰b|_ ro|;mঞ-Ѵ 1Ѵb;m|vĺ $_;v; authored the best-
selling books How Fit
tors |_-| ‹o† hmo‰ -u; mo| -v ]oo7 -v ‹o†ĵ v|oub;v r;u|-bm |o 7b@;u;m| -vr;1|v o= u;lo7;Ѵbm]ĺ $_;
following are examples that are designed to help you Is Your Business?, Fit
formulate your own. to Grow, and The Art
of Time Mastery. He
Ɛœ olr-u; u;lo7;Ѵbm] |o m;‰ 1omv|u†1ঞomĺ $_; b7;-
also hosts the podcast
bv |_-|ķ ľ!;lo7;Ѵbm] bv Ѵbh; _-ˆbm] - v†b| |-bѴou;7 ‰_bѴ;
Remodeling Mastery.
|_; 1Ѵb;m| bv vঞѴѴ bmvb7; b|ĺĿ
mrichardson@
Ƒœ -h; 1olr-ubvomv †vbm] |_; |‹r; o= u;Ѵ-ঞomv_br ‹o†
have with the client. m vol; u;vr;1|vķ ‹o† -u; - Cm-m- mgrichardson.com
or 301.275.0208
1b-Ѵ -7ˆbvou ‰_o bv _;Ѵrbm] |_;l u;7†1; ubvh -m7 bmˆ;v|
1ouu;1|Ѵ‹ om|o |_;bu ]u;-|;v| -vv;| Ō|_;bu _ol;ĺ +o† -Ѵvo
v;uˆ; -v - 7o1|ou =ou |_; _o†v;ķ l-hbm] v†u; |_; ub]_|
ru;v1ubrঞom bv ]bˆ;m |o 1†u; |_; _ol; o= r-bm -m7 7bv;-v;ĺ
m vol; ruof;1|vķ ‹o† v;uˆ; -v - l-uub-]; 1o†mv;Ѵouķ
_;Ѵrbm] |_; 1Ѵb;m|v l-h; 7;1bvbomv -m7 ‰ouh |o];|_;uĺ
‹ _;Ѵrbm] |_;l v;; |_-| ‹o† -u; lou; |_-m f†v| -


ARE YOU WONDERING WHY PROSPECTS ARE SIGNING WITH

COMPETITORS THAT YOU KNOW AREN’T AS GOOD AS YOU?




FIZKES / STOCK.ADOBE.COM u;lo7;Ѵbm] ;Šr;u|ķ |_;‹ ‰bѴѴ mo| omѴ‹ 0;‚;u †m7;uv|-m7
‹o†u uoѴ;ķ 0†| |_;‹ ‰bѴѴ -Ѵvo r;u1;bˆ; ˆ-Ѵ†; bm |_;v; o|_;u
blrou|-m| vhbѴѴv;|v ‰_;m v;Ѵ;1ঞm] |_; ub]_| u;lo7;Ѵ;uĺ
ƒœ 77u;vv 1ov| 7b@;u;m1;v 0;|‰;;m u;lo7;Ѵbm]
companies. )_‹ bv |_;u; v†1_ - 0b] 7b@;u;m1; =uol

)_;m ‹o† 0†‹ - 1-uķ b| ‰bѴѴ _-ˆ; =o†u ‰_;;Ѵvķ -†|ol-ঞ1
&vbm] u;Ѵ-|-0Ѵ; l;|-r_ouv |o 7;v1ub0; |_; u;lo7;Ѵbm] om; 1olr-m‹ |o |_; m;Š|ĵ +o† lb]_| v_-u; |_bv b7;-Ĺ
process will help clients connect deeply with your company. ‰bm7v_b;Ѵ7 ‰br;uvķ -m -†7bo v‹v|;lķ -m7 1u†bv; 1om|uoѴĺ


proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 19

IN
BUSINESS




Did I just describe an economy car or a luxury car? It could be
either. So, why does the luxury car cost $50K or more, while
|_; ;1omol‹ lo7;Ѵ bv 1Ѵov;u |o ŪƑƏ ĵ $_; 7b@;u;m1; bv bm |_;
design, engineering, quality, team, and buying experience.
4] Describe what it’s like to live through remodeling. Explain
to your clients that living through remodeling is similar to
camping. If you enjoy camping, you’ll make it fun and memo-
u-0Ѵ;ĺ = ‹o† _-|; 1-lrbm]ķ ‹o† lb]_| mo| Ѵbh; Ѵbˆbm] bm -m -1ঞˆ;
1omv|u†1ঞom vb|;ĺ Ѵb;m|v l-‹ 1omvb7;u loˆbm]ķ ou -| Ѵ;-v|
7obm] |_; ruof;1| ‰_;m |_;‹ 1-m |-h; - ˆ-1-ঞom =ou r-u| o= b|ĺ















AUREMAR / STOCK.ADOBE.COM









Humans have used stories to pass on knowledge since the
0;]bmmbm] o= _bv|ou‹ĺ Ѵb;m|v -u; lou; Ѵbh;Ѵ‹ |o -1| om bm=oul-ঞom
that’s given to them in the form of a story.


Ɣœ bv1†vv _o‰ |o l-h; Ѵbˆbm] |_uo†]_ |_; 1omv|u†1ঞom
process more tolerable. Many years ago, a client of mine
v_-u;7 |_-| |_;‹ u;7;Cm;7 |_;bu lbm7v;| o= |_;bu _ol; 7†ubm]
1omv|u†1ঞomĺ $_;‹ |oѴ7 ;-1_ o|_;u Ő-m7 |_; hb7vő |_-| |_;‹
were moving out of the four-bedroom home into a two-bed-
uool |;lrou-u‹ -r-u|l;m| Չ_b1_ ‰-v 1-uˆ;7 o†| o= |_;
v;1om7 Yoou o= |_;bu _ol;őĺ | ‰-v -m -7ˆ;m|†u;ķ mo| -m bm1om-
ˆ;mb;m1;ĺ $_;u; ‰-v Ѵ;vv |o 1Ѵ;-mķ -m7 |_;‹ vr;m| lou; ঞl;
-‰-‹ =uol _ol;ķ ˆbvbঞm] |_; 1b|‹ -m7 7obm] |_bm]v |_;‹ m;ˆ;u
_-7 ঞl; |o 7oĺ $_;‹ v-b7 b| ‰-v Ѵbh; ]obm] om - |_u;;Ŋlom|_
v-00-ঞ1-Ѵ |o - m;‰ rѴ-1;ĺ )_;m b| ‰-v oˆ;uķ |_;‹ ‰;u; -0Ѵ; |o
move into their new, wonderful home.
"r;m7 lou; ঞl; |_bmhbm] -0o†| ‹o†u ruovr;1|vķ |_;bu =;-uv
and stress, and their unfamiliarity about remodeling their home.
Think about sharing stories and experiences that will help them
understand, and consider using analogies or metaphors appli-
cable to their lives to which they can relate. If you can become
- 0;‚;u v|ou‹|;ѴѴ;uķ ‹o†u u;Ѵ-ঞomv_br ‰b|_ 1Ѵb;m|v ‰bѴѴ loˆ;
=uol 0;bm] |u-mv-1ঞom-Ѵ |o l;-mbm]=†Ѵ -m7 Ѵ-vঞm]ĺ PRO



CIRCLE 762

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OFF-SITE



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INNOVATIVE PRODUCTS



NEW AND UNIQUE PRODUCTS AND THE STORIES BEHIND THEM

BY PRO REMODELER STAFF




Aria Vent


BRINGING AIR REGISTER DESIGN IN LINE Ѵ†v_lo†m| uo 1-m 0; bmv|-ѴѴ;7 -m‹‰_;u;Ĺ Yoouķ
WITH MODERN DESIGN ‰-ѴѴķ ou 1;bѴbm]ĺ $_; -m7 b|; l†v| 0; bmv|-ѴѴ;7
As the turn of the decade approaches, -[;u |_; Yoouķ ‰-ѴѴķ ou 1;bѴbm] v†u=-1; l-|;ub-Ѵ
it’s easy to look back and see how design is installed, while the Flushmount Pro must be
and styles have changed across almost all placed prior to the surface material.
1-|;]oub;v o= 0†bѴ7bm] -m7 Cmbv_ l-|;ub-ѴvĹ The Drywall Pro, like its name indicates, is
v†0Yoouķ ‰bm7o‰vķ 1-0bm;| _-u7‰-u;ķ -m7 1olr-ঞ0Ѵ; ‰b|_ 7u‹‰-ѴѴ omѴ‹ķ -m7 -v v†1_ķ bv
lou;ĺ m; ruo7†1| 1-|;]ou‹ |_-| ]o| Ѵ;[ suitable for only walls and ceilings. (The Drywall
Pro is also available as either an air register or an
;Š_-†v| =-m 1oˆ;uĺő
The center island can be matched to any material
bl-]bm-0Ѵ;ķ v-‹v -m|;m†|oĺ ľ$_;u; bv mo Yoou
vent to match vinyl, but you can with ours. If you
_-ˆ; - _ol; ‰b|_ 7b@;u;m| v†u=-1;v |_uo†]_o†|
the rooms, you could also choose to make this
piece consistent across the
board, like you would with
door handles or cabinet
r†ѴѴvĺĿ
One concern the
1olr-m‹ o[;m _;-uv
v†uuo†m7v -bu Yo‰ĺ
;1-†v; |_; Ѵ†v_lo†m| uo Ő|or ub]_|ő vb|v Y†v_ ‰b|_ “We’ve found that the
|_; v†u=-1;ķ b| l†v| 0; bmv|-ѴѴ;7 rubou |o |_; Yoouķ ‰-ѴѴķ ou ub- (;m| -bu Yo‰ bv
ceiling surface materials. comparable to a regular
]ubѴѴ; ˆ;m|ķĿ v_; v-‹vĺ
behind? Air registers. ľ ѴѴ |_; -buYo‰ vr;1v
Not anymore, thanks to Aria Vent, a company are available on our site
ruoˆb7bm] 7;vb]m Y;Šb0bѴb|‹ ‰_;u; |_;v; ]ubѴѴ;v -u; =ou ;-1_ lo7;ѴĺĿ $_;bu
1om1;um;7ķ ‰b|_ |_; 1u;-ঞom o= ‰_-| |_; 1olr-m‹ website also features an
v-‹v bv |_; Cuv| lo7†Ѵ-u -bu ˆ;m| |_-| 1-m 0; ˆbv†-ѴѴ‹ -7-r|;7 |o -m‹ easy-to-use guide to help remodelers and owners determine the
surface. model best suited to a project.
“A client came to our family’s stone manufacturing company $_; 1olr-m‹ _-v ‹;| |o -mmo†m1; b|v m;‰ o@;ubm]v =ou ƑƏƑƏķ 0†|
u;t†;vঞm] -bu u;]bv|;u ]ubѴѴ;v l-7; o†| o= l-u0Ѵ;ķĿ v-‹v !o0;u|- -m|;m†|o l;mঞom;7 |_u;; m;‰ ruo7†1| u;Ѵ;-v;v 1olbm] voom |_-|
Mantenuto, CEO and co-owner of Aria Vent. “We’d normally ‰bѴѴ ľv_-h; |_bm]v †rĺĿ $_;v; ‰bѴѴ 0; v_o‰1-v;7 -| ˆ-ubo†v |u-7;-
outsource that, but instead my dad (Paolo, Aria Vent’s other v_o‰v |_uo†]_o†| ƑƏƑƏĺ
1oŊo‰m;uő 7;1b7;7 |o bmˆ;m| -m ;mঞu;Ѵ‹ m;‰ ruo7†1|ĺĿ ub1;v u-m]; 0-v;7 om |_; vbŒ; o= |_; ˆ;m| Նr |o vbŠ vbŒ;v -ˆ-bѴ-0Ѵ;ķ
Today, Aria Vent has four models, making it a top choice for that vary by the model), but according to Mantenuto, a standard
-Ѵlov| -m‹ _ol; 7;vb]m ou Ѵo1-ঞomĺ $_; ub- ķ ub- b|;ķ -m7 ƓŠƐƏ ˆ;m| 1ov|v -0o†| ŪƔѶĺ ariavent.com | CIRCLE NO. 880


proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 23

PRODUCTS [ INNOVATIVE PRODUCTS ]





Ceramics: IBS/KBIS Edition



WE SPOKE WITH THREE MANUFACTURERS TO GET THE SCOOP ON WHAT WE HAVE TO LOOK FORWARD TO AT THE 2020 IBS/KBIS
ˆ;u |_; Ѵ-v| 7;1-7;ķ 1;u-lb1 ঞѴ; †v; bm |_; &ĺ"ĺ _-v ]om; †r Ő0‹ ‰-‹ o= 0o|_ bm1u;-v;7 blrou|v -m7 7ol;vঞ1 ruo7†1ঞomőĺ |Ľv 7†u-0Ѵ;ķ Ѵb]_|ķ _-v
|_; ;@;1| o= |u†; v|om; 0†| 1-m ;-vbѴ‹ 0; 1†v|olbŒ;7ķ -m7 o[;m b| 1ol;v -| - lou; -@ou7-0Ѵ; rub1; |_-m ঞѴ;v o= - 7b@;u;m| l-|;ub-Ѵĺ
|Ľv - |u;m7 |_-|ĽѴѴ 0; om =†ѴѴ 7bvrѴ-‹ -| |_bv ‹;-uĽv "ņ " bm -v (;]-vĺ m |_; Ѵ;-7 †r |o |_; v_o‰ķ ‰; vroh; ‰b|_ - =;‰ l-m†=-1|†u;uv |o
v;; ‰_-| ‰; 1-m ;Šr;1| |o v;; bm -m†-u‹ĺ























FLORIM Stone mCmb|‹ "†u=-1;v ABK Group
Ѵoubl _-v l-7; 1om1;u|;7 ;@ou| |o 1_b;ˆbm] |_; Ѵooh o= m-|†u-Ѵ v|om; ŐѴbh; Through its new Materia line, ABK is
1omm;1| ‰b|_ lou; &ĺ"ĺ 1om|u-1|ouvŌ l-u0Ѵ;ő ‰b|_o†| |_; rub1;ķ ‰;b]_|ķ ou 0ub|Ŋ 0ubm]bm] ˆ;uv-ঞѴb|‹ bm Ѵ-u];Ŋ=oul-| vѴ-0v |o
u;1;m|Ѵ‹ or;mbm] - m;‰ v_o‰uool bm ;‰ |Ѵ;m;vv bv om; o= |_; -1_b;ˆ;l;m|v o= |_; " |_bv ‹;-uĺ ľ$_; vѴ-0v -u; 1_-u-1|;ubŒ;7
+ouhŌ-m7 Ѵoubl "|om;ķ ‰_b1_ |_; 1olr-m‹ 1;u-lb1 ঞѴ; bm7†v|u‹ĺ †| r;u=;1ঞm] |_-| Ѵooh 0‹ - m;‰ u;ˆoѴ†ঞom-u‹ ruo7†1ঞom ruo1;vvķ
bv 0ubm]bm] |o "ķ bv - 0b] r-u| o= |_-|ĺ |Ľv ‰b|_o†| v-1ubC1bm] r;u=oul-m1; bv vol;|_bm] ‰_b1_ -ѴѴo‰v |_; l-m†=-1|†u;uv |o u;rѴb1-|;
- Ѵbm; o= Ѵ-u];Ŋ=oul-| rou1;Ѵ-bm vѴ-0v |_-| mCmb|‹ "†u=-1;v _-v l-7; |or ruboub|‹ ‰b|_ |_; ;@;1|v o= l-u0Ѵ; -m7 m-|†u-Ѵ v|om; om
=;-|†u; - ˆ-ub;|‹ o= v|om;ŊѴbh; 7;vb]mvķ l-m‹ b|v -|†u-(;bm $;1_Ō‰_b1_ |_; 1olr-m‹ |_; v†u=-1;ķ -v ‰;ѴѴ -v |_; ;7];v o= ;-1_
o= ‰_b1_ -u; -11;m|;7 0‹ l;|-Ѵķ 1;l;m|ķ rѴ-mv |o v_o‰1-v; bm (;]-vķ u;ˆ;-Ѵbm] - vѴ-0ķĿ v-‹v - vroh;vr;uvom =ou |_; 1olr-m‹ĺ
l-u0Ѵ;ķ -m7 1oѴou ;@;1|vĺ )_-| bmv|-ѴѴ;uv m†l0;u o= m;‰ v|‹Ѵ;vķ bm1Ѵ†7bm] u‹v|-Ѵ &vbm] - lbŠ o= 7u‹ 1olr-1ঞom |;1_mbt†;v
‰bѴѴ Ѵbh; lov| |_o†]_ķ -v vroh;vr;uvom l0;u -m7 u;1bo†v "o7-Ѵb|; Őrb1|†u;7őĺ ľ$_; -m7 Cubm] |_; ঞѴ;v bm 1†মm]Ŋ;7]; 1;u-lb1
b1_;ѴѴ; -ѴѴ-ubm v-‹vķ bv |_; ruo7†1|Ľv |;1_moѴo]‹ †v;v 1oѴou;7 u-‰ l-|;ub-Ѵv -m7 - hbѴmvķ |_; -|;ub- Ѵbm; -1_b;ˆ;v ;Š|u;l;
‰;b]_|ĺ ľ Ѵoubl "|om; bv ];m;u-ѴѴ‹ vѴb]_|Ѵ‹ 1om|uoѴѴ;7 v;7bl;m|-ঞom ruo1;vv |o -1_b;ˆ; |o†]_m;vvķ u;vbvঞm] mo| f†v| 1u-1hv -m7
Ѵb]_|;u |_-m t†-u|Œ -m7 m-|†u-Ѵ v|om;ĺĿ =†ѴѴŊ0o7‹ 1olrovbঞomķ ‰_;u; |_; 7;vb]m bv v1u-|1_;v 0†| v|-bmbm]ķ _;-|ķ -m7 1_;lb1-Ѵ
ˆ-bѴ-0Ѵ; bm ѼĿķ ѽĿķ -m7 ѾĿķ b|Ľv -Ѵvo ];m;u-ѴѴ‹ 1omvbv|;m| |_uo†]_o†| |_; =†ѴѴ |_b1hm;vv o= 1Ѵ;-m;uvĺ ľ$_;v; 0;m;C|v l-h; -|;ub-
l†1_ |_bmm;u |_-m -Ѵ|;um-ঞˆ; l-|;ub-Ѵvĺ |_; ঞѴ;ķĿ v-‹v b-1olo -u;ѴѴbķ h;‹ -11o†m| r;u=;1| =ou hb|1_;m -m7 0-|_uool -rrѴbŊ
ľ †-u|Œ -m7 v|om; -u; †v†-ѴѴ‹ -ˆ-bѴ-0Ѵ; bm ѾĿ l-m-];u =ou |_; l-m†=-1|†u;uĺ ľ); _-ˆ; 1-ঞomvķ Ѵbh; ˆ-mbঞ;v -m7 0-1hvrѴ-v_;vķ |o
-m7 ƐѼĺĿ $_; |_bmm;vv -ѴѴo‰v |_; ruo7†1| |o -0o†| ƓƏ v|‹Ѵbvঞ1 ;@;1|v _ol;o‰m;uv 1-m m-l; - 1o†rѴ;ĺĿ $o bm1u;-v; 1†v|olbŒ-0bѴb|‹ķ
0; bmv|-ѴѴ;7 oˆ;u ;Šbvঞm] ঞѴ;ķ l-hbm] b| b7;-Ѵ 1_oov; =uolĺĿ ;1-†v; o= |_; ঞѴ;Ľv 1†v|olŊ ‰_b1_ bv - _-ѴѴl-uh o= |_; Ѵbm;ķ o@;uv -
=ou u;lo7;Ѵ;uvĺ m7 vo -v mo| |o 1olruoŊ bŒ-0bѴb|‹ -m7 _b]_ blr-1| u;vbv|-m1;ķ -v ‰;ѴѴ ˆ-ub;|‹ o= l-|;ub-Ѵ ;@;1|v bm1Ѵ†7bm] ‰oo7ķ
lbv; v|u;m]|_ķ Ѵoubl "|om; ѼĿ vѴ-0v bm1Ѵ†7; -v b|v -@ou7-0bѴb|‹ķ mCmb|‹ u;1oll;m7v b|v v|om;ķ l;|-Ѵķ -m7 l-u0Ѵ;ķ -v ‰;ѴѴ -v |_u;;
- l;v_ 0-1hbm] |o bm1u;-v; 7†u-0bѴb|‹ĺ Ѵ-u]; =oul-| vѴ-0v 0; †v;7 mo| f†v| -v - ‰-ѴѴ Cmbv_ orঞomvĹ vo[ķ m-|†u-Ѵķ -m7 Ѵ†Šĺ
Youblĺ1olņ;mņYoublv|om;ņ Ň CIRCLE 881 1oˆ;ubm]ķ 0†| |o 1u;-|; =†umb|†u;ķ r-uঞ1†Ѵ-uѴ‹ abk.it/en/ | CIRCLE 883
1o†m|;u|orvķ |-0Ѵ;vķ ˆ-mbঞ;vķ -m7 ‰-v_0-Ŋ
vbmvŌf†v| |o m-l; - =;‰ĺ ľ |Ľv |_; l-|;ub-Ѵ o=
|_; =†|†u;ķ ‰b|_ ;m7Ѵ;vv -rrѴb1-ঞomvĺĿ
bmCmb|‹v†u=-1;vĺb|ņ Ň CIRCLE NO. 882



24 PROFESSIONAL REMODELER / 01.2020 / proremodeler.com

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JOBSITE KNOW-HOW PROTRADECRAFT.COM





How to Repair





Plaster on Lath









FOR LONG-LASTING RESULTS, REATTACH LOOSE
LATH AND PLASTER SURROUNDING THE PATCH

BY SAL ALFANO | EXECUTIVE EDITOR
e’ve all seen it, and we’ve all A B
done it. To mount an HVAC
duct, we’ve cut through a
Wplaster wall with a recip saw,
v;m7bm] rѴ-v|;u Y‹bm] -m7 Ѵ;-ˆbm] |_; Ѵ-|_
Y-rrbm]ĺ o ruo0Ѵ;lķ |_; 7u‹‰-ѴѴ;uv ‰bѴѴ
_-m7Ѵ; b|ķ ub]_|ĵ )uom]ĺ $_; lov| 7†u-0Ѵ;
plaster repairs are made with plaster, not
joint compound. Plus, without the proper
ru;r ‰ouh om Ѵoov;m;7 rѴ-v|;uķ -m‹ r-|1_
is doomed to failure.
$o v_o‰ ‹o† _o‰ |_; ruov 7o b|ķ ‰;Ľˆ;
adapted a video called “How to Repair
-|_ -m7 uoh;m Ѵ-v|;uķĿ 0‹ !ou‹
u;mm-mķ ‰_o _-v 0;;m u;r-bubm] rѴ-v|;u
=ou ƒƏ ‹;-uvĺ u;mm-m o‰mv u;v;uˆ-ঞom
Ѵ-v|;ubm] bm u-‚Ѵ;0ouoķ (|ĺķ -m7 C 1 !;-‚-1_ |_; -|_
l-bm|-bmv - +o†$†0; 1_-mm;Ѵ ‰b|_ l-m‹ (b0u-ঞom =uol |_; u;1br v-‰ †v;7 |o 1†| |_;
plaster repair how-to videos. _oѴ; =ou |_bv ( 7†1| v_ooh Ѵoov; - Ѵ-u];
oѴѴo‰ |_; r_o|ov -m7 1-rঞomv =ou - v;1ঞom o= rѴ-v|;u -| om; 1oum;uķ -m7 vrѴb| vol;
v|;rŊ0‹Ŋv|;r Ѵooh -| u;mm-mĽv ruo1;vvķ Ѵ-|_ ou 0uoh; b|v 1omm;1ঞom |o |_; v|†7v A ĺ $_;
which includes products for a patching Cuv| v|;r bv |o u;-‚-1_ |_; Ѵ-|_ĺ $o lbmblbŒ;
v‹v|;l _; 7;ˆ;Ѵor;7 1-ѴѴ;7 b] )-ѴѴ‹Ľv ˆb0u-ঞom -m7 -ˆob7 vrѴbমm] Ѵoov; rb;1;v o= Ѵ-|_ķ
Plaster Magic. PRO u;mm-m ru;7ubѴѴv -m7 1o†m|;uvbmhv _oѴ;v 0;=ou;
7ubˆbm] vl-ѴѴ v1u;‰v bm|o v|†7v B ĺ $_; Ѵ-|_ bv
lbvvbm] 0;_bm7 |_; Y-m]; -| |_; |or o= |_; 7†1|ķ
‰_;u; b| ‰-v 1†| o@ -| |_; v|†7v C ĺ $_; voѴ†ঞom
bv |o 1†| - 1†v|ol ‰oo7 0-1h;u -m7 =-v|;m b| |o
|_; v|†7 om |_; Ѵ;[ķ -m7 |o |_; lb77Ѵ; o= |_;
7†1| Y-m];ķ ‰_b1_ r†ѴѴv b| †r ঞ]_| -]-bmv| |_;
rѴ-v|;u om |_; ub]_|ĺ u;mm-m |_;m 0-1hv |_;
v1u;‰ o@ - Ѵb‚Ѵ; 0b| vo |_-| _; ‰bѴѴ 0; -0Ѵ; |o
r†v_ rѴ-v|;u 0;|‰;;m |_; Y-m]; -m7 |_; Ѵ-|_ĺ


proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 27

JOBSITE KNOW-HOW PROTRADECRAFT.COM









D E








THIS IS WHAT

HAPPENS WHEN
YOU PUT A DUCT

THROUGH A
PLASTER WALL

2 Predrill Loose Plaster AND DON’T PAY
[;u 1Ѵ;-ubm] |_; h;‹‰-‹v o= -m‹ rѴ-v|;u vঞѴѴ
ATTENTION TO THE
v|†1h |o |_; ;Šrov;7 Ѵ-|_ķ u;mm-m ‰bѴѴ -rrѴ‹ -
vr;1b-Ѵ 1om7bঞom;u -m7 -7_;vbˆ; †vbm] _oѴ;v
7ubѴѴ;7 |_uo†]_ |_; rѴ-v|;u bm|o ;ˆ;u‹ rb;1; o= WAY IT’S BUILT ...
3
Ѵ-|_ D ĺ ; †v;v - ư16Ŋbm1_ l-vomu‹ 0b|ķ ‰_b1_
‰bѴѴ mo| 7†ѴѴ -v b| ]o;v |_uo†]_ |_; rѴ-v|;uĺ BUT WE CAN FIX IT.
ľ&vbm] |_bv |‹r; o= 0b| bv blrou|-m|ķĿ u;mm-m
v-‹vķ ľ0;1-†v; b| ‰bѴѴ mo| 7ubѴѴ |_uo†]_ |_; ‰oo7
Ѵ-|_ĺ [;u ‹o† 7ubѴѴ |_uo†]_ |_; rѴ-v|;uķ b| v|orvĺĿ
[;u ru;7ubѴѴbm] |_; Ѵ-|_ om -ѴѴ =o†u vb7;v o= |_;
7†1|ķ _; ˆ-1††lv 7†v| o†| o= ;-1_ _oѴ; E .





3 Spray Plaster and F G
-|_ ‰b|_ om7bঞom;u
$_; Cm-Ѵ v|;r 0;=ou; ]Ѵ†bm] |_;
rѴ-v|;u bv |o bmf;1| 1om7bঞom;u
bm|o ;-1_ _oѴ; F ĺ ľ$_;
1om7bঞom;u ]bˆ;v |_; -7_;vbˆ;
- ]oo7 v†u=-1; |o 0om7 |oķĿ
u;mm-m v-‹vĺ ľ †| Œ|_; moŒŒѴ;œ
om vru-‹ķ Ļ r†| |_; ঞr ub]_| †r
|o |_; _oѴ;ķ -m7 ‹o† vru-‹ b| bmĺĿ
u;mm-m -Ѵvo vru-‹v 1om7bঞom;u
om |_; v†u=-1; o= -ѴѴ o= |_;
;Šrov;7 Ѵ-|_ G ķ |_;m ‰-b|v =ou
;ˆ;u‹|_bm] |o 7u‹ĺ






28 PROFESSIONAL REMODELER / 01.2020 / proremodeler.com

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4 Glue and Clamp Loose Plaster
H I
$o ]Ѵ†; |_; Ѵoov; rѴ-v|;u 0-1h |o |_; Ѵ-|_ķ
Brennan uses an adhesive that he says is
ľ7;vb]m;7 vr;1bC1-ѴѴ‹ |o u;-‚-1_ oѴ7 rѴ-v|;u |o
‰oo7 Ѵ-|_ķ 0ub1hķ ou l-vomu‹ĺĿ ; 1†|v - vl-ѴѴ
or;mbm] bm |_; 1-u|ub7]; ঞr Őľ- Ѵb‚Ѵ; 0b| Ѵ;vv
|_-m - t†-u|;u bm1_Ŀőķ 0†| _; 1†|v b| vt†-u; vo
that it will inject adhesive straight into the
predrilled holes in the plaster H ĺ ľ); ‰-m| |o
squirt in just enough so we can see the
-7_;vbˆ; r;;hbm] o†|ĺ ); 7omĽ| ‰-m| -m‹ lou;
|_-m |_-|ĺĿ [;u bmf;1ঞm] -7_;vbˆ; bm|o -ѴѴ
_oѴ;vķ _; ‰br;v o@ |_; ;Š1;vv ‰b|_ - 7-lr u-]ĺ
$_; Cm-Ѵ v|;r _;u; bv |o v1u;‰ rѴ-vঞ1 ‰-v_;uv
into some of the predrilled holes in the plaster
to clamp it against the lath I ĺ $_; ‰-v_;uv -u;
slightly convex to spread the clamping
ru;vv†u;ĺ ľ+o† 1Ѵ-lr b| ঞѴѴ b| 1ol;v bm|o vo[
J K 1om|-1|ķĿ u;mm-m v-‹vķ ľ-m7 ‹o† 1-m v;; -
Ѵb‚Ѵ; 0b| o= -7_;vbˆ; 1olbm] o†| Œ0;_bm7 |_;
rѴ-v|;uœĺ +o† 7o mo| m;;7 |o r†| om; bm ;ˆ;u‹
_oѴ; 0;1-†v; |_; rѴ-v|;u _-v b|v o‰m bm|;]ub|‹ĺĿ

















5 Get Plaster on the Wall
L M
Brennan’s special patching plaster can be
mixed with a drill and paddle or by hand, but
|_; 1omvbv|;m1‹ o= |_; lbŠ bv 1ubঞ1-Ѵĺ = b|Ľv |oo
|_bm ou |oo vঞ@ķ u;mm-m v-‹vķ b| ‰bѴѴ =-ѴѴ o@ |_;
‰-ѴѴĺ ľ)_;m ‹o† lbŠ |_bv †rķ ‹o† ‰-m| |o l-h;
v†u; b|Ľv - r;-m†| 0†‚;uŊѴbh; 1omvbv|;m1‹ĺ Œ$_;
|;v| bvœ ‰_;m b|Ľv -0o†| ѽŊbm1_ |_b1hķ -m7 ‹o†
|†um Œ|_; 0†1h;| |uo‰;Ѵœ †rvb7; 7o‰mķ b|ĽѴѴ v|-‹
in place J ĺ $o ];| |_; rѴ-v|;u om|o |_; ‰-ѴѴķ
u;mm-m CѴѴv |_; 0†1h;| |uo‰;Ѵ -m7 _oѴ7v b|
against the lath K , then uses a second trowel
to push the plaster against the lath L and
spread it upwards M ĺ





30 PROFESSIONAL REMODELER / 01.2020 / proremodeler.com

C O M E S E E O U R P R O D U C T S AT




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6 Complete Scratch Coat
N O
;;r -77bm] r-|1_bm] rѴ-v|;u †mঞѴ -ѴѴ o= |_;
;Šrov;7 Ѵ-|_ bv 1oˆ;u;7ķ bm1Ѵ†7bm] |_; -u;-
0;_bm7 |_; 7†1| Y-m]; N . But don’t spread it
too thick: “Leave enough room in the depth of
|_; r-|1_ |o r†| |_; m;Š| Ѵ-‹;u om -m7 CѴѴ b| o†|
completely,” Brennan says. To create keyways
=ou |_; v;1om7 1o-|ķ u;mm-m †v;v - rѴ-vঞ1
notched adhesive spreader to scratch the plaster
O ĺ $_;u;Ľv mo m;;7 |o 1Ѵ;-m ;Š1;vv rѴ-v|;u o@
|_; ‰-ѴѴķ b| ‰bѴѴ v1u-r; o@ ;-vbѴ‹ -[;u b| v;|vĺ








7 Apply Plaster Second Coat P Q
Although the patching plaster sets in an hour or
two, Brennan waited a day to make sure the
-7_;vbˆ; _-7 1†u;7ĺ [;u u;loˆbm] ;Š1;vv
plaster and scraping the edges of the patch, he
applies the second coat of patching plaster P .
“The most important thing is to get the plaster
up onto your patch,” Brennan says. “Once it’s
†rķ |_;m ‹o† 1-m |-h; ‹o†u ঞl; vloo|_bm] b|
out.” Brennan uses a smaller 3-inch trowel for
0;‚;u 1om|uoѴ om |_; v;1om7 1o-|ĺ [;u
smoothing the second coat, he uses a drywall
knife to clean up the wet edges of the patch Q .





8 Apply Joint Compound Skim Coat
R S
Once the second coat has hardened, Brennan
scrapes down the patch everywhere it meets
the old plaster, then applies a skim coat of joint
compound R . “You want to put the joint
compound on so thin you can see the wall
underneath it,” Brennan says. To avoid the dust
v-m7bm] 1u;-|;vķ u;mm-m Cmbv_;v |_; r-|1_
using a light touch with a damp sponge S .













32 PROFESSIONAL REMODELER / 01.2020 / proremodeler.com

CIRCLE 769

CO M E S E E T H E PO SS I B I L I T I ES AT KB I S B O O T H N 2 05 3.



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CIRCLE 772 Builder: Patterson Custom Homes Architect: Brandon Architects Photo: Jeri Koegel

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THE 2020 NEW AMERICAN REMODEL SHOWS HOW MODERN
DESIGN CAN APPEAL TO TRADITIONAL SENSIBILITIES


BY CHARLIE WARDELL





























THE NEW AMERICAN REMODEL

LAS VEGAS, NEVADA

Sponsors: $_; -ঞom-Ѵ vvo1b-ঞom o= ol; †bѴ7;uv -m7


Professional Remodeler l-]-Œbm;
Architect: _bѴ ;-m ;vb]m uo†rķ )bm|;u -uhķ Ѵoub7-
Remodeler: ov_ m7;uvomķ Ѵ;l;m| †bѴ7bm] olr-m‹ķ
;m7;uvomķ ;ˆ-7-
Interior Designer: ov_ ov;uķ Ѵ;l;m| †bѴ7bm] olr-m‹
u1_b|;1| _bѴ ;-m ‰-m|;7 - lb7Ŋ1;m|†u‹ lo7;um Ѵooh ‰b|_ - =;;Ѵbm] Šbvঞm] _ol; bm|;ubou 1oˆ;u;7 Yoou -u;-Ĺ ƑķƐƕƏ vtĺ [ ĺ



o= ;Ѵ;]-m| vblrѴb1b|‹ĺ $_; u;v†Ѵ| bv - =-1-7; 7;Cm;7 0‹ 1Ѵ;-mķ _oubŒom|-Ѵ
!;lo7;Ѵ;7 _ol; 1om7bঞom;7 vr-1;Ĺ ƓķѶƏƏ vtĺ [ ĺ

Ѵbm;v -m7 f†v| - =;‰ 7b@;u;m| l-|;ub-Ѵvĺ !-|_;u |_-m ]u-vvķ |_; =uom| ‹-u7

!;lo7;Ѵ;7 _ol; |o|-Ѵ bm7oou
bv 1oˆ;u;7 ‰b|_ 7uo†]_|Ŋ=ub;m7Ѵ‹ rѴ-m|v -m7 vl-ѴѴŊ7b-l;|;u ubˆ;u uo1hŌ-
-m7 o†|7oou Ѵbˆbm] vr-1;Ĺ ѵķƕƐƐ vtĺ [ ĺ
u;vromv; |o (;]-vĽv Ѵo‰ ‰-|;u -ˆ-bѴ-0bѴb|‹ķ -v ‰;ѴѴ -v - 1omv1bo†v 7;vb]m
Bedrooms: 5
7;1bvbomĺ $_; _ol; Ѵoohv Ѵbh; b| ]u;‰ =uol |_-| v;- o= uo1hĺ $_; oѴ7
7ubˆ;‰-‹ -| |_; =uom| o= |_; _o†v; u-m oˆ;u |_; v;rঞ1 |-mh -m7 Ѵ;-1_ †ѴѴ 0-|_vĹ 4

C;Ѵ7ķ ‰_b1_ ˆboѴ-|;7 1†uu;m| 1o7;vĺ $_; m;‰ 7ubˆ;‰-‹ u†mv -Ѵom] |_; -Ѵ= 0-|_vĹ 2

vb7; o= |_; _ol; -m7 ;m7v -| - |_u;;Ŋ1-u ]-u-]; bm |_; u;-uĺ
proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 39

his year’s New American Remodel
in Las Vegas is an eye catcher.
What started as a single-story,
1970s Spanish-esque ranch—a
style typical not just of Vegas, but
the sunbelt in general—has been
T reincarnated as what architect
Phil Kean describes as “a two-story blend of
modern design and desert contemporary.”
The big architectural message Kean wanted
to convey is that a home featuring contem-
porary or modern design need not feel stark
or cold. Given the right material choices, it
1-m 0; t†b|; ‰-ul -m7 bmˆbঞm]ķ -m7 ;ˆ;m
0;‚;uķ |_ov; l-|;ub-Ѵ 1_ob1;v 7omĽ| _-ˆ; |o
break the bank.
For instance, many homes in the Las Vegas
(-ѴѴ;‹ -u;ķ bm mo oL1b-Ѵ |;ulvķ 0-vb1-ѴѴ‹
v|†11o 0oŠ;vĺ $_; lou; -‚u-1ঞˆ; om;v -77
stone veneer as an accent. For this project,
;-m Ybrr;7 |_-| 1omˆ;mঞom om b|v _;-7ĺ
$_; ;Š|;ubou =-1-7;Ľv 7;Cmbm] =;-|†u; bv
its manufactured stone siding, with stucco
relegated to narrow bands at the roof and
front entry. The stone gives the home a
feeling of texture and depth, and the fact
that it’s a manufactured product makes it
ˆ;u‹ 1ov|Ŋ;@;1ঞˆ;ĺ
Inside the home, interior designer Josh
ov;u 1omঞm†;7 |_; |_;l; o= 1om|;l-
porary warmth by specifying items that
invite touch and feel. These include stone
siding on one of the great room walls and


40 PROFESSIONAL REMODELER / 01.2020 / proremodeler.com

The front door leads to a two-story great room
surrounded on three sides by glass and stone
and on the fourth by an opening to the kitchen.
Its most stunning feature is an array of three-

7bl;mvbom-Ѵ _-m]bm] CŠ|†u;v bmv|-ѴѴ;7 -uo†m7

|_; uool -| 7b@;u;m| _;b]_|vĺ )_-| 1o†Ѵ7 _-ˆ;
0;;m -m ;lr|‹ ˆob7 _-v 0;;m |u-mv=oul;7 bm|o

- 1-rঞ ˆ-ঞm] ˆbv†-Ѵ ;Ѵ;l;m|ĺ

proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 41

|_u;;Ŋ7bl;mvbom-Ѵ ‰-ѴѴ ঞѴ;v bm 0-|_v -m7
powder rooms. He also complemented
|_; bm|;ubou ‰-ѴѴvĽ Ѵb]_| 1oѴou r-Ѵ;‚; ‰b|_
7oouv -m7 1-0bm;|v l-7; =uol m-|†u-Ѵ 7-uh
‰-Ѵm†|ĺ ľ ѴѴ |_;v; l-|;ub-Ѵv -u; ˆ;u‹ -11;v-
vb0Ѵ;ķĿ _; v-‹vĺ ľ †u ]o-Ѵ ‰b|_ |_;v; 1_ob1;v
bv |o ruoˆb7; ˆbvb|ouv ‰b|_ b7;-v om _o‰
|o 1u;-|; - =;;Ѵbm] o= _b]_ 7;vb]m ‰b|_o†|
;Š1;vvbˆ;Ѵ‹ _b]_ 1ov|ĺĿ
= 1o†uv;ķ -| ƓķѶƏƏ vt†-u; =;;|ķ |_bv bvmĽ|
‹o†u -ˆ;u-]; u;vb7;m1;ĺ |Ľv bm |_; lb7Ŋu-m];
o= ‰_-| Ѵ†Š†u‹ 1†v|ol _ol; 0†‹;uv ‰-m|ĺ
ľ vbŒ; u-m]; o= ƓķƔƏƏ |o ƔķƔƏƏ vt†-u;
=;;| v;;lv |o 0; |_; v‰;;| vro| =ou |_;
Ѵ†Š†u‹ (;]-v l-uh;|ķĿ v-‹v -u1_b|;1| ;-mĺ


42 PROFESSIONAL REMODELER / 01.2020 / proremodeler.com

The master suite has everything one would expect

bm - Ѵ†Š†u‹ _ol;ĺ $_;u;Ľv - Cu;rѴ-1; -m7 $(ķ _bvŊ-m7Ŋ
_;uv ‰-ѴhŊbm 1Ѵov;|vķ -m7 - ˆb;‰ |o |_; 1o†u|‹-u7


-m7 |u;;ĺ 1†v|ol voL| oˆ;u |_; 0;7 0u;-hv †r |_;
ceiling plane and accommodates recessed lights. The
v†b|; -Ѵvo =;-|†u;v - lo7;umŊ7;vb]m;7 l-v|;u 0-|_
‰b|_ 7o†0Ѵ; vbmhvķ - 1†v|ol ˆ-mb|‹ķ -m7 - vo-hbm] |†0
placed in an enclosed steam shower.









































































proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 43

The bar next to the kitchen showcases a custom
wine rack. It’s just big enough for a bartender to
‰ouh 7†ubm] r-uঞ ;vĺ






$_; _ol; -Ѵvo o@;uv -ѴѴ |_; -l;mbঞ;v =ou
‰_b1_ |_ov; 0†‹;uv -u; Ѵoohbm]Ĺ - |_u;;Ŋ1-u
]-u-];ĸ =-lbѴ‹ uoolĸ 0-u -u;-ĸ ‰;ѴѴm;vv v†b|;ĸ
_bvŊ-m7Ŋ_;uv ‰-ѴhŊbm 1Ѵov;|vĸ -m o†|7oou
Ѵbˆbm] -u;-ĸ -m7 - hb|1_;m 1om1;bˆ;7 ‰b|_
;m|;u|-bmbm] bm lbm7ĺ $_;u;Ľv ;ˆ;m - u;vb7;mŊ
ঞ-Ѵ ;Ѵ;ˆ-|ouĺ

RAISING THE BAR

"b|†-|;7 vo†|_ o= |_; 1b|‹ķ f†v| ‰;v| o= -v
(;]-v o†Ѵ;ˆ-u7ķ |_; m;b]_0ou_oo7 -uo†m7
|_; ƑƏƑƏ ;‰ l;ub1-m !;lo7;Ѵ bv b7;-ѴѴ‹
Ѵo1-|;7ĺ or bm |_; 1-uķ -m7 ‹o† 1-m 0; -|
|_; ;ѴѴ-]bo -| |_; 1;m|;u o= |_; -v (;]-v
"|ubr bm -0o†| ƐƔ lbm†|;vĺ +o† 1-m u;-1_
|_; -burou|ķ ou |_; m;‰ !-b7;uv v|-7b†lķ bm
ƐƏ lbm†|;vĺ -v‹ -11;vv |o |_ov; -l;mbঞ ;v
‰-v om; u;-vom Ѵ;l;m| †bѴ7bm] olr-m‹Ľv
ov_ m7;uvomķ |_; u;lo7;Ѵ;u -m7 ruof;1|
o‰m;uķ 1_ov; |_bv vro|ĺ

mo|_;u u;-vom bv |_; ro|;mঞ-Ѵ o= (;]-vĽv
vo†|_vb7;ĺ | ‰-v r-vv;7 oˆ;u 7†ubm] |_;
7;ˆ;Ѵorl;m| =u;mŒ‹ |_-| ]ubrr;7 |_;
1b|‹ 7†ubm] |_; ;-uѴ‹ ƑƏƏƏv -m7 _-v vbm1;

u;l-bm;7 u;Ѵ-ঞˆ;Ѵ‹ †m7;u |_; u-7-uĺ †| |_-|
v;;lv |o 0; 0; 1_-m]bm]ĺ Las Vegas Review-

Journal -uঞ1Ѵ; mo|;7 bm ƑƏƐѶ |_-| |_;u;
-u; v;ˆ;u-Ѵ 1om7o -m7 -r-u|l;m| ruof;1|v
rѴ-mm;7 =ou |_; -u;-ķ -m7 ‰_bѴ; l-m‹ m;-u0‹


44 PROFESSIONAL REMODELER / 01.2020 / proremodeler.com

$_; hb|1_;m o@;uv -lrѴ;

v†u=-1; -u;- =ou ru;rrbm]
=oo7ķ -v ‰;ѴѴ -v =ou v;uˆbm]

7†ubm] r-uঞ;vĺ l;mbঞ;v =ou

|_; 1ooh bm1Ѵ†7; _b]_Ŋ;m7
-rrѴb-m1;vķ vol; o= ‰_b1_
-u; ľvl-u|ķĿ - ‰-ѴѴŊlo†m|;7

ro| CѴѴ;uķ -m7 - l†ѴঞŊ†v; vbmhĺ

Ѵ|_o†]_ |_; hb|1_;m or;mv |o


|_; Cuv| Yoou ]u;-| uoolķ b|Ľv
|†1h;7 bm - 1oum;u ‰_;u; b|Ľv

mo| |_; Cuv| |_bm] ˆbvb|ouv v;;ĺ
proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 45

Ѵo|v -u; |oo vl-ѴѴ =ou rѴ-mm;7 1oll†mbঞ;vķ
they seem ideal for custom homes.
bm-ѴѴ‹ķ |_; m;b]_0ou_oo7Ľv ;Šbvঞm] _ol;v
-u; v|uom] 1-m7b7-|;v =ou u;lo7;Ѵbm]ĺ
-m‹ -u; lou; |_-m ƒƏ ‹;-uv oѴ7ķ -m7 |_;bu
;1Ѵ;1ঞ1 7;vb]m v|‹Ѵ;v -m7 Ѵ-1h o= 1oˆ;m-m|
u;v|ub1ঞomv Ő|_;u;Ľv mo ő ]bˆ; -u1_b|;1|v
-m7 1om|u-1|ouv lou; 1u;-ঞˆ; =u;;7ol |_-m
they enjoy elsewhere in the Valley.
;-m -m7 m7;uvom v;; |_; u;ˆb|-ѴbŒ;7
v|u†1|†u; -v - 0;-1om o= vou|vĹ -m ;Š-lrѴ; o=
the how architects and contractors can raise
|_; 7;vb]m 0-u =ou |_bv r-u| o= |o‰mĺ

REMODELING CHALLENGES
While the result certainly accomplishes what
b|v -u1_b|;1| -m7 u;lo7;Ѵ;u bm|;m7;7ķ ];মm]
|o b| ‰-v -m‹|_bm] 0†| ;-v‹ĺ
Ѵ7 _o†v;v _-ˆ; v;1u;|vķ -m7 bm |_;
1-v; o= |_bv _ol; |_; 0b]];v| v;1u;| ‰-v
|;ulb|; 7-l-];Ō|_; ;Š|;m| o= ‰_b1_ ‰-v
mo| =†ѴѴ‹ u;-ѴbŒ;7 †mঞѴ 7;loѴbঞom 0;]-mĺ |
t†b1hѴ‹ 0;1-l; 1Ѵ;-u |_-| |_; ;Š|;ubou ‰-ѴѴv


46 PROFESSIONAL REMODELER / 01.2020 / proremodeler.com

†ѴঞŊvѴb7; ]Ѵ-vv 7oouv bm |_; l-v|;u 0;7uool
-m7 ]u;-| uool or;m †r |o -m bm|;ubou
1o†u|‹-u7 |_-| ‰u-rv -uo†m7 - l-|†u;
l†Ѵ0;uu‹ |u;; -m7 ƑƓƏ vt†-u; =;;| o= =;v1†;
]u-vvĺ vo-hbm] rooѴķ -m o†|7oou hb|1_;mķ -m7


7;1ou-ঞˆ; v|;;Ѵ r-m;Ѵv 7;Cm; |_; 1o†u|‹-u7Ľv
o|_;u |_u;; 0o†m7-ub;vķ ‰_bѴ; ‰_b|; mobv;
=uol |_; rooѴĽv ‰-|;u=-ѴѴ 0Ѵo1hv o†| |_; 7bm


o= - m;-u0‹ uo-7ķ 1u;-ঞm] -m ;@;1| vblbѴ-u |o
|_-| o= - voo|_bm] 7;v;u| o-vbv




































































proremodeler.com / 01.2020 / PROFESSIONAL REMODELER 47

The original plan included a
v;1om7ŊYoou |;uu-1; 1oˆ;ubm]

_-Ѵ= |_; ‰b7|_ o= |_; mou|_
‰-ѴѴĺ o‰;ˆ;uķ |_; mb]_ম l;
ˆb;‰ |o |_; "|ubr ‰-v vo ]oo7
|_-| m7;uvom ;Š|;m7;7 |_;
|;uu-1; -1uovv |_; ;mঞu; ‰-ѴѴĺ

r;u-0Ѵ; oˆ;u_;-7 Ѵo†ˆ;uv
1-m 0; 1om|uoѴѴ;7 u;lo|;Ѵ‹ -m7
-u; -Ѵvo ‰bu;7 |o - u-bm v;mvouķ

‰_b1_ -†|ol-ঞ1-ѴѴ‹ 1Ѵov;v |_;
uoo= ‰_;m ‰;|m;vv bv 7;|;1|;7ĺ









































would be unusable—all of them. The only m7;uvom ‰-m|;7 -m o†|7oou Ѵbˆbm] vr-1;ķ 1olr;ѴѴbm] o= ‰_b1_ bv - ]u;-| ˆb;‰ o= |_;

|_bm] m7;uvom 1o†Ѵ7 u;-Ѵbvঞ1-ѴѴ‹ v-Ѵˆ-]; but making the space usable required nulli- (;]-v v|ubrĺ $_; 7;vb]m |;-l |ooh -7ˆ-m|-];
was the slab. That extended the project’s =‹bm] |_; ;@;1|v o= |_; _b]_‰-‹ĺ o= |_-| ˆb;‰ ‰b|_ - v;1om7Ŋv|ou‹ 1oˆ;u;7

v1_;7†Ѵ; -m7 u;t†bu;7 - Ѵo| o= oˆ;uঞ l; $_;‹ 7b7 vo ‰b|_ |_; |_o†]_†Ѵ rѴ-1;l;m| terrace on the home’s north side. It’s shaded

work to meet the deadline. of an outdoor kitchen, a bamboo screen, from the sun in summer and includes heat
Fortunately, the termite issue didn’t require and a pool with a waterfall. When the as well as operable screening, which should
any design changes. The plan all along was _ol;o‰m;uv -u; Ѵo†m]bm] om |_; 1oˆ;u;7 make it a popular gathering spot throughout
to keep the front part of the house on the lanai, the main thing they will hear is the the change in seasons.
;Šbvঞm] =oo|rubm|ķ ‰_bѴ; 0†bѴ7bm] -m -77bঞ om soothing sound of that falling water. The v ‰b|_ -m‹ u;lo7;Ѵķ ‰ub‚;m 7;v1ubrঞ omvķ


-| |_; 0-1hķ ‰_;u; b| ‰o†Ѵ7 0; bmˆbvb0Ѵ; o†|7oou vr-1; -Ѵvo _-v - 7bu;1| 1omm;1ঞ om _o‰;ˆ;u -11†u-|;ķ 7omĽ| u;-ѴѴ‹ 7o |_; ruof;1|
from the street. That’s why the home seems to the master bedroom, great room, and =†ѴѴ f†vঞ1;ĺ $o u;-ѴѴ‹ ]u-vr _o‰ |_;v; vr-1;v

smaller than what you’d expect from 4,800 hb|1_;mķ ]bˆbm] b| - 1;m|u-Ѵ uoѴ; bm |_; _ol;Ľv work together, you need to experience them.


vt†-u; =;;| o= Yoou vr-1;ĺ rubˆ-|; -m7 r†0Ѵb1 Ѵb=;ĺ = ‹o†Ľu; -| |_; ƑƏƑƏ m|;um-ঞom-Ѵ †bѴ7;uvĽ
$_; u;-u -77bঞom -1|†-ѴѴ‹ voѴˆ;7 - l-fou Challenges weren’t the only thing "_o‰ķ ‹o†ĽѴѴ _-ˆ; |_-| 1_-m1;ĺ $_; _ol; ‰bѴѴ

design challenge: a noisy highway that runs the original home presented, though. be open for tours all three days of the show,
along the back of the half-acre lot. Kean and $_;u; ‰;u; -Ѵvo orrou|†mbঞ;vķ |_; lov| from January 21-23. See you there. PRO

48 PROFESSIONAL REMODELER / 01.2020 / proremodeler.com

Modern Comfort


Why sacrifice style for comfort when you can have both? Wellborn
Cabinet’s Bel-Air door style in Husk Alder brings a touch of modern
comfort for everyday living. Bring a touch of stylish comfort in your
home by visiting our website at wellborn.com.



CIRCLE 775 800.762.4475 | wellborn.com

DETAILS






$_; _ol; =;-|†u;v - ˆ-ub;|‹ o= 7;vb]m;u Ѵb]_|
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50 PROFESSIONAL REMODELER / 01.2020 / proremodeler.com